ITV

Category: GECs

  • Colors Kannada brings back RAJA RANI with all new RELOADED avatar

    Colors Kannada brings back RAJA RANI with all new RELOADED avatar

    Mumbai: In line with the promise to entertain audiences round the clock, Colors Kannada is bringing back the highly anticipated celebrity dance show, Raja Rani, for its third season, titled “Raja Rani Reloaded Season 3.” Presented by White Gold and powered by Amrith Noni, alongside esteemed partners Swastiks Masala, Bhima Jewellers, Sadguru Ayurveda Gram Flour Soap, Sangeetha Mobiles, this season promises an unparalleled blend of talent and entertainment.

    Premiered on June 8th at 7:30 PM, Raja Rani Reloaded Season 3 will grace the screens of Colors Kannada every Saturday and Sunday, promising viewers an immersive experience filled with electrifying performances and star-studded moments. Adding another surprise, the show features a three-judge panel, a first for the show. Joining incumbents Thara Anuradha and Srujan Lokesh will be Kannada film industry superstar Aditi Prabhudeva.

    Raja Rani Reloaded Season 3 features 12 dynamic celebrity couples from diverse backgrounds, including social media influencers, television stars, and more. These couples will showcase their on-screen chemistry and compatibility through exhilarating dance performances and engaging games. The show saw the return of the charismatic Anupama Gowda, who is adding excitement with her captivating presence.

    Speaking about the launch of Raja Rani Reloaded Season 3, Viacom18 cluster head, regional entertainment Sushma Rajesh said, “Colors Kannada, as a brand has always been at the forefront of pushing the boundaries of content and trying new formats. Our core promise to consumers is to deliver content that is entertaining and nuanced with the local flavor. The new season of Raja Rani is set to enthrall and entertain with compelling content driven by some amazing talents and meticulous execution.”

    Colors Kannada business head Prashanth Nayak expressed his excitement, “We are thrilled to launch the third season of the Raja Rani franchise, featuring all-new elements like a new judge and a dance-focused format. The show will also retain the entertainment elements from the previous seasons. We’re confident that audiences will embrace the fresh incarnation of Raja-Rani.”

    White Gold founder & CEO Rahul Joseph said, “We are delighted to associate with Colors Kannada for the third season of Raja Rani. It’s an honor to be a part of such an iconic show that brings joy and entertainment to millions of viewers. The dance show is set to have electrifying performances and we plan to bring that gold quality content through our association. “

    Narayan N (CEO) Amrith Noni Powered By: ‘’Amrith Noni is thrilled to power the third season of Raja Rani and are excited to be part of the thrilling performances and aim to support the health and recovery of the participants. We believe in the power of entertainment to bring people together and are excited to be involved in this journey.’’

    Dwarkanath (Managing Director) Swastiks Masala Special Partner: “As a brand deeply entrenched in tradition and culinary excellence, Swastiks takes immense delight in its partnership with Raja Rani Reloaded Season 3. Our collaboration transcends mere sponsorship; it is a celebration of heritage and festivity. We eagerly anticipate the unfolding of this enchanting journey, as each episode promises to bring our rich flavors and compelling narratives to life.”

    Mahesh (Marketing Head) Bhima Jewellers Special Partner: “Bhima Jewellers is honored to be a special partner of Raja Rani Reloaded Season 3. Being a sponsor on this show allows us to celebrate the artistry and elegance that resonate with our brand. We eagerly look forward to the brilliant performances of the celebrity couples and the glamour they will bring to the show.”

    Pradeep Shetty (Managing Director) Sadguru Ayurveda Gram Flour Soap Special Partner: “At Sadguru Ayurveda, we are thrilled to join Raja Rani Reloaded Season 3 as a special partner. This collaboration allows us to extend our commitment to promoting health and wellness to a wider audience. We are excited to support this entertaining and vibrant show and look forward to the joy and inspiration it will bring to viewers.”

    Subhash Chandra (Managing Director) Sangeetha Mobiles Special Partner: “Joining forces with Raja Rani Reloaded Season 3 fills Sangeetha Mobiles with delight. As we embark on this journey together, we eagerly anticipate the electrifying performances of the celebrity couples. Moreover, this partnership offers a thrilling avenue to connect with our customers in a dynamic and engaging manner.”

  • Sony SAB announces new show ‘Badall Pe Paon Hai’

    Sony SAB announces new show ‘Badall Pe Paon Hai’

    Mumbai: Sony SAB, renowned for its innovative and progressive narratives, especially those showcasing empowered female protagonists, is set to launch its much-anticipated new show, ‘Badall Pe Paon Hai’. An inspiring story of dreams and determination, the show features Amandeep Sidhu as the protagonist Baani and the show is brought to life by the powerhouse producer duo, Sargun Mehta and Ravi Dubey.

    ‘Badall Pe Paon Hai’ tells the story of Baani, a middle class, spirited girl with dreams as vast as the sky and a determination that knows no bounds. However, Baani’s ambition isn’t just for personal gain; her primary goal is to provide a better life for her family, pushing beyond the limitations life has imposed on them.

    As Baani’s aspirations grow, she ventures into the dynamic and often male-dominated world of stocks and trading. ‘Badall Pe Paon Hai’ showcases Baani’s relentless pursuit of success, highlighting her sacrifices, struggles, and the sheer willpower to turn her dreams into reality, one bold step at a time.

    Sony SAB business head Neeraj Vyas said, “Sony SAB goes beyond entertainment. We curate stories that are unique, and mirror the hopes, challenges, and aspirations of our audience. By presenting genuine and relatable characters, we forge a connection that resonates deeply. Television’s power lies in its ability to inspire, and that’s the cornerstone of our content strategy. Our upcoming launch ‘Badall Pe Paon Hai’ for example, is a testament to the unwavering pursuit of dreams, however unachievable they may appear. Through this show, we aim to inspire our viewers, urging them to believe in their infinite ability, embrace their dreams and persevere even when the path seems daunting.”

    Creator and producer of Badall Pe Paon Hai Sargun Mehta said, “Badall Pe Paon Hai stands apart from all the shows on television. It is a story that showcases an indomitable spirit. This is especially important for women who usually have odds stacked against them when it comes to achieving their ambitions. Shows like this play a vital role in dismantling those limitations. By amplifying powerful female narratives, we empower more women to dream fearlessly and believe in their own potential.  I believe these stories are essential on television and there couldn’t have been a better channel than Sony SAB to showcase this story of Badall Pe Paon Hai.”

    Tune in to Sony SAB to watch ‘Badall Pe Paon Hai’ from 10 June, airing every Monday to Saturday at 7:30 pm.

  • Zee Marathi embarks on a transformational journey

    Zee Marathi embarks on a transformational journey

    Mumbai: The words Mi Marathi Zee Marathi evoke a deep emotional connection with Marathi viewers, stirring feelings of pride, joy, and love, with a strong sense of Maharashtrian culture and family ties. This profound bond is celebrated through the channel’s new look, which embodies a fresh and vibrant representation of Maharashtrian traditions with a focus on growth and transformation. The refreshed packaging embodies dynamic energy, cultural richness, and joyful symbols honouring Marathi heritage through the Sonchafa flower.

    With changing market trends and consumer preferences, the channel has refreshed its approach to content viewing that resonates with today’s audience of all age groups. It is the only channel in the Marathi General Entertainment Channel (MGEC)  flourishing alongside high-impact sports properties. This success speaks volumes about content quality and appeal. In the past six months, innovatively designed non-fiction shows like ‘Jau Bai Gavat’ drove a 41% increase in the original slot viewership, and a significant 12% increase in Time Spent Viewing (TSV), alongside the launches of new fiction shows ‘Paaru’, ‘Shiva’, ‘Navri Mille Hitlerla’, and ‘Punha Kartavya Aahe’ marking a growth journey. Extensive consumer work guided the creation of new content tailored for Maharashtrian households, revealing a progressive mindset among viewers. Zee Marathi aims to inspire, particularly women, to shape their destinies. Existing and upcoming shows reflect this diversity in characters, concepts, and narratives.

    ZEE Entertainment Enterprises Ltd. chief cluster officer for South & West Sinu Prabhakaran shared his enthusiasm for the channel’s refreshed look. He expressed, “Zee Marathi has garnered significant admiration over the past two decades among the viewers, resonating deeply with their socio-cultural values and portraying stories that mirror their everyday experiences. Our fresh narratives and characters are tailored to connect with the modern woman, who is embracing a new perspective, broadening her horizons, and finding a deeper sense of purpose. This essence is beautifully encapsulated in the new look of the channel.”

    Zee Marathi & Zee Kannada chief content officer Raghavendra Hunsur, expressed, “Our commitment to ground-breaking content shines through our recent successes. ‘Jau Bai Gavat’ marked a pioneering move into the Marathi space, resonating deeply with viewers. By strategically scheduling 7 days of original fiction during IPL, we not only boosted viewership but also stood out in the industry. Our prime-time content line-up refresh has kicked off with 4 launches in FY24- Q4 – ‘Paaru’, ‘Shiva’, ‘Navri Mile Hitler La’, and ‘Punha Kartavya Aahe’ and they have received great buzz and audience response. On the back of the refresh, we are excited to announce 2 more new shows ‘Lakhat Ek Amcha Dada’ and ‘Drama Juniors’, promising a fresh and diverse viewing experience.”

    Zee Marathi chief channel officer V. R Hema added, “To fortify consumer love, we initiated a content transformation, delivering on our promises to viewers before reinforcing the shift with our brand’s refreshed look. Content depth and execution excellence drive our engagement strategy, guiding our journey to growth. As the sole channel in MGEC to increase GRPs and market share despite the peak cricket season challenge, we take pride in our new line-up’s appeal. The channel’s refreshed appearance reflects our commitment to delivering innovative, aesthetically pleasing content, fostering a deep connection with viewers, and embodying the spirit of ‘Mi Marathi, Zee Marathi’.”

  • Nithin and Gaurav crowned winners of COLORS ‘Dance Deewane’ Family’

    Nithin and Gaurav crowned winners of COLORS ‘Dance Deewane’ Family’

    Mumbai: Dance ka yeh anokha parivaar aapse vida le raha hain… Just as a family dances through life’s celebrations and challenging times, COLORS’ ‘Dance Deewane’ became the loving dancing parivaar. The judges – Madhuri Dixit Nene and Suniel Shetty mentored the talent across four generations and watched them trail inspiring dance journeys with their discerning eyes. Hosted by comedy queen Bharti Singh, the dance extravaganza became the abode where contestants bonded over their deewangi for dance and welcomed star guests like families visiting for a joyous occasion. Much like a family album, each episode captured precious moments – from the triumphs that warranted enthusiastic applause to the stumbles that elicited reassuring pats on the back. Bringing down the curtain on a blockbuster season of performances, the dance fiesta showed the audience a starry night of nonstop entertainment one last time and crowned Nithin and Gaurav as its winners, awarding them a grand prize of Rs 20 lakhs.

    When dance dynamos Nithin and Gaurav were paired up on ‘Dance Deewane’, little did they know their on-stage chemistry were tagged as the dancing heroes of north and south. These two hailed from different corners of the country – Nithin the Bangalore boy and Gaurav representing Dil waalo ki Delhi. From day one, their shared passion for killer moves helped them vibe like a house on fire and they became the most loved second-generation dancers. From pulling off energetic hip-hop hoofers or nailing those edge-of-the-seat dance stunts, Nithin and Gaurav consistently brought their A-game to point. Impressed with their dance moves, the superstar judge – Madhuri Dixit Nene, awarded the duo the shagun of Rs 101 on multiple occasions for slaying every act. Enthralled by their dance prowess, Bollywood’s beloved action star Tiger Shroff was a fervent supporter, rooting for them to take home the trophy.

    Talking about clinching the coveted trophy Nithin said, “Winning this dance battle that had the most skilled dancers across four generations is a dream come true. I thank our competitors for cheering us on and celebrating this victory like it’s their own. This capture the true essence of a family is.” Gaurav added, “I bow to my parents and gurus, who trained me and recognised my potential. My heartfelt gratitude to Madhuri Dixit Nene ma’am and Suniel Shetty sir for elevating my dance skills with their guidance. It was an honour to have danced for the extended family that watched me from their living room every week.”

    Sending her best wishes to the winners, Madhuri Dixit Nene said, “Congratulations to Nithin and Gaurav for winning the trophy and the hearts of viewers! So many of their performances were masterpieces and I’m sure their artistry will continue to stun the world. Their journey celebrated the art form that is so close to my heart. It has been a pleasure watching them grow as performers. As they lift the trophy of this season, I’m confident that they will inspire generations with their moves.” Suniel Shetty adds, “What a truly grand finale it has been! Congratulations to Nithin and Gaurav for showing us their deewangi for dance and owning the stage with incredible performances right until their victory. I’m proud of their journey and I thank them for sharing their gift with the world through this show.”

    Hailed as Parivaar Ki Grand Finale Party, the last episode kicked off with the dance queen Madhuri Dixit Nene set the stage ablaze by grooving to ‘Khoya Hain’. Emotions soared as Suniel Shetty’s poignant rendition of ‘Sandese Aate Hain’ from ‘Border’ moved everyone to tears, adding a heartfelt touch to the spectacle. Adding to the excitement, Bollywood’s reigning heartthrob Kartik Aaryan rode in on the finale hype wave to promote his upcoming film ‘Chandu Champion’. Bringing full-on entertainment, the trio of Krushna, Kashmera, and Sudesh from COLORS’ new dinnertainment ‘Laughter Chefs Unlimited Entertainment’ got the parivaar in splits with their antics. Their comedic brilliance and infectious energy brought an unforgettable wave of laughter, ensuring a night filled with joy and laughter. Right before the winners were announced, the Kartik Aaryan fever took over the grand floor with all the contestants dancing to the champion’s hit songs such as ‘Dil Chori Saada Ho Gaya’, ‘Coca Cola Tu’, ‘Bhool Bhulaiyya’ and ‘Bom Diggy Diggy’.

  • Colors Kannada launches ‘NINAGAAGI’

    Colors Kannada launches ‘NINAGAAGI’

    Mumbai: Staying true to its commitment to provide non-stop entertainment, Colors Kannada is excited to present another star-studded family drama, “NINAGAAGI.” The new show is set to air from May 27 at 8:00 PM, Monday through Friday, promising an emotional journey of two contrasting individuals.

    In association with special partners, Sparsh Masala, Ullas Agarbathi and Bhima Jewellers, Colors Kannada brings to life the captivating story of Rachana and Jeeva. Rachana, portrayed by Divya Uruduga of Bigg Boss Kannada fame, is a Kannada film superstar with over 100 films to her credit. Trapped in a golden cage by her controlling mother, she has been pushed into making more films for financial gain. In contrast, Jeeva, played by television superstar Ritvik Mathad, is a single parent striving to provide a loving and secure life for his 6-year-old daughter, often telling her that her mom is a star in the sky.

    The story takes a heartwarming turn when Jeeva’s daughter innocently accepts Rachana as her mother, setting the stage for a unique journey of love and connection between two people from vastly different worlds.

    Colors Kannada business head Prashanth Nayak shared his excitement on the new show, “We have always been presenting storylines of core family values before our audiences that involves family bonding. Ninagagi is a fresh experiment with its unique storyline of parental love that will involve many dramas and twists that enable the togetherness of two different people from the different worlds. Featuring superstars such as Ritvvik Mathad and Divya Uruduga in lead roles have justified our presentation of the story too. We are very confident that our audiences will receive Ninagaagi with massive response.”

    Speaking on the association, Ullas Agarbati managing director Someshekar Patil said, “This partnership not only expands our horizons but also enriches the viewing experience for our audience. By incorporating the calming essence of our incense sticks into the show, we aim to deepen the emotional connection between viewers and the engaging story of Rachana and Jeeva. Together with COLORS Kannada, we look forward to bringing a sense of tradition and tranquility into every household.”

    Sparsh Masala managing director Deeksha S Kumar said, “Sparsh Masala is proud to partner with the highly anticipated family drama ‘NinnaGaagi.’ This collaboration with COLORS Kannada offers us a unique opportunity to reach a wider audience and enhance their viewing experience. As the heartfelt story of Rachana and Jeeva unfolds, our spices will bring an added touch of authenticity to the culinary journeys of our viewers.”

    Bhima Jewellers managing director Vishnusharan K Bhat said, “This collaboration perfectly aligns with our shared values, as both Bhima Jewellers and COLORS Kannada are deeply committed to honoring our roots and traditions. As the heartfelt story of Rachana and Jeeva unfolds, Bhima Jewellers is proud to bring a touch of our rich heritage to the homes of ‘NinnaGaagi’ viewers. Together with COLORS Kannada, we celebrate the artistry and beauty that define our brand.”

    “NINAGAAGI” is produced by Sri Jai Matha Combines, known for acclaimed shows like Nammane Yuvarani, Kannadathi, Bhagyalakshmi, and Lakshmi Baramma. The show features a stellar cast, including promising talents like Priyanka Kamath, Kishan Belagali, Vijay Koundinya, Siri Sinchana, and Punith Hegde. Directed by Sampruthvi, the visionary behind the successful show Nammane Yuvarani, “NINAGAAGI” is poised to captivate audiences.

    To bring this engaging fiction closer to the audience, Colors Kannada will launch a comprehensive 360-degree marketing campaign, including Print, TV Ads, and pop-up ads on Wynk and Jio Saavn music apps. “NINAGAAGI” will also feature unique and extensive on-ground activities, such as public caricatures in shopping malls, forehead stickers to connect with home engineers, and social media contests with specially designed and crafted jewelry boxes as prizes. Additionally, the campaign will include bus branding and hoardings to ensure the show is ubiquitous.

    jiocinema 

    Ninagaagi

  • Sony Entertainment Television presents ‘Pukaar – Dil Se Dil Tak’ Drama

    Sony Entertainment Television presents ‘Pukaar – Dil Se Dil Tak’ Drama

    Mumbai: Adding the vibrant flavour of Rajasthan as a new hue of entertainment to its fiction slate, Sony Entertainment Television presents viewers Pukaar – Dil Se Dil Tak. This compelling drama echoes a family’s heartfelt ‘pukaar’ to find each other and reunite despite the circumstances. Showcasing a diverse representation of women with compelling characters and an edge-of-the-seat plot, Pukaar – Dil Se Dil Tak is co-powered by Fortune Premium Kachi Ghani Pure Mustard Oil, and will premiere on 27 May 2024, airing every Monday to Friday at 8:30 PM.

    Set against the backdrop of the Pink City, Jaipur, this narrative weaves the tale of love, loss and redemption, and traces the journey of a desolate mother, Saraswati (Sukhada Khandkekar), and her steadfast hope of reconciling with her lost daughters – Vedika, (Sayli Salunkhe), and Koel (Anushka Merchande). Tragically separated by a wicked scheme, the paths of Saraswati, Vedika, and Koel will unknowingly converge once again under unexpected circumstances and together, they must confront Rajeshwari Maheshwari (Sumukhi Pendse), the antagonist of the show who tore their family apart.

    Produced by Studio LSD, “Pukaar – Dil Se Dil Tak” puts the spotlight on the poignant bond shared between a mother and her daughters, and the power dynamics of a large business family driven by a headstrong matriarch. Delving into the complexities of familial relationships and the enduring power of love to overcome any obstacle, Saraswati and her daughters must stand united against all odds, proving that nothing can break the ties that bind a family together.

    “Pukaar – Dil Se Dil Tak” premieres on May 27th, 2024, and will air every Monday to Friday at 8:30 PM on Sony Entertainment Television

    Comments:

    Sony Entertainment Television, Sony SAB, Sony PAL, and Sony MAX Movie Cluster business head Neeraj Vyas Pukaar – Dil Se Dil Tak is an entertaining drama that underscores Sony Entertainment Television’s content strategy to engage with women. Introducing a compelling and emotional story set in the milieu of Rajasthan, the show explores themes of love, family, and revenge. With an exceptional team of writers, directors, production experts, and a stellar cast, we’re committed to delivering narratives that deeply resonate with our audience.

    Studio LSD producer  Prateek Sharma

    Pukaar Dil Se Dil Tak brings to life the poignant story of a mother yearning to unite with her daughters. This narrative captures the depths of hope, love, and resilience – emotions that everyone can connect with. It also brings alive the dynamics of various relationships that will capture viewers’ attention in this intriguing family drama. 

  • COLORS Khatron Ke Khiladi gears up to script Darr Ki Nayi Kahaaniyaa in Romania

    COLORS Khatron Ke Khiladi gears up to script Darr Ki Nayi Kahaaniyaa in Romania

    Mumbai: For years, Romania’s fairy-tale castles, picturesque villages, and awe-inspiring natural vistas have captivated adventurous travellers, making it a sought-after holiday destination. However, the script of this dreamy getaway is about to be rewritten as a destination of nightmarish dangers, where fears will be conquered, and legends of bravery will echo… Kyunki iss baar hongi darr ki nayi kahaaniyaan, in Romania! The idyllic landscapes that once lured tourists with their beauty will now witness heart-pounding stunts and nerve-racking challenges. Get ready for an adrenaline roller-coaster ride as COLORS brings the 14th edition of its iconic stunt-based show, ‘Khatron Ke Khiladi’. Redefining the realm of danger-tainment, the channel calls upon viewers to grip the edge of their seats as they prepare to watch new chapters of daredevilry unfold amidst Romania’s stunning yet formidable terrain.

    Speaking about the show’s announcement, Viacom18 president of general entertainment Alok Jain said, “The enduring appeal of our flagship show, Khatron Ke Khiladi, continues to grip our viewers who eagerly await the exhilarating thrills it delivers year after year. The show’s 14th edition, buoyed by its massive fandom and success, marks, a significant first by bringing the legacy of battling fears to the picturesque landscapes of Romania. Collaborating with a brand that shares our pioneering spirit and values, we are delighted to introduce Hyundai as our presenting partner for the first time. Serving as an unparalleled platform for advertisers to connect with our engaged audience, the show will create disruptive and engaging opportunities for brands seamlessly integrating with its core theme. I would also like to congratulate Rohit Shetty on completing his 10th year with the show, where his action expertise and mentorship have been invaluable.”

    Host Rohit Shetty said, “Hosting Khatron Ke Khiladi each year is a tradition I enjoy while experimenting with new levels of stunts and action. Each season brings novelty, and the upcoming one is set to venture into scenic Romania for the first time. The new season will test courage and have viewers on the edge of their seats. I look forward to hosting the forthcoming edition and introducing spine-chilling stunts to the contestants.”

    Hyundai Motor India Ltd COO Tarun Garg expressed his enthusiasm for the company’s new collaboration with Khatron Ke Khiladi, one of India’s most thrilling and popular shows. He said, “We are immensely proud to associate with Khatron Ke Khiladi for the first time. At Hyundai, we continuously strive to partner with innovative ventures that resonate with the spirit of the masses. We believe this partnership will help us forge strong connections with our nationwide audience, offering them delightful experiences. We look forward to a successful collaboration that will add excitement to the upcoming season of Khatron Ke Khiladi. Join us as Hyundai’s innovation meets the adventurous spirit of Khatron Ke Khiladi on the entertainment journey ahead. Highlighting this association is the undisputed, ultimate Hyundai Creta, symbolic of all things impressive.”

    This season will feature Braveheart contestants from all walks of life including Abhishek Kumar, Shalin Bhanot, Aditi Sharma, Gashmeer Mahajani, Karan Veer Mehra, Shilpa Shinde, Sumona Chakravarti, Nimrit Kaur Ahluwalia, Asim Riaz, Krishna Shroff, Kedar Aashish Mehrotraa, and Niyati Fatnani. Produced by Endemol Shine India, Hyundai presents ‘Khatron Ke Khiladi 14’, Special Status Indica Easy Hair colour and Vicks will premiere on COLORS soon.  

    Hyundai presents ‘Khatron Ke Khiladi 14’, Special Status Indica Easy Hair color and Vicks will premiere on COLORS soon.

  • The Daily Thanthi group launches Thanthi One channel

    The Daily Thanthi group launches Thanthi One channel

    Mumbai: The Daily Thanthi group unveiled its latest venture, “Thanthi One” on 19 May 2024, a dynamic addition to the Tamil entertainment sphere. Building on the success of its flagship Tamil daily newspaper – Daily Thanthi, and its acclaimed Tamil news TV channel – Thanthi TV and radio – Hello FM, the group now ventures into the realm of general entertainment with Thanthi One.

    Thanthi One sets itself apart by offering free access to its diverse content across multiple platforms including television, YouTube, web, and mobile app. Understanding the evolving preferences of viewers and the shifting landscape of content consumption in India, Thanthi One is committed to delivering a seamless viewing experience, catering to both linear and digital audiences. At the heart of Thanthi One lies a commitment to providing quality entertainment that resonates with Tamil audiences worldwide. The channel delivers a carefully curated selection of content sourced from across the country and the world.

    Presenting a unique hourly format featuring daily and weekly programs. Starting from Coffee with Kadavul (6 am – 9 am) comprising three marquee properties Bala Krishna, Ganapathiye Varuvaai and Veera Anjaneya; Evergreen Pudhaiyalgal (12 pm – 3 pm) feat. Nostalgic serials namely Ilavarasi, Thamarai and Chellame edited for fast paced storyline and colour enhanced output. Mega Dramas (6 pm – 8 pm) consisting of weekly drops, the magnum opus of Indian TV Ficion ‘Porus’ (8 pm – 9 pm) and Super Hit Cinema (9 pm – 12 am) comprising a new movie every night!

    However, they also posit a unique differentiator in the Tamil market with their strategy to offer weekly drops of mega dramas from 6 pm – 8 pm!

    At 6 pm every day, there will be seven titles for the audience –

    1   Ahalyabai (Historical Fiction) – Mondays

    2   Tulsi c/o Krishna (Contemporary Fantasy) – Tuesdays

    3   Tenali Raman (Historical Dramedy) – Wednesdays

    4   Aladdin (Fantasy & Adventure) – Thursdays

    5   Devi (Devotional) – Fridays

    6   Garuda (Devotional) – Saturdays

    7   Karna (Mythology) – Sundays

    At 7 pm every day, yet again, there will be seven women-centric dramas for the audience –

    1   Vaa Di Rasathi – Mondays

    2   Bhagyajathakam– Tuesdays

    3   Vaanampadi – Wednesdays

    4   Koondukkili – Thursdays

    5   Piriyadha Varam Vendum – Fridays

    6   Ammu – Saturdays

    7   Gayathri – Sundays

    Experience the curated entertainment offerings of Thanthi One Channel at www.thanthione.com, now available for download on the play store and app store.

  • PLUTO TV in Canada launches VIACOM18’s DesiPlay TV

    PLUTO TV in Canada launches VIACOM18’s DesiPlay TV

    Mumbai: Pluto TV, a global leader in free streaming television (FAST) has announced that a brand-new DesiPlay TV channel is now streaming in Canada.  

    Viacom18’s DesiPlay TV is the first FAST Hindi General Entertainment Channel to launch on Pluto TV in Canada, featuring inspiring Indian stories, hand-picked Hindi shows and blockbuster Bollywood movies. Watch the best Hindi TV serials like Na Aana Iss Des Laado, Comedy Nights with Kapil, Uttaran, Mahakali, Radha Prem Ki Deewani, Mrs. Pammi Pyarelal. and more shows filled with renowned Indian characters. Viewers favourite desi TV shows are also available to watch with English subtitles.

    “We are thrilled to announce our partnership with IndiaCast on the brand-new DesiPlay TV channel, offering an array of diverse content to Pluto TV viewers across Canada,” said Pluto TV, Canada VP content Vanessa Case. “We are part of a diverse country, and our aim is to curate content that resonates with every viewer.”

    IndiaCast Media EVP, and head of international business Govind Shahi, said “DesiPlay TV, being the first Hindi general entertainment channel to launch on Pluto TV in Canada, marks a significant milestone as we bring the best of Hindi TV shows and Bollywood movies to South Asians for free. We are committed to entertain our ever-growing ethnic audience in Canada with a diverse array of quality content, ensuring that they experience the richness of Indian culture and storytelling right at their fingertips.”  

    A few of the amazing series on the Desi Play Channel include:

    Comedy Nights With Kapil

    Genre – Comedy

    In this celebrity talk show, hosted by Kapil Sharma, the biggest Bollywood stars walk in, while Kapil’s entire family and neighbours’ barge in!  This outrageous family has always enthralled and entertained the audiences, with characters including Gutthi, Palak, Bua and Dadi.  

    Mahakaali 
    Genre – Mythology

    If there is one goddess in Hindu mythology who is feared and revered at the same time, it is Kaali – the ultimate destroyer. But her personal life is also a part of this story, including her transformation from a mortal to Mahakaali, the Goddess Parvati and wife to Mahadev.

    Uttaran
    Genre – Drama

    UTTARAN is a popular Hindi show based on a tale of two friends with completely different backgrounds. Tapasya is the spoiled daughter of a rich man, while Ichha, her best friend, is the maid’s daughter. The series takes an interesting turn when Tapasya gets married, and the best friends are locked in a love triangle.  

    Na Aana Iss Des Laado 
    Genre – Drama  

    The critically acclaimed Indian TV show is a social drama that raises a voice against the oppression of women in the Indian hinterlands.  

    Radha Prem Ki Deewani 
    Genre – Drama

    Despite all the differences between them, destiny keeps bringing Radha and Prem together. Will this attraction turn into a love story? One of the best Romantic Hindi shows, only on DesiPlay TV.

    Mrs. Pammi Pyarelal 
    Genre – Comedy

    After moving to Mumbai, Param desperately needs a roof over his head, especially when his best friend, Rahul, also gets kicked out of his rented apartment. The duo learns of a house up for rent, but the landlady has one simple condition – her tenants must be married! With no option left, Param and Rahul spin a web of lies and pose as husband and wife. What follows is a hilarious roller coaster ride, packed with friendship, love and absolute chaos.

  • Zee Anmol Cinema 2 launches on DD Free Dish

    Zee Anmol Cinema 2 launches on DD Free Dish

    Mumbai:  it is right that this is all one needs to unwind and escape from the pressure of daily life. With a tremendous increase in demand for differentiated content on DD Free Dish comes a new Hindi movie channel Zee Anmol Cinema 2. This latest addition to Zee’s extensive lineup, the channel will be available on DD Free dish channel No. 73 from 26 April.

    Zee Anmol Cinema 2 is designed to captivate the youth demographic aged 15-30. Recognising the evolving tastes and preferences of young viewers, the channel offers a dynamic mix of South dubbed and Hindi content, promising to keep audiences engaged with a blend of entertainment from both industries.

    Playing on the fact that there is no other Hindi movie channel catering to the needs of young rural viewers, Zee Anmol Cinema 2 aims to fill this gap by establishing a personal connection with audiences and owning the distinct space of “Naye Bharat Ka Naya Saathi”.

    Zee Hindi Movies Cluster business head Ruchir Tiwari said, “Zee Anmol Cinema 2 is a testament to our unwavering commitment to delivering entertainment experiences, catering specifically to the diverse preferences of millions of our Indian audiences. This channel is built keeping the youth consumers’ lens & sensibilities in mind. Through everything we do, the goal is to ensure the audiences never miss out on their daily dose of entertainment.”

    With an extensive collection of over 300 titles, the channel aims to enhance the television viewing experience for millions of DD Free dish subscribers nationwide.

    Tune into Zee Anmol Cinema 2 from April 26th and immerse yourself into a world of entertainment from the comfort of your homes!