ITV

Category: Viewership

  • Star Plus brings back ‘Kyunki Saas Bhi Kabhi Bahu Thi’ after 14 years

    Star Plus brings back ‘Kyunki Saas Bhi Kabhi Bahu Thi’ after 14 years

    Mumbai: Star Plus has decided to stir nostalgia among its viewers this February. The broadcaster has announced that its popular family saga ‘Kyunki Saas Bhi Kabhi Bahu Thi’ is set to return to the television screens after close to 14 years.

    The iconic TV show which made actor-turned-politician Smriti Irani a household name for her portray of Tulsi Virani will re-run on Star Plus at 5 pm daily, starting 16 February. It will also be available for streaming on Disney+ Hotstar, the broadcaster announced on Twitter on Tuesday.

     

     

    Getting all nostalgic, producer Ekta Kapoor took to Instagram to share the old promo of the serial, which features Irani opening the gates of the Virani household to welcome audiences into the world of the show. Reminiscing the earlier days, Kapoor wrote, “Today, as I look back, I recall every memory, every moment that made this show a most loved one! Usi pyaar ke saath judiye is safar se dobaara. Budhvaar se, harr roz, shaam 5 baje, sirf StarPlus par.”

     

     
     
     

     
     
     
     
     

     
     

     
     
     

     
     

    A post shared by Erkrek (@ektarkapoor)

     

    The soap opera aired first aired on Star Plus on 3 July 2000 and ran till 6 November 2008 becoming one of the longest-running TV shows at that time. Set around the day-to-day affairs of the Gujarat-based Virani family, the TV show that aired between 10-11 pm on weekdays struck a chord with the masses.

    During the eight years of telecast, Kyunki Saas Bhi Kabhi Bahu Thi became one of the most-watched Hindi GEC shows in India, after Kaun Banega Crorepati. Featuring actors like Ronit Roy, Amar Upadhyay, Hiten Tejwani, Gauri Pradhan Tejwani, it also won the ‘Best Continuing Series’ at the Indian Telly Awards for six consecutive years (2002-2007) 

    The show took a leap in story three times including 20 years leap in February 2002, a three years leap, and again a 20 years leap in June 2006, before finally going off air in 2008.

  • Sun TV most viewed channel in week 5: Barc

    Sun TV most viewed channel in week 5: Barc

    Mumbai: Sun TV was the most viewed channel in the fifth week of 2022 (29 January to 4 February) according to Broadcast Audience Research Council (Barc) data. The weekly ratings, however, remained low at 2700.09.

    Reclaiming the second position from Star Maa was Star Utsav at 2625.86 AMA. Star Maa bagged 2402.56 AMA.

    Star Plus, Dhinchaak, Star Vijay, Colors, Sony SAB, Zee TV and Sony Pal grabbed the remaining slots.

    Sun TV led the mega cities category as well as the South market with weekly ratings of 468.38 and 2688.21 respectively. Colors, Star Plus, Sony SAB, and Star Vijay were at number two to five in mega cities. 

    Down South, Sun TV was followed by Star Maa, Star Vijay, Zee Kannada and Zee Telugu.

    Among the regional markets, Star Pravah was the most viewed channel in Maharashtra/Goa with 1372.02 AMA and Star Jalsha (1352.01) in West Bengal. Displacing Zee Sarthak, Tarang reclaimed the top position in Odisha with 456.79 AMA. Karnataka was led by Zee Kannada (1438.39), and Rajasthan and UP/Uttarakhand by Star Utsav at 236.34 and 458.14, respectively.

  • Barc reaching out broadcasters to inform about new reporting standards: I&B minister

    Barc reaching out broadcasters to inform about new reporting standards: I&B minister

    Mumbai: The minister of information and broadcasting Anurag Thakur told the Lok Sabha that the Broadcast Audience Research Council (Barc) India is reaching out to all constituents to sufficiently inform and educate them about new augmented data reporting standards and would require eight weeks’ time to resume the reporting of individual news channels.

    In October 2020, Barc announced that it would cease publishing weekly individual ratings of news and niche genres for an initial period of 8-12 weeks. The I&B ministry directed Barc to maintain the status quo in February 2021 in view of alleged reports of manipulation of rating data and review the whole ecosystem of publishing of ratings.

    A committee was instituted under the chairmanship of Prasar Bharati CEO Shashi Shekhar Vempati which made recommendations on strengthening corporate governance and bolstering technical oversight of the existing rating agency.

    “In the spirit of the recommendations of the above-said TRP Committee and Trai, various steps on corporate governance and on streamlining of processes and their transparency have been taken by Barc,” said Anurag Thakur. “The management involvement in the rating generation process has been institutionally removed. The Oversight and Technical Committees within Barc have been strengthened for data validation and methodology. The access protocols for data have also been revamped and tightened. Notwithstanding the existing processes put in place by Barc, reforms are a continuous process and policy prescriptions as may be required are made by the government from time to time.”

    “After review of the steps taken by Barc on corporate governance and on streamlining of processes and their transparency etc. Barc had been asked on 12 January to resume the release of the news ratings,” he added.

  • Barc to resume individual news channel ratings on 17 March

    Barc to resume individual news channel ratings on 17 March

    Mumbai: Broadcast Audience Research Council (Barc) India has announced that it will resume individual news channels ratings on 17 March and publish Week 10 2022 data.

    The data will be released as per the augmented data reporting standards for news and special interest genres. The data will be released to the market on Thursday.

    “Barc India, and the industry at large, welcomes the ministry of information and broadcasting’s directive to resume the release of data for individual news channels,” said the statement. “As per our reporting cycle, this data will be released to the market on Thursday. We have communicated the same to our clients and stakeholders.”   

    The augmented standards entail the reporting of audience estimates for news and special interest genre channels on a four-week rolling average basis, which would be released regularly every week along with the estimates for all other channels. All viewership data will be published on the YUMI platform that can be accessed by subscribers.

    In the weeks leading up to the resumption of news channels ratings, Barc India will be reaching out to its constituents to inform and educate them about the details of the augmented data reporting standards.  

    “With the active support of the technical committee members, all our stakeholders and industry experts, we believe we have a statistically sound and effective solution which helps augment the robustness of the data and reporting, which we had set out to do,” said Barc in a statement. “This would be another significant step taken by BARC India to ensure a strong currency for advertisers and media organisations.”

  • Sun TV most viewed channel in week 4: Barc

    Sun TV most viewed channel in week 4: Barc

    Mumbai: Sun TV was the most viewed channel in the fourth week of 2022 (22 to 28 January) according to Broadcast Audience Research Council (Barc) data. However, the weekly ratings showed a major drop from 3001.92 in the third week to 2774.35 this week.

    Displacing Star Utsav from the second position after a month, Star Maa lodged itself at the spot with weekly AMAs of 2514.17. Star Utsav was third with 2511.47 AMA.

    Star Plus, Dhinchaak, Star Vijay, Sony SAB, Colors, Zee TV and Zee Kannada followed, in that order.

    Sun TV led the Mega Cities list with weekly ratings of 485.51. Colors, Star Plus, Sony SAB and Star Vijay grabbed the remaining slots.

    South market was also led by the Tamil GEC at 2763.77 (‘000s). Star Maa, Star Vijay, Zee Kannada and Zee Telugu followed.

    Among the regional markets, Star Pravah was the most viewed channel in Maharashtra/Goa with 1442.81 AMA, and Star Jalsha (1386.78) in West Bengal.

    Zee Sarthak beat long-standing leader Tarang in the Odisha market with 462.87 AMA. Tarang was a close second at 459.81.

    Zee Kannada (1555.02) was the leader in Karnataka, while Star Utsav led both Rajasthan (249.39) and UP/Uttarakhand (439.65).

  • Barc taken steps to improve corporate governance & streamline processes: Anurag Thakur

    Barc taken steps to improve corporate governance & streamline processes: Anurag Thakur

    Mumbai: The minister of information and broadcasting Anurag Thakur informed the Lok Sabha on matters concerning Broadcast Audience Research Council (Barc) India ratings and new tariff order (NTO) 2.0 during a session on Thursday.

    The minister was queried whether Barc ratings were marred in serious charges of manipulation and what actions it proposed to ensure robust data.

    The minister told the Lok Sabha that Barc has taken various steps on corporate governance and on streamlining of processes and their transparency. “The management involved in the ratings generation process has been institutionally removed. The oversight and technical committees within Barc have been strengthened for data validation and methodology. The access protocols for data have been revamped and tightened,” he said.  

    Ever since news reports published in October 2020 expressed concerns related to TV ratings, “Barc has responded by actively pursuing action against those involved in tampering the samples and had filed 11 FIRs through its vendors across many states,” stated Thakur.

    The I&B ministry has also instituted a committee led by Prasar Bharati CEO Shashi Shekhar Vempati to study the concerns related to television rating points (TRPs) and address them in light of fresh recommendations by Trai and technological advancements.

    The I&B minister was also asked whether it has come to the notice of the government that some broadcasters are tweaking NTO 2.0 and keeping their popular channels out of the bouquet. Subsequently, whether this has led to viewers paying 50 per cent more in tariffs and in turn if the government has also fixed a maximum price for channels outside of a bouquet.

    On the matter of NTO 2.0, the minister said that broadcasters have declared the maximum retail price of their popular channels above Rs 12 and are offering such channels on an a-la-carte basis.

    “As per the implementation plan of new regulatory framework 2020 issued by the Telecom Regulatory Authority of India (Trai) the distribution platform operators (DPOs) are required to declare rates of channels and bouquets offered to consumers by 31 January and thereafter offering to the consumer will be made available from 1 April. Therefore, final prices for the consumers can be ascertained after 31 March when the choice of channels are exercised by consumers,” he explained.

  • Sony Music and Sony Pictures launch joint venture – ‘Sony Entertainment Talent Ventures India’

    Sony Music and Sony Pictures launch joint venture – ‘Sony Entertainment Talent Ventures India’

    Mumbai: Sony Music Entertainment and Sony Pictures Entertainment have announced the creation of their first joint venture – Sony Entertainment Talent Ventures India (SETVI) to focus on creating opportunities for media talent in India.

     The new entity will offer actors, musicians, sportspersons, gamers & content creators in India opportunities for co-ventures, metaverse solutions, as well as brand partnerships and management.

    Shridhar Subramaniam, Sanford Panitch, and N.P. Singh (managing director and chief executive officer, Sony Pictures Networks India) comprise SETVI’s board of directors, and Vijay Singh will lead the new company as CEO.

    The joint venture for Sony Group looks to combine the expertise and global reach of the two companies, leveraging the vast pool of commercial talent and star-power in India to build investment opportunities, partnerships, metaverse solutions and more for talent. “India is on track to become the third largest consumer market by 2030 and sustains one of the largest local-language content creation ecosystems in the world,” said the statement.

    The talent represented by SETVI will also benefit from potential partnerships and global opportunities across the wider Sony Group such as PlayStation and Sony Electronics.

    “SETVI will leverage our expertise, deep local relationships and global reach to give talent the potential to scale, become household brands and fully realize their creative and commercial potential,” said Sony Music Entertainment president of corporate strategy and market development in Asia and Middle East Shridhar Subramaniam. “The digital revolution and India’s unique start-up culture bring huge opportunities and SETVI’s role will be to partner with talent to build and serve their fans in exciting new ways.”

    “Sony Group’s ecosystem in India offers far-reaching and unique opportunities for talent to build their brands in an authentic way,” said Sony Pictures Motions Picture Group president Sanford Panitch.

    Vijay Singh was previously the CEO at Fox Star Studios for over a decade from 2010 to 2020. Prior to this, Singh was managing director of developing markets at the Tetley Group in London, and also brings music industry experience to the role, having previously led Sony Music Entertainment India as managing director from 1996 to 2002.

    “Our ambition is to work as advisors to talent to build their wealth and legacy and unlock the best monetization opportunities for them in India and the world.” said Vijay Singh. “It’s exciting to be spearheading this new venture and I look forward to working with talent to fulfil their ambitions in the coming years.”

  • More than 12 news channels go off air due to satellite outage

    More than 12 news channels go off air due to satellite outage

    Mumbai: More than 12 news channels suddenly went off air at 6.30 p.m on Tuesday due to a satellite outage caused by a radio frequency interference.

    The channels that went off air included Angel TV India, Madha TV, Makkal TV, Kairali News, Puthiya Thalaimurai, Sankara TV, Subhavaartha TV, Vasanth TV, Public TV, Polimer News, and Mathrubhumi News.

    The News Broadcasters Federation, an industry body representing the regional news channels issued a statement saying that it is “working with relevant stakeholders on war-footing to ensure the broadcasting services are back at the earliest.”

    “We assure ardent news channel viewers, advertisers, and our distribution partners including local cable TV operators, and multi-system operators that we aim to have the service back. We thank PlanetCast Media, Tata Communications, Intelsat and Indian Space Research Organisation for taking up the issue on priority and working on it,” the statement read.

  • Sun TV most viewed channel in week 3: Barc data

    Sun TV most viewed channel in week 3: Barc data

    Mumbai: With weekly ratings of 3001.92, Sun TV was the most viewed channel in the third week of 2022 (15-21 January) according to Broadcast Audience Research Council (Barc) data. Star Utsav retained the second spot at 2648.37 AMA, ahead of Star Maa (2540.66) and Star Plus.

    Sony SAB, Star Vijay, Dhinchaak, Zee TV, Colors and Star Pravah grabbed the remaining slots.

    The mega cities were also led by Sun TV at 516.5 AMA. It was followed by Star Plus, Sony SAB, Colors and Star Vijay.

    Dominating the South market once again Sun TV garnered 2993.66 weekly AMAs. Star Maa, Star Vijay, Zee Kannada and Zee Telugu were at the positions from number two to five, respectively.

    Among the regional markets, Star Pravah was the most viewed channel in Maharashtra/Goa with 1474.24 AMA, Star Jalsha (1321.75) in West Bengal, Tarang (488.13) in Odisha, Zee Kannada (1446.09) in Karnataka, and Star Utsav in Rajasthan (239.9) as well as in UP/Uttarakhand (447.17).

  • TV ad volume soars in 2021, Oct-Dec records highest quarterly growth since 2019: Barc India

    TV ad volume soars in 2021, Oct-Dec records highest quarterly growth since 2019: Barc India

    Mumbai: The television ad volume recorded significant growth in 2021, beating the previous year’s performance, according to the latest data released by the Broadcast Audience Research Council (Barc). The total ad volume in October-December 2021 was in fact recorded to be the highest during a quarter since 2019, as per the data.

    Riding high on the festive wave, as many as 2,524 advertisers and 4,104 brands advertised on TV in December 2021, out of which at least 19 per cent were new advertisers and brands. Overall, December 2021 recorded a total of 155 mn seconds of ad Volumes, which was 25 per cent higher than December 2019

    “Post a rollercoaster ride in 2020 on account of the pandemic and lockdown, 2021 was a strong positive year for the broadcast industry. We witnessed increased attention from marketers towards television, across languages, while welcoming new brands to the medium throughout the year,” said Barc India head-client partnership revenue function Aaditya Pathak.

    E-commerce, BFSI, retail, and textile sectors independently registered over 40 per cent growth each when compared to December 2019. Ad volumes for the corporate/brand image category surged by 42 per cent over December 2020, as per the Barc Think Report for the month.

    “Ad volumes for digital native and e-commerce brands indicate that marketers continued to bet on television to establish stronger relationships and effective communication with their consumers. With a total of 155 million seconds of advertising volumes in December 2021, we can say with optimism that the broadcast industry ended 2021 on an encouraging note,” added Pathak.

    According to the data, ad volumes on Hindi language channels continued to grow consistently with 15 per cent and 22 per cent growth over December 2020 and 2019 respectively. While the ad volumes for English language channels recovered with a 15 per cent growth over December 2020

    On the other hand, Bhojpuri language channels witnessed the highest growth of 120 per cent over December 2019 while Punjabi increased by 83 per cent over December 2019. Oriya and Assamese Ad Volumes recorded a 50 per cent growth over December 2019, while the ad volume for Marathi channels grew by 47 per cent as compared to December 2019.

    In a piece of good news for TV, advertisers beyond the Top 50 enhanced their presence on TV with 30 per cent and 26 per cent growth over December 2020 and 2019 respectively, said Barc India.

    Q4 2021 showcased stronger growth than Q4 2020 and Q4 2019

    According to Barc India, Q4 021 recorded 489 mn seconds of Ad Volumes, registering 27 per cent growth over Q42019 and six per cent over Q4 2020. Brands across BFSI, e-commerce, corporate/brand image and personal accessories categories led this growth in Q4 2021 over Q4 2019

    The ad volumes on South language channels i.e. Tamil, Telugu, Malayalam and Kannada – registered 25 per cent growth in Q4 2021 over Q4 2019.