Category: Viewership

  • ‘Badal raha hai desh, badal raha hai Kaun Banega Crorepati’ – Host Amitabh Bachchan mesmerizes the nation with his lyrical narration of the captivating campaign promo

    ‘Badal raha hai desh, badal raha hai Kaun Banega Crorepati’ – Host Amitabh Bachchan mesmerizes the nation with his lyrical narration of the captivating campaign promo

    Mumbai: Kaun Banega Crorepati is a game show synonymous with the evolving ambitions and dreams of the Indian people and the 15th season of this much-loved gameshow promises to enthrall viewers with an all-new avatar. India has embraced change; a change that fosters growth, a change that has rehauled our mindset and a change that drives new aspirations. And mirroring this transformation is the nation’s biggest game show, Kaun Banega Crorepati. 

    KBC is a format that celebrates knowledge and empowers individuals to dream big. Over 14 seasons, and nearly 1,100+ episodes, this show has transcended socioeconomic boundaries, age groups, and geographical barriers, becoming a cultural phenomenon that celebrates Indians who aim high.

    Sony Entertainment Television has launched a promo that celebrates this spirit of change. 

    ‘Badal raha hai desh, badal raha hai Kaun Banega Crorepati’ – host Amitabh Bachchan mesmerizes the nation with his lyrical narration of the captivating campaign video. His poetic rendition of the promo dialogues was set to the upbeat music composed by Rohan – Vinayak which culminated in Bachchan humming the iconic tune of the reality quiz show. 

    The megastar’s deep baritone complements his musical delivery through the promo, in which the expression naye armaan, nayi muskaan, naye aasmaan liye sets the stage for Kaun Banega Crorepati Season 15, jald hi ek naye roop mein.

    Sony Entertainment Television, Sony SAB, PAL, and Sony MAX movie cluster – business head Neeraj Vyas said, “Kaun Banega Crorepati is a legacy brand, and in tune with the changing times – its 15th edition will embrace the transformation that we are all experiencing in this new India. A flagship show for Sony Entertainment Television, KBC will soon return in an all-new exciting avatar, the elements of which will be unveiled in the coming weeks, and it is sure to capture the imagination of the entire nation. This season will also welcome new opportunities for brands to drive innovation and build engagement with audiences across the spectrum. The recently launched campaign film sets the tone for KBC, ek naye roop mein and the fan favorite format, helmed by the legendary Amitabh Bachchan, will continue to foster cohesive family viewing.”

  • Sun TV continues to lead Tamil Nadu’s television industry with highest GRPs

    Sun TV continues to lead Tamil Nadu’s television industry with highest GRPs

    Mumbai: Last week, Star Vijay and Sun TV claimed to be No 1, but it came to light that  Sun TV is the leader of Tamil Nadu.

    The numbers below are testimony to Sun TV’s claims.

    Sun TV’s dominance as  the No.1 channel in Tamil Nādu, continues 

    *No.’s is in GRPs 

    TG: MF 15+ Yrs BARC;

     Market: TN/PONDY(Urban+Rural) week 22-25

    •     Sun Tv leads both in PT & Non PT on Weekdays (Mon-Fri)

    *PT:1800-2400 Hrs; NPT: 0600-1800 Hrs, Week’25-2023

    TG: MF 15+ Yrs BARC; Market: TN/PONDY(Urban+Rural)

    •     The Top 5 fiction shows in TN belongs to SUN TV, namely

    1. ETHIR NEECHAL – 11.83 Tvr

    2. KAYAL – 11.63 Tvr

    3. SUNDARI – 10.64 Tvr

    4. VANATHAI POLA – 10.39 Tvr

    5. INIYA – 10.19 Tvr

    Source: BARC; Market: TN/PONDY (Urban + Rural)

    Period: Week 25’23; TG: MF 15+ Yrs

    TG: MF 15+ Yrs BARC; Market: TN/PONDY (Urban + Rural)

  • Barc Wk 25′ 23: STAR Maa dominates South market

    Barc Wk 25′ 23: STAR Maa dominates South market

    Mumbai: Broadcast Audience Research Council (Barc) India has released currency data for week 25, i.e. 17 June to 23 June 2023. As per data for the all India 2+ target group, STAR Maa is the most watched channel in India with an average minute audience (AMA) of 2524.39(000). It was followed by Sun TV at 2433.53(000) AMA, STAR Plus at 2340.32(000) AMA, Goldmines at 1779.29(000) AMA, and Zee Telugu at 1707.08(000) AMA.

    The average minute audience (AMA) is defined as the number of individuals within a target audience who viewed a televised “event,” averaged across minutes. In the Hindi-speaking market (HSM), STAR Plus emerged as the most-watched channel at 2259.71(000) AMA, followed by Goldmines at 1750.56(000) AMA, Dangal at 1698.29(000) AMA, SONY SAB at 1636.57(000) AMA and STAR Pravah at 1508.04(000) AMA.

    In the South market, STAR Maa was the most-watched channel at 2470.1(000) AMA, followed by Sun TV at 2408.35(000) AMA, Zee Telugu at 1683.97(000) AMA, STAR Vijay at 1514.35(000) AMA and Zee Kannada at 1325.07(000) AMA.

    In the Maharashtra/Goa market, Star Pravah was the most-watched channel at 1494.46(000) AMA, followed by Zee Marathi at 431.61(000) AMA, SONY Sab at 422.69(000) AMA, Colors Marathi at 407.71(000) AMA and STAR Plus at 327.14(000) AMA.

    In the West Bengal market, STAR Jalsha was the most-watched channel with 900.69(000) AMA, followed by Zee Bangla at 715.61(000) AMA, Colors Bangla at 148.31(000) AMA, Jalsha Movies at 134.08(000) AMA and SONY Aath at 116.49(000) AMA.

    In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru and Chennai, Sun TV was the most-watched channel at 405.76(000) AMA followed by STAR Plus at 358.11(000) AMA, STAR Vijay at 322.85(000) AMA, Colors at 302.17(000) AMA and STAR Pravah at 297.47(000) AMA.

     

  • Colors Tamil launches two new fiction shows – ‘Perzhagi 2 and Archanai Pookal’

    Colors Tamil launches two new fiction shows – ‘Perzhagi 2 and Archanai Pookal’

    Mumbai: Colors Tamil, Viacom 18’s Tamil Entertainment channel, brings to your small screens two exciting new shows with a common thread – how deep and unique bonds are forged between disparate women when they are brought together by twists of fate. Called Perazhagi 2 and Archanai Pookal – Iru Sagodharigalin Kadhai, the dubbed versions of Kannada hit series Lakshana and Bhagyalakshmi, they will be aired every Monday to Friday from 3 July. 

    Perazhagi 2 revolves around the lives of two girls Nakshatra (played by Vijayalakshmi) and Shwetha (Sukrutha Nag) who were swapped 23 years back in a hospital by a doctor. Nakshatra is not accepted as daughter and granddaughter by her father Thukarama and his mother because she is dark-skinned. The father believes that she cannot be his daughter as he and his wife Jaya are fair complexioned. Nakshatra endures the rejection with a smile and dreams of becoming a TV anchor. But here too, she fails due to her skin tone. Eventually, she lands a job in which she is the voice while the fair complexioned Shwetha, the same girl, is the face of the show. Meanwhile, Bhupathi (Jaganath C), the owner of MPR Foods and S/O Shakuntala Devi (Sudha Belawadi), lives as a PG guest in Nakshatra’s house but he doesn’t disclose his real identity. Trouble begins when Bhupathi falls in love with Shwetha’s voice not knowing that it is actually Nakshatra’s voice. After many twists and turns, Bhupathi falls in love with Nakshatra, despite her dusky look. At the same time, Nakshatra and Shwetha get to meet their real parents. Watch the drama unveil in Perazhagi 2 only on Colors Tamil at 8:30 PM. 

    Expressing delight at Perazhagi 2’s telecast on Colors Tamil, Vijayalaksmi said; “Lakshana was my debut project. I am extremely thrilled its’s getting dubbed in Tamil. I get the opportunity to be exposed to new viewers. I hope Tamil audiences will accept me.”

    Archanai Pookal – Iru Sagodharigalin Kadhai is a story of bonding between women of different ages, of true sisterhood. Bhagya’s (played by Sushma K. Rao) life is hell as her husband Tandav (Sudarshan Rangaprasad) abuses and mistreats her from the start. Bhagya endures all this silently and with a smile while continuing to take care of the entire family. She also raises an orphaned Lakshmi (Bhoomika Ramesh), who is her uncle’s daughter, as her own little sister. She even finds a good man for Lakshmi and gets her married. As Bhagya’s life becomes worse, she finds help from unexpected quarters, in the form of her mother-in-law, who gives her the strength to stand up for her rights. She even provides her a good education so she can sustain herself, setting the stage for a unique bonding between the two. Watch the family drama Archanai Pookal, starting 3 July 2023, from Monday to Friday on Colors Tamil at 9 pm. 

    Rao said, “We are happy that Tamil audience will get to experience this show. I am sure they will be blown away by the storyline and will connect with the fascinating characters.”

  • Barc Wk 24′ 23: STAR Maa continues dominating All India market

    Barc Wk 24′ 23: STAR Maa continues dominating All India market

    Mumbai: Broadcast Audience Research Council (Barc) India has released currency data for week 24, i.e. 10 June to 16 June 2023. As per data for the all India 2+ target group, STAR Maa is the most watched channel in India with an average minute audience (AMA) of 2404.08(000). It was followed by  Sun TV at 2258.68(000) AMA, STAR Plus at 2210.83(000) AMA, Goldmines at 1784.12(000) AMA, and Dangal at 1729.02(000) AMA.

    The average minute audience (AMA) is defined as the number of individuals within a target audience who viewed a televised “event,” averaged across minutes. In the Hindi-speaking market (HSM), STAR Plus emerged as the most-watched channel at 2128.54(000) AMA, followed by Goldmines at 1750.3(000) AMA, Dangal at 1722.91(000) AMA, Sony Sab at 1670.66(000) AMA and STAR Pravah at 1391.97(000) AMA.

    In the South market, STAR Maa was the most-watched channel at 2356.88(000) AMA, followed by Sun TV at 2236.95(000) AMA, Zee Telugu at 1615.97(000) AMA, STAR Vijay at 1499.5(000) AMA and Zee Kannada at 1270.44(000) AMA.

    In the Maharashtra/Goa market, Star Pravah was the most-watched channel at 1380.19(000) AMA, followed by Zee Marathi at 441.8(000) AMA, SONY Sab at 429.56(000) AMA, Colors Marathi at 412.97(000) AMA and Goldmines at 328.75(000) AMA.

    In the West Bengal market, STAR Jalsha was the most-watched channel with 869.41(000) AMA, followed by Zee Bangla at 685.6(000) AMA, Colors Bangla at 135.87(000) AMA, Jalsha Movies at 125.71(000) AMA and Goldmines at 118.89(000) AMA.

    In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru and Chennai, Sun TV was the most-watched channel at 387.1(000) AMA followed by STAR Plus at 350.88(000) AMA, STAR Vijay at 314.12(000) AMA, SONY SAB at 303.26(000) AMA and Colors at 298.03(000) AMA.

  • Colors Kannada launches yet another blockbuster show FAMILY GANGSTARS

    Colors Kannada launches yet another blockbuster show FAMILY GANGSTARS

    Mumbai: After the successful streak of Gicchi Giligili’s second season, Colors Kannada is back with the grandest television extravaganza, “FAMILY GANGSTARS,” an entertainment game show featuring television superstars from Kannada GEC. 

    Powered by Amrith Noni, Ariel and with special partners Swastik Masala, Sangeetha Mobiles, Sadguru Ayurveda Gram Flour Soap, Indus 555 D TMT, Sudarshan Silk Chekpet & Marathahalli, and 1 to 3 Noodles, FAMILY GANSTARS premieres every Saturday and Sunday at 9 PM. 

    FAMILY GANGSTARS aims to pioneer a groundbreaking concept within the realm of Kannada GEC by seamlessly integrating the talents from 10 acclaimed ongoing shows on Colors Kannada. This unique initiative endeavours to captivate the discerning audience, that is expected to leave a lasting impression.

    Television celebrities hailing from popular shows like Bhagyalakshmi, Tripura Sundari, Kendasampige, Antarapata, Geetha, Ramachari, Raja Rani, Nannamma Superstar, Dancing Champions, and Gicchi Giligili will be organized into distinct teams.

    The show will present a diverse array of captivating games between teams, unveiling a delightful blend of humor, drama, emotions, and camaraderie among the talented individuals in each episode. With an infusion of engaging content, every episode will showcase thrilling matches and entertaining games between various teams, capturing the audience’s attention. Srujan Lokesh, a highly popular television personality, will host the show with his discerning supervision. 

    This grand family entertainment game show has already created a sensation in the state, garnering an overwhelming response from the audience and attracting seven brand sponsors. 

    Colors Kannada business head Prashanth Nayak B said, “The tremendous response we are receiving from the audience through social media, as well as the interest shown by brands, reflects the confidence in our talented performers. The response we have received has also boosted our confidence in our conviction towards new subjects and experiments. With the participation of talents from all of Colors Kannada’s programs, we are confident that this will become a hugely popular and entertaining family show.” 

    Regional Entertainment – head of sales Bikash Kundu added, “The early involvement of eight sponsors, even before the show’s launch, speaks volumes about their confidence in the reach and influence of this grand family entertainment game show. As the show gains popularity, we anticipate a surge in the number of sponsors who want to align themselves with its success, further affirming the show’s value and appeal.” 

    Amrith Noni CEO Narayan said, “With immense enthusiasm, Amrith Noni is thrilled to announce our partnership with COLORS Kannada for this sensational family entertainment game show. This ground-breaking endeavour marks the first of its kind in the state of Karnataka, and we are honoured to be a part of this extraordinary adventure, seamlessly merging Ayurvedic traditions with modern entertainment. Through this collaboration, our primary goal is to bring boundless joy, laughter, and a sense of togetherness to every household, while also fostering awareness about the remarkable advantages of Ayurveda.”

    Innovative Advance Media Management Pvt Ltd. managing director Madhusudan commented, “We are thrilled to announce the exciting partnership with COLORS Kannada. Through our sponsorship of IAMPL clients on this captivating game show, we aim to create a truly immersive experience that flawlessly combines the splendour of our traditional attires with the exhilaration and delight of family entertainment. We are elated to showcase the timeless beauty of our cultural heritage, as we invite viewers to immerse themselves in the joyous atmosphere we have crafted for them.”

  • Colors Bangla Cinema rebrands with “Saat Ronge Bandha” promise

    Colors Bangla Cinema rebrands with “Saat Ronge Bandha” promise

    Mumbai: Colors Bangla Cinema, a leading channel dedicated to Bengali cinema, is thrilled to announce the unveiling of its new brand identity, centered around the promise of “Saat Ronge Bandha” (Unified by Seven Colors). This rebranding represents a significant milestone in the channel’s journey and reinforces its commitment to delivering diverse and captivating content to its viewers.

    Cinema, in its essence, is a powerful manifestation of human emotions. Different genres, such as romance, comedy, drama, action, thriller, and fantasy, address these emotions in unique ways, adding magic and vibrance to people’s lives while instilling new hope in their minds. At Colors Bangla Cinema, the brand promise is to offer an entire spectrum of emotions that touches every chord, much like the seven colours of a rainbow, with an aim to become the ultimate destination for movies, providing a seamless and fulfilling experience for our audience.

    The new brand identity of Colors Bangla Cinema has been meticulously designed to capture the unified essence of Bengali cinema, while reflecting the multi-hues of Bengal and the various genres. The design approach involves incorporating iconic cultural signatures of Bengal and colours associated with different emotions to arrive at a captivating colour palette. Each colour represents a specific genre, enabling viewers to instantly connect with the emotions evoked by the films. Pink symbolises romance, blue signifies drama, orange represents action, yellow reflects comedy, green embodies thriller/horror, and violet portrays fantasy. On the other, the colour red stands for bonding which is also the landing colour for the channel where all other colours come together.

    In line with the new brand identity, Colors Bangla Cinema also brings a Blockbuster Movie Festival- ‘Cine Mahotsav’ for its viewers in association with Budleaf as the presenting sponsor and special partner Dear Government Lotteries. Kicking off with a fourteen-day movie festival and with fourteen blockbuster titles, starting from 17 to 30 June, Colors Bangla Cinema aims to offer a seamless entertainment experience. The exciting line up for Cine Mahotsav includes ‘Poran Jaye Jolia Re’, ‘Sasur Bari Zindabad’, ‘Premer Kahini’, ‘Le Halua Le’, ‘Total Dadadgiri’, ‘Bojhena Se Bojhena’, ‘Bolo Dugga Mai Ki’, ‘Sathi’, ‘MLA Phatakesto’, ‘Awara’, ‘Yuddha’, ‘Sedin Dekha Hoechilo’, and ‘Rehmat Ali’.

    Colors Bangla and Colors Bangla Cinema business head Sagnik Ghosh, shared his thoughts on the new brand identity stating, “With ‘Saat Ronge Bandha,’ we aim to create an emotional resonance with our viewers by bringing together the diverse range of human emotions depicted in Bengali cinema. Our new brand identity truly captures the essence of Bengal, its vibrancy, and the plethora of emotions evoked by different movie genres. Through our wide variety of movies, we are determined to establish Colors Bangla Cinema as ‘The Destination’ for Bengali movies, offering our audience an unparalleled entertainment experience.”

    Colors Bangla Cinema will don the new brand identity across various platforms, including on-air promotions, digital channels, social media platforms, and marketing collaterals.

    To build awareness and tune-ins, the movie festival is being promoted on air, print, on ground, radio activations along with promotions on social media platforms for better reach and engagement.

  • Barc Wk 23′ 23: STAR Jalsha leads the West Bengal market

    Barc Wk 23′ 23: STAR Jalsha leads the West Bengal market

    Mumbai: Broadcast Audience Research Council (Barc) India has released currency data for week 23, i.e. 3 June to 9 June 2023. As per data for the all India 2+ target group, STAR Maa is the most watched channel in India with an average minute audience (AMA) of 2469.59(000). It was followed by STAR Plus at 2308.6(000) AMA, Sun TV at 2295.71(000) AMA, Goldmines at 1862.25(000) AMA, and SONY SAB at 1838.73(000) AMA.

    The average minute audience (AMA) is defined as the number of individuals within a target audience who viewed a televised “event,” averaged across minutes. In the Hindi-speaking market (HSM), STAR Plus emerged as the most-watched channel at 2227.86(000) AMA, followed by Goldmines at 1834.3(000) AMA, Sony Sab at 1796.83(000) AMA, Dangal at 1767.64(000) AMA and STAR Pravah at 1450.61(000) AMA.

    In the South market, STAR Maa was the most-watched channel at 2422.24(000) AMA, followed by Sun TV at 2272.23(000) AMA, Zee Telugu at 1571.34(000) AMA, STAR Vijay at 1523.87(000) AMA and Zee Kannada at 1301.02(000) AMA.

    In the Maharashtra/Goa market, Star Pravah was the most-watched channel at 1436.51(000) AMA, followed by SONY Sab at 465.47(000) AMA, Zee Marathi at 428.75(000) AMA, Colors Marathi at 424.85(000) AMA and Goldmines at 323.49(000) AMA.

    In the West Bengal market, STAR Jalsha was the most-watched channel with 834.48(000) AMA, followed by Zee Bangla at 675.83(000) AMA, Colors Bangla at 131.62(000) AMA, Jalsha Movies at 116.54(000) AMA and Sony Aath at 114.42(000) AMA.

    In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru and Chennai, Sun TV was the most-watched channel at 409.56(000) AMA followed by STAR Plus at 358.63(000) AMA, STAR Vijay at 320.71(000) AMA, SONY SAB at 308.51(000) AMA and STAR Pravah at 286.07(000) AMA.

  • &pictures kickstarts its 10th birthday celebration

    &pictures kickstarts its 10th birthday celebration

    Mumbai: &pictures celebrates its 10th birthday with a full on masti weekend, featuring Kunal Khemu & the hottest bhootni, Katrina Kaif, for a #10on10 weekend. “Kanjoos Makhichoos” directed by Vipul Mehta, showcases the impeccable comedic timing and remarkable chemistry Kunal Khemu and Shweta Tripathi. Audiences will be taken on a wild and wacky journey with its World Television Premiere on &pictures on Friday 16 June at 8 pm.

    The Saturday premiere Phone Bhoot, directed by the filmmaker Gurmeet Singh, promises to take audiences on an uproarious ride filled with thrills, chills, and belly laughs. Starring Kaif, Ishaan Khatter and Siddhant Chaturvedi, who effortlessly blend humour, wit, and supernatural elements to deliver an unforgettable cinematic experience. Watch the blend of horror and comedy with the television premiere of Phone Bhoot on Saturday, 17 June at 8pm on &pictures.

    With their distinct styles of humour and an energetic ensemble of talented actors, “Phone Bhoot” and “Kanjoos Makhichoos” are set to captivate audiences only on &pictures. 

  • News18 India in an exclusive chat with Gautam Gambhir

    News18 India in an exclusive chat with Gautam Gambhir

    Mumbai: News18 India has conducted an exclusive interview with Gautam Gambhir, a cricketer turned politician. In a conversation with the channel’s senior anchor and journalist Amish Devgan, Gambhir delved into the realms of cricket and politics, addressing critical issues and controversies that have captured the public’s attention.

    During the interview, Gambhir expressed his unwavering dedication to the country, highlighting that he ventured into politics driven by a genuine desire to make a tangible difference, rather than seeking mere social media popularity. He emphasised the importance of action and ground-level work over empty tweets from air-conditioned rooms.

    Shifting the focus to the Delhi government, Gambhir raised valid concerns about the promises made by the current administration and their lacklustre track record in fulfilling those promises. He questioned the lack of transparency surrounding the establishment of schools, colleges, and hospitals in the past eight years. 

    With a deep-rooted connection to Delhi, Gambhir highlighted his profound love for the city. He stressed the futility of engaging in self-praise, emphasising that genuine achievements should be recognized by the public, not self-proclaimed.

    Addressing the allegations against him, Gambhir dismissed them as baseless. He raised questions about the intentions behind the excise policy and the alleged diversion of funds for electoral purposes. Gambhir also voiced concerns about the government’s failure to secure bail for its ministers, despite claims of innocence.

    Reflecting on the transformative power of the Indian Premier League (IPL), Gambhir acknowledged its impact on shaping the future of cricket. He highlighted how the tournament has provided a platform for emerging talent and extended the careers of players.

    Sharing his observations on Indian cricket, Gambhir expressed concern about the nation’s individual-centric approach. He lamented the lack of team spirit and attributed India’s failure to win an International Cricket Council (ICC) championship to this obsession with individual performances.

    In an era dominated by social media, Gambhir cautioned against becoming consumed by virtual platforms and emphasized the need to maintain a healthy balance. He warned against relying on superficial validation from these platforms and highlighted the importance of avoiding addiction in any form.

    Gambhir also revealed his principled stance on not succumbing to monetary incentives for creating biased narratives. He affirmed his commitment to utilizing funds for the betterment of the people, rather than indulging in self-serving storytelling.

    Addressing the controversies surrounding the Ekana Stadium incident, Gambhir stood by his actions and expressed his support for Naveen ul Haq, emphasising his unwavering commitment to righteousness and justice.

    Setting aside personal differences, Gambhir expressed respect for his fellow cricketers, including Virat Kohli and MS Dhoni, emphasizing the importance of keeping on-field battles confined to the field and maintaining professionalism. He praised Yuvraj Singh as an underrated cricketer and voiced his opinion on the media’s failure to adequately recognise Yuvraj’s contributions to Indian cricket.

    In conclusion, Gambhir highlighted how the media’s obsession with individuals and marketing strategies has distorted the true essence of the game, overshadowing the accomplishments of deserving players.

    *SOURCE: BARC | METRIC: AMA | TG: NCCS ALL 15+ | PERIOD: WK 22’23, 24 HOURS, ALL DAYS | MARKET: HSM