Category: Kids

  • Nick ramps up Feb-schedule with two new shows & SpongeBob ‘Pakda Pakdi’ contest

    Nick ramps up Feb-schedule with two new shows & SpongeBob ‘Pakda Pakdi’ contest

    MUMBAI: Nick India is in rejig mode and is set to make a lot of noise this February. Kicking off the month, the channel will launch two new acquired shows Tumoya Island and Meteor and The Mighty Monster Trucks on its pre- school block Nick Jr. from Monday to Friday at 9.30 am and 10.30 am respectively.

    Tumoya Island narrates the fun between three friends Mafi, Buddy and Mekki, while Meteor…. tells the story of an aspiring astronaut truck and his adventures with his friends.

    Close on the heels of the ‘Masti Dosti’ contest, Nick has yet another SpongeBob based initiative titled ‘Pakda Pakdi’ to be rolled out across the channel on 5 Feburary.

    During the four week watch and win contest, kids will have to spot SpongeBob zooming across the screen on either a skateboard, a rope or a scooter during primetime (6-8 pm) from Monday to Friday and report it back to the channel.

    The idea behind the contest, Nick India vice president and general manager Nina Elavia Jaipuria explains that the theme is centered around the fact that SpongeBob is fatigued after a whole year’s work and is planning a holiday get away to theme park Nick Central in Australia. Unfortunately, his best buddy Patrick refuses to let him go and it is here that the viewers get involved to help SpongeBob in his efforts to escape from Patrick only to be rewarded with a free trip for one lucky winner and his family to Nick Central. Thus the tagline “SpongeBob Pakro Australia Jao.”

    What’s more, kids can also win television sets, discmans, mobile phones remote controlled cars and MP3 players everyday for spotting SpongeBob getting away from Patrick.

    To promote the contest, Nick has adopted a 360 degree approach and has tied up for cross channel promotions with Sony, SAB, MAX, Zee, Zee Cinema and Sahara as well as regional channels like ETV Marathi or Zee Bangla.

    Additionally, the campaign will be supported with a school contact programme which will be conducted across 350 schools in Mumbai, Delhi and Kolkata reaching out to almost 3, 00,000 kids. “We will distribute activity sheets, stickers, small quizzes to create a very comprehensive programme at schools. Nick will also have ‘meet and greet’ events with SpongeBob and Patrick in malls and multiplexes during the weekends when the footfalls are high,” says Jaipuria.

    Members of the ‘Nicksters Club’ will also be intimated via direct mailers or post so as to reach out to every Nick fan giving them an opportunity to compete for the grand prize.

    The contest has roped in four key sponsors including LIC as the main sponsors, co-presenting sponsors Maggi rice noodles Mania and associate sponsors Perfitti’s Big Babool and Tata Sky.

    The SpongeBob themed initiative follows as a continues and concerted effort by the channel to build a bond between the character and kids, so as to make SpongeBob synonymous with Nick. At the same time this will drive kids to sample the show and up the presence of the channel in India.

    By way of on-ground events Nick is going to bring other characters to Indian shores so kids can better relate to them. “In a similar manner, we will bring Dora The Explora for our juniors in India sometime later this year,” adds Jaipuria.

  • Nickelodeon unveils virtual community playground ‘Nicktropolis’

    Nickelodeon unveils virtual community playground ‘Nicktropolis’

    MUMBAI: Nickelodeon, a division of Viacom Inc.’s MTV Networks, has launched new kid-targeted virtual community titled Nicktropolis on 30 January. It promises to offer visitors multi-media experience giving them an opportunity to engage in a virtual world filled with web-based activities.

    According to an official release issued by the company, (at Nicktropolis, available at http://www.nicktropolis.com/ or through http://www.nick.com/), kids will have their own virtual community where they will have the opportunity to play games, watch video, explore Nickelodeon-branded and original environments, interact with other kids or Nickelodeon characters in real time, and create their own personalized 3D rooms.

    “Virtual worlds like Nicktropolis are part of our strategy to bring immersive, relevant entertainment experiences to our audiences wherever they are, and to build communities around our content across every kind of platform,” said MTVN chairman and CEO Judy McGrath. “The virtual worlds we’ve been building across our networks give the fans of our brands the high level of interaction they want with one another, and with the content itself.”

    Kids enter Nicktropolis by assuming an “avatar” that they design and personalize, choosing from an array of hairstyles, skin tones and clothing styles. Once a user selects a destination, the avatar appears in the particular environment and can move around simply by clicking where he/she wants to go.

    “Nickelodeon has a deep connection with kids, and Nicktropolis is built from our knowledge that kids’ interest in social networking is all about gaming,” said Nickelodeon and MTVN Kids and Family Group president Cyma Zarghami. “Nicktropolis serves as a one-of-a-kind multimedia virtual entertainment playground for kids that allows them to watch video from our immense library of programming, play games, interact with our characters and safely communicate with each other through controlled chat.”

    The site offers a 3D environment consisting of four main areas containing multimedia experiences, gaming, and opportunities to personalize their space, create video play lists of their favourite Nickelodeon content, and interact in a safe, community environment. Additionally, the company states that Nicktropolis incorporates numerous safety features to ensure kids’ virtual playground experience is as safe as possible. Participation in Nicktropolis relies entirely on the anonymous registration system, which does not allow kids to divulge personal, identifiable information, adds the release.

    Nickelodeon’s Nicktropolis is MTV Networks’ latest move in serving its audiences through original online and wireless content across all of its brands. This follows from Nickelodeon’s latest research study, Living in a Digital World (2006), which found that 86 per cent of kids 8-14 are gaming online; more than half (51 per cent) are watching TV shows and videos online; 37 per cent are instant messaging and 12 per cent are participating in chat rooms.

  • Nickelodeon unveils virtual community playground ‘Nicktropolis’













    MUMBAI: Nickelodeon, a division of Viacom Inc.‘s MTV Networks, has launched new kid-targeted virtual community titled Nicktropolis on 30 January. It promises to offer visitors multi-media experience giving them an opportunity to engage in a virtual world filled with web-based activities.


    According to an official release issued by the company, (at Nicktropolis, available at http://www.nicktropolis.com/ or through http://www.nick.com/), kids will have their own virtual community where they will have the opportunity to play games, watch video, explore Nickelodeon-branded and original environments, interact with other kids or Nickelodeon characters in real time, and create their own personalized 3D rooms.



    “Virtual worlds like Nicktropolis are part of our strategy to bring immersive, relevant entertainment experiences to our audiences wherever they are, and to build communities around our content across every kind of platform,” said MTVN chairman and CEO Judy McGrath. “The virtual worlds we‘ve been building across our networks give the fans of our brands the high level of interaction they want with one another, and with the content itself.”


    Kids enter Nicktropolis by assuming an “avatar” that they design and personalize, choosing from an array of hairstyles, skin tones and clothing styles. Once a user selects a destination, the avatar appears in the particular environment and can move around simply by clicking where he/she wants to go.


    “Nickelodeon has a deep connection with kids, and Nicktropolis is built from our knowledge that kids‘ interest in social networking is all about gaming,” said Nickelodeon and MTVN Kids and Family Group president Cyma Zarghami. “Nicktropolis serves as a one-of-a-kind multimedia virtual entertainment playground for kids that allows them to watch video from our immense library of programming, play games, interact with our characters and safely communicate with each other through controlled chat.”


    The site offers a 3D environment consisting of four main areas containing multimedia experiences, gaming, and opportunities to personalize their space, create video play lists of their favourite Nickelodeon content, and interact in a safe, community environment. Additionally, the company states that Nicktropolis incorporates numerous safety features to ensure kids‘ virtual playground experience is as safe as possible. Participation in Nicktropolis relies entirely on the anonymous registration system, which does not allow kids to divulge personal, identifiable information, adds the release.


    Nickelodeon‘s Nicktropolis is MTV Networks‘ latest move in serving its audiences through original online and wireless content across all of its brands. This follows from Nickelodeon‘s latest research study, Living in a Digital World (2006), which found that 86 per cent of kids 8-14 are gaming online; more than half (51 per cent) are watching TV shows and videos online; 37 per cent are instant messaging and 12 per cent are participating in chat rooms.

  • BBC launches a kids magic reality hunt in the UK













    MUMBAI: UK pubcaster the BBC‘s kids chanel CBBC is launching a reality hunt to find The Sorcerer‘s Apprentice.


    A boarding school set deep in the heart of the English countryside will become the home of magical adventure.



    14 scholars will be picked from auditions taking place across the UK. The successful applicants are then whisked away to magic school where they will have 18 days of intense training by top professional magicians.While the apprentices make the transformation from novice to magician, the children watching will also get to brush up on their own sorcery skills. In an accompanying series the magic mentors will give away some of their hottest secrets in step-by-step guides so children can learn how to perform magic tricks to amaze their family and friends at home.The apprentices will be schooled in the history of magic and folklore, the latin for casting spells, chemistry, card tricks and also look after resident magic animals. As their knowledge and skills progress they will be taught the art of illusion.At the end of each week, the children will compete, performing their magic in front of a live audience and the Sorcerer himself. The Sorcerer‘s Apprentice, being made for CBBC by independent production company Twenty Twenty, will be shown later this year.CBBC creative director Anne Gilchrist said, “The Sorcerer‘s Apprentice is going to be a great event for CBBC. Children of all ages are fascinated by magic and this show will inspire and amaze in equal measures.”

  • Hungama TV announces the winning pair of ‘OralB John Aur Kaun’

    Hungama TV announces the winning pair of ‘OralB John Aur Kaun’

    MUMBAI: Hungama TV has announced the boy-girl pair to win the talent hunt show Oral B John Aur Kaun. Aashan Virmani from Delhi and Rishi Dalmia from Hyderabad will get to star alongside John Abraham in the upcoming UTV produced feature film Goal.

    In addition to being featured in the Vivek Agnihotri directed film, the winners have also won a scholarship of Rs 5,00,000 and a three year contract with UTV to manage their film career. The lucky duo will soon fly to London for their shoot, states an official release.

    The kids were judged on their acting and dancing skills over three rounds by television stars Poonam Goel and Shraddha Nigam. In the quarter finals 40 kids (eight from each city) were reduced to 20 with an equal number of boys and girls. The final eight kids were selected in the semi finals that competed in the finals. The semi finals and the finals were judged by film director Vivek Agnihotri apart from the two judges, while John Abraham motivated the kids at the finals. In a multi-city audition, the show evaluated 5,000 kids across Mumbai, Delhi, Hyderabad, Ahmedabad and Kolkata.

    The show auditioning Hungama TV vice president programming Aparna Bhosle said, “Through John Aur Kaun, children from all over the country got an opportunity to display their talent; 40 short listed children from the thousands that applied came to Mumbai for the competition, they made new friends and more importantly had a lot of fun through the entire process.

    John Abraham says, “It feels great to be associated with Hungama TV, India’s first homegrown kids channel! The brand values of Hungama – mad fun and continuous innovation, appeal to me tremendously and I am looking forward to spending time interacting with kids. ‘John Aur Kaun?’ has given talented kids across the country an opportunity to shine and I am very glad to be involved in this effort. “

    On the occasion Aashana Virmani said, “I am very happy, I love John. He told me I look very beautiful and if I was 16 years older I could overtake the actress today”

    While Rishi Dalmia said, “I feel on the top of the world for winning this competition amongst thousands of kids. But at the same time I have to shoulder the responsibility of acting with some of the greatest stars like John and Bipasha, Arshad Warsi and Boman Irani. I am excited to start shooting for the film as the movie is on football and that’s my favorite sport too.”

     

  • 4Kids Entertainment licenses ‘Teenage Mutant Ninja Turtles- Fast Forward’ to major international broadcasters













    MUMBAI: 4Kids Entertainment has secured a number of key broadcast sales for its hit animated action comedy adventure series Teenage Mutant Ninja Turtles – Fast Forward to leading international broadcasters.


    New episodes of one of the most successful brands in global kids TV entertainment are set to launch on ITV Network (UK), RTVE (Spain) and Media Set (Italy) among others. ITV (UK) has acquired rights to both ITV and CiTV while RTVE (Spain) has acquired all 130 episodes of the TMNT series.


    Brian Lacey, EVP international for 4Kids Entertainment noted that recent licensees for the all-new hit animated action comedy adventure series also included SIC (Portugal), Ten Network (Australia), Cartoon Network (Australia & NZ), DR TV (Denmark), and Mediacorp TV12’s Kid Central (Singapore) among others.










    The Turtles are also returning to the big screen with an all-new CGI-animated feature film TMNT premiering on 23 March. The movie, produced by Imagi Entertainment, will be distributed by Warner Bros. Pictures domestically and The Weinstein Company internationally.


    The Teenage Mutant Ninja Turtles (130 x 30’) animated series has been a top-performing program around the world. The global broadcast lineup already includes TF1 (France), Alter TV (Greece), Teletoon (Canada), Cartoon Network (U.S.), RTL 2 and Jetix (Germany), TV3 (Russia), RTL Klub (Hungary), Minimax (Hungary, Czech Republic, Slovakia, Romania) and Nova TV (Bulgaria), RTE (Ireland), MTV3 (Finland), RTL-TVI and VMM (Belgium), Cartoon Network (Scandinavia), TV3 (New Zealand), SABC2 (South Africa), Televisa (Mexico), TV3 (Malaysia), Children’s Channel (Israel), Icelandic Broadcasting Corp. (Iceland), ABS-CBN (Philippines) and Cartoon Network (Philippines) among others.


    The Teenage Mutant Ninja Turtles were created in 1984 when Peter Laird and Kevin Eastman published a 40-page, black-and-white comic book. From the late 1980’s through the early 1990’s, the original animated adventures of the Teenage Mutant Ninja Turtles dominated kids’ entertainment.

  • Flying Bark Productions Licences Khufu The Mummy to iToys for DVD-based board game















    MUMBAI: Sydney-based entertainment studio Flying Bark Productions has finalized a licensing deal with Canadian toy and game manufacturer iToys for Khufu The Mummy, a DVD-based board game spin-of from the successful Atmosfear – The Gatekeeper.



    iToys, which will introduce Khufu The Mummy at the upcoming New York International Toy Fair, has set Fall 2007 for the retail roll-out of the board game.


    Fully interactive, Khufu The Mummy allows players to interact directly with the on-screen host (the freaky Pharoah) and play interactive games using the DVD remote control. Random DVD programming ensures infinite possibilities and a new game experience every time.

     

  • Cartoon Network to telecast ‘Justice League – Starcrossed:The Movie’ on 28 January

    Cartoon Network to telecast ‘Justice League – Starcrossed:The Movie’ on 28 January

    MUMBAI: Its blockbuster movie time again on Cartoon Network Theatre. The movie block will feature Justice League – Starcrossed:The Movie on 28 January at 12 noon.

    With the world TV premiere of Krishna:the Birth on Republic Day, the channel aptly caters to kid’s in the holiday mood.

    The plot follows the visit of the Thangarians and the visit to Earth forcing Hawk Girl is to choose between loyalty to her people or love for her friends on her adopted planet Earth. It promises to be story of a battle that could rip the world’s greatest superheroes apart forever.

     

  • Cartoon Network to telecast ‘Justice League – Starcrossed:The Movie’ on 28 January















    MUMBAI: Its blockbuster movie time again on Cartoon Network Theatre. The movie block will feature Justice League – Starcrossed:The Movie on 28 January at 12 noon.


    With the world TV premiere of Krishna:the Birth on Republic Day, the channel aptly caters to kid‘s in the holiday mood.



    The plot follows the visit of the Thangarians and the visit to Earth forcing Hawk Girl is to choose between loyalty to her people or love for her friends on her adopted planet Earth. It promises to be story of a battle that could rip the world‘s greatest superheroes apart forever.

     

  • Pogo to air ‘Mr. Bean Special’ on Republic Day













    MUMBAI: Pogo has announced that it will offer special back-to-back episodes of Mr. Bean on 26 January.


    The marathon of episodes will kick off at 7 am and will end at 7 pm, providing kid‘s a full dose of laughter!



    The channel has strategically positioned this themed line up titled ‘Bean Republic: Saat Se Saat Bean Ke Saath‘ as holiday programming on Republic Day, an important move to garner maximum eyeballs.