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Category: Sports

  • EatSure signs one-year deal with Bengaluru FC as official food court partner

    EatSure signs one-year deal with Bengaluru FC as official food court partner

    Mumbai: One of India’s leading football teams, Bengaluru Football Club is geared up for the ongoing Indian Super League 2023 (ISL) with an exciting association with India’s first food court on an app, EatSure as the official food delivery partner. In addition to curating the dining experience at all home games in Sree Kanteerava Stadium, EatSure, regarded as a category creator in the food delivery space, will also have exclusive deals available on its app platform on Bengaluru FC’s match days. With this partnership, EatSure became the first food-tech player to partner with Bengaluru FC and curate F&B experiences at the stadium with several prominent brands during ISL.

    The Blues will play their first home game of the season on 4 October, when Kolkata side East Bengal FC makes their way to the Kanteerava Stadium. Simon Grayson’s men will look to build on a campaign that saw them reach finals in the Durand Cup, Indian Super League and Super Cup. To add on to this excitement, EatSure will offer multiple iconic brands such as Faasos, Oven Story Pizza, Behrouz Biryani, Sweet Truth, and Wendy’s in the food court experience that it will be curating at the stadium for all home matches. EatSure, with its food-court on an app experience,  will also be a one-stop hunger killer for all ISL fans, wherever they watch the match – be it their homes or in the stadium.

    “We’re really delighted to have EatSure as our partners for the coming season. Fan experience is something we are constantly trying to improve and a brand like EatSure coming on board will surely go a long way in that aspect. We’re looking forward to a fruitful association,” said The Blues director of football Darren Caldeira.

    EatSure brand marketing head Addarsh Barathi said, “We are delighted to announce our partnership with the Bengaluru FC football team, a dynamic squad that embodies the spirit of football – a sport that unites fans and communities across the world. With EatSure – the Foodcourt on an App, regardless of tastes, moods, or preferences – families, couples, groups and even individuals can order meals of their choice while cheering for their favourite team. This year-long association allows EatSure to share the excitement of football and reinforces our commitment to delivering exceptional food experiences, both at the stadium and in the comfort of fans’ homes. This collaboration not only provides us with a significant platform for engaging with consumers but also enhances our brand visibility and drives consumption, particularly during the upcoming football season when fans come together to support The Blues. We are super excited about this partnership and the opportunities it will bring.”

    EatSure customers and The Blues Fans will also get a chance to get their hands on match tickets & exclusive merchandise.

  • Clear Premium Water powers up Tennis Premier League Season 5 in India

    Clear Premium Water powers up Tennis Premier League Season 5 in India

    Mumbai: Clear Premium Water has taken center stage as the powered-by sponsor for the highly anticipated fifth edition of Tennis Premier League (TPL), India’s foremost tennis tournament, to popularise the sport nationwide.

    Bollywood celebrities and sports enthusiasts gathered at Sahara Star on 1 October for the TPL Season 5players’ auction, setting the stage for an exhilarating competition. The main matches are scheduled from 12 October to 17 October at Balewadi Stadium in Pune, promising a week of intense tennis action.

    Clear Premium Water CEO & founder Nayan Shah made a significant appearance at the TPL Season 5 players’ auction in Mumbai on 1 October. During the event, the Mumbai Leon Army, one of the eight teams participating in the league was felicitated by Clear Water.

    Shah expressed his enthusiasm for the association with the Fifth edition of TPL, “We are thrilled to be the sponsor for the prestigious Tennis Premier League Season 5. Tennis is a sport that embodies fitness, discipline, and determination, values that align perfectly with Clear Premium Water. Our association with TPL is about promoting the league and encouraging the growth of tennis in India. We believe that through such platforms, we can contribute to nurturing the incredible talent that our country possesses.”

    The Tennis Premier League began its journey in 2018 and has remained committed to promoting tennis in India. Moreover, it has consistently provided financial assistance and exposure to the country’s top tennis players. The league’s innovative approach has paved the way for increased private sector investment in tennis, offering players opportunities to compete on the global stage and access the best coaching, training, facilities, and equipment.

    The TPL Season 5 features eight dynamic teams: Bengal Wizards, Bengaluru SG Mavericks, Pune Jaguars, Punjab Tigers, Hyderabad Strikers, Gujarat Panthers, Mumbai Leon Army, and Delhi Binny’s Brigade. Each team boasts prominent Bollywood and Former champions as brand ambassadors, including Leander Paes, Sania Mirza, Sonali Bendre, Taapsee Pannu, Rakul Preet Singh, Arjun Kapoor, Sonu Sood, and Malaika Arora.

    Clear Premium Water’s support adds a refreshing dimension to the league, emphasizing the importance of hydration and health in sports. With Clear Premium Water, TPL Season 5 promises to be a smashing success that leaves a lasting impact on India’s tennis landscape.

  • Globant and LALIGA introduce Sportian

    Globant and LALIGA introduce Sportian

    Mumbai: LaLiga Tech, a digital transformation provider of solutions for the global sports and entertainment sector, has unveiled its new identity, Sportian, at an exclusive event held at the Cívitas Metropolitano Stadium in Madrid.

    In 2021, LaLiga Tech was founded by LALIGA. It became a joint venture the following year when Globant acquired a 51 per cent majority stake in the company. Today, LaLiga Tech evolves into Sportian, combining Globant’s extensive track record in technology-driven business and industry transformation with LALIGA’s expertise as a leader in the leisure and entertainment sector, creating unique experiences for football and sports fans.

    “With Sportian, we consolidate our strength in innovation and our commitment to the world of sports to reinvent the fan experience. We want to enable clients to enhance their connection with fans, both in live and digital settings,” said Globant CEO Martin Migoya.

    “The technological commitment that LALIGA made in 2013 in the search for the solutions our industry needed, which laid the groundwork for what Sportian is today, is now a unique value proposition for the sports and entertainment industry in the face of current and future challenges,” stated LALIGA president Javier Tebas.

    In addition to their focus on bringing new technologies like artificial intelligence to the world of sports, Sportian is consolidating three new product lines:

    ●   “Ignite Your Fan Experience,” digital products to increase audiences and enhance the digital fan experience;

    ●   “Empower Your Sports Teams,” platforms like Mediacoach that enhance team performance with real-time data;

    ●   “Supercharge Your Organisation,” solutions for the end-to-end transformation of sports properties.

    “The transition to Sportian signifies a strong commitment to innovation, where the most disruptive technology meets the passion for sports and entertainment. With Sportian, we aim to redefine fan experiences, enhance data utilization, and transform the very essence of the industry,” said Sportian CEO Alejandro Scannapieco.

    The consolidation of Sportian and its offerings to reinvent the sports and entertainment sector was presented today at an exclusive event with over 200 attendees at the Cívitas Metropolitano Stadium in Madrid. During the event, key figures including Migoya, Globant co-founder & president of EMEA Martín Umaran; Globant COO Patricia Pomies; Javier Tebas, LALIGA President Javier Tebas, LALIGA executive president Oscar Mayo and Scannapieco spoke about the significance of this alliance and the commitment to revolutionising the world of sports.

    Additionally, prominent industry figures provided their insights into the sports and entertainment industry at the event, including Los Angeles Clippers CTO George Hanna, FIFA director of technology Nacho Fresco; Pro League digital & bl manager Arno Lycke, Major League Rugby deputy commissioner Bill Goren, Atlético de Madrid football player Ludmila Da Silva, New Zealand Rugby web3 head Leanne Bats, FIBA Europe president Jorge Garbajosa.

  • Herbalife India joins as ICC Men’s Cricket World Cup’s digital streaming associate sponsor

    Herbalife India joins as ICC Men’s Cricket World Cup’s digital streaming associate sponsor

    Mumbai: Herbalife India, a global premier health and wellness company, announced the partnership with Disney+ Hotstar as a digital streaming associate sponsor for the highly anticipated ICC Men’s Cricket World Cup 2023.  This collaboration reaffirms Herbalife’s commitment to sports in the subcontinent following its successful partnership with the IPL earlier this year.

    The ICC Men’s Cricket World Cup 2023 commences on the 5 October, with the final to be played in Ahmedabad on the 19 November, with all 48 matches being available for streaming on the Disney+ Hotstar platform.

    Herbalife India senior vice president and managing director Ajay Khanna said, “We are thrilled to be associated with the streaming of the biggest sporting events worldwide. Herbalife is known for its association with hundreds of world-class athletes and sporting events. It is a matter of pride for us to add the streaming of the ICC Men’s Cricket World Cup 2023 to that list. It is an exciting time for cricket, and this collaboration truly reflects our passion for this incredible sport. This also reinforces Herbalife’s mission for better nutrition, empowering people to achieve their full potential through healthier choices for health and wellness.”

    Herbalife takes pride in its sponsorship of over 150 athletes, teams and leagues across the globe, all of whom embody the company’s dedication to promoting a healthy and active lifestyle through adequate nutrition. In India, Herbalife continues to support athletes like Virat Kohli, Smriti Mandhana, Lakshya Sen, Manika Batra, Mary Kom, and para-badminton player Palak Kohli, amongst others, and major sporting events like IPL, Special Olympics World Summer Games, Ironman Goa, and many others.

  • Uber Camper to save the day for Ind vs Pak cricket fans

    Uber Camper to save the day for Ind vs Pak cricket fans

    Mumbai: Introducing the Uber Camper – a limited-edition service for the most anticipated cricket match that will provide fans with an opportunity to seal their spot for a memorable and exciting stay for free! Uber has a special surprise for cricket fans gearing up for the epic cricket battle between India and Pakistan as part of the upcoming ODI World Cup 2023 on 14 October.

    After the crazy rush to get match tickets for the most anticipated clash is over, the focus has shifted to finding stay options in the host city Ahmedabad as hotels in the city are all sold out. As the d-day draws closer, many cricket lovers have been scrambling to find stay options for the match weekend and are exploring choices ranging from makeshift bread-and-breakfast places at sky-high prices to reportedly booking hospital beds.

    Uber’s unmatchable offering is designed to beat the hotel booking blues while bringing unadulterated joy and hassle-free experience of the iconic match on the cards.  

    The #UberCamper Contest

    To win a stay in Uber Camper – Uber has launched a social media contest from 4-7 October where cricket fans have to post their pictures holding a placard with details on how they plan to support Team India. They can tag their squad – up to three friends or family members who are also joining them for the India Vs. Pakistan match in Ahmedabad- and tag @UberIndia. From the entries received, Uber will announce select lucky winners on October 8. Each winner will get an option to reserve their exclusive #UberCamper from the Uber app itself and have all their stay worries clean-bowled!

    The #UberCamper, a memorable and exciting stay-on-wheels, will be stationed near the match venue so the fans can focus on the big day at hand.

    Uber India and South Asia head of marketing Ameya Velankar said, “There isn’t a bigger cricketing moment in the subcontinent than an India-Pakistan clash and at Uber we want to show up for the fans who are going to great lengths to support their teams. As #IndiaKiRide, we are thrilled to bring #UberCamper to Ahmedabad so that passionate Team India fans can focus on cheering for their teams while parking their accommodation worries with us. We can’t wait to welcome cricket-lovers aboard the #UberCamper for a memorable ride.”

    The contest winners will be able to reserve an #UberCamper from 13-15 October and each #UberCamper has a capacity of up to four people which the winner can decide to bring along.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Uber India (@uber_india)

     

  • OKX’s Crypto Cricket Cup offers $200k prizes for fans

    OKX’s Crypto Cricket Cup offers $200k prizes for fans

    Mumbai: OKX, a leading Web3 technology company, today launched the OKX Crypto Cricket Cup, an interactive competition that runs from 5 October to 5 November alongside the 2023 international cricket championship in India, and encourages eligible participants to learn about Web3, capture exclusive, cricket-themed NFTs and compete for a share of a prize pool worth over USD200,000.

    Participants in the competition will complete tasks, refer friends and learn about OKX’s Web3 products. In return, they will receive prizes, including airdrops of commemorative NFTs representing real cricket teams competing in the international cricket championship.

    Holders of the NFTs representing the champion, runner-up, and third-place team in the real-life tournament will be eligible to split prize pool winnings of 50,000 USDC, 30,000 USDC and 20,000 USDC respectively. Throughout the campaign, other prizes including token giveaways will also be awarded to participants.

    Users who want to collect more team NFTs to have a better chance of landing a champion, runner-up or third-place team can complete more Web3 challenges or explore the OKX NFT Marketplace.

    In the initial phase of the competition, starting 5 October, eligible participants can spread the word about the campaign on social media for the chance to receive an NFT. In the second phase of the competition, starting on October 9, participants can complete Web3 quests on the Polygon chain through OKX Wallet. Starting on 16 October, users can get rewards by referring friends to the competition.

    OKX chief marketing officer Haider Rafique said: “Cricket as a sport is prime for a Web3 transformation. There is a ton of entertainment utility waiting to be unlocked on top of GameFi and Web3. We are keen to partner with local ecosystem players and bring some of these experiences to cricket fans, including in India, soon.”

    The OKX Crypto Cricket Cup runs from 5 October to 5 November and features cricket-themed NFTs relating to the following cricket teams: India, Australia, Bangladesh, England, Afghanistan, The Netherlands, New Zealand, Pakistan, South Africa and Sri Lanka. The final prize-giving will take place after 27 November. To enter and to read more about eligibility and requirements, click here. 

  • Disney Star onboards 26 sponsors for ICC World Cup 2023

    Disney Star onboards 26 sponsors for ICC World Cup 2023

    Mumbai As the ICC World Cup 2023 approaches, Disney Star reveals its 26 esteemed sponsors, featuring prominent brands including PhonePe, Mahindra & Mahindra Ltd, Dream11, Hindustan Unilever, Coca-Cola, Havells, IndusInd Bank, Pernod India, Booking.com, Peter England, Kingfisher Packaged Drinking Water, Mondelez, Emirates, Diageo, Jindal Panther, MRF Tyres, LendingKart, BPCL, Herbalife, Haier Appliances, AMFI, Google Pay, Polycab, Amul, VIDA by Hero Motorcorp and Amazon.

    Disney Star head of network – ad sales Ajit Varghese said, “The ICC World Cup 2023 promises to be an unparalleled cricketing spectacle from a viewers’ interest and advertisers’ participation. We are delighted to have these esteemed brands using this opportunity to get maximum impact and drive growth for their brands or businesses. Disney Star is all set to provide an unmatched cricketing extravaganza with its programming and create a viewing experience for audiences across television and digital platforms, promising unforgettable moments for everyone.”

    The ICC World Cup 2023 will be played at 10 prestigious venues across India. The matches will be telecast exclusively on the Star Sports network and will also be available for streaming free of charge to mobile users on Disney+ Hotstar. The tournament kicks off on 5 October with an electrifying match-up between England and New Zealand in Ahmedabad. Over 46 days, 48 matches will be played at world-class venues, culminating in the Men’s Cricket World Cup Final on 19 November at the largest cricket stadium in the world, in Ahmedabad.

    The tournament is set to commence on 5 October, promising an extraordinary series of matches that will captivate cricket enthusiasts worldwide.

  • Volunteers gear up for the 37 National Games Goa 2023

    Volunteers gear up for the 37 National Games Goa 2023

    Mumbai: The excitement is palpable as Goa prepares to host the 37 National Games from 25 October to 9 November 2023. This multi-discipline sporting extravaganza promises to be a momentous event, with 43 sports disciplines including five indigenous sports – Mallakhamb, Kalaripayattu, Gatka, Lagori and yoga; and over 8000 athletes set to captivate the nation. The National Games Organising Committee (NGOC) and  The Sports Authority of Goa are leaving no stone unturned to ensure the success of this grand spectacle. At the heart of this preparation is the recruitment of dedicated volunteers who will play a pivotal role in making history at the Goa Premier Sporting Event.

    The Countdown Begins

    As the clock ticks down to the start of the 37 National Games, the National Games Organising Committee (NGOC) is actively recruiting volunteers. These individuals, drawn from the vibrant youth of Goa, will not only represent the state but also contribute to Goa’s reputation as a world-famous tourist destination.

    The role of these volunteers is indispensable, as they will be the backbone of the National Games, ensuring its smooth execution. With numerous milestones already achieved, the NGOC is now launching an online application form for volunteers. This digital platform will allow those who previously registered offline to verify and update their information, eliminating any potential anonymity issues.

    A Strong Youth Presence

    A staggering over 3,000 volunteers from Goa are expected to participate in this historic event. The NGOC, with active support from the Department of Higher Education Goa, has opened volunteer registration to higher education institutions across the state. The response from Goa’s youth has been overwhelming, showcasing their enthusiasm and commitment to the success of the 37 National Games Goa 2023.

    The director of Higher Education Goa has assured complete support to the NGOC, recognising the significance of this event. These selected volunteers will be deployed across all venues throughout the duration of the games, ensuring that every aspect runs seamlessly.

    A National Showcase

    The 37 National Games Goa 2023 will witness athletes from every corner of India competing in a diverse range of sporting disciplines. It’s not just a regional event; it’s a national showcase of talent and unity. The Sports Authority of Goa extends an open invitation to all to join in celebrating the spirit of sportsmanship and unity that this event represents.

    A Grateful Acknowledgment

    The organising committee acknowledges the immense contribution that volunteers make to the success of the National Games. Their dedication and passion for sports and community service are invaluable. The Sports Authority of Goa looks forward to working closely with these volunteers to create a memorable National Games Goa 2023.

    How to Register as a Volunteer

    To be part of this historic event and contribute to its success, please visit the official National Games Goa 2023 website at https://37nationalgamesgoa.in to register as a volunteer. In this section, individuals can access all the essential information, including the event schedule and the volunteer registration portal, by visiting https://37nationalgamesgoa.in/general-volunteer-registration.

    A Grand Endeavor

    This monumental sporting extravaganza would not be possible without the tireless efforts of our dedicated volunteers. Comprising individuals from diverse backgrounds and age groups, these volunteers have come forward to contribute their time, energy, and expertise to make the 37 National Games Goa 2023 a grand success.

    The organising committee extends its heartfelt gratitude to these passionate individuals who are generously donating their time and energy to ensure that the 37 National Games Goa 2023 is a resounding success. Their enthusiasm and dedication will undoubtedly leave a legacy for Indian sports.

  • Booking.com: Expanding horizons, redefining travel

    Booking.com: Expanding horizons, redefining travel

    Mumbai: With the 2023 ICC Men’s Cricket World Cup – one of the world’s most notable cricket tournaments – around the corner, the excitement amongst fans is palpable as sports tourism soars. Booking.com, the official accommodation partner for the ICC Men’s Cricket World Cup 2023, launched its integrated campaign ‘Howzat for your perfect stay’, integrating the world of travel, cricket, and its passionate fans that make it happen. A press event was hosted in Mumbai with former Indian cricketer Zaheer Khan, Bollywood actor Varun Dhawan, and Booking.com country manager – India, Sri Lanka, Maldives, and Indonesia Santosh Kumar.

    The campaign featuring Indian team captain Rohit Sharma along with well-known international cricketers Jos Buttler, captain of the England team, and Glenn Maxwell highlights the fun and excitement of booking with Booking.com. It showcases the end-to-end ease and incredible choice of accommodations that Booking.com offers by taking viewers through the journey of a family dreaming of their perfect cricket stay.

    With more than 28 million reported listings in over 171,000 destinations worldwide, including destinations where ICC matches are taking place, Booking.com offers the widest selection of incredible places to stay including hotels, resorts, apartments, villas, and more.

    On the sidelines of the event, Indiantelevision.com caught up with Booking.com country manager, India, Sri Lanka, Maldives, and Indonesia Santosh Kumar.

    Edited Excerpts:

    On the differentiation between Booking.com and its competitors

    Number one, I would say the flexibility and convenience that we offer to our consumers. Second is the transparency in pricing because what you see on the first page when you get the search listing is ultimately the price that you book. There are no hidden fees of any sort, etc. So it’s very much consumer-focused. So I would say, those are the two key USPs.

    On the specialty that Sports Tourism has, that other forms of tourism don’t

    I think both sports and travel go pretty well because they both connect people, they help people see the destination and get access to experiences that they would not have otherwise. I think, in general, it also helps people connect across cultures. Sports is a great leveler and I think travel does the same. Therefore, I think they both go hand in hand.

    On reaching out to tier-2 and tier-3 markets

    Earlier this year, we introduced Hindi as a new language option to enhance our appeal to regional consumers seeking a localized experience. Hindi is now available both on our website and app. Our partners can access our platform in Hindi, allowing them to upload their property listings and manage their inventory in this language. Likewise, consumers can browse, search for, and make bookings in Hindi, making our services more accessible and relevant at the local level.

    Hindi marks the first Indian language we’ve introduced, and it is the 46th language available globally on our platform. If it proves beneficial, we may consider launching additional regional languages in the future.

    Furthermore, we are actively working to increase our local relevance in social media marketing, such as on Instagram, to better connect with Indian consumers. Additionally, through our investment in ICC Cricket-related initiatives, we hope that we’ll be able to bring about more brand awareness in tier-2 and 3 markets as well.

    On future expansion plans

    In general, we’ve obviously launched new categories beyond accommodation. We were primarily an accommodation player previously. Now we have launched, flights, cars, and attractions, with flights being live in over 50 countries globally now.

    In India, it’s been live for about 18 months. We are also continuously expanding our range of attractions, forming partnerships with companies like Kluck and Viator in the Asia Pacific region. We want to become the one-stop shop for somebody who’s traveling.

    Secondly, we’re investing also in the area of sustainability, because a lot of consumers want to travel more sustainably. They want to find sustainable options. So, we have a sustainable badge that we launched in 2021. This badge offers various levels of certification for accommodations and properties, allowing travelers to easily identify and choose sustainable options when booking.

    This is our effort to continue to meet the net zero ambitions in the hospitality and travel industry.

  • ManoramaOnline presents SUPER WOMEN’S CUP: Empowering women cricketers

    ManoramaOnline presents SUPER WOMEN’S CUP: Empowering women cricketers

    Mumbai: In an effort to empower female cricketers and raise the stature of women’s cricket in the state, ManoramaOnline, the news portal in Malayalam, proudly hosted the ManoramaOnline Super Women’s Cup in association with Chungath Jewelry & Chaver Movie. The tournament was held on August 25 and 26 at the Paris Sports Center (PSC) in Ernakulam.

    Amid the ODI Cricket World Cup fever gripping the nation, the event witnessed tremendous enthusiasm and participation from both players and spectators, making it a grand success. The primary objective of the tournament was to support women cricketers.

    The journey to the championship was marked by intense competition and sportsmanship. Social, digital and print media were effectively utilised to invite entries from women’s cricket teams. Eight formidable teams advanced to the knockout stage. They were: Brawlers Cricket Club, Wisden Cricket Club, Lenkara Jewelry Design Institute, Marthoma College, Scoreline Cricket Club, St. Paul’s College, St. Teresa’s College and UC College.

    After fierce battles, four teams — Lenkara Jewelry Design Institute, UC College, Marthoma College and Wisden Cricket Club — entered the semifinals.

    After an exciting semis, Widen and UC College advanced to the final match.  

    In a thrilling title clash, Wisden Cricket Club emerged victorious, clinching the ManoramaOnline Super Women’s CUP, defeating an exceptionally skilled UC College.

    To add to the excitement, a friendly match was played between the champions Wisden Cricket Club, and the lead actors of the upcoming Malayalam movie “Chaver,” featuring iconic stars such as Kunchako Boban, Antony Pepe, Arun Nair, Tinu Papappacha and their crew.

    The tournament, spanning over two action-packed days, was played in front of a packed audience at the Paris Cricket Turf in Ernakulam. The winners received a cash prize of Rs 25,000, while the runners-up were awarded Rs 15,000 at the prize distribution ceremony attended by Shri Hibi Eden, honourable MP of Ernakulam & Thrikkakara MLA Uma Thomas. Excited by the overwhelming cricket atmosphere, guests also tried their hand at batting and balling along with the movie crew ahead of the ceremony.  

    In a heartwarming gesture, participants and celebrities who were part of the tournament signed a cricket bat, extending their best wishes to the Indian Men’s Cricket team for their upcoming ICC Men’s ODI World Cup campaign. The signed bat will be presented to the Indian cricket team and the Board of Control for Cricket in India (BCCI) through the Kerala Cricket Association (KCA).

    Kunchako Boban, Malayalam superstar and the lead actor of “Chaver,” expressed his excitement at being part of the tournament and commended the women cricketers for their outstanding performance. Antony Varghese, popularly known as Antony Pepe, praised the women cricketers and encouraged them to dream of following in the footsteps of Minnu Mani, the only player from Kerala to be picked in the inaugural Women’s Premier League auction and to elevate their game to the international level, representing the country.

    The ManoramaOnline team successfully revitalized the campus connect, especially among women-centric colleges in the state, through this campaign. The overwhelming response and enthusiasm of the participating teams have prompted ManoramaOnline to announce this event as an annual tournament.

    ManoramaOnline Sports, Women, and Movie digital channels collaborated seamlessly to host the tournament, resulting in a high level of excitement among the audience and increased session durations during the live updates.