ITV

Category: Viewership

  • KBC works its charm, Sony number four in TAM TV ratings

    KBC works its charm, Sony number four in TAM TV ratings

    Updated: 5:30 PM

     

    MUMBAI: The charm of Amitabh Bachchan has worked for Sony Entertainment Television (SET). And it’s visible in the TAM TV ratings of week 34. The Hindi general entertainment channel (GEC) that launched the eighth season of Kaun Banega Crorepati on 17 August has finally come out from being at the bottom of the ratings chart, to number four.

     

    What’s even more welcoming for the channel is the fact that the new format for KBC has been accepted by the audience.  The inaugural episode got 8,956 TVTs, while subsequent episodes delivered 5,216 TVTs.

     

    Sony garnered 366,282 GVTs, up from 262,647 GVTs. Apart from KBC, what worked wonders for the channel is its historic property – Maharana Veer Pratap which observed 3,286 TVTs, up from 2,906 TVTs.

     

    On the other hand, Life OK, which slipped to number five position, managed 287,861 GVTs, down from 301,994 GVTs. The channel’s hot property – Savdhan India lost eyeballs and scored 2,473 TVTs, down from 2,721 TVTs, Laut Aao Trisha registered 1,435 TVTs, down from 1,566 TVTs and Gustakh Dil managed 1,365 TVTs, down from 1,530 TVTs.

     

    According to the TAM TV ratings provided by the channel, the gainers this week are Zee TV at number two with 464,660 GVTs, up from 453,012 GVTs and Sab at number six faces neck-to-neck competition with Life OK as it records 287,686 GVTs, up from 278,215 GVTs.

     

    At Zee, maximum properties witnessed a rise in the ratings. The channel’s famous property – Kumkum Bhagya is climbing new heights week after week and reported 8,093 TVTs, up from 8,013 TVTs, historical show – Jodha Akbar noted 8,949 TVTs, up from 7,544 TVTs Jamai Raja witnessed 6,688 TVTs, up from 5,327 TVTs and Aur pyar Ho Gaya stood at 4,676 TVTs, up from 4,418 TVTs.

     

    On the other hand, for Sab, Taarek Mehta has been a huge win. It recorded 6,156 TVTs, up from 5,472 TVTs. Balveer registered 2,209 TVTs, up from 2,072 TVTs. On 23 August, the channel aired Sab Ke Anokhe Awards which observed 3,627 TVTs.

     

    Though it lost numbers, Star Plus continues to lead the pack with 559,230 GVTs, down from 688,618 GVTs and Colors at number three stood at 376,579 GVTs, down from 410,774 GVTs.

     

    For Star, all its properties have witnessed a huge drop in the viewership. Thus, the channel’s chart leader Diya Aur Baati Hum scored 7,343 TVTs, down from 10,696 TVTs, Saathiya Saath reported 7,179 TVTs, down from 9,455 TVTs and Yeh Rishta Kya Kehlata Hai stood at 5,942 TVTs, down from 7,367 TVTs.

     

    Coming back to Colors, Sasural Simar Ka noted 6,060 TVTs, down from 6,193 TVTs. Its non-fiction properties, Jhalak Dikhlaja and Comedy Nights with Kapil witnessed a drop in the ratings and reported 3,879 TVTs, down from 4,799 TVTs and 6,521 TVTs, down from 6,847 TVTs respectively.

  • 250 channels sign up for BARC India’s watermarking technology

    250 channels sign up for BARC India’s watermarking technology

    MUMBAI: Even as signs of a delay from Broadcast Audience Measurement Council’s (BARC) side are doing the rounds, the audience measurement company has already got on board 250 channels that have ordered for watermarking embedders. Half of this has already been installed.

    The watermarking technology has been taken from Netherlands based Civolution and field testing of the meters is underway for homologating them to Indian conditions. As BARC India has consistently maintained, the meters have been assembled in India at a fraction of the cost of global suppliers.

    Deals with 26 vendor partners such as Intel, Hansa, Mediametrie, Civolution, Markdata, Magic9Media across 12 processes have been finalised. It also claims that this is the largest such audience measurement system globally with cutting edge technology.

    Very soon, it will start testing and validating the data from the system. The government has laid down policy guidelines that prescribe a minimum of 20, 000 homes, which BARC India feels isn’t enough in the long run. It has also opted for the harder and tougher method of assembling systems from various vendors to offer a superior and cost effective output.

    The measurement process undertaken by BARC India is as follows:

     

  • Chrome Data: Eight metros see a hike in week 34

    Chrome Data: Eight metros see a hike in week 34

    MUMBAI: The week 34 of the opportunity to see (OTS) collated by Chrome Data Analytics and Media saw a rise in different genres in the eight metros.

     

    English Movies gained the maximum with 2.6 per cent and Movies Now topping the chart with 72 per cent OTS.

     

    The genre was closely followed by English Entertainment channels with 2.4 per cent hike. AXN with 66 per cent OTS gained the most in the category.

     

    Business News and English News genre came in next with 1.5 per cent and 0.8 per cent OTS, respectively. In the particular categories, CNBC Awaaz continued its reign in the genre with 75.8 per cent OTS while Times Now reigned supreme with 86 per cent OTS.

     

    Only one genre witnessed a drop during that week. Hindi News channels in the Hindi speaking markets (HSM) fell by 0.3 per cent. ABP News with 95.9 per cent OTS gained the most in the genre.

  • Sab inches past Sony to fifth position

    Sab inches past Sony to fifth position

    Updated: 5:34 PM

     

    MUMBAI: In the week 33 of TAM TV ratings, Zee TV, Colors and Sab have emerged as clear winners. Zee TV, the only channel that shed numbers last week notched up taking its tally to 453,012 GVTs, up from 414,540 GVTs.

     

    Maximum of Zee’s properties witnessed a rise in the ratings. The channel’s famous property – Kumkum Bhagya is climbing new heights week after week as it has gained by a huge margin. It reported 8,013 TVTs, up from 7,560 TVTs. Its historical show – Jodha Akbar has become the second highest gainer as it recorded 7,544 TVTs, up from 7,332 TVTs and Qubool Hai came third with 6,216 TVTs, up from 5,428 TVTs.

     

    The second highest gainer this week stood Colors at number two. It observed 410,774 GVTs, up from 403,053 GVTs. Two of its properties witnessed a hike in the ratings. Thus Sasural Simar Ka noted 6,193 TVTs, up from 5,699 TVTs and The Anupam Kher Show reported 2,103 TVTs, up from 1,864 TVTs.

     

    After struggling at the bottom of the chart for several weeks, Sab regained its number five position. It garnered 278,215 GVTs, up from 277,018 GVTs. Tu Mere Agal Bagal Hai and Lapataganj have witnessed growth in the ratings by garnering 1,025 TVTs, up from 968 TVTs and 1,716 TVTs, up from 1,655 TVTs respectively. Taarak Mehta Ka Ooltah Chashmah continued to remain the chart leader as it scored 5,472 TVTs, down from 6,552 TVTs.

     

    Coming back to the chart leader, Star Plus clocked 688,618 GVTs, down from 711,648 GVTs. The channel’s chart leader Diya Aur Baati Hum scored 10,696 TVTs, up from 10,024 TVTs. Saathiya Saath witnessed a tremendous rise and reported 9,455 TVTs, up from 7,150 TVTs, Mahabharat observed a fall in the viewership and noted 8,504 TVTs, down from 9,110 TVTs and Yeh Rishta Kya Kehlata Hai stood at 7,367 TVTs, up from 7,326 TVTs.

     

    Life OK continues to occupy the number four position. It observed 301,994 GVTs, down from 311,640 GVTs. Thus, Shapath recorded 2,217 TVTs, down from 2,779 TVTs, Savdhan India reported 2,721 TVTs, up from 2,690 TVTs and Laut Aao Trisha stood at 1,566 TVTs, down from 1,654 TVTs.

     

    Back to number six, Sony Entertainment Television (SET) recorded 262,647 GVTs, down from 278,432 GVTs. Thus, CID, the channel’s leader scored 4,053 TVTs, down from 4,328 TVTs and Maharana Veer Pratap rated 2,906 TVTs, down from 3,446 TVTs. The much hyped show – Yudh captured 708 TVTs, up from 703 TVTs.

  • Chrome Data: Hindi GECs, the lone gainer in week 33

    Chrome Data: Hindi GECs, the lone gainer in week 33

    MUMBAI: Following the previous week’s trend, week 33 of Chrome Data Analytics and Media too saw only one gainer when it comes to opportunity to see (OTS).

     

    Hindi GECs across HSM markets jumped 0.7 per cent. Star Plus in the category garnered 97.4 per cent OTS.

     

    The eight metros saw a huge fall when it came to English Movies and English Entertainment. English movies genre fell 2.8 per cent closely followed by English Entertainment with 1.8 per cent. AXN with 66.4 per cent OTS and Movies Now with 73.6 per cent OTS topped their respective genres.

     

    Infotainment across India fell by 1.2 per cent. National Geographic channel with 86.1 per cent OTS topped the genre.

     

    Hindi News across HSM markets fell by 1.0 per cent with ABP News as the reigning channel in the genre with 95.5 per cent.

  • Zee TV’s ratings fall, all other GECs rise

    Zee TV’s ratings fall, all other GECs rise

    Updated:7.00 PM

     

    MUMBAI: In the week 32 of TAM TV ratings, Zee TV is the only channel that witnessed a drop in the viewership by recording 414,540 GVTs, down from 438,207 GVTs. However, there was no change in the ranking order of the other channels this week.

     

    Maximum of Zee’s properties witnessed a drop in the ratings. Thus, the channel’s most famous historical property – Jodha Akbar observed 7,332 TVTs, down from 8,580 TVTs, Qubool Hai recorded 5,428 TVTs, down from 5,550 TVTs. On the other hand, the properties that gained are – Doli Armano Ki that got 4,398 TVTs, up from 3,510 TVTs and Kumkum Bhagya scored 7,560 TVTs, up from 7,467 TVTs.

     

    Star Plus continues to be the chart leader. It witnessed a huge hike and clocked 711,648 GVTs, up from 676,578 GVTs. Almost all its offerings have seen a tremendous rise in the ratings. Thus, the channel’s chart leader Diya Aur Baati Hum scored 10,024 TVTs, up from 9,311 TVTs, Yeh Rishta Kya Kehlata Hai noted 7,326 TVTs, up from 6,958 TVTs, Ye Hai Mohababtein recorded 6,380 TVTs, up from 5,814 TVTs and Saath  Nibhana Saathiya reported 7,150 TVTs, up from 6,930 TVTs.

     

    At number three, Colors clocked 403,053 GVTs, up from 375,025 GVTs. Sasural Simar Ka noted 5,699 TVTs, up from 5,153 TVTs, Balika Vadhu got 4,974 TVTs, up from 4,713 TVTs. Talking about its non-fiction series, Comedy Nights with Kapil also observed a huge hike in the ratings and stood at 8,556 TVTs, up from 6,787 TVTs and The Anupam Kher Show reported 1,864TVTs, up from 1,575 TVTs.

     

    Life OK continues to enjoy the number four position in the ratings chart. It garnered 311,640 GVTs, up from 311,423 GVTs. Thus, Shapath recorded 2,779 TVTs, up from 2,087 TVTs, Savdhan India reported 2,690 TVTs, up from 2,676 TVTs, Gustakh Dil generated 1,829 TVTs, down from 2,033 TVTs and Laut Aao Trisha stood at 1,654 TVTs, down from 1,744 TVTs.

     

    Sony Entertainment Television (SET) retained its fifth position with 278,432 GVTs, up from 275,107 GVTs. Thus, CID, the channel’s leader scored 4,328 TVTs, up from 3,886 TVTs and Maharana Veer Pratap rated 3,446 TVTs, up from 3,054 TVTs. The much hyped show – Yudh, failed to grab eyeballs as it saw a significant drop in the viewership and stood at 703 TVTs, down from 737 TVTs.

     

    Last but not the least, Sab noted 277,018 GVTs, up from 265,377 GVTs. Taarak Mehta Ka Ooltah Chashmah continues to remain the chart leader as it scored 6,552 TVTs, up from 5,343 TVTs and Badi Door se Aaye Hai rated 2,283 TVTs, up from 1,943 TVTs.

  • Chrome Data: Sports, the lone gainer in week 32

    Chrome Data: Sports, the lone gainer in week 32

    MUMBAI: Following the previous week’s trend, week 32 of Chrome Data Analytics and Media too saw only one gainer when it comes to opportunity to see (OTS).

     

    Sports across India jumped 2.6 per cent. Ten Sports in the category garnered 75.4 per cent OTS.

     

    The eight metros saw a huge fall when it came to English Entertainment and English Movies. English Entertainment genre fell 6.4 per cent closely followed by English Movies with 6.3 per cent. Star World with 65.9 per cent OTS and Movies Now with 73.6 per cent OTS topped their respective genres.

     

    Kids channels across India fell by 2.9 per cent. Cartoon Network with 78.7 per cent OTS topped the genre.

     

    English News in the eight metros dropped by 2.6 per cent with Times Now as the reigning channel in the genre with 87.2 per cent.

  • UK TV industry sees revenue growth: Ofcom report

    UK TV industry sees revenue growth: Ofcom report

    MUMBAI: The Communication Market 2014 report of Ofcom, an independent regulator and competition authority for the UK communications industries, highlights that TV industry generated ?12.9 billion in revenue during 2013, an increase of ?426 million (3.4 per cent).

     

    The increase was driven by growth in subscription revenues and net advertising revenues. However, there was a small decline in publicly-funded television programming in 2013, following an eventful year in 2012, including the London Olympic and Paralympic Games.

     

    The report examines the key developments and trends seen in the UK television market during the past year. Some of them include:

     

    Pay-TV subscription revenue continues to drive the growth as subscription revenues increased by 6.7 per cent in 2013 to reach almost ?5.9 billion. Subscriptions now account for 46 per cent of all television industry revenues in the UK.

     

    As far as broadcast-based TV advertising income is concerned, it returned to growth in 2013, increasing by 4 per cent (or ?146 million) to reach almost ?3.7 billion, its highest level in the past five years. The largest proportional growth was in the commercial PSBs’ portfolio channels, where revenues increased by 14 per cent to reach a combined total of ?669 million.

     

    Online TV revenue saw an increase of 41 per cent in 2013 to reach ?364 million. The subscription model saw the steepest growth; revenue rose by 76 per cent to ?112 million, possibly indicating that online streaming services are gaining traction in the UK market.

     

    Spend on content by all UK TV channels rose by 3.7 per cent to reach ?5.8 billion. In a year  of English Premier League broadcast rights renewal, spend on sports programming grew by 19 per cent to reach ?1,808 million or 59.1 per cent of all programme spend on commercial non-Public service broadcasting (PSB) channels. Spend on BBC digital channels and the other PSBs’ portfolio channels also increased, rising by 6 per cent and 4 per cent, respectively. However, spend on first-run originated programming for the main five PSB channels declined by 5 per cent; from ?2,588 million in 2012 to ?2,451 million in 2013, partly due to there being no major sporting events that year.

     

    In Q1 2014, 12 per cent of TV households had a smart TV, an increase of five percentage points on the previous year. Among smart TV owners, use of the internet functionality is increasing. 82 per cent used the internet connection on their TV in 2014 compared to 77 per cent in 2013 and 65 per cent in 2012.

     

    Nonetheless, the TV viewing has remained resilient, although there was a decline in 2013 across all age groups. According to broadcaster audience research board (BARB), average viewing dropped from 241 minutes in 2012 to 232 in 2013 among all individuals, with all age groups experiencing declines. This may be due in part to changing media habits, but it might also have been influenced by the hotter summer in 2013 and a lack of ‘event’ viewing – in previous years viewing was boosted by major sports events such as the 2010 Football World Cup or the Olympic Games in 2012. However, among 16 to 24 year olds viewing has declined for three consecutive years: from 169 minutes in 2010 to 148 in 2013.

     

    Click here to read the finer details

  • All GECs witness fall in viewership

    All GECs witness fall in viewership

    MUMBAI: It was a dull week for all the Hindi general entertainment channels (GECs) as all witnessed a drop in the viewership. There are no gainers in the week 31 of TAM TV ratings.

     

    The leader in the GEC space Star Plus lost its 700 million mark and stood at 676,578 GVTs, down from 709,317 GVTs. Almost all its offerings has seen a fall in the ratings. Thus, the channel’s chart leader Diya Aur Baati Hum scored 9,311 TVTs, down from 10,379 TVTs, Yeh Rishta Kya Kehlata Hai noted 6,958 TVTs, down from 7,995 TVTs and Mahabharat recorded 9,139 TVTs, down from 9,312 TVTs.

     

    With not much loss, Zee TV reported 438,207 GVTs, down from 438,914 GVTs. Thus, the channel leader Jodha Akbar recorded 8,580 TVTs, up from 8,571 TVTs, Kumkum Bhagya reported 7,467 TVTs, up from 7,405 TVTs and Qubool Hai lost some eyeballs and scored 5,550 TVTs, down from 6,277 TVTs. The channel’s talent property India’s Best Cine Stars Ki Khoj also seems to have lost eye balls as it garnered 1,858 TVTs, down from 2,668 TVTs.

     

    At number three stood Colors which noted 375,025 GVTs, down from 397,824 GVTs. Most of its famous offerings have seen a drop in viewership. Thus, Sasural Simar Ka noted 5,153 TVTs, down from 5,306 TVTs, Balika Vadhu got 4,713 TVTs, down from 5,309 TVTs. Talking about its non-fiction series, Comedy Nights with Kapil also observed a fall in the ratings and stood at 6,787 TVTs, down from 7,199 TVTs and The Anupam Kher Show reported 1,575 TVTs, down from 2,263 TVTs.

     

    At number four, Life OK witnessed a drop in the viewership by huge margin. It tracked 311,423 GVTs, down from 360,675 GVTs. Thus, Shapath recorded 2,087 TVTs, down from 2,095 TVTs, Savdhan India reported 2,676 TVTs, down from 2,760 TVTs, Gustakh Dil generated 2,033 TVTs, down from 2,069 TVTs and the latest entrant Laut Aao Trisha stood at 1,744 TVTs, down from 2,133 TVTs.

     

    Sony Entertainment Television (SET) retained its fifth position with 275,107 GVTs, down from 288,358 GVTs. Thus, CID, the channel leader scored 3,886 TVTs, down from 4,161 TVTs and Maharana Veer Pratap rated 3,054 TVTs, down from 3,497 TVTs. The much hyped show – Yudh, failed to grab eyeballs as it saw a significant drop in the viewership and stood at 737 TVTs, down from 796 TVTs.

     

    Last but not the least, Sab noted 265,377 GVTs, down from 275,380 GVTs. Taarak Mehta Ka Ooltah Chashmah continues to remain the chart leader as it scored 5,343 TVTs, down from 6,572 TVTs and Chidiya Ghar is the second highest rated show and maintained 2,335 TVTs, down from 2,783 TVTs.

  • Chrome Data: Week 31 sees only one gainer

    Chrome Data: Week 31 sees only one gainer

    MUMBAI: The week 31 of opportunity to see (OTS) for the data collated by Chrome Data Analytics & Media saw only one gainer.

     

    The sole gainer of the week, Sports, across India jumped 0.2 per cent. Ten Sports ruled the genre with 73.5 per cent OTS.

     

    As for the top losers, English News channels in the eight metros dropped 1.9 per cent. Times Now continued its reign with 86.8 per cent OTS.

     

    Religious channels and Hindi GECs in the Hindi speaking markets (HSM) dropped 0.9 per cent. Aastha with 96.5 per cent OTS and Star Plus with 97.9 per cent OTS, topped their respective genres.

     

    English Entertainment channels in the eight metros followed suite with 0.8 per cent drop. AXN with 70.6 per cent OTS ruled the charts in the category.