ITV

Category: Kids

  • Warner Bros. appoints Exelixi to expand Kids WB stores across India

    Warner Bros. appoints Exelixi to expand Kids WB stores across India

    MUMBAI: Warner Bros. Consumer Products (WBCP) India has signed a deal with Exelixi Management, to roll out Kids WB stores across the country over the next five years.

     
    Kids WB – Warner Bros. Consumer Products’ latest retail concept – houses all Warner Bros. licensed merchandise across its categories and properties under one roof, making it a fun and engaging place for kids and a convenient destination for Mums and Dads.

     
    Through Kids WB stores, consumers can purchase apparel, accessories, footwear, toys, stationery, home décor, books, food, personal care and other merchandise featuring beloved Warner Bros. properties such as Tom and Jerry, Looney Tunes, Tweety, Scooby-Doo, as well as DC Comics Super Heroes including Superman and Batman.

     
    Exelixi will expand the Kids WB stores from the current count of four to 75 across India over the next five years.

     
    WBCP India, managing director Javier Garza is excited to have Exelixi on board to help Warner Bros. expand its presence and bring world famous brands to India.

     

    “As part of our retail strategy, we’re focused on expanding our reach of products through a one-stop-shop for our entire Warner Bros. branded merchandise range,” said Garza.

     
    “Exelixi clearly understands our business model and has a strong knowledge of the Indian retail market, so we are confident the roll out will be a success.”

     
    Exelixi Management director Prasar Sarma, is also thrilled to begin work with Warner Bros. Consumer Products.

     
    “We admire Warner Bros. Consumer Products for its fearless expansion into India’s retail market and its ability to explore options that are unique to the industry and consumers,” Sarma said.

     
    “Product licensing is a fast-growing market in India and we hope to learn from them in the same way they can learn from us.”

     
    Kids WB stores will have two retail formats including stand-alone stores housed in prominent malls in major city centres; and shop-in-shops or branded corners housed in department stores and hyper markets.

     

  • &pictures celebrates Children’s Day with Kiddies Express!

    &pictures celebrates Children’s Day with Kiddies Express!

    MUMBAI: On this Children’s Day, &pictures has plannedan exciting line-up of movies fora day-long‘Kiddies Express’special where parents can enjoy a day at home with their kids and watch the best of kids entertainment movies throughout the day.  The movies showcased on Kiddies Express will be a perfect mix of education and entertainment, making this Children’s Day truly special for the lovely kids out there.

    The festival kick-starts with the fabled film Arjun: The Warrior Prince, a tale on how Arjuna fought his inner self and became the legendary archer.Next in the line is the famous animated movie, Stuart Little3: Call of the wind, the cutest mouse ever who is loved by all kids! It will be followed by Mahabharata, an animated Indian mythological drama film, which is considered to be the greatest and the longest epic in world literature .The next in line is Magic Robot, a fun movie that will totally get the kids excited. Then there is Joker, a 2012 Hindi science fiction comedy that is based in 1947. It is the story of a village of Paglapur, when the maps of India and Pakistan were being drawn. The day ends with the most heart-touching movie of recent times, Taare Zameen Parstarring superstar Aamir Khan and adorable Darsheel Safari.This is the story of an eight year old boy who is thought to be lazy and a troublemaker, until the new art teacher has the patience and compassion to discover the real problem behind his struggles in school.

    With a slew of exciting movies, &pictures promises to make this Children’s Day a memorable one for all kids. So make sure to tune in to this special treat on November 14 only on &pictures!

  • Thousands of kids want to ‘Be the Boss’ on Nickelodeon for Children’s Day

    Thousands of kids want to ‘Be the Boss’ on Nickelodeon for Children’s Day

    MUMBAI:This Children’s Day, Nickelodeon decided to turn over the reins of their kids channels to a very discerning set of people – the kids! Nickelodeon invited children to send in entries for an exciting campaign called Nickelodeon ‘Be The Boss’. The campaign ran online and on air for over a month and attracted a phenomenal response with a whopping 21,000+ entries pouring in from children across India!  And now, the verdict is out and the bosses have been chosen.Iqra Khan – Age 11 of Indore, AditeyaGoyal – Age 7 andRohit Gupta – Age 13 of Chandigarh, Naman Dixit – Age 12 of Jaipur andUnamaniSameer Shinde – Age 11 of Mumbaiare now all set to take on the reins of Nickelodeon for a day.

    As bosses of Nickelodeon for a day, these five head honchos will take on the roles of bosses and will call the shots at the corporate office of Nickelodeon in Mumbai. It’s going to be their way or the highway! Making their somersault up the corporate ladder even more special, the winners received their ‘Engagement Letters’ from none other than Nickelodeon’s very own stars –NicktoonsMotu Patlu, Dora The Explorer and Ninja Hattori who went all the way to their home towns to personally deliver thegood news. Turning the tables around, these new bosses will now get to decide which Nicktoon gets how much air time on their favorite channel – Nickelodeon. Subsequently these new bosses will also turn celebrities and be brought on Nickelodeon.

    Talking about the launch of this inimitable initiative, Nina ElaviaJaipuria, EVP & Business Head, Kids Cluster said,“Nickelodeon is a channel of the kids, for the kids and by the kids. The winners are in for the most memorable and priceless experience of their life. We are sure that these children, brimming with ideas, will bring a new wave of energy in Nickelodeon and I am more than happy to step aside and hand over the reins to these little bosses.”

    They may have just entered the workforce, but these little bosses have already started planning on initiatives thechannel should take in December.Starting with the first major decision on behalf of the channel, the dynamic five have decided to work on an exciting idea for the month of December where kids across the country will be treated to an all new first ever PakdamPakdai movie. Children will also be able to participate in an exciting PakdamPakdai contest to win cool prizes. What’s more? The new bosses will also be working on making Christmas special with a cool Sci-Fi Santa on Sonic.To turn their day at Nickelodeon into a sweet memory for all, the new fabulous five have also tied-up with Theobroma, best known for its cakes and pastries. With the intent of making Children’s Day special for their friends, the have called for customized Dora The Explorer and SpongeBob Squarepants cupcakes to be distributed on the house across various Theobroma outlets on 14th November.  

     

  • Kids from Yeh Hain Mohabbatein and Punar Vivah join the Bachha Party Celebrations at Imagica

    Kids from Yeh Hain Mohabbatein and Punar Vivah join the Bachha Party Celebrations at Imagica

    MUMBAI: Child actors Ruhanika Dhawan loved for her character as Ruhi from Yeh Hain Mohabbatein and Divyam Dama popular as Ansh from Punar Vivah and as Ayaan in Tumhari Pakhi were seen enjoying their day out at Adlabs Imagica, an International standard Theme Park in Khopoli. The adorable duo had a great time in the world of fantastical themes, rides and attractions that they had never experienced before.  

    From taking a spin on the magic carousel to the adventurous coaster ride on The Gold Rush Express, the kids ventured on as many attractions as they could at the park.
    Talking about her favourite experiences, Ruhanika said, “I was thrilled to meet Mogambo after the Grand Imagica Parade and I also got a picture clicked with him. My favourite ride was Tubbby Takes Off. I had the best time at Imagica and I would love to visit the park again.”

    Divyam was definitely the naughtier one among the two and kept looking for adventurous rides, he said, “I loved everything about Imagica especially The Gold Rush Roller coaster and Happy Wheelss. I also enjoyed the rain dance. I can’t wait to come back to Imagica with my friends to enjoy the Bump It Boats and all the other fun rides.”

    The magical land of Imagica is full of characters and Ruhanika and Divyam joined their favourite Imagica characters to pose for numerous fun pictures. The actors also witnessed THE GRAND IMAGICA PARADE that travels through the streets of Imagica every evening.  

     
    With Children’s Day just around the corner, Imagica has planned entertainment packed 10 days from 14th to 23rd November for children and families to indulge in activities like Magic Show, Painting Competition, Quiz Competition, Treasure Hunt, Antakshari Competition, Singing & Dancing Talent Hunt, B-Boying Dance Act, Juggler Clown Show, Character Dance Show, Jigsaw Puzzle Competition, Mr. India & Mogambo dance show, Ventriloquist show to name a few.  

    Talking about the Bachha Party Celebrations, Mr. Kapil Bagla, CEO – Adlabs Entertainment said “Kid and families have a great time at Imagica and to make Children’s week even more special for them, we are doing a 10-day celebration with added entertainment. Parents can also get their kids free during this 10-day celebration.”

    Located conveniently off the Mumbai-Pune Express Highway, Imagica is just a happy drive away from Mumbai and Pune. Its 20 minute before Lonavala while driving from Mumbai. You can also reach Imagica by bus from Mumbai and Pune. In addition, there are local trains from Mumbai to Khopoli, and free shuttle services from the station to the park every day at 10am. Log on to www.adlabsimagica.com or call (022) 4213 0405 to join us for the Bachha Party Celebrations.

     

    Disclaimer:

    Adlabs Entertainment Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its equity shares and has filed a draft red herring prospectus (“DRHP”) with the Securities and Exchange Board of India (“SEBI”). The DRHP is available on the website of the SEBI at www.sebi.gov.in as well as on the websites of the Global Co-ordinators and Lead Managers at https://www.db.com/india/en/content/7272.html and http://www.centrum.co.in/centrum_capital/ipo_agree.php and http://investmentbank.kotak.com, respectively. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, see the section titled “Risk Factors” of the aforementioned offer document.

    This press release is not for publication or distribution to persons in the United States, and is not an offer for sale within the United States of any equity shares or any other security of the Company. Securities of the Company, including its equity shares, may not be offered or sold in the United States absent registration under U.S. securities laws or unless exempt from registration under such laws.

  • Children’s Day special on DD Sahyadri ‘6th Ryan’s IAFA Awards’

    Children’s Day special on DD Sahyadri ‘6th Ryan’s IAFA Awards’

    MUMBAI: This year, Mumbai Doordarshan Kendra played the perfect host to the 6th edition of world’s online ad film making contest.
     
    The Iceplex Ad Film Awards (IAFA), an initiative by the Ryan International Group of Institutions, started Six years ago to broaden the outlook of students by giving them a platform to showcase their talents. The three categories for which the children made ad films were Environment, Safety & Health and Beauty. For these categories over 16,000 entries from across the country were received.
     
    Among the dignitaries were Mr. Johny Lever the Brand Ambassador of IAFA, Mr. Kiran Shantaram- Chairman of V. Shantaram Foundation, Head of Asian Film Foundation, President of Federation of Film Societies of India, Mr. ParikshitSahani-Actor, Mr. Bharat Dabholkar Ad Guru, Mr. Mukesh Sharma ADG Doordarshan and Broadcast partner, Mr. Prakash Kulkarni Editor FPJ and Dr. Mukesh Batra
     

     

    Detailed list of the winners as per the popular ad categories :

    Prestigious Dr. V Shantaram Award: Vinayak Joshi
    ·         Environment Ads
    ·         Balraj Sahni Award for Age- 11- 13: Samarth Kapoor
    ·         Age- 14 – 16: Nida Shaikh
    ·         Age- 17- 21: SanketPradipGomase
    ·         Safety Ads
    ·         Age- 11- 13: Divyam Kumar
    ·         Age- 14- 16: Aakash Kapoor
    ·         Age- 17- 21: VivartRangari
    ·         (Health & Beauty Ads)
    ·         Dr. Batra Award Age11-13: RishikaBharodiya
    ·         Age 14- 16: Jayesh Gupta
    ·         Age 17- 21: S Bhavini
    ·         Y J Jury Awards:
    ·         Age11-13: AaryaNeve
    ·         Age 14- 16: Aditya biala
    ·         Age 17- 21: Joshua Kirubagaran&MihikaBhaskar
    ·         Iceplex’sFavourite Award-Nihar Vyas
    ·          
    Speaking at the award ceremony of the 6th IAFA, Madam Grace Pinto, Managing Director, Ryan International Group of Institutions said, “When we launched IAFA, the world first online ad film award for children, it was our desire to provide a platform to all school children to show their creativity. The popularity of IAFA has surprised us and every year, we are breaking records in terms of the number of participants”.
     
    Shri Mukesh Sharma, Addl. Director General, Doordarshan said “Having received an overwhelming response in the registration process and after judging the best work done by the young ad film makers we were pleased to take this unique and innovative initiative to a next level. I have always believed in providing the visual medium platform for promising young talent to hone their skills and to follow their dreams. By providing a platform and recognition, we hope young talented minds can get a chance to unlock their true potential.
     
     This program will telecast on DD Sahyadri on 14th November, 2014 from 10:00 pm. on-wards.

     

  • This Children’s Day, Zee Cinema gives kids the Movies.Masti.Magic experience!

    This Children’s Day, Zee Cinema gives kids the Movies.Masti.Magic experience!

    MUMBAI: Children’s Day is a day dedicated to kids across the world and Zee Cinema, India’s ultimate Hindi movie destination, has initiated a distinct on-ground initiative ‘Masti Ki Pathshaala’ to celebrate it. Bringing alive the channel’s proposition – ‘Movies. Masti.Magic.’ – in a first ever initiative amongst Hindi movie channels in India, Zee Cinema gave underprivileged kids an unforgettable experience with a variety of fun-filled activities through the day.

    Kick-started in Mumbai, this initiative delighted kids in Delhi and Ahmedabad too as we lead up to Children’s Day. Starting with giving them  the ‘Movies’ experience, Zee Cinema took the kids from various orphanages for a special screening of the blockbuster movie ‘Happy New Year’. Extending its ‘Masti’ promise, Zee Cinema also booked an entire arena with a sumptuous lunch and plenty of indoor games and activities for the kids to rejoice all through the afternoon. An entertaining magic show highlighted the ‘Magic’ component and provided kids with a memorableZee Cinema experience.

    That’s not all….to take the Children’s Day celebrations a notch higher, Zee Cinema ensured that kids had a truly memorable experience by ending the day with a surprise. When the kids returned to the orphanage, Zee Cinema showered on them some exciting and cool goodies and to make their day even more special.

    Speaking of the occasion, Ruchir Tiwari, Deputy Business Head, Hindi Movie Channels, ZEEL stated, “Children’s Day is celebrated for kids to rejoice their childhood and create memories that will last them a lifetime. And what better than to bring alive the Zee Cinema’s  proposition- Movies. Masti.Magic – into the lives of children who don’t get an opportunity to celebrate it.  We hope to create some everlasting moments for them!”

    To make the celebrations even more special, Zee Cinema will also be leveraging ‘Masti Ki Pathshaala’ on their digital platforms. Videos will be shared online of the kids indulging in a range of fun-filled activities through the day.

     

  • Fly to USA to meet the SONIC “Power Rangers”

    Fly to USA to meet the SONIC “Power Rangers”

    MUMBAI: Its action time for all the Power Rangers fans across the country.  Sonic the channel for the action loving generation is geared up to turn every kid’s dream into reality with the launch of their new initiative – ‘Meet the Power Rangers in USA’ contest. The lucky kids will win an all-expenses paid trip to the United States of America where they will meet the Power Rangers in person and get a chance to click photographs alongside their favorite superheroes.

     

    The contest is currently on-air on Sonic Monday to Friday 3:30pm, giving kids the opportunity to not just meet the Power Rangers in USA, but also a chance to win super cool Power Ranger figurines daily.

     

    Speaking about the initiative, Nina Elavia Jaipuria, EVP & Business Head, Kids Cluster, Viacom18 said, “The key priority for us has always been to consistently engage with kids through innovative and experiential campaigns on television and beyond. The ‘Meet The Power Rangers in USA’ campaign is another step towards creating a tangible interface for children by providing them their most memorable and priceless moment – A personal tryst with their favorite superheroes.”

     

    Adding to the excitement of the contest, Sonic – the destination for real action and adventure, will also spread thrill and delight amongst children across India with  the all new power-packed episodes of Power Rangers. The new high octane season – Super Megaforce will see the Power Rangers stop at nothing to foil the plans of alien attack force.

     

    Sonic will take the action beyond television and engage with this wired generation. ‘Meet the Power Rangers in USA’ contest will also be promoted through a 360 degrees marketing campaign that will include an extensive on-air promotion on the Nickelodeon franchise channels and on relevant GECs and Movie channels. In addition, there is also a high decibel promotion across multiple platforms like digital with a dedicated microsite for the Power Ranger Contest on sonicgang.com and print promotions.

     

    The campaign will be further amplified through on- ground activations in malls in Mumbai and Delhi and extended to relevant touch points for kids such as Hamley’s, Funcity, etc. The Hamley’s activity in November will be across Mumbai, Delhi and Chennai will have performances and meet and greet with the Power Rangers. Kids can also participate in trivia sessions and win exciting prizes.

     

    Staring 8th November, the action and excitement begins at Funcity in 11 cities like Delhi, Jaipur, Mumbai, Thane, Chennai and more as kids battle it out against each other to be the ultimate Sonic gaming Champion along with promotions for the Sonic Meet the Rangers in USA campaign across 15 outlets.

     

  • Discovery Kids’ viewership jumps by 66 per cent

    Discovery Kids’ viewership jumps by 66 per cent

     NEW DELHI: It’s time for celebrations at Discovery Kids. It has claimed that its biggest launch of the year  – Kisna – has done wonders amongst the kids. Result, increasing the channel’s viewership by 66 per cent.

     

    Produced by internationally acclaimed Filmmaker Ketan Mehta, Kisna’s wit and valour has captured the imagination of kids from across India including UP, Delhi and Bangalore. (Source: TAM, CS-4-14, All India, Week 39-42 2014, 1400- 1600 Hrs).      

            

    Discovery Networks Asia-Pacific EVP and GM – south Asia and south east Asia Rahul Johri said, “We are delighted with the response of Discovery Kids biggest series of 2014 – Kisna. The successful premiere demonstrates the distinct appeal of Discovery Kids and its new franchise – Kisna.”

     

    It is the story of an adventurous and amusing young boy from Anandnagri and his adversary the wicked Raja Durjan of Andhernagri. During the series, Kisna clashes with Raja Durjan and each time squashes his evil plans of spreading fear in his hometown. The strongest fail to match Kisna’s superpowers and his group of friends as they resolve every problem with courage and ingenuity.

     

    It is telecast every afternoon at 2 pm as he battles all the evil with his humour and bravery and stands between the wicked forces of Trikaal and Raja Durjan and his beloved city.

     

    Discovery Kids is available in Hindi, English and Tamil languages across India on both analogue and digital platforms including Tata Sky, Dish TV, Reliance DTH, Airtel Digital and Videocon D2H.

  • Zee Learn reports lowered results for Q2-2015

    Zee Learn reports lowered results for Q2-2015

    BENGALURU: The Essel group’s education company Zee Learn Limited (Zee Learn) reported lowered results for Q2-2015. Total Income from operations (TIO) for Q2-2015 at Rs 22.76 crore was 39 per cent less than the Rs 37.30 crore in the immediate trailing quarter and 4.8 per cent lower than the Rs 23.91 crore in the corresponding year ago quarter. For HY-2015, Zee Learn’s TIO at Rs 60.06 crore was 4.6 per cent higher than the Rs 57.43 crore in HY-2014.

     

    Note: 100,00,000 = 100 Lakhs = 10 million = 1 crore

     

    PAT for Q2-2015 at Rs 1.14 crore (5 per cent of TIO) was 68 per cent lower than the Rs 3.56 crore (9.6 per cent of TIO) in Q1-2015 and 2.13 times the Rs 0.54 crore (2.2 per cent of TIO) in Q2-2014. For HY-2015 PAT at Rs 4.7 crore (7.8 per cent of TIO) was 24.4 per cent higher than the Rs 3.78 crore (6.6 per cent of TIO) in HY-2014.

     

    Zee Learn’s Total expenditure (TE) in Q2-2015 at Rs 19.18 crore (84.3 per cent of TIO) was 38.5 per cent lower than the Rs 31.17 crore (83.6 per cent of TIO) in Q1-2015 and 14 per cent lower than the Rs 22.31 crore (93.3 per cent of TIO) in Q2-2014. HY-2015 TE at Rs 50.35 crore (83.8 per cent of TIO) was 3.8 per cent lower than the Rs 52.36 crore (91.2 per cent of TIO) in HY-2014.

     

    The company’s marketing, advertisement and publicity expense (marketing expense) in Q2-2015 at Rs 1.58 crore (6.9 per cent of TIO) was 36.3 per cent less than the Rs 2.47 crore (6.6 per cent of TIO) in Q1-2015 and 16.7 per cent lower than the Rs 1.89 crore (7.9 per cent of TIO) in Q2-2014. Marketing expense in HY-2015 at Rs 4.05 crore (6.7 per cent of TIO) was 26.3 per cent lower than the Rs 5.49 crore (9.6 per cent of TIO) in HY-2014.

     

    Employee Benefit Expense (EBE) for Q2-2015 at Rs 5.84 crore (25.7 per cent of TIO) was 13.2 per cent lower than the Rs 6.73 crore (18 per cent of TIO) and 22.2 per cent lower than the Rs 7.51 crore in Q2-2014. EBE for HY-2015 at Rs 12.57 crore (20.9 per cent of TIO) was 20.6 per cent lower than the Rs 15.82 crore (27.5 per cent of TIO) in HY-2014.

     

    Operating cost in Q2-2015 at Rs 0.51 crore (2.2 per cent of TIO) was 24.5 per cent lower than the Rs 0.68 crore (1.8 per cent of TIO) and 37.3 per cent lower than the Rs 0.82 crore (3.4 per cent of TIO) In HY-2015, operating cost at Rs 1.19 crore (2 per cent of TIO) was 25.7 per cent lower than the Rs 1.60 crore (2.8 per cent of TIO) in HY-2014.

     

    Depreciation and amortisation expense (depreciation) in Q2-2015 at Rs 1.67 crore (7.4 per cent of TIO) was 15 per cent lower than the Rs 1.97 crore (5.3 per cent of TIO) in Q1-2015 and 4.6 per cent lower than the Rs 1.75 crore (7.3 per cent of TIO) in Q2-2014. HY-2015 depreciation at Rs 3.62 crore (6 per cent of TIO) was 10.2 per cent more than the Rs 3.29 crore (5.7 percent of TIO) in HY-2014.

     

    Other expense in Q2-2015 at Rs 5.49 crore (24.1 per cent of TIO) was 8.2 per cent lower than the Rs 5.98 crore (16 per cent of TIO) in Q1-2015 and 0.8 per cent more than the Rs 5.45 crore (22.8 per cent of TIO) in Q2-2014. Operating cost in HY-2015 at Rs 11.35 crore (18.9 per cent of TIO) was 1 per cent lower than the Rs 11.47 crore (20 per cent of TIO) in HY-2014.

  • This Diwali let’s do some ‘Kamaal Dhamaal’ fun and masti with ZeeQ!

    This Diwali let’s do some ‘Kamaal Dhamaal’ fun and masti with ZeeQ!

    MUMBAI: ZeeQ has lined up a dhamakedaar treat, promising its viewers a crackling yet safe Diwali. This Diwali the channel offers something new to excite viewers with the ‘Kamaal Dhamaal’ treasure hunt. With exciting prizes in store for the top scorers in the contest, this year’s Diwali is definitely going to be an exciting one for kids.

    The contest period is for 3 weeks starting from October 19, 2014. Kids need to spot the ZeeQ character coins which will appear frequently on the channel.

     The point value of each character is as below:

    Each character will have a special code which will appear on-air when the coin is being displayed everyday between 9 am to 9 pm. The viewers need to spot these coins and SMS the code to 57575 to collect maximum number of points. There are also bonus coins which will appear periodically on the channel which will help the viewers boost their scores and increase their chances of winning exciting prizes.

    That’s not all. To make the contest even more interesting, ZeeQ has introduced two very interesting aspects to the game, one is the Happy Hours and the other being the Clue Cam. In Happy Hours, there will be a huge boost in the frequency of the coins that appear on the channel so that viewers can score the highest possible points. The Clue Cam, a very interesting feature of the contest will randomly appear on screen and give a clue on when the next coin appears. The contest will run on-air from Monday to Sunday for three consecutive weeks and the winners will be announced every Wednesday.
     The Top 100 scorers of the contest win ZeeQ T-shirts and sippers. The Top 30 scorers at the end of 3 weeks will win exciting mobile phones, while the top scorer of the contest wins the coolest gaming console.
    Commenting on this, Aparna Bhosle, Deputy Business Head – ZeeQ, says, “ After the grand success of “ I love CBeebies” contest on ZeeQ, this Diwali, the ZeeQ Kamaal Dhamaal Treasure Hunt is yet another effort to engage with children and give away hundreds of prizes to make their festive period even more fun.”
    Come, watch and participate in one of the most exciting contests this Diwali Starting October 19, 2014 only on ZeeQ