ITV

Category: GECs

  • Colors partners with Diwaili @Times Square In the US; telecast on 26 November

    Colors partners with Diwaili @Times Square In the US; telecast on 26 November

    Mumbai: Times Square, New York is a location almost everyone heads to when visiting the Big Apple. 28 October, this year, visitors were treated to another edition of the grand Diwali festival with the square between 46 and 48 the street being transformed into a colourful tapestry of Indian culture  NYC Mayor Adams, majority leader Chuck Schumer, director for United States domestic policy, Neera Tanden, and assemblywoman Jenifer Rajkumar lit a diya (lamp) at the famed ball drop tower with family and friends in attendance, symbolising the illumination of the soul and the dispelling of ignorance

    Viacom18’s Aapka Colors channel in the US partnered with Event Guru and sponsor Gopi Dairy came on board to people from various backgrounds in the spirit of love, friendship, and togetherness.

    The celebration culminated in an electrifying concert which started at 8 pm, featuring renowned artists from Bollywood, headlining the event was Mika Singh, the iconic Bollywood singer, and former American Idol contestant, Shuba. Along with, soul-stirring British Indian classical singer, Shivali. Their performances captivated the audience, making 2023’s  Diwali Festival at Times Square an unforgettable experience!

    “As a network dedicated to providing quality entertainment, culture, and connectivity to our diverse audience, being associated with Diwali at Times Square aligns perfectly with our core values. This event is a true celebration of the rich traditions and heritage of India, and we are proud to lend our support to such an extraordinary platform,” said IndiaCast Media executive vice-president & head of international business Govind Shahi.

    “We are delighted to be associated with the magnificent Diwali at Times Square event along with Gopi Dairy. It is a great honor for Colors TV to be a part of this grand celebration, as it provides us with a unique opportunity to connect with audiences every year and spread the spirit of Diwali,’ added  IndiaCast Media senior vice president and business head Americas Sameer Targe.

    “Our collaboration with Diwali at Times Square has successfully spanned for the past three years! This year is exceptionally exciting as our client Gopi Dairy, the title sponsor, increases their focus on the East Coast with our 360 media solution that combines ‘ground’, ‘on air’ and ‘digital elements’, all centered around Diwali. We have elevated our partnership with a multi-level sales and marketing initiative responding to the growing demand for integrated media solutions. Our partnership promises to redefine the media engagement and captivate our audience,” said IndiaCast head of sales & marketing Americas Shalaj Dang.

    “Gopi Dairy is proud to sponsor ‘Gopi Dairy Diwali at Times Square 2023’, a festival rooted in peace, new beginnings, and the human values of gratitude and humility. At Gopi, we’re honored to have been part of your daily lives for over a decade, delivering pure dairy products from our family to yours. This is an historic moment for us all to celebrate the universal festival of light and joy!” added Karoun Dairies CEO  Rostom Baghdassarian.

    “The annual Diwali festival in Times Square plays a pivotal role in the western hemisphere as the festival’s significance and fostering a peaceful and harmonious world. During Diwali, people decorate their homes and share sweets and gifts with their friends and loved ones. Our title sponsor, Gopi Dairy, aligns perfectly with the tradition of spreading sweetness and joy,” stated Diwali at Times Square founder  Neeta Bhasin.

    The event was livestreamed on 28 October and is to now to be telecast on Aapka Colors on 26 November at 1 pm Eastern time and 10 am Pacific Times. 

  • ZEE Biskope brings the Biggest Bhojpuri event on Chhath Puja

    ZEE Biskope brings the Biggest Bhojpuri event on Chhath Puja

    Mumbai: Observed six days after Diwali, Chhath Puja, also known as Surya Shashthi, is an ancient Hindu Vedic festival and one of the most popular and celebrated festivals in Bihar, Jharkhand & Uttar Pradesh. Chhath Puja involves the toughest fasts of 36 hours in homage to Surya Dev & Chhathi Maai, offering arghya (prasad) for bestowing the bounties of life on Earth, granting our wishes, blessing the children and providing strength & support to the poor.

    This festival not just adds merriment but even fosters the values of family bonding. Entertainment forms a significant part in amplifying the celebrations as the region floats in the melodies of devotional Chhath Puja songs, dance and performances. Festivals always call for special celebrations and when its Chhath Puja, the merriments have to be magnanimous. As the viewer’s favourite channel, ZEE Biskope has always catered curated and topical content to its ardent viewers through World TV Premieres, movie festivals & viewer engagement initiatives. This festive season wouldn’t be an exception. Under the umbrella theme of Ghar Parivar Chhath Tyohaar (celebrating Chhath Puja with your family), ZEE Biskope brings the biggest Chhath Puja special event Jai Chhathi Maai featuring some of Bhojpuri’s biggest superstars including Dinesh Lal Yadav Nirahua & Amrapali Dubey as the leads along with Pradeep Pandey Chintu.

    Chhath vrat is usually observed by female of the household as a Vratin. However, ZEE Biskope is always a trendsetting and taking a clutter-breaking leap in the concept as Chath is about having a sincere devotional spirit. This time it will be displayed by a unique stand taken by Nirahua to do Chath vrat himself. The event is co-powered by Colgate Strong Teeth & Boroplus Antiseptic Cream, Special Partner Fortune Kachhi Ghani & Maggi 2 min Noodles and Cosmetics Partner Dazzler Eterna. This is supplemented with a slew of other content interventions like a week-long movie festival with biggest blockbusters and an engaging contest with big prizes.

    Jai Chhathi Maai is a musical narration act that symbolises the rich cultural nuances that the region believes in deeply and also epitomizes the pride around its most core and beloved festival which is unique and standalone. After successful past episodes on ZEE Ganga, this popular property will be featured on ZEE Biskope this year on 18 Nov at 7 pm. The brand has roped in Bhojpuri’s biggest superstar duo Dinesh Lal Yadav Nirahua & Amrapali Dubey as the leads for the show along with Bhojiwood’s heartthrob Pradeep Pandey Chintu. This year’s concept is a first time & unique thought that breaks the myth of usually women observing the Chhath Puja vrat. The show sets in where the male protagonist Nirahua decides to observe Chhath Puja rituals himself. Chhath Puja vrat is the toughest vrat amongst all as it needs to be Nirjala (without drinking water) for 36 hours, but there is a compelling reason why Nirahua decided to do it. Although he gets derided by society & family for doing this stand but when everyone comes to know the reason behind it, they all respect his sincerity and devotion. Watch Jai Chhathi Maai to know Nirahua & Amrapali’s journey for this Chhath vrat.

    The event will be star-studded with brilliant performances from Bhojpuri stars like Smriti Sinha, Anara Gupta, Manohar Singh, Mamta Raut, Shruti Rao and others. Its an event that’s unmissable on Chhath Puja!

    Celebrating the Chhath Puja festive mood, the channel brings a topical movie festival <Ghar Parivar Chhath Tyohaar> between 13 – 17 Nov on Prime Time 6 – 9 pm. This will further boost your festive entertainment with a host of family-oriented blockbusters that can be enjoyed together with your loved ones. The viewing experience will be equally gratifying with an engaging contest Chhathi Maai Uphaar Barsayi that will invite viewers to watch the festival movies between 13 – 17 Nov where a celeb’s photo will be featured every hour. Viewers need to give a missed call on 8291829107 and key in the right chronology of artist names as flashed on TV. Daily winners will get smartphones. While those who watch the Jai Chhathi Maai event on 18 Nov and answer correctly will win mega prizes like home theatre system, fully automatic washing machine & 43” Smart TV. Needless to say, it’s a full festive extravaganza on ZEE Biskope this Chhath Puja. The wholesome entertainment package with Jai Chhathi Maai event, movie festival & Chhathi Maai Uphaar Barsayi contest will definitely take the celebrations to a different level and receive maximum love from Bhojpuri viewers.

    Speaking about this festive property, ZEEL chief cluster officer – East Samrat Ghosh said, “Being a hyperlocal & consumer-centric brand, ZEE Biskope is committed to bringing the best of entertainment during the region’s biggest festival Chhath Puja. The clutter-breaking concept of a male observing Chhath vrat is the USP of the show this year and demonstrates ZEE Biskope’s thought leadership in shaping the category. We are delighted to have already onboarded big brands like Colgate, Emami, Nestle, Fortune & Dazzler Eterna. This shows the strength of the property and is an acknowledgement of our commitment to serve authentic & curated content to our viewers.”

    Talking about the event,  ZEE Biskope Chief Channel Officer, Bhojpuri cluster  Amarpreet Singh Saini, said, “We have always paid heed to an enriching family viewing experience. Festivals like Chhath are meant to be enjoyed with family as it fosters love & bonding. This year’s offerings make it a holistic hyper-entertainment package that goes beyond movies. Strong artist lineup, myth breaking concept and engaging performances are designed with a penchant to serve curated content making it more meaningful to our viewers. I wish everyone a Happy Chhath Puja.”

    ZEE Biskope is living upto its promise of Aanthon Pahariya Loota Lahariya through its curated offerings all year round. Its available on Airtel (channel no 663), Tata Sky (channel no 1120), DEN Bihar (channel no 840), DEN Jharkhand (channel no 839), DD Free Dish (channel no 31), d2h (channel no 2073), Dish TV (channel no 1555), Siti Cable (channel no 214) and Darsh Digital (channel no 189). It’ll soon be available on all other major cable platforms. 

  • Manoj Tiwari inaugurates B4U’s new North office

    Manoj Tiwari inaugurates B4U’s new North office

    Mumbai: B4U Network comprises of popular Channels B4U Music B4U Movies B4U Kadak B4U Bhojpuri & recently launched Dhamaka Movies. The channels are entertaining millions of viewers on FTA platforms and are one of the eminent players on the said platform.

    B4U is an iconic brand and has been a significant player in Movies, Music and Regional genres. As a Mass Specialty Entertainment Network, the network has been entertaining viewers for over two decades with diverse high-quality content.

    Growing significantly the network has acquired a swanky new Office at Windsor Grande a prominent & upscaled commercial address in Noida.

    The office was inaugurated by the eminent personality Shri Manoj Tiwari.  BJP MP from Delhi who is also a renowned actor and singer. He was gracious enough to spend time with the team and made the inauguration a very special event.

    On this occasion, Pawan Kumar Sharma (CRO-B4U) commented that Manoj Tiwari ji apart from being an eminent political leader, is also a stalwart in Bhojpuri Cinema, his immense experience & insights will be extremely valuable for not only B4U Bhojpuri, but Industry as whole. We are extremely grateful to him for sharing his creative wisdom with us.

    B4U Bhojpuri launched in 2019 has seen robust growth and is currently amongst the top channels in the Bhojpuri Regional movie space.

  • Colors Tamil brings WTP of Vijay Sethupathi’s thriller drama ‘Mumbaikar’ on 5 Nov

    Colors Tamil brings WTP of Vijay Sethupathi’s thriller drama ‘Mumbaikar’ on 5 Nov

    Mumbai: Colors Tamil is all set to premier a captivating and unconventional tale ‘Mumbaikar’ that puts the focus on the city of Mumbai and its many layers this Sunday, November 5 at 2pm.  Mumbaikar, Powered by ‘Ramraj Cotton Shirts’ with Special Partner ‘Pothysin Deepawali Fashion Rockets’, is part of the channel’s ‘Movie of the Month’ series. Directed by acclaimed filmmaker Santosh Sivan, the thriller drama, which is the official remake of Lokesh Kanagaraj’s ‘Maanagaram’, stars an ensemble cast, including Vijay Sethupathi, Vikrant Massey, Hridhu Haroon, Ranvir Shorey, Tanya Maniktala, and Sanjay Mishra.

    Set against the backdrop of Mumbai’s bustling streets, Mumbaikar follows a hyper-linked plot structure, intertwining the lives of various unrelated characters. The film chronicles the journey of the key characters whose lives suddenly converge across multiple events that take place during a 24-hour period. This, in turn, changes the characters’ perspectives towards the city and life itself. With its compelling narrative, the movie promises to take audiences on an exciting journey and showcase the lesser-known sides of India’s city of dreams. Produced by Jyoti Deshpande and Riya Shibu.

    Vikrant Massey, who portrays a pivotal character, shares his thoughts on the movie’s WTP, “It has been an absolute pleasure sharing screen space with Vijay Sethupathi Sir. I have grown up watching Santosh Sivan Sir’s films. I have always admired his work and now to be directed by him was an experience I will cherish forever. I am sure people of Tamil Nadu will enjoy our super combo”.

    Talking about Mumbaikar, Sethupathi said, “It is an exciting time for Indian actors. We are getting opportunities to work on films across languages. After the love and appreciation, I have received for my web series, this movie marks my first Hindi film debut, I am looking forward to Tamil audiences’ reaction for its Tamil television premiere film. I am sure they will love & appreciate it.”

    Ace director Santosh Sivan further shared his excitement on the trailer release, “It was a great feeling to direct a Hindi film once again. Mumbaikar is a film that gives a perspective of the city through the lives of interwoven characters. Mumbai has its own unique spirit and I have tried to encapsulate it through the film. It was amazing working with such talented actors in one film! I am thrilled for its Tamil TV Premiere on Nov 5th.”

    A special promo has been conceptualised with Channa Patna Toys that tells the story of Mumbaikar from Vijay Sedhupathi’s POV. It has gone viral, creating a huge interest for the movie. Watch this amazing film with your family on Colors Tamil, being aired for the first time on 5 Nov, at 2 PM!

     

     

  • COLORS’ upcoming social drama – ‘Doree’ sheds light on girl child abandonment

    COLORS’ upcoming social drama – ‘Doree’ sheds light on girl child abandonment

    Mumbai: Countless Indians honor women as goddesses, ironically, a significant number among them abandon female infants at birth due to the belief that a daughter cannot perpetuate the legacy of a family. As per the United Nations Population Fund (UNFPA) report issued in 2020, about 4.6 lakh girls in India were missing at birth each year between 2013 and 2017. This grim reality reflects the insidious grip of ‘chhoti soch’ (narrow-mindedness) deeply embedded in the collective psyche even today, demanding an urgent overhaul in the way society perceives and values girl child. Addressing many such socially relevant issues and building upon its legacy of delivering distinctive content, COLORS brings to light yet another critical issue – the abandonment of girl child – through the compelling narrative of ‘Doree’. At the core of ‘Doree’ lies an unwavering depiction of a girl’s struggle that comes with her birth and the fight for her societal rights. Starring Sudhaa Chandran as Kailashi Devi Thakur, Amar Upadhyay as Ganga Prasad, and Mahi Bhanushali as Doree and produced by Jay and Kinnari Mehtaa’s Jay Mehtaa Productions, ‘Doree’ premieres on 6 November 2023 and airs every Monday to Friday at 9:00 pm only on COLORS.

    Set against the backdrop of Varanasi and highlighting social issues like girl child abandonment, the show ‘Doree’ traces the tale of a six-year-old doting daughter who lives with her foster father, Ganga Prasad in the Bunkar mohalla and questions her abandonment at birth. While Ganga Prasad counts himself lucky to have a daughter, the ruler of Varanasi’s handloom empire, Kailashi Devi Thakur deems daughters as unworthy. In this world steeped in discrimination, will Doree break the shackles of patriarchy?

    Set to be seen essaying the role of Ganga Prasad, Amar Upadhyay said, “It’s incredible to be a part of a show that aims to give viewers more than just entertainment. The show focuses on regressive mindset of abandoning female child at birth.  I’m beyond excited on portraying the character of Ganga Prasad in ‘Doree’ a dedicated father, who like any parent wants the best life for his daughter, despite facing challenges in acquiring a job due to an impaired hand. Reconnecting with COLORS for a show like this, is a matter of pride and we hope that Doree will spark conversations around such important topics in the public sphere.”

    On embodying the role of Kailashi Devi Thakur, veteran actor Sudhaa Chandran said, “I applaud COLORS for bringing a show like ‘Doree’ that sheds light on some prevalent social malady like – girl-child abandonment which even today is observed in many parts of our country. Fixated on a male heir, Kailashi Devi upholds archaic values within her family and runs its handloom empire. Having been part of numerous shows on the channel, I’m delighted to collaborate with them once again. Over the years, the audience has shown immense love for my previous roles. I’m hopeful that the same love and appreciation will be extended to this show.”  

    Producer Jay Mehtaa and Kinnari Mehtaa jointly said, “We are thrilled to present ‘Doree’, a show that delves into a heartwarming father-daughter bond and how she navigates her fight for equality against Kailashi Devi. Through Doree, our aim is to initiate impactful conversations on girl child abandonment that still persists in today’s time. We look forward to our collaboration with COLORS, and with this thought-provoking show we hope to bring a positive change in the society.”

    While being at the forefront of driving societal change through its acclaimed shows, COLORS is known for its disruptive marketing activations. To shed light on the persisting issue of girl child abandonment in our society, COLORS has carefully crafted a comprehensive marketing campaign spanning across multiple platforms. On International Girl Child Day (11 October) the HGEC launched a powerful promo for ‘Doree’ across platforms. Challenging the misconception that such practices are not prevalent in today’s world, the channel is running a campaign revealing shocking facts and real-life instances of girl child abandonment, aiming to underline the issue and underscore the importance of presenting such thought-provoking narratives. Leveraging its extensive reach, the channel will reinforce the show’s message through strategically placed billboards at prominent locations in key markets, creating a visual impact and a strong presence on social media.  As part of the digital plan for ‘Doree,’ the channel is creating a special audio-visual (AV) that narrates the legacy of the brand in bringing forward socially relevant issues which are still prevalent in the society. Its digital strategy involves working with public figures and influencers such as Swara Bhaskar, Richa Chadha, Faye D’souza and gathering opinions from the public through vox-pop segments. The channel will be teaming up with COLORS’ Social Squad and involving various artists to spread awareness about girl child abandonment. Through this well-thought-through marketing and digital campaign, the channel aims to open a dialogue about this pressing societal concern.

    Let’s pledge to bring a change in society with ‘Doree’ premiering on 6 November 2023 and thereafter every Monday to Friday at 9:00 pm only on COLORS.

    Source for the statistic: United Nations Population Fund:
    https://www.unfpa.org/sites/default/files/pub-pdf/UNFPA_PUB_2020_EN_State_of_World_Population.pdf

  • Sony Entertainment Television introduces Arya in “Dabangii Mulgii Aayi Re Aayi”

    Sony Entertainment Television introduces Arya in “Dabangii Mulgii Aayi Re Aayi”

    Mumbai: A pioneer in presenting stories set in the milieu of diverse backdrops with memorable characters, Sony Entertainment Television is all set to introduce viewers to the feisty and fearless, Arya, in its upcoming fiction launch, ‘Dabangii – Mulgi Aayi Re Aayi’. Premiering on 30 October 2023, this entertaining drama will air every Monday to Friday at 8:30 pm, promising audiences a riveting tale of a daughter’s quest to find and unite with her father, entering a world with hidden secrets and entangled relationships that will turn her life upside down.

    A remarkable ensemble, featuring Maahi Bhadra, Sai Deodhar, Aamir Dalvi, and Manav Gohil, will breathe life into the captivating characters of the show, each exploring the multifaceted layers of human emotion and the eternal battle between good and evil. Arya, portrayed by Maahi Bhadra, believes her father is a supercop and is away on a mission, which is why she has never met him, but she is unaware of her true lineage. She is in fact the daughter of the enigmatic and power-wielding Satya, played by Aamir Dalvi, which is a truth that her mother, Chhaya, played by Sai Deodhar, has hidden from Arya. Manav Gohil plays Senior Inspector Ankush Rajyavadhkar, who is Satya’s brother, and he is unknowingly the physical manifestation of what Arya imagines her father to be, and it will be interesting for viewers to witness how their lives intertwine.

    ‘Dabangii – Mulgii aayi re aayi’ is a unique story of two contrasting ideologies, that of an amoral brother, Satya (Aamir Dalvi) and Ankush (Manav Gohil), with a steadfast moral approach to life, which collides with Arya taking center stage.

    Sony Entertainment Television, Sony SAB, PAL, and Sony MAX Movie Cluster business head Neeraj Vyas: ‘Dabangii Mulgi Aayi Re Aayi’ adds a new hue of entertainment on Sony Entertainment Television; we believe this distinctive narrative – with its blend of suspense, family dynamics, and ethical dilemmas will resonate with the audience. In addition to its compelling plot, the show boasts an exceptionally talented ensemble who bring alive their characters with depth and authenticity.

    Invictus T Mediaworks producers Nilanjana Purkayasstha and Herumb Khot: We are very excited about the buzz around Dabangii Mulgii Aayi Re Aayi. The show is a definite differentiator and we are hopeful that this massy entertainer will thrill the audience as much as it has thrilled us while making it. We thank Neeraj Vyas and his team at SET for showing such faith in the concept and for their enthusiasm and support. There is an alchemy at work in our collaboration and we feel this magic will touch the audience, too.

    The premiere of Dabangii Mulgi Aayi Re Aayi aired on 30 October 2023, and the show will air every Monday to Friday at 8:30 PM, exclusively on Sony Entertainment Television!

  • Industry celebrates Punit Goenka’s achievements over the years

    Industry celebrates Punit Goenka’s achievements over the years

    Mumbai: Punit Goenka has held the position of MD & CEO at ZEE Entertainment Enterprises Ltd. since 2010 and has achieved numerous notable successes during his tenure. His extensive experience, deep industry knowledge, and exceptional leadership skills have set him apart as a prominent figure in the media and entertainment sector. He is widely recognized for his pivotal role in establishing ZEE as a global entertainment brand, reaching audiences not only in India but also in 190 countries worldwide. With the support and confidence of India Inc., shareholders, employees, advertisers, and content creators, Goenka, at the age of just 48, possesses the necessary business acumen to guide the envisioned merger of ZEE and Sony towards a promising future.

    Goenka, boasts more than two decades of experience in the media and entertainment industry, stands as one of the most accomplished business leaders in the sector, characterized by his acute business acumen. Over a span of three decades, he has steered ZEE successfully, identifying trends and transforming it into a media and entertainment powerhouse.

    Distinguished as one of the youngest and most prolific leaders, he has an impressive list of achievements to his credit. His profound understanding of audience preferences has been instrumental in driving ZEE’s expansion into regional markets, revitalizing the studio business, launching India’s second-largest music label, and more.

    His active involvement in shaping the future of the entertainment landscape spans diverse capacities. Currently, he serves as a board director for the Indian Broadcasting & Digital Foundation (IBDF). In the past, he held the position of Chairman of the TV measurement body BARC India, playing a crucial role in its founding team. He has also served as Chairman of IBDF, leading important discussions with policymakers. Additionally, as the President of the International Advertising Association’s (IAA) India Chapter, he addressed crucial industry-level interests and introduced several intellectual properties tailored to the advertising and marketing community. In many of these roles, he was re-elected for a second term by unanimous member consensus.

    Goenka’s success in elevating ZEE’s performance over the years stems from his ability to identify opportune moments for scaling and constructing a diversified portfolio. His forward-looking vision has propelled the company to global recognition, with ZEE establishing an international presence in over 190 countries and reaching more than 1.3 billion viewers. In his capacity as the leader of India’s largest publicly-listed Media and Entertainment Company, Goenka demonstrates a profound understanding of the overall legal and regulatory environment. He remains unwavering in his commitment to creating value for all the company’s shareholders.

    Leading an impressive portfolio that encompasses 50 domestic channels, 36 international channels, an OTT platform, a movie studio, and a music label, his experience in consistently managing profitability and surpassing industry margins quarter after quarter positions him well to replicate the success of ZEE within the anticipated merged entity, which is poised to become a formidable force in the Media and Entertainment (M&E) sector.

    Goenka’s unwavering and optimistic approach equips him to navigate challenging circumstances, as exemplified when TRAI introduced the New Tariff Order, creating uncertainty for businesses. In response, he actively engaged with partners and key stakeholders to facilitate solutions that fostered the growth of the pay-tv ecosystem. His profound understanding of both technology and content, two crucial elements in today’s evolving entertainment landscape, underscores his competence. Notably, Goenka enjoys robust support from ZEE’s shareholders and investors, and he has cultivated substantial industry relationships. His ability to prioritize the interests of all stakeholders in his decision-making process is a hallmark of his leadership.

    Hailing from an entrepreneurial background, he has instilled strong values and an entrepreneurial spirit within ZEE, fostering an environment where talent can flourish under his guidance. ZEE is recognized today as an Academy of Talent, nurturing numerous industry luminaries to their pinnacle of success.

    Continuing to attract top-tier talent to the company, not only from the M&E industry but also from sectors such as FMCG and Banking, is a testament to Goenka’s ability. In an M&E industry facing a shortage of high-quality talent, particularly for an organization of ZEE’s scale, his talent acquisition strategy is pivotal for ensuring stability and growth. He has demonstrated his readiness to make tough decisions when they are necessary for the company’s profitability and the collective interests of all stakeholders. This includes the strategic exit from sports broadcasting when it wasn’t financially prudent, followed by a robust re-entry into the sports business, capitalizing on improved monetization opportunities in the segment.

     

     

     

     

  • Shemaroo MarathiBana presents ‘Sau. Pratap Manasi Supekar’

    Shemaroo MarathiBana presents ‘Sau. Pratap Manasi Supekar’

    Mumbai: Shemaroo MarathiBana is set to introduce an engaging and heartwarming show titled ‘Sau. Pratap Manasi Supekar’ to its growing portfolio of original content. The concept of the show is as unique as its title, it is about an unbreakable bond of love, promoting equality, fostering understanding, facing challenges together and breaking the stereotype. Mark your calendars for 30 October 2023, as this exciting show debuts on Shemaroo MarathiBana.

    The show is created by the renowned name in the Marathi TV industry, Viren Pradhan and produced under the banner of Piccolo films. The very talented Pradeep Ghule as Pratap Supekar and the charming Tanvee Kiran as Manasi will be seen as leads in the show.

    ‘Sau. Pratap Manasi Supekar’ is a celebration of a love story between Pratap and Manasi that transcends traditional boundaries. The narrative sheds light on the contemporary and forward-thinking mindset of couples who recognize that love is not bound by prejudice. Contrary to the stereotypical image of a wife standing in her husband’s shadow, Pratap, a dedicated Traffic Police constable, embodies the qualities of a supportive and caring partner. He prioritises his relationship with Manasi and holds deep respect for her individuality. On the other hand, Manasi takes on the role of a Senior Traffic Police Inspector, excelling in a traditionally male-dominated field. She personifies a blend of compassion and determination, flawlessly balancing her professional and personal life. While Manasi’s senior position in the workplace raises concerns for Pratap’s family, it does not affect the harmony between them. Their partnership stands as a testament to the resilience of their bond and their unwavering courage to challenge societal norms.

    Shemaroo COO – broadcasting business Sandeep Gupta said, “Our new show, ‘Sau. Pratap Manasi Supekar,’ represents a compelling narrative that goes beyond conventional limits, encouraging viewers to challenge established societal norms. It exemplifies the enduring power of love and the bravery to reshape the long-standing customs and mindset. Furthermore, it has the potential to positively influence the younger generation. This marks a small yet meaningful step towards making a positive impact on our society. We hope our commitment to creating high-quality and engaging stories will continue to receive the love and support of our audience.”

    Producer Viren Pradhan expressed, “We made this show with a ton of love and deep feelings. Our aim was to craft a narrative that is thought provoking, relatable and inspirational. The connection between Pradeep and Tanvee and the way they bring the story to life is truly amazing. We are thrilled to bring ‘Sau. Pratap Manasi Supekar’ on Shemaroo MarathiBana and to stir conversations about love, identity and the courage to challenge the status quo.”

    The show is set to engage and inspire viewers with a blend of heartwarming moments and societal commentary, making it a significant addition to Shemaroo MarathiBana’s diverse content offerings that truly connects with the audience.

    Watch the remarkable tale, ‘Sau. Pratap Manasi Supekar’ on Shemaroo MarathiBana starting 30 October 2023, every Monday to Saturday at 9 pm.

  • Reliance set to finalise a multibillion dollar deal with Walt Disney Co.

    Reliance set to finalise a multibillion dollar deal with Walt Disney Co.

    Mumbai: Reliance Industries Ltd., is all set to finalise a multibillion dollar deal with Walt Disney Co. to buy its India operations, according to media reports.

    The RIL is expected to enjoy a controlling stake in the Disney Star business, which has an estimated valuation of $10 billion. The US entertainment giant will end up holding a minority stake in the business. Reliance views the assets at between $7 billion to $8 billion, as per close sources.

    The giant acquisition is expected to be declared by the companies next month. Under the proposal, Disney is likely to continue holding on to a minority stake in the Indian company after the completion of cash and stock swap transaction. According to the news report, Disney could choose to hold onto assets for a bit longer.

     

  • Colors Kannada launches the biggest ever family Drama of Kannada entertainment – BRUNDAVANA

    Colors Kannada launches the biggest ever family Drama of Kannada entertainment – BRUNDAVANA

    Mumbai: This Vijayadashami, the Kannada GEC market is set to witness an unparalleled family fiction show, boasting a cast of 36 powerhouse actors playing unique characters who are all part of the same family, uniting to captivate audiences within a single frame.

    True to its commitment to delivering fresh and captivating content, Colors Kannada proudly presents Brundavana, a family-based fiction show that promises a unique and engaging storyline previously unseen in the market.

    Brundavana, with the tagline “Dodda Mane – Sanna Thappu – Gantu Mooru” which translates to “A grand abode – small mistakes – three knots”, will make its grand debut exclusively on Colors Kannada starting 23 October at 8 PM, airing from Monday to Saturday.

    Speaking about the show, Colors Kannada business head Prashanth Nayak said, “At a time when a joint family is a rarity, we are bringing this show which has 36 members living under the same roof. This show represents the rustic essence of Kannada culture where diverse characters coexist in the same household purely driven by love, affection, and harmony. We are immensely proud to launch this beautiful story of Brundavana, and with the auspicious occasion of Vijaya Dashami, we are confident that the Navaratri fervor will be magnified among all our audiences across Karnataka”.

    The story revolves around a sprawling joint family of 36 members. The elderly matriarch, on the brink of her final moments, holds a heartfelt wish to see her grandson, Akash, embark on a journey of education abroad and find matrimonial bliss. The question arises: Will our protagonist honor his grandmother’s dying wish, setting the stage for the dramatic interplay surrounding Akash’s wedding and unraveling the individual storylines of all 36 family members.

    Helmed by the celebrated Kannada television director, K S Ramji, “Brundavana” is produced under the Gagana Enterprises banner. Vishwanath Haveri, renowned for Kannada Kogile and BIGG BOSS Season 8, plays the role of Akash in this show.

    This exceptional cast also includes promising talents like Chitkala Biradar from the popular show Kannadathi, which concluded earlier this year, portraying the role of the Grandmother, and real-life couple Veena and Sundar. The show has 33 other characters, ranging from a 5-year-old child to an 80-year-old man. What’s more, the storyline introduces four additional characters from a different family, adding depth to the unfolding events.