ITV

Category: Television

  • Regional stories steal the show as audiences tune out the usual

    Regional stories steal the show as audiences tune out the usual

    MUMBAI: Lights, camera, localisation! At the 9th edition of The Content Hub Summit 2025, the session on “The Rise and Rise of Regional Content” didn’t just capture attention, it underscored a seismic shift in what India watches and why. Gone are the days when Hindi content ruled unchallenged. From Marathi to Malayalam, Punjabi to Gujarati, regional languages are not only speaking up, they’re roaring loud across platforms and pushing boundaries with content that’s local in soul, but universal in appeal.

    Karan Taurani of Elara Capital, moderating the star-studded panel, noted that the 20th-ranked Hindi film today earns just ₹20 crore, a steep fall from pre-pandemic numbers where the 20th film could clock in Rs 70–Rs 80 crore. Rabindra Narayan, MD of PTC, echoed this, citing how Punjabi film Sehra raked in Rs 100 crore just from Maharashtra, denting a mainstream release like Bhabhi by an estimated Rs 20–Rs 30 crore.

    Rishi Negi of Banijay Asia pointed out that while Hindi struggles with resonance, regional films like Pushpa and KGF succeed because they tell stories rooted in emotion whether it’s a son seeking acceptance or avenging his mother. These narratives, Negi argued, transcend language and connect with audiences across demographics.

    The session also touched on the economics of production. Making content in regional languages isn’t just creatively liberating, it’s cost-effective too. With South Indian films now commanding higher acquisition budgets than Hindi titles on platforms like Netflix, the tide has clearly turned.

    Mamta Kamtikar from Junglee Pictures highlighted how Malayalam film Lones, produced on a modest budget, became a critical and cultural success due to strong storytelling and a buzz-worthy release strategy. “It’s not just about making a film,” she stressed, “it’s about making it travel emotionally and linguistically.”

    This brings us to another hot-button topic: localisation. Avinash Mudaliar of OTTplay noted that dubbing and subtitling in India have undergone a transformation. “Earlier, South Indian action films just needed punchy dialogues. Now, dubbing is almost script-rewriting. It’s no longer a mechanical job, it’s cultural translation.”

    But the challenge isn’t just about turning Tamil into Hindi. As Arpit Mankar of Shemaroo explained, a joke that lands in Delhi might bomb in Bengal. Comedy, drama, even character arcs need regional nuance something only local creators truly understand. That’s why Shemaroo has gone deep into Gujarati OTT, helping three films cross ₹10 crore in the first half of 2025 alone triple the usual annual average.

    ETV Win’s Saikrishna Koinni and others agreed: regional makers have the home-field advantage. They live the language, breathe the culture, and write stories with lived authenticity that no algorithm or distant studio exec can replicate.

    And there’s money on the table too. With over 33 OTTs now bundled into super-subscription packs and growing willingness to pay, regional content is not just filling the gap, it’s the main event.

    In short, India’s entertainment engine is no longer fuelled solely by Bollywood dreams. It’s powered by local love, dubbed brilliance, and subtitles that speak volumes. And if this panel is anything to go by, the future of Indian content is decidedly regional and refreshingly relatable.

  • Kabaddi gets a capital lift as UPKL hits Rs 238 crore in valuation

    Kabaddi gets a capital lift as UPKL hits Rs 238 crore in valuation

     MUMBAI: Mat talk turns money talk and UPKL is wrestling its way to the top of India’s sports scene. The Uttar Pradesh Kabaddi League (UPKL) has thrown down the gauntlet and picked up a valuation tag of Rs 238 crore, cementing its status as one of India’s fastest-growing sports properties. Its creator and operator, SJ Uplift Kabaddi Pvt Ltd, has not only built a regional league, but a nationwide movement with global potential all in its very first season.

    Launched in 2024, the debut edition of UPKL featured eight franchise-based teams, capturing hearts in small towns and big cities alike. The data tells the story: according to BARC, over 30 million television viewers tuned in across India, while digital platforms clocked 300 million impressions.

    Sony Sports Network (on Sports Ten 1 and Ten 3), DD Sports, and Fancode collectively broadcast the matches, ensuring a multi-platform footprint that reached deep into Tier 2 and Tier 3 cities.

    SJ Uplift’s Founder and Director Sambhav Jain attributes the league’s soaring valuation to “the growing popularity and resonance” of the UPKL format. He added, “This valuation reaffirms our belief in grassroots sports and the immense, untapped potential of regional talent. The overwhelming response from fans, franchises and brands proves we’re building something bigger than just a league.”

    Backed by a vision to scale kabaddi into a globally recognised sport, Jain sees UPKL not just as a commercial vehicle but as a cultural movement. With plans to build a sustainable ecosystem for athletes, fans and sponsors, SJ Uplift is already eyeing expansion, new partnerships, and greater professionalisation in the seasons ahead.

    UPKL’s debut season is not just a sporting win, it’s a statement. With a Rs 238 crore valuation, deep-rooted audience traction, and a hyperlocal-to-global narrative, it’s making regional kabaddi not just prime-time entertainment, but premium IP.

    From dusty courts to digital charts the future of Indian kabaddi is looking like a full-body slam dunk.

    (If you are an Anime fan and love Anime like Demon Slayer, Spy X Family, Hunter X Hunter, Tokyo Revengers, Dan Da Dan and Slime, Buy your favourite Anime merchandise on AnimeOriginals.com.)

  • Content bigwigs converge in Mumbai for Indiantelevision.com’s The Content Hub

    Content bigwigs converge in Mumbai for Indiantelevision.com’s The Content Hub

    MUMBAI: The floodgates of content may be open, but India’s audience has evolved—and she’s no longer easily pleased. That’s the sharp message echoing through the plush halls of JW Marriott, Juhu on 23 July as the ninth edition of Indiantelevision.com’s The Content Hub Summit gets underway.

    The theme, The End of the Age of Innocence, captures the new reality: streamers, broadcasters, and filmmakers can no longer afford to shoot in the dark. With 47 of the industry’s sharpest minds in attendance, it’s a day packed with soul-searching, strategy, and storytelling pivots.

    The curtain-raiser is a heavyweight panel on The Future of Original Content, featuring SonyLiv’s Saugata Mukherjee, JioStudios’ Tejkarran Singh Bajaj, Rose Audiovisuals’ Goldie Behl, Pocket Aces’ Aditi Shrivastava, Applause Entertainment’s Swati Patnaik, and Terribly Tiny Tales’ Anuj Gosalia, moderated by E&Y’s Raghav Anand.

    That’s followed by a fireside chat between Prime Video’s Nikhil Madhok and Indiantelevision.com’s founder Anil Wanvari, diving deep into how platforms are rewriting playbooks.

    Next up: Mindset Change: You are not making for a single screen, a spirited panel on diversifying content, with Fremantle’s Aradhna Bhola, Applause’s Sunil Chainani, Juggernaut Productions’ Samar Khan, Sri Adhikari Brothers’ Kailash Adhikari, Marigold Studios’ Hemal Thakkar, and Balaji Telefilms’ Nitin Burman. Chairing the discussion is Bodhitree Multimedia’s Sukesh Motwani.

    JioStar’s Alok Jain is slated to stir things up with a solo presentation, Reclaiming Bold – Why Indian Entertainment Must Dare Again.

    A burning issue up next: the inconsistent fortunes of Hindi cinema at the box office. A high-stakes panel, Getting the Business Model Right, features Panorama Studios’ Abhishek Pathak, Red Chillies’ Aashish Singh, Ormax Media’s Sailesh Kapoor, Friday Filmworks’ Devendra Deshpande, and Zee Studios’ Pragati Deshmukh, with film critic Mayank Shekhar at the helm.

    Regional powerhouses take centre stage in The Rise of Regional Content, chaired by Elara Capital’s Karan Taurani. Speakers include PTC’s Rabindra Narayan, Shemaroo’s Arpit Mankar, Junglee Pictures’ Mamta Kamitkar, ETV Win’s Saikrishna Koinni, OTT Play’s Avinash Mudaliar, and Banijay Asia’s Rishi Negi.
    A rare fireside chat follows, with Banijay Asia CEO Deepak Dhar in conversation with Shekhar, setting the tone for a deeper dive into genre-bending creativity.

    That’s precisely what the next panel explores—Pushing Genre Boundaries. Writer-director Kussh S Sinha, producer-director Ravindra Gautam, Banijay’s Mrinalini Jain, Applause’s Rahul Ved Prakash, and director Vishal Furia spar with trade analyst Saurabh Varma moderating.

    The day wraps up with two back-to-back masterclasses. The first, on Rana Naidu, sees actor Sushant Singh, director Suparn Varma, and screenwriter Vaibhav Vishal join film critic Stutee Ghosh. The second, on Mandala Murders, features actor Vaani Kapoor, Netflix’s Tania Bami, and directors Gopi Puthran and Manan Rawat, with editor Swati Chopra in the chair.

    In a market where content is no longer king unless it resonates, The Content Hub Summit has one message: India’s audiences have grown up—and the industry must too.

    A cross-section of India’s content powerhouses has lined up in support of The Content Hub Summit, signalling the growing importance of storytelling as a strategic business lever.

    JioStar leads the pack as presenting partner, while Applause Entertainment and Banijay Asia have come on board as associate partners. Fremantle is the lanyard partner, ensuring high visibility with every badge flash.

    The industry partners roster reads like a who’s who of television and digital production: Contiloe Films, Sol Productions, and OTT Play have lent their support, amplifying the summit’s reach and relevance.

    The show of strength from across the ecosystem—studios, streamers, and production houses—underscores the summit’s sharp focus on content strategy in a market where the audience is now firmly in the driver’s seat.

  • Zee posts Rs 1,115 crore profit as legal heat with Star rises

    Zee posts Rs 1,115 crore profit as legal heat with Star rises

    MUMBAI: Just when you thought the drama was reserved for primetime, Zee Entertainment’s first quarter of FY26 delivered its own plot twist, a cocktail of climbing profits, flat revenues, and a billion-dollar legal cliffhanger.

    For the quarter ended 30 June 2025, Zee posted a standalone profit of Rs 1,115 million, up from Rs 469 million in Q4 FY25. Revenue from operations stood at Rs 16,839 million, a steep drop from Rs 20,042 million in the previous quarter and Rs 20,007 million a year ago. Yet, the bottom line perked up thanks to lower operational costs (Rs 9,574 million), subdued ad spends (Rs 2,531 million), and a positive fair value gain of Rs 185 million.

    Consolidated numbers tell a slightly flashier story: Zee clocked Rs 18,498 million in revenue and a net profit of Rs 1,437 million from continuing operations, despite a decline from Rs 22,203 million in the previous quarter. No surprises ad revenue dipped to Rs 7,585 million from Rs 8,375 million, while subscription revenue held steady at Rs 9,817 million.

    Zee managed to tame the finance cost dragon just Rs 77 million this quarter and depreciation remained under Rs 600 million. Tax outgo was Rs 535 million on a consolidated basis, including Rs 473 million current tax.

    What’s missing from this quarter? Exceptional items. After a Rs 2,024 million pre-tax profit in Q4, Zee reported no one-offs this time, a marked shift from the Rs 361 million in restructuring costs and write-offs reported in the same quarter last year.

    Still, the real cliffhanger lies in the 1,003 million dollars legal dispute with Star India. Star claims the termination of their Alliance Agreement was valid and now wants damages that have ballooned from 940 million dollars to over a billion dollars as of April 2025. Zee’s defence? A robust counterclaim and demand to recover 8 million dollars plus interest with arbitration hearings slated for November.

    Meanwhile, Zee has been busy spinning off new stories. It incorporated two new entities lbullet Enterprise Limited and Advance Media Distribution Limited in June 2025 to bolster distribution and vertical synergies.

    And for those keeping score on compliance subplots: the Securities Appellate Tribunal (SAT) overturned SEBI’s order against one of Zee’s KMPs last October, although investigations continue. For now, it’s one less legal plotline to follow.

    With the company’s consolidated EPS at Rs 1.50 and a market bracing for the November arbitration climax, Zee seems to be scripting a cautious yet intriguing comeback.

    Zee may be facing more than just viewer fatigue but for now, it’s dodged the ratings dip where it matters most: the bottom line.
     

  • Indian aces call the shots at WSOP 2025

    Indian aces call the shots at WSOP 2025

    MUMBAI: India’s high rollers and card sharks just raised the stakes on the global stage. At the 56th annual World Series of Poker (WSOP) – held at Horseshoe Las Vegas and Paris Las Vegas – Indian players went all in, pulling off one of their best runs yet. From final tables to gold bracelets, Team India’s performance wasn’t just impressive, it was a royal flush.

    This year’s WSOP shattered records with 100 live tournaments, drawing thousands of players from across the globe. Amidst the buzz and billion-dollar pots, Indian players made their presence known, notching up seven final tables and even a bracelet win.

    Leading the pack was seasoned pro and former WSOP champ Aditya Agarwal, who clinched India’s only bracelet of the season in the WSOP Online NLHE Championship. Not far behind, Laksh Pal Singh cashed in on eight events and reached the final table in the Poker Hall of Fame Bounty. A familiar face in the Indian poker scene, Laksh is also a game ambassador for PokerBaazi.

    Ankit Ahuja, ranked India’s Global Poker Index (GPI) Player of the Year—twice over—grabbed seven cashes, including a final table in the $3,000 Mid-Stakes Championship. Zarvan Tumboli battled it out across six events, placing 119th in the prestigious Main Event and shining in Omaha. He took reps at PokerBaazi, flying the flag for Maharashtra and the National Poker Championship.

    Former bracelet winner Aditya Sushant added four cashes to his name, including a deep run in the PokerNews Deepstack Championship. Meanwhile, Santhosh Suvarna – already a two-time WSOP bracelet winner – made three strong finishes, including a 16th-place run in the High Roller and a title win at the Wynn Classic.

    And it didn’t stop there. WSOP vets like Nipun Java, Abhinav Iyer, and Kartik Ved returned to form, joined by crowd favourites like Kunal Patni, Nishant Sharma, Shrey Maheshwary, Tarun Goyal, Bhargav Kakani, Gaurav Sood, and many more. Whether representing PokerBaazi or gunning for solo glory, the Indian contingent didn’t just ante up—they dominated.

    Even beyond the WSOP tables, Indians were busy stacking chips across Vegas. Breakout star Gunisha Sinha, the dentist-turned-poker pro from Delhi, stole the spotlight with a cracking win at the Resorts World Las Vegas 2025 Summer Series in the $360 NLHE – PLON Ladies tournament. Gunisha, now the latest PokerBaazi game ambassador, also clinched a title in The Circuit: Season 3, proving that when it comes to poker, she’s no novice.

    Closing out the series in style, Florida’s Michael “The Grinder” Mizrachi took home the WSOP Main Event crown, his eighth career bracelet and a cool $10 million payday. That win also earned him a coveted seat in the Poker Hall of Fame.

    India’s performance at WSOP 2025 isn’t just a blip, it’s a bold declaration: the country is no longer an outsider in global poker. These players aren’t here to watch—they’re here to win.

    (If you are an Anime fan and love Anime like Demon Slayer, Spy X Family, Hunter X Hunter, Tokyo Revengers, Dan Da Dan and Slime, Buy your favourite Anime merchandise on AnimeOriginals.com.)

  • Sun TV makes UK cricket power play with £100.5m Superchargers buy

    Sun TV makes UK cricket power play with £100.5m Superchargers buy

    LONDON: Sun TV Network has struck a six to the boundary with a bold £100.5 million acquisition of Northern Superchargers, a prominent franchise in the UK’s The Hundred cricket league. The all-cash deal, approved by Sun TV’s board on 18 July, makes the broadcaster the sole owner of the Leeds-based team and further cements its global sporting ambitions.

    The move sees Sun TV add a third franchise to its growing sports roster, which already includes Sunrisers Hyderabad in the IPL and Sunrisers Eastern Cape in South Africa’s SA20. With cricket’s commercial appeal soaring across continents, the company is betting big on the format’s future in the UK.

    Northern Superchargers, incorporated in 2019 and based in London, clocked a turnover of £1.89 million in FY24 and will become a wholly owned subsidiary once the transaction is completed, expected by the end of 2025. The acquisition is routed through India’s automatic route for overseas investment, with the final remittance pegged to prevailing exchange rates.

    Sun TV said the deal aligns with its strategy of tapping global cricket leagues with strong broadcast and sponsorship potential. “The Hundred has shown strong traction with younger audiences and we see significant upside in long-term value creation,” said the broadcaster in its filing.

    This acquisition marks a rare Indian media foray into English cricket—an arena traditionally dominated by homegrown stakeholders and legacy institutions. With this move, Sun TV is not just buying into a team, but into a format and fanbase with serious commercial legs.

    The game, it seems, is well and truly on.

  • Jasbir Singh zooms up the ranks at Zee News as chief manager

    Jasbir Singh zooms up the ranks at Zee News as chief manager

    MUMBAI: Jasbir Singh has stepped into a new avatar at Zee Media Corporation Ltd, now donning the hat of chief manager at Zee News. A familiar face in the corridors since 2017—when he joined as senior manager—Singh’s elevation marks a steady rise fuelled by grit, grind, and serious sales chops.

    Before his Zee innings, Singh racked up impressive mileage across India’s top media houses—stints at India Today as deputy manager – corporate sales, Jagran Prakashan, and Infomedia18 (Network18) as senior executive saw him build a well-rounded armoury in corporate sales and business strategy.

    An MBA in marketing and sales from the Sikkim Manipal Institute of Technology – SMU, Singh blends street-smart execution with boardroom savvy. As the media landscape grows fiercer and faster, Zee News now has a seasoned player steering the charge from the frontlines.
     

  • Asha Sharma tunes into Network18 as regional sales head – branded solutions & IP

    Asha Sharma tunes into Network18 as regional sales head – branded solutions & IP

    MUMBAI: After over a decade of making brands sing at Big FM, Asha Sharma has changed frequencies. She’s now joined Network18 Media & Investments Ltd as regional sales head – branded solutions & IP. And from the looks of it, she’s ready to turn up the volume on content-driven partnerships and high-impact intellectual properties.

    With 15 years under her belt as senior business partner – sales (group head) at Reliance Broadcast Network, Sharma is no stranger to the pitch-and-powerplay of India’s media circuit. Her résumé reads like a masterclass in national-level key account management, corporate sales, and business development, with a particular flair for building teams that don’t just meet targets, they rewrite them.

    Known for her results-first mindset and a knack for unlocking brand value through innovative storytelling, Sharma now brings her radio-honed instincts to the fast-paced TV and digital ecosystem at Network18. As branded content becomes the battleground for audience attention, expect Sharma to lead with insight, intensity, and IPs that leave a mark.

  • Colors marks 17 years of drama, disruption and daring storytelling

    Colors marks 17 years of drama, disruption and daring storytelling

    MUMBAI: It’s been 17 years since Colors burst onto Indian TV screens in 2008, and let’s just say prime time never looked the same again. Armed with gutsy fiction and unapologetic reality shows, the Viacom18-owned Hindi GEC rewrote the rulebook on what mainstream television could look and feel like.

    From Balika Vadhu’s searing take on child marriage to Shakti’s gender-bending narrative and the never-out-of-style chaos of Bigg Boss, Colors has consistently stirred hearts, headlines, and high TRPs. Whether it’s the spine-chilling stunts of Khatron Ke Khiladi or the culinary chaos of Laughter Chefs, the channel has played it anything but safe.

    At its core, COLORS has championed the underdog. Over the years, characters like Anandi, Bondita, Mannat, and Mangal have become household names, not just for their gripping arcs but for sparking social conversations and pushing boundaries on what a female lead could (and should) do on screen.

    On the channel’s 17th Anniversary, JioStar spokesperson Alok Jain said, “As COLORS turns 17, we celebrate a legacy of storytelling that has redefined Hindi entertainment and sparked conversations across the country. Television remains a trusted companion, and COLORS continues to thrive by telling stories that reflect the many shades of Indian life and characters who feel like family. Societal realities have always been at our core, encouraging audiences to feel deeply and engage meaningfully. From powerful family sagas and mythological epics to societal dramas, romances, reality shows, and culinary comedies, our content mirrors the rich diversity and evolving heartbeat of India. With fresh originals like Manpasand Ki Shaadi, celebrating family, choice, and tradition; Dhaakad Beera, spotlighting courage and sibling love, and Pati Patni Aur Panga – Jodiyon Ka Reality Check, bringing a fun twist to modern relationships — we continue to grow with our audiences. Our promise is to keep telling stories with heart, humour, and honesty. Thank you for making us a part of your homes, your hearts, and your everyday moments — you make COLORS what it is.”

    Talking about her journey with Colors, Avika Gor shares, “COLORS didn’t just give me a role — it gave me an identity. Anandi became a household name, and through her, I found a place in the hearts of millions. Before Balika Vadhu, I had faced the camera, but it was Colors that gave me the recognition that changed my life. From Beti Anandi to Bahu Roli in Sasural Simar Ka and now returning with Pati Patni Aur Panga alongside my fiancé Milind Chandwani — it feels like coming home. Colors has seen my journey, nurtured it, and celebrated it. What makes the channel so special is its courage to tell bold stories and keep evolving. This isn’t just a comeback, it’s a beautiful continuation of a story I’m proud to share.”

    Having hosted ‘Bigg Boss’ for 15 years, Salman Khan says, “My journey with COLORS and Bigg Boss isn’t just the longest-running collaboration of my career, it’s one of the most personal. When I first came on board for Bigg Boss in 2010, little did I know that I was signing up for a 15-year relationship with the show and an entire nation. Together, we’ve nurtured a tradition that the audience waits for with bated breath every year. Through format changes, digital shifts, new themes, and the ever-changing energy of the unpredictable house, this ride with Colors has been special. Congratulations to the entire team at the channel for uniting India in entertainment for 17 years!”

    Speaking about Colors’ 17-year milestone, Sudha Chandran says, “In these 17 years, COLORS hasn’t just entertained — it has transformed Indian television. For me, it reshaped my image and redefined what an antagonist could be. From the iconic Naagin to emotionally rich dramas like Doree, Colors has always dared to tell bold, unconventional stories. It gave me characters that weren’t just vamps, but powerful, poetic, and deeply human. Every role pushed me to grow as an actor and dig deeper emotionally. I’m proud to be part of a legacy that continues to set new standards with every story it tells.”

    Essaying the role of Mangal in Colors’ ‘Mangal Lakshmi’, Deepika Singh says, “I’m truly proud that Mangal Lakshmi is now part of Colors’ 17-year legacy. The channel gave me the freedom to portray what so many women experience, not with pain alone, but with empathy and hope. Mangal stands as a role model, radiating strength and optimism in a world that deeply needs it. Seeing her story resonate with women across regions is incredibly rewarding, and that kind of connection is only possible when a platform truly believes in the power of stories to inspire change. I am sure Colors will continue to uplift voices, break new ground, and bring characters to life that make every woman feel seen and understood.”

    Seventeen years on, Colors remains just as defiant, just as dramatic, and just as dedicated to stories that stir the soul and sometimes, the pot.

  • SJ Uplift Kabaddi elevates Simran Malik chief operating officer

    SJ Uplift Kabaddi elevates Simran Malik chief operating officer

    MUMBAI: In a strategic move aligned with its next phase of growth, SJ Uplift Kabaddi has announced the elevation of Simran Malik as the company’s COO. Simran, who previously served as Head of Marketing, has been a key force in building the Uttar Pradesh Kabaddi League’s (UPKL) presence in India’s sporting ecosystem, particularly in shaping grassroots engagement strategies and driving operational success.

    Simran’s new role as COO will oversee all operational functions, including franchise relations, logistics, matchday execution, and stakeholder engagement.  She will also focus on streamlining internal processes to enhance efficiency across teams, ensuring operational excellence as the company scales up. A major part of her responsibilities will include spearheading the rollout of Uttar Pradesh Kabaddi League Season 2, along with World Super Kabaddi League (WSKL). In addition, she will also support other emerging sports initiatives, from managing infrastructure and broadcast partnerships to supporting grassroots development and youth training programs under SJ Uplift Kabaddi.

    Talking about Simran’s elevation, SJ Uplift Kabaddi Private Ltd Director and Founder, Sambhav Jain added, “From playing a key role in shaping Season One to now leading Season Two, Simran’s rise reflects her instrumental contributions, steady growth, and trusted stewardship through every phase of our journey. She has consistently demonstrated clarity, commitment, and leadership in the role she has taken on. As we enter a progressive phase of growth and structure, her elevation reflects the company’s trust in her leadership and our shared ambition for the future.”

    Reflecting on the growth, Simran Malik said, “This promotion marks a meaningful milestone in my journey with SJ Uplift Kabaddi. I’m grateful to Mr. Sambhav Jain for his trust and mentorship. I’m equally thankful to my team—their dedication is the foundation of everything we are building. Our belief is simple: when the team grows, we all grow. As we build a next generation sports ecosystem rooted in regional passion and global ambition, I’m excited to lead new projects like UPKL Season 2 and support WSKL. By unifying operations, we are expanding leagues into new markets, enhancing every match experience, and forging partnerships across continents. I also hope to inspire more women to take leadership roles in the sports industry, because when diversity grows, the ecosystem thrives. Our mission: to transform kabaddi from a regional sport into a global phenomenon, one fan, one league, one market at a time.”

    (If you are an Anime fan and love Anime like Demon Slayer, Spy X Family, Hunter X Hunter, Tokyo Revengers, Dan Da Dan and Slime, Buy your favourite Anime merchandise on AnimeOriginals.com.)