Category: Kids

Offutt will be responsible for all of the operational, financial, technology and human resources processes for Nick‘s creative resources and on-air departments. He will also manage key vendor relationships and outside partnerships. He will manage the delivery of creative services to key departments throughout the Kids and Family Group including: programming; marketing; consumer products; digital; and public affairs.

“Having Brian lead this team will help ensure that we bring streamlined processes and operations to our creative team. Brian has a track record of building great partnerships in both the creative and business communities, which will be invaluable in his new role,” said Levy.

Formerly the senior vice president of entertainment products for Nickelodeon & Viacom consumer products, Offutt managed the home video/DVD, book publishing and social expressions businesses for Nickelodeon, Nick Jr., Noggin, The N, Nick at Nite, TV Land, Comedy Central and Spike TV.

He was instrumental in consumer products growth and orchestrated relationships with key new partners including the Hertz Corporation for Nick on the Go, a portable, pre-loaded, media player for vacationing families; and Shutterfly for photo books, adventure books, greeting cards, and photo cards with digitally uploaded personalized content.

In addition, he was a member of the team that initiated Nick‘s partnership with Sony Music Label Group announced last summer. Offutt also managed the consumer products business for Paramount Pictures when this business was integrated into Nickelodeon & Viacom Consumer Products.

Based on the next generation television series launched on Cartoon Network last month, Ben 10: Alien force The Game begins five years after Ben put away the DNA-scrambling Omnitrix, but now Grandpa Max has gone missing and the planet Earth is in grave danger.

Gamers must help Ben take the Omnitrix out of retirement and lead eight different playable characters—including cousin Gwen, enemy-turned-ally Kevin Levin and five of Ben’s brand new alien forms—to utilize their all-new super powers and defeat the intergalactic invaders.

“Ben 10: Alien Force The Game is the only console videogame that allows players to take command of the Alien Force team to authentically control and experience their brand-new superpowers. Based on fans’ warm reception of Ben’s newest adventures and the impressive million-plus unit sales of the first Ben 10 videogame, we’re confident that our latest collaboration with Cartoon Network will prove even more successful,” said D3PA VP marketing Alison Quirion.

“Ben 10: Alien Force set records as the most-watched original series premiere in Cartoon Network’s history, winning its timeslot when it debuted, and each week the series continues to grow as destination viewing for kids. The release of this game will build upon the success of the first videogame by expanding fans’ experience with the brand and giving them a new battle to win with Ben,” said Cartoon Network Enterprises VP consumer products Christina Miller.

In Ben 10: Alien Force The Game, players work to find Grandpa Max and stop a diabolical Highbreed alien plot as they battle more than 20 types of enemies, including Highbreed invaders and DNAliens. Gamers will get to harness cousin Gwen’s new talent to create an energy shield and use it to protect and attack, as well as Kevin Levin’s ability to absorb materials like concrete, wood and metal to create an impenetrable shell on his body.

Ben 10: Alien Force The Game is a fast-paced, 3D side-scrolling action adventure that offers eight playable characters, an unlimited combo system and puzzles and challenges that will engage players of all levels for hours at a time. The Nintendo DS version will offer alternate playable alien forms including Goop and Echo Echo, giving players additional unique powers to command and explore.

Ben 10: Alien Force The Game for Nintendo DS is under development by 1st Playable Productions, LLC. All other versions are under development by Monkey Bar Games. The game is currently rated “RP” (“Rating Pending”) by the ESRB.

Leading up to the mini-movie premiere, Cartoon Network will promote the event through custom on-air spots and online elements at CartoonNetwork.com. Visitors to the Website will get a sneak peek of the on-air event by checking out part one of the mini movie, debuting on the site. The full-length mini movie will be available online following the on-air premiere. In addition, Cartoon Network.com will feature a custom gaming opportunity that features three levels of a Lego Indiana Jones online game building in difficulty, one level per week.

“We look forward to enhancing the viewing and online experience at Cartoon Network with this exclusive, action-packed multi-platform promotion around this much anticipated film,” said Cartoon Network ad sales, marketing and enterprises EVP Beth Goss.

“Following the success of our Star Wars Revenge of the Brick event, our new four-act feature movie is designed to combine the construction, fun and humor of Lego bricks and minifigures with Indiana Jones adventures to celebrate another blockbuster Lego line of construction sets based on an iconic movie property,” Lego Systems senior brand manager Michael Pratt.

Lego Indiana Jones and the Raiders of the Lost Brick were produced by M2 Films.

My Ka Laal is currently on air in Chandigarh and Ahmedabad.

My Ka Laal invites fierce competition between the top schools of these cities to get their kids as the RJ for this show. After auditions by the station, the kids are trained on various aspects of radio.

Underlining the importance of the show, St. John‘s School, Chandigarh senior counselor Jayanti Banerjee said, “It is definitely a good and healthy combination of entertainment with a purpose. It certainly proves that entertainment need not be mindless rather it can be nicely merged with conscience development in students.”