Category: Sports

  • Barcelona closer to LaLiga title, Ronaldo closer to Messi in Pichichi top scorers’ race

    Barcelona closer to LaLiga title, Ronaldo closer to Messi in Pichichi top scorers’ race

    MUMBAI: Lionel Messi’s 25th LaLiga goal of the season kept Barcelona on track for the 2017/18 LaLiga title, during a weekend which also saw Real Madrid star Cristiano Ronaldo make up ground in the ‘pichichi’ top scorers’ race with a four goal ‘poker’.

    Messi’s strike in Barca’s 2-0 victory over Athletic Club on Sunday afternoon means the Argentine has now scored at least 25 goals in each of the last nine LaLiga seasons. Paco Alcacer was also on the scoresheet at the Camp Nou as the blaugrana side moved another step closer to a first ever entire LaLiga season unbeaten.

    Barca are now 11 points clear at the top of the table, after second placed Atletico Madrid lost 2-1 at Villarreal on Sunday afternoon. Atletico lead thanks to Antoine Griezmann’s first half penalty, but a late double from Turkey international Enes Unal turned the game around completely.

    Real Madrid remain third after a 6-3 win at home to Girona on Sunday evening, with Ronaldo scoring four times to move to 22 goals in LaLiga this term – 18 of which have come in his last nine outings. Madrid’s Lucas Vazquez and Gareth Bale also netted, while Girona kept battling back via Cristhian Stuani [two] and Juanpe headers at set-pieces.

    Valencia retain their hold on fourth spot after a 3-1 home win over Alaves at Mestalla, a fifth victory in six LaLiga games for Los Che, who had in form strike pair Simone Zaza and Rodrigo Moreno on the scoresheet.

    Leganes again showed LaLiga’s impressive strength in depth, beating Champions League quarter-finalists Sevilla 2-1 at Butarque at Sunday lunchtime. The visitors’ Mexico international Miguel Layun scored his first LaLiga goal late on.

    Real Betis are up to seventh in the LaLiga table after a 3-0 win at home to Espanyol on Saturday evening. Man of the match was Algeria international Ryad Boudebouz, who both scored and assisted in a LaLiga game for the first time.

    Getafe climbed into the top half with a 2-1 comeback victory at Real Sociedad on Saturday evening. La Real announced on Sunday that B team coach Imanol Alguacil was being promoted to replace Eusebio Sacristan as first team boss for the rest of the season.

    Paco Lopez became the first Levante coach to win both his first two LaLiga games in charge, with young Ghana striker Emmanuel Boateng hitting the winner in a 2-1 home victory over Eibar which gives his side a six point cushion over the bottom three.

    The weekend’s big battle at the bottom finished 1-1 at Riazor, with Las Palmas playmaker Alen Halilovic’s fine solo goal putting his side ahead on just three minutes, but Deportivo La Coruna defender Raul Albentosa equalising with a header before half time.

    Bottom team Malaga also gained a point with a 0-0 draw at home to Celta Vigo on Sunday afternoon. However the Andalusians now have a 12 point gap to safety, with just nine games remaining.

  • Star India renews BWF media rights till 2021

    Star India renews BWF media rights till 2021

    MUMBAI: Star Sports has renewed its Badminton World Federation (BWF) media rights for a four-year cycle. The deal is from 2018 to 2021 as per BWF calendar.

    Star India-owned BWF’s official media rights for India for the previous four-year term (2014-2017) which expired in December 2017. Since there was a delay in extending the association between Star and BWF, fans ended up missing several events including the Indonesia Masters in January where Saina Nehwal had reached the final, before going down to her nemesis Tai Tzu Ying for her seventh successive loss to the top rank holder. Indian fans were also deprived of the live coverage of the Swiss Open last month and the German Open earlier this month.

    Star is currently broadcasting the All-England Open Badminton Championship through its parent 21st Century Fox which has inked a deal with Badminton England, the national governing body for the sport in England. 

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    Future Group joins IPL bandwagon as associate sponsor

     

  • Future Group joins IPL bandwagon as associate sponsor

    Future Group joins IPL bandwagon as associate sponsor

    MUMBAI: Future Group, one of India’s largest retail brands, has come on board as an associate sponsor with Star India for this season of the Indian Premier League, which kicks off on 7th April. Future Group will be an associate sponsor, joining brands such as AMFI, Asian Paints, Dream 11, MakeMyTrip, Parle Products, Polycab and Vimal Pan Masala in the category, taking the tally to 8 brands. The co-presenting sponsors are Vivo, Coca-Cola and Jio.

    Future Group CEO-food business Sadashiv Nayak said, “As one of India’s leading retail chains, catering to over 400 million customers a year, we at the Future Group depend upon strong consumer connects to drive our mission to pioneer the consumption-led growth story in India. At Big Bazaar and FBB, we believe in celebrating every tyohar or festival with people of the country and we believe an event like IPL is one of the new age festivals that we celebrate. With our presence in more than 240 cities, we are excited to partner with the Vivo IPL 2018 because it will be presented in 5 regional languages along with English.”

    Dream 11 co-founder and CEO Harsh Jain added, “As India’s fastest growing sports-gaming platform, Dream11 has been a leader of the fantasy sports industry in India. We are delighted to come on board for Vivo IPL 2018 because it will provide us great traction with the largest audience from any single event in Indian television history and we look forward to benefitting from the association.” 

    “Some of the biggest and best brands have signed up with us, which is a testament to their belief that Vivo IPL 2018 will deliver them unparalleled reach and engagement across geographies and demographics throughout the length and breadth of India,” said Star Sports EVP and head of ad sales Anil Jayaraj.

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  • Paytm is the exclusive ticketing partner for Delhi Daredevils’ home games in the upcoming VIVO IPL Season

    Paytm is the exclusive ticketing partner for Delhi Daredevils’ home games in the upcoming VIVO IPL Season

    MUMBAI: Paytm, India’s largest mobile-first financial services platform has announced that it is the exclusive ticketing partner for the Delhi Daredevils in the upcoming 11th edition of the VIVO Indian Premier League (VIVO IPL). Tickets will go live on Paytm and Insider.in after the 2nd week of March for games to be played at the historic Feroz Shah Kotla Stadium starting April 8.

    DD fans will be able to experience the most seamless cricket-watching experience with Paytm. The company will leverage its extensive network to offer DD fans a first-of-its-kind seamless omni-channel ticketing and shopping experience. The company, along with Paytm-Insider will host tickets for all DD home games and handle everything from In-Stadium and counter payments, refund on Cancellation for both online and offline sales. It will also manage the DD loyalty program and host official merchandise sales on Paytm Mall and various other channels. Paytm’s expertise in ticketing along with Paytm-Insider’s experience in events discovery will lead to greater ticketing volumes for the Delhi Daredevils franchise. Paytm will also leverage Insider.in’s online and offline marketing channels to create nationwide buzz around upcoming Delhi Daredevils games and driving greater audience engagement.

    In a first-of-its-kind move, Paytm would make match tickets available through its network of over 200+ Partner Stores in Delhi NCR. Fans will also be able to get a special DD-Paytm Food & Beverages Payments Card online before the game as they book their tickets and use it for all food or beverage purchases at the stadium. This DD-Paytm Food & Beverages Card can be recharged instantly before or during the match using the Paytm app. This move will streamline the sale of food & beverages during the games and make it more convenient for fans who visit the stadium to enjoy the game.

    Paytm, Chief Financial Officer and SVP, Madhur Deora said “We are proud to partner Delhi Daredevils, as they embark upon an exciting VIVO IPL season with one of their best squads ever. Paytm Entertainment is focused on helping our partners grow their business through innovation and helping them offer a superlative experience to their customers –in movies, events, and now – DD Home Games. We are committed to bringing our scale and ecosystem to solve pain points like online and offline bookings, fan-club management, payments, merchandising and much more. We believe we are uniquely placed, and are fully committed to innovating for our customers and our partners.”

    GMR Sports Pvt. Ltd, Chief Executive Officer, Hemant Dua said “Fan experience has always been one of our top priorities.  An integration with a partner like Paytm is a step in that direction. We also hope to leverage Paytm’s expertise to create a seamless experience for all the fans.” Paytm will manage the end-to-end ticketing experience for what promises to be an exciting season of T20 cricket. DD Fans & Paytm customers can book their tickets online, on the Paytm website, app, or  Insider.In, with which Paytm will be managing ticketing and operations for these matches or scan the Paytm QR placed at the ticket counters and book tickets offline”.

    Paytm has aggressively moved into the cricket ticketing space over the last year, as the official ticketing partner for India-Sri Lanka and India-New Zealand matches in Delhi, Mohali, Indore and Dharamshala. 

  • NBA India, Culture Machine partner for digital content

    NBA India, Culture Machine partner for digital content

    MUMBAI: The National Basketball Association (NBA) in India and digital media company Culture Machine have announced a content partnership to produce and deliver game highlights and original programming to fans in India through several NBA and Culture Machine platforms on 14 March 2018.  

    As part of the partnership, Culture Machine will produce daily short form videos covering the court NBA stories on and off, including daily highlights, player profiles, on-court rivalries, the history of the NBA, memorable fan moments, bloopers, and player celebrations. Additionally, Culture Machine will produce an original long form video series exploring basketball culture in India.

    NBA India senior director content and media distribution Mairu Gupta said, “We are excited to partner with Culture Machine to deliver compelling NBA content that will resonate with Indian youth. As the popularity of the NBA continues to grow in India, we look forward to engaging both existing and new NBA fans on all platforms and wherever they are.”

    “At Culture Machine, we have put together a deep bench of creative and engineering talent to create engaging stories powered by our cutting-edge technology,” said Culture Machine CEO and co-founder Sameer Pitalwalla. “The goal of this partnership is to deliver premium NBA content to the young audiences consuming digital content across India and build on the NBA’s growing popularity.”

    Fans can access the content for free through the NBA app and content creator pages like Being Indian, Put Chutney, Viva, and Blush.

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  • RCB signs Duraguard Cement as principal partner for IPL 2018

    RCB signs Duraguard Cement as principal partner for IPL 2018

    MUMBAI: Nuvoco Vistas (formerly Lafarge India) has been signed on by Indian Premier League team Royal Challengers Bangalore (RCB) as its principal partner.

    Nuvoco’s Duraguard Cement has cemented its position on the back of the RCB jersey as the team’s principal partner for the 11th season of the IPL.

    The event in Kolkata on Tuesday also marked the unveiling of the new jersey for RCB.

    Speaking on the occasion, Duraguard Cement chief of sales, marketing and innovation Madhumita Basu said, “We are proud and delighted to be associated as principal partner with a dynamic and unique team like RCB. Their style of play is quite innovative and the squad is dynamic and charismatic with players like AB de Villiers, Yuzvendra Chahal, Umesh Yadav; not to mention skipper Virat Kohli. Their passion for the game coupled with a never-say-die attitude is appreciated universally; very similar to the promise inherent in Duraguard Cement, a technologically advanced product which contributes to the longevity and durability of any building structure. We salute the RCB sustainability approach of playing one game each season with a green jersey made of recycled plastic. Incidentally, Duraguard Cement is also available in green bags.”

    Adding to this, RCB chairman Amrit Thomas said, “Duraguard Cement and RCB are a bold fit. Duraguard is an epitome of strength and durability, which are also characteristics that determine success in cricket and hence RCB is very happy with Duraguard as back of jersey partner.”
    The RCB team, led by team India’s skipper, Virat Kohli, includes distinguished players like AB de Villiers, Chris Woakes, Brendon McCullum, Mooen Ali, Tim Southee and Parthiv Patel, among others.

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  • BCCI sweetens the pot for bidders of India rights

    BCCI sweetens the pot for bidders of India rights

    MUMBAI: In a move that seems to be aimed at luring big spenders from the broadcasting industry, Board of Control for Cricket in India (BCCI) CEO Rahul Johri, at an event in Mumbai, announced that a detailed calendar of the Indian cricket team’s touring programme from 2019 to 2023 would be made available to the public. The announcement could come as a big relief for broadcasters that are planning to bid for the upcoming BCCI rights on 27 March 2018.

    Johri said, “There is a four-year FTP (future tours programme) cycle that we follow. The BCCI has negotiated the FTP cycle for the Indian team from 2019 to 2023. For the first time, five years in advance, you’ll have a day-date wise calender of the Indian team’s programme.”

    Dsport is not bidding for the rights in the upcoming online auction while Star India and Sony have their hands full with other leagues and tournament rights.

    Recently, the BCCI also introduced central contracts for Indian cricketers. Two new categories were introduced: category A+ introduced for senior men and category C for senior women.

    Speaking about the decision, Johri said: “We are proud that the Indian cricket team is the best in the world in all the formats. The women’s team reached the final of the World Cup, the U-19 team won the World Cup. So, we have to give them the best infrastructure and the best support.”

    He added that the best part about the central contracts, which were announced earlier this week, was the focus on domestic cricket because that is the bedrock of the Indian cricket. “Until now, the domestic players would get the actual compensation after one-and-a-half-years. What has been done now is the match fee of the domestic cricketers has been raised from Rs 10,000 to Rs 35,000 per day. And they get the match fee after playing the games. Domestic players’ earnings are not dependent on the number of games team India plays. That is where the change will come,” he added. 

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  • India set to roar in unision with the launch of the VIVO IPL 11 #BESTvsBEST Anthem

    India set to roar in unision with the launch of the VIVO IPL 11 #BESTvsBEST Anthem

    MUMBAI: Nothing unites India like Cricket does! With VIVO Indian Premier League (IPL) 2018 all set to begin this April, in a first, BCCI & Star India have collaborated to co-create the campaign this year. It puts the spotlight on ‘Best vs Best’, that is, the best in global cricketing prowess competing against each other. An enthralling anthem which brings alive the unifying spirit of VIVO IPL 2018 herald the start of a thrilling face-off of best vs best.

    Conceptualized by Ogilvy and Mather the anthem titled Best vs Best, focuses on VIVO IPL as the embodiment of the best of cricketing action with the best of global talent showcasing their prowess as match winners. The premier cricketing tournament stirs up a mix of emotions for Indian fans– pride, excitement, and euphoria. While IPL has grown each year since its inception, 2018 promises to be an inflection point in its history, as Star India re.imagines the VIVO IPL 2018 making it deeply local with technology at the heart of the experience.

    The anthem, is being released simultaneously in 5 languages – Hindi, Tamil, Bengali, Kannada and Telugu across all platforms, TV, Radio, and Digital. Building great synergies, Star India, BCCI and O&M have collaborated with a talented team, comprising of South African film maker, Dan Mace, music director, Raajeev V Bhalla and vocalist Siddhart Basrur, who sung the anthem in 5 different languages.

    Sanjay Gupta, Managing Director Star India said “The very essence of VIVO IPL is a thrilling, action-packed celebration of cricket where the best of talent take on each other in one of the most gruelling cricket tournaments in the world. It is a fantastic celebration of both the game and its millions of fans across the world. The Best vs Best campaign endeavours to showcase the pinnacle of cricket that this tournament is associated with.”

    Rahul Johri, Chief Executive Officer, Board of Control for Cricket in India “That cricket has been a religion in India and that the BCCI’s – Indian Premier League is perhaps the best manifestation of that is beyond doubt. For us at the BCCI, the focus has always been on increasing the fan base for the sport by engaging not only the hard-core cricket fans but also those who do not follow the sport on a regular basis namely women and children. Given that we are now ready to embark on the next chapter for the Indian Premier League with the start of the 11th edition, the BCCI, in collaboration with Star India has worked on co-creating a large multi-media campaign focussing on the ‘Best vs Best’. We hope this campaign spurs the non – cricket viewing public to engage more deeply with the VIVO IPL 2018 like never before.”

    Piyush Pandey – Executive Chairman and Creative Director South Asia “IPL is the legendary cricket tournament in the world where every team is equally balanced and has an equal chance to win. It’s truly the best v/s the best. The campaign not only reflects the energy but also captures the fact that this is the best platform for young cricketers. We had fun putting it together!” 

    The 11th edition of VIVO IPL starts on Saturday, April 07, 2018 with defending champions Mumbai Indians taking on Chennai Super Kings.

  • Paytm signs up as the official umpire partner for VIVO IPL for the next 5 Years

    Paytm signs up as the official umpire partner for VIVO IPL for the next 5 Years

    MUMBAI: The Board of Control for Cricket in India (BCCI) today announced its association with Paytm as the Official Umpire Partner of the VIVO Indian Premier League for the next five years.  Paytm is also the Title Sponsor of India Cricket. 

    Speaking on the development, Chairman of the IPL, Mr. Rajeev Shukla said, “Paytm are presently the Title Sponsors of India Cricket and the relationship has now been extended to the IPL. Both Paytm and BCCI share a strong bond and we will continue to provide great value to Paytm.”

    Paytm of Founder and CEO, Mr. Vijay Shekhar Sharma said,  “We are delighted to be the IPL Umpire Partner for the next five years. Cricket has been a key element in Paytm’s brand journey and it has worked brilliantly for our young brand. In addition to IPL, we are also the Title sponsor for India cricket for the last few years. We had a great relationship with the BCCI, and our investment in IPL further reaffirms our commitment to this wonderful sport.”

    Paytm offers a wide range of online and offline payment use-cases including mobile recharges,utility bill payments, movie ticketing as well as travel bookings among others. Paytm pioneered QR-based payments in the country, allowing millions of small merchants to accept payments using their smartphones. Paytm QR now enables its merchant partners to accept Paytm & UPI payments directly into their bank accounts at no charges, as it aims at extending its support to all major payments instruments and help them grow their, business. 

  • Mumbai Indians gets Goibibo as principal sponsor for IPL 2018

    Mumbai Indians gets Goibibo as principal sponsor for IPL 2018

    MUMBAI: Goibibo, India’s online travel company has signed up with the IPL defending champions Mumbai Indians (MI) as its principal sponsor for one year.

    The partnership would see a high-decibel 360-degree co-branded campaign. As part of this partnership, brand Goibibo will be sported on the back of the Mumbai Indians team jersey this season.

    Commenting on the partnership, MakeMyTrip group CMO Saujanya Shrivastava said, “We are delighted to partner with Mumbai Indians and reach out to millions of IPL and Mumbai Indian fans through this association. IPL is one of the most loved and watched sporting event in the country and the association with Mumbai Indians present a consumer-focused brand like ours a unique opportunity to deepen our engagement with customers in a truly innovative manner.”

    “With the high travel summer season around the corner, we believe that our participation at IPL through both TV broadcast and Mumbai Indians team sponsorship will help us connect with audiences across the length and breadth of the country and provide them compelling reasons to book hotels on the Goibibo app.”, he added.

    The team has DHFL, JIO and Dheeraj Realty as the associate sponsors.

    Mumbai Indians spokesperson said, “We are thrilled to have a new category in Goibibo as part of brand association with Mumbai Indians. As a brand that has strong resonance with new-age Indians on the move, Goibibo will be a perfect partner to the Mumbai Indians.“

    Winner of three IPL championship trophies in the competition’s decade-long history, Mumbai Indians has been the most viewed IPL team on television.

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