ITV

Category: GECs

  • Colors to premiere ‘Naati Pinky Ki Lambi Love Story’ on 27 Jan

    Colors to premiere ‘Naati Pinky Ki Lambi Love Story’ on 27 Jan

    MUMBAI: Colors will bring heart-warming love story Naati Pinky Ki Lambi Love Story from 27 January. The show will trace the journey of Pinky who is short but feisty, a fighter but also a dreamer, perceived as flawed but hope to find her true love.  Produced by Bodhi Tree Multimedia, Co-powered by Pravin Masalewale, the show will air every Mon-Fri at 9:30 pm.

    Viacom18 Hindi Mass Entertainment and Kids TV network head Nina Jaipuria said,“We started the year on a high note with Bigg Boss and Naagin ruling the charts. Keeping up the momentum, we bring to viewers a love story, a genre that is revered by the audience. As storytellers, we always attempt to make our stories relatable and heard and Pinky’s journey resonates the same. Questioning society’s definition of perfection, we present the love story of a free-spirited Pinky who is of short height but stands tall to inspire people to live life wholeheartedly. This saga of love, emotions and insecurities will strike an emotional chord with the viewers and at the same time entertain them.”

    A typical Delhi girl, Pinky Kashyap (played by Riya Shukla) is born and brought up in an orthodox Brahmin family. Standing tall at 4 feet 8 inches, she wants nothing beyond a conventional, married life. While her life comes with its own share of drama but Pinky tactfully uses her strength to counterweight what society defines as her physical drawback. Raised in a tightly knit family with a strict and reserved father, a loving and supportive dadi, a melodramatic mother, Pinky believes in living life to the fullest.  Just like every other girl, even Pinky’s parents want her to get married, her height always poses as a hurdle. But while Pinky is determined, she soon finds out that going the conventional way is not always easy. Will she find the Amitabh to her Jaya? Will she get married to her true love?

    Viacom18 Hindi Mass Entertainment chief content officer Manisha Sharma said,“While most people fight their flaws every day, we present the story of Pinky who has turned them into her strength.Naati Pinky Ki Lambi Love Story is a heart-warming amalgamation of her endeavours to find true love and her exceptional way of living a life that is beyond society’s judgement. Pinky’s compelling personality will stand out and viewers will relate to various stages of her life, the challenges she faces and the hysterical ways in which she conquers them. With diverse characters and an engaging storyline, we hope to create magic with Pinky’s Lambi Love story.”  

    Bodhi Tree Multimedia producer Sukesh Motwani said, “Pinky and her varied moods will not just entertain, inspire but will also compel viewers to be a part of her journey. Right from her unapologetic ways of dealing with emotional complications to her pursuit of finding a life partner. It’s the first-time the audience will witness the love story of a girl with short stature and will also touch upon sensitively the battles she fights every time she is needled. Every character in the show is distinctive and in the most fascinating way will contribute to her life. We hope Pinky finds a way to win the audience's heart.” 

    Riya Shukla, who plays the titular character on the show said, “Having explored the world of Bollywood, I am thrilled to make my television debut with COLORS. Naati Pinky Ki Lambi love storywill take viewers through a beautiful and warm narrative of Pinky’s journey of finding her one true love. While she lives her life wholeheartedly, she does come across a stumbling block, but her quintessential personality promises to touch lives. I hope the viewers fall in love with Pinky’s unusual ways of dealing with uncertainties.”

    Naati Pinky’s incredible love story is going to make you smile, laugh and make you moist eyed as the cast of Riya Shukla, Puneet Choksey in the lead roles and Vishwajeet Pradhan (playing Pinky’s father as Ram Kashyap), Dheeraj Rai (playing Pinky’s love interest as Gagan) and Bharti Achrekar (playing Pinky’s Dadi) will take the viewer on a joyride. 

    Focussing on her ‘short’comings and how she tactfully fights them, COLORS has designed a 360-degree campaign to engage with the viewers. Right from installing handle extensions in metros, Pinky helping the listeners on radio with their short girl problems to introducing Naati Pinky Ki Naati Chai glasses, the entire campaign will highlight many quirks of Pinky’s personality. The entire campaign is backed by strong print, digital, radio, on-ground and television plans to create a major impact. Additionally, the channel will also introduce a digital property #NaatiTales which will embody the essence of the show's lead character Pinky through various content pieces and digital mediums. The short series of stand-up acts will be enacted by two of television's renowned names Kavita Kaushik and Supriya Shukla. Along with these videos, a short story formed creative will also help establish the property #NaatiTales. 

  • World Economic Forum meet starts January 21; Zee Business to bring it all to you LIVE from Davos!

    World Economic Forum meet starts January 21; Zee Business to bring it all to you LIVE from Davos!

    MUMBAI: The World Economic Forum will be hosting its 50th meet at Davos, where over 3000 delegates from all across the world will be participating. WEF will be held between 21-24 January. Considering the importance of the event, Zee Business will give you LIVE updates from Davos. Zee Business has partnered with luxury car-maker Mercedes Benz to bring you updates from the event as and when they happen. Stay tuned to Zee Business channel or follow us on #ZeeBusinessatDavos.

    Switzerland's Davos is home to the world's biggest economic summit, the World Economic Forum, which sees a congregation of who's who in governments, corporate world and civil society to brainstorm on world affairs. They assemble to find viable solutions to problems and highlight potential ones that can have a wide impact. This edition of the Davos meeting will see the participation of over 3000 delegates. But first, know about the agenda for this year's meet.

    Davos is the annual meet of the World Economic Forum. Many parts of the world are experiencing winters, as is Davos, but the global dignitaries assembling for the WEF will be sharing a warm space together where they can share their ideas – they will be deliberating on making the world a better place to live in. This WEF meet is special also because this is the 50th annual meet. Some of the top leaders to be present during the meet will be US President Donald Trump, Russian President Vladimir Putin, German Chancellor Angela Merkel, Afghanistan President Ashraf Ghani, Finland's Prime Minister Sana Marin and Iraq's President Burham Saleh along with the state heads of Ireland, Brazil and Singapore. Apart from this, other leaders across the world would also participate in the event.

    India is planning a big show of strength in the upcoming World Economic Forum (WEF) annual summit to be held in Davos. The world's biggest economic summit will be held between 21-24 January. This will be the 50th summit of the WEF. The sixth-largest economy,

    India is also the fastest growing economy among large economies. Despite the global slowdown the world is looking at India with a lot of expectations.

    To bring you each and every major point raised at the meet LIVE will be Zee Business direct from Davos! Zee Business has partnered with luxury car-maker Mercedes Benz to bring you live updates from the event. The 4-day event is happening between 21 January and 24 January. Stay tuned on #ZeeBusinessatDavos for tracking all details.

    The theme for this year's meet is 'Stakeholders for a Cohesive and Sustainable World' where the discussion on the global economy will take place. The global leadership will also deliberate on how to make the world a better and liveable place. There will be six different topics – economy, technology, society, geopolitics, and industry – where almost 650 speakers will put their thoughts before the delegates and the wider world. According to the World Economic Forum, a 'Davos Manifesto' could be made this year to redraw the economic goals of companies and governments.

  • Big Ganga creates history – IBFA 2019 highest ever rated programme in the category

    Big Ganga creates history – IBFA 2019 highest ever rated programme in the category

    MUMBAI: It was another feather in BIG Ganga’s cap, as the no.1 Bhojpuri GEC channel broke all viewership records in the category till date. The very prestigious and glamorous International Bhojpuri Film Awards, hosted in Singapore by Big Ganga, which was telecast on 31st Dec 2019, witnessed 3X viewership in week 53 alone as compared to an average of previous 4 weeks, which is also the highest-ever recorded mark in the Bhojpuri category till date. With such resounding numbers, BIG Ganga IBFA 2019 emerged as a clear winner with the highest viewership of 1,254 (000), leaving its counterpart  who also telecast their own set of awards on 31st Dec,  far behind by garnering almost double the viewership in the same slots. The current feat also is higher compared to the previous edition of the IBFA awards ever hosted in the category by any channel. The event garnered a staggering reach of 4962 and remarkable TSV of 43.39 mins, which once again is stand out in the category for events hosted till date.

    Bringing the year to the perfect end in a gala celebration of the Bhojpuri industry, IBFA 2019 turned out to be the biggest hit of the season which was loved by audiences aplenty in the region. This awards ceremony rendered a perfect mixture of festivity and felicitation with celebrities from Bhojiwood and Bollywood coming together and mesmerizing viewers with their astonishing performances. The extravaganza was hosted by eminent personalities such as Ravi Kishan, Manoj Tiwari, Dinesh Lal Yadav, Aamrapali Dubey and Madhu Sharma whereas was attended by actors like Pawan Singh, Chintu Pandey, Kajal Raghwani, Sapna Gill, Krushna Abhishek, Kiku Sharda along with Bollywood Stars like Sunny Deol, Sunny Leone, Zarine Khan among others.  The audience, present in thousands comprised of Bhojpuris and natives of Singapore, President of Bhojpuri Association in Singapore and special guest – Mr. Jawed Ashraf, High Commissioner of India in Singapore who hails from Ara, Bihar and has a strong Bhojpuri connect. The enthralling spirit of the evening witnessed the High Commissioner breaking into an extempore speaking about the glory and rising power of Bhojpuri culture across the globe – evoking pride and thunderous claps from the audience across aisles.

    Amarpreet Singh Saini, Business Head, BIG Ganga said, “BIG Ganga has always been at the forefront when it comes to understanding the requirements of its viewers. With IBFA 2019 breaking all records and creating history, is a testament to the fact that we have once again successfully brought content for the audience which they actually want to consume. We have always believed in experimenting with content and moving ahead in the game with a different strategy each time. The ratings proves that while our competitors in the market also telecast Bhojpuri awards, BIG Ganga brought newness to the awards show by taking a GLOCAL (Global yet local) approach.” 

    Speaking about the achievement, Samrat Ghosh, Cluster Business Head said, “This has been a tremendous achievement where BIG Ganga has not only set a benchmark again in the Bhojpuri industry but also left all its counterparts far behind. Bhojpuri is a rapidly-growing language and the entertainment industry has grown many folds in recent times. The humungous viewership numbers not only depicts the success story of IBFA, but brings forward the fact that Bhojpuri content is going beyond boundaries with there being a huge market for it. We aim to create more original content and cater to the audience with our unmatched offerings.”

    The channel took a 360-degree approach to market the awards property and reached out to its audience via various mediums mention mediums. BIG Ganga’s shows enthrall and entertain audiences with its unique content, thereby making this platform apt for the whole family. Going forward with Q4 new offerings, the channel is already lining up exciting topical properties to further deepen its bond with its audience. Enhancing and enriching regional pride through upcoming new offerings of the biggest event of Holi – Faguaa, unique cookery show – Roj Hoyi Bhoj #SwadKeSaath, MemSaab, the brand is all geared to catering to the deep pockets of the region with multiple genres of content.

  • The Zoom Studios to premiere ‘Happily Ever After’ on 01 February

    The Zoom Studios to premiere ‘Happily Ever After’ on 01 February

    MUMBAI:  Closing 2019 on a high note with its originals transcending reviews from the critics and masses alike, The Zoom Studios kickstarts the New Year with its sixth original, ‘Happily Ever After’, a slice of life series that explores the reality of modern day wedding goals. Firmly positioning itself as a leading content house, The Zoom Studios with its five originals registered a viewership of over 120 million on its YouTube Channel. 

    The last offering from the content house, The Holiday, alone clocked a viewership of more than 45 million on YouTube and created a sensation on digital media with its loyal fan base. Continuing with its promise to offer relatable stories that are brought to life with strong narratives and power packed performances, The Zoom Studios’ upcoming show, ‘Happily Ever After’ will premiere on 01 February at 7 PM on The Zoom Studios YouTube channel and Zoom.

    ‘Happily Ever After’ captures the essence of a modern millennial relationship and brings to light the hitches and glitches the millennial couple – Roneet Bagchi and Avani Mehndiratta faces as they strive to achieve their dream wedding. Determined to host the biggest wedding, Avani and Roneet struggle to pull off their grand wedding with their limited savings. Resorting to their ‘jugaad’ ideas to tackle each impediment, Avani and Roneet are in for a roller coaster ride as the show unfolds.

    The show marks the web debut of acclaimed director, Navjot Gulati and brings together digital powerhouse talents, Naveen Kasturia (Roneet Bagchi) and Harshita Gaur (Avani Mehndiratta) to play the lead roles. Shot in the picturesque locations of Rajasthan, the show presents an ensemble cast of 54 actors from the small screen, coming together for the first time on an OTT original. Shivankit Parihar, Shruti Das, Gurpreet Saini, Shabnam Vadhera, Rajiv Khanna amongst others will be seen playing key characters in this situational drama-comedy.

    Times Network COO and executive president Jagdish Mulchandani said, “In a short span, The Zoom Studios has strongly built itself in delivering real, conversational and engaging narratives that have successfully resonated with our viewers. Continuing with our promise to bring forth strong narratives, ‘Happily Ever After’, is a refreshing take on modern day wedding goals and attempts to focus on the real happiness, which is devoid of a price tag. We are excited and thrilled to present our new show and I am confident that the show will reiterate the success of our previous shows”.

    Watch ‘Happily Ever After’ co-presented by Ponds and Digital Loans partner: SBI on 01 February 2020 at 7 PM on The Zoom Studios YouTube Channel and Zoom.

  • IBF questions need for new tariff order revisions

    IBF questions need for new tariff order revisions

    MUMBAI: The last six months have been rather unsettling for the television sector what with the regulator the Telecom Regulatory Authority of India revising tariff regulations for pay TV at least a couple of times. Indian broadcasting CEOs hence came together under the umbrella of the Indian Broadcasting Foundation (IBF) on 10 January to air their concerns about the latest amendments in the new tariff order.  They were more than clear that the latest revision is going to adversly affect their toplines and bottomlines and hence that may leave them no recourse but to consider legal options.

    While the new price regime implemented in the last year did not have enough time to settle, the Telecom Regulatory Authority of India (TRAI) once again revised the order recently including reducing the pricing cap to Rs 12 per channel to be included in a bouquet, down from Rs 19 per channel.

    “Even as the new regime was settling down, on 1 January 2020, TRAI notified certain amendments to the New Tariff Order and Interconnection Regulations for the broadcast sector. These amendments attempt to make further disruptive changes in an industry already grappling with the paradigm shift to an MRP based pricing regime,” IBF president and  Sony Pictures Networks MD & CEO N P Singh expressed.

    He also mentioned that while the broadcasting industry is apprehensive about the magnitude of changes, they support bringing in order into the system.

    Singh also noted that the collective cost to the broadcasters was well over Rs 1,000 crore in just communicating the changes to the consumers. Moreover, there was an overall loss of 12-15 million subscribers in the process.

    Walt Disney Company Asia Pacific president, Star  Disney India chairman Uday Shankar also raised the question that if a comprehensive exercise was done last year, then what is the need for the current revision. He also added that if TRAI is so concerned with bringing down the price for the consumer then why, in the name of NCF (network capacity fee), distributors are being allowed to charge as much as Rs 160 for something that DD FreeDish is giving for free.

    “The objective of NTO 1 was first – to give choice to consumers, second – to bring transparency and third – to reduce litigation. While only the first two have happened, it's too early to talk about the third. Statistically, overall 94 per cent of Indians are aware of the NTO and the choices they have because of the efforts made by the broadcast industry collectively. The month on month churn in industry shows that people are continuously fine-tuning their choices. The other objective of NTO was transparencey which it has also brought in. The question therefore, is ‘what is the fundamental need to change again?,’" posed Viacom18 Group CEO & MD & IBF vice president Sudhanshu Vats.

    "India is a heterogenous country with different choices and abilities to pay. In every sector there is a wide spectrum and that needs to play out more in Indian media as well. This push for consistency shouldn’t come in the way of the industry's and the economy's growth. In the M&E industry there is a lot of dynamism and flux and hence the broadcast sector needs to be able to settle down. If there has to be any change we need to allow for enough time for its implementation and also changes shouldn't be suggested so frequently," he added.

    Shankar also emphasised on the problems that long-tail channels will face. He commented that the latest revisions will seriously threaten the existence of smaller channels. He also raised concerns about the quantum of investment in content, which broadcasters have been making. 

    Zee Entertainment Enterprises Ltd (ZEEL) CEO & MD Punit Goenka also questioned if these changes are in line with the government’s stated intent of improving the ease of doing business. According to him, whether it will really benefit end consumers is also arguable. 

     

     

  • Star Pravah to launch new singing reality show – ‘Mi Honar Superstar’

    Star Pravah to launch new singing reality show – ‘Mi Honar Superstar’

    MUMBAI: Star Pravah is all set to launch an all-new singing reality show “Mi Honar Superstar” (“I am going to be a Superstar”) produced by Endemol Shine India. Launching on Sunday 12 January 2020 at 12 noon, the show is an opportunity for singers who have unfulfilled singing dreams, to prove themselves once again.

    The grand premiere, for the first time in the history of Marathi television, will see Mika Singh, Shaan, Sukhvinder Singh, Udit Narayan, Shalmali Kholgade and Nakash Aziz nominate participants who are striving for a second chance to make a singing career. These are talented individuals who for some reason or other had to put their singing dream on hold and pursue other avenues and careers, but will now have a second chance to present their talent to the world on the stage of “Mi Honar Superstar”. Adarsh Shinde, Rahul Deshpande and Mrunal Kulkarni will be the judges in the show while Pushkar Shrotri will be the host.

    "With ‘Mi Honar Superstar’, Endemol Shine India presents a new format in singing reality on Star Pravah. The platform gives a second chance to the aspiring singers to bring alive their unexplored potential. We expect to bring forth some superb singing talent on the show and will have some of the best from the music industry to mentor and guide the talent besides our formidable jury. Here’s hoping that true to its name the show does put the spotlight on the new superstars of Marathi Music!" said Endemol Shine India chief operating officer Gaurav Gokhale.

    “Talent is one thing that cannot be forgotten. We have seen so many cases of talented people giving up their talent and dreams for household responsibilities, families, not being able to perceive due to lack of support, financial problems, among many other reasons. Had they got the required support and the chance to perceive their dream, they could have been serious talent today and give some leading talent a run for their money. MHS on Star Pravah is such a platform that will give such talented people a second chance to fulfill their dreams and give another opportunity to achieve what they left out of choice or no choice. People with great voice and in perfect tune with their talent will compete with each other. Talent will be judged by established iconic singers and dreams will turn into reality here. Life always gives a second chance and this is the same emotion”, said Star Pravah programming head Satish Rajwade.

    The grand premier will see awesome performance by giants of the music Industry alongside superb talents scouted from all corners of Maharashtra. Post the grand premiere ‘Mi Honar Superstar’ will be presented to viewers every Saturday and Sunday at 9 PM.

    Famous singer Shaan talks about his experience with the platform of “Mi Honar Superstar” and says “I have a lot of love for the Marathi language and I feel a sense of belonging.  Marathi was my favorite subject at school and I used to get more marks in Marathi compared to other subjects. When I was asked to be present in the first episode of the “Mi Honar Superstar” by Star Pravah, I immediately agreed. I have sung Marathi songs on this platform. The special thing is – I loved the concept of the show. Very few people get a second chance in life.  So, participants should make full use of this opportunity given to them. If I had to talk about a second chance in my life – I loved singing right from the time I was young. I used to sing jingles as well, however, my voice changed when I was 12. I felt it won’t be the same as earlier. After 2 – 3 years of practice, I got back the voice which I had earlier. This story sounds unbelievable, but this is the second chance that life gave me.”

    The brand new singing reality show programme will be viewable on 12 January at 12 noon and 6 pm, only on Star Pravah.

  • Edelweiss bearish on Q3 performance of media industry

    Edelweiss bearish on Q3 performance of media industry

    MUMBAI: Financial services conglomerate Edelweiss is bearish on the third-quarter performance of the media industry. The firm has predicted it to be one of the toughest quarters for the industry with a  decline in both revenue and EBITDA. The report has also suggested that ad growth of broadcasters is likely to be under severe pressure due to an economic slowdown and high base while subscription revenue growth for broadcasters is likely to remain robust owing to the new tariff order (NTO).

    The report anticipates ZEEL’s Q3 revenue, EBITDA and PAT to decline by 5 per cent, 22 per cent and 21 per cent YoY respectively. It has also predicted advertisement revenue to decline owing to the economic slowdown, cutback in ad spends by large categories like consumer goods, auto, telecom and retail and withdrawal from the FreeDish platform. However, it belives subscription revenue growth to remain roboust owing to the tailwind from NTO and viewership gains in portfolio channels.

    “Amidst this challenging environment, we expect ZEEL's revenue to decline 5 per cent YoY, with domestic ad revenue declining 13 per cent (on a base of 22 per cent) and subscription revenue growing ~19 per cent YoY (on a base of 29 per cent). We expect EBITDA margin to contract ~630bps YoY owing to decline in ad revenues,” it added.

    It anticipates SUN TV Network’s Q3 EBITDA and PAT to decline by 12 per cent, 26per cent and 15 per cent  YoY respectively. Sun TV Network’s ad growth likely to be impacted by the broad-based ad slowdown and increased competition in regional markets. On the other hand, subscription revenue growth is likely to remain robust in the quarter as well.

    "Overall, we anticipate SUN TV’s revenue growth to decline 12 per cent YoY on account to dwindling ad revenue and absence of movie release (blockbuster movie in the base – Sarkar). Advertising growth for the business is expected to decline by low to mid double digit YoY. Subscription growth expected to be 16 per cent in Q3FY20 on a base of 24 per cent (9 per cent growth in DTH; 40 per cent in cable). The production business did not have any releases this quarter. We estimate EBITDA to decline 26 per cent in the wake of weak ad revenue growth and increased investment in fresh programming for SUN NXT and other tele channels,” the report adds.

    At the same time, it predicts a flattish performance of DTH operator Dish TV as well. Moreover, the pressure on subscriber addition and ARPU is predicted to remain given stress in rural economy and migration of customers to the FreeDish platform. Overall, a fall of 4 per cent qoq in both revenue and EBITDA, while ARPU is likely to decline at Rs 108, as per Edelweiss estimates.

    After a transform change last year with the roll out of NTO, the Telecom Regulatory Authority of India (TRAI) has released a few amendments to the new price regime very recently. While the proposed changes are beneficial for customers, broadcasters’ subscription growth could slow down due to the price revision as the financial services group suggests at the same time.

    While the amendments are consumer friendly, the report suggests that the new guidelines can lead to reduction in end-consumer ARPUs owing to the constraints placed on – bouquet discounting , price-linked bouquet inclusion of channels, and cap on the network capacity fee. However for broadcasters, this could lead to slowdown in the subscription revenue growth in the NTO as the prices are likely to come down.

    “On the flipside, we might also see – i) increased offtake of channels due to the downward price revision. ii) Migration of FreeDish customers to pay TV which could partially offset the slowdown in subscription revenues,” it adds.

    “Q4FY20 to be impacted marginally due to these amendments as they are effective from 1 March 2020. Overall, this is likely to be potentially negative for broadcasters given – ad revenue growth has been sluggish and resumption looks challenging; larger portion of growth for broadcasters in FY20 had been driven by the subscription revenues. However, in the long run, this would have a positive impact for the  broadcasters, as this reduces the OTT migration risk by reducing the price differential,” Edelweiss points out. 

  • Colors gears up for 2020

    Colors gears up for 2020

    MUMBAI: Colors is all set for an action packed 2020. The beginning of the year will witness the finale of its successful nonfiction property Bigg Boss. Post Bigg Boss, the channel will strengthen up its weekend slot by bringing another season of reality show Khatron Ke Khiladi. While in fiction format the channel will also launch two new shows Nati Pinky and Barrister Babu at the beginning of the year. 

    “As we prepare for a stronger year, Colors will continue presenting bold, disruptive and empowering stories as well as bring alive endearing characters. The strengthening our weekend slot will be the brand-new season of Khatron Ke Khiladi which has been shot in Bulgaria this time. The season will yet again have celebrities from all walks of life, fighting and overcoming their biggest fear while returning as the host would be the taskmaster, Rohit Shetty. On the fiction front, we have two very compelling stories Naati Pinky and Barrister Babu which will be launched in early 2020,” said Viacom18 Hindi mass entertainment and kids TV head Nina Elavia Jaipuria.

    “The first half of 2019 saw a lot of changes in terms of policies and norms with the implementation of NTO resulting in a paradigm shift within the industry. Not only policies but also the evolving taste preferences of the viewers created a challenging atmosphere for broadcasters. But it also won’t be wrong to say that the market is large enough to accommodate varied content. This has happened due to the growing audience as well as the diverse tastes amongst them. We had shows that worked well and resonated strongly with the audience while a few of them did not hit the right chord and were pulled off-air,” said Nina Elavia Jaipuria. 

    She further said, “But we have always believed in breaking out of the monotony and present refreshing storylines and we continued to do so right from the beginning of the year. While we started the year with the power-packed finale of Bigg Boss and launch of a phenomenal season of Khatron Ke Khiladi, we subsequently launched a strong line up of new fiction offerings including Choti Sarrdaarni, Ram Siya Ke Luv Kush, Vidya with the recent being Shubharambh and Naagin further strengthening the prime-time slots. Our focus has been to build character affinity and present stories that connect with people at every level.”

    The channel says that with two shows in top 10 fiction and Bigg Boss being number 1 non-fiction in the industry, the channel ended the year on a high note by being no 2 in all day prime time. The year started with the finale of an outstanding season of Khatron Ke Khiladi and ending with the current season of Bigg Boss being one of the top non-fiction properties in the industry. Strong fiction properties like Choti Sarrdaarni, Vidya and Shakti have propelled the channel's growth and strengthened its position by being the slot leaders. Apart from this our newly launched fiction offering Shubharambh has made a promising opening. In 2019, viewers also witnessed and enjoyed two of the biggest Bollywood extravaganzas on COLORS- IIFA and Filmfare. With the end of this year, it also brought back television’s most popular fantasy fiction, Naagin Bhagya Ka Zehreela Khel.

  • Put on your running gear, Zee Business BSE Bull Run 2020 is here – Registration, top attendees and all you need to know

    Put on your running gear, Zee Business BSE Bull Run 2020 is here – Registration, top attendees and all you need to know

    The stock market resembles our lives a lot. At times it is on a bull run, and sometimes it shows a bearish attitude. Nevertheless, no matter what life comes across as, we should always stay bullish towards our commitments towards health and happiness. Now, leading business news channel and the top choice of share bazaar experts and business fraternity, Zee Business has come up once again with 'Zee Business BSE Bull Run 2020' to rejuvenate and revamp your commitment towards life and health. Always remember, the stock market is all about making money, and this dream can only come true if you are armed with a fit mind…and, undoubtedly that stays in a healthy body. So, pull up your socks and gear up with your running gear for the much-awaited Zee Business BSE Bull Run 2020.

    The 5th edition of Zee Business BSE Bull Run  – an annual run with the goal of making Mumbaikars Healthy as well as Wealthy – is set to be held on January 12, 2020. The 6 km Fun Run is happening on Sunday at 6 am from Ground No. 1 next to PNB Building, BKC, Mumbai. Registrations are free – to participate log on to
    https://www.zeebiz.com/bullrun OR send an SMS BULL to 57575.

    This unique initiative promotes being Healthy and Wealthy.

    “For those individuals following the markets who are also in the rat race, need to also prioritise their Health. And those who are maintaining good health, can benefit by getting guidance on wealth creation. So, this initiative, Zee Business Bull Run, is a perfect combination for both – Health and Wealth making," Anil Singhvi, Managing Editor, Zee Business said.

    While fitness is often considered a thing for the youth to focus on, however, in this instance it should make all members of the family get super-excited! Simply put, physical activity and exercise is important for everyone – Father, Mother, Son, Daughter, Grandparents and more. The goal, reason and amount of exercise can differ depending on age, of course. It is a fact that physical activity helps you to stay fit and maintain good health and that is where Zee Business BSE Bull Run comes in.

    Health and fitness enthusiasts must know that the event will be a star-studded affair with eminent personalities and celebrities from the government, corporate houses, entertainment and other important walks of life in attendance. Zee Business with its legacy

    & expertise in Finance, Markets & Wealth creation partners BSE to bring together leading names from Stock Market, Personal Finance, Government Ministers, Celebrities from Bollywood & Media industry to give the masses a taste of Health and Wealth creation from the experts.

    Top leaders and politicians from the Central and State Government of India will grace the event. Also, corporate leader Gautam Hari Singhania, Chairman & Managing Director, Raymond Limited will also be there. Moreover, celebrities like Sunny Singh Nijjar Sonnalli Seygall will also attend Zee Business BSE Bull Run 2020. Additionally, some key attendees will be VK Sharma, HDFC Securities; Vijai Mantri, Co-Founder & Chief Investment Strategist, JRL Money, Deena Mehta, MD, Asit C Mehta Investment Intermediates Ltd, Vikas Khemani, Founder, Carnelian Capital Advisors, Ajay Bagga, Market Expert, Navneet Munot, CIO, SBI MF, Amisha Vora, Jt. MD, Prabhudas Lilladher Group and many others.

    So, what are you waiting for? Gear up for a healthy life is just a click away with enrolment happening on  https://www.zeebiz.com/bullrun.

    So, with a full-on adrenaline rush, see you at the Zee Business BSE Bull Run 2020!

  • Star India to launch 4 new channels, rebrand Movies OK

    Star India to launch 4 new channels, rebrand Movies OK

    MUMBAI: Star India will launch four new channels Vijay Music, Star Movies Select, Star Sports 3 HD, and Disney Channel HD. It is also rebranding Movies OK as Star Gold 2.

    Except for Disney Channel HD, all the other four channels will launch/rebrand on 1 February 2020. Meanwhile, the Disney Channel HD to be rolled-out from 1 March 2020.

    A new entrant in Tamil music section, Vijay Music is priced at Re 1 per month and to compete with other channels the same segment such as Raj Television Network’s Raj Musix, Sun Network’s Sun Music, Jaya TV Network’s Jaya MAX.

    The broadcaster has decided to add Star Movies Select to cater the audiences in standard definition (SD) category as premiere movies channel, in addition to Star Movies Select HD (high definition).

    To give larger-than-life experience to customers, the broadcaster to start Star Sports 3 HD at a price of Rs 5 per month, in addition to existing Star Sports 3 in the SD category. Meanwhile, it is also to come up with second HD kids’ channel, Disney Channel HD that will cost around Rs 10 per month.

    With the rebranding on Movies OK to Star Gold 2, the broadcaster will end the ‘OK’ branding as earlier it had also renamed the Life OK channel to Star Bharat. Star Gold 2’s SD version will cost Rs 2 per month, while for its HD variant customer to spend Rs 5 per month.