ITV

Category: People

  • Udit Sharma joins One Impression as CBO

    Udit Sharma joins One Impression as CBO

    Mumbai: One Impression, India’s leading influencer marketing platform, welcomes Udit Sharma as its chief business officer (CBO). In his professional capacity, Udit will spearhead the company’s revenue growth, new region expansion, team building, and strategic partnerships.

    Prior to joining One Impression, Udit held the position of ShareChat chief revenue office (CRO) homegrown social media company.  

    Talking about his new role, Udit Sharma said “Last couple of years have seen a truly remarkable growth in the consumption of content created by millions of influencers. This has resulted in strong creator-follower connections and has opened up potentially new avenues for brands to engage with their TG. However, given its unique challenges, Influencer Marketing still has some way to go before becoming a key marketing element for brands. So, when I came across One Impression, I was truly impressed with its core product that solves all those issues and puts brands back in control. I am absolutely thrilled to be joining One Impression in its mission to simplify Influencer Marketing for all businesses, big and small.”

    One Impression founder Apaskh Gupta shared, “We believe brands around the world have demonstrated the power of creator content & influencer marketing. We are now at an inflection point for the industry and we are about to witness the true power of influencer marketing for businesses around the world. As influencers continue to become increasingly more meaningful in the lifecycle of a business, there is an immediate need for a technology platform to remove all inefficiencies associated with the channel. One Impression has built a world-class platform that solves problems at every step of the process and enables brands & creators to collaborate seamlessly. We are truly excited to have Udit join us in this journey. We believe his experience & knowledge in building large-scale platforms will help us take the One Impression platform to the world.”

    Udit Sharma brings a wealth of experience to One Impression, having previously served as Disney+ Hotstar Sr. vice president (VP) & head of sales. Over his five-year tenure, he led large clients (LCS), small and medium-sized businesses (SMB), and agency businesses, contributing significantly to the streaming platform’s growth.

    With a diverse background spanning industries such as media, mobile payments/fintech, and consumer electronics, Udit’s professional journey includes roles at Freecharge, Zomato, Oxigen Services, and Samsung Electronics.

    One Impression is thrilled about this collaboration with Udit Sharma. The combination of Udit Sharma’s extensive industry expertise and the platform’s innovative approach to influencer marketing is expected to result in a powerful partnership. Together, they aim to achieve remarkable success in the dynamic field of influencer marketing.

  • Viacom18 welcomes Sushma Rajesh as cluster head for Kannada and Marathi

    Viacom18 welcomes Sushma Rajesh as cluster head for Kannada and Marathi

    Mumbai: Sushma Rajesh has recently been appointed as the cluster head for Kannada and Marathi at Viacom18 Media. With a career spanning various key roles, Sushma previously served as Sr VP and business head – Kannada at The Walt Disney Company for nearly two years and three months. She shared this career move on her LinkedIn profile.

    Beginning her journey in 2004 at Star India as a senior manager in research & strategic planning, Sushma has held significant positions, including vice president of marketing & channel Strategy at Life OK in 2014 and business head at Star Utsav. Prior to her tenure at Star India, she commenced her career at IMRB, a division of the Kantar Group.

  • TIPS Industries onboards Kiran Dcruz as senior vice president for brands and partnerships

    TIPS Industries onboards Kiran Dcruz as senior vice president for brands and partnerships

    Mumbai: TIPS Industries Ltd. (TIPS), a leading player in the music and entertainment industry, today announced the appointment of  Kiran Dcruz as senior vice president for brands and partnerships. In his new role, Kiran will lead the strategy for the TIPS Music brand and build collaborative partnerships between brands, artists and music.  

    With over two decades across various sales and business head roles in the TV, Radio and Music industry, Kiran Dcruz will bring his deep understanding of the entertainment sector to his new role. His expertise in strategy, music licensing, content creation and team management aligns seamlessly with TIPS Industries’ commitment to innovation and growth. Prior to joining TIPS Industries, Kiran served as head of brand Partnerships at Sony Entertainment Talent Ventures, where he played a pivotal role in setting up India’s first Metaverse consulting company for Brands and Talent.  

    Chairman and managing director, Kumar Taurani said, “We welcome Kiran to Tips Industries. We leverage his extensive experience to drive strategic brand initiatives and expand the company’s footprint in the evolving entertainment and media landscape. This is in line with our commitment of delivering 30 per cent growth to our investors”

    TIPS Industries C.E.O Hari Nair mentions “Kiran is an experienced creative professional who has a proven track record in ideating and creating great partnerships between music, artists and brands. His expertise aligns very well with our objectives of opening up new revenue streams for Tips. I wish him the best”

    TIPS Industries senior vice president of brands and partnerships Kiran Dcruz said, “I’m delighted to become a part of TIPS Industries, a goldmine of music content. Tip’s music is working wonders now & it’s the perfect time to re-imagine opportunities and create music experiences through strategic brand partnerships. I look forward to contributing to the revenues & growth of our company”

    Kiran has previously worked with brands like MTV, Fever, Red FM, Radio One and Sony Music Entertainment, handling multiple roles.  At Sony Music Entertainment, he was the director of brand partnerships and music Licensing for eight years and was instrumental in setting up the Brand vertical. This was followed by his role as head of brand Partnerships at Sony Entertainment Talent Ventures prior to joining TIPS Industries.

  • TMKOC welcomes Monaz Mevawalla as Mrs Roshan Singh Sodhi

    TMKOC welcomes Monaz Mevawalla as Mrs Roshan Singh Sodhi

    Mumbai: Taarak Mehta Ka Ooltah Chashmah, one of the most beloved Hindi general entertainment shows, welcomes Monaz Mevawalla as Mrs Roshan Singh Sodhi. TMKOC has been a household favourite, capturing the hearts of audiences with its engaging storytelling and endearing characters.

    Taarak Mehta ka Ooltah Chashmah creator and producer Asit Modi, extended a warm welcome to Monaz, stating, “We are delighted to have Monaz Mevawalla. Her talent and passion for acting will undoubtedly add a new dimension to the character and the show. We welcome her wholeheartedly to the TMKOC family. Her portrayal is anticipated to bring a new dimension to the already beloved series, captivating audiences with her performance.”

    Expressing her enthusiasm, actor Monaz Mevawalla shared, “I am thrilled and proud to be part of the TMKOC family. I love the role and am grateful to Mr Modi for this opportunity. I’ll put all my energy and heart into this character. Having previously worked with Mr. Modi, I love his passion and dedication for every TMKOC member for the past 15 years. I’m sure that all the TMKOC fans will shower me their love and support.”

    Monaz will bring her unique flair and energy to Mrs Roshan’s character and further enrich the viewing experience for fans across the nation.
     

  • Gaurav Kumar Dewani joins NDTV as revenue head – content

    Gaurav Kumar Dewani joins NDTV as revenue head – content

    Mumbai: Gaurav Kumar Dewani has joined NDTV as revenue head – content. He was previously with The Times Network as senior vice president & national head – branded content.

    With an extensive experience of almost two decades spanning across Business Development, Strategy, Marketing and Operations, his core expertise is spearheading Sales & driving revenues across diverse sectors like Television, Print, Music, Live Entertainment & Digital media.  

    He had been associated with global industry leaders like The Walt Disney Company, Hindustan Times & Network 18. He is a management graduate from JIMS, Rohini & holds an executive MBA from IIM Calcutta.

    In his new role with NDTV, he will be based out of Delhi. 

  • NDTV strengthens its sales unit

    NDTV strengthens its sales unit

    Mumbai:  Devinder Gupta has joined NDTV as head-television network (West). Devinder joins NDTV from Aaj Tak where he was handling Aaj tak HD and SD. He has more than 20 years of TV and digital experience across leading media organisations including Anand Bazar Patrika, NDTV, Rediff, and was a key member in launching Republic network channels in west. This is his second inning at NDTV.

    VijaySimha K Murthy joins NDTV’s South Branch as Head-TV network (South). Vijay is a seasoned Media Sales professional with an impressive 25-year track record in media ad sales. Holding a Bachelor of Commerce degree & an Executive MBA from the prestigious Indian Institute of Management Bangalore (IIMB), Vijay has worked in the past with Zee Media, Times Now & ZEEL.

    Jitender Kumar will be now heading  NDTV’s North and East branch as Head- Television network (North & East). Jitender has been with the network for more than a year.

    Jitender, Vijay, and Devinder will report into Mandeep Singh, revenue head – TV Network.

  • B4U aligns leadership

    B4U aligns leadership

    Mumbai: B4U, one of India’s leading entertainment networks with its popular channels including B4U Music B4U Movies B4U Kadak B4U Bhojpuri and the newly launched Dhamaka Movies has aligned its leadership to unlock significant value that drives future strategic growth of the organization and paves the way for a logical and robust horizon ahead.

    Pawan Sharma formerly the CRO of the network has been elevated to the position of “Business Head – Broadcasting Revenue, Marketing & Programming”.

    In his new role, Sharma will be responsible for Television Broadcasting Revenue, Marketing & Programming. The senior leaders of Television Sales & Programming team will be directly reporting to Pawan Kumar Sharma.

    Johnson Jain has joined as chief revenue officer (CRO).

    Jain’s professional journey includes association with Media houses like Zee, Sony, 9XM and Goldmines. He walks in with more than 20+ years of rich experience in TV industry and has been part of the success story of the networks he has worked in the industry and has familiarity in FTA space having worked almost in all genres including Music, Movies, GEC & Bhojpuri.

    Welcoming new CRO-Jain, Sharma (business head-B4U) said, “Johnson will be a great asset to our leadership team. His extensive experience in media landscape, especially with FTA channels will certainly be of an added value. B4U is at a very exciting juncture, wherein we are focussing extensively on People, Process and Content, so as to give impetus to our growth plans, we are confident that Johnson with his in depth understanding of business, great stakeholder management & relentless drive, will be able to induce fresh energy. Wishing him all the best in his new role.”

    Jain on his role as a chief revenue officer says – “This is a great opportunity for me to work with B4U network and I look forward to leveraging my experience and expertise to ensure B4U achieve its goals and remain at the forefront of the industry.”

     

  • Republic Media Network elevates Hersh Bhandari as CEO of its broadcast business

    Republic Media Network elevates Hersh Bhandari as CEO of its broadcast business

    Mumbai: Republic Media Network has elevated Hersh Bhandari as CEO of its broadcast business.In his new role, Bhandari will oversee the entire national operations for all existing broadcast channels of the network. He will also lead and strategise all future growth of the network’s including new channels launches with broadcasting business into languages and regions.

    On his elevation, Bhandari said, “At Republic Media Network, we continue our March and strengthen ourselves with speed for the growth that beckons us. I’m energised by the trust reposed in me by the Board, Management, and my colleagues, to help shape and deliver the next phase of growth. We think and move as one. Extremely thankful and my gratitude to the Republic management, my colleagues, special team & Business partners which made this happen with their constant support through this journey.

  • The Walt Disney Company appoints Amrita Choudhary as head of media and partnerships

    The Walt Disney Company appoints Amrita Choudhary as head of media and partnerships

    Mumbai: Wavemaker India’s former managing partner Amrita Choudhary has been onboarded as head of media and partnerships at The Walt Disney Company.

    With a career that began at DNA and included positions at Star India, Maxus, and Sony Entertainment, Choudhary brings a wealth of experience. Her tenure at Wavemaker involved crafting media strategies for brands, leveraging comprehensive business and market analysis, understanding consumer behavior, and ensuring alignment between brand building and demand creation.

  • Saatchi & Saatchi Propagate appoints Isha Kapoor as vice president

    Saatchi & Saatchi Propagate appoints Isha Kapoor as vice president

    Mumbai: Digital agency Saatchi & Saatchi Propagate, part of Publicis groupe India, has appointed Isha  Kapoor as vice president. She will be based in the agency’s Mumbai office and report to  Prachi Bali, executive vice president and business head of Saatchi & Saatchi propagate India.

    In her new role, Isha will spearhead the development and execution of winning strategies,  nurture client relationships, and explore new opportunities for the agency to maintain its competitive edge and momentum.

    With her demonstrated success in propelling brands across categories like FMCG, BFSI,  beauty, and entertainment to digital leadership, Isha is dedicated to delivering significant growth and success to the agency’s clients at every step.

    Isha brings to this role a decade of rich experience in the ever-evolving world of advertising.  Before joining Saatchi & Saatchi Propagate, she was with Grapes Pvt. Ltd., where she led its  West business.  

    Isha has also worked with What’s Your Problem, where she on-boarded clients despite the challenges posed by the pandemic and spearheaded noteworthy campaigns for brands such as Future Generali.

    She has also had a long stint at Chimp&z Inc. where she led the Mumbai branch &  established the Gurugram branch along with securing brands such as Unicef, Avon, Amway,  Care Health Insurance and Delhi Daredevils to name a few, for the agency.

    Prior to that, during her stint at Jack In The Box, Isha launched several hit campaigns for  PepsiCo such as Pepsi IPL and Pepsi Oh Yes.

    Saatchi & Saatchi Propagate executive vice president and business head of India Prachi Bali said, “Isha’s extensive experience in successfully creating new business opportunities for digital agencies makes her a valuable member of the team. As a proven team leader, she possesses a deep understanding of the importance of nurturing client relationships and its impact on the growth of our business. With Isha’s addition, I believe that the leadership at  Saatchi & Saatchi Propagate is more powerful than ever, prepared to offer the best  solutions to our clients.”

    Saatchi & Saatchi Propagate India vice president Isha Kapoor added, “In the words of  Abraham Lincoln, ‘The best way to predict your future is to create it.’ Our industry is ever-evolving, constantly pushing the boundaries of innovation, and I am looking forward to the opportunities that lie ahead. I’m fueled by the passion to remain at the forefront of these transformative developments, understanding that through adaptation and continuous learning, I can not only keep pace with the industry but also lead the way. Embracing the

    Groupe’s ‘Power Of One’ approach, I look forward to this adventure with a firm  determination to create a future filled with success and meaningful accomplishments.”