Category: Specialised and Niche

  • TLC gung-ho about Aalim’s Bollywood hair style show; more Indian originals coming up

    TLC gung-ho about Aalim’s Bollywood hair style show; more Indian originals coming up

    MUMBAI: Discovery Communications’ lifestyle channel – TLC, armed with consumer feedback and international research, is back with the second season of “Style Inc. with Aalim Hakim.” With a reach of over 70-80 million households in India, the lifestyle channel is attempting to give viewers another peek at what is the latest in terms of hair styling in India.

    The series will provide a gateway to the life of Bollywood’s new male brigade from 20 October every Thursday-Friday at 10 pm. The repeat telecast will be on Saturday-Sunday at 6 pm on TLC and TLC HD World.

    The second season of the series has heart throbs Ranveer Singh, Arjun Kapoor, Varun Dhawan, Siddharth Malhotra, Aditya Roy Kapur, Ayushmann Khurrana, Tiger Shroff and Sanjay Dutt opening themselves up to Aalim. Viewers can watch Aalim transform their favourite stars for movies, photo shoots and ad films, as well showcase the unique relationship they share with Bollywood’s go-to stylist.

    The six-episode show has roped in FitBit and Usha International as advertisers on board so far, and talks are on with a few more brands.

    “TLC is a unique, standalone channel. It can’t be compared with any other channel. We have always tried to capture the trend of the country. Once, travel was a trend and then grooming was, and makeover used to be; now styling is in vogue. We believe that the audience is looking for content on beauty and style right now. We want to invest in this genre which is unique,” said Discovery Networks Asia-Pacific vice president, female and family entertainment products, south Asia Rajiv Bakshi.

    He further stated that, “We are overwhelmed with the tremendous response the series has received on social platforms. Style is the new buzzword, and no one does it better than the new generation of Bollywood actors. The kind of Bollywood stars who would be appearing on the show can offer tips about maintaining one’s hair. It is a layered show, and not a straightforward one.”

    Depending on the success of this season, the team will explore further possibilities. “We want to build a franchise,” added Bakshi.

    Hakim added, “It is so exciting to witness this shift in India towards styling and grooming. I am super-charged to be doing the second season of “Style Inc. with TLC.” Fans will get to see Bollywood’s youngest and most stylish stars and get to know their style mantras.”

    Targeted at the young millennials in the 15-35 age-group across India – who have a deep interest in styling but don’t know where to get it done from – the show will tell them the difference between a good and a bad haircut. “We are certainly targeting urban India. From the south, Bangalore is a very important market for us, and Hyderabad too has a good viewership. There is enough appetite in the north and the south,” voiced Bakshi.

    The channel is launching eight to 10 shows in the next three months based on the genres of dating, relationship, food, travel, and a couple of series coming in from India.

    Bakshi stressed that TLC is not limiting itself to a particular show genre. “We have always tried to do something more than what the audience demands. The approach of what they would want to watch which could be unknown to them is what we want to capture.”

    With a countable number of channels in this space, Bakshi opined that there was enough place for new players.

    “It is an attractive and feasible genre, and the market is dynamic. Certainly, as a market, it can obviously take more channels. The passion towards a certain kind of TV will overtake passion towards traditional TV. And, we believe, lifestyle is one of the areas of interest,” Bakshi concluded.

  • Indian teleshopping to show robust growth through to 2021: TechSci Research

    Indian teleshopping to show robust growth through to 2021: TechSci Research

    MUMBAI: It’s spending time on the home shopping TV genre in India. Global research firm TechSci Reaearch has predicted that expanding television viewers base, increasing penetration, coupled with growing inclination of the people towards more convenient ways of shopping and rising purchasing power are trends that are going to give a leg-up to the teleshopping segment in India from now, and going up to 2021.

    The firm has published a report titled “India Teleshopping Market,” in which it has forecast that the segment will have a compounded annual growth rate (CAGR) of 17.20 per cent during 2016-2021 in India, owing to wide reach of television broadcasting in India, increasing number of people viewing television, coupled with changing lifestyle and growing preference of the people towards more convenient ways of shopping.

    At present, there are over 60 infomercial channels and 10 dedicated channels operating in the television shopping market in India, which is further expected to increase in the coming years majorly, due to growing teleshopping market in India. Moreover, number of private satellite channels in India increased from 826 in 2014 to 847 in 2015, thereby widening scope for television shopping companies in India. In terms of active DTH subscribers in India, there has been a substantial increase in subscription from 40.54 million subscribers in 2014 to 55.98 million subscribers in 2015. Therefore, increasing subscription, rising television viewer base and growing internet penetration to drive India television market through 2021.

    The Indian teleshopping market has been segmented into two categories namely, infomercials and dedicated channels. Dedicated channels dominated India teleshopping market in 2015, and are anticipated to maintain their dominance in the coming years as well, owing to 24 hours telecast, continuous announcement of various cashbacks/ discounts offers and offering branded products.

    Moreover, Homeshop18, Naaptol, and Shop CJ were the leading players in India teleshopping market in 2015, and they are further anticipated to dominate the market through 2021, on account of their increasing penetration, as they have been for longer time in the market as compared to other players. Furthermore, these companies also offer quality products with attractive offers and discounts, which is further anticipated to fuel their dominance in the market during the forecast period,

    “Expanding television viewer base both in urban and rural area, is one of the major driver for India teleshopping market. Growing digitization in semi-urban and rural areas of the country has also propelled the market for teleshopping in the country. Moreover, companies operating in India teleshopping market are now focusing on launching branded products to attract more customers and increase their penetration in the teleshopping market in India. Furthermore, increasing number of discounts and convenience of shopping through television is further anticipate to drive India teleshopping market through 2021,” said TechSci Research director Karan Chechi.

    “India Teleshopping Market By Operation Type, By Region & By Company Forecast and Opportunities, 2011-2021” has evaluated future growth potential of the teleshopping market in India and provides statistics and information on market structure, size, share and future growth in India Teleshopping market. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyses emerging trends along with essential drivers, challenges and opportunities in the India Teleshopping market.

  • Indian teleshopping to show robust growth through to 2021: TechSci Research

    Indian teleshopping to show robust growth through to 2021: TechSci Research

    MUMBAI: It’s spending time on the home shopping TV genre in India. Global research firm TechSci Reaearch has predicted that expanding television viewers base, increasing penetration, coupled with growing inclination of the people towards more convenient ways of shopping and rising purchasing power are trends that are going to give a leg-up to the teleshopping segment in India from now, and going up to 2021.

    The firm has published a report titled “India Teleshopping Market,” in which it has forecast that the segment will have a compounded annual growth rate (CAGR) of 17.20 per cent during 2016-2021 in India, owing to wide reach of television broadcasting in India, increasing number of people viewing television, coupled with changing lifestyle and growing preference of the people towards more convenient ways of shopping.

    At present, there are over 60 infomercial channels and 10 dedicated channels operating in the television shopping market in India, which is further expected to increase in the coming years majorly, due to growing teleshopping market in India. Moreover, number of private satellite channels in India increased from 826 in 2014 to 847 in 2015, thereby widening scope for television shopping companies in India. In terms of active DTH subscribers in India, there has been a substantial increase in subscription from 40.54 million subscribers in 2014 to 55.98 million subscribers in 2015. Therefore, increasing subscription, rising television viewer base and growing internet penetration to drive India television market through 2021.

    The Indian teleshopping market has been segmented into two categories namely, infomercials and dedicated channels. Dedicated channels dominated India teleshopping market in 2015, and are anticipated to maintain their dominance in the coming years as well, owing to 24 hours telecast, continuous announcement of various cashbacks/ discounts offers and offering branded products.

    Moreover, Homeshop18, Naaptol, and Shop CJ were the leading players in India teleshopping market in 2015, and they are further anticipated to dominate the market through 2021, on account of their increasing penetration, as they have been for longer time in the market as compared to other players. Furthermore, these companies also offer quality products with attractive offers and discounts, which is further anticipated to fuel their dominance in the market during the forecast period,

    “Expanding television viewer base both in urban and rural area, is one of the major driver for India teleshopping market. Growing digitization in semi-urban and rural areas of the country has also propelled the market for teleshopping in the country. Moreover, companies operating in India teleshopping market are now focusing on launching branded products to attract more customers and increase their penetration in the teleshopping market in India. Furthermore, increasing number of discounts and convenience of shopping through television is further anticipate to drive India teleshopping market through 2021,” said TechSci Research director Karan Chechi.

    “India Teleshopping Market By Operation Type, By Region & By Company Forecast and Opportunities, 2011-2021” has evaluated future growth potential of the teleshopping market in India and provides statistics and information on market structure, size, share and future growth in India Teleshopping market. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyses emerging trends along with essential drivers, challenges and opportunities in the India Teleshopping market.

  • Discovery to air new series ‘Smart China’

    Discovery to air new series ‘Smart China’

    MUMBAI: This September, join hacker Josh Klein as he explores some of China’s most innovative experiments, technologies, and teams that are pushing the boundaries of human ingenuity, in a new series from Discovery. Find out how China is leading a wave of global innovation on SMART CHINA, premiering on Discovery on September 3, airing every Saturday at 11 PM.

    Josh Klein is a hacker. He loves examining things – from systems to processes to animal behavior – then, taking them apart and putting the pieces together again to produce something better and more efficient. On each episode of SMART CHINA, Josh delves into how China – once known as the world’s biggest factory – transforms into the world’s biggest laboratory of entrepreneurship and invention, to help us live cleaner, greener, and smarter as we move into the next century.

    The series will introduce unique new products and technologies such as the supercapacitor tram, food safety tracking systems, visible light communication, a price comparison app, and autonomous drive technology. It will also examine how these innovations could help address a number of environmental and lifestyle challenges faced in China, such as air pollution, water scarcity, traffic congestion, and food safety.

    Smart Move

    Josh travels thousands of kilometers to meet with some of China’s smartest minds, learn about their unique innovations, and joins forces with a panel of experts to search for innovations that could radically solve the world’s transport problems. A super powered tram packed with supercharged capacitors is capable of travelling almost ten kilometers on only ten seconds of charge. An incredible innovation has the potential to transform commercial air travel. An innovative travel tool could make daily commutes more convenient. The future of transportation is here!

    Smart Life

    In this episode, Josh unearths innovations that could radically transform our lives. An incredible tech uses naked light to transmit digital data 10,000 times faster than today’s Wi-Fi and it’s near impossible to hack; an advanced food safety tracking system ensures safety of produce from farm to table; and when self-propelled liquid metal robots find their feet and walk into our daily lives, this could well usher in a new century where science fiction becomes science fact.

    Smart Planet

    Creating a smarter planet for the future does not mean negating the past. In fact – quite the opposite, combining traditional wisdom plus future tech equals a smart future. Josh investigates technology that could transform our lives and create a clean, green Smart Planet. This episode unveils groundbreaking futuristic projects: an elegant innovation harnesses the power of the sun like never before, maximizing plant growth and generating solar energy; a vehicle connected to the smart world around could make our futuristic life safer and more efficient; coal – an ancient energy – is being revolutionized and transformed into a clean green power source; and a living, breathing, cleaning machine has the ability to filter up to 2,400 cubic meters of polluted water a day.

    SMART CHINA is produced by Discovery in cooperation with the China Intercontinental Communication Center (CICC).

  • Discovery to air new series ‘Smart China’

    Discovery to air new series ‘Smart China’

    MUMBAI: This September, join hacker Josh Klein as he explores some of China’s most innovative experiments, technologies, and teams that are pushing the boundaries of human ingenuity, in a new series from Discovery. Find out how China is leading a wave of global innovation on SMART CHINA, premiering on Discovery on September 3, airing every Saturday at 11 PM.

    Josh Klein is a hacker. He loves examining things – from systems to processes to animal behavior – then, taking them apart and putting the pieces together again to produce something better and more efficient. On each episode of SMART CHINA, Josh delves into how China – once known as the world’s biggest factory – transforms into the world’s biggest laboratory of entrepreneurship and invention, to help us live cleaner, greener, and smarter as we move into the next century.

    The series will introduce unique new products and technologies such as the supercapacitor tram, food safety tracking systems, visible light communication, a price comparison app, and autonomous drive technology. It will also examine how these innovations could help address a number of environmental and lifestyle challenges faced in China, such as air pollution, water scarcity, traffic congestion, and food safety.

    Smart Move

    Josh travels thousands of kilometers to meet with some of China’s smartest minds, learn about their unique innovations, and joins forces with a panel of experts to search for innovations that could radically solve the world’s transport problems. A super powered tram packed with supercharged capacitors is capable of travelling almost ten kilometers on only ten seconds of charge. An incredible innovation has the potential to transform commercial air travel. An innovative travel tool could make daily commutes more convenient. The future of transportation is here!

    Smart Life

    In this episode, Josh unearths innovations that could radically transform our lives. An incredible tech uses naked light to transmit digital data 10,000 times faster than today’s Wi-Fi and it’s near impossible to hack; an advanced food safety tracking system ensures safety of produce from farm to table; and when self-propelled liquid metal robots find their feet and walk into our daily lives, this could well usher in a new century where science fiction becomes science fact.

    Smart Planet

    Creating a smarter planet for the future does not mean negating the past. In fact – quite the opposite, combining traditional wisdom plus future tech equals a smart future. Josh investigates technology that could transform our lives and create a clean, green Smart Planet. This episode unveils groundbreaking futuristic projects: an elegant innovation harnesses the power of the sun like never before, maximizing plant growth and generating solar energy; a vehicle connected to the smart world around could make our futuristic life safer and more efficient; coal – an ancient energy – is being revolutionized and transformed into a clean green power source; and a living, breathing, cleaning machine has the ability to filter up to 2,400 cubic meters of polluted water a day.

    SMART CHINA is produced by Discovery in cooperation with the China Intercontinental Communication Center (CICC).

  • DIPP wants to launch startup TVshow & channel

    DIPP wants to launch startup TVshow & channel

    MUMBAI: Well, well, what will happen next under Indian prime minister Narendra Modi. The Indian leader has been at the forefront of declaring that innovation and business enterprise from young Indians is what India needs to drive it to the super power status that it deserves. Hence, the initiative Start UP India, Stand UP.

    Now the department of industrial policy and promotion (DIPP) is gearing to give this entrepreneurship drive a further impetus.

    The government body which comes under the ministry of commerce & industry has written to the information & broadcasting ministry (MIB) that it would like to launch a channel meant for entrepreneurs and start ups, along the lines of the Kisan channel which the government introduced for farmers and villagers.

    It is working on creating a TV programme along the lines of Shark Tank, the American on-television start-up funding television format. The show will be aired on national broadcaster DD and an outside agency is to be given the task of selecting the entrepreneurial ideas from daring entrepreneurs. It will also be assigned the task to assemble a panel of venture capitalists to grill the wannabe entrepreneurs and provide them with funding on live TV.

    The finalists of the show will be showcased at the StatUp Fest next month in Hyderabad.

  • DIPP wants to launch startup TVshow & channel

    DIPP wants to launch startup TVshow & channel

    MUMBAI: Well, well, what will happen next under Indian prime minister Narendra Modi. The Indian leader has been at the forefront of declaring that innovation and business enterprise from young Indians is what India needs to drive it to the super power status that it deserves. Hence, the initiative Start UP India, Stand UP.

    Now the department of industrial policy and promotion (DIPP) is gearing to give this entrepreneurship drive a further impetus.

    The government body which comes under the ministry of commerce & industry has written to the information & broadcasting ministry (MIB) that it would like to launch a channel meant for entrepreneurs and start ups, along the lines of the Kisan channel which the government introduced for farmers and villagers.

    It is working on creating a TV programme along the lines of Shark Tank, the American on-television start-up funding television format. The show will be aired on national broadcaster DD and an outside agency is to be given the task of selecting the entrepreneurial ideas from daring entrepreneurs. It will also be assigned the task to assemble a panel of venture capitalists to grill the wannabe entrepreneurs and provide them with funding on live TV.

    The finalists of the show will be showcased at the StatUp Fest next month in Hyderabad.

  • Millionlights launches TV channel with Den Manoranjan Satellite

    Millionlights launches TV channel with Den Manoranjan Satellite

    MUMBAI: Millionlights has launched Indian TV channel focused on higher education and skill development’ in partnership with Den Manoranjan Satellite in Pune.

    With this partnership, Millionlights aims to create a landscape of content, delivery platforms and certifications leading to higher employability. Partners include universities, teachers, technology companies, certification companies and of-course their stuDents. The launch of TV is a step ahead towards open access of content.

    It must be noted that Millionlights TV channel is carried by Den Manoranjan cable for it’s users. Around 200,000 active cable households in the Den Manoranjan will be covered in this phase. The Millionlights TV channel aims to focus on the Skill Upgrading space. They have powerful platforms such as Microsoft Virtual Academy content that is localized, courses that help in skill development, education career guidance and education related news. The company is currently generating upwards of 100 hours of new content every month.

    Speaking on the launch, Millionlights chairman Pradeep Varma said “We hope to reach out to the farthest corner of India and deliver skill training to everyone. We believe that for India to be relevant on a global scale we need millions of trained, skilled people. Education and training is the key to moving a large underserved segment of our population out of unemployment and making them productive members of society. With this launch, we have taken a big step towards achieving that objective. We are committed to provide educational access by leveraging technology in order to bring the best courses within the reach of the millions who are currently deprived”

    Resonating the same thoughts, Millionlights CEO and founder Akshat Shrivastava said, “The inspiration for the brand came from the idea of reaching out to millions of lives and lighting up their future through the use of technology. With the launch of the channel in partnership with Den Manoranjan Satellite we aim to create a seamless learning ecosystem that connects the PC, M obile and TV environments to make our youth industry ready.”

    Den Manoranjan Satellite owner Lalit Shinde said, “It gives me immense pleasure to partner with Millionlights and we at Den Manoranjan take pride in the fact that this initiative will enrich millions of lives. Our main concentration is to give access to the best quality content which is curated and to help up-skill the subscribers of Den Manoranjan.”

  • Millionlights launches TV channel with Den Manoranjan Satellite

    Millionlights launches TV channel with Den Manoranjan Satellite

    MUMBAI: Millionlights has launched Indian TV channel focused on higher education and skill development’ in partnership with Den Manoranjan Satellite in Pune.

    With this partnership, Millionlights aims to create a landscape of content, delivery platforms and certifications leading to higher employability. Partners include universities, teachers, technology companies, certification companies and of-course their stuDents. The launch of TV is a step ahead towards open access of content.

    It must be noted that Millionlights TV channel is carried by Den Manoranjan cable for it’s users. Around 200,000 active cable households in the Den Manoranjan will be covered in this phase. The Millionlights TV channel aims to focus on the Skill Upgrading space. They have powerful platforms such as Microsoft Virtual Academy content that is localized, courses that help in skill development, education career guidance and education related news. The company is currently generating upwards of 100 hours of new content every month.

    Speaking on the launch, Millionlights chairman Pradeep Varma said “We hope to reach out to the farthest corner of India and deliver skill training to everyone. We believe that for India to be relevant on a global scale we need millions of trained, skilled people. Education and training is the key to moving a large underserved segment of our population out of unemployment and making them productive members of society. With this launch, we have taken a big step towards achieving that objective. We are committed to provide educational access by leveraging technology in order to bring the best courses within the reach of the millions who are currently deprived”

    Resonating the same thoughts, Millionlights CEO and founder Akshat Shrivastava said, “The inspiration for the brand came from the idea of reaching out to millions of lives and lighting up their future through the use of technology. With the launch of the channel in partnership with Den Manoranjan Satellite we aim to create a seamless learning ecosystem that connects the PC, M obile and TV environments to make our youth industry ready.”

    Den Manoranjan Satellite owner Lalit Shinde said, “It gives me immense pleasure to partner with Millionlights and we at Den Manoranjan take pride in the fact that this initiative will enrich millions of lives. Our main concentration is to give access to the best quality content which is curated and to help up-skill the subscribers of Den Manoranjan.”

  • Tirupati’s SVBC to launch Tamil spiritual channel

    Tirupati’s SVBC to launch Tamil spiritual channel

    MUMBAI: This one is for Tamil speaking devotees of Tirupati. From time to time over the past few years, The Tirumala Tirupati Devasthanams (TTD) which administers the Sri Venkateswara Swamy Temple – the richest temple of its type in the world – has been making announcements about launching its Telugu channel in Tamil. But so far it has only provided Tamil and Kannada audio feeds for its Telugu service.

    Now, the TTD once again announced last week that it would be taking a stab at a full-fledged Tamil version of SVBC to start with, followed by an exclusive spiritual channel in Kannada. Dates were not given, but the management said it would happen soon.

    The Tirumala Venkateswara Temple attracts close to 75,000 pilgrims everyday and has an estimated budget of Rs 2.530 core for 2015-2016 and it generated close to Rs 1,000 crore in donations in 2008; that figure has probably gone up manifold since then.

    TTD administrators behind it laid the foundation stone of the SVBC Studio and Office at the Replica Temple near Alipiri in Andhra Pradesh to help it achieve that ambition. And the trust board’s chairman Chadalawada Krishnamurthy stated that it was investing Rs 14.50 crore behind the new facility.

    Krishnamurthy added that “the SVBC Channel was initiated with an aim to spread Hindu Sanatana Dharma across the globe through innovative spiritual and dharmic programmes. To supplement such efforts, a state-of-art studio with the latest technology will soon be established in the temple city. The works will be completed within a year and the facility will have a live studio apart from two more studios with all the advanced technical equipment.”

    SVBC Telugu airs an FPC consisting of the daily sevas (rituals and worship) , special pujas (prayers), processions, the annual brahmotsavams and other events in which devotees from all over the globe participate in all round the year in the temple’s premises. It also telecast spiritual songs by famed classical musicians and devotional performances by classical dancers, classical mythological films, yoga training shows, amongs many others. Advertisers too have been coming on board to tap into its viewers and the channel charges anywhere between Rs 1,500 to Rs 3,000 per 10 second TVC.

    The channel is being beamed off Insat 4a located at 83 degrees east. It is available on channel 702 on Sun Direct, on Channel 842 on Reliance Digital, on Channel 915 on Dish TV, on Channel 530 on Airtel, and Channel 769 on Tata Sky.