ITV

Category: TV Channels

  • Sony Entertainment Television and Sony SAB champion their strong female protagonists this women’s day

    Sony Entertainment Television and Sony SAB champion their strong female protagonists this women’s day

    Mumbai: Sony SAB and Sony Entertainment Television have built a strong reputation within the Indian television industry with storytelling that empowers their female protagonists driven by an inherent belief in the dignity and potential of the Indian woman. The channels have also created an environment demonstrating the kind of respect women deserve, as each character from their shows acknowledge their own needs and wants while working for a larger purpose in society or their family. For example, Mauli from Mehndi Wala Ghar’s goal is to bring her family together despite their differences, to Nandini from Kuch Reet Jagat Ki Aisi Hai who is strongly entrenched in traditions yet stands up against the disease of dowry. Similarly, there are other characters such as Yuvika from Vanshaj who has the courage to fight for justice, and Pushpa from Pushpa Impossible, who despite having been deprived of education in her childhood completes it as an adult and goes on to become a mahila adhyaksh.

    This Women’s Day the channels are coming together to encourage women to follow their heart and not keep their needs and dream aside, stemming from an insight that most Indian women are very involved with their family’s need and desires and feel guilty addressing their own. Launching an impactful film titled ‘Khud Ki Suno Khud Ko Chuno’ that shatters the mould, the channels are empowering women to prioritise their own well-being.

    The promo spotlights inspiring female leads from renowned shows across Sony SAB and Sony Entertainment Television and its creative expression uses the fact that women are so alert at listening to the noises around them keeping them alert to the needs of their home and families. Through the narrative pointing out to this fact and encouraging them to listen to their own heart is the powerhouse line-up of women from fiction and non-fiction shows across both channels. 
    Comments:

    Sony Entertainment Television and Sony SAB business head, Neeraj Vyas

    “At Sony, we believe entertainment can be empowering. Our stories mirror real-life challenges, celebrating the strength and resilience women encounter in their daily lives. Our powerful female leads ignite a fire, inspiring women to embrace their agency and pursue happiness. This Women’s Day, through ‘KhudKiSunoKhudKoChuno,’ we want to encourage women to prioritize themselves as television, with its vast reach and mass appeal stands as the one of the most potent and impactful mediums of communication and our characters serve as effective catalysts for highlighting the importance of self-care among women. So, on this Women’s Day, we’re going all out to remind women that their happiness really matters!”

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Sony SAB (@sonysab)

     

  • SET launches Superstar Singer 3 and Madness Machayenge – India Ko Hasayenge

    SET launches Superstar Singer 3 and Madness Machayenge – India Ko Hasayenge

    Mumbai: Brace yourselves for a weekend filled with entertainment as Sony Entertainment Television brings viewers fresh weekend programming with the perfect combination of music and laughter. Homegrown format, Superstar Singer 3, will showcase the incredible vocal talent of young contestants from across the length and breadth of the country, while Madness Machayenge – India Ko Hasayenge will see a fresh lineup of experienced comedians, who will bring their unique brand of humor to the stage with sharper, wittier, and punchier jokes, that will leave you rolling on the floor.

    Premiering on 9 March 2024, at 8 pm, SuperStar Singer 3, produced by The Content Team, is a homegrown kids’ reality singing show that stands out as an epitome of talent, passion, and unbridled enthusiasm in the world of music competitions. This season distinguishes itself by acting as a platform that will not only preserve but also build upon the legacy and heritage of Indian music, by discovering ‘Sangeet Ke Naye Hunar Jo Banenge Kal Ke Darohar’. Raising the bar in the world of music, this show transcends mere entertainment to become a national platform where children shine, nurtured and mentored by Captains, Pawandeep Rajan, Arunita Kanjilal, Salman Ali, Mohd Danish, and Sayali Kamble. Indian pop sensation Neha Kakkar joins as the super judge, who will guide these young dynamites to push the envelope, accompanied by the charismatic host Haarsh Limbachiyaa who will encourage them and boost their spirits. This season is also elevated by the presence of legendary guests such as Pyarelal Ramprasad Sharma, Javed Akhtar, and Kavita Krishnamurthy who are sure to inspire these young aspiring singers to make a mark for themselves in the music industry. Fueled by the passion of young artists like Khushi Nagar, a 14-year-old with mesmerising vocals and unwavering devotion to Tulsi Das Ji, Laisel Rai, a singer who beautifully captures the essence of musical notes, and Shubhodeep Sutradhar, a 14-year-old instrumentalist and dynamic singer who will captivate the hearts of the viewers, among others, the show promises an unparalleled musical journey for this budding talent. Superstar Singer 3 is co-powered by Ching’s Schezwan Chutney, with special partner, Priyagold Butter Bite Biscuits.

    Get ready to laugh out loud with ‘Madness Machayenge – India Ko Hasayenge’, an uproarious extravaganza that is set to redefine comedy as we know it. Promising a riotous mix of varied formats that will have you rolling on the floor with the incredible Huma Qureshi as Madness ki Malkin and the dynamic Harsh Gujral as its host, this show is produced by Optimystix Entertainment India Pvt Ltd. From side-splitting stand-up routines to uproarious gags and skits, from roasting celebs and online sensations, to spoofs, and everything in between, this show is all set to break traditional norms and present a diverse range of styles through a stellar lineup of comedians such as Paritosh Tripathi, Kushal Badrike, Kettan Singh, Inder Sahani, Snehil Mehra (BC Aunty), Gaurav Dubey, Hemangi Kavi, and Ankita Shrivastav. These comedians, with their remarkable skills, bring a breath of fresh air to the world of comedy as they strive to push boundaries and set new benchmarks through their hilarious performances, making them true trailblazers in their field. Another unique segment that viewers will witness is the funny comedians taking on real-life serious jobs, tackling a new gig each week. Madness Machayenge – India Ko Hasayenge is co-presented by Lahori Zeera, with special partner, Priyagold Butter Bite Biscuits.

    Sony Entertainment Television, Sony SAB, PAL, and Sony MAX movie cluster business head Neeraj Vyas:

    As a brand, we’ve always been committed to entertaining viewers while making a difference in their lives. With our homegrown format, Superstar Singer 3, our goal is to offer a platform for budding talent to hone their skills and perpetuate the glorious tradition of Indian music. With ‘Madness Machayenge – India Ko Hasayenge!’, we are striving to break the mold and usher in a new era of comedy on Indian television with a wide-ranging format that allows seasoned and diverse comedians to do what they do best and make you laugh. We are excited to bring this exhilarating and wholesome family viewing experience to our audiences, promising unforgettable moments of harmony and laughter over the weekend.

    The Content Team Neeraj Sharma:

    We’re excited to raise the curtains for a highly anticipated third season of Superstar Singer; this show has been instrumental in nurturing young talent, and we’re sure that this edition of the show will introduce you to tomorrow’s superstars, with inspiring life narratives. The unmatched synergy between our 5 captains, legendary guest mentors, our Super Judge Neha Kakkar, and the captivating charm of our host, Haarsh Limbachiyaa, will ensure an unforgettable viewing experience for the audiences.

    Optimystix Entertainment India Pvt Ltd founding chairman & MD Vipul D Shah:

    Madness Machayenge – India Ko Hasayenge!’ is poised to revolutionise comedy by delivering unadulterated laughter, by some of India’s finest comedians. This groundbreaking show defies conventions by showcasing a diverse array of comedic styles from a stellar lineup of seasoned comedians. In collaboration with Sony Entertainment Television, we assure our audience an entertainment-packed stressbuster every weekend.

    Starting 9 March 2024, watch Superstar Singer Season 3 at 8.00 pm and Madness Machayenge – India Ko Hasayenge at 9.30 pm, only on Sony Entertainment Television.

  • News18’s Showsha Reel Awards returns to honour the best of Indian entertainment

    News18’s Showsha Reel Awards returns to honour the best of Indian entertainment

    Mumbai: The world of cinema has come a long way with a massive explosion of content and the popularity of OTT platforms changing the entertainment landscape. In a bid to honour the talent shaping the Indian entertainment industry, News18 is set to host the News18 Showsha Reel Awards 2024 on 9th March 2024 in Mumbai. To be hosted by Aparshakti Khurana and Neha Dhupia, this edition will honour outstanding films, web series, as well as the best cast and crew from the Indian entertainment industry, promising a grand celebration of talent.

    Like every year, this edition of the News18 Showsha Reel Awards will bring together many film/web series stars on one stage, including Rani Mukerji, Shraddha Kapoor, Janhvi Kapoor, Varun Dhawan, Kartik Aaryan, Aditya Roy Kapur, Ananya Panday, Karan Johar, R Madhavan, Sharmila Tagore, Manoj Bajpayee, Bobby Deol, Wamiqa Gabbi, Vijay Varma, Sonakshi Sinha, Raj & DK, Sandeep Reddy Vanga, Bhushan Kumar, Vikramaditya Motwane, R Balki, Prasoon Joshi, Boney Kapoor, Aanand L Rai, Medha Shankr, Shilpa Rao, among others.

    The panel of jurors of the award features eminent personalities such as filmmaker Aanand L. Rai, screenwriter Prasoon Joshi, actor Kabir Bedi, actress Meenakshi Seshadri, and Tavishi Paitandy, Entertainment & Lifestyle Editor of News18.com. The panel will select from categories such as Best Film, Best Actor, Best Actress, Best Director, Best Debut (Male/Female) and Best Director. Rocky Aur Rani Ki Prem Kahani, Animal, Jawaan, 12th Fail, Gulmohar are some of the most popular contenders in the Jury and Popular Choice categories.

    Puneet Singhvi, Chief Executive Officer (Digital) & President – Corporate Strategy at Network18 said, “Through the News18 Showsha Reel Awards, we aim to recognize and honour the exceptional talent within the Indian film and OTT ecosystem. We take immense pride in celebrating the vibrance of creative voices that not only captivate audiences with their commercial success, but also push the boundaries of visual storytelling. We are excited to celebrate the talent that defined the dynamic landscape of Indian entertainment over the past year.”

    News18 Eng editorial and content & executive editor Ameya Bhise said, “The News18 Showsha Reel Awards serve as a glittering celebration of talent, creativity, and the magic of storytelling. In a world where storytelling transcends boundaries and connects diverse cultures, the awards play a pivotal role in acknowledging the exceptional contributions of artists who navigate the complex realm of films and web shows.”

     

  • Punjab Kings announces partnership with Shikhar Dhawan Foundation & M3M Foundation

    Punjab Kings announces partnership with Shikhar Dhawan Foundation & M3M Foundation

    Mumbai: On International Women’s Day, the KPH Dream Cricket Ltd via the Indian Premier League franchise Punjab Kings announced their partnership with Shikhar Dhawan Foundation & M3M Foundation to support girl child education and skills. As part of the partnership, the Punjab Kings will help in amplifying the initiative with implementation partners Shikhar Dhawan Foundation (SDF), in collaboration with Funding partner M3M Foundation.

    In an innovative scholarship, the M3M Foundation with its implementing partner Shikhar Dhawan Foundation, will commit support to one girl child for her vocational education for every 25 runs scored or three wickets taken by Punjab Kings during their home games. Through the initiative, the organisation will offer vocational education support to 111 girls for up to Rs. 5 Lakhs, covering a total amount of Rs 5.55 crore over the next five years.

    The scholarship would be used towards funding the education of deserving girls from economically disadvantaged homes for their higher vocational training to make them independent financially and to shape their future. The funds will be provided to the girls from the undergraduate level till they finish graduating and will be agnostic to their education choice.

    The enrolments for the scholarships will be taken through registrations at the https://shikhardhawanfoundation.com/  Website.

    Speaking on the initiative, Punjab Kings captain Shikhar Dhawan said, “I am delighted that my IPL franchise decided to partner with our cause and amplify our initiative in such a unique and interesting way. With the support of our Shers, we hope to secure the future of young girls in the country and to ensure our aid reaches those who are in need to have a sustainable future.”

    KPH Dream Cricket Ltd CEO Satish Menon said, “This is a wonderful initiative, and we are delighted to do our part in enabling equal opportunities to each one. We are confident that we will be able to help those in need, and we hope to create a society where all girls can spread their wings and achieve their dreams.”

    M3M Foundation chairperson and trustee Dr Payal Kanodia said “As stewards of progress and champions of change, we acknowledge that educating girls is pivotal in building a thriving society. We are happy that together, we are trying to pave the path towards a future where every girl, irrespective of her background, is empowered through education to reach her fullest potential and illuminate the world with her brilliance. With deep appreciation, we extend our gratitude to Shikhar Dhawan Foundation and Punjab Kings for their invaluable partnership in advancing girl child education with us through this initiative.”

  • Colors Bangla redefines womanhood BEYOND the colour PINK with #NijerRongeRoj

    Colors Bangla redefines womanhood BEYOND the colour PINK with #NijerRongeRoj

    Mumbai: In a world where stereotypes often dictate perceptions, Colors Bangla has spearheaded a landmark campaign challenging the conventional notion that correlates womanhood with pink. With the campaign #NijerRongeRoj, Colors Bangla has aimed to celebrate the diversity of femininity and break free from the constraints of such monochromatic expectations.

    The campaign revolved around the empowering idea that women cannot and should not be confined by a single colour or societal norms. Instead, it celebrated the varied shades of her being, her resilience to combat struggles, and her unique approach to navigating through differences, emphasising her individuality.

    As part of its commitment to honouring women’s diversity, Colors Bangla embarked on a 5-phased campaign leading up to International Women’s Day. This included a teaser launch, a captivating Call-to-Action (CTA) film featuring four female leads from original Colors Bangla shows, participation by female celebrities associated with Colors Bangla, and audience engagement through submission of stills and videos. These submissions were curated by Colors Bangla and incorporated into the final brand film, which promises to be a celebration of diversity and empowerment.

    On this occasion, Colors Bangla and Colors Bangla Cinema business head Vivek Modi said “Colors Bangla stands as a platform where every shade of femininity is acknowledged, celebrated, and amplified. Through the #NijerRongeRoj campaign, we aim to unite our audience with their favourite stars, allowing them to see themselves alongside their idols.”

    The campaign culminated on 8th March, International Women’s Day, with the release of the brand film, promising to be a powerful testament to the strength and diversity of women everywhere.

    https://fb.watch/qGmNgoOqli/?mibextid=Nif5o

  • International Women’s Day: Female gamers carving their niche in Indian esports

    International Women’s Day: Female gamers carving their niche in Indian esports

    Mumbai: Esports, which was once a male-dominated domain, is witnessing a significant shift as female gamers are carving their own space within the landscape by challenging stereotypes. With talent, resilience, and a supportive community, women are proving that esports is a platform where skill and passion determine success, regardless of gender.

    According to the ‘Female Gamers in Asia’ report by Nikoartners, the female gamers market in Asia represents 37 per cent of total gamers, with an annual growth rate of 11 per cent, nearly double that of new male gamers. Female gamers contribute about 23.5 per cent of total revenue in the Asian games market and have the potential to double in size in the coming years.

    Brands are increasingly recognising the unique appeal and reach of female gamers and teaming up with them to tap into their considerable influence within the gaming community. The increasing presence of gaming streamers and collaborations between in-game advertising and fashion brands, such as Burberry x Minecraft, Balenciaga x Fortnite, and Gucci x Roblox, are proving to be lucrative ventures, driving higher ROI and engagement across diverse audiences.

    8Bit Creatives and co-founder of S8UL founder and CEO Animesh Agarwal shared his thoughts on this trend by saying, “In the budding years, the Indian Gaming Industry has witnessed a remarkable surge in Female Gamers fostering the growth of the industry as a whole. With the number of women increasing in Esports, gaming content creation, and streaming, brands recognize the immense potential and capitalize on the ability of female content creators to connect authentically with diverse audiences. At 8Bit Creatives, we align brands with our female gamers and empower aspiring gamers at the grassroots levels. This growth not only showcases the talent and expertise of female gamers but also reflects a shift in the industry.”

    As more women step into roles as developers, CEOs, designers, writers, and coaches, there is a noticeable increase in female representation across various facets of the video games industry. The latest FICCI-EY report titled ‘#Reinvent: India’s media & entertainment sector is innovating for the future’, forecasts an increase in the female fan base of the overall Esports audience, rising from 23 per cent in 2023 to 25 per cent by 2024.

    “As a female gamer, witnessing the progressive influx of female talent across various domains within the video game industry fills me with immense pride. Women choosing their passion over societal norms play a pivotal role in reshaping the narrative around gender representation in gaming. With more female gamers continuing to assert their place in this dynamic industry, they will inspire budding gamers and create an inclusive and welcoming space for players of all backgrounds to thrive,” noted Payal Dhare aka PayalGaming who is a part of 8Bit Creatives and stands one of India’s leading female gamers with more than three million followers on Youtube.

    The emergence of more female protagonists in games is gradually reshaping narratives and broadening the appeal to a wider audience. Historically, female video game protagonists were scarce, with characters like Lara Croft and Samus Aran standing out as exceptions. However, the gaming landscape is gradually becoming more diverse, with numerous upcoming titles featuring strong female leads, including Wonder Woman, Star Wars: OutLaws, Grand Theft Auto 6, and many others.

    Krutika Ojha, also known as KrutikaPlays, another well-renowned female gamer of 8Bit Creatives expressed her optimism by stating, “With this certainly evolving gaming industry, women are thriving in their ways to break the stereotype and make their mark in the community. Women lead in video games not only serve to attract more female gamers to the medium but also provide them with relatable and empowering role models within virtual worlds. Initiatives like these are instrumental in paving the way for a more diverse and welcoming gaming community.”

    The presence and influence of women in the Indian Esports industry is undeniable and with each achievement and contribution, they pave the way for a vibrant future for the community.

  • Colors Cineplex and Rati Foundation join hands to raise awareness on Sex Education in conjunction with the World Television Premier of ‘OMG 2’

    Colors Cineplex and Rati Foundation join hands to raise awareness on Sex Education in conjunction with the World Television Premier of ‘OMG 2’

    Mumbai: In a resolute commitment to fostering positive change and championing social causes, Colors Cineplex proudly announces its collaboration with the Rati Foundation, a Mumbai-based NGO devoted to spreading awareness about sex education. By joining forces, they will empower individuals through the provision of essential counselling services, encompassing professional support for mental health, online safety, sexual and reproductive health rights guidance, and more.

    The collaboration with Rati Foundation comes in anticipation of the much-awaited World Television Premier of ‘OMG 2’, scheduled to air on the Colors Cineplex channel on March 10th at 8:00 PM. Through this partnership, Colors Cineplex and the Rati Foundation endeavours to leverage the widespread reach of entertainment medium to address the pressing issue of sex education.

    OMG 2 delves into the nuances of societal norms, wherein the protagonist embarks on a legal battle after his son faces injustice due to societal taboos around sex education. Guided by divine intervention from a messenger he is seen challenging the flawed system, advocating for progressive parenting and the inclusion of sex education in schools. The movie skilfully blends humour with a serious societal critique, urging for open dialogue on adolescent sexuality.

    To complement the film’s theme and highlight the importance of sex education, Colors Cineplex launched the #ShikshaKiShuruwatGharSe digital campaign. Partnering with the Rati Foundation as cause ambassadors, along with influencers like Smita Bansal, Dr. Tanaya, Seema Anand and Saurabh Ghadge, the campaign aims to raise awareness and emphasize the importance of starting sex education at home. These content creators have skilfully maintained a light-hearted tone infused with subtle humour, thereby fostering an environment where the subject matter can be openly discussed within households.

    Rohan Lavsi, Head, Hindi Movies Cluster, expressed his enthusiasm on this groundbreaking collaboration, stating, “We recognize the power of storytelling to drive meaningful conversations and ignite social change. Our collaboration with the Rati Foundation aligns seamlessly with our mission to address critical issues through the medium of storytelling. ‘OMG 2’ is not just a film; it’s an opportunity to spark conversations and drive awareness about the importance of sex education.”

  • Wynk curates special playlists with songs of women artists

    Wynk curates special playlists with songs of women artists

    Mumbai: In yet another initiative to spotlight women artists and celebrate women power, Wynk Music has curated special playlists to promote all women artists. Available in Hindi, English, Punjabi, Haryanvi, Tamil, Telugu, Bhojpuri, amongst other languages, the celebrated artists include Lata Mangeshkar to Shreya Ghoshal, to Nooran Sisters, to the numerous Wynk Music artists like Himani Kapoor, Nikhita Gandhi, Raveena Paul, Reena Gilbert, Bawri Basanti, amongst others who have given sensational hits in the year.

    Wynk celebrates all women artists round the year and has specially curated playlists across genres that are dedicated to women artists throughout the year, and these include Women in Indie, Women in Hip Hop, Women in RnB, Women in Pop, Women of K Pop and Women of EDM.  

    Initiatives such as these especially help independent artists as the playlists help drive greater discoverability and music streams for these artists enabling them with a wider reach and music distribution. Recently, Wynk also offers five of its independent women artists an unique opportunity to showcase their talent at Hornbill Music Festival – India’s biggest music festival which brings together the best of the music industry. These women artists from Wynk’s featured prominently in the event’s line up and grooved audiences to the best of their songs.

    Wynk Music enables its artists with multiple such platforms from time to time and these also include collaborations with other music labels, background score of Web series, OTT, live events et. al. amongst others, with an aim to help them build thriving music careers.

    https://open.wynk.in/LataMangeshkarHits

    https://open.wynk.in/ShreyaGhoshalHits

    https://open.wynk.in/WomenInIndie 

  • Zee Media Corporation Limited announces Pankaj Rai as the new business head – WION & Zee Business

    Zee Media Corporation Limited announces Pankaj Rai as the new business head – WION & Zee Business

    Mumbai: Zee Media Corporation Ltd has announced Pankaj Rai as the new business head of WION & Zee Business. He brings over 15 years of extensive experience spanning the realms of broadcast and digital media. Throughout his career, he has overseen revenue portfolios in both sectors.

    Before joining Zee Media, he served as the national head for The Q. Prior to that, he held a significant role at Zee Entertainment for more than a decade, managing revenue portfolios for ZEEL’s flagship channels such as Zee TV, Zee Cinema, and Zee Bollywood in the North and East regions.

     

  • Republic Media Network to Host Republic Summit 2024 on 7th March in Delhi: Prime Minister Modi to Address ‘Bharat: The Next Decade’

    Republic Media Network to Host Republic Summit 2024 on 7th March in Delhi: Prime Minister Modi to Address ‘Bharat: The Next Decade’

    Delhi, India – March 6, 2024 – Republic Media Network proudly announces the hosting of the Republic Summit 2024, scheduled to take place on the 7th of March in Delhi. The summit aims to delve into India’s trajectory over the next decade, charting the course towards the vision of ‘Viksit Bharat’. With an esteemed lineup of speakers and sessions, the event promises to be an insightful exploration of the nation’s future.

    The highlight of the summit will be an address by the Hon’ble Prime Minister of India, Shri Narendra Modi, focusing on ‘Bharat: The Next Decade’. This address is anticipated to offer valuable insights into India’s strategic roadmap for the coming years.

    A diverse array of sessions awaits attendees, including a Cultural Performance by Dr. Subhadra Desai, a Fireside Chat with Shri Amit Shah, Hon’ble Minister of Home Affairs, Government of India, and addresses by eminent personalities such as Smt. Nirmala Sitharaman, Hon’ble Minister of Finance, Shri Piyush Goyal, Hon’ble Minister of Textiles, Commerce & Industry and Consumer Affairs, Food & Public Distribution, and many more.

    The Republic Summit 2024 will provide a platform for networking over lunch, fostering interactions and collaborations among attendees. The afternoon sessions will continue with prominent figures such as Shri Himanta Biswa Sarma, Chief Minister of Assam, Shri Shashank Srivastava, Senior Executive Officer of Maruti Suzuki, and international dignitaries like Shri Mohamed Nasheed, Former President of Maldives.

    The day will culminate with sessions featuring distinguished individuals including Dr. Devi Shetty, Chairman and Founder of Narayana Health, Shri Amitabh Kant, G20 Sherpa of India, Shri Sanjiv Goenka, Chairperson of RP-Sanjiv Goenka Group, Shri Harish Salve, Senior Advocate, Supreme Court of India and King’s Counsel, UK, and Smt. Smriti Irani, Hon’ble Minister for Women & Child Development and Minority Affairs, Government of India.

    The Republic Media Network, with its vast viewership of 27 Cr. viewers monthly, is committed to bringing pertinent discussions and insights to the forefront through the Republic Summit 2024.