Category: Specialised and Niche

  • Fashion One’s Latest Expansion Strengthens Dominance and Locks-in New Markets

    Fashion One’s Latest Expansion Strengthens Dominance and Locks-in New Markets

    MUMBAI: Fashion One LLC, has further enhanced its position as the premier international fashion, entertainment and lifestyle television broadcaster globally with the announcement today of ten new carriage agreements in nine countries.

     
    In Southeast Asia, Fashion One began broadcasting a localized feed in Thai with TrueVisions, a leading pay TV platform in Thailand. The channel also announces today the launch of the channel in BigTV, the latest entrant and one of the largest satellite pay TV in Indonesia.

     
    Fashion One’s CEO, Ashley Jordan, said, “These agreements strengthen our position across five continents including, Europe, Africa, Asia, Middle East and Latin America. Our agreements with TrueVisions in Thailand, Orange TV in France, and with Belgacom TV and Telenet in Belgium, are major milestones in our expansion. This showcase our high quality, original content approach clearly appeals in these markets.”

     
    Fashion One also secured a partnership with Sanoma Group’s Marie Claire and Feeling magazines to produce local content in Flemish for the local female audience about local fashion in the Belgium feed for Belgacom TV and Telenet. “The agreement with Sanoma is part of our considerable investment in local market. We look forward to apply the same model in different regions,” she added.

     
    “We heavily invest in localization. Fashion is ‘global’ but audiences want to receive programming that relates to their region, culture and unique style, and is in their native language,” said Ms Jordan.

     
    In South Africa, the network just renewed a multi-year deal with StarSat in South Africa, who receives the local African feed on the basic package, and the channel also announces today their expansion into Latin America with the launch of their Spanish feed on Cablevision in Mexico.
     

    Other agreements announced today include Bulgaria, with VioRa Interactive; Poland, with Inea; Iceland through 365 Media; BigTV in Indonesia, and DU TV+ in the United Arab Emirates.

     
    The international television network caters to the worldwide female audience, covering the very latest fashion, entertainment, and lifestyle news, profiles of A-list celebrities, luxury brands, holiday destinations and red carpet events. Fashion One also delivers a strong lineup of original programming from reality shows, documentaries, beauty tips and street styling.

    Details of the new carriage agreements:

    Indonesia: BigTV, the latest entrant and the largest satellite pay TV in Indonesia that provides the most HD channels in the country, carries Fashion One in all basic packages. Operating more than 153 SD channels and 24 HD channels, Big TV covers the whole country.

     
    Thailand: TrueVisions, the country’s leading subscription-based television operator, signed a deal to carry Fashion One in HD with a dedicated Thai feed. The channel (channel number 146) is available on the New PlatinumHD, New GoldHD, New SuperFamily and New SuperKnowledge packages.

     
    Belgium: After the free trial period in summer, Telenet, the digital TV platform in Belgium, launched Fashion One on Rex & Rio packs with dedicated Flemish feed. Fashion One is also available on multiple devices with an uninterrupted and engaging viewing experience to the subscribers. This is the first time Fashion One has entered the Belgium market.

     
    Belgacom TV, the IPTV platform of Belgium telco Belgacom, agrees to carry Fashion One on Digital Basic package for the Flanders and Brussels. The channel will deliver a dedicated Flemish feed.

     
    Bulgaria: TiVi, the digital interactive TV platform provided by VioRa Interactive Company in Bulgaria, signed a deal to carry Fashion One. Fashion One’s SD channel is available on basic package and HD channel is available on extended package.

     
    France: French IPTV operator Orange TV will broadcast Fashion One. The channel will be available on channel 160 and is available to all ASDL and Fibre subscribers starting January 2014. (To be confirmed)

     
    Iceland: 365 Media, the mass media company operating TV channels, Pay TV, radio, newspaper and website, signed a deal to carry Fashion One in high-definition in “Veröld & 365 HD” package after the free trial period. This is the first time Fashion One has been available in the Icelandic market. “We are delighted to bring Fashion One to Iceland, through 365 Media, the largest multichannel operator in Iceland,” says Holmgeir Baldursson, CEO Video International, the representative for Fashion One in Iceland and the Republic of Ireland. “This is a very competitive market for channels, and the quality of the content is simply outstanding.”

    Mexico: CableVision Monterrey carried Fashion One in Mexico. The Spanish localized HD feed launched on channel 956 starting February 2014.

     
    Poland: Tesat, cable TV platform operating more than 130 digital channels and up to 20 HD channels, agreed to carry Fashion One in extended basic thematic package available in both SD and HD standard. The launch marks the channel’s further expansion in the country. Tesat merged with INEA (also carrying Fashion One) late last year.
     

    United Arab Emirates: DU TV+ of DU, the United Arab Emirates’ second-biggest telecoms operator, agreed to carry Fashion One in the basic package. The platform offers more than 200 local and international channels and offers on-demand and multi-platform digital TV services.

  • TLC’s new offering ‘Rachel Allen’s Easy Meals’ to kick start from 3 March

    TLC’s new offering ‘Rachel Allen’s Easy Meals’ to kick start from 3 March

    MUMBAI: TLC, the pioneer of cuisine programming in India presents a refreshing food series ‘Rachel Allen’s Easy Meals’ The charismatic and famous chef Rachel Allen returns to her roots back home in Ireland to cook simple and enjoyable dishes. Whether the cupboards are bare or a fabulous fuss-free meal needs to be cooked, Rachel will have all the answers. One can always trust Rachel Allen, to help cook a delicious and doable dinner on the table.

     

    Premiering on 3 March, Rachel Allen’s Easy Meals’ will air every Monday to Friday only on TLC.

     

    Each episode of ‘Rachel Allen’s Easy Meals’ is themed on a cuisine or an occasion ranging from Oriental Feast, Sunday Lunch, Easy Indian, Lazy Sunday Mornings, Quick Easy Baking, Speedy Sunshine Food, Inspired Italian to Easy Christmas amongst many others.

     

    Discovery Networks Asia-Pacific senior VP and general manager – south Asia and head of revenue, pan-regional ad sales and southeast Asia Rahul Johri said, “TLC is the home to the finest and most renowned global hosts and personalities. Rachel Allen is yet another delightful host who will bring her signature style and passion to cuisine programming on TLC.”

     

    Rachel Allen draws on years of experience to create delectable meals. Taking inspiration from people around her, Rachel shares the secrets of her approach to delicious and effortless food through a collection of simple but sumptuous recipes.

     

    Adding a new flavour  to the series, Rachel Allen lets the viewers enter into her life sharing her own passion, expertise and insight as well as that of the close friends, family and suppliers that she lives and works with every day through location stories shot in and around her home which is Ballymaloe in Ireland.

     

    Rachel is the author of four best-selling cookery books which include Rachel’s Favourite Food at Home and Rachel’s Food for Living. Her charming manner and effortless style make her a delight to watch. Rachel is columnist and contributor to a number of Irish publications. Her influences are both regional and global which continues to rise. She lives in her seaside home in County Cork with her husband Isaac, sons Luka and Joshua and their daughter Scarlett. 

  • Discovery Science takes its viewers on Space ride

    Discovery Science takes its viewers on Space ride

    MUMBAI: Come March and Discovery Science will entertain its audience with enthralling series like ‘Secrets of the Universe’, ‘Deadliest Space Weather’ and ‘Cosmic Safari’. Calling it a ‘Space Month’, these series will delve into the mysteries of the universe, mankind’s exploration of space and close encounters of the third kind.  

    ‘Space  Month’ aims at taking the viewers on a guided tour of the planets to explore the attractions and hazards of visiting the outlandish planets of the solar system. Beginning 1 March, these programmes will be telecast everyday at 9 PM.  

     Discovery Networks Asia-Pacific  senior VP and general manager – south Asia and head of revenue, pan-regional ad sales and southeast Asia Rahul Johri said, “Discovery Science continues towards presenting unmatchable content to its viewers. The ‘Space Month’ will give viewers a never seen glimpse of the cosmos and secrets of our universe that is sure to amaze and inspire them. The surreal look at the real deadly weather of space will leave viewers awestruck and imagining.”

    The ‘Space Month’ will kick start with groundbreaking series ‘Secrets of the Universe’ which follows a trail of energy into the power centres of the universe. Each episode visualises these realms using state of the art animations based on both scientific data and the latest supercomputer simulations.

    Imagine acid rain that can eat through solid steel, hurricane winds that blow at 1,600 miles per hour, and lightning bolts 10,000 times more powerful than anything on Earth. ‘Deadliest Space Weather’ through its cutting-edge graphics will recreate these extreme weather conditions right here on Earth. Viewers will get to watch the cities disintegrating under a hail of Venus’s deadly acid rain and entire skylines are blown away by Saturn’s violent winds that dwarf any storm in recorded history.

     The unprecedented programme ‘Cosmic Safari’ leads viewers on a safari through the planet Earth and into the deepest regions of space.  Anchored in hard science, cinematic graphics take viewers on a tour of the universe. Viewers will also travel through space to witness evolution as scientists believe it might have occurred and meet the possible inhabitants: a walrus-like creature locked in a moon’s ice age, a giant insect that thrives in low gravity and a flying jellyfish from a planet of gas.  

  • Animal Planet’s new initiative “Where Tigers Rule”

    Animal Planet’s new initiative “Where Tigers Rule”

    MUMBAI: Animal Planet will bring the country’s attention on India’s majestic animal – Tiger – with its special month-long programming initiative WHERE TIGERS RULE.

    Leading Bollywood actors Abhay Deol and Chitrangada Singh have joined India’s leading wildlife channel Animal Planet to create nationwide awareness on the threats affecting tigers’ survival and the acute role tigers play in balancing India’s ecosystem.

    From the breathtaking landscapes of Sundarbans to the magnificent forests of Ranthambore, WHERE TIGERS RULE provides an intimate look into the mysterious world of tigers. Featuring some of the leading tiger experts like Alphonse Roy, Valmik Thapar, Saba Douglas Hamilton, Dave Salmoni, Simon King, John Varty, Niall McCann, WHERE TIGERS RULE showcases the elusive lifestyle of tigers and raise concern about the grave situation of dwindling tiger population.

    With a few thousand tigers left in the wild, every small effort represents hope for their survival.

    Through this engaging month-long line-up, Animal Planet’s WHERE TIGERS RULE highlights the secret lives of this private predator revealing its behaviour, predatory skills, conflict with humans, habitat destruction, poaching and conservation issues.
     

    WHERE TIGERS RULE will air every night at 8 PM from 1st to 31st March, only on Animal Planet.
     

    Commenting on the initiative, Rahul Johri, Senior VP and General Manager – South Asia and Head of Revenue, Pan Regional Ad Sales and Southeast Asia, Discovery Networks Asia-Pacific said,”Tiger is a symbol of wildlife wealth of India and holds an irresistible fascination due to its secretive predatory nature.  Its dwindling population is a matter of great concern.  Animal Planet through its dedicated programming aims to help viewers understand and appreciate this majestic and endangered big cat.”
     

    Leading actor Abhay Deol says, “Tiger is a supreme predator and is an indication of the well-being of our ecosystems. Saving the tiger is not just a choice, it’s our need.  I am hopeful that my association with Animal Planet will help raise consciousness amongst audience in securing the future of this beautiful animal.”
     

    Actor Chitrangada Singh said, “We are left with very few tigers in the wild and if collective action is not taken, the most iconic animal could be wiped off the planet forever.  Animal Planet’s Where Tigers Rule is a wonderful initiative that will sensitise viewers to understand the importance of this charismatic cat.”
     

    Now in its third year, Animal Planet’s WHERE TIGERS RULE has previously been supported by Ajay Devgn, Bipasha Basu and John Abraham.  The cause also gained affiliation from Olympic gold medalist Abhinav Bindra, filmmaker Mike Pandey and conservationists Belinda Wright.
     

    Some of the programmes in line-up include:
     

    SWAMP TIGER documents the life of the most elusive of cats – the royal Bengal tiger of the Sundarbans. Using elaborate night-sight equipment sensitive to moon and stars, the viewers will watch never-seen-before sight of a female tiger covering a carcass with leaves just before dawn and many revelations that follow.
     

    TIGERS NEXT DOOR takes a look at an intimate portrait of Sita, an Indian tigress and her cubs in the forest of Bandhavgarh in Central India.  The film analyses political changes sweeping across the nation which could mean a better future for the locals and tigers alike.
     

    INDIA – KINGDOM OF THE TIGER is a historical epic depicting India from 1910 to the modern era. The film chronicles life of Jim Corbett, the famed English hunter-naturalist, as he races to save an Indian village from the terror of a man-eating tiger.

    Naturalist and filmmaker John Varty and zoologist David Salmoni are the ultimate friends of these beautiful animals. LIVING WITH TIGERS follows their dynamic and ambitious program which has been developed to reintroduce captive tigers into the wild.

     

    TIGER, HUNTING FOR A HOME looks at some of the issues concerning the plight of Tigers and how their existence or extinction impacts life around them.

  • SRK relives the KKR moments with a documentary

    SRK relives the KKR moments with a documentary

    MUMBAI: When failure struck him while handling his Indian Premiere League (IPL) team – Kolkata Knight Riders (KKR) – he took it in his stride. Except for few times, the king Khan always came across as an encouraging team leader, who did everything needed to gear up “his boys”. In the last six editions of the IPL, the team has seen many ups and downs.

     

    Shah Rukh Khan finds his team’s story to be an “incredibly compelling one” from start to finish and thus as the IPL is set to enter its seventh edition, Discovery Channel will present the riveting story of the team’s transformation – from a group of struggling players in the early years to their emergence as formidable champion of the league – in a four-part series, titled Living with KKR from 24 February to 27 February at 8 pm.

     

    “When you’ve won once, and you see yourself on the verge of loss, just overcome your difficulties. I may sound materialistic, but forget emotions, and go ahead and bloody well win, or else you wouldn’t have your own documentary!” quipped Shah Rukh while launching the series on Friday at Taj Lands End.

     

    When asked if he has a say in the management and functioning of the team? “Well, there is no creative input from my side in cricket as compared to films, where I do have a say.”

     

    And like always, he was at his witty best when asked if being a Bollywood superstar has helped in making the team more popular. “Nobody remembers the excellent captaincy of Gautam Gambhir during that last match, where the ball went out the boundary, but people remember me picking up my daughter. So, yes, being popular has its own advantages,” he cheekily remarked.

     

    Not just that, when a question was raised on the much talked about “superstition” surrounding the decisions being taken regarding the team, he had few interesting anecdotes to share. “When people don’t have anything to blame, they blame superstition. There were moments when people said, ‘kale ko neela kardo, jeet jaaoge’, and in fact, Juhi (Chawla) felt quite strongly about the colour! Also, when our team used to bat first, I used to leave late from the hotel thinking if we lose wickets early it is difficult to smile and cheer in front of people. And during that last match when Gautam Gambhir was out, I prayed, and there haven’t been a lot of time where I’ve had to pray because I know, whenever I pray, it comes true, or damn close to it.”

     

    Khan also remarked that the IPL matches have been the most watched program on Indian television in the last five years, making it one of the most successful ventures of his career. During this year’s IPL auctions, KKR lost three of its veteran ball players – Laxmi Ratan Shukla, Mohammed Shami and Manoj Tiwary – but Khan remains undeterred, “We hope all the very best for Laxmi, Shami and Manoj. I do hope they flourish in their respective teams, and hope they can make it for our matches.” He continued, “And we have quite a good team on our hands now with younger Bengali players. We have a strong team town with Gautam Gambhir heading it.”

  • Discovery channel presents its new india series LIVING WITH KKR

    Discovery channel presents its new india series LIVING WITH KKR

    Discovery Channel will present the riveting story of IPL Team Kolkata Knight Riders’ transformation, from a group of struggling players in the early years to their emergence as formidable champion of the league in its new series LIVING WITH KKR.

    The four-part series LIVING WITH KKRwill air from February 24 to 27 at 8 pm on Discovery Channel.

    The series traces the emotional journey of the team from its unsuccessful first three years to its ultimate redemption as IPL champions. The viewers will witness candid admission by their favourite star Shah Rukh Khan – his worst fears, heart-rendingmoments and record celebrations. They will hear straight from Shah Rukh Khan the reasons for selecting Kolkata for his team, itsarduous climb, the tears from constant defeats, adapting to new format and relationships that didn’t last.

    The series also brings to the fore the unseen role played by co-owners Juhi Chawla and Jay Mehta, the daring new decisions of its CEO Venky Mysore, the immense pressure absorbed by its captain Gautam Gambhir and the passion of the players, coaches and fans. In the series, Discovery Channel will also provide insights into the IPL phenomenon; the electrifying passion, poignant drama, astonishing opportunities and consummate glitz.

    Shah Rukh Khan, owner of KKR and Bollywood superstar,said, “Kolkata Knight Riders is not just a cricket team of IPL for us. It has been a family since the inception. Each and everyone involved with KKR since the beginning has had a journey worth a mention. I am thrilled to share this journey of tears, sorrow, strength and victory with everyone. On behalf of Juhi, Jay and myself, I would like to thank the different players from all seasons of IPL, the coaches, physicians, the management and everyone else who has been a part of this wonderful team for doing what they have done over the years. I also thank the very loyal fans who have supported us and loved us no matter what. And special thanks to Discovery for getting our story across to the people around the world.”

        
    Speaking on the series, Rahul Johri, senior vice president and general manager – South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia, Discovery Networks Asia-Pacific says, “Discovery Channel is recognised for its path-breaking and entertaining programmes. There is immense appetite amongst millions of cricket fans in India to gain up-close and personal access on what goes beyond the cricketing field.LIVING WITH KKRwill present the inspiring story of the team’s defeat, endeavour and absolute triumph. It will provide anunparalleled access to the all-embracing and dreamlike journey made by KKR players, coaches, fans and Shah Rukh Khan.”

    “There are moments in our lives that we always want to have with us as a memory of that time. Living With KKR is exactly that for us. The journey that KKR has had since the beginning of IPL has been unique. I am glad that we have a story to tell and with the help of Discovery Channel we will share it with the world. Hope everyone enjoys watching it as much as we enjoyed being a part of this journey that continues.” – saysVenky Mysore, CEO and MD, KKR.

    LIVING WITH KKRhas been produced for Discovery Channel by Engage Sports Media.

     

  • Nat Geo takes viewers ‘Inside IPL’

    Nat Geo takes viewers ‘Inside IPL’

    MUMBAI: One of the biggest sporting extravaganzas in the world – which brought together the best of sport, entertainment and state-of-the-art machinery – the Indian Premiere League, will be seen in a different light for the first time in history.

    Beginning 21 February at 9:00 pm, viewers will get the opportunity to get an up-close and personal look into the inside story on the cash rich league, that has taken the country by storm. Nat Geo gears up to bring all the behind the scenes clips from the locker rooms to the management in its new series Nat Geo Inside IPL.

    A six-part documentary series, Inside IPL will feature leading cricket stars and experts from around the world, senior management from the IPL and celebrity team owners, who will be revealing their fascinating insights in exclusive interviews. The scale of stadium production, the clockwork precision of the broadcast crew, the sensitive dynamic between team management and captains, and the revelation of sporting heroes, are just a few of many themes that will be explored across the six episodes of the series. Each one hour long episode will unravel every meticulously planned nuance of the sporting event that has 250 million viewers across 160 countries.

    Talking about the launch of one of the biggest Nat Geo properties of the year, National Geographic and Fox International Channels MD Keertan Adyanthaya said: “The Inside franchise on NGC stands for two things – unparalleled access, taking the viewer where he has never gone before, and a 360 degree view. And Inside IPL is a great testimony to both these points. Fans of this game would get to know a lot more under this comprehensive compilation. Inside IPL is a one-stop show that brings together the talent, the sound business acumen, the brands, and even the machinery that goes into making of this extravagant event.”

    In its inimitable style of taking audiences where they have never been before, Nat Geo ‘Inside’ constantly strives to bring to the viewer, some of the world’s most restricted places and iconic events. And with Inside IPL, classic documentary filming that brings out the glamour and gloss, merges seamlessly with a much more personal observational style, taking audiences into the heart of this two month long tournament, for the first time on television.

    Commenting on the association with Nat Geo, BCCI honorary secretary Sanjay Patel said: “The IPL is a labour of love, and the outcome of a tremendous amount of hard work, and teamwork. We are pleased that Nat Geo has decided to tell the ‘inside story’ of this tournament. ‘Inside IPL’ will definitely provide a 360° perspective on this very unique cricket league.”

    Though the focus is on the sixth season in 2013, the show reveals a more generic view of what makes this league tick. Leading cricket stars from around the world, senior management from the IPL, celebrity team owners, an international commentator who has seen world sports close up and top cricket experts share never before insights in exclusive interviews.

    The story unfolds on Nat Geo’s Inside IPL beginning 21 February at 9:00 pm every Friday for six weeks. So with IPL’s season 7 soon approaching one can get to see what all goes into the making of this gigantic event.

  • FoodFood launches a new culinary game show Dal Dhamaal

    FoodFood launches a new culinary game show Dal Dhamaal

    MUMBAI: India’s first of its kind new Food Game Show for budding chefs, Dal Dhamaal, kick starts on 14 February – today – at 7.30 pm, every Friday, on FoodFood. The new fun show is a series of cook offs between some of the city’s most promising and enthusiastic budding chefs.The chef’testants must roll up their culinary sleeves, put on a show, and deconstruct a classic dish for the masters.

     

    Two teams will be pitted against each other in a battle of wits, culinary skills & luck. When chefs are given lemons, they must make lemonade; thus using just one of India’s popular ingredients, which is a part of a staple meal, dal, and these young challengers must make a healthy meal.

     

    Each team comprising two members would be given the primary challenge of preparing a signature dish, using dals, within a limited period of time.The chef’testants must prove they have aisle style and get creative. The contestants must give their own twist to the dish. These challengers will also be hit with a series of mini challenges that would further test their food quotient and their ability to win.

     

    Dal Dhamaal is hosted by celebrity anchor Prabal Panjabi (of Mere Dad Ki Maruti, Mujhse Fraandship Karoge and latest being Shahid) and judged by FoodFood’s very own celebrity chefs! The winning team, in every episode will win a prize sponsored by Tata-I-Shakti. It’s the battle of food, in a new format. It’s a challenge to reinvent! 

     

    With its culinary challenges and exposure to some of India’s leading chefs, Dal Dhamaal offers a platform for learning, discovering your own culinary skills and your growth, in the food world, like never before.

  • Arshad Warsi comes on board with Nat Geo as the face of ‘brain games’ in India

    Arshad Warsi comes on board with Nat Geo as the face of ‘brain games’ in India

    MUMBAI: What happens when you pit the funniest man in India, against the biggest trickster known to mankind? Fireworks and crackling chemistry, of course! And that’s exactly what was witnessed in the battle of wits between Arshad Warsi and Brian – the ‘Brain’ mascot, when Arshad came on board the Nat Geo journey,  as the face of the channel’s latest snacky, infotainment series, ‘Brain Games’, premiering on March 3, 2014.

    With the launch of ‘Brain Games’, Nat Geo is furthering its endeavor to deliver intelligent content in an interactive & witty manner, thus providing ideal food for the brain. ‘Brain Games’ uses an intricate string of mind-boggling experiments, optical illusions, brainteasers and hard science, to size up the ever-fascinating human brain. And when there’s a Nat Geo launch in the offing, how can one expect anything short of ‘out-of-the-box’? To drive home the messaging of the show in a more visual, interactive manner, the channel has introduced a mascot called Brian – the ‘Brain’, an actual 2-meter tall brain with limbs.

    So when actor and comedian extraordinaire Arshad Warsi jumped aboard, for this exciting ride with Nat Geo, the most obvious way to introduce him to Brian, was by testing his inimitable comedic timing against Brian’s wit.

    Commenting on his association with ‘Brain Games’, Arshad Warsi said, “This was a fantastic opportunity – to be part of a show on Nat Geo which literally challenges our perceptions and knowledge of supposedly the most intelligent organ of our body – the brain. Combining hard science with intelligent humor in an extremely fun way, the show is sure to make you think twice before trusting your brain blindly. Shooting for the campaign was a crazy, fun ride in itself – I’ve never spent so much time with a 2 meter tall brain with limbs – ‘Brian’ and tested my own brain against his, the difference obviously being the size!”

    Talking about the show and Arshad, Debarpita Banerjee, VP, Marketing, National Geographic and FOX International Channels, said, “‘Brain Games’ is the sort of show that epitomizes the core philosophy of Nat Geo – entertaining programs for smart people. And to have a personality such as that of Arshad’s associated with the show, makes it even more dynamic and exciting for us. Arshad embodies the key traits of ‘Brain Games’, while additionally assuming the role of the ‘ultimate opponent’ to Brian – the ‘Brain’!”

    Premiering on 3rd March at 9 PM, ‘Brain Games’  will be delving into topics like focus, fear, persuasion, decision-making and neural fitness, to turn your mind’s eye inwards for a profoundly entertaining and revealing journey into the three and a half pounds of tissue that makes you…you!

     

  • TLC serves ‘The Fabulous Baker Brothers’ beginning 17 February

    TLC serves ‘The Fabulous Baker Brothers’ beginning 17 February

    MUMBAI: The English entertainment channel TLC is all set to serve some mouthwatering delicacies with its new series The Fabulous Baker Brothers starring Tom and Henry Herbert.

     

    In the new series, ace bakers and journalists Tom and Henry Herbert will demonstrate how easy it is to bake like a professional in your own kitchen by mastering a few simple techniques. The Fabulous Baker Brothers will premiere on 17 February and will air every Monday and Tuesday on TLC at 9:30 pm.

     

    Discovery Networks Asia-Pacific, Pan-Regional ad sales and south east Asia sr VP and GM – South Asia and head of revenue Rahul Johri said, “TLC is committed to offering its viewers the widest range of culinary programmes in exciting new formats hosted by iconic international personalities. We have pioneered and presented a diaspora of lifestyle trends ranging from cuisine, makeover, and travel. Now we bring baking to Indian audience. The Fabulous Baker Brothers will open the door to a brave new world of wonderful baking and magnificent meaty masterpieces.”

     

    With five generations of baking tradition behind them, Tom, the master baker and Henry, the popular chef who runs a local butcher’s shop will take you on a gastronomical journey in this new offering from TLC.

     

    In the new series, viewers will get a chance to see the boys roll up their sleeves and get down to putting together tantalising recipes that satisfy everyone’s taste buds and appetites. From perfect pizzas and simple chapattis to the ultimate burger and the massive pie, every episode centers around a theme and also sees both brothers fight it out in an epic battle known as the Pie War in which as they serve up their pie versions to hungry judges.