Category: Post Production

  • Q2-2015: Prime Focus revenue up 43.3 percent, loss widens by Rs 36 crore

    Q2-2015: Prime Focus revenue up 43.3 percent, loss widens by Rs 36 crore

    BENGALURU: Prime Focus Limited (PFL) reported 48.3 per cent growth in Income from Operations (TIO) in the quarter ended 31 December, 2015 (Q2-2015, current quarter) to Rs 316.67 crore from Rs 222.33 crore in the corresponding year ago quarter (quarter ended 31 December 2013, or Q3-2014) but was 10.7 per cent lower than the Rs 356.96 crore in the immediate trailing quarter Q1-2015 (q-o-q).

     

    Notes:

     

    (1) 100,00,000 = 100 lakh = 10 million =1 crore

     

    (2) The company had filed results for a fifteen month period ended 30 June 2014, hence y-o-y comparison is being done between Q2-2015 and Q3-2014 and q-o-q comparison is between Q2-2015 and  Q1-2015 (quarter ended 30 September 2014).

     

    The company’s loss widened by Rs 36.17 crore in Q2-2015 as compared to the profit after tax (PAT) of Rs 10.33 crore (4.6 per cent of TIO) and a loss of Rs 22.01 crore in the immediate trailing quarter.The company says that loss for the quarter widened primarily due to non-cash tax charges, adverse FX fluctuation, residual exceptional integration expenses and finance charges.

     

    PFL, in its earnings release for the previous quarter (Q1-2015), had said that loss for Q1-2015 had risen to Rs 22.02 crore because margins had been impacted primarily due to seasonal effects and due to significant duplication of costs in the creative services business in the first quarter post-merger. The company had initiated a global Integration process at its London, Vancouver and Indian facilities across both these entities. Consequently, the effects of the first phase of one time integration costs were also reflected in the financials claimed PFL. In its current quarter earnings release, PFL says Global integration of DNeg and PFW was proceeding as expected, with major integration expenses already incurred.

     

    PFL’s simple EBIDTA excluding other income and based on the numbers submitted by it to the stock exchanges at Rs 35.48 crore was 20.9 per cent less than the EBIDTA of Rs 48.88 crore in the year ago quarter, but was a whopping 67.4 per cent more than the Rs 21.19 crore in the immediate trailing quarter.

     

    Click here to read the full report

  • Prime Focus World wins Lumiere for ‘Sin City 2’

    Prime Focus World wins Lumiere for ‘Sin City 2’

    MUMBAI: Prime Focus World (PFW) has won the ‘Lumiere’ for its spectacular work on Sin City: A Dame to Kill For at the International 3D & Advanced Imaging Society’s 6th Annual 3D Creative Arts Awards held in Los Angeles on 28 January, 2015.

     

    The Robert Rodriguez and Frank Miller directed ultra-stylized comic book sequel Sin City 2 was awarded in the ‘Best Stereography – Live Action’ category and PFW was the exclusive VFX and 3D conversion provider as well as equity partner.

     

    The 3D Creative Arts Awards honours the best in 3D image making, recognising outstanding achievement across all forms of creative content. Prime Focus founder, executive chairman and global CEO Namit Malhotra received the award at a function held at the Warner Bros. Studios, which was attended by eminent Hollywood personalities.

     

    Accepting the award, Malhotra said, “This is an incredibly proud moment for all of us at Prime Focus World. Sin City 2 has been our largest commission to date and the whole global construct of Prime Focus came together in achieving something that I believe only Prime Focus would have been able to do. This was an opportunity to not only put our best foot forward creatively and technically, but also to take the next step in terms of defining a new business model. This was a huge commitment: to our filmmaking partners, in helping to make this film happen; to the industry, in showing that there is another way for companies such as Prime Focus to engage; and to our own future. I’m delighted with the way this has played out.”

     

    Prime Focus chief creative director and co-founder Merzin Tavaria added, “We accept this independent industry recognition with great humility and pride. Our association with Sin City 2 has been a huge milestone in our global journey. Challenging opportunities such as these have enabled Prime Focus World to redefine 3D experience for the audiences’ world over and establish our leadership position in 3D conversion industry. We would like to thank the International 3D & Advanced Imaging Society for consistently acknowledging our work and honouring us three times in succession, which only validates our best-in-class creative credentials to deliver high quality 3D to the world’s most advanced film making community, Hollywood.”

     

    2014 was a distinguished year for PFW’s 3D team as it delivered the biggest line up of Hollywood’s summer releases – Noah, The Amazing Spiderman 2, Maleficent, Edge of Tomorrow, Transformers: Age of Extinction, Guardians of the Galaxy, Teenage Mutant Ninja Turtles and Sin City: A Dame to Kill for.

  • Prime Focus inks technology licensing deal with Gener8

    Prime Focus inks technology licensing deal with Gener8

    MUMBAI: Prime Focus Group has entered into a licensing and 3D conversion partnership with Gener8 Media Corp.

     

    As per the terms of the definitive agreement, Prime Focus will enter into an exclusive worldwide license to use the company’s proprietary 3D conversion technology throughout the entertainment industry.

    The Gener8 brand and team, which has become synonymous with top-quality 3D conversion in Hollywood, will continue to provide even more capacity for the 3D conversion business with help from the Prime Focus worldwide workforce. This will give Hollywood more confidence in Gener8’s ability to perform 3D conversion on a larger volume of movies. Further, by licensing the company’s technology, Prime Focus will push the quality and technical standards of the 3D even higher.

    “We could not hope for a better partner in this transaction, and we strongly believe the partnership will be good for Hollywood and the 3D conversion industry. This is the absolute perfect agreement for both parties–it facilitates the spread of technology to help improve the quality for all in the industry, while also allowing Gener8 to prove it can handle greater volume, which has been what has held back Gener8’s ability to grow. It is exciting to tap into Prime Focus’s production systems, experience and workforce,” said Gener8 CEO Rory Armes.

    “We are focused on building a comprehensive creative services business, with an emphasis on visual effects and 3D conversion services. Our strength to date has been our significant offshore capabilities, which have now been enhanced by our technology partnership with Gener8. As well, with our recent merger with Reliance MediaWorks, we can leverage the Reliance infrastructure as a back end to help Gener8 increase capacity. This partnership will harness the strengths of both companies to create the best options for Hollywood in terms of 3D conversion and visual effects and leverage the existing workforce and scale of Prime Focus’s production capacity in India,” added Prime Focus CEO Namit Malhotra.

    Upon transaction closing, Prime Focus will enter into a five-year worldwide exclusive license agreement to use its 3D technology. Total consideration payable by Prime Focus to Gener8 over the five-year period will range between $11.5 million to $16.5 million. The two companies will also enter into a Technology Services Agreement, where Gener8 will provide technical service and support on a cost recovery basis. Proceeds from the transaction will be used to grow Gener8’s 3D technology as well as its other new and disruptive technologies, Cumul8 and Reelhouse.

  • Prime Focus Technologies’ first trip to MIPCOM

    Prime Focus Technologies’ first trip to MIPCOM

    MUMBAI: As MIPCOM, the biggest content market in the world celebrates its 30th anniversary this year, Prime Focus Technologies (PFT) is happy to debut there and transform the interactions at MIP into valuable opportunities.

     

    PFT offers customers transformational solutions that help virtualise the content supply chain and digitally mediate enterprise workflows to manage not just the content, but the business of content. CLEAR, its award-winning hybrid cloud technology enabled media ERP platform and digital content services helps drive creative enablement, enhance ecosystem efficiencies and sustainability, reduce cost and realise new monetisation opportunities.

     

    Prime Focus Technologies associate VP Sanjeev Das says that the  reason for participating at the exhibition is because he believes MIPCOM is a global market for entertainment content across all platforms and it is a great opportunity for PFT to showcase its portfolio of cloud enabled services. “We have a strong and proven services portfolio. We deliver to some of the biggest broadcast networks, studios, brands and sports bodies in the world. In terms of breadth of services offered as well as volumes handled, PFT is unrivalled. With such a strong portfolio, we believe we are in the best position to help the content owners manage their content efficiently.”

     

    PFT annually manages 350,000 hours of content; delivers over 100,000 hours of digitisation and more than 10 million files for TV everywhere platforms. Moreover it has over 35,000 hours of subtitling/closed captioning and 5,000 hours of dubbing and about 50,000 tags daily.

     

    15000 hours of content is processed on operations cloud in two months, 70,000 assets published to new media annually and manage content workflows across 168 physical sites. Plus, PFT is also certified by YouTube for audience development.

     

    “Prime Focus’ network of studios and world sourcing model ensures we have infrastructure across all major content markets and ability to source expert talent locally to deliver the service. We are ISO 27001 certified and the only company to offer SLAs on cloud,” says Das.

     

    Also, with its latest offer – ‘Journey to the cloud’, Das feels that content owners can now enjoy CLEAR’s operations cloud where they don’t just store and transcode, but also perform end-to-end content operations on cloud.

     

    Das has scheduled meetings at the event, predominantly one to one interactions where it will be in a position to assess and talk through concerns/challenges and see how PFT can help manage the business of content better.

     

    So what content and property, PFT plans to sell at MIPCOM? PFT offers cloud-enabled content services like bulk digitisation, mastering, localisation services like dubbing and subtitling, digital play-out services, contextual advertising and metadata services at high quality and low costs.
    “We achieve that by leveraging our global delivery model and ‘True North’, the world’s largest digital media services cloud. Operations Cloud, part of the CLEAR Media ERP Suite is ready-to-deploy with a wide range of preset robots to (TVE, customer portal etc, Netflix, YT, DPP) – they enjoy faster time-to-market at lowest costs. All this with pre-defined SLAs and timely counsel,” says Das.

     

    PFT aims to tap into EMEA and SEA markets with a focus on both linear and non-linear platforms.

     

    It expects to meet as many content owners and familiarise them with CLEAR and the value PFT can bring to them. “We help drive greater efficiencies, cost rationalisation and business certainty,” concludes Das.

     

  • Prime Focus launches CSR arm ‘Naresh Malhotra Foundation’

    Prime Focus launches CSR arm ‘Naresh Malhotra Foundation’

    MUMBAI: Prime Focus Limited, the world’s largest media services powerhouse launched its corporate social responsibility (CSR) arm ‘Naresh Malhotra Foundation’ in Mumbai on 2ndOctober 2014, the occasion of Founder and Chairman Emeritus Naresh Malhotra’s 70th birthday. The initiative was flagged off by Naresh Malhotra in the presence of staff, family and friends. Founder, Executive Chairman and Global CEO of Prime Focus, Namit Malhotra joined by video conference.

     

    Naresh Malhotra has been the guiding force behind Prime Focus’ stupendous success from being a garage start up in 1997 to becoming the world’s largest independent and integrated media services company with over 5500 people across 16 cities, 4 continents and 7 time zones.

     

    A veteran in the Indian Film and Television industry, Nareshji as he is fondly called, commenced his career as an Associate Director and Controller of Production with the well-known director Ashit Sen, with whom he made several films, including KhamoshiSafar and Anokhi Raat, before venturing into producing films on his own, making four films including Shahenshah, with Mr. Amitabh Bachchan as the lead star. Malhotra realized early the potential boom in the Indian television industry, and set up India’s first digital audio studio and then, in 1990, ventured into the business of providing services for the production of TV programs and advertising films by hiring out video equipment like cameras, recorders and monitors to various satellite channels, production houses and ad filmmakers. He was instrumental in the launch of Prime Focus in 1997 and to this day continues to play an active role.

     

    The Foundation will focus on social issues like education and healthcare, and engage with prominent NGOs. It will also work closely with media and entertainment industry associations to offer scholarships for multimedia education and provide financial aid towards better healthcare for retired technicians. Prime Focus will run internal campaigns to drive volunteerism among its globally distributed workforce and organize events like charity balls and movie screenings in cities like Los Angeles, Vancouver, London and Singapore to spread the message and facilitate contributions.

     

    Speaking on this special occasion, Namit Malhotra said “Whatever we have achieved is thanks to the unstinted support and patronage we have received from the media and entertainment industry, and the guidance and blessings of my father. We want to do whatever little we can for the industry. Education and Healthcare have been two causes very dear to my father. On his 70th birthday what better way to thank him for all that he has been and will be to us, as well as the industry that gave us all the success”.

  • Prime Focus to open new 500 seat facility in Bengaluru SEZ

    Prime Focus to open new 500 seat facility in Bengaluru SEZ

    BENGALURU:  Prime Focus Technologies (PFT), the technology arm of Prime Focus, announced its plans to expand operations in Bengaluru. PFT is now set to open a new facility at RMZ Ecospace that can seat an additional 500 people. PFT has 500 employees at its existing Bengaluru facilities, and is the global R&D and software development hub for the company.

     

    PFT says that it will leverage the market opportunity to monetise its marquee customer base with clients such as Warner Bros. Television Studios, CBS Television Studios, 20th Century Fox Television Studios, Relativity Media, Legendary Pictures, Fox Television Studios, A&E, Showtime, Starz Media and Lionsgate at the new Bengaluru facility.

     

    Click here to read more

  • Reliance Media Works helps amplify 2014 FIFA World Cup fever

    Reliance Media Works helps amplify 2014 FIFA World Cup fever

    MUMBAI: As the excitement in the air builds, fans all across the world gear up for the biggest football tournament.  From social networking sites, advertisement commercials to sports bars the 2014 FIFA World Cup fever is everywhere. And this year for the first time Reliance MediaWorks is proud to be associated with Sony SIX for this mega event. The company has partnered with the official broadcasters – Multi Screen Media who are using the state of the art sound stages at Film City to shoot Café Rio, a prime time football wrap around show that is being aired on Sony SIX.

     

    Café Rio is a prime time show where experts from the football field and some football legends come together to offer in-depth analysis of player forms, group standings, strategies and the matches being played. With a combination of sports and entertainment this show promises to captivate both the football purists and enthusiastic viewers. The line-up is promising including Peter Crouch, Robbie Fowler, Peter Shilton, Mikael Silvestre, Ellyse Perry, Sunil Chhetri and John Abraham.

     

    For this one month long program, keeping in mind the stringent requirements that involved several elements including live stadium action and studio programming on a daily basis, the entire consolidation was done at the Reliance MediaWorks studio facilities so that the seamlessly integrated programme is available to delight millions of football fans on a daily basis.

     

    Availability of the best in class infrastructure, onsite technical support, high standards of quality & security; all within the reach at a convenient location like Filmcity was the key reason that made this the preferred choice.

     

    Known for their Hollywood benchmarked infrastructure, Reliance MediaWorks currently offer four sound stages for all production requirements for broadcast, film, TVCs & events. The new set of four stages which also have the same technical specifications, will be operational by September 2014.

     

    MSM executive vice president and business head Prasana Krishnan said, “2014 FIFA World Cup is without a doubt the most anticipated event of the year. In order to deliver the very best to our viewers, we had to ensure that everything that goes into the creation of the content is of the very finest quality. Thereby, our preferred choice of high technology studio facility was Reliance MediaWorks.”

     

    Reliance MediaWorks chief executive officer Venkatesh Roddam, added, “After our repeated successful collaboration for Pepsi IPL Extraaa Innings, we are partnering with Multi-Screen Media yet again for Café Rio this time. They constantly offer path breaking programming concepts to the discerning viewers and we at Reliance MediaWorks are happy and proud to be associated in this first of its kind programming initiatives for football in India.”

  • Reliance MediaWorks acquires 30 per cent stake in Prime Focus

    Reliance MediaWorks acquires 30 per cent stake in Prime Focus

    MUMBAI: After its mega announcement a few days ago about Prime Focus World merging with Double Negative to create the world’s largest independent, VFX, stereo conversion and animation company, one of the Ambani brothers has decided to step into the game as well.

     

    Anil Ambani owned Reliance MediaWorks has bought shares in Prime Focus and merged itself with Prime Focus. The trio will now be the world’s largest and most integrated media services group with over 5500 people across 20 locations offering services such as visual effects, stereo 3D conversion, animation and cloud-based digital media solutions that transcend the film, advertising and television industries.

     

    An announcement by the two companies to the BSE states that “the combination brings instant benefits to global clients, with new levels of creativity, technology innovation, truly integrated digital media services, unmatched scale, financial stability and sustainability.”

     

    The new group will also have the world’s first hybrid cloud-enabled media enterprise resource planning. This unique platform virtualises the content supply chain and helps broadcasters, studios, brands, sports and digital businesses manage their business of content by driving creative enablement, enhancing ecosystem efficiencies and sustainability, reducing costs and realising new monetisation opportunities.

     

    Reliance MediaWorks and the promoters of Prime Focus, Naresh and Namit Malhotra will each infuse fresh equity capital of Rs 120 crore into Prime Focus at Rs 52 per share through a preferential allotment, aggregating Rs 240 crore. The equity process will also be used to fund the merger of Prime Focus and Double Negative.

     

    The India and overseas operations of Reliance MediaWorks’ film and media services business will be combined with Prime Focus through a slump sale which means transferring of the whole or part of a business undertaking that is capable of carrying out operations independently for a lump sum consideration without assigning values to individual assets and liabilities. After that, the net consideration will be paid in the form of fresh equity shares of Prime Focus valued at the same share price.

     

    Once the preferential allotment and business combination is done, the shareholding of the Prime Focus’ promoters will come down from 41.48 per cent to 33.5 per cent and Reliance MediaWorks will be 30.2 per cent. The mandatory open offer in Prime Focus has also been announced to the extent of 26 per cent of the fully diluted share capital of Prime Focus at Rs 52 per share as well.

     

    Through this combination, Prime Focus’ will get access to one million square feet of facilities in Film City, Mumbai, 30 per cent stake in Hollywood VFX house- Digital Domain and 100 per cent ownership of LA based digital film restoration firm Lowry Digital.

     

    Reliance Capital states that it wants to primarily focus on its financial services and align its noncore investments with successful entrepreneurs.

     

    Namit Malhotra will be the executive chairman and global CEO of Prime Focus Group. Says he, “This is a very exciting time in the life of Prime Focus. From being able to partner the world’s finest visual effects provider Double Negative, to having the Reliance Group come on board, to help mobilise our strategy in building the bridge between the west and the east. I am very confident about the benefits this combination brings to all our customers, employees and stakeholders worldwide.”

     

    Speaking on the deal, Reliance Group group managing director Amitabh Jhunjhunwala said, “We are hugely excited about the transformational growth opportunity created by the powerful combination of the global film and media services business of Reliance MediaWorks and Prime Focus. Namit is an enormously passionate leader, who has created and run a highly successful global media services business. We are delighted to have the opportunity to support Prime Focus as the company moves to the next orbit of growth under Namit’s dynamic and ‘turbo-charged’ leadership.”

     

     Reliance MediaWorks CEO Venkatesh Roddam said that this was a natural and synergistic combination to optimise resources. “We are very pleased to combine our global film and media services business with Prime Focus. This will create enhanced value and new opportunities for all stakeholders, including customers in India and overseas and our dedicated team of people.”

     

    Commenting on the new media house creation, Reliance Capital CEO Sam Ghosh said, “The proposed transaction reflects a significant step forward in Reliance Capital’s strategy of unlocking value from its investments in sectors other than financial services. We intend to partner and align ourselves with successful entrepreneurs like Namit Malhotra of Prime Focus, who has established high growth businesses, and we will support them in their endeavours to attain global leadership and excellence in their chosen areas of core expertise. This strategy will free up management bandwidth  and resources  in Reliance Capital, enabling us to singularly focus  on, and   further  accelerate  growth  in, our  core  business of asset management, life  and non-life  insurance,  broking and distribution, commercial finance  and related sectors in financial services.”

     

    Similar discussions are underway in relation to unlocking of value from other investments made by Reliance Capital in areas outside financial services, and further announcements will be made at the appropriate stage.

     

    Some of the works handled by the trio include: The Dark Knight Trilogy, Transformers 4, Inception, Gravity, Harry Potter and Avatar. The deal between Reliance MediaWorks and Prime Focus brings integrated services to the Bollywood industry from equipment rental and shooting stages up to final digital distribution.

     

     EY India was the exclusive advisor to Reliance MediaWorks for the transaction and Centrum Capital was the exclusive advisor to Prime Focus. The transaction is expected to go on for a couple of weeks.

     

    Reliance MediaWorks and Prime Focus’s wholly owned company Monsoon Studio has taken 2,30,76,923 equity shares. 6,73,07,692 shares will be given via the open offer.

  • 2014 is coming of age for Prime Focus World: Namit Malhotra

    2014 is coming of age for Prime Focus World: Namit Malhotra

    MUMBAI: Basking in the glory of the success of Academy award winning Gravity and close on the heels of the box office successes of Noah, Non Stop and The Amazing Spiderman 2, Prime Focus World (PFW), the creative services subsidiary of Prime Focus has been busy with Hollywood’s summer line up.

     

    Recently released film credits of PFW are Walt Disney Pictures’ dark fantasy adventure Maleficent starring Angelina Jolie and Warner Bros. Pictures’ sci-fi flick Edge of Tomorrow starring Tom Cruise. The team behind the special effects for Maleficent and Edge of Tomorrow are located in London and Mumbai.

     

    “2014 is seeing the coming of age of Prime Focus World as a credible creative services provider to the biggest studios in Hollywood,” said Prime Focus founder and chairman & CEO of Prime Focus World Namit Malhotra. “There is genuine appreciation for our creative prowess, global scale and most importantly our unique business model, all of which have matured over the years. The spectacular success of films that we have collaborated on has only reinforced our overall value proposition in Hollywood.”

     

    In the last five years since PFW went global, it has consistently invested in talent and infrastructure to build capability and capacity to deliver world class visual effects and stereo 3D for highly demanding Hollywood studios. If the summer line-up of 2014 is anything to go by, PFW has achieved a degree of acceptance and credibility no other Indian company in the creative services space has ever managed in Hollywood. PFW’s visual effects and stereo 3D conversion teams have been busy working on some of the biggest Hollywood summer releases, which is almost half of all the mainstream releases from the studios this summer!

     

    Maleficent which opened last week has flown to number 1 at the Box Office on its opening weekend and is the biggest ever debut for star Angelina Jolie. Time magazine in its review has called Edge of Tomorrow which releases on 6 June “a furiously time-looping joy ride and the smartest action film of the early summer season”.

     

    Along with being the Exclusive 3D conversion partner for Edge of Tomorrow, Prime Focus is also the Exclusive 3D conversion partner and VFX provider for Seventh Son, starring EMMY Award winner Julianne Moore (Game Change) and Kit Harrington (Game of Thrones) scheduled to be released next year.

     

    Prime Focus World is the exclusive VFX partner on Sin City: A Dame To Kill For, Robert Rodriguez’s long-awaited, ultra-stylized comic book sequel. Sin City: A Dame To Kill For is PFW’s largest VFX commission to date and will produce over 2,000 visual effects shots for the stereo 3D movie, currently slated for an August 2014 release.

  • ABAI looks to promote animation with its new programme

    ABAI looks to promote animation with its new programme

    MUMBAI: One of the largest non-profit association in the country, ABAI is introducing a first-of-its-kind educational initiative in Bengaluru city christened as ‘Train the Trainers’ (TTT) and is actively supported by Department of IT, BT, S&T – Government of Karnataka. The program is slated to start on 21 April 2014.

     

    The Government of Karnataka through its KAVGC policy 1.0 is aimed at improving the educational infrastructure of the AVGC (Animation, Visual Effects, Gaming and Comics) industry. In order to improve the quality of the trainers in the AVGC industry, and thereby improving the overall quality of education imparted, TTT program aspires to bring together national and international trainers to facilitate the training in different modules of various stages of production.

     

    TTT program, chaired by Bhasinsoft CEO and ABAI secretary Ankur Bhasin is envisaged to provide an academically challenging educational experience through effective teaching, research and service, enabling candidates to acquire understanding, knowledge and skills necessary for establishing successful career in teaching and becoming responsible trainers within the animation industry.

     

    “The TTT is an innovation on jump-starting the quality of educational initiative on the digital arts environment. It assesses the pain point of who will impart new media arts learning. It will help plug a major gap in growing a talent that needs tens of thousands of employees over the next three to five years,” said ABAI president & Technicolor India country head Biren Ghose in a press statement.

     

    The candidates who enroll for this program stand to gain not only six months of high-quality training but also a chance to work on live projects in a professional studio environment. This will enable the candidates to learn teaching techniques such as creative teaching methodology, class-room management, and all other aspects of AVGC.

     

    “TTT program, in its initial offering, starts with a concentrated batch of 12 candidates per batch to ensure that there is no dilution in the quality of imparted training. A separate Executive TTT course is also offered for working faculties who prefer weekend classes,” said Bhasin.

     

    He added; “In my studio, Bhasinsoft, and across the industry it is seen that a large amount of good talent comes from tier 2 and tier 3. Hence, TTT is also planned in a way to reward trainers in the program with cash incentive for training in tier 2 and tier 3 cities.”

     

    Institutes stand to benefit that the candidates will be able to bring the exposure and knowledge to impart quality training to students. The teaching methodology, which is a combination of a learner-centred interactive methodology and a project-based teaching, will help bridge the gap between Institute and Industry. A better education quality is bound to improve the students’ placement record, which will further enhance the reputation of Institute.

     

     “Indian AVGC industry is growing at a rapid pace – not only because of larger quantity of Hollywood content being worked on in India but also because of a growing domestic market. The animation, VFX and post production market has grown from Rs 35.3 billion in 2012 to Rs 39.7 billion in 2013 and is expected to add over 40,000 jobs in the coming three to four years. For the growth to sustain and further enhance, it is imperative that the quality of students being trained improves which in turn is a result of the quality of trainers imparting the training. Hence, TTT directly addresses the need of the hour,” emphasised Bhasin.