ITV

Category: Viewership

  • BARC India launches mobile app

    BARC India launches mobile app

    MUMBAI: Broadcast Audience Research Council (BARC) India has been beefing up its services ever since it launched last year. Adding another feather to its cap, the television measurement ratings body has launched its mobile app.

    The BARC India mobile app is now available for download on both Android Play Store and IOS App Store.

    The app has been launched in two versions: BARC India BMW Subscriber and Non-Subscriber. Created by Grey Global Group, the app will provide easy access to channel/programme viewership data by genres, thus easing the way TV viewership data is consumed.

    “Our intent was to make the whole process of consuming TV viewership data easy and on the go. With the launch of BARC India mobile app, we have moved a step closer towards that. I am sure that this easy to navigate BARC India app will give both our subscribers and non-subscribers great user experience,” said BARC India CEO Partho Dasgupta.

  • BARC India launches mobile app

    BARC India launches mobile app

    MUMBAI: Broadcast Audience Research Council (BARC) India has been beefing up its services ever since it launched last year. Adding another feather to its cap, the television measurement ratings body has launched its mobile app.

    The BARC India mobile app is now available for download on both Android Play Store and IOS App Store.

    The app has been launched in two versions: BARC India BMW Subscriber and Non-Subscriber. Created by Grey Global Group, the app will provide easy access to channel/programme viewership data by genres, thus easing the way TV viewership data is consumed.

    “Our intent was to make the whole process of consuming TV viewership data easy and on the go. With the launch of BARC India mobile app, we have moved a step closer towards that. I am sure that this easy to navigate BARC India app will give both our subscribers and non-subscribers great user experience,” said BARC India CEO Partho Dasgupta.

  • BARC India receives RFI from multiple global vendors for digital measurement; to issue RPF soon

    BARC India receives RFI from multiple global vendors for digital measurement; to issue RPF soon

    MUMBAI: The Broadcast Audience Research Council (BARC) India, which had issued the Request for Information (RFI) for digital measurement in December last year, has received responses as many as 11 leading vendors from across the world.

    Those who have submitted the RFI include agencies like Kantar Media, IMRB and ComScore, Nielsen, MediaMetrie, Gracenote, Informate, GFK, Accenture, EY, eywa Media, Gemius and Verto Analytics.

    In order to expedite the process and launch digital measurement services this year, BARC India will be issuing the Request for Proposal (RFP) soon and the partner for the venture will be announced in the next couple of months. With this, BARC India has moved one step closer to providing audience measurement beyond television.

    BARC India’s intent, through its foray into digital measurement, is to measure total unduplicated audiences across all devices and platforms, measuring combined program impressions or advertisements regardless of where and how content/ad is being consumed, through a Single Source Panel.

    Once the venture takes shape, BARC India will be the first to provide a TV+ Digital viewership measurement service across the globe. BARC India, with this will cover more than 50 per cent of media spends between TV and digital.

    In order to make the service robust and accurate, BARC India will look at partnerships with publishers and content creators going forward.

    “A lot of content today is being created for online consumption, but all these impressions are unaccounted for. With our digital measurement we are looking at providing content creators and platform owners with insights on the consumption behaviour of viewers. We are happy with the response we have received from vendors globally,” said BARC India CEO Partho Dasgupta.

  • BARC India receives RFI from multiple global vendors for digital measurement; to issue RPF soon

    BARC India receives RFI from multiple global vendors for digital measurement; to issue RPF soon

    MUMBAI: The Broadcast Audience Research Council (BARC) India, which had issued the Request for Information (RFI) for digital measurement in December last year, has received responses as many as 11 leading vendors from across the world.

    Those who have submitted the RFI include agencies like Kantar Media, IMRB and ComScore, Nielsen, MediaMetrie, Gracenote, Informate, GFK, Accenture, EY, eywa Media, Gemius and Verto Analytics.

    In order to expedite the process and launch digital measurement services this year, BARC India will be issuing the Request for Proposal (RFP) soon and the partner for the venture will be announced in the next couple of months. With this, BARC India has moved one step closer to providing audience measurement beyond television.

    BARC India’s intent, through its foray into digital measurement, is to measure total unduplicated audiences across all devices and platforms, measuring combined program impressions or advertisements regardless of where and how content/ad is being consumed, through a Single Source Panel.

    Once the venture takes shape, BARC India will be the first to provide a TV+ Digital viewership measurement service across the globe. BARC India, with this will cover more than 50 per cent of media spends between TV and digital.

    In order to make the service robust and accurate, BARC India will look at partnerships with publishers and content creators going forward.

    “A lot of content today is being created for online consumption, but all these impressions are unaccounted for. With our digital measurement we are looking at providing content creators and platform owners with insights on the consumption behaviour of viewers. We are happy with the response we have received from vendors globally,” said BARC India CEO Partho Dasgupta.

  • BARC week 5: Big Ganga is No. 1 in Bhojpuri genre; no leadership change in other regional genres

    BARC week 5: Big Ganga is No. 1 in Bhojpuri genre; no leadership change in other regional genres

     

    MUMBAI: While there were not many changes in the regional channels space in week 5, the prominent gainer was Big Ganga, which climbed up to the first spot in the Bhojpuri channels’ space.

     

    Additionally, there was also a new entrant each in the Oriya and Tamil language regional channels Top 5 list in week 5 of BARC ratings in Alankar and J Movie respectively.

     

    Regional channel leaders in the Bangla, Kannada, Malayalam, Marathi, Oriya, Tamil and Telugu space continued to maintain a stranglehold on the top slot.

     

    Bangla GECs

     

    Star Jalsa retained the top position with 243019 (‘000s) followed by Zee Bangla in the second place with 138047 (‘000s). Jalsa Movies held on to its third position with 69803 (‘000s). Zee Bangla Cinema with 34628 (‘000s) climbed up one place to perch at the fourth spot, while Colors Bangla dropped one place to take the fifth place with 31471 (‘000s) in week 5 of BARC data in West Bengal (U+R): NCCS All : 4+ Individuals.

     

    Bhojpuri GECs

     

    Even as it witnessed a fall in ratings, Big Ganga climbed up to the top position in week 5 with 10365 (‘000s). On the other hand, Bhojpuri Cinema forfeited its leadership slot and dropped down to the second place with a considerable drop in ratings at 9727 (‘000s) as compared to 17459 (‘000s) in week 4.

     

    Dabangg retained its third place but yet again with a drop in ratings at 5707 (‘000s). Dangal TV too saw a drop in ratings but maintained its fourth place with 4613. ETV Bihar Jharkhand too held its fifth spot with 2591 (‘000s) in the Bihar (U+R) : NCCS All : 4+ Individuals according to BARC India.

     

    Kannada GECs

     

    Colors Kanada stood firm in the first spot even in week 5 with a drop in ratings at 261277 (‘000s). Zee Kannada in the second spot witnessed a rise in ratings with 159937 (‘000s) as compared to 145618 (‘000s) in week 4. Udaya Movies pipped Suvarna to claim the third spot in week 5 with 159785 (‘000s). On the other hand, Suvarna dropped to the fourth slot with 139413 (‘000s). Udaya TV maintained its place in the fifth position with 111309 (‘000s) in Karnataka (U+R) : NCCS All : 4+ Individuals.

     

    Malayalam GECs

     

    Asianet continued to hold the top slot with 330282 (‘000s) followed by Mazhavil Manorama with 97830 (‘000s) in the second place. Flowers TV maintained its place at number three with 88167 (‘000s). Asianet Movies with with 50598 (‘000s) climbed up one place to stand at number four, while Surya TV dropped one place at number five with 49294 (‘000s) in the Kerala (U+R) : NCCS All : 4+ Individuals market in week 5.

     

    Marathi GECs

     

    With no change in the Top 5 channels’ pecking order in the Marathi genre, Zee Marathi retained its numero uno position with 152180 (‘000s). Following it was Colors Marathi with 96885 (‘000s), whereas Zee Talkies maintained its place in the third spot with 63998 (‘000s). Star Pravah in the fourth slot was with 50095 (‘000s), whereas Maiboli stood in the fifth slot with 20489 (‘000s) in the Maharashtra / Goa (U+R) : NCCS All : 4+ Individuals market.

     

    Oriya GECs

     

    Sarthak TV maintained its place on top with 105782 (‘000s) and was followed by Tarang TV with 23447 (‘000s) in the second spot. Colors Oriya was in the third position with 23447 (‘000s), whereas Odisha TV retained its fourth position with 15420 (‘000s). Prarthana bowed out of the Top 5 list, paving the way for Alankar, which made an entry in week 5 at the fifth spot with 8948 (‘000s) in the Odisha (U+R) : NCCS All : 4+ Individuals market.

     

    Tamil GECs

     

    Sun TV remained the undisputed leader in the Tamil space with a spike in ratings at 962670 (‘000s). KTV was at number two with 280055 (‘000s) whereas Star Vijay continued to hold its third spot with 196249 (‘000s). Polimer climbed up one place to take the fourth place with 80166 (‘000s), whereas a new channel J Movie with 79722 (‘000s) made its presence felt in the fifth place. In week 5, Zee Tamil, which was in the fourth position last week, dropped out of the charts in the Tamil Nadu/ Puducherry (U+R) : NCCS All : 4+ Individuals market.

     

    Telugu GECs

     

    The Telugu genre too saw no change in the pecking order from last week. ETV Telugu continued to lead the genre with 426874 (‘000s) followed by Zee Telugu with 370362 (‘000s). Maa TV was in third spot with 364618 (‘000s), whereas Gemini TV retained its place in the fourth rung with 268420 (‘000s). Gemini Movies with 194587 (‘000s) stood in the fifth position in week 5 in the Andhra Pradesh – Telangana (U+R) : NCCS All : 4+ Individuals market.

  • BARC week 5: Big Ganga is No. 1 in Bhojpuri genre; no leadership change in other regional genres

    BARC week 5: Big Ganga is No. 1 in Bhojpuri genre; no leadership change in other regional genres

     

    MUMBAI: While there were not many changes in the regional channels space in week 5, the prominent gainer was Big Ganga, which climbed up to the first spot in the Bhojpuri channels’ space.

     

    Additionally, there was also a new entrant each in the Oriya and Tamil language regional channels Top 5 list in week 5 of BARC ratings in Alankar and J Movie respectively.

     

    Regional channel leaders in the Bangla, Kannada, Malayalam, Marathi, Oriya, Tamil and Telugu space continued to maintain a stranglehold on the top slot.

     

    Bangla GECs

     

    Star Jalsa retained the top position with 243019 (‘000s) followed by Zee Bangla in the second place with 138047 (‘000s). Jalsa Movies held on to its third position with 69803 (‘000s). Zee Bangla Cinema with 34628 (‘000s) climbed up one place to perch at the fourth spot, while Colors Bangla dropped one place to take the fifth place with 31471 (‘000s) in week 5 of BARC data in West Bengal (U+R): NCCS All : 4+ Individuals.

     

    Bhojpuri GECs

     

    Even as it witnessed a fall in ratings, Big Ganga climbed up to the top position in week 5 with 10365 (‘000s). On the other hand, Bhojpuri Cinema forfeited its leadership slot and dropped down to the second place with a considerable drop in ratings at 9727 (‘000s) as compared to 17459 (‘000s) in week 4.

     

    Dabangg retained its third place but yet again with a drop in ratings at 5707 (‘000s). Dangal TV too saw a drop in ratings but maintained its fourth place with 4613. ETV Bihar Jharkhand too held its fifth spot with 2591 (‘000s) in the Bihar (U+R) : NCCS All : 4+ Individuals according to BARC India.

     

    Kannada GECs

     

    Colors Kanada stood firm in the first spot even in week 5 with a drop in ratings at 261277 (‘000s). Zee Kannada in the second spot witnessed a rise in ratings with 159937 (‘000s) as compared to 145618 (‘000s) in week 4. Udaya Movies pipped Suvarna to claim the third spot in week 5 with 159785 (‘000s). On the other hand, Suvarna dropped to the fourth slot with 139413 (‘000s). Udaya TV maintained its place in the fifth position with 111309 (‘000s) in Karnataka (U+R) : NCCS All : 4+ Individuals.

     

    Malayalam GECs

     

    Asianet continued to hold the top slot with 330282 (‘000s) followed by Mazhavil Manorama with 97830 (‘000s) in the second place. Flowers TV maintained its place at number three with 88167 (‘000s). Asianet Movies with with 50598 (‘000s) climbed up one place to stand at number four, while Surya TV dropped one place at number five with 49294 (‘000s) in the Kerala (U+R) : NCCS All : 4+ Individuals market in week 5.

     

    Marathi GECs

     

    With no change in the Top 5 channels’ pecking order in the Marathi genre, Zee Marathi retained its numero uno position with 152180 (‘000s). Following it was Colors Marathi with 96885 (‘000s), whereas Zee Talkies maintained its place in the third spot with 63998 (‘000s). Star Pravah in the fourth slot was with 50095 (‘000s), whereas Maiboli stood in the fifth slot with 20489 (‘000s) in the Maharashtra / Goa (U+R) : NCCS All : 4+ Individuals market.

     

    Oriya GECs

     

    Sarthak TV maintained its place on top with 105782 (‘000s) and was followed by Tarang TV with 23447 (‘000s) in the second spot. Colors Oriya was in the third position with 23447 (‘000s), whereas Odisha TV retained its fourth position with 15420 (‘000s). Prarthana bowed out of the Top 5 list, paving the way for Alankar, which made an entry in week 5 at the fifth spot with 8948 (‘000s) in the Odisha (U+R) : NCCS All : 4+ Individuals market.

     

    Tamil GECs

     

    Sun TV remained the undisputed leader in the Tamil space with a spike in ratings at 962670 (‘000s). KTV was at number two with 280055 (‘000s) whereas Star Vijay continued to hold its third spot with 196249 (‘000s). Polimer climbed up one place to take the fourth place with 80166 (‘000s), whereas a new channel J Movie with 79722 (‘000s) made its presence felt in the fifth place. In week 5, Zee Tamil, which was in the fourth position last week, dropped out of the charts in the Tamil Nadu/ Puducherry (U+R) : NCCS All : 4+ Individuals market.

     

    Telugu GECs

     

    The Telugu genre too saw no change in the pecking order from last week. ETV Telugu continued to lead the genre with 426874 (‘000s) followed by Zee Telugu with 370362 (‘000s). Maa TV was in third spot with 364618 (‘000s), whereas Gemini TV retained its place in the fourth rung with 268420 (‘000s). Gemini Movies with 194587 (‘000s) stood in the fifth position in week 5 in the Andhra Pradesh – Telangana (U+R) : NCCS All : 4+ Individuals market.

  • BARC week 5: News channels see mixed bag on ratings front

    BARC week 5: News channels see mixed bag on ratings front

    MUMBAI: The news space saw some players gaining ratings, while some others lost a major chunk of viewership in week 5.

     

    Times Now remained the undisputed leader in the English News genre, whereas CNBC TV18 maintained its clasp on the top spot in the English Business news genre.

     

    Meanwhile, the Hindi News channels space saw Aaj Tak in the lead with Zee News falling off the charts this week. The two Hindi Business news players saw a spike in ratings even as the pecking order remained unchanged according to Broadcast Audience Research council (BARC) India ratings in week 5.

     

    English News

     

    Multiple changes were seen in the English News channels space in week 5. While Times Now saw a drop in ratings with 271 (‘000s) as compared to 422 (‘000s), it managed to hold on to its number one place in the pecking order.

     

    India Today Television, which was in the fourth rung last week, picked up itself to perch on the second spot with 253 (‘000s) in week 5.

     

    On the other hand, NDTV 24×7 with 234 (‘000s) dropped down from its second position in week 4 to come in third in week 5.

     

    CNN IBN with 125 (‘000s) dropped to the fourth place as compared to its third position with 199 (‘000s) in week 4. BBC World News was the new entrant this week with 113 (‘000s) in the fifth place. Last week’s fifth position holder News 9 made an exit this week.

     

    English Business News

     

    CNBC TV 18 was perched in the number one spot and saw a spike in ratings with 296 (‘000s) in week 5 as compared to 183 (‘000s) in week 4. ET Now in second place too saw a ratings rise with 274 (‘000s) as compared to 181 (‘000s) in week 4.

     

    At number three, there was a major spurt in ratings even for NDTV Profit & NDTV Prime with 104 (‘000s) as compared to 49 (‘000s) in week 4. Bloomberg TV with 18 (‘000s) was in the fourth place.

     

    Hindi News

     

    The Hindi news channels genre saw some change in week 5. While Aaj Tak with 77708 (‘000s) and India TV with 64572 (‘000s) continued to hold the first and second spot respectively, India News jumped up to the third spot with 61915 (‘000s) in week 5.

     

    In fourth place was ABP News with 49434 (‘000s), whereas News Nation with 45319 (‘000s) made an entry this week in the fifth spot.

     

    Zee News, which was in the fourth place in week 4 dropped off the charts in week 5.

     

    Hindi Business News

     

    With a spike in ratings, CNBC Awaaz maintained its place as the top channel in the genre with 1093 (‘000s) in week 5 as compared to 927  (‘000s) in week 4. Zee Business too saw an increase in ratings this week with 706 (‘000s) as it stood in the second slot in BARC HSM (U+R): NCCS AB: Males 22+ Individuals.

  • BARC week 5: News channels see mixed bag on ratings front

    BARC week 5: News channels see mixed bag on ratings front

    MUMBAI: The news space saw some players gaining ratings, while some others lost a major chunk of viewership in week 5.

     

    Times Now remained the undisputed leader in the English News genre, whereas CNBC TV18 maintained its clasp on the top spot in the English Business news genre.

     

    Meanwhile, the Hindi News channels space saw Aaj Tak in the lead with Zee News falling off the charts this week. The two Hindi Business news players saw a spike in ratings even as the pecking order remained unchanged according to Broadcast Audience Research council (BARC) India ratings in week 5.

     

    English News

     

    Multiple changes were seen in the English News channels space in week 5. While Times Now saw a drop in ratings with 271 (‘000s) as compared to 422 (‘000s), it managed to hold on to its number one place in the pecking order.

     

    India Today Television, which was in the fourth rung last week, picked up itself to perch on the second spot with 253 (‘000s) in week 5.

     

    On the other hand, NDTV 24×7 with 234 (‘000s) dropped down from its second position in week 4 to come in third in week 5.

     

    CNN IBN with 125 (‘000s) dropped to the fourth place as compared to its third position with 199 (‘000s) in week 4. BBC World News was the new entrant this week with 113 (‘000s) in the fifth place. Last week’s fifth position holder News 9 made an exit this week.

     

    English Business News

     

    CNBC TV 18 was perched in the number one spot and saw a spike in ratings with 296 (‘000s) in week 5 as compared to 183 (‘000s) in week 4. ET Now in second place too saw a ratings rise with 274 (‘000s) as compared to 181 (‘000s) in week 4.

     

    At number three, there was a major spurt in ratings even for NDTV Profit & NDTV Prime with 104 (‘000s) as compared to 49 (‘000s) in week 4. Bloomberg TV with 18 (‘000s) was in the fourth place.

     

    Hindi News

     

    The Hindi news channels genre saw some change in week 5. While Aaj Tak with 77708 (‘000s) and India TV with 64572 (‘000s) continued to hold the first and second spot respectively, India News jumped up to the third spot with 61915 (‘000s) in week 5.

     

    In fourth place was ABP News with 49434 (‘000s), whereas News Nation with 45319 (‘000s) made an entry this week in the fifth spot.

     

    Zee News, which was in the fourth place in week 4 dropped off the charts in week 5.

     

    Hindi Business News

     

    With a spike in ratings, CNBC Awaaz maintained its place as the top channel in the genre with 1093 (‘000s) in week 5 as compared to 927  (‘000s) in week 4. Zee Business too saw an increase in ratings this week with 706 (‘000s) as it stood in the second slot in BARC HSM (U+R): NCCS AB: Males 22+ Individuals.

  • Nick maintains lead with ‘Motu Patlu:’ BARC week 5

    Nick maintains lead with ‘Motu Patlu:’ BARC week 5

    MUMBAI: Even as it witnessed a considerable drop in ratings, kids channel leader Nick maintained its position in the top spot with 77521 (‘000s) in week 5 of BARC India data as compared to 82521 (‘000s) in week 4.

     

    Cartoon Network stood in the second place with 52179 (‘000s) in week 5, while also seeing a drop in ratings from 62316 (‘000s) in week 4.

     

    Pogo TV with 51537 (‘000s) maintained its place in the third spot, while Disney Channel with 49194 (‘000s) climbed up one rung to take the fourth place in week 5. Hungama with 47862 (‘000s) dropped down one place to come in fifth in week 5.

     

    Coming to the five most watched shows in the kids genre, Nick’s show Motu Patlu 36 Ghantey Race Against Time stood firm in the number one spot with 838 (‘000).

     

    On the other hand, Disney Channel’s Doraemon Movie: Galaxy Super Express with 709 (‘000) stood in the second place and was followed yet again by Nick’s Motu Patlu in Wonderland with 585 (‘000) in the third spot.

     

    Cartoon Network’s Bhoot and Friends with 559 (‘000) came in fourth with its sister channel Pogo TV’s Chhota Bheem Aur Chhalchhaaya in the fifth place with 553 (‘000).

  • Nick maintains lead with ‘Motu Patlu:’ BARC week 5

    Nick maintains lead with ‘Motu Patlu:’ BARC week 5

    MUMBAI: Even as it witnessed a considerable drop in ratings, kids channel leader Nick maintained its position in the top spot with 77521 (‘000s) in week 5 of BARC India data as compared to 82521 (‘000s) in week 4.

     

    Cartoon Network stood in the second place with 52179 (‘000s) in week 5, while also seeing a drop in ratings from 62316 (‘000s) in week 4.

     

    Pogo TV with 51537 (‘000s) maintained its place in the third spot, while Disney Channel with 49194 (‘000s) climbed up one rung to take the fourth place in week 5. Hungama with 47862 (‘000s) dropped down one place to come in fifth in week 5.

     

    Coming to the five most watched shows in the kids genre, Nick’s show Motu Patlu 36 Ghantey Race Against Time stood firm in the number one spot with 838 (‘000).

     

    On the other hand, Disney Channel’s Doraemon Movie: Galaxy Super Express with 709 (‘000) stood in the second place and was followed yet again by Nick’s Motu Patlu in Wonderland with 585 (‘000) in the third spot.

     

    Cartoon Network’s Bhoot and Friends with 559 (‘000) came in fourth with its sister channel Pogo TV’s Chhota Bheem Aur Chhalchhaaya in the fifth place with 553 (‘000).