Category: TV Channels

  • News18 Network’s counting day TV viewership leaves IPL finale behind

    News18 Network’s counting day TV viewership leaves IPL finale behind

    Mumbai: According to the latest data released by the Broadcast Audience Research Council (BARC), the News18 network has achieved an unprecedented reach of 16.20 crore on counting day, surpassing the television reach of the 2024 IPL Finale, which was 10.90 crore.

    The total reach of counting day was calculated by aggregating the reach of Network18’s 20 channels across various languages, while IPL Finale’s total reach was derived from 13 Star Sports channels. (counting day Unrolled Data | Source: BARC | Channel: Network18 (20 channels) | Metric: Reach TG: 2+|Period: 04th June 24, 24 Hrs I Market: All India) (IPL Finale | Source: BARC | Channel: Star Sports (13 channels) Metric: Reach TG: 2+| Period: 26th May’24, 24 Hrs | Market: All India)

    Amassing 41.1 per cent market share, CNN-News18 emerged as the undisputed leader in the English news genre on the counting day of the 2024 Lok Sabha elections. (Source: BARC | Metric: Market Share per cent | TG: 15+ AB | Period: 04 June’24, 24 Hrs | Market: India |7 Channels considered) (Source: BARC | Metric: Market Share per cent | TG: 15+ AB | Period: Wk 23’24, 24 Hrs | Market: India |7 Channels considered)

    News18 India recorded a whopping 7.69 crore (unrolled) reach on the counting day. The number one Hindi news channel recorded a 3.74 crore reach, its nearest competitor had a reach of 3.40 crore. The Counting Week data also shows News18 India’s remarkable cumulative reach of 11.15 crore. (Source: BARC | Metric: Reach TG: 2+ | Period: 04th June’24,24 Hrs | Market: HSM | *As per BARC CER) (Source: BARC | Metric: Cume Reach| TG: 2+ | Period: Wk 23’24, 24 Hrs | Market: HSM)

    To highlight its unparalleled viewership on the counting day, News18 Network launched a media campaign on Friday. The news network released a front-page ad in all editions of The Economic Times, showcasing comprehensive dominance over competitors on the counting day of the 2024 Lok Sabha elections.

    News18’s programming on counting day started at 6 AM, bringing the most accurate trends throughout the day. Combined with live on-ground reportage, the counting day coverage stayed on top of all key developments and reactions as they came in.

    Bolstered by top anchors such as Zakka Jacob, Kishore Ajwani, Anand Narasimhan, Rubika Liyaquat, Amish Devgan, Rahul Shivshankar, Aman Chopra, Shivani Gupta and Prateek Trivedi, News18 Network not only aims to expand its market share but also enhance brand image and establish stronger ties with advertisers with growing visibility.

  • AajTak tops viewership chart during Counting Week, Day, Hours

    AajTak tops viewership chart during Counting Week, Day, Hours

    New Delhi: According to the BARC data released on Thursday for the Counting Week (June 1 to 7), AajTak was the most-watched channel during the week, counting day and counting hours.

    Counting Week

    In Week 23 of 2024 (TG: HSM markets, 15+, NCCS All), AajTak led the Hindi news genre with a relative share of 14.5%.
    *Source –  BARC | HSM | 15+ | Week 23’2024 | 24 Hrs            

    Counting Day

    On Counting Day, June 4 (TG: HSM markets, 15+, NCCS All), AajTak led the genre by a significant margin. The channel’s relative share on the counting day was 16.6%.
    *Source: BARC |HSM | 15+ | 04th June 2024  | 24 Hrs

    Counting Hours

    During the peak counting hours between 8 am and 12 noon on June 4 (TG: HSM markets, 15+, NCCS All), AajTak held the lion’s share. Its relative share during the peak counting hours was 17.6%.
    *Source: BARC |HSM | 15+ | 04th June 2024  | 08:00- 12:00 Hrs
     

  • Times Now reigns supreme during election season

    Times Now reigns supreme during election season

    Mumbai: Reaffirming its supremacy in the English News channel category, Times Now dominated the Lok Sabha election season with a commanding 31 per cent market share (Source: BARC| 10L+| NCCS AB 22+ Males| Wk.16-23’24). With an extensive election reportage and curated programming, the channel surpassed its contemporaries by a significant market share of 32 per cent during the Counting week and an impressive 33 per cent market share during the prime-time slots. The comprehensive and engaging election coverage on Times Now, spearheaded by seasoned journalists and strategic content has solidified its position as the Election News Headquarters.

    Continuing its undisputed leadership on Exit Poll Day, Times Now was the genre leader registering an astounding 48 per cent viewership share (Source: BARC| 10L+| NCCS AB 22+ Males| 1st June 2024, 5-11 pm).

    Through the election season, Times Now consistently delivered unparalleled coverage with exclusive and engaging programming including Election Premier League, Public Manch, and National Debate driven by state-of-the-art studios, AI-led data analysis, high depth immersive graphics, exclusive interviews with top political leaders, innovative mobile studios, solidifying its position as the go-to choice for election coverage.  

  • All Time Movies continues its breakthrough performance into week 23

    All Time Movies continues its breakthrough performance into week 23

    Mumbai: In its 23rd week, All Time Movies has surged to second place among Hindi movie channels in the HSM market, securing 40 GRPs. It continues its strong performance as the second most-watched channel in the HSM Free market with 98 GRPs.

    PEN Network’s ‘All Time Movies’ has demonstrated steady growth, maintaining a position in the top 5 channels from weeks 20 to 23. The channel, along with PEN Network’s second Hindi movie channel BFLIX, is widely accessible across all major distribution platforms.

    The channel’s steady rise in viewership reflects its growing appeal and popularity, marking a significant milestone in its ongoing success within the competitive landscape of Hindi entertainment channels.
     

  • NDTV redefines excellence in 2024 election coverage

    NDTV redefines excellence in 2024 election coverage

    Mumbai: NDTV has once again proven its unmatched position as the premier destination for intelligent and meaningful news with its dynamic and captivating coverage during this election season. From breaking news to in-depth analyses, NDTV ignited the electoral fervour with “India Decides” and “Chunav India Ka,” presenting an electrifying array of innovative formats to comprehensively cover elections across states, featuring over 100 reporters and more than 1000 ground reports.

    The programming commenced with “Battleground with Sanjay Pugalia,” spotlighting key political figures in major cities. NDTV’s “Election Carnival,” launched in April, covered over 11,000 kilometres and 50 cities, providing unparalleled electoral insights from the ground. The “Pledge to Vote” initiative mobilized corporate leaders from the likes of Jayen Mehta (MD, Amul), Ajay Bijli (MD, PVR Inox), Rohit Kapoor (CEO, Swiggy), and Nadir Godrej (Chairman and MD, Godrej Industries) to drive voter participation among employees.

    This holistic election coverage featured trailblazers spanning various domains, leading the line-up was PM Narendra Modi who engaged with NDTV on multiple occasions along with key figures from the Union Cabinet such as the minister of home affairs Amit Shah, the minister of defence Rajnath Singh and the minister of external affairs Dr S Jaishankar. These interviews highlighted the government’s achievements, national security efforts, and future plans, offering viewers a comprehensive understanding of the political landscape. Following this, prominent figures like Chandrababu Naidu & Pawan Kalyan, Anurag Thakur, Piyush Goyal, Revanth Reddy, KC Venugopal, Milind Deora, Amitabh Kant and Sachin Pilot also shared their insights, further enriching the coverage.

    Additionally, we traveled 7,400 kilometers through southern India, engaging with 39 prominent leaders across 19 Lok Sabha constituencies in 4 states, engaging with key figures such as Siddaramiah, Shashi Tharoor, Annamalai, and Vijayendra Yeddyurappa, focusing on regional issues and transformative development initiatives.

    The interviews with PM Modi and Home Minister Amit Shah, in particular, garnered extensive attention, with multi-million views across platforms, and achieved a social impression of over 3 billion as per Twitter Analytics.

    For the two marquee days of the season, NDTV’s “Poll of Polls” aggregated exit poll data, offering a balanced and comprehensive view of voter preferences and electoral trends, crucial for voters and analysts alike, and the Counting Day coverage, with its campaign #ResultKyaRaha, amassed massive traction.

    “NDTV has consistently upheld a legacy of trust and credibility, reinforcing its position as the premier destination for comprehensive election coverage. As this election season concludes, we are proud to have significantly contributed to shaping voter opinions. Through intelligent conversations, high-quality production, engaging interactions, and sharp, focused discussions, we stood out from the herd and made a real impact”, NDTV – editor-in-chief and CEO Sanjay Pugalia.

    NDTV also launched some groundbreaking initiatives, such as the innovative #NDTV18KaVote engaged first-time voters with influential young leaders and the youth-centric “Yuva” conclave. Meanwhile, “Poll Curry with Kunal Vijaykar” offered a unique blend of politics and local cuisine, featuring dynamic discussions with prominent political personalities.

    The comprehensive 360 campaign, backed by a Pan-India media plan, gained substantial traction across platforms and topped industry charts on many fronts:

    . As per data from industry platform SimilarWeb, NDTV.com was the No.1 English news website, with a groundbreaking 23.3 million visits worldwide, far ahead of every other English news website in the country on June 4th 2024

    .  According to BARB, UK, NDTV 24×7 was the No. 1 Asian channel in the entire UK, achieving the highest reach among all Asian channels on June 4th 2024.

    . On YouTube, NDTV 24×7 attracted a peak concurrency of 94k, far higher than most others in the industry. Source: Playboard. YouTube Peak Concurrency, 4th June. 8:00 AM to 1:00 PM. (NDTV 24×7)

    This comprehensive programming strategy and extensive marketing plan not only set NDTV apart in the industry but also made a significant contribution to the democratic process.

  • Zee Business and WION to host Global Unicorn Summit 2024 on 24 August

    Zee Business and WION to host Global Unicorn Summit 2024 on 24 August

    Mumbai: Zee Media Corporation Ltd (ZMCL), in collaboration with Bluechip Encore Pvt Ltd, is thrilled to announce the Global Unicorn Summit 2024, scheduled for August 24, 2024, in Bengaluru.  The summit in partnership with Zee Business, a business news destination and WION, and the only international news channel will bring together over 500 industry leaders to ignite transformative discussions within India’s dynamic startup ecosystem. With WION as the media partner, the summit strives to offer essential insights, extending its reach and impact to a global audience.

    The Global Unicorn Summit aims to bridge the gap between established unicorns and burgeoning startups, fostering mentorship and sustainable growth. Among the stellar speakers are Neil Patel, co-founder of Neil Patel Digital, a digital marketing expert who has helped many brands achieve success; Sundar Srinivasan, VP-AI & Search at Microsoft; Madhurima Agarwal, MD of Microsoft for Startups; Apurva Chamaria, head of startups & venture capital at Google India; Steve Hoffman, CEO & chairman of Founders Space; Pratik Gauri, founder & CEO of 5ire; Pawan Kumar Dasaraju, founding member of Mensa Brands; Sagar Kochhar, co-founder of Rebel Foods; Ashish Singhal, co-founder & Group CEO of PeepalCo; Naman Lahoty, Principal at Stellaris Venture Partners; Ritesh Banglani, Tech VC at Stellaris Venture Partners; and Nitin Jain, co-founder & CBO of OfBusiness.

    The summit will include a series of in-depth discussions on topics such as Disrupting Marketplaces & D2C, the Fintech Revolution, and the Transformative Potential of Web3, Blockchain, and Crypto Innovations. Simultaneously, there will be sessions focusing on AI and the Rise of Unicorn Founders, as well as Sustainable Food Systems. These discussions promise invaluable insights for both seasoned entrepreneurs and emerging startups alike.

    Zee Business managing editor Anil Singhvi highlighted the summit’s importance, stating: “The Global Unicorn Summit looks forward to bringing together visionaries and leaders from the startup ecosystem. We at Zee Business aim to empower startups and actively engage in driving the conversations that will shape the future of entrepreneurship. This summit is a unique opportunity to foster collaboration, mentorship, and sustainable growth, paving the way for the next generation of entrepreneurs.”

    Zee Business and WION business head Pankaj Rai further highlighted, “By participating in the Global Unicorn Summit, we at Zee Business and WION transcend our role as media observers to become active contributors in the entrepreneurial dialogue. This summit is a catalyst for innovation and growth within the startup ecosystem. We are committed to fostering and driving the critical conversations necessary to build a vibrant and innovative business landscape, both in India and globally.”

    Jai Chechani, managing director of Bluechip Encore & Avoke Foods, and Curator of the Global Unicorn Summit emphasized the summit’s mission: “The Global Unicorn Summit is designed to be a transformative platform where established unicorns and promising startups can come together to share knowledge, forge strategic partnerships, and ignite innovation. Our goal is to create an environment that nurtures mentorship and sustainable growth, fostering a culture of collaboration that extends beyond borders. By bringing together industry leaders, investors, and entrepreneurs, we aim to catalyze the next wave of groundbreaking ventures that will shape the future of the global startup ecosystem.”

    In addition to the summit, an insightful pre-buzz episode will be aired on Zee Business and WION by the end of June 2024, featuring prominent figures such as Nitin Agarwal, Co-Founder & CEO of GlobalBees, Dr Rashmi Saluja, Executive Chairperson at Religare and Jai Chechani, MD – Bluechip Encore & Avoke Foods and Curator- Global Unicorn Summit. This prelude aims to ignite dialogue around the latest developments in the startup ecosystem, setting the stage for dynamic discussions at the Global Unicorn Summit.

    The Global Unicorn Summit 2024 promises to be a milestone event, showcasing India’s startup prowess and uniting visionaries and trailblazers to shape the future of entrepreneurship both in India and around the world.

    To register and to know the event agenda, visit globalunicornsummit.com. Tune in to Zee Business and WION for the latest updates.

  • BARC ratings: CNN-News18 races ahead of competitors to become No.1 on counting day

    BARC ratings: CNN-News18 races ahead of competitors to become No.1 on counting day

    Mumbai: According to the latest data by the Broadcast Audience Research Council (BARC), CNN-News18 has emerged as the undisputed leader in the English news genre on the counting day of 2024 Lok Sabha elections.

    The channel amassed a 41.1 per cent market share on the crucial counting day, whereas its closest competitor on the second position captured a distant 24 per cent market share. (Source: BARC | Metric: Market Share per cent | TG:15+ AB | Period: 4 June 24, 24 Hrs | Market Share: 7 Channels Considered)

    The impressive performance of CNN-News18 is attributed to its precise reporting, real-time updates from counting centres, expert views and insightful analysis of the results throughout the day. With quality production, engaging graphics and news television’s top anchors such as Zakka Jacob, Anand Narasimhan, Shivani Gupta and Rahul Shivshankar, CNN-News18’s presentation elucidated complex trends and data, making it easily accessible to the audience.

    With 5.5 lakh concurrent views on YouTube, CNN-News18 recorded the highest YouTube viewership during the crucial counting hour. (Source: DataBeings, 4 June, 2024, 1:00 PM)

    CNN-News18’s programming on counting day started at 6 AM, bringing the most accurate trends throughout the day. Combined with live on-ground reportage, the Counting Day coverage stayed on top of all key developments and reactions as they came in.

  • Zee Media appoints Santosh Kumar as editor of Zee Bharat

    Zee Media appoints Santosh Kumar as editor of Zee Bharat

    Mumbai: Zee Bharat the dynamic fusion of news and culture igniting India’s spirit, proudly announces the appointment of Santosh Kumar as its new editor. With a distinguished career spanning over two decades in journalism, Santosh Kumar brings a wealth of experience and an unwavering commitment to journalistic ethics to his new role.

    In his capacity as editor, Santosh Kumar will lead Zee Bharat’s news operations, charting a path of editorial excellence and innovative programming. His profound expertise in political, socio-economic, and investigative journalism will invigorate Zee Bharat’s mission to provide incisive and impartial news coverage. With an impressive track record at esteemed media houses such as India News, Network 18, ABP News, MH1 News, Janmat TV, and BAG Films, Santosh Kumar’s appointment signifies Zee Bharat’s dedication to fostering top-tier journalistic talent.

    Zee Bharat stands as a platform offering a fresh, distinctly Indian perspective, blending storytelling with a celebration of India’s cultural richness and diversity. More than just a news source, its commitment is to amplify the unheard voices of rural India, providing a platform for those who truly represent the diverse fabric of the nation.

    Expressing his excitement about joining Zee Bharat Santosh Kumar stated, “I am honoured to be a part of Zee Bharat and am eager to collaborate with the dynamic team to uphold the highest standards of journalism. The channel’s mission extends far beyond the traditional confines of news broadcasting; we see ourselves as custodians of India’s cultural narrative, tasked with not just reporting events, but capturing the essence of our society. Together, we will strive to deliver news content that resonates with our audience and fosters informed discourse.”

    Zee News managing editor Rahul Sinha shared his enthusiasm for Santosh Kumar’s appointment, highlighting, “We are thrilled to welcome Santosh Kumar to Zee Bharat. His extensive experience and insightful perspective will play a pivotal role in shaping the future of our news programming. With Santosh at the helm, we are poised to redefine news broadcasting in India.”

    Prior to rejoining Zee Media, Santosh Kumar held various roles within the organization, including deputy editor at Zee Bihar Jharkhand. Additionally, his academic pursuits have enriched his understanding of societal dynamics, as evidenced by his collaboration with prestigious institutions such as the London School of Economics and the Developing Countries Research Centre at the University of Delhi.

    Santosh Kumar’s appointment reaffirms Zee Bharat’s steadfast dedication to providing trustworthy journalism that resonates with and empowers viewers nationwide.

  • ‘Breaking Barriers, Building Connections’, Shemaroo Entertainment’s Nishith Varshneya on company’s global entertainment vision

    ‘Breaking Barriers, Building Connections’, Shemaroo Entertainment’s Nishith Varshneya on company’s global entertainment vision

    Mumbai: In today’s digital age, the appetite for content knows no bounds. With streaming platforms mushrooming and the global audience expanding, the hunger for diverse and engaging entertainment has surged to new heights. At Shemaroo Entertainment Limited, we recognize this yearning and are dedicated to quenching it by offering an extensive range of content to audiences worldwide.

    In our pursuit of serving the international market, we curate a compelling mix of Bollywood and South Indian films tailored for both digital and traditional TV platforms, ensuring our reach to over 28 countries.Our portfolio boasts fictionalised historical and period films with exceptional animation and CG, capturing the hearts and minds of global audiences.

    There’s also a growing fondness for Indian Telenovelas and dramas among international viewers. The rich storytelling and cultural nuances of Indian narratives strike a chord globally, leading to a surge in demand for localised Indian dramas that cater to diverse tastes. With serialised shows gaining momentum worldwide, Indian shows are gearing up to ride this wave, offering unique narratives and captivating storytelling.

    Shemaroo today curates content from diverse countries like China, Korea, Spain, Turkey, and Japan, delivering a cultural fusion that transcends boundaries. The rich tapestry is presented in over 12 Indian languages, targeting audiences on both mainstream TV and niche OTT platforms throughout India.Infused with youthful themes, these international offerings promise an entertainment experience that resonates across demographics.

    Shemaroo Entertainment Ltd has a strong presence in key international markets, offering our diverse content catalogue to audiences around the globe. From the Middle East and Africa to Asia-Pacific and Eastern Europe, our content reaches millions of viewers. We dominate markets such as MENA, Malaysia & Brunei, Russia, CIS & Baltic, Mauritius, APAC, Myanmar, and Africa, catering to the unique preferences of each region.

    As the demand for international content continues to soar, we remain steadfast in our commitment to delivering high-quality entertainment to audiences worldwide.

    The author of this article is Shemaroo Entertainment Ltd head – International Business & India, Digital Syndication Nishith Varshneya.

  • AajTak leads Hindi News Coverage with 50% Reach on Election Results Day – Nielsen Mobile Panel

    AajTak leads Hindi News Coverage with 50% Reach on Election Results Day – Nielsen Mobile Panel

    Mumbai: Aaj Tak has taken top position as news provider for Hindi viewers, achieving an extraordinary milestone during the coverage of the Lok Sabha Election Results on June 4th.*

    Aaj Tak was accessed by 50% of the Hindi news-accessing audience across brand properties on YouTube, websites, and app platforms.**

    This remarkable achievement underscores Aaj Tak’s continued dominance in the Hindi news segment. The channel’s commitment to delivering accurate, timely, and engaging news content has resonated strongly with its audience, ensuring that Aaj Tak remains the preferred news source for millions.

    Aaj Tak’s innovative approach to digital news dissemination has further cemented its reputation as the leading news channel in India, showcasing its ability to adapt and thrive in a rapidly evolving multi platform media landscape.

    *Source: Nielsen Mobile Panel

    **Source: Nielsen’s data (unweighted),

    Hindi news viewers across Youtube, website and app platforms are a subset of this panel, who accessed respective brand properties across YouTube, website, and app platforms on 4th June (Counting Day).

    About Nielsen’s Passive Audience measurement panel

    Nielsen Mobile Passive Audience Measurement Panel data is spread across 15 to 45-year-olds, NCCS ABC demographic in towns with populations over 1 lakh, amongst android users.