Category: Viewership

  • Star Jalsha to air new show ‘Dhrubotara’ in primetime slot

    Star Jalsha to air new show ‘Dhrubotara’ in primetime slot

    MUMBAI: This January, Star Jalsha brings to its viewers a heart wrenching tale of love, passion and sacrifice with “Dhrubotara”. It promises to tug at viewers heartstrings with its simple yet powerful depiction of complex human emotions- love,envy and hope through its engaging narrative and dynamic characters. Dhrubotara will air from 27 January onwards, every Monday to Friday at 9.30 pm, on Star Jalsha SD and Star Jalsha HD.   

    Dhrubotara revolves around the story of three contrasting personalities- Dhrubo, Tara and Agni. The story weaves together the complex relationship between the three characters. Tara has been raised by Agni’s family. She loves Agni since her childhood, so does Agni but circumstances have pulled them apart. They again get a chance to come together but influential businessman Dhrubo makes a shrewd move. Will Tara sacrifice herself to save the love of her life Agni and his family?

    Produced by Acropolis Entertainment, Dhrubotara will explore the different shades of love through intricate storytelling. The show boasts of an extremely versatile cast with Shyamoupti Mudly as “Tara”, Indrajeet Bose as” Dhrubo” and Suvajit Kar as “Agni” in the lead roles.  

    Dhrubotara Producer Snigdha Basu said, “Our relationship with Star goes back to 2013. Ever since Bodhuboron, Acropolis and Star have enjoyed a very strong relationship and we as a house have always been too keen to extend it further. With every show the bond has grown stronger. Star as a channel has always been supportive. This is proven by the fact that today from producing one show on their platform we have gone up to producing three shows. We sincerely hope that this relationship grows even further, and we keep on putting up shows that will entertain our audience for years to come.It is often said that simplicity is the ultimate sophistication. This is a statement that holds true for our upcoming show Dhrubotara. On the surface of it Dhrubotara might seem like a simple love triangle, involving Tara, Agni and Dhrubo but the magic of the show lies in the intricacies of each of these relationships. The story tries to weave together the emotional and economical conflict of its characters in a way that has been rarely explored in most of the television soaps. Love, nostalgia, pride and prejudice come into play in telling a story that is unique yet rooted to its true-blue middle-class Bengali values."

    Star India regional entertainment CEO Kevin Vaz said, “Our association with Acropolis Entertainment has been nothing short of extraordinary. Together Star Jalsha and Acropolis Entertainment have presented unforgettable shows like Bodhuboron, MilonTithi and now IrabotirChupkothaand SanjherBaati,which the viewers have loved and adored. We team up yet again this time to present another unique love story to enthrall the audience once more. Dhrubotara is a modern-day love story where viewers will encounter and experience bittersweet emotions of life.We invite the viewer to be a part of this journey as our protagonists experience the familiar emotions of love, passion and of course heartbreaks. We are very excited to see the viewers reaction to the show.”

  • This Republic Day, watch the World Television Premiere of ‘Saaho’ on Zee Cinema

    This Republic Day, watch the World Television Premiere of ‘Saaho’ on Zee Cinema

    MUMBAI: All set to up the ‘JOSH’ this 26 th January is the World Television Premiere of the biggest action blockbuster of the year ‘Saaho’. Directed by Sujeeth, Saaho showcases a power struggle amongst the crime lords to rule over the underworld. This action entertainer gives the audience an opportunity to see the Bahubali superstar Prabhas step away from his royal prince avatar to don the role of a swanky undercover agent. With a gripping storyline and hair-raising action sequences, this movie marks the debut of Prabhas in Bollywood opposite the stunning Shraddha Kapoor. The movie also features Chunky Pandey, Neil Nitin Mukesh and Jackie Shroff in crucial roles. So, this Sunday, get ready to witness the ultimate battle between the underworld and police with the biggest action thriller of the year ‘Saaho’ at 8 pm only on Zee Cinema.

    Saaho ropes in some of the best names in the industry like Shankar-Ehsaan-Loy, Guru Randhawa, Tanishk Bagchi and Badshah to create a fabulous jukebox for the movie. With songs such as Psycho Saiyaan, Enni Soni, Bad Boy, and Baby Won’t You Tell Me, the music album of
    Saaho went on to be a chartbuster. Comprising of a catchy dance number like Psycho Saiyaan, to including Enni Soni which was labelled ‘the love anthem of the year’, to the beautiful diva Jacqueline Fernandez grooving to Bad Boy; Saaho’s music album made sure listeners had the songs on loop. 

    Commenting on the action sequences in the film, Prabhas said,  "While the action element is high in Saaho, the movie is more about doing it with style. We set the bar high as a target and wanted to achieve it with the level of action scenes and VFX. While Hollywood has done it many times in the past, we wanted to be the first to do it for an Indian audience. So, we made a film that is new and technologically advanced and I hope that the audience watches and loves the movie when it premieres on Zee Cinema."

    Elaborating on her experience in Saaho, Shraddha Kapoor said, “Saaho is my biggest grosser till date and I am cherishing every bit of it. I feel like I am on top of the world as all our hardwork paid off. My experience of working with team Saaho was great and a memorable one. It was an honor for me to work in this film as it was my first multi-lingual film and I am glad I was chosen for it. I am really excited about how it’s going to reach a larger audience through the World Television Premiere on Zee Cinema. Hope everybody enjoys it.”

    Set against the backdrop of Waaji city, Saaho narrates the story of the ultimate battle to gain complete power over the underworld. After the sudden death of Roy – the crime boss of Waaji, Devaraj who is the son of a former don announces himself as the next leader. However, Roy’s son Vishwank foils his plans by inheriting his father’s throne. Amongst all of this, the gangsters try to get their hands-on Roy’s wealth, that is kept in an underground chamber and can only be accessed through a black box, hidden somewhere in Mumbai. On the other hand, a thief (Neil Nitin Mukesh) involved in a series of robbery lands up robbing the black box. This leads to a nationwide man hunt led by an undercover agent Ashok Chakravarthy (Prabhas) along with his team comprising of Amritha (Shraddha Kapoor) and David (Murali Sharma). When the thief is caught, the team is left shocked as they find out the actual truth behind the robberies and stumble upon Saaho.

  • English Movies becomes top gainer in Chrome DM week 02

    English Movies becomes top gainer in Chrome DM week 02

    MUMBAI: English Movies genre has become the top gainer in week 02, 2020 of Chrome Data Analytics and Media data. The genre grew by 0.92 per cent. In this genre, Romedy Now channel gained the highest OTS with 49.7 per cent in six metros market.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, Religious gained second position and grew by 0.04 per cent in   HSM excluding <1 lakh market. In this genre,Sanskar channel gained the highest OTS with 99.3 per cent..

  • JNU incident raises English News ratings afterslump in last week of 2019

    JNU incident raises English News ratings afterslump in last week of 2019

    BENGALURU: After an expected slump in viewership in the last BARC week of 2019 – week 53 (Saturday 28 December 2019 to Friday, 3 January 2020), the combined viewership of top 5 English News channels increased 9.2 percent to 1.835 million weekly impressions in week 1 of 2020 (Wy01 of 2020) from 1.681 million. Viewership was also boosted by the happenings at the Jawaharlal Nehru University (JNU) on January 5 and their subsequent fall out.

    There was a small change in Broadcast Audience Research Council of India (BARC) weekly list of top 5 English News channels in week 1 of 2019 (Saturday, 4 January 2020 to Friday 10 January 2020) – pubcaster network Doordarshan’sEnglish News channels DD India exited the list to be replaced by the Pronnoy and Radhika Roy led NDTV 24×7 which re-entered BARC’s weekly list after a short hiatus of two weeks. Earlier NDTV 24×7 had re-entered BARC’s weekly list of top 5 English News channels in week 51 of 2019 for the first time since BARC Recommenced publication of viewership data in the public domain in week 13 of 2019. BARC had stopped publication of weekly data in the public domain between weeks 6 and 12 of 2019 to enable  stabilisation of viewership after the implementation of Telecom Regulatory Authority of India (TRAI) New Tariff Order.

    Please refer to the figure below:

    As has become the norm, the top 2 channels in BARC’s weekly list of top 5 English News channels in week 1 of 2020 were same – the Arnab Goswami led Republic TV and his previous employer – Times Now. India Today Television moved up a place to rank 3 in week 1 of 2020 from rank 4 in week 53 of 2019. CNN News India also moved up a place to rank 4 during the week under consideration from rank 5 in the previous week. As mentioned above, NDTV 24×7 re-entered the list at rank five.

    Please refer to the figure below:

    Republic TV saw its ratings climb 8.1 percent to 0.615 million impressions in week 1 of 2020 from 0.569 million in the previous week. Times Now saw its viewership climb 14 percent in week 1 0f 2020 to 0.481 million weekly impressions from 0.422 million weekly impressions in week 53 of 2019. The India Today group’s India Today Television saw ratings jump 27.7 percent in week 1 of 2020 to 0.327 million weekly impressions from 0.256 million.

    CNN News18 saw viewership climb 26.6 percent to 0.224 million weekly impressions from 0.177 million weekly impressions. NDTV 24×7 entered the list with 0.188 million weekly impressions in week 1 of 2020.

    Please refer to the figure below

  • Sports genre becomes top gainer in Chrome DM week 1 of 2020

    Sports genre becomes top gainer in Chrome DM week 1 of 2020

    MUMBAI: Sports genre has become the top gainer in week 1 of 2020 of Chrome Data Analytics and Media data. The genre grew by 8.48 per cent. In this genre, DD Sports channel gained the highest OTS with 98.6 per cent in all India 1 lakh+ market.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, English GEC gained second position and grew by 3.20 per cent in six metros market. In this genre,Comedy Central channel gained the highest OTS with 31.8 per cent. Infotainment genre stood in the third position by gaining 3.06 per cent in all India 1 lakh+ market. History TV 18 secured the highest OTS with 88.8 per cent.

    English Movies genre stood in the fourth position in six metros market and grew by 2.48 per cent. Movies Now channel gained the highest OTS with 39.3 per cent. Kids genre stood at the fifth position in all India 1 lakh+ market and grew by 2.15 per cent. Discovery Kids secured the highest OTS with 90.3 per cent.

  • Trivago becomes top brand in 2019’s final week rankings of BARC

    Trivago becomes top brand in 2019’s final week rankings of BARC

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 21 December and 27 December, respectively.

    The data reflects the top 10 advertisers and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 52 of 2019.

    Top Advertisers:

    The BARC top advertisers list for the final week of 2019 noticed little changes. While the top three performers remained the same, some shuffles happened in the subsequent names.

    Hindustan Unilever, as always, remained on the top spot. It had made 174328 insertions. Following it were ITC Ltd and Ponds India, with 43543 and 40261 ad insertions on TV, respectively.

    Brooke Bond Lipton India improved its position by two spots as it ranked fourth in week 53. It had made 28848 insertions. Procter & Gamble rose from eighth rank to sit on fifth spot, with 26048 insertions.

    Other top brands in pecking order were as follows: Cadburys India Ltd, Wipro Ltd, Godrej Consumer Products Ltd, Reckitt Benckiser (India) Ltd, and Colgate Palmolive India Ltd.  

    Top Brands:

    Trivago once again picked the top spot, rising from its second position last week, in the week 53 rankings of week 53. It had made 13721 insertions on television during the week. Vaseline Intensive Care Lotion traded ranks with Trivago, and slipped to second position with 13309 insertions.

    Almond Board of California, the last week’s new entrant, improved its position significantly from seventh spot in week 52 to third spot in week 53. Its insertion count stood at 13126. Surf Excel Easy Wash slipped to a spot to rank fourth, with 12432 ad insertions. Lux Toilet Soap also slipped a rank and came in fifth with 10931 insertions.  

    The subsequent pecking order was as follows: Clinic Plus Shampoo, Vivo V17, Santoor Beauty Soaps, Lifebuoy Toilet Soap, and Attica Gold Company, respectively.

     

  • Kids’ channels achieve highest viewership in BARC week 53 during X-mas vacation

    Kids’ channels achieve highest viewership in BARC week 53 during X-mas vacation

    MUMBAI: Amid Christmas vacation, the kids' channels viewership reached a new peak during the week 53 (2019) with over 25 million viewing minutes, Broadcasting Audience Research Council of India reported.

    The most liked and watched show by kids this vacation was Nickelodeon’s Motu Patlu. It has received at least 95 million viewing minutes. Followed by Doraemon, a Hungama cartoon series, at second position with 57 million viewing minutes.

    An animated series Motu Patlu is a story about two best friends living in Furfuri, who generally gets into trouble due to Motu’s awkward actions and eventually getting out of it with the help of other friends.

    Whereas Sony Yay!’s Honey Bunny Ka Jholmaal and Hungama’s Shinchan bagged third and fourth positions in the most-watched kids shows during vacation respectively. Both shows have received at least 53 million viewing minutes.

    Within the top five shows binge watched by the kids, Oggy And The Cockraches, which is placed on the fifth spot, has received 49 million viewing minutes.

    BARC in week 53 report said that Nickelodeon has topped the channel with 188425 weekly impressions, followed by Pogo TV with 103183 weekly impressions.

  • BARC week 53: Regional space witnesses re-entry of Colors Bangla, Sandesh News, Gemini Movies

    BARC week 53: Regional space witnesses re-entry of Colors Bangla, Sandesh News, Gemini Movies

    MUMBAI: In week 53 of BARC India ratings, regional space witnessed some re-entries in Bangla, Gujarati and Telugu space. Colors Bangla has re-entered the top 5 Bangla channels' list at fourth position. In Gujarati and Telugu space Sandesh News and Gemini Movies have re-entered the respective markets in the fifth position. However, no changes were observed in Marathi, Kannada and Tamil space.

    Star Jalsha, Jalsha Movies, Colors Bangla and Sony Aasth were the top five Bangla channels in week 53 of BARC India ratings.  

    Bangla

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 Zee Bangla 336042
    2 STAR Jalsha 305550
    3 Jalsha Movies 71812
    4 Colors Bangla 52038
    5 Sony Aath 51130
    WB (U+R): NCCS All : 2+ Individuals

    Bhojpuri Cinema, Big Ganga, B4U Bhojpuri, Bhojpuri Dhamaka DISHUM and Dabangg were the top five Bhojpuri channels.

    Bhojpuri

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 Bhojpuri Cinema 58263
    2 Big Ganga 55772
    3 B4U Bhojpuri 38870
    4 Dabangg 17922
    5 Bhojpuri Dhamaka DISHUM 14233
    Bihar/Jharkhand (U+R) : NCCS All : 2+ Individuals

    Colors Gujarati Cinema, Colors Gujarati, TV9 Gujarati, ABP Asmita, and Sandesh News were the top five Gujarati Channels.

    Gujarati

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 Colors Gujarati Cinema 24854
    2 Colors Gujarati 22515
    3 TV9 Gujarati 11435
    4 ABP Asmita 10951
    5 Sandesh News 6922
    Guj / D&D / DNH (U+R): NCCS All: 2+ Individuals

    Zee Kannada, Colors Kannada, Udaya TV, Star Suvarna, and Udaya Movies were the top five Kannada channels.  

    Kannada

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 Zee Kannada 543658
    2 Colors Kannada 304067
    3 Udaya TV 204104
    4 Star Suvarna 183510
    5 Udaya Movies 171243
    Karnataka (U+R) : NCCS All : 2+ Individuals

    Asianet, Mazhavil Manorama, Flowers TV, Surya TV and Zee Keralam was the pecking order in week 53 of BARC India ratings.  

    Malayalam

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 Asianet 310819
    2 Mazhavil Manorama 90025
    3 Flowers TV 87894
    4 Surya TV 77120
    5 Zee Keralam 72776
    Kerala (U+R) : NCCS All : 2+ Individuals

    Zee Marathi, Colors Marathi, STAR Pravah, Fakt Marathi and Zee Talkies were the top five Marathi channels.

    Marathi

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 Zee Marathi 323003
    2 Colors Marathi 215389
    3 STAR Pravah 171788
    4 Fakt Marathi 167422
    5 Zee Talkies 121090
    Mah/ Goa (U+R) : NCCS All : 2+ Individuals

    Sun TV, STAR Vijay, Zee Tamil, KTV and STAR Vijay Super were the top five channels.    

    Tamil

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 Sun TV 1001022
    2 STAR Vijay 534274
    3 Zee Tamil 387516
    4 KTV 338638
    5 STAR Vijay Super 153673
    Tamil Nadu/ Puducherry (U+R) : NCCS All : 2+ Individuals

    STAR Maa, ETV Telugu, Zee Telugu, Gemini TV and Gemini Movies was the pecking order for the top five Telugu channels in week 53 of BARC India ratings.   

    Telugu

    Rank Channel Name Weekly Impressions (000s) sum
        Week 53
    1 STAR Maa 706595
    2 ETV Telugu 480602
    3 Zee Telugu 421945
    4 Gemini TV 395025
    5 Gemini Movies 202090
    AP/ Telangana (U+R) : NCCS All : 2+ Individuals

  • BARC week 53: Star Plus, Colors continue to lead in urban market

    BARC week 53: Star Plus, Colors continue to lead in urban market

    MUMBAI: In week 53 of BARC India ratings, Star Plus, Colors and Dangal continued to lead in urban and rural markets. On the pay platform, Star Plus held leading position. Sony Pal also replaced Colors Rishtey on pay platforms' top 10 channels list. In urban market, Colors was seen in the first position whereas Sony Entertainment Television has slipped down to fifth position. On the pay platform Sony SAB has slipped down to fourth, giving third position to Zee TV. 

    In urban market Colors, Star Plus, Sony SAB, Zee TV, Sony Entertainment Television, Dangal, Star Bharat, Star Utsav, &TV, Big Magic is the pecking order of week 53.

    Urban  

    On pay platform Star Plus, Colors, Zee TV, Sony SAB, Sony Entertainment Television, Star Bharat, Dangal, Star utsav, &TV, and Sony Pal were the top 10 channels in week 53

    Pay Platform

    In rural market Dangal, Big Magic, Zee TV, Star Plus, Sony SAB, Colors, Sony Entertainment Television, Star Utsav, Star Bharat and Colors Rishtey were the top 10 channels in week 53

    Rural

    Dangal, Big Magic, DD National, Manoranjan Grand, DD Arunprabha, DD Bharati, DD Madhya Pradesh, DD Uttar Pradesh, DD Rajasthan is the pecking order in week 53

    Free Platform

  • Kids genre becomes top gainer in Chrome DM week 53

    Kids genre becomes top gainer in Chrome DM week 53

    MUMBAI: Kids genre has become the top gainer in week 53 of Chrome Data Analytics and Media data. The genre grew by 4.98 per cent. In this genre, Discovery Kids channel gained the highest OTS with 91.1 per cent in all India 1 lakh+ market.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

    This week, Hindi GEC gained second position and grew by 0.13 per cent in HSM excluding <1 lakh market. In this genre, DD National channel gained the highest OTS with 99.4 per cent. Music genre stood in the third position by gaining 0.08 per cent in HSM excluding <1 lakh market. Sony Mix secured the highest OTS with 92.3 per cent.Religious genre stood in the fourth position and grew by 0.06 per cent in HSM excluding <1 lakh market . Aastha channel gained the highest OTS with 98.3 per cent.