ITV

Category: Documentary

  • Lola revs up with Superman as Warner Bros joins the race for fans

    Lola revs up with Superman as Warner Bros joins the race for fans

    MUMBAI: Faster than a speeding bullet and slicker than a pit stop Superman just joined Formula E. In a thrilling fusion of comic book cool and racetrack grit, Lola Cars has joined forces with Warner Bros. Discovery in a strategic partnership that brings superheroes to the circuit. And they’re not easing into it, a Superman-themed race car will blaze onto the track for the Berlin E-Prix this weekend.

    The Lola Yamaha ABT Formula E team’s T001 car, driven by Zane Maloney and Lucas di Grassi, will sport an electrifying blue, red and yellow livery, complete with the iconic Superman shield. Even the drivers will suit up literally in race gear inspired by Clark Kent’s legendary alter ego.

    Timed with the 11 July theatrical release of DC Studios’ Superman, the stunt marks the start of a long-term collaboration between Lola and Warner Bros. Discovery, who will co-create content around Lola’s motorsport ventures and bring sponsor stories to life across platforms.

    But this isn’t just about eye-catching liveries. The partnership also includes integrated sponsorship opportunities, with WBD joining hands to help monetise and maximise exposure through enhanced media packages.

    “This is more than a one-off activation,” said Lola Cars chief commercial officer Keith Smout. “It’s a new model for sports-marketing synergy where the track meets the theatre, and content fuels the connection.”

    WBD, GVP global sales Patrick Maitrot added, “By pairing the power of Superman with the speed of Formula E, we’re engaging fans in a whole new way using our unrivalled IP and Lola’s racing prowess to tell stories that leap off the screen and onto the track.”

    The Superman livery will light up both rounds of the Berlin E-Prix at Tempelhof Airport. For Formula E fans, it’s a visual treat; for Superman fans, a fast-track teaser; and for both brands, a bold play in content-fuelled fandom.

    Superman, directed by James Gunn and produced by Peter Safran, is DC Studios’ first feature film and will hit cinemas in the UK and Ireland on 11 July  2025. Meanwhile, Formula E action continues to stream across TNT Sports, Eurosport, discovery+ and HBO Max, with WBD holding exclusive coverage rights across Europe.

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  • Warner Bros. Discovery unveils Shiva-inspired mural in Mumbai

    Warner Bros. Discovery unveils Shiva-inspired mural in Mumbai

    MUMBAI: Warner Bros. Discovery, in collaboration with Aravani Art Project & ting, has brought mythology to life through a striking artistic tribute. To celebrate the launch of Legends of Shiva with Amish on Discovery Channel India and discovery+, a bold Ardhanarishwara mural now adorns a Mumbai billboard, symbolising the balance of masculine and feminine energies.

    Created by the Aravani Art Project, a collective of transgender and non-binary artists, the mural represents identity beyond gender, echoing the themes explored in the series. Its creation was captured in a digital film by ting and ting studios, amplifying the message of self-expression and inclusion.

    Warner Bros. Discovery head of marketing south Asia Janhavi Vyas remarked, “India is a land of contrasts, and few figures embody this duality like Lord Shiva. He is both a recluse and a householder, a seamless blend of masculine and feminine. This initiative goes beyond just promotion it is a step towards inclusion, recognition, and celebrating diversity. At Warner Bros. Discovery, we are committed to fostering a world where every voice is heard and valued.”

    Ting partner Sudharshan Anandkumar added, “At ting, we craft stories that do more than just promote they spark conversations. Collaborating on Legends of Shiva with Amish allowed us to showcase mythology in a way that resonates with today’s world. The Ardhanarishwara mural is more than art, it is a symbol of balance and inclusivity. Through our digital film, we wanted to emphasise that mythology isn’t just history it is a living dialogue that continues to inspire.”

    This initiative goes beyond television, elevating unheard voices and reaffirming the timeless relevance of Shiva’s teachings in contemporary society.

  • BBC Studios considers shuttering Indian operations: Economic Times report

    BBC Studios considers shuttering Indian operations: Economic Times report

    MUMBAI: Is BBC Studios set to exit India?

    If a report in The Economic Times is to be believed it is strongly considering the possibility. Recently, its general manager Sameer Gogate quit the content production arm. 

    It is also considering other options like zooming in on a strategic investor who will share some of the challenges that have emerged in the severely  tested media and entertainment industry. Another option being toyed with is doing co-productions with Indian producers – something which has not been a huge hit in the Indian scenario as yet. 

    Sources indicate that consolidation and shrinking budgets from television broadcasters and OTT platforms have intensified competition for limited projects, significantly squeezing producers’ profit margins.

    Known for popular shows like Criminal Justice, The Office, Out of Love, and Nach Baliye BBC Studios, produces approximately 2,000 hours of content annually and operates in over 20 countries. It  also maintains a robust content licensing business in India, licensing British formats such as Dancing with the Stars* and Luther.

    Faced with a more selective landscape of OTT platforms and broadcasters, the pressure to maximize output under reduced budgets is prompting a re-evaluation of BBC Studios’ production strategy in India. A company spokesperson confirmed to The Economic Times that the management in the UK  is currently reviewing its  production operating model to enhance efficiency.

    The Indian M&E sector has experienced significant consolidation, with recent major mergers like the Star India and Viacom18 deal and discussions involving the acquisition of Tata Play by Bharti Airtel’s DTH arm, Airtel DTH.

    Experts suggest that BBC Studios’ production arm could be among the first casualties of this trend as margin pressures continue to mount.

    This potential shift comes as the BBC Group maintains its presence in India through various digital news platforms and joint ventures, including Sony BBC Earth and the recently launched BBC Player and BBC Kids on Prime Video.

    Additionally, BBC itself in the UK is under pressure. An audit report of the BBC  by the National Audit Office  expressed  this in no less words when it said: In 2023-24, BBC Studios’ income fell by £253 million (12 per cent) to £1,837 million and profits fell by £50 million (20 per cent ) to £202 million. This was partly due to challenging market conditions, including a reduction in spend by commissioners, including the BBC and global streamers, on the production of programmes and the ending of some high-value contracts which generated significant income in 2022-23. In addition its profits were reduced by higher costs as BBC Studios invested in its digital services such as BBC.com and BritBox International to support its future growth

    The audit report was also critical of BBC Studios and its inability to generate too many new IPs and for being dependent on BBC’s catalogue of shows before the production arm was set up in 2016. The report said: “In our 2020 report, we identified that BBC Studios had been less successful than planned in winning new commissions and generating IP.
    Since then, although generation of new IP has grown, BBC Studios has not met its targets in this area and remains reliant on the IP from BBC programmes created before it was first established in 2016. In 2023-24, of the 10 titles from its production business which provided the most profit to the BBC, only one was from new IP
    generated by BBC Studios.”

    Additionally, the Beeb is  on track to lay off close to 500 staff by March 2026 and generate savings of 200 million pounds sterling, according to reports.

  • Adidas’ documentary about its Predator football boots set to premiere on 11 December

    Adidas’ documentary about its Predator football boots set to premiere on 11 December

    MUMBAI: When did a scruffy pair of boots ever stop us from chasing the ball as kids? 

    Fast forward to today, football boots have grown into a colossal $18.5 billion industry (2023), charging ahead with a projected compound annual growth rate (CAGR) of 5.8 per cent through 2030. From backyard dreams to global domination, these humble boots have become the unsung heroes of the beautiful game. 

    Take Adidas’ iconic Adipure 11Pro, for instance-a pair that has etched its legacy into football history, gracing the feet of Toni Kroos as he lifted more trophies than even the legendary FC Barcelona, all while donning the same boots since their release in 2013.

    In a journey that spans three decades of passion, innovation, and unrelenting excellence, Adidas celebrates the 30th anniversary of its legendary football boot franchise Predator with a cinematic masterpiece, Under The Tongue, a documentary that peels back the layers of emotion, craft, and cultural impact behind the boot franchise. 

    Directed by Keane Shaw and produced with online soccer creative culture publisher SoccerBible’s creative touch, the film promises to be as much a love letter to football as it is a testament to the humble boot’s extraordinary story. The trailer of the film was scheduled to premier today  (5 December) with the promise to leave fans inspired, nostalgic, and utterly awestruck.

    The hour-long documentary features the era-defining footballers that made adidas’ Predator football boot brand so iconic in its early years – including David Beckham, Zinedine Zidane, and Eniola Aluko – as well as current stars such as Jude Bellingham, Alessia Russo, Aitana Bonmatí and Trent Alexander-Arnold, who reflect on early memories and what it means to be a part of the Predator family. It also weaves an emotional tapestry of memories as senior adidas executives, visionary design team members, and devoted fans like Louis Tomlinson, reminisce about the moment Predator emerged and changed the game forever.

    Craig Johnston, the mastermind behind the revolutionary Predator design, vividly recalls his eureka moment—repurposing rubber to craft the iconic Predator teeth that forever altered how the ball moves off a player’s foot. With heartwarming nostalgia and raw determination, Johnston shares how a coaching session for kids inspired a concept that, against all odds, graced the world’s biggest stages by 1994.

    Adidas global football general manager, Nick Craggs said: “Predator changed the game. We know what it means to us all at adidas but as we come to the end of its 30th anniversary we felt it was fitting to hear from those that played such a crucial role in cementing its place in football culture. It has helped push the boundaries of innovation on the field of play and inspire millions off it – we now take it into the future and hopefully another 30 years of iconic moments with the world’s best players.”

    SoccerBible creative director Pete Martin said: “The Predator is a boot with such a profound legacy that it was a real honour to have crafted ‘Under The Tongue’ alongside Keane Pearce Shaw. A boot with such personality too, not only does it mean so much to the culture of the game but it has been an unrivalled yet consistent giver of glory. There are few products on the planet that can, have or ever will, evoke such memories and feelings as that of the Predator. It’s almost immortal. That’s what we have tried to capture with this film – that powerful infatuation – a charming icon with bite, flair and beauty.”

    The 60-second trailer offers a glimpse into the untold journey, now live across Adidas’ social channels. But the real story unfolds on 11 December, when Under The Tongue premieres at 9 PM CET on the adidas football YouTube channel. Football fans, mark your calendars, as this promises to be more than just a documentary

  • National Geographic’s ‘Mega Icons’ chronicles Keshav R. Murugesh’s global IT-BPM revolution

    National Geographic’s ‘Mega Icons’ chronicles Keshav R. Murugesh’s global IT-BPM revolution

    Mumbai: Known for decoding India’s most iconic minds and highlighting their inspiring stories, the latest edition of National Geographic India’s award-winning series – Mega Icons, is all set to bring forth the journey of Keshav R. Murugesh, who redefined success and revolutionised the business process management (BPM) industry, with WNS as its beacon. The documentary titled, ‘MegaIcons: Keshav R. Murugesh’ premieres on 17 August 2023, at 8 PM on National Geographic Channel.

    The film meticulously traces the life of Murugesh, commencing from his days as a young entrepreneur selling TV sets with his father in his teens to nurturing a passion for cricket and pursuing his professional journey. The documentary unravels the mind and the journey of a leader who disrupted the Indian IT-BPM market to solidify its global dominance. Through extensive interviews, immersive videos, and captivating recreations, the film unveils Murugesh’s exclusive, never-before-seen world. Viewers will gain insights into the story of this extraordinary leader’s resilience, determination, and triumph, leaving a remarkable mark on the business landscape.

    “Our acclaimed Mega Icons franchise was created with an aim to bring forth thought-provoking and insightful stories of successful personalities, helping our viewers to understand their path to success through a scientific lens. We decode the choices they made which have put them on the path to glory. Combined with our powerful style of storytelling, we aim to enlighten and motivate our viewers with the success stories of some of the inspiring corporate leaders like Keshav R. Murugesh,” said a National Geographic spokesperson. 

    “It is an honour to be featured on a prestigious channel like National Geographic and to have them retell my story through Mega Icons. The film chronicles the defining moments that have shaped my journey over the decades as well as the trajectory of WNS’ remarkable growth and its rise as a bellwether of the global IT-BPM industry. My only message to any aspiring leader watching this is, “believe in yourself and pursue your dream relentlessly,” said Keshav R. Murugesh, Group CEO, WNS. “Also, remember, you are a true leader when you surround yourself with people smarter than yourself!”, he added.

  • “India’s Treasures” to premiere on JioTV and JioTV+ on 15 August

    “India’s Treasures” to premiere on JioTV and JioTV+ on 15 August

    Mumbai: The 17-year old economics student Rhea Bakshi’s first documentary “India’s Treasures”, which was recently was awarded with the New York International Film Awards’ finalist laurel, will premiere on one of India’s largest OTT platforms JioTV, with a staggering 100 million monthly unique visitors, and the leading broadband network JioTV+, as their 15 August Independence Day special.

    Delighted to have her documentary premiere on Jio Platforms, the prestigious and largest Indian digital streaming platform, Rhea Bakshi said, “I am thrilled beyond words that millions of JioTV and JioTV+ subscribers will be able to watch my documentary India’s Treasures and witness the impact and contribution of the talented and self-employed Indian artisans in nation building, especially of women artisans. I am ecstatic that viewers will gain in-depth insight into irreplaceable value of Indian centuries-old craftsmanship, its significance for India’s cultural, societal and economic growth and it being one of the core pillars of India’s sustainable and inclusive economic growth.” 

    “I would continue to work towards our respected Prime Minister’s Narendra Modi’s mission of inclusive economic growth and hope that this documentary generates due recognition and awareness for the millions of Indian artisans and inspire their next generation to preserve and enrich this distinct Indian tradition,” Rhea added. 

      The director and creator Rhea Bakshi, an ardent admirer of the traditional handmade silver jewellery, documents the diverse jewellery-making styles, unique to varied Indian geographies. It showcases how the sector is empowering the disadvantaged women facing cultural and economic barriers through skill-building and transforming their lives. Viewers will discover the duality of globalisation, mass-manufacturing and e-commerce platforms on this noble art form and the promise it holds for the next generation. Rhea also discusses microcredit facility and how artisans can leverage small bank loans to re-establish their lives. It delves into the artisans’ predicament with e-commerce, viewed as the future. 

    JioTV, with 100 million MAU, is a mobile-based platform available only on both Android & iOS devices, is a streaming television service offering live TV and catch up content to end consumers on their mobile phones, connected TVs, tablets, laptops and entertainment boxes. JioTV+ is a content aggregator platform, which comes pre-installed in Jio Set-top Box along with the broadband plans. 

    The handicraft sector in India plays a vital role in driving the country’s economy, employing over seven million artisans and impacting the livelihoods of over 200 million people. The documentary emphasizes the need to celebrate these artisans and preserve their unique skills – the true treasures of India’s heritage – underscoring the power of sustainable development where everyone can contribute and earn with fair and equal access to resources and opportunities. The film was produced by 24 Frames Films Ltd and can also be watched on YouTube.

    Directed and presented by Rhea Bakshi, “India’s Treasures” travels through the magical Rajasthan, Jharkhand and narrow lanes of old Delhi to embrace artisans’ lives and showcase their pride, fears, sacrifice and passion. The documentary was recently recognised with the finalist laurel New York International Film Awards jury in best student film category.

  • Rhea Bakshi’s documentary “India’s Treasures” awarded at New York International Film Awards

    Rhea Bakshi’s documentary “India’s Treasures” awarded at New York International Film Awards

    Mumbai: A 17-year old class 12 economics student Rhea Bakshi’s first documentary “India’s Treasures” was awarded at the New York International Film Awards, in the best student film category. It was the only film from India to be awarded with the finalist laurel.

    “India’s Treasures” is an intimate journey into the enchanting world of one of India’s centuries-old traditional art forms – handmade silver jewellery – adorned by the royalties across all continents. Directed and presented by Rhea Bakshi, student of The Shri Ram School, Moulsari, Gurugram; the documentary travels through the magical Rajasthan, Jharkhand and narrow lanes of old Delhi to embrace artisans’ lives and showcase their pride, fears, sacrifice and passion while creating and preserving India’s distinct identity.

    On the finalist Laurel awarded by New York International Film Awards Rhea Bakshi said, “India’s Treasures highlights the irreplaceable value of Indian craftsmanship and the need to celebrate it on a global scale, and moreover its significance for India’s cultural, societal and economic growth. I am overjoyed and grateful to the New York International Film Awards jury for this distinguished honour. This will trigger a wider audience for the documentary and viewers will witness the impact and contribution of the talented self-employed Indian artists, especially women.”

    “The focal point for this film was inspired from Prime Minister’s Narendra Modi’s mission of inclusive economic growth, which I believe is critical to realise the vision of making India the world’s third-largest economy. For the last four years, I have been engaged with Nai Disha, a NGO providing education for under-privileged children, which sensitised me to the aspiration and challenges of the vulnerable sections of our society. I would like to share this award with all my students at Nai Disha who have immensely enriched my perspective and imminent career path,” Rhea added.

    The handicraft sector in India plays a vital role in driving the country’s economy, employing over seven million artisans and impacting the livelihoods of over 200 million people. The documentary emphasizes the need to celebrate these artisans and preserve their unique skills – the true treasures of India’s heritage – underscoring the power of sustainable development where everyone can contribute and earn with fair and equal access to resources and opportunities. It would further increase artists’ awareness about the PM Modi’s Vishwakarma Kaushal Samman Yojana, which can boost their livelihood through small loans and financial incentives, access to technology and institutional support.

    The director and creator Rhea Bakshi, an ardent admirer of the traditional handmade silver jewellery, documents the diverse jewellery-making styles, unique to varied Indian geographies, including Orissa’s fine filigree work, Jaipur’s art of enamelling and the setting of semi-precious stones in Old Delhi. It introduces inspiring stories of inclusive economic growth, a mission close to Rhea’s mission. It also showcases how the sector is empowering disadvantaged women facing cultural and economic barriers through skill-building, offering them a path to a better future, transforming their lives, enabling them to financially contribute to their families well-being. Viewers will discover the duality of globalisation, mass-manufacturing and e-commerce platforms on this noble art form and the promise it holds for the next generation.

    A class 12 economics student; in her first documentary Rhea also discusses microcredit facility as an amazing solution, and how artisans can leverage small bank loans to re-establish their lives. It delves into the artisans’ predicament with e-commerce, viewed as the future. The film concludes with the artisans’ deep desire to continue their age-held craft and their expectation of a secure future for their children.

  • DocuBay announces original documentary slate

    Mumbai: International documentary streaming service, DocuBay, from the house of IN10 Media Network, has launched its original slate with six intriguing topics and more in the pipeline.

    This exciting new addition to the platform’s content library is aimed at offering viewers a unique and immersive viewing experience along with exploring a wide range of topics and stories.

    On the development, IN10 Media Network managing director Aditya Pittie said, “DocuBay is one of the fastest growing assets from our portfolio, and we are glad to present our original documentaries that are a testament to DocuBay’s commitment to deliver compelling, thought-provoking content to our viewers globally.”

    Since its launch, the streaming platform has continuously expanded its global footprint with hand-picked documentaries. “Today, audiences have overwhelming content choices but are invariably seeking something new to expand their worldview. After gathering data and insights on how and what customers are watching, we are excited to create our originals which marks a significant milestone for us. The originals give us an excellent opportunity to showcase our brand disposition through creative expression and take the platform to the next level,” added DocuBay COO Girish Dwibhashyam.

    DocuBay’s originals will showcase intriguing and real stories covering diverse topics like Crime, Technology, Culture, Society, Relationships and more. The platform has already greenlit multiple projects with various production companies.

    Documentaries titled ‘Monogamy Disrupted’ and ‘Water Mafia’ produced by Vice Studios India will peek into the lives of those who identify as polyamorous and the sinister effects of water mafia across socio-economic classes, respectively

    ‘Bad Toys Inc.’ developed by G.O.A.T Studios showcases how sex toys are elevating the perception of pleasure across cities and towns in India while ‘B.P.O (Bogus Phone Operators)’, developed by Nirvaan Entertainment, brings forth the sensational events wherein organized gang of cons defrauded thousands of US citizens for millions of dollars, shocking the law and order authorities in India & the FBI.

    Another film ‘Plastic Fantastic’ finds out how plastic surgery has become a common phenomenon today and what the future holds for it.  ‘Destiny On Demand’ explores the popularity of astrology buoyed by the internet which is creating new business models.

    The platform, catering to the age group of 18 to 45, is pursuing different themes and topics for originals that will resonate with audiences globally.

    DocuBay’s original documentaries will be available on the streaming platform in 2023.

  • Planet Marathi, Endemol Shine India to make a biopic on athlete Lalita Babar

    Planet Marathi, Endemol Shine India to make a biopic on athlete Lalita Babar

    Mumbai: Entertainment content format and production company Endemol Shine India and a Marathi industry’s production house Planet Marathi have joined hands for a regional production. The film will be a sports biopic based on the life of Indian long-distance runner Lalita Babar. The film is scheduled to release on 26 January 2024.

    Bollywood and Marathi cinema actress, Amruta Khanvilkar, has been roped in to play the titular role of the film. Hailing from a small village in Satara, Lalita Babar competes in the 3,000 meters steeplechase and is the current Indian national record holder and the reigning Asian Champion.

    Endemol Shine India will step into the regional cinema space for the first time with this film. On the other hand, Planet Marathi, a name behind spectacular Marathi productions, will produce its first ever biopic. Raising standards and putting the spotlight on Marathi cinema, Planet Marathi has given gems like the magnum opus Chandramukhi, the national award-winning Goshta Eka Paithanichi and Pondicherry’ to name a few. With qualities like Endemol’s pan-India scale combined with Planet Marathi’s regional expertise, the collaboration of both entities adds an extra special touch to the production.

    National award winner, Planet Marathi producer & founder Akshay Bardapurkar said, “We are committed to the idea of telling disruptive stories that propel our industry to create a league of its own. The journey of Lalita Babar, which started from Satara, is a proud and epic moment for our Marathi community. It is important to note that though the story has a regional core, it has pan-India and global resonance. We are happy to give the project the scale it deserves in collaboration with Endemol Shine India, who share our sentiments for the film.”

    “We at Endemol Shine India are working aggressively to diversify our portfolio in the scripted space. We are moving towards creating a strong foothold with regional content and this Marathi film reinforces our commitment to deliver world class content. It is a compelling story of a contemporary sportsperson, a subject which can inspire more women in sports. Planet Marathi’s track record of portraying regional stories distinctively has been impeccable which makes them great partners in this journey we have embarked on,” said Endemol Shine India COO Gaurav Gokhale.

    The film is produced by Akshay Vilas Bardapurkar, Rishi Negi, Gaurav Gokhale, and Ronita Mitra.

  • How Travelxp plans to conquer the travel space

    How Travelxp plans to conquer the travel space

    MUMBAI: Travelxp wants to travel far and wide. The Mumbai-based lifestyle channel, that has already seen a steady revenue growth for the last few years, now intends to grow by 30-40 per cent in the coming year.

    The network intends to expand to at least 15 more countries by the end of 2019 fiscal, and Latin America is one of them. The channel is already available in English, German, Czech, Slovenian, Serbian, Croatian and Bulgarian, and Travelxp director Nisha Chothani says it will soon be launched in Chinese too by December 2018. The channel caters to the Indian local markets through its Hindi, Tamil and Bengali feeds. The plan also includes launching certain South Indian and Marathi languages as well.

    “Since our plan is to enter Latin America and Russia, we will be launching one of these two languages depending on which country we are in Latin America. Spanish or Portuguese language might be the one and then Russian as well,” said Chothani.

    All shows on the channel are original in-house productions and its content is divided into six main categories – destination, lifestyle, food, culture, nature and heritage. Audience analysis has found that shows about hotels or anything related to spa works well.

    When it comes to the growth of OTT platforms, Chothani feels it is just another medium of consuming content. “So today when we say that TV viewership is dipping, at the same time we see that all these OTT platforms have become a part of the apps on television, and that’s more like having one more channel on TV. So ultimately you are watching it on TV, whether it’s coming through satellite or internet,” she said.

    She added that when it comes to OTT platforms, Netflix and Amazon are also the channels that provide differentiated content and have more content than other players in the market. As far as the preferences of the viewers are concerned, they might consume daily soaps, movies, news or infotainment on digital as well, which is the same that you see on the linear television. “TV is just the medium to transport our content,” she added.

    While producing a show, in order to keep the viewers glued to their channel, it obviously takes a lot of effort for not by the broadcaster but the crew making the show. Chothani said that when they produce any show, five people are required to take up the responsibility as the amount of equipment that is carried by them is difficult for an individual person to handle.

    When it comes to the time and efforts made in making just a show, Chothani said that if it’s just the shooting for the program, it takes minimum 20 days to shoot at the destination. Pre-production and post-production take around four months and later the post edit part also consumes four weeks to set the ball rolling. “By the time we start identifying the destination, designing, what all you need to see in a destination, getting the permissions for the shoot to be done, getting 4K ready, where it takes the longest time, from ingesting a material to rendering an episode and dubbing the same in various regional languages, it is a long process,” she explained.

    Travelxp has had its content work in most countries. “Mauritius now wants to include in different packages, earlier, we were only in one package but now they want us in more than one package because they find people liking this particular genre in travel,” she added.

    The channel is all set to launch its new programme named 10 Days Cyprus. The story revolves around a normal traveller who visits a place in 10 days, shooting all the exciting things about that place, in a bid to make the viewer plan a holiday by watching the show.