ITV

Category: Sports

  • Euro1080 acquires HDTV cinema exhibition license for 2006 Fifa World Cup

    Euro1080 acquires HDTV cinema exhibition license for 2006 Fifa World Cup

    MUMBAI: Euro1080, the first High Definition Television (HDTV) media company in Europe, has reached an agreement with football’s governing body Fifa’s marketing agency Infront Sports & Media with regard to the commercial exploitation of HDTV transmissions of the 2006 Fifa World Cup for public viewing purposes in cinema

    Infront handles the global sales of all broadcast rights for the 2006 Fifa World Cup worldwide. Its wholly-owned subsidiary, Host Broadcast Services (HBS), will produce the multilateral signal for the event in the HDTV 16/9 widescreen format.

    Euro1080 has acquired the non-exclusive broadcast rights for theatrical venues or cinemas on a pay basis. It entitles the company to pick up the HDTV live feed at the International Broadcast Center (IBC) in Munich and to distribute it to cinemas in 23 European countries, including Belgium, Bosnia-Bulgaria, and the UK. By cooperating with Euro1080, cinemas will be able to organise live, pay HDTV exhibitions of the event..

    Furthermore, Euro 1080 has started talks with the event’s official broadcasters to bring this competition in selected markets also to home viewers in HD quality. At this stage the majority of households in Europe will receive the signal only in standard definition format.

    Infront executive director Dominik A. Schmid, said, “Infront is very happy about this initiative of Euro1080 as it supports the promotion of HDTV as the standard of the future. The agreement enables cinemas all over Europe to transmit matches of the 2006 FIFA World Cup™ in HD quality. It also provides an opportunity to showcase HD transmissions to home viewers in markets where national broadcasters are not yet ready to broadcast in HD quality.”

    Euro1080 CEO Gabriel Fehervari says, “The agreement with Infront is very important for a media company such as Euro1080. At present negotiations are under way in several countries with cinema owners and very soon we will be able to give a first overall view of the deals made. In the meantime, we work on agreements with official broadcasters to bring the World Cup also to private homes across Europe.”

  • BCCI calls for tenders for ‘neutral venue’ media rights

    BCCI calls for tenders for ‘neutral venue’ media rights

    MUMBAI: And so the Board of Control for Cricket in India (BCCI) continues along its merry road of extracting “maximum value” for its properties.

    The latest money-mopping plan the BCCI has pulled out of its cupboard, which will only add to an already seriously overloaded cricket itinerary, are for matches played by India at neutral venues (non-ICC member countries) over the next five years. The media rights for this latest piece of the India cricket pie will be inaugurated with the two-match Indo-Pakistan limited over series that will be held in Abu Dhabi next month.

    According to a media release issued by the cricket board today, the last date for submission of tenders for global media rights for India matches at these neutral venues would be 5 April, at noon at Nirlon House in Mumbai. The tenders would be scrutinised the same day.

    The financial bids would be opened in Delhi the following day between 2 p.m. and 5 p.m. at the Oberoi Hotel, the release adds.

    “The global media rights tender is intended to streamline the process of match telecasting wherever the Indian team is playing. With the number and quality of matches growing, this streamlining becomes increasingly important,” said BCCI vice-president and chairman of its marketing sub-committee Lalit Modi.

    The minimum bid varies with the region/ country being bid for. However bidders have the option to bid for rights in more than one country/ region.

    Some countries tentatively included in the list of venues are Abu Dhabi, Dubai, Sharjah, Holland, Toronto, New York and Tristate Area, Houston, Chicago, Palo Alto and bay area, Singapore, Hong Kong and Kuala Lumpur.

    The Indo-Pak Friendship Series to be played at Abu Dhabi’s Zayed Stadium on 18 and 19 April is being organised as a fundraiser for the October 2005 earthquake victims in Pakistan and India. These matches are recognised by the ICC and will be counted as official one-day internationals (ODI).

    It was yesterday that the board invited tenders for the stadium ground rights that include all in-stadium branding and on air promotions. The eligibility criteria that the board laid down for this was that interested companies and agencies would need to have a net worth of $5 million. The minimum bid for the ground rights tender package is $3 million.

    “The ground rights sponsorship entails an exclusive sponsorship package, offering logos on all tickets, entry gates, ground logos, stumps etc.,” Modi was quoted as saying yesterday.
    Sealed bid entries will be accepted at the Cricket Club of India in Mumbai till 4:30 p.m. 31 March. The bids will be opened at 5 p.m. the same day.

    “This is a unique opportunity for brands to not only reach out to the Indian communities overseas but also promote their brand in a unique manner where, for the first time, all rights are being offered to a single company,” Modiwas quoted in media reports as saying.

  • ESPN denies plans for sports bars

    ESPN denies plans for sports bars

    ESPN-Star Sports has denied that it has any immediate plans to launch sports bars and theme restaurants in India. An ESPN-Star TV spokesperson said that the company was examining ways to move forward in the Indian market. “We have sports bars in other parts of the world,” he said. “But we have no plans of replicating the same model immediately he said. Everything is in the scouting for opportunities phase.”

    A local newspaper has reported that ESPN would be launching sports bars and theme restaurants.

  • IPL’s Bangalore Royal Challengers unveils logo

    IPL’s Bangalore Royal Challengers unveils logo

    BANGALORE: Vijay Mallaya’s UB group which won the Indian Premier League (IPL) franchise for Bangalore unveiled its team logo late last night. The team has been named Royal Challengers (RC).

    As has been reported earlier, the team has Charu Sharma as the CEO and Rahul Dravid as the team captain. Martin Crowe, whose role is to focus on the strategic aspects, is the Chief Cricket Officer. Venkatesh Prasad is the team coach and Evans Speachley of South Africa is the physiotherapist with Muthu Kumar of Bangalore as assistant.

    The RC team has tied up with Reebok for the sporting uniforms and Louis Phillippe for formals. Monoviraj Khosla has designed the special uniforms for the cheer leaders.

    During the second round of the IPL player auction, RC netted Pakistan batsman Misbah-ul-Haq and India under-19 captain Virat Kohli. New Zealand batsman Ross Taylor, Bangladesh left-arm spinner Abdur Razzaq and India U-19 wicket-keeper batsman Shreevats Goswami were the others who came to Bangalore.

    The team has a blend of batsmen, bowlers and all rounders. The batsmen are: Rahul Dravid; Shivnarine Chanderpaul; Misbah-ul-Haq; Ross Taylor, Wasim Jaffer; Virat Kohli; Jadessh Arunkumar; Bharat Chipli. The bowlers are: Dale Steyn (reportedly the fastest bowler in world cricket at present); Zaheer Khan; Nathan Bracken; Balachandra Akhil; Anil Kumble; Sunil Joshi; Abdur Razzak; KP Appanna; Praveen Kumar. The all rounders are: Jacques Kallis; Cameron White; Vinay Kumar. The wicketkeepers are Mark Boucher; Shreevats Goswami; Devraj Patil.

    An official statement indicates that the UB group is in talks with several partners in the online space to tap young fans, create virtual clubs, explore mobile space and leverage new media potential for marketing the team. Sale of merchandise and on ground activations will be used to reach out to the Royal Challengers fan flowing.

  • ESS launches Hindi feed for English Premier League

    ESS launches Hindi feed for English Premier League

    MUMBAI: ESPN Star Sports (ESS) has announced special Hindi commentary for the English Premier League with an eye to promoting soccer across India.

    The channel had earlier introduced Hindi commentary during Euro 2004 and the Fifa Confederation Cup 2005.

    ESS VP sales and marketing Sricharan Iyengar said, “Localisation of content has helped us increase our penetration in traditional markets of India. The Hindi telecast also enabled us to open up several non-traditional markets for soccer like Uttar Pradesh, Punjab, Haryana, Madhya Pradesh, Gujarat and Maharashtra.

    “The viewership numbers of Confederation Cup 2005 as well as Euro 2004 testifies this. The localisation adds a lot of value to our telecast especially for viewers who find it difficult to understand the heavily accented English or for viewers who are not familiar with English at all.

    “Soccer is gaining popularity as one of the most viewed sport in Indian homes and we find that EPL is particularly well liked by viewers in metros. ESPN Star Sports has been making special efforts to further grow EPL’s popularity nationally. Live screenings, building viewer affinity for EPL clubs and growing knowledge among Indian viewers are some of the steps we have taken to enhance the passion associated with the game and in turn grow the league. The introduction of Hindi commentary will further help in growing the popularity of English Premier League across the country,” added Iyengar.

    Sunil Taneja and Puneet Pal Singh will do the Hindi commentary for English Premier League on a rotational basis. Both will be based in the broadcaster’s headquarters in Singapore.