ITV

Category: Production House

  • Cine employees federation urges using masks, sanitizers at work

    Cine employees federation urges using masks, sanitizers at work

    MUMBAI:  The federation of western India cine employees (FWICE) has issued a notice asking companies to provide employees with face masks while at work in order to reduce direct exposure to the coronavirus.

    It also urges them to provide hand sanitizers to disinfect themselves.

    The letter goes on to state: “We have also requested the producers' association to make the masks and sanitizers available to the workers on the sets/shootings/studios. In the case of non-compliance by the production houses or producers, you are requested to inform FWICE and it shall take up the matter with the respective production house or producer."

    In case an emergency, FWICE states that the shooting/setting work will have to be stopped till the emergency is lifted and things get back to normal. “We shall ensure complete safety of our workers and technicians,” it said.

    With more confirmed cases, India has also upped its safety measures by restricting travel, urging people to adopt work-from-home policies and using proper hygiene. The spread of COVID-19 has also led to the postponement of the Indian Premier League to 15 April as well as the suspension of the India-South Africa series. 

  • Vijay Singh quits Fox Star Studios India

    Vijay Singh quits Fox Star Studios India

    MUMBAI: Fox Star Studios chief executive officer Vijay Singh has resigned after his decade-long stint at the studio, which is going through the final phases of completing its acquisition by The Walt Disney Co.

    Though he has stepped down, he will be continuing at Fox Star Studios India for the next two or three months, helping Bikram Duggal, executive director and head – studio entertainment at The Walt Disney Company, take charge.

    Joining Fox Star Studios India in 2007, Singh went on to set up the Indian market, including the foray into Hindi films. Prior to Fox Star, he worked with The Tetley Group – Tata Global Beverages and Sony Music Entertainment India.

    According to media reports, Singh will join a foreign media technology brand which is eager to enter the Indian market.

  • All segments rake in numbers for Balaji Telefilms, Alt Balaji numbers up

    All segments rake in numbers for Balaji Telefilms, Alt Balaji numbers up

    BENGALURU: One of the most successful television content production houses in India, the Shobha Kapoor and Ektaa Kapoor-led Balaji Telefilms Ltd (Balaji) reported growth in revenue from all its three segments for the quarter ended 31 December 2019 (Q3 2019, quarter or period under review) as compared to the corresponding year ago quarter Q3 2019.  The company’s board of directors has declared an interim dividend of 20 percent or Rs 0.40 per share for the financial year 2019-20.

    In its investor presentation, the Balaji says that its TV Business contributes to 15 percent of prime-time ratings and that it is the number one production house by a wide margin. It had nine shows running through the quarter with two new launches, while two shows came to an end. The Indian drama series Yeh Hai Chahatein, a spin-off show based on Yeh Hai Mohabbatein was launched on Star Plus. The fourth season of the very popular supernatural series Naagin was launched on Viacom18’s flagship Hindi GEC Colors, replacing Kaavach 2. Also Balaji Telefilms released one new film – Dream Girl in Q3 2019.

    Balaji’s posted more than double (up 144.5 percent) y-o-y growth in standalone profit after tax or PAT for Q3 2019. Standalone revenue from operations increased 77.9 percent y-o-y in Q3 2020.

    Though it has yet to become profitable, Balaji’s OTT platform ALT Balaji operating revenue almost tripled (increased 187.5 percent y-o-y to Rs 23.14 crore during the period under review as compared to Rs 8.05 crore in Q3 2019. The company reported lower operating loss for ALT Balaji at Rs 12.27 crore for Q3 2020 as compared to an operating loss of Rs 32.95 crore for Q3 2019.

    Revenue from the company’s television programming increased 3.4 percent y-o-y to Rs 81.96 crore in Q3 2020 as compared to Rs 79.3 crore in the corresponding year ago quarter. Revenue from Commissioned programmes segment increased 28.2 percent y-o-y in Q3 2020 to Rs 133.10 crore from Rs 103.79 crore in Q3 2019. Commissioned programmes business operating results increased by 56.2 percent during the period to Rs 27.94 crore as compared to Rs 17.89 crore in the corresponding year ago quarter. Balaji produced 10.1 percent more programming hours during the quarter under review at 219 hours as compared to 199 hours in Q3 2019, but realisation per hour in Q3 2020 at Rs 0.37 crore was lower y-o-y as compared to Rs 0.40 crore in Q3 2019 according to the company’s investor presentation.

    Revenue from Balaji’s Films segment increased nine-fold (increased 800.4 percent) y-o-y in Q3 2020 to Rs 93.89 crore from Rs 25.33 crore. Films segment operating results was more than 70 times higher (up 6,978.9 percent) at Rs 33.50 crore as compared to an operating profit of Rs 0.43 crore in Q3 2019.

    Balaji’s standalone PAT for Q3 2020 and Q3 2019 was Rs 29.41 crore and Rs 12.02 crore respectively.  On a consolidated basis, the company reported PAT in Q3 2020 at Rs 13.83 crore as compared to a consolidated loss of Rs 27.31 crore in Q3 2019. Standalone EBITDA increased by 77.9 percent y-o-y in Q3 2020 to Rs 198.36 crore from Rs 111.50 crore.

    Standalone operating revenue for Q3 2020 and Q3 2019 was Rs 198.36 crore and Rs 111.50 crore respectively. Consolidated operating revenue in Q3 2020 increased 95 percent y-o-y to Rs 187.89 crore from Rs 96.33 crore.

    Company Speak

    Balaji Telefilms managing director Shobha Kapoor said in the investor release, ”This quarter we created good, compelling and entertaining content across all our business verticals and this has resulted in a very strong financial performance. Apart from driving the top line, we remain focused on cost-saving measures that allow us to leverage economies of scale in content production, yielding an improved bottom line. We will continue to focus on growing the business profitably and utilising our existing cash reserves prudently, as we have been doing.”

    Let us look at the other numbers reported by Balaji

    Consolidated total income for Q3 2020 at Rs 190.68 crore was 81.1 percent higher y-o-y as compared to Rs 105.30 crore. Consolidated total expenses for the period under review increased 25 percent y-o-y to Rs 192.58 crore from Rs 140.22 crore.

    Consolidated cost of production was almost flat (declined 0.9 percent) y-o-y in Q3 2020 to Rs 95.07 crore as compared to Rs 95.95 crore. Consolidated marketing and distribution expenses in Q3 2020 declined 37.1 percent y-o-y to Rs 6.76 crore from Rs 10.74 crore. Consolidated employee benefits expense in Q3 2020 declined 34.2 percent y-o-y to Rs 9.37 crore from Rs 14.25 crore. Consolidated other expenses in Q2 2020 increased 63 percent y-o-y to Rs 16.02 crore from Rs 9.83 crore.

  • Optimystix Entertainment & Ashwin Varde join hands to launch ‘Wakaoo Films’

    Optimystix Entertainment & Ashwin Varde join hands to launch ‘Wakaoo Films’

    MUMBAI: Optimystix Entertainment, India’s flagship television production company, announced a strategic partnership with Ashwin Varde, one of India’s most prominent film producers, to launch a new film production company, ‘Wakaoo Films’. The joint venture will comprehensively engage in content development and production across feature films and digital media. The new entity will produce a minimum of 3 to 4 feature film projects this calendar year and a few web-series for OTT platforms.

    Optimystix Entertainment  founder & chairman Vipul D.Shah said, “We have been successfully scripting our success story in highly competitive TV arena with an array of leading fiction & non-fiction shows since almost two decades. Having produced 125+ prime-time TV shows including the long-running Comedy Circus & Crime Patrol we have created an ecosystem of Comedy & Crime that currently exists in the TV space. Our vision is to build a similar content driven ecosystem in the film & OTT business. I began my career as a film writer & it feels good to finally come back home. I am equally very excited to announce this joint venture with Ashwin Varde who is a credible force to reckon with in the film industry & this association will help us further in creating more significant value in our business and will channelize us to harness the growth across Feature films & OTT content business.”

    Ashwin Varde, who produced one of last year’s biggest blockbusters Kabir Singh, also has to his credit prominent movies like Mubarakan, Boss, The Shaukeens, Notebook and others, is excited about this new development. He said, “I am extremely happy to form this joint venture with Optimystix, one of India’s leading content creators. With Wakaoo Films, the idea is to redefine content and create your own dazzle in the film and digital world. The word ‘Wakaoo’ is an expression of joy; it’s a burst of innovation. That’s what we intend to do with the content we create. The best part is that both Vipul and Rajesh share the same vision – to create something exceptional. Let’s say Wakaoo to a great new beginning”.

    Further elaborating on Optimystix Entertainment's first ever creative collaboration with Indian producers to form a film production company, Optimystix Entertainment  director & group CEO Rajesh Bahl said, “Wakaoo Films is the beginning of an exciting new chapter for Optimystix. At the heart of this partnership is our love for cinema and content creation. With so much to his credit, Ashwin Varde brings immense knowledge, industry relationships and unique insights about the business of cinema and storytelling. I am sure with this collaboration, Wakaoo Films will be able engage & entertain the audience with a range of films and web shows.”

    He added, "We have been working on our slate for next 2-3 years and a number of big and interesting feature film and digital projects are in the works that we will be announcing shortly under this partnership.”    

  • Banijay finalises pricing of notes offering for Endemol Shine acquisition

    Banijay finalises pricing of notes offering for Endemol Shine acquisition

    MUMBAI: The Banijay Group has announced the successful pricing of a notes offering as part of a €2.378 billion (equivalent) financing through Banijay, Banijay Entertainment S.A.S. and Banijay Group US Holding, Inc.

    The financing package comprises:

    –   €575 million senior secured notes due 2025, which priced at par and have a coupon of 3.500 per cent per annum (the “Euro Senior Secured Notes”);

    –   $403 million senior secured notes due 2025, which priced at par and have a coupon of 5.375 per cent per annum (the “Dollar Senior Secured Notes”);

    –    €400 million senior notes due 2026, which priced at par and have a coupon of 6.500 per cent per annum (the “Senior Notes” and together with the Euro Senior Secured Notes and Dollar Senior Secured Notes, the “Notes”);

    –    €453 million term loan B facility, which bears interest at a rate of EURIBOR plus 3.75 per cent per annum, with a customary margin ratchet mechanism with a 0.0 per cent EURIBOR floor (the “EUR Term Loan B”);

    –   $460 million term loan B facility, which bears interest at a rate of LIBOR plus 3.75 per cent per annum, with a 0.0 per cent LIBOR floor (together with the EUR Term Loan B, the “Senior Facilities”); and

    –   €170 million (equivalent) multicurrency Revolving Credit Facility, of which €75 million (equivalent) would be available prior to the closing of the acquisition of the Endemol Shine group (the “Endemol Shine Acquisition”).

    The proceeds of the financing will be used in a two-step financing transaction.

    On the date of issuance of the Notes, the proceeds of the Euro Senior Secured Notes will be used to redeem Banijay’s existing senior secured notes due 2022, repay in full Banijay’s existing senior credit facilities, refinance the consideration payable for the previously announced acquisition of The Natural Studios Limited, fund cash on balance sheet, which is intended to be used as part of the financing of the Endemol Shine Acquisition, and pay fees and expenses in connection with the refinancing.

    On the date of completion of the Endemol Shine Acquisition, the proceeds of the Dollar Senior Secured Notes and the Senior Notes, together with equity contributed by certain of Banijay’s shareholders, amounts drawn under the Senior Facilities and the portion of the cash proceeds of the offering of the Euro Senior Secured Notes remaining on balance sheet, to acquire the Endemol Shine group, refinance certain existing indebtedness of the Endemol Shine group and pay the fees and expenses incurred in connection with the transactions.

    The closing of the sale of the Notes is scheduled to be completed on 11 February 2020, and is subject to customary conditions. The consummation of the Endemol Shine Acquisition is subject to the satisfaction of certain conditions, including clearance by the antitrust authorities.

  • Banijay Asia collaborates with Kamal Haasan, Turmeric Media to create regional content

    Banijay Asia collaborates with Kamal Haasan, Turmeric Media to create regional content

    Mumbai, 20 January 2020: Banijay Asia has been quick to position itself as the leading content creation hub in India and South East Asia following its launch two years ago. After developing successful business partnerships with six brands across genres, Banijay Asia today announces the collaboration with Turmeric Media Networks Private Limited  and Kamal Haasan to produce content across screens and languages.

    Combining the massive fan base of Kamal Haasan and Deepak Dhar’s expertise in content creation and production, the two parties will join forces to gain a strong foothold in the South. The partnership will also see the two entities come together to create long and short-form content across OTT and television.

    “We wanted to partner with someone who knew the crux of the content creation and production business. Hence we were in a conversation with Deepak for a while now. With his extensive knowledge in the field, we could see the potential of venturing into a new space of creating regional content in India with Banijay Asia. His understanding of the craft and network have been invaluable in making it a reality. We are excited to collaborate with them to create revolutionary content across all screens and languages,” Kamal Haasan states.

     “In less than two years, we have created content across genres which has been widely accepted by the viewers. With this partnership, we are confident we will be able to create material which will suffice demands and be appreciated by vast audiences. Along with the mainstream market, we would also like to target the regional base, creating ground-breaking titles for the masses. We at Banijay Asia are proud to have partnered with a personality like Kamal Haasan, who has been a part of our industry for close to 60 years,” Banijay Asia CEO and founder Deepak Dhar comments on the partnership.

     “We are so excited to partner with Banijay Asia. Deepak has an unblemished record of creating success out of many new initiatives in the content space. This association is going to be no different. It is an honour for us to showcase Mr. Kamal Haasan’s expertise in the entertainment business. We are confident that this team shall conjure up some brilliant content that will keep the viewers “spellbound, ”  Turmeric Media founder R.Mahendran adds.

  • Banijay Asia partners with The Natural Studios to explore action-adventure genre

    Banijay Asia partners with The Natural Studios to explore action-adventure genre

    MUMBAI: Banijay Asia and The Natural Studios have announced their partnership to bring high-octane content to the Indian and Southeast Asian markets. The collaboration will bring scripted and non-scripted content in adventure and thrill genre on television as well as OTT platforms soon.

    Banijay Asia CEO & founder Deepak Dhar says, “At Banijay Group and Banijay Asia we constantly look at pushing new trends into the market. In the last 17 – 18 months we already produced almost close to 25 shows in this market. Now we are constantly looking at new genres and content and given the evolving content landscape, we have got into a new partnership with Bear Grylls’ company National Studios to enter the new genre which is more adventure and thrill-based content. We are looking at pushing a full slate of ideas under this partnership.”

    The partnership will bring out both scripted and non-scripted content in the action-adventure genre. “Right now, the content landscape is changing so much with the SVOD players, I think a partnership with Bear Grylls in the adventure-thrill space will bring out both scripted and unscripted content,” informs Dhar.

    With the new partnership, the company’s target audience would be youth. “Action and thrill content is something that the youth enjoys and it’s possibly for the SVOD space because a lot of youth are watching SVOD content. It’s a very organic fit and I am excited to develop content along with Bear Grylls,” he adds.

    The group partnership is the first for The Natural Studios, a JV launched with Bear Grylls and Delbert Shoopman in October 2019. Combining Grylls and Shoopman’s expertise in the adventure space with Deepak Dhar-led Banijay Asia’s extensive territory knowledge, the united operation will create and build the high-octane genre in the subcontinent. With work already underway on a development slate of projects in India and Southeast Asia, they hope to announce their first green-lit title in the coming weeks.

    The Natural Studios Co-CEO Delbert Shoopman comments, “Conversations with Deepak followed almost immediately after launching the JV. Together we all could see the potential of venturing into a new space in India and Banijay Asia’s knowledge and contacts have been invaluable in making it a reality. Already, the response from the market has been positive and we are all looking forward to working together to establish a new genre and original IP.”

    “In 20 months, we have made Banijay Asia into a credible and creative content driver, which delivers high- quality content to clients across the board. The partnership with The Natural Studios came at the perfect time, as we look to create and bring new genres into the country and the region. Adrenaline-fuelled projects have been relatively unexplored with huge potential on the horizon, and with Bear and Delbert, we are confident we have what it takes to turn this genre into a must-have for buyers in Asia and around the world,” Dhar comments.

    In a short span of 20 months, the content creation group has produced 25 shows -spanning languages, platforms and audiences across television and digital with 600+ hours of content and 14 shows on air and 8 in production right now.

    Over the months, Banijay Asia has collaborated and devised strategic partnerships with the talents who are best in their business like Salman Khan’s TV, MS Dhoni’s Dhoni Entertainment Pvt Ltd, Group M’s Motion Content Group, Talpa Global and Wavemaker to create content across television and web platforms for Indian and South-East Asian audiences.

    “Including original scripts and adaptation of international formats is always the first step to expand and create something new as well as unique. Additionally, building meaningful strategic alliances with A-listed talent to not only expand the business but also ensure a quality product. In addition to that, advertiser-funded programmes like the one with GroupM is a great step as it has the potential for massive revenue. We are looking at Singapore, Indonesia, Philippines, Thailand and Malaysia in terms of expanding,” says Dhar.

  • Shashi Sumeet Productions eyes regional market and digital in 2020

    Shashi Sumeet Productions eyes regional market and digital in 2020

    MUMBAI: Back in 2015, Shashi Sumeet Productions was featured in the ‘Limca Books of Record’ for running back to back shows in primetime slots on various Hindi GECs. Now, the company is aiming to create a similar trend in the regional space. It has already made its move by entering Kannada, Telugu and Bangla markets this year and going forward in 2020 the company will also produce shows for Telugu and Malayalam markets.

    The company is all set to launch a new Bengali show Ki Kore Bolbo Tomay on 16 December at 10 pm on Zee Bangla. Ki Kore Bolbo Tomay is the second Bengali show from the production house after Asha Lata which was aired on Sun Bangla. It also launched Kannada show Nanu Nanna Kanasu on Udaya TV and Telugu show Abhilasha on Gemini TV.

    Ki Kore Bolbo Tomay is a love story about a strange relationship that converts into a beautiful one gradually. It will be aired from 16 December at 10 pm on ZEE Bangla.

    The vision for 2020 is to focus on Hindi GEC, regional and digital.

    Shashi Sumeet Productions founder Sumeet Mittal informs, “In 2020 we will be entering the Tamil and Malayalam spaces as well. I am in talks with the other south channels,” says Mittal.

    “Right now the idea is to be present on every platform. If we are able to handle Hindi GEC, regional and digital well, we will have multiple avenues and platforms for revenue,” Mittal opines.

    All the shows that are created, have a two-pronged approach. Even though they are created primarily for TV, they should appeal to digital audiences as well. OTT-exclusive original shows will commence from next year. Earlier it had produced a series called Untag on VOOT in 2016.

    In Hindi GEC, the production house has launched its new show Shubharam for Colors on 2 December. “Shubharam has the potential to be a longer running series because the characters are very relatable and we could see lovely characters like Raja and Rani in real life also,” he expressed.

    Speaking on his journey, Mittal says, "I am happy because we could create various stories. I always wanted to create different stories which we could enjoy making rather than going to the audience and asking for response.”

    He concludes, “If I talk about our shows like Diya Aur Bati Hum, Punar Vivaah, etc. we tried to make shows different than regular shows. The storytelling was not regular. So as a maker we always try to create a different set of stories, whether it works or not. We will always try to make new kinds of stories.”

  • Endemol Shine Group appoints top screenwriter for ‘The Ibis Trilogy’

    Endemol Shine Group appoints top screenwriter for ‘The Ibis Trilogy’

    MUMBAI: Global content creator, producer, and distributor Endemol Shine Group today announces the latest high- profile talent to join forces in the development of The Ibis Trilogy, a major high-end production for the global market.

    Internationally acclaimed screenwriter Michael Hirst, who is behind the Oscar-winning historical film ‘Elizabeth’and TV series such as ‘Vikings’ and ‘The Tudors’ has signed to bring Amitav Ghosh’s blockbuster novels The Ibis Trilogy to life.

    Shekhar Kapur, the award-winning film director behind ‘Elizabeth’ and ‘Elizabeth: The Golden Age’ as well as Bollywood smash hit ‘Bandit Queen’ will direct the series. 

    Amitav Ghosh’s masterpiece The Ibis Trilogybegins with ‘Sea of Poppies’, continues with ‘River of Smoke’ and concludes with ‘Flood of Fire’, is seen as a landmark of twenty-first century literature. Set in mid-nineteenth century Asia, the exotic series begins in India and will interweave the lives of vividly drawn characters against the backdrop of the opium wars between Britain and China.

    The Ibis Trilogycombines a huge narrative sweep to explore the iniquities of colonialism and the seeds of modern capitalism fuelled by the trade in opium with finely drawn, psychologically rich characterisation of people from multiple different nationalities and walks of life who are swept into the vortex of history.

    Tiger Aspect will lead production with newly appointed Head of Drama, Lucy Bedford joining executive producers Gub Neal, Justin Thomson and Jeremy Gawade (DoveTale Media). Story Editor Justin Pollard will serve as Co-Executive Producer. Headed up by Abhishek Rege, Endemol Shine India is also on board in the development of the project.

    Endemol Shine Group head of scripted for EMEA Lars Blomgren says, “Since Abhishek brought The Ibis Trilogy to our attention over a year ago, it’s been a joy to bring together a talented and passionate team – to supercharge this high-end, multi-layered journey. Michael Hirst has a distinctive writing style which appeals to a contemporary audience – and this paired with Shekhar’s vision – puts us in an excellent position to take a fully developed package to the global market in the new year.” 

    Michael Hirst says; “It’s absolutely magic to be working with Shekhar Kapur once again to create a historic world of characters that the audience can universally connect with. The Ibis Trilogy is an extraordinary series of novels, which delivers the material to create an impressive, exciting and unique television series with the both commercial and critical appeal. I’m thrilled to be working on this project which will take television drama into new worlds and new opportunities and will tell the story of the Opium Wars from an Indian and Chinese perspective.”

    Endemol Shine India CEO Abhishek Rege, says, “It is amazing to see such a talented team come together to visualize Amitav Gosh’s outstanding novel series. This was exactly what we had in mind when we first pursued the project, bringing the best talent from across the globe together to create a drama showing the intricacies of the characters and the era.”

  • Pixel Pictures to produce two fiction shows for Tamil and Telugu markets in 2020

    Pixel Pictures to produce two fiction shows for Tamil and Telugu markets in 2020

    MUMBAI: Pixel Pictures began its journey in 2013 by producing a reality game show in Kannada. In a span of five years, the company has secured international rights to produce content in Kannada and Malayalam languages as well. The company, which started with the production of Takadhimita Dancing Star, which is an adaptation of BBC's Dancing With The Stars, soon brought in shows such as Super Minute (the Kannada adaptation of Endemol Shine’s Minute to Win It), Made For Each Other, Super Talk Time, Family Power, Halli Haida Pyatege Banda and Takadhimita etc.

    After strengthening its footprint in unscripted content for Kannada and Malayalam markets, Pixel Pictures is planning to produce fiction content for Tamil and Telugu markets too. The company will be launching two fiction shows in 2020 and will also focus on creating contents for kids in the regional market.

    In an interaction with Indiantelevision.com Pixel Pictures founder and CEO Prashanti Malisetti reveals, “Over the years, as the team grew bigger, our hunger for storytelling became stronger, and the need to aggressively venture into fiction has led us to acquire adaptation rights of close to 20 drama series from Asian content creators and authors to produce for TV, OTT and feature film formats.”

    She further says, “In 2020, our focus is to create and develop gripping stories, in the fiction/scripted segment that may be adapted into different languages within India. The target is to create and produce two new fiction formats, in the regional languages in addition to our non-fiction business.”

    97 per cent of India still owns single TV sets in every household, which shows, co-viewing is high in the country. Despite that, there isn’t enough programming that caters specifically to kids, Pixel Pictures plans to explore that segment in 2020.

    “Our current focus is on the under-12 category of kids content. We see immense potential in that space. With the growing popularity of OTT platforms and catch up TV, the need of the day is to create disruptive content that makes appointment viewing exciting for the TV viewer. Owing to our learning during the multiple adaptations of international formats, we are presently working on creating original formats (scripted and unscripted) with international standards for the Indian viewer, with immense faith, that this content will be adapted by other countries in the near future,” Malisetti informs.

    Apart from that, the company is also working on non-fiction format which is under development that deals with Psychedelia in a game show. The format is designed to bring out an array of experiences to the contestant, including changes of perception, altered states of awareness variation in thought process etc. 

    Briefing on her vision for 2025 Malisetti says, “Popular for our expertise in adapting international formats for regional viewers, we have made our mark in Kannada and Malayalam television industry as the preferred production house for non-fiction programming and televised events. The 1000 hours of content production is a good milestone to celebrate the team’s passion towards the growth of Pixel. The vision is 6500 hours of content production by 2025, in multiple regional languages for TV, and OTT platforms.”

    Witnessing 25 per cent revenue growth in 2019, the company aims to hire local, region-specific talent and drive them to create disruptive and relevant content in both scripted and unscripted segments, for TV and OTT platforms.