Category: Viewership

  • Vimal Elaichi Pan Masala enters top 5 most advertised brands in BARC week 45

    Vimal Elaichi Pan Masala enters top 5 most advertised brands in BARC week 45

    MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 27 October-02 November 2018.

    The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R) : 2+ Individuals.

    The data demonstrates ads that were inserted the most in week 45 of 2018.

    Top Advertisers:

    For week 44, Hindustan Unilever Ltd retained its position as the top advertiser and led with 1,43,930 ad insertions on television. HUL’s products include foods, beverages, cleaning agents, personal care products and water purifiers.

    Reckitt Benckiser Ltd, maker of Dettol, Veet, Durex condoms, Strepsils, Air Wick, Harpic came in second with 69,407 ad insertions followed by ITC Limited with mere 52,297 insertions.

    Online e-commerce platform Amazon India stood fifth followed by Procter & Gamble with 31,630 and 27,296 insertions.

    Top Brands:

    amazon.in, the e-commerce player that has been pushing Amazon Alexa and its annual festive sale, retained its last week’s position and was the most advertised brand with 17,920 ad insertions.

    Hotel searching website Trivago retained its last week’s positions and came in second with 10,393 ad insertions.

    A new entry in the top 10 most advertised brands on television this week was Vimal Elaichi Pan Masala with 9,796 insertions followed by Flipkart with 9,694 insertions.

    Santoor dropped down several positions and stood fifth with mere 9,536 ad insertions.

  • Zee Anmol back on top of Hindi channels across genres

    Zee Anmol back on top of Hindi channels across genres

    BENGALURU: Zee Entertainment Enterprises Ltd's (Zeel) free to air (FTA) Hindi GEC Zee Anmol was back to second rank in Broadcast Audience Research Council of India’s (BARC) weekly list of top 10 channels across genres in week 45 of 2018 (Saturday, 3 November 2018 to Friday, 9 November 2018, week under review). Zee Anmol was ranked third in week 44 of 2018, just behind its older sibling channel Zee TV. At its normal first rank was the Sun TV Network’s flagship Tamil GEC Sun TV. Hence, Zee Anmol topped all Hindi channels – be they Hindi GEC or Hindi movies.

    Six Hindi GECs, two Hindi movies channels and one channel each from the Tamil and the Telugu genres made up BARC’s weekly list of top channels across genres (across genres list) in week 45 of 2018. From the network’s perspective, BARC’s across genres list had four channels from Star India, two channels each from Sony Pictures Network India (SPN) and Zeel and one channel each from the Sun TV Network and Viacom 18.

    As mentioned above, at its normal first rank in week 45 was the Tamil GEC Sun TV with 1,116.456 million weekly impressions as compared to 968.749 million weekly impressions in week 44 of 2018. Sun TV also led BARC’s weekly list of top 5 Tamil channels in the Tamil Nadu and Puducherry market and all the five programmes in BARC’s list of top 5 Tamil programmes during primetime in these markets based on average rating across all airings (original and repeat) in the week under review were aired on Sun TV.

    Climbing up to second place from third was Zee Anmol in week 45 of 2018. The channel scored 815.684 million weekly impressions as compared to 811.892 million weekly impressions in week 44. Zee Anmol was also ranked first in BARC’s weekly list of top 10 Hindi GECs in the combined urban and rural Hindi speaking markets or HSM (U+R) and HSM (R) and was ranked ninth in HSM (U). The Balaji Telefilms-produced soap Kumkum Bhagya and another serial Mahek aired on Zee Anmol were ranked first and third in BARC’s list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R) and were ranked first and second respectively in HSM (R).

    Star India’s flagship Telugu GEC Star Maa climbed up two ranks in week 45 of 2018 to third place with 693.071 million weekly impressions as compared with 718.981 million weekly impressions in week 44. Star Maa was ranked first in BARC’s weekly list of top 5 Telugu channels in the Andhra Pradesh and Telangana market. Five programmes that were aired on Star Maa were present in BARC’s weekly list of top 5 Telugu programmes during primetime based on average rating across all airings (original and repeat) in the week in the same market.

    Star India’s flagship Hindi GEC Star Plus also climbed up three ranks in week 45 of 2018 to fourth rank with 683.120 million impressions as compared to 694.679 million weekly impressions in week 44. Star Plus was ranked fifth in BARC’s weekly lists of top 10 Hindi GECs’ in HSM (U+R) and was ranked second in HSM (U) and ninth in HSM (R). Star Parivar Awards 2018 and 4 Lion Films soap Kulfi Kumar Bajewala aired on Star Plus were present in BARC’s weekly list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in HSM (U) at fourth and fifth ranks respectively.

    Star India’s FTA Hindi GEC Star Utsav climbed up a rank to fifth place in week 45 of 2018 with 681.541 million weekly impressions as compared to 698.262 weekly impressions in week 44. Star Utsav was ranked second in BARC’s list of top 10 Hindi GECs in HSM (U+R), second in HSM (R) and was ranked seventh in HSM (U). The soap Rabba Ve aired on Star Utsav was ranked third in BARC’s list of top 5 Hindi GEC programmes during primetime  based on average rating across all airings (original and repeat) in the week in HSM (R).

    Zee TV dropped down four places to sixth rank in week 45 of 2018 with 836.744 million weekly impressions in week 44 of 2018 as compared to second rank and 738.239 million weekly impressions in week 44. Zee TV was ranked fourth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), seventh in HSM (R), and fourth in HSM (U) during the week. Two programmes that were aired on Zee TV- Kumkum Bhagya, and its spinoff Kundali Bhagya were at fifth and fourth ranks respectively in BARC’s list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R) and third and second respectively in HSM (U).

    Another Star India pay TV channel Star Bharat dropped three places to rank seven in week 45 of 2018 with 668.070 million weekly impressions as compared to 768.010 million weekly impressions in week 44. Star Bharat was also ranked third, fourth and fifth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), HSM (R) and HSM (U) respectively.

    SPN’s Hindi movies channel Sony Max climbed up a rank to eighth place in week 45 of 2018 with 673.586 million weekly impressions as compared to 593.077 million weekly impressions in week 44. Sony Max was ranked second in BARC’s weekly lists of top 5 Hindi movies channels in HSM (U+R), first in HSM (U) and was ranked fifth in HSM (R). The Hindi Feature Film (HFF) Bahubali 2 the Conclusion  was ranked third  and first in BARC’s list of top 5 Hindi movies programmes during primetime based on average rating across all airings (original and repeat) in HSM (U+R) and HSM (U) respectively. Two more HFFs’ Sarrainodu and AAA were also present in BARC’s HSM (U) list for top 5 Hindi movies programmes.

    Viacom18’s flagship Hindi GEC Colors also dropped a rank to ninth place in week 45 of 2018 with 621.799 million weekly impressions as compared to 635.465 million weekly impressions in week 44. Colors was ranked sixth, tenth and second in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), HSM (R) and HSM (U) respectively. The Balaji Telefilms-produced third season of the supernatural drama Naagin 3 was ranked second and first in BARC’s lists of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in HSM (U+R) and HSM (U) respectively.

    Another SPN Hindi movies channel Sony Wah re-entered BARC’s across genres list in week 45 of 2018 with 613.745 million weekly impressions at rank ten. Sony Wah was ranked first in HSM (U+R), first in HSM (R) and fifth in HSM (U) in BARC’s weekly list of top 5 Hindi movies channels. HFF Sura aired on Sony Wah was present in BARC’s weekly list of top 5 Hindi movies programmes during primetime based on average rating across all airings (original and repeat) in HSM (U+R) and HSM (R). Another HFF Sooryavansham was also among the top 5 Hindi movies programmes in HSM (R).

  • Republic TV continues to dominate English news genre: BARC week 44

    Republic TV continues to dominate English news genre: BARC week 44

    MUMBAI: In the Hindi news (U+R) genre, Zee News climbed two slots to the third position in week 44 of BARC ratings. Aaj Tak yet again stood on top in all the three genres. Republic TV continues its dominating streak in the English news genre. English business news genre saw no changes this week again.

    English News

    Republic TV maintained its lead in the first position in the English news genre with 964 impressions ‘000. Times Now at second and CNN News18 at third hold onto their respective positions with 667 impressions ‘000 and 554 impressions ‘000. India Today Television stood at fourth position with 242 impressions ‘000. NDTV 24X7 was placed at fifth position with 223 impressions ‘000.

    English Business News

    The English business news genre saw no changes this week again. CNBC TV18 continued to stay on the first place with 444 impressions '000. ET Now and BTVI withstand their second and third positions with 197 impressions '000 and 44 impressions '000. CNBC TV18 Prime HD also held on to its fourth position with 11 impressions '000.

    Hindi News (U+R)

    Aaj Tak once again stood on top in the Hindi news (U+R) genre with 117423 impressions ‘000. News18 India retained the second place with 96291 impressions ‘000. Zee News climbed two slots to the third position with 90507 impressions ‘000 followed by India TV with 90442 impressions ‘000. ABP News dropped two slots at fifth position with 86250 impressions ‘000.

    Hindi News Rural

    Aaj Tak is positioned first in the Hindi news rural genre with 56513 impressions ‘000. ABP News, News18 India and India TV are at second, third and fourth positions with 43569 impressions ‘000, 43423 impressions ‘000 and 38630 impressions ‘000, respectively. News Nation with 36405 impressions ‘000 took the fifth place again this week.

    Hindi News Urban

    Aaj Tak stood on top with 60910 impressions ‘000. Zee News climbed two slots to the second position with 54169 impressions ‘000. News18 India and India TV dropped a slot each to the third and fourth position with 52868 impressions ‘000 and 51812 impressions ‘000. ABP News held on to the fifth place with 42680 impressions ‘000.

  • Zee TV leads GEC urban in BARC week 44

    Zee TV leads GEC urban in BARC week 44

    MUMBAI: Zee TV that was on the fourth position in the previous week climbed to the second position in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 44 of 2018. Star Bharat and Sony Pal interchanged their third and fourth positions in the rural market. Zee TV emerged as the leader this week in the urban market.

    Hindi GEC (U+R)

    Zee Anmol retained its leadership position with 809834 impressions ‘000s. Zee TV that was on the fourth position in the previous week climbed to the second position with 790406 impressions ‘000s. Star Bharat, Star Utsav, Star Plus and Colors stood at third, fourth, fifth and sixth positions respectively with 758664 impressions ‘000s, 684362 impressions ‘000s, 658147 impressions ‘000s and 606875 impressions ‘000s.

    Sony Entertainment Television, Sony Pal, Dangal TV and Sony Sab stood at seventh, eighth, ninth and tenth positions with 557578 impressions ‘000s, 549560 impressions ‘000s, 438843 impressions ‘000s and 411613 impressions ‘000s respectively.

    Hindi Rural GEC

    Zee Anmol and Star Utsav continued to be on first and second positions with 656131 impressions ‘000s and 473748 impressions ‘000s respectively. Star Bharat and Sony Pal interchanged their third and fourth positions respectively with 393548 impressions ‘000s and 377569 impressions ‘000s. Dangal TV retained its fifth position with 339758 impressions ‘000s.

    Zee TV and Rishtey swapped their sixth and seventh positions respectively with 317478 impressions ‘000s and 278130 impressions ‘000s. Big Magic, Star Plus and Colors managed to retain their eighth, ninth and tenth positions with 210676 impressions ‘000s, 207285 impressions ‘000s and 190362 impressions ‘000s respectively.

    Hindi Urban GEC

    Zee TV emerged as the leader in the urban market with 472928 impressions ‘000s. Star Plus jumped to the second position with 450863 impressions ‘000s. Sony Entertainment Television stood at third position with 421046 impressions ‘000s.

    Colors, Star Bharat, Sony Sab, Star Utsav, Sony Pal, Zee Anmol and &TV retained their fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 416513 impressions ‘000s, 365116 impressions ‘000s, 309010 impressions ‘000s, 210615 impressions ‘000s, 171991 impressions ‘000s, 153703 impressions ‘000s and 120928 impressions ‘000s.

  • TVision technology will complement BARC India’s data: Yan Liu

    TVision technology will complement BARC India’s data: Yan Liu

    MUMBAI: Star TV has partnered with TVision, a company which measure actual eyes on screen attention providing advertisers, agencies and television networks with the second-by-second data required to understand the effectiveness of television advertising and programming. The company would mostly be focusing on major sports shows on Sony Pictures Network (SPN) India’s and Star India’s sports cluster for the pilot run of the service.

    According to TVision co-founder and CEO Yan Liu, TV still plays a very important role in India and the market is growing quickly. “Usually the advertising spends accounts for 1.5-2 per cent of the GDP no matter which country, but the GDP of India is growing quickly. On top of that the consumer is adapting to new formats like OTT very quickly,” he says.

    He thinks that the Indian market is very interesting and has high potential and wants to continue to invest in the Indian market, partnering with Star TV to launch the service by early 2019 in the country.

    Liu says, “In pretty much every market, as a Nielsen, Kantar IMRB and BARC India, they run TV rating service but for us, rating service is more like a quantity. It’s how many TVs tune in to that show. It is important, but let’s be honest, when we talk about TV, a lot of time we are not really watching the screen, we are doing something else. So the other part of the formula we think is audience attention. If you are a brand and spend money on the TV, ultimately you want to make sure that you have audience attention.”

    Liu points out that if you just want to measure the tune-in on screen that’s only half of the formula, which is quantity. You also need to understand the quality of the show which is attention. That is why they think that the service is complementary to BARC India. It’s on top of what BARC India offers. BARC  can capture quantity and their attention index can be used side-by-side with the TV rating.

    “In the US and Japan, the technology has grown from HD then 4K and 8K. What we found was that the higher quality of content leads to higher engagement of the show. So we think that this is a very big thing for big TV networks like Star TV that continues to push HD channels,” he adds.

    The testing of the product has started with Star TV and overall there is no issue apart from some technical challenges like non-stable electricity. As the product is in testing the sample size is very small of just a couple of hundreds. The product will kick off by launching in Mumbai and New Delhi.

    “For the live TV, 80 per cent of the top rated shows are sports already in the US. So for the live TV, we definitely believe that sport is going to be the strongest genre. Brands will also benefit from the technology as they will get to engage with a highly attentive audience to make sure they are commercially effective,” he concludes.

  • Business news most benefited genre in Chrome DM week 44

    Business news most benefited genre in Chrome DM week 44

    MUMBAI: With a growth of 0.99 per cent, the business news genre in six metros, marked the highest opportunity to see (OTS) among all categories in week 44 of Chrome Data Analytics and Media. 

    In the business news genre, Zee Business gained the highest OTS with 86.3 per cent growth in six metros, followed by sports genre garnering second position in All India 1 Lakh+ market with 0.91 per cent growth. DD Sports garnered the highest OTS in the sports genre with 93.5 per cent.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable and DTH. 

    The third position in the gainer’s list of OTS was grabbed by English news in six metros with 0.69 per cent. Loksabha TV raked in the highest OTS in the English news genre with 97.6 per cent. English GECs stood at fourth position in six metros with 0.36 per cent by Colors Infinity gaining the highest OTS with 59.3 per cent. In the fifth position, religious genre secured 0.30 per cent growth in the HSM excluding less than one lakh market. Aastha channel garnered the highest OTS with 98.2 per cent. 

  • Amazon most advertised brand in BARC week 43

    Amazon most advertised brand in BARC week 43

    MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 20-26 October 2018.

    The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R) : 2+ Individuals.

    The data demonstrates ads that were inserted the most in week 43 of 2018.

    Top Advertisers:

    For week 43, Hindustan Unilever Ltd retained its position as the top advertiser and led with 1,32,954 ad insertions on television. HUL's products include foods, beverages, cleaning agents, personal care products and water purifiers.

    Kolkata based ITC group retained its last week’s position  with 71,861 ad insertions.

    Reckitt Benckiser Ltd, maker of Dettol, Veet, Durex condoms, Strepsils, Air Wick, Harpic retained its last week’s position as well with 67,476 ad insertions followed by Amazon India with mere 53,295 insertions.

    Procter & Gamble retained its last week’s position and stood fifth with 26,176 insertions.

    Top Brands:

    amazon.in, the e-commerce player that has been pushing Amazon Alexa and its annual festive sale, retained its last week’s position and was the most advertised brand with 32,833 ad insertions.

    Hotel searching website Trivago and Santoor retained their last week’s positions and came in second and third with 10,688 and 10,047 ad insertions respectively.

    Colgate came in fourth with 9,175 ad insertions followed by Wipe with 8,755 ad insertions.

  • No changes observed in Bhojpuri segment in BARC data week 43

    No changes observed in Bhojpuri segment in BARC data week 43

    MUMBAI: In the Bengali space, Sony Aath and Colors Bangla swapped their fourth and fifth positions in BARC data week 43. No changes were observed in Bhojpuri segment. Colors Super emerged as the new entrant in the Kannada space. Flowers TV climbed to the second position from fourth position as compared to the previous week in the Malayalam cluster. Moreover in the Marathi industry, Colors Marathi and Star Pravah interchanged their second and third positions. In the Tamil segment, Adithya TV emerged as the new player. Star Maa continued to be on first position in the Telugu market.

    Bangla

    No changes were observed in this space. Zee Bangla, Star Jalsha and Jasha Movies continued to be on first, second and third positions respectively with 331378 impressions '000s, 295427 impressions '000s and 67789 impressions '000s. Sony Aath and Colors Bangla swapped their fourth and fifth positions respectively with 56391 impressions '000s and 56034 impressions '000s.

    Bhojpuri

    This week, no changes were in this sector. Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum, Housefull Action and Oscar Movies Bhojpuri retained their first, second, third, fourth and fifth positions with 51389 impressions '000s, 46840 impressions '000s, 13682 impressions '000s, 6207 impressions '000s and 3043 impressions '000s respectively.

    Kannada

    No changes were observed in this segment. Colors Kannada, Zee Kannada, Udaya TV and Udaya Movies continued to be at first, second, third and fourth positions with 469621 impressions '000s and 418930 impressions '000s, 213857 impressions '000s and 200083 impressions '000s respectively. Colors Super emerged as the new entrant with 183600 impressions '000s.

    Star Suvarna also retained their third, fourth and fifth positions with 254080 impressions '000s, 211542 impressions '000s and 157136 impressions '000s respectively.

    Malayalam

    Asianet, the Malayalam general entertainment channel from Star TV retained its first position this week as well with 294003 impressions '000s. Flowers TV climbed to the second position from fourth position as compared to the previous week with 91773 impressions '000s. Mazhavil Manorama, Surya TV and Asianet Movies stood at third, fourth and fifth positions with 90104 impressions '000s, 79966 impressions '000s and 66552 Impressions '000s respectively.

    Marathi

    Zee Marathi continued to be at its first position with 406700 impressions '000s. Colors Marathi and Star Pravah interchanged their second and third positions respectively with 138745 impressions '000s and 129570 impressions '000s.  Zee Talkies and Zee Yuva retained their fourth and fifth positions with 94246 impressions '000s and 45235 impressions '000s respectively.

    Tamil

    Sun TV, Zee Tamil, Star Vijay and KTV retained their first, second, third and fourth positions respectively with 929165 impressions '000s, 555197 impressions '000s, 466156 impressions '000s and 336509 impressions '000s. Adithya TV emerged as the new player in the segment with 94022 impressions '000s.  

    Telugu

    Star Maa continued to be at first position with 657938 impressions '000s . Zee Telugu, Gemini TV, ETV Telugu and Gemini Movies stood at second, third, fourth and fifth positions respectively with 526928 impressions '000s, 493883 impressions '000s, 432005 impressions '000s and 211832 impressions '000s.

  • News Nation stays in top 5: BARC week 43

    News Nation stays in top 5: BARC week 43

    MUMBAI: In the Hindi news rural genre, News Nation took the fifth spot again this week after the channel replaced Zee News in week 42. Aaj Tak yet again stood on top in the Hindi news (U+R) genre with 135463 impressions ‘000. In the Hindi news urban genre ABP News held on to the fifth place with 46309 impressions ‘000.

    English News

    Republic TV maintained its lead in the first position in the English news genre with 824 impressions ‘000. Times Now at second and CNN News18 at third hold onto their respective positions with 748 impressions ‘000 and 284 impressions ‘000. India Today Television stood at fourth position with 247 impressions ‘000. NDTV 24X7 was placed at fifth position with 240 impressions ‘000.

    English Business News

    The English business news genre saw no changes this week again. CNBC TV18 continued to stay on the first place with 481 impressions '000. ET Now and BTVI withstand their second and third positions with 202 impressions '000 and 59 impressions '000. CNBC TV18 Prime HD also held on to its fourth position with 12 impressions '000.

    Hindi News (U+R)

    Aaj Tak once again stood on top in the Hindi news (U+R) genre with 135463 impressions ‘000. News18 India retained the second place with 96261 impressions ‘000. ABP News and India TV were at third and fourth positions with 95988 impressions ‘000 and 93325 impressions ‘000 respectively. Zee News was placed at fifth position with 87750 impressions ‘000.

    Hindi News Rural

    Aaj Tak is positioned first in the Hindi news rural genre with 64608 impressions ‘000. ABP News, News18 India and India TV are at second, third and fourth positions with 49679 impressions ‘000, 39687 impressions ‘000 and 38569 impressions ‘000, respectively. News Nation with 36839 impressions ‘000 took the fifth place again this week after replacing Zee News in week 42.
    Hindi News Urban

    Aaj Tak stood on top with 70854 impressions ‘000. News18 India at second place with 56574 impressions ‘000. India TV and Zee News were at third and fourth places with 54756 impressions ‘000 and 51507 impressions ‘000, respectively. ABP News held on to the fifth place with 46309 impressions ‘000.

  • Zee Anmol leads GEC (U+R) in BARC week 43

    Zee Anmol leads GEC (U+R) in BARC week 43

    MUMBAI: Zee Anmol and Star Utsav retained their first and second positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 43 of 2018. Zee TV and Big Magic replaced their seventh and eighth positions in the rural market. No changes were observed this week in the urban market.

    Hindi GEC (U+R)

    Zee Anmol and Star Utsav retained their first and second positions with 848655 impressions ‘000s and 743680 impressions ‘000s respectively. Star Bharat climbed to the third position from fourth position as compared to the previous week with 739742 impressions ‘000s.

    Zee TV, Star Plus, Colors, Sony Entertainment Television, Sony Pal, Sony Sab and Dangal TV stood at fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 695346 impressions ‘000s, 670236 impressions ‘000s, 589766 impressions ‘000s, 570003 impressions ‘000s, 565600impressions ‘000s, 429475 impressions ‘000s  and 427464 impressions ‘000s.

    Hindi Rural GEC

    Zee Anmol, Star Utsav, Sony Pal, Star Bharat, Dangal TV and Rishtey held on to their first, second, third, fourth, fifth and sixth positions with 687642 impressions ‘000s, 516642 impressions ‘000s, 391792 impressions ‘000s, 382404 impressions ‘000s, 328714 impressions ‘000s and 289803 impressions ‘000s respectively.

    Zee TV and Big Magic replaced their seventh and eighth positions respectively with 268031 impressions ‘000s and 233089 impressions ‘000s.

    Star Plus and Colors continued to be at ninth and tenth positions with 202908 impressions ‘000s and 182934 impressions ‘000s respectively.

    Hindi Urban GEC

    No changes were observed in the urban market. Star Plus, Sony Entertainment Television, Zee TV, Colors, Star Bharat and Sony Sab managed to retain their first, second, third, fourth, fifth and sixth positions with 467328 impressions ‘000s, 431151 impressions ‘000s, 427315 impressions ‘000s, 406832 impressions ‘000s, 357338 impressions ‘000s and 329133 impressions ‘000s respectively.

    Star Utsav, Sony Pal, Zee Anmol and &TV also retained their seventh, eighth, ninth and tenth positions with 227038 impressions ‘000s, 173808impressions ‘000s, 161013 impressions ‘000s and 123168 impressions ‘000s respectively.