Category: Viewership

  • BARC week 49: CNBC TV 18 is No. 1 in English Business News genre

    BARC week 49: CNBC TV 18 is No. 1 in English Business News genre

    MUMBAI: ’Twas the week of new leaders! In the English Business News genre, CNBC TV 18 toppled the numero uno channel ET Now to become the No 1 channel in week 49 according to Broadcast Audience Research Council (BARC) All India (U+R) (Excluding Tamil Nadu/Puducherry) : NCCS AB : Males 22+ Individuals.

     

    On the other hand, English News channel Times Now saw downfall in ratings but continued to rule the genre.

     

    In the Hindi news segment, Aaj Tak continues to lead the genre, while CNBC Awaaz maintained its leadership position in the Hindi Business News section in week 49.

     

    English News

     

    Times Now saw a drop in ratings but secured its leadership position with 322 (000Sums) as against 471 (000Sums) in week 48 followed by NDTV 24X7 in the second spot with 237 (000Sums), which was number three last week. On the other hand, India Today Television climbed up at number three with 219 (000Sums). 

     

    CNN-IBN dropped to number four with 201 (000Sums), while News 9 with 159 (000Sums) bagged the fifth spot.

     

    English Business News

     

    CNBC TV18 replaced the leader in Business News genre ET Now and grabbed first position with 205 (000Sums). ET Now was in second position with 172 (000Sums), whereas NDTV Profit and NDTV Prime were in the third slot with 70 (000Sums). Bloomberg TV stood at number four with 10 (000Sums). Pertinent to note here is that these numbers are excluding data from the Tamil Nadu and Puducherry markets.

     

    Hindi News

     

    In week 49, Aaj Tak witnessed a fall in ratings but grabbed leadership position with 73666 (000Sums) against 81828 (000Sums) in week 48. India TV bagged second position with 58748 (000Sums) followed by ABP News in the third place with 55667 (000Sums) and News Nation in the fourth slot with 48768 (000Sums). Zee News stood at number five with 46571 (000Sums).

     
    Hindi Business News 

     

    CNBC Awaaz continued as the leader in the genre and was firmly perched in the first position with 1110 (000Sums) followed by Zee Business in the second spot with 876 (000Sums).

  • Zee Anmol topples Star Plus to become No. 1 Hindi GEC: BARC week 49

    Zee Anmol topples Star Plus to become No. 1 Hindi GEC: BARC week 49

    MUMBAI: Zee Entertainment Enterprises Limited’s (Zeel) free to air (FTA) channel Zee Anmol has toppled Hindi general entertainment channel (GEC) market leader Star Plus to become the leader in the genre in week 49 according to Broadcast Audience Research Council (BARC) India, HSM (U+R): NCCS All: 4+ Individuals.

    Since the introduction of rural data by BARC India, FTA channel Zee Anmol has been amongst the top three in the Hindi GEC genre since week 41.

    Zee Anmol secured its leadership position with 779821 (000 Sum), whereas Star Plus was second in the pecking order with 751510 (000 Sum).

    Colors was perched at the third position in the genre with 746799 (000 Sum) followed by Zee TV in the fourth spot with 718536 (000 Sum).

    Star India’s FTA channel Star Ustav stood at number five with 568630 (000 Sum).

    Life OK with with 474327 (000 Sum) and Sony Entertainment Television with 429400 (000 Sum) maintained their positions at sixth and seventh slot respectively.

    Sab TV grabbed the eight spot with 356366 (000 Sum) whereas Rishtey, which was in the tenth spot last week, stood at number nine with 305570 (000 Sum). Sony Pal dropped to the tenth position with 302045 (000 Sum).

     

  • Chrome week 49: Hindi News & Sports genres top the charts

    Chrome week 49: Hindi News & Sports genres top the charts

    MUMBAI: The Hindi News and Sports genres were the only two gainers in Chrome’s opportunity to see (OTS) analysis on an All India basis in week 49.

     

    The Hindi News genre witnessed the hike of 0.1 per cent and India TV bagged the first spot in the genre with 94.1 per cent OTS.

     

    The Sports segment emerged as the second gainer in the list and gained 0.1 per cent with DD sports topping the chart with 74 per cent OTS.

     

    English Movies, English Entertainment, Hindi Movies and Infotainment genres were among the losers of week 49.

     

    English Movies in six metros dropped by three per cent. Movies Now was the most affected channel in the genre with 56 per cent OTS followed by English Entertainment with a downfall of 1.7 per cent and Comedy Central led the tally in the space with 48.6 OTS.

     

    The Hindi Movies genre across Hindi Speaking Market (HSM) saw a drop of 0.7 per cent with Max on the top with 92.6 per cent OTS.

     

    Infotainment on All India basis dropped by 0.6 per cent and History TV18 emerged as the number one channel in the section with 79.3 per cent OTS.

  • TAM week 49: Colors replaces Star Plus as No. 1 in Hindi GECs

    TAM week 49: Colors replaces Star Plus as No. 1 in Hindi GECs

    MUMBAI: In week 49, Colors once again moved ahead and emerged as the number one channel in Hindi general entertainment channel (GECs) genre, while Star Plus saw a decline in ratings. However, it managed to garner the second slot according to TAM Media Research data.

     

    Colors bagged the first spot with 236 GRPs in week 49. Star Plus witnessed a decline in ratings to settle at the second slot with 230 GRPs as against 251 GRPs in previous week, followed by Sab TV in the third spot with 146 GRPs and Zee TV in the fourth place with 141 GRPs.

     

    Life OK secured fifth position in the genre with 123 GRPs. Sony Entertainment TV with 119 GRPs came in at the sixth place, whereas &TV was at the seventh position in the genre with 71 GRPs.

  • BARC week 48: Times Now, ET Now, Aaj Tak, CNBC Awaaz continue to dominate their genre

    BARC week 48: Times Now, ET Now, Aaj Tak, CNBC Awaaz continue to dominate their genre

    MUMBAI: Time Network’s English news channel Times Now continues to lead the genre, while News 9 made an entry in top five channels. In the English business news section, ET Now witnessed a hike in ratings and continues to dominate the genre.

     

    Aaj Tak maintained its leadership position in the Hindi news segment while in the Hindi business news CNBC Awaaz continues as the number one channel according to the week 48 of Broadcast Audience Research Council (BARC) India, all India (U+R) data.
     

     

    English News

    Times Now has risen up in the week 48’s ratings with 471 (000Sums) against 459 (000Sums) in week 47 followed by CNN IBN in the second spot with 275 (000Sums) while NDTV 24×7 fell to the third slot with 215 (000Sums) against 281 in week 47.
     

    News 9 entered the chart with 169 (000Sums) in the fourth slot and India Today Television with 168 (000Sums) bagged fifth spot.

     

    English Business News
     
    ET Now continues to lead the genre and secured the leadership position with 278 (000Sums) against 264 (000Sums) in the previous week followed by CNBC TV18 in the second spot with 161 (000Sums). NDTV Profit & NDTV Prime with 53 (000Sums) stood in the third spot. Bloomberg TV maintained its position at the fourth spot with 27 (000Sums).

     

     

    Hindi News

    In week 48, Aaj Tak has observed an appraisal in the ratings and secures the pole position with 81828 (000Sums). India TV bagged second position with 71595 (000Sums) followed by ABP News in the third place with 56622 (000Sums) and News Nation shifted to fourth spot overtaking Zee News with 55037 (000Sums). Zee News witnessed a drop in ratings and stood at number five with 52424 (000Sums).

     

     

    Hindi Business News
     
    CNBC Awaaz continues as the leader in the genre and garnered the first position with 1532 (000Sums) followed by Zee Business in the second spot with 1098 (000Sums). 

  • BARC week 48: Star Plus leads genre; Colors replaces Zee Anmol as No. 2

    BARC week 48: Star Plus leads genre; Colors replaces Zee Anmol as No. 2

    MUMBAI: Star Plus continues to lead the Hindi general entertainment channel (GECs) genre, while Colors replaced Zee Enterprises Entertainment Limited’s (Zeel) free to air (FTA) Chanel Zee Anmol and managed to perch at the second slot in week 48 of Broadcast Audience Research Council (BARC) India, all India (U+R) data.

     

    Star Plus maintained its top slot with 796378 (000Sums) followed by Colors on second slot with 763601 (000Sums) and Zee Anmol at number three with 756154 (000Sums). Zee TV bagged the fourth slot with 677344 (000Sums).

     

    With no change in the positions from last week, Star Utsav with 561813 (000Sums), Life OK with 516234 (000Sums) and Sony Entertainment Television with 412016 (000Sums) garnered fifth, sixth and seventh slot respectively. 

     

    Sab TV with 396853 (000Sums), Sony Pal with 366535 (000Sums) and Rishtey with 305368 (000Sums) bagged the eighth, ninth and tenth slots respectively.

  • Star Plus is No. 1 channel across genres

    Star Plus is No. 1 channel across genres

    MUMBAI: With the Chennai rains playing damp squib, Hindi general entertainment channel (GEC) Star Plus has managed to take the position enjoyed by Sun TV until now to become the number one channel across genres in week 48.

    Since there was no ratings data from the rain and flood affected areas last week, Sun TV, which had been leader across genres from week 41, has altogether made an exit from the Top 10 channel list in week 48 of Broadcast Audience Research Council (BARC) India, all India (U+R) data excluding Tamil Nadu / Puducherry.

    As a result, Colors has taken up the second position in the list, followed by Zee Entertainment Enterprises Ltd’s (Zeel) free to air (FTA) channel Zee Anmol.

    Star Plus garnered first position with 854074 (000Sums) followed by Colors in the second place with 799503 (000Sums) and Zee Anmol was perched on the third spot with 757539 (000Sums). Zee TV bagged fourth spot in the list with 728698 (000Sums). 

    Star India’s FTA channel Star Ustav stood at number five with 564579 (000Sums). Life OK grabbed the sixth slot with 531991 (000Sums) followed by Sony Max with 476364 (000Sums) and ETV Telugu with 463405 (000Sums) in the seventh and eighth slots respectively.

    Zee Cinema bagged the ninth position with 450614 (000Sums), whereas Sony Entertainment Television with 431859 (000Sums) stood at number ten.

  • Chrome week 48: English Entertainment genre witness 3.5% growth

    Chrome week 48: English Entertainment genre witness 3.5% growth

    MUMBAI: The English entertainment genre has emerged as the top gainer in six metros with the growth of 3.5 per cent, making Zee Café the number one channel with 51.8 per cent Opportunity To See (OTS) according to week 48 of Chrome Data Analytics & Media.

     

    Second on the list is the English Movies genre with a growth of 1.5 per cent in the six metros. Movies Now bagged the pole position with 55.9 per cent OTS.

     

    Infotainment on all India basis bagged the third spot in the pack with 0.6 per cent growth. History TV 18 garnered the first place in the genre with 79.8 per cent OTS.

     

    Music genre in the Hindi Speaking Market (HSM) stood at number four with 0.5 per cent growth, wherein 9XM led the chart with 85.2 per cent OTS.

     

    Hindi Movies, English News, Business News and Sports are among the top losers of week 48.

     

    Hindi Movies in HSM witnessed a drop of 0.6 per cent and Max with 92.7 per cent OTS becomes the most affected channel in the genre.

     

    English News on second number saw a downfall of 0.5 per cent in six metros. Lok Sabha TV led the genre with 92.7 per cent OTS.

     

    Business News in six metros dropped by 0.5 per cent and CNBC Awaaz stood at number one in the section with 76.6 per cent OTS.

     

    Sports section witnessed the drop in ratings by 0.2 per cent and DD Sports was the most affected channel in the segment with 74.3 per cent OTS. 

  • BARC India eyes digital measurement; calls for global RFIs

    BARC India eyes digital measurement; calls for global RFIs

    MUMBAI: The Broadcast Audience Research Council (BARC) India has issued a global Request For Information (RFI) as it readies itself to expand audience measurement to the digital space.

     

    After gathering this information, BARC India will issue a subsequent Request for Proposal (RFP) that is realistic in its scope.

     

    The television ratings measurement body aims to measure all forms of online video advertising, including ad breaks in live streams, pre-roll and mid-roll videos, and targeted/addressable advertising linked to the content on broadcaster sites or social media or any other website/apps.

     

    “At BARC India, our aim is to continually evolve in a way that suits the ever changing content viewing habits. After rolling out the television viewership measurement in the country, we are now ready to take the next leap, that of measuring digital viewing,” said BARC India CEO Partho Dasgupta.   

     

    In the RFI, applicants have been asked to outline how their offerings work, the types of video, devices and platforms the company is able to measure and the level of detail. The RFI must also highlight whether the approach requires third party action.

     

    This comes after television becoming a cross-platform medium, available through a variety of distribution systems, including broadcast, IP, mobile networks and a growing number of connected screens through, which audio-visual content is consumed.   

     

    The RFIs will facilitate understanding of the capabilities of online video advertising and content measurement techniques with regards to panel and census measurement across video types, devices and platforms.

  • BARC week 47: Big Magic Ganga is No. 1 Bhojpuri channel; other regional channels maintain status quo

    BARC week 47: Big Magic Ganga is No. 1 Bhojpuri channel; other regional channels maintain status quo

    MUMBAI: Star Jalsha continues to lead the Bangla general entertainment channels (GEC) genre and secured the leadership position, while Big Magic Ganga emerged at the top in the Bhojpuri regional channels genre. On the other hand, Colors Kannada continues to lead the Kannada regional section, while Asianet led the Malayalam regional genre. Zee Marathi led the Marathi channel genre, whereas in the Oriya and Tamil genres, Sarthak TV and Sun TV respectively led the sections in week 47 of Broadcast Audience Research Council (BARC) India, all India (U + R) data. 

     

    Bangla GECs

     

    Star Jalsha continues to lead the genre with 242685 (000Sums) followed by Zee Bangla in the second berth with 146595 (000Sums) and Jalsha Movies on the third spot with 77285 (000 Sums). Colors Bangla with 32631 (000Sums) and Aakaash Aath with 28940 (000Sums) bagged fourth and fifth places respectively.

     

    Bhojpuri GECs

     

    Big Magic Ganga’s decision to go to DD Freedish pays off as the channel in just two weeks regained its top slot. The channel led the genre with 27161 (000Sums), which was followed by Bhojpuri Cinema with 26337 (000Sums) in the second slot, whereas Dangal TV with 18389  (000Sums) grabbed the third spot in the genre.

     

    Dabangg with 7552(000Sums) and ETV Bihar Jharkhand with 6112 (000Sums) bagged the fourth and fifth slot respectively.

     

    Kannada GECs

     

    Colors Kannada continues to lead the genre and was at the first position with 298178 (000Sums) followed by Udaya Movies in second spot with 152747 (000Sums) and Suvarna on the third berth with 152145 (000Sums). Zee Kannada grabbed fourth place with 140691 (000Sums) while Udaya TV bagged the fifth place with 123878 (000Sums).

     

    Malayalam GECs

     

    Asianet led the genre and came out on the top position with 379291 (000Sums) followed by Mazhavil Manorama on second with 102209 (000Sums) and Flower TV at the third position with 73428 (000Sums). Surya TV grabbed the fourth spot with 61935 (000Sums).

     

    Marathi GECs

     

    Zee Marathi continues to lead the genre with 135135 (000Sums) followed by Zee Talkies in second place with 78068 (000Sums) and Colors Marathi was placed third with 74119 (000Sums). Star Pravah with 46622 (000Sums) and Maiboli with 25376 (000Sums) grabbed fourth and fifth slot respectively.

     

    Oriya GECs

     

    Sarthak TV secured the leadership position in the genre with 102098 (000Sums) followed by Tarang TV in the second spot with 58574 (000Sums), while Colors Oriya came third with 18401 (000Sums). Odisha TV with 14457 (000Sums) and Prarthana with 10916 (000Sums) grabbed fourth and fifth berth respectively.

     

    Tamil GECs

     

    Sun TV continues to lead the Tamil regional channel genre with 1101262 (000Sums) followed by KTV with with 333275 (000Sums) and Star Vijay with 178405 (000Sums) in second and third slot respectively. Polimer grabbed the fourth spot with 103855 (000Sums), while Kalaignar made an entry into the top five with 90372 (000Sums) in the fifth place.