Category: Television

  • Star Sports garners 28 per cent viewership growth in first 24 PKL matches

    Star Sports garners 28 per cent viewership growth in first 24 PKL matches

    Mumbai: Star Sports, the official broadcaster of the Pro Kabaddi League, has notched up significant viewership figures building on a strong start at the opening weekend, solidifying its status as the second most popular sport in the country. According to BARC, Star Sports reached an astounding 158 million viewers in the first 24 matches of the tournament, marking an impressive growth of 20 per cent compared to the previous season. The watch time during this period increased by 25% to 12.8 billion minutes compared to the last edition. The broadcaster also witnessed a remarkable growth of 28 per cent in TVR compared to season 9, reflecting the growing interest and enthusiasm among fans for the high-octane action that Pro Kabaddi League delivers.

    A Star Sports spokesperson said, “We are thrilled to witness the overwhelming response and would like to thank fans for their continued love for the sport. Pro Kabaddi League holds a special place in the hearts of millions, and the increasing viewership numbers are a testament to the league’s popularity. The fast-paced matches and nail-biting endings have kept fans on the edge of their seats.”

    The Pro Kabaddi League has become a cultural phenomenon in India, showcasing the indigenous sport at its best and providing a platform for athletes to shine on the national stage. Star Sports Network remains committed to delivering unparalleled sports entertainment, and these remarkable viewership figures demonstrate the unwavering support and passion of the Indian audience for Pro Kabaddi.

    Reach and Watch-time Data for 2+U+R (TV + OOH)

    Ratings on India Urban M15+ AB 

  • Rewind Networks’ HITS NOW to launch on Astro

    Rewind Networks’ HITS NOW to launch on Astro

    Mumbai: Starting 10 January 2024, the captivating HITS NOW channel will be available to Astro viewers on Channel 702. HITS NOW is the latest addition to Astro’s lineup of Rewind Network’s offerings alongside the existing hits and hit movies channels available on their service.

    All Astro customers will be able to enjoy a free preview of HITS NOW from 10th January to 31st March 2024, giving viewers a chance to catch iconic shows like The 75 Primetime Emmy Awards, America’s Got Talent: Fantasy Team and the new season of American Idol. After the free preview, HITS NOW will be available in the Variety and Entertainment packs at no extra cost to customers subscribing to these packs.

    The collaboration between Astro and Rewind Networks is the latest endeavour in their longstanding partnership. Both parties are committed to providing high-value entertainment to Malaysian viewers and enriching the Malaysian TV  landscape. HITS NOW, celebrated for its award-winning and branded programmes, has garnered a strong following since its launch across multiple territories in Asia in February 2023.  

    Astro director content Agnes Rozario, said, “We are delighted to enhance our customers’ entertainment options with high-quality shows, coming express from the US to HITS NOW. From reality talent competitions, dramas and comedies,  entertaining talk shows and gameshows, and compelling crime and investigation series, HITS NOW offers the most talked about shows from the US that customers will be able to watch anytime and anywhere. We are confident that the addition of  HITS NOW on Astro will be a hit with our customers who now have the best of local shows, sports and movies.”

    “We are beyond excited with the launch of HITS NOW on Astro,” said Avi Himatsinghani, CEO of Rewind Networks. “We truly value our partnership with Astro, who have carried our channels from the earliest days. From iconic award shows like  The Emmys to award-winning drama series, beloved talent shows, popular reality shows and innovative game shows – we  are confident that HITS NOW will resonate strongly with Astro’s viewers and become a go-to entertainment destination  and channel of choice for their daily viewing.”

    HITS NOW, the newest channel service from Rewind Networks, is the one-stop curated destination for top-rated reality, variety, drama, game and entertainment news shows from the US, with titles such as The 75th Primetime Emmy  Awards, America’s Got Talent: Fantasy Team, and Celebrity Family Feud airing on the channel from January 2024.  Together with its sister channels, HITS and HITS MOVIES, the three channels deliver quality curated content to over 13  countries and 24 million households across Asia.

    HITS NOW will broadcast the prestigious 75 Primetime Emmy Awards Live starting at 8 am (GMT+8) on 16 January with an encore performance at 8 pm (GMT+8) that same night.

    The HITS NOW lineup will feature the ultimate in breathtaking entertainment with exhilarating, branded reality and talent shows like American Idol 2024, Survivor, America’s Got Talent: Fantasy Team, Shark Tank, Hell’s Kitchen, and Britain’s Got  Talent all express from the US. It will also debut brand new reality series like Special Forces: World’s Toughest Test, The  Traitor and Race To Survive: Alaska; stunning drama series like the successful Fire Country, Sullivan’s Crossing and So  Help Me, Todd as well as Alert: Missing Persons Unit.

    Game show junkies can play along with Password, Barmageddon,  Supermarket Sweep, Celebrity Wheel of Fortune, and Celebrity Family Feud. Those craving light-hearted fare can kick back with heartwarming comedies Lopez vs Lopez, Young Rock, The Goldbergs and Ghosts. The network has got viewers covered for everything Hollywood with the long-running news show – Entertainment Tonight, and true crime aficionados can follow real-life cases with Fear Thy Neighbor, Fear Thy Roommate, Killer Couples and Murder for Hire.

  • Dubai’s Department of Economy & Tourism and JioTV partner for “Once Upon A Trip! To Dubai” travel show

    Dubai’s Department of Economy & Tourism and JioTV partner for “Once Upon A Trip! To Dubai” travel show

    Mumbai: Dubai’s Department of Economy & Tourism (DET) has announced an exciting partnership with JioTV to launch a unique four-episode travel show titled “Once Upon A Trip! To Dubai.” In this unique show, global superstar Anil Kapoor plays himself as he embarks on a hilarious and adventurous journey through the stunning city of Dubai along with actor Maniesh Paul.

    More than just a travel show; “Once Upon A Trip! To Dubai” is a story of rediscovery, bonding, and the magic of serendipity. As Kapoor and Paul traverse through the alluring landscapes and vibrant cultural tapestry of Dubai, their (on-screen) personas reflect their real-life charm and wit, delivering an authentic and engaging experience to Indian viewers. The show is set to offer a rich blend of comedy, adventure, and heartfelt moments, presenting Dubai in a unique light that’s never been seen before. It not only serves as a testament to Dubai’s enchanting allure as a global travel destination but also celebrates its rich cultural mosaic and dynamic spirit in a way that resonates with Indian audiences.

    At the heart of “Once Upon A Trip! To Dubai” is its unwavering commitment to authenticity. The show transcends the typical confines of a travel show, steering away from standard formats to embrace a more genuine path to storytelling, where Kapoor and Paul are guided by their insatiable curiosity and passion for adventure, towards a city that they have known and loved for decades. Their reactions, from laughter to awe, unfold naturally as they witness the hidden gems, subcultures and authentic experiences as they explore the streets of Dubai. The passion driving the duo through their journey further builds a profound connection with their narrative. “Once Upon A Trip! To Dubai” is more than a show; it’s a genuine portrayal of travel, where the spirit of Dubai comes alive in its most authentic form.

    “Once Upon A Trip! To Dubai” heralds a new era in travel storytelling, one that extends beyond the traditional methods of showcasing a destination. It dives deep into the rich tapestry of experiences and emotions that truly resonate with Indian audiences. In choosing to collaborate with JioTV, we recognized a shared vision for innovation and a unique approach to storytelling that aligns perfectly with our goals of acquainting the lesser-known sides of Dubai to an audience that resonate with the destination.  

    JioTV’s commitment to quality content, unmatched distribution scale & audience engagement across India makes them an ideal partner for bringing this vision to life. Dubai, through the eyes of Kapoor and Paul, transforms into a character itself, full of stories waiting to be discovered – thereby making the wonders of Dubai accessible to all.

    Superstar and actor Anil Kapoor, reflecting on his experience, said, ” Working on ‘Once Upon A Trip! To Dubai’ has been a journey of rediscovery, both of the incredible city of Dubai and within myself. More than a project, it was a journey of the heart. Whenever I have explored Dubai, I have not only just encountered stories; I discovered pieces of myself in every corner. There’s a raw and real quality to this experience, so different from the scripted roles I’m used to. It’s about forming genuine connections, embracing laughter, and the unexpected surprises along the way. This show particularly has allowed me to see Dubai with a sense of wonder and authenticity. JioTV, serving as a robust and expansive platform, is the perfect powerhouse for presenting this authentic journey to our viewers at a grand scale. My hope is that it will inspire our audience to appreciate the beauty of Dubai and the magic inherent in the real-life adventures that I shared with Maniesh.”

    Actor Maniesh Paul further added his unique flair, “’Once Upon A Trip! To Dubai’ was an adventure like no other, blending my love for traveling with the uncharted wonders of Dubai. Each day was a new adventure in this magnificent city uncovering a new sense of wonder and joy. ‘Once Upon A Trip! To Dubai’ brought out an authentic joy and spontaneity that was refreshingly real. The streets of Dubai aren’t just backdrops; they’re alive with stories and unexpected turns, much like my own journey that I shared with AK. This show has been a revelation, showing me the power of impromptu moments and the genuine connections that come from shared laughter and experiences. JioTV has played an indispensable role in bringing this exhilarating journey to the screens, making it a grand experience for our viewers. I hope our audience finds as much joy and surprise in watching this travel show as I did in creating it.”

    The show culminates in a captivating finale featuring a special guest appearance by the talented Emirati soul singer Arqam Al Abri whose musical artistry adds a distinctive and enriching dimension to the last episode, beautifully echoing Dubai’s rich and diverse artistic landscape.

    Produced by Stars “n” Stripes and directed by Satyajit Kadam, who has a notable advertising career and accolades like the Cannes Lion and Spikes Asia, ‘Once Upon a Trip! To Dubai’, also features the visual finesse of acclaimed cinematographer Satchit Paulose, known for his work on “Pathaan” and “Fighter”.

    Get ready for a one-of-a-kind journey. “Once Upon A Trip! To Dubai” is more than just a show; it’s an immersive experience, an innovation, a heartwarming journey, streaming exclusively on JioTV, starting this weekend.

  • CricFan TV to exclusively broadcast world’s first women’s cricket chat-show, “Queens of Cricket”

    CricFan TV to exclusively broadcast world’s first women’s cricket chat-show, “Queens of Cricket”

    Mumbai: CricFan TV, today announced the exclusive India broadcast of the world’s first ever women’s cricket chat-show titled “Queens of Cricket”. Shooting for the first of the 20-episode series that features Indian cricketers Radha Yadav and Shikha Pandey, began here at a city studio in the presence of Marc Hayward the driving force behind CricFan TV. The show will go on air with its first episode on the Sports18 network and Jio Cinema on 27 December 2023.

    Sharing his thoughts on the development, Marc Hayward said, “We are thrilled to announce our most significant production to date, “Queens of Cricket,” a ground-breaking chat show format that marks a historic milestone in our commitment to providing captivating content and exceptional experiences for cricket enthusiasts. This ground-breaking show is the first-ever female-focused cricket chat show, designed to celebrate and empower women in sports showcasing the rapid growth of Women’s cricket not just in India but across the world.”

    Set against the backdrop of India, the cricket capital of the world, and anticipating the exponential growth of women’s cricket in the country, “Queens of Cricket” is poised to become a trailblazing force in this emerging era. The 30-minute episodic series that spreads across 20 episodes would feature some prominent names in the world of women’s cricket from India and abroad.

    Hayward further added, “We recognize that women’s cricket in India is on the cusp of becoming the next big decacorn, and this show aims to spotlight the exceptional women cricketers who are not just breaking records but also transcending boundaries, bringing them closer to their fans.

    This momentous occasion signifies our dedication to elevating the profile of women in sports and providing a platform for their extraordinary stories. The format incorporates various interactive fan elements, staying true to the CricFan brand architecture, alongside our acclaimed shows FanZoneTV and Cricket Chrips.

    We are delighted to share that “Queens of Cricket” and our other engaging formats will be available on the Jio Sports platform starting this December and throughout 2024. This marks a significant step forward in our mission to bring immersive and interactive cricket content to audiences, reinforcing our commitment to providing unparalleled fan experiences for cricket lovers throughout India. Stay tuned for an exciting journey with “Queens of Cricket” and the entire CricFan line-up on Jio Sports! “

    Radha Yadav, who has played 67 WT20Is & solitary WODI for India and plays for the Delhi Capitals WPL team, said, “It was truly fun, the questions were interesting and playing games added a delightful touch. Having Shikha Di by my side made it even more fun. I believe young girls and boys watching will find inspiration to be the part of a show like this. Overall, it was a positive experience. As I mentioned, young women will be inspired to pursue a career in cricket and take steps towards supporting their dreams.”

    IAF Squadron Leader Shikha Pandey (retired), who also features in the first episode along with Radha and has 55 WODIs, 62 WT20I and 3 WTests under her belt, said, “Shooting for Queens of Cricket was great fun, especially with Radha alongside me. We have played for the Delhi Capitals together in the last WPL, and she is my Indian team mate as well. The engaging questions and segments made it a memorable experience. Shows like this are important because it not only brings more women cricketers to the ground but also allows fans to connect with us on a personal level. With growing visibility of women’s cricket through platforms like WPL, it’s great to know the personalities behind the game. I am hoping the audience has as much fun watching as we did shooting the episodes.”

    In the last six months, CricFan TV has been diligently forging partnerships and curating a diverse portfolio of fan-driven formats, laying the early-stage foundations for their official launch during IPL 2024. The highly anticipated “Queens of Cricket” will span over 20 episodes, airing throughout the month of December on WPL, Sports18, and Jio Cinema.

  • Udit Sharma joins One Impression as CBO

    Udit Sharma joins One Impression as CBO

    Mumbai: One Impression, India’s leading influencer marketing platform, welcomes Udit Sharma as its chief business officer (CBO). In his professional capacity, Udit will spearhead the company’s revenue growth, new region expansion, team building, and strategic partnerships.

    Prior to joining One Impression, Udit held the position of ShareChat chief revenue office (CRO) homegrown social media company.  

    Talking about his new role, Udit Sharma said “Last couple of years have seen a truly remarkable growth in the consumption of content created by millions of influencers. This has resulted in strong creator-follower connections and has opened up potentially new avenues for brands to engage with their TG. However, given its unique challenges, Influencer Marketing still has some way to go before becoming a key marketing element for brands. So, when I came across One Impression, I was truly impressed with its core product that solves all those issues and puts brands back in control. I am absolutely thrilled to be joining One Impression in its mission to simplify Influencer Marketing for all businesses, big and small.”

    One Impression founder Apaskh Gupta shared, “We believe brands around the world have demonstrated the power of creator content & influencer marketing. We are now at an inflection point for the industry and we are about to witness the true power of influencer marketing for businesses around the world. As influencers continue to become increasingly more meaningful in the lifecycle of a business, there is an immediate need for a technology platform to remove all inefficiencies associated with the channel. One Impression has built a world-class platform that solves problems at every step of the process and enables brands & creators to collaborate seamlessly. We are truly excited to have Udit join us in this journey. We believe his experience & knowledge in building large-scale platforms will help us take the One Impression platform to the world.”

    Udit Sharma brings a wealth of experience to One Impression, having previously served as Disney+ Hotstar Sr. vice president (VP) & head of sales. Over his five-year tenure, he led large clients (LCS), small and medium-sized businesses (SMB), and agency businesses, contributing significantly to the streaming platform’s growth.

    With a diverse background spanning industries such as media, mobile payments/fintech, and consumer electronics, Udit’s professional journey includes roles at Freecharge, Zomato, Oxigen Services, and Samsung Electronics.

    One Impression is thrilled about this collaboration with Udit Sharma. The combination of Udit Sharma’s extensive industry expertise and the platform’s innovative approach to influencer marketing is expected to result in a powerful partnership. Together, they aim to achieve remarkable success in the dynamic field of influencer marketing.

  • News18 Tamil Nadu became sole channel for comprehensive coverage of the unfolding flood crisis

    News18 Tamil Nadu became sole channel for comprehensive coverage of the unfolding flood crisis

    Mumbai:  News18 Tamil Nadu emerged as a source of timely and humanitarian journalism in the aftermath of the recent floods that stormed through Thoothukudi and Thirunelveli. As the flood crisis unfolded over 500 stranded passengers in Srivaikundam faced grave conditions exacerbated by rising rains beginning on Monday.

    News18 Tamil Nadu took the lead as the sole channel to commence comprehensive coverage of the unfolding crisis, swiftly informing the government of the dire situation.

    News18 Tamil Nadu’s dedicated reporter, Vetri played a pivotal role in highlighting this humanitarian crisis. Overcoming road blockages and flood damage, Vetri reached the location at 11 am. His live stream showcased the distressing conditions faced by those stranded, including infants and pregnant women lacking proper food and water.

    Local villagers banded together to supply essential necessities to the stranded passengers demonstrating amazing community spirit. Expressing coverage, News18 Tamil Nadu felt extremely proud of being the first channel to highlight this tragic scenario and bring it to the attention of the respective governments.

    In the face of adversity, News18 Tamil Nadu remains unwavering in its commitment as a responsible news outlet. 

  • Gen Z Superstar Kartik Aaryan: Sony Sports Network’s Football brand ambassador

    Gen Z Superstar Kartik Aaryan: Sony Sports Network’s Football brand ambassador

    Mumbai: Sony Sports Network, the premier destination for football in India, has joined hands with Bollywood’s Gen Z superstar and youth icon – Kartik Aaryan, who is known to be a die-hard football fan, to become their brand ambassador for football. During his partnership with Sony Sports Network, Kartik will be seen promoting Live football action on Sony Sports Network around the year with 900 matches from marquee football tournaments and leagues which include UEFA EURO 2024, UEFA Champions League, UEFA Europa League, UEFA Conference League, UEFA Nations League, Bundesliga, Emirates FA Cup, Durand Cup and Roshn Saudi League amongst others.

    Kartik Aaryan who has enthralled audiences with stellar performances on the silver screen is also known for his enthusiasm and fandom for the game of football. His love for the game began at an early age and he is a dedicated Real Madrid fan, the most successful club in the history of the UEFA Champions League.

    Comments:

    Sony Pictures Networks India chief revenue officer – distribution & international business and head – Sports Business  Rajesh Kaul:

    “It gives us immense pleasure to announce Kartik Aaryan as the Brand Ambassador of football on Sony Sports Network. Kartik is a true star on the silver screen and a passionate voice for football which resonates very well with audiences.  We aim to connect with the Indian youth and create a deeper engagement with our ever-growing football viewers through Kartik Aaryan for our diverse portfolio of football offerings that includes the live telecast of over 900 football matches and positions Sony Sports Network as the premier destination for football.”

    Kartik Aaryan, Bollywood actor & brand ambassador for Football on Sony Sports Network:

    “I have been an ardent football fan since I was a child and I feel privileged to partner with Sony Sports Network for promoting a sport that is so close to my heart. Sony Sports Network will be home to some of the best footballing action for the year ahead from UEFA EURO 2024 to UEFA Champions League, Bundesliga and more. I am excited about the football broadcast calendar which will showcase the best players and teams from across the world. I’m really looking forward to watching my favourite footballers play on the ground and meet them. I can’t wait to share the adrenaline rush in the stadium with other football fanatics and live the madness!”

    Armed with the vision of reaching out to a wider stratum of Indian audiences and bringing them closer to the game, Sony Sports Network has launched the first film from the ‘Your Home of Football’ campaign which will be followed by four additional films in the coming weeks. The films featuring Kartik Aaryan will showcase the broadcaster’s repertoire of football offerings along with the actor’s deep love for the game.

    Film: Every Football Fan is Different

    The film is an ode to the fans of the various football properties on Sony Sports Network, highlighting the broadcaster’s depth of football content. In the film, Kartik is seen essaying the role of the different types of fans for different leagues and tournaments while donning their team jerseys. All with one common link between all the offerings: establishing that there is only one destination for all these football fans and that is Sony Sports Network.

    Fans can watch the LIVE coverage of the UEFA Champions League, Bundesliga, Emirates FA Cup, Bundesliga, Roshn Saudi League, UEFA EURO 2024, Europa League, UEFA Conference League, UEFA Nations League, Durand Cup and more on Sony Sports Network.

  • News18 to present latest edition of ‘L’Aspiration Summit’ in Chandigarh

    News18 to present latest edition of ‘L’Aspiration Summit’ in Chandigarh

    Mumbai: News18 Network is going to present the latest edition of L’Aspiration Summit – a unique initiative launched by News18 Network last year that is focused on understanding and tracking the trends defining the world of luxury today. The Summit is scheduled to be held on 22 December 2023 at The Marriott, Chandigarh.

    The L ’Aspiration Summit will feature various discussions on the emerging opportunities, and how in a world brimming with opportunities the aspirations of a young nation are changing. Renowned speakers from diverse backgrounds – royalty, designers, lifestyle experts, models, actors and renowned chefs – will come together to provide a rare glimpse into a world that most can only dream of.

    The guests for the Summit will include Anirudh Singh who is the erstwhile Prince of Bharatpur, Priyamvada Singh who traces her regal lineage to the Bhilwara region and is famed for being a heritage restorer, artist and collector Shan Bhatnagar, Mallyka Dundlod  who traces her lineage to the royals from the Shekhawati region and is also the founder of A Baisa’s Adventure, actor and model Jonita Doda, designers Mumtaz Khan and Aditi Rastogi, Siddharth Daspan from the House of Daspans, Aaliya Babi from the royal family of Balasinor amongst others.

    Tune-In to News18 Punjab Haryana for an exclusive experience and look at the world of luxury on 22 Dec 2023 from 5 pm onwards.

  • Warner Bros Discovery and Paramount Global are into talk for merger – Sources

    Warner Bros Discovery and Paramount Global are into talk for merger – Sources

    Mumbai: Us-based International conglomerates Warner Bros Discovery and Paramount global chiefs met on Wednesday, sources told Reuters. Both companies attributed to making international content are planning to collaborate for upcoming potential projects. For that purpose, Warner Bros Discovery CEO David Zaslav met Paramount Global CEO Bob Bakish allegedly on Wednesday.

    Still, it is not clear that Warner Bros may buy Paramount Global or its parent company ‘ National Amusements Inc ‘(NAI) as per sources speak to the news agency Reuters. According to the Axis report talks between both conglomerates are in the initial stage, so talks have not converted yet into a deal. Paramount is under the management of Shari Redstone led media which owns 77 per cent stakes in Paramount class A.

    In April last year, Warmers Media unit and Discovery merged and formed Warner Bros Discovery, a portfolio that included Discovery Channel, Warner Bros. Entertainment CNN, HBO, Cartoon Network streaming services Discovery+, HBO Max, and franchises such as Batman and Harry Potter. Earlier Bloomberg News reported Paramount was in talks to sell its Black Entertainment Television network to a management-led investor group.

    As per the Bloomberg report old media companies struggle with the transition to streaming. Both companies can collaborate to build infrastructure for film studios and TV networks. If these two media merged it could become the largest media house other than Disney.

  • POGO’s showdown: Little Singham vs. Chhota Bheem – ‘Aag Aur Paani Ki Takkar’

    POGO’s showdown: Little Singham vs. Chhota Bheem – ‘Aag Aur Paani Ki Takkar’

    Mumbai: Get ready for an electrifying television experience to welcome the new year! POGO, India’s homegrown kids’ entertainment channel is set to bring together two iconic forces, Little Singham and Chhota Bheem, together in the much-anticipated exclusive movie ‘Aag aur Paani ki Takkar’. Premiering on Sunday, December 31 at 1 pm in Hindi, Tamil, Telugu, Kannada, Malayalam and Marathi, this blockbuster event promises an exhilarating adventure that will leave audiences on the edge of their seats.

    The gripping narrative unfolds when the iconic super villains from two universes, Kirmada and Kaal join forces and connive to set a clash between Firey Little Singham and Calm as water, but powerful Chhota Bheem which triggers a monumental chain reaction, plunging the two worlds into peril. The stakes escalate, and the fate of the world hangs in the balance, as the Supercop v/s Superhero face off sets for a clash of Titans of the Toonworld.

    Warner Bros. Discovery head of kids cluster – South Asia Uttam Pal Singh said, “As storytellers, we are thrilled to bring together two beloved icons, Little Singham and Chhota Bheem, in exhilarating crossover movies of the year ‘Aag aur Paani ki Takkar’. This movie is a coming together of best minds and artists from the world of animation with Reliance Animation, Rohit Shetty Picturez and Green Gold Animation along with POGO promising fans a never before experience fronted by iconic Titans of Toonworld and a historic event in the Kids genre.”

    This exclusive movie promises an immersive experience filled with suspense, action, and unanticipated plot twists that will captivate audiences of all ages.

    “We are incredibly happy to be collaborating with the might of the animation industry Green Gold Animation for the first time and are filled with pride to further our long-standing association with Warner Bros. Discovery for another exciting milestone in storytelling. This movie is a blend of thrill, unexpected events and the power of heroism. Integrating the two completely different universes has been a really exciting process of this association which will win the hearts of our young audiences across the country”, shared, Reliance Animation CEO Tejonidhi Bhandare.

    Talking about this epic crossover, Green Gold Animation and Creator of Chhota Bheem founder and CEO Rajiv Chilaka said, “We are extremely excited to take the fans of Chhota Bheem on a first-of-its-kind voyage showcasing the ultimate clash of the animated worlds of Little Singham and the characters of Dholakpur. These adored titans will be seen on the Indian television for the first-time providing fans with an experience full of suspense, action, and unexpected turns as they fight for their beliefs. With POGO and Reliance Animation, we are excited for the young fans to experience Bheem’s newest battle that will redefine sacrifice and heroism.”

    Stay tuned for this thrilling crossover event, ‘Aag aur Paani ki Takkar,’ premiering on Sunday, December 31 at 1 pm only on POGO.

    You can watch the promo of the new Maha Blockbuster Chhota Bheem VS Little Singham here