Category: Software

  • Online players cash-in on Fifa World cup & score goals with web content: IAMAI

    BANGALORE: The Football world cup, which concluded last week, attracted sports lovers across the globe to the Internet. All major portals and mobile content providers in India had specially redesigned their content for the World Cup to feed the demand of football fans.


    Online add-ons such as mobile download of wallpapers of some of the popular football players and online and mobile games attracted the maximum number of fans to the internet, according to an official release from the Internet & Mobile Association of India (IAMAI).


    Says IAMAI president Dr Subho Ray, “The World Cup bonanza shows that the Internet has emerged not only as an alternative medium but as a parallel medium to a large section of the people in India. With the advent of broadband as well as mobile phones, it is possible to keep a track of the matches even on the go. Websites and mobile content companies are gradually realising the potential of both these mediums and hence are increasingly beefing up their content for such mega events and in the process successfully attracting more and more users and advertisers”.


    HT Media, for example, recorded a 5 per cent to 7 per cent increase in the online revenues, claims Hindustan Times GM Business Development Salil Kumar. Kumar also mentioned that the number of hits during the prime time period at 9 30 pm reached an average of 15,00,000, at post-midnight averaged 20,00,000 and evening 6 30 pm reached an average 5,00,000.


    According to Kumar, in terms of city-wise access to World Cup related activities, Delhi/Chandigarh topped with 40 per cent, followed by Mumbai 30 per cent, Pune 5 per cent, Ahmedabad 5 per cent, Bangalore 10 per cent, Hyderabad 5 per cent and others 5 per cent.


    States Sify Ltd VP Interactive Services Surya Mantha, “Thousands of clips of World Cup football related content were viewed on Sify‘s broadband portal Sify Max in the first two weeks of the tournament”. He added that the most watched clip was related to the Brazil v/s France match on 2 July, which was viewed 25,000 times.


    Soccer fans around the world treat their favourite sport as a religion and hence increasingly want to know more and more about their favourite players. This has resulted in an offbeat category on websites, which provides other such information to the football fans. In the offbeat category, Mantha says, “A video featuring the wives/girlfriends of star football players was the most popular”.


    Online advertisers took full advantage of the World Cup fever. MSN India had advertisers such as Lenovo and LIC Housing, informs MSN India Sales and Marketing head R. Rajnish. He also mentioned that netizens mostly in the age group of 18-35 years visited their website for World Cup related activities, the release adds.


    “For Rediff.com”, says chief media revenue officer Arvindra Kanwal, “increased page views resulted in more ad inventory which in turn resulted in better revenue”. He adds, “Football as a platform brought a set of advertisers like Ranbaxy, Maruti Swift, Gillette, Microsoft, Apollo Tyres and others. Our response in page views and sponsor interest mirrored cricket and largely caught the interest of Sec A & B urban audiences in eight metros. Smaller towns were slow to respond”.


    Airtel on the other hand was one of the presenting sponsors of the Fifa World Cup on ESPN, which had the exclusive telecast rights. It provided soccer fans World Cup updates, sourced from ESPN Mobile. It also offered the official song of the FIFA World Cup as a Hello Tune & Ringtone for all Airtel customers.


    Says Bharti Airtel Ltd joint president (Mobility), “Football and World cup related content were among the most popular downloads on Airtel Live, the multi-access entertainment portal of Airtel. As per data available over the last 30 days, the official Fifa World Cup game is among the four most downloaded games. In this visually engaging game, gamers experienced the 12 official stadiums as they took one of their 32 national teams from qualification to glory. ‘Time of Our Lives‘, ballad by Il Divo & Toni Braxton, which was the official Fifa World Cup song, has been among the top 10 downloaded songs in the non-film category on Airtel. Football related images were among the top five downloaded wallpapers.”

  • Indiagames partners with Airtel to launch ‘Games on Demand’ service

    MUMBAI: Indiagames has launched its new service ‘Games on Demand‘ with Airtel Broadband and telephone services. The service was launched with cricketing maestro Sachin Tendulkar playing an online rally game.


    This service offers legal games at a bare minimum monthly subscription fee of just Rs. 199. Indiagames has partnered with a number of leading games publishers like Microsoft, Atari, Playfirst, Alawar, Merscomm, Cenega, Meridian, Techland, amongst others, to be able to bring a variety of premium single and multiplayer games, which include popular titles such as Age of Empires, Driv3R and Flight Simulator to this service, states an official release.


    Commenting on the launch of its Games on Demand service (G.o.D), Indiagames CEO Vishal Gondal said, “With over 85 per cent of games in India being sold illegally, we believe that with our unparalleled price offering we will significantly expand the segment of legitimate sales and bring the experience of high quality online gaming to millions of gamers in India. Our online gaming service would give consumers a legitimate reason to opt for a broadband service, thus accelerating the growth of the broadband user base in India”


    “Today, customers are looking for rich content to enhance the overall broadband experience. As a leading service provider, we aim to offer the hottest on-demand content through as many channels as possible,” says Airtel Broadband & Telephone Services CMO Akshay Kumar. He added, “Online gaming is fast gaining popularity across the world and with the Games on Demand service on Airtel, we are gearing up to give our customers a cool and enhanced gaming experience with the power of a high-speed network.”


    The G.o.D. service offers advantages like high speed downloads without additionally charging for data transfer during download, multiplayer compatible games, automatic patching and security. To further enhance the value proposition Airtel and Indiagames will be offering the service with all its features on a free trial basis for the first fifteen days. To experience this service, consumers can log on to http://www.airtelbroadband.in/games.

  • China Telecom, Utstarcom to expand commercial IPTV coverage in Shanghai

    MUMBAI: The IP-based, end-to-end networking solutions and services provider Utstarcom has announced that it has signed a follow-on contract to deploy its RollingStream end-to-end IPTV solution to China Telecom, the largest fixed-line telecom operator in China.


    The commercial IPTV network is initially designed to support 51,000 users in Shanghai, which is also the largest city in China with a population of approximately 18 million. The number of broadband users in Shanghai continues to grow at a rapid rate approaching two million subscribers at the end of first quarter of 2006. UTStarcom believes these factors provide a solid foundation for the IPTV market in both Shanghai and China.


    “We believe the opportunity to deploy a commercial IPTV network with China Telecom for a large number of additional subscribers in Shanghai will lay a solid foundation for UTStarcom‘s future market development of IPTV in China,” says UTStarcom China chairman & CEO . “We believe that RollingStream is the best-in-class IPTV solution in the market. It is a mature, IP-based platform that is designed to provide carrier-class, end-to- end triple-play services to carriers worldwide.”
     
    Prior to this deployment, China Telecom Shanghai selected UTStarcom to deploy an initial 5,000-user IPTV network in November 2005. During the first stage of deployment, UTStarcom‘s RollingStream solution was put through a rigorous series of technology tests, states an official release.


    Partnering with Shanghai Media Group (SMG), China Telecom Shanghai plans to offer subscribers a service package of live broadcast television and videos-on-demand. Additionally, the service is designed to offer subscribers “time-shift” capabilities — the ability to pause and rewind live television, as well as an expansive amount of storage to record any program and watch on each subscriber‘s own schedule. Shanghai is the largest city of China with a total population of approximately 18 million.


    The number of broadband users in Shanghai approached two million at the end of first quarter of 2006. UTStarcom believes these factors provide a solid foundation for the addressable market of IPTV in China, adds the release.

  • HBO Mobile and Cingular Wireless bring ‘Entourage’ to wireless phones














    MUMBAI: Cingular and HBO have launched mini-episodes of the Entourage series available only to Cingular Video customers who subscribe to HBO Mobile. In an industry first, the Entourage made-for-mobile episodes are true extensions of the program fans enjoy on HBO. They are written by the same writers and producers, and have the same characters and actors.

     

    “Our relationship with HBO is all about learning how to take successful programs from television and bring them to the mobile phone. We‘re excited to launch these episodes as an important first step in the creation of true broadcast quality entertainment for the mobile phone. Along with the highlights we provide from the TV broadcast each week, these episodes give Entourage fans a rich experience they can get nowhere else,” said Cingular Wireless vice president marketing John Burbank.

     
    The premise of the made-for-mobile Entourage story is: Johnny Drama makes a “cellivision” show. Customers can view a series of short vignettes based on this premise as they continue to enjoy the adventures of the friends from Queens on the Hollywood road to fame and fortune. “The episodes are short and funny — just the kind of entertainment mobile customers want,” said Burbank.

    In another first, Cingular Video subscribers can also enjoy full-length episodes from the first season of Entourage, plus episodes from Sex And The City, Curb Your Enthusiasm, and Dane Cook‘s Tourgasm. These episodes have been segmented into chapters so Cingular subscribers can relive their favourite moments and share them with their friends. Cingular Video uses the power of 3G phones as well as Cingular‘s new high- speed 3G wireless broadband network, which is currently available in 18 major markets encompassing 54 communities. The company expects service to be available in most major markets by the end of the year. To access Cingular Video, consumers need to purchase a 3G phone and sign up for the Media Net Unlimited package, which includes Cingular Video. Premium content, such as HBO, is optional and customers are charged an additional subscription fee for access.


    Some HBO Mobile content on Cingular Video is for mature audiences only. Cingular‘s recently launched Parental Controls feature provides content and purchase blockers on phones so parents can restrict access to content that may be inappropriate for younger viewers.

  • Internet TV ‘Speaking Channel’ debuts in the US

     MUMBAI: The US-based TVWorldwide.com, in cooperation with Media Training Worldwide, has announced the details for the formal launch of The Speaking Channel, www.speakingchannel.tv, an internet TV channel featuring live and on-demand content for people who want to learn from great speakers and improve on their own speaking skills.


    The companies stated the channel would feature a free video webcast during today‘s launch party, live from The Speaking Channel studios near Times Square in New York City, beginning at 6:30 pm, ET. The Speaking Channel was soft-launched during TV Worldwide‘s webcast of Streaming Media East in New York City, on the 23 and 24 May.


    Since that time, this internet TV channel has leveraged compelling new content to attract strong audience participation from those interested in honing their presentation skills, whether they are speaking to large or small audiences, the news media or in civic or social arenas, states an official release.


    The channel features content that addresses speaking excellence to build individual presentation skills in the following areas. 1. Business (large and small group presentations). 2. Public life (civic affairs and politics). 3. Work life (employee communication/job interviews). 4. Family/social communication (parties/networking events). The Channel will continue to feature television programming that celebrates outstanding spoken communication and gives viewers learning tools on how to build and improve their own speaking skills, the release adds.


    “This Internet TV Channel has attracted healthy audiences since we soft-launched it in May and we‘re excited about the prospects of working with Media Training Worldwide on The Speaking Channel as we launch with the webcast from the Channel‘s Times Square Studios,” states TVWorldwide.com CEO Dave Gardy. “By creating and deploying global/local, ‘lean-in‘ interactive content for speaking enthusiasts as we‘ve done for our other Internet TV channels, we believe we can effectively present a whole new forum for the community of those interested in speaking excellence and improvement. Most important, we know The Speaking Channel will offer our industry partners a unique innovative avenue for communicating with their target demographic audiences through viral on-line distribution as we build the channel‘s community.”

  • Hurray! enters wireless service pact with MTV China

    MUMBAI: Hurray! Holding Co., Ltd., a leading Chinese firm in wireless music distribution and other wireless value-added services has announced its decision to enter into a partnership agreement on wireless value-added services with MTV China.


    Under this agreement, Hurray! will become the official partner for MTV China to deliver wireless value added services to MTV audience interactive with MTV programs, states an official release.


    Commenting on the development, Hurray!‘s chairman and chief executive officer QD Wang said, ‘‘We are pleased to establish this important partnership with MTV China. Our wireless value-added services users have remarkably similar demographics with MTV audience. This partnership will not only give both companies a new way to better service its customers, but also further strengthen Hurray!‘s leadership in music related wireless products and services. We look forward to bringing best wireless music experience to MTV audience in China.‘‘


    Hurray! offers music and music-related products such as ringtones, ringbacktones and truetones to mobile users in China through SMS, IVR, RBT, WAP, MMS and Java wireless value-added services platforms over mobile networks and through the Internet. The company also provides a range of other wireless value-added services to mobile users in China, including games, pictures and animation, community and other media and entertainment services.

  • Failure analysis committee on GSLV-F02 constituted

    BANGALORE: Following the unsuccessful launch of Geosynchronous Satellite Launch Vehicle (GSLV-F02) with INSAT-4C on board from Satish Dhawan Space Centre SHAR (SDSC-SHAR), Sriharikota on 10 July, a Failure Analysis Committee has been constituted by Isro.


    Former director of SDSC-SHAR and presently senior advisor at the Centre chairs the Committee, K Narayana will head the team. According to an Isro release, the 15 member Committee includes experts from academic and research institutions besides those from various Centres of ISRO.


    The Committee will review the performance of all subsystems of GSLV-F02 from lift-off to the termination of flight, identify specific reasons for anomalies observed and recommend corrective measures for future course of action.


    The Committee is expected to submit its report in a month‘s time. 

  • MobiTV receives $70 million investment led by Oak Investment Partners

    MUMBAI: MobiTV Inc., a global player in television and digital radio services for cellular, WiFi and broadband-enabled devices, has announced the successful first close of the company‘s Series C financing. Oak Investment Partners‘ Bandel Carano will join MobiTV‘s board of directors as part of this investment.


    The $70 million investment led by Oak Investment Partners will fuel the Company‘s expansion in response to the overwhelming demand for its mobile television and radio service across international markets, states an official release.


    MobiTV‘s products already reach more than one million paying subscribers across the globe who can now watch top news, sports, entertainment and music videos on their mobile devices. The Company recently expanded its product line to deliver the MobiTV service to personal computers across WiFi and other broadband networks and announced the commercial availability of the MobiTV service in Latin America, adds the release.


    “We have taken tremendous strides to develop this rapidly emerging market across three continents over the last few years,” says MobiTV CEO & chairman Phillip Alvelda. “These rather substantial funds will help us capitalize on MobiTV‘s head start and position as the premiere brand in mobile television. We plan to use these funds to provide even more television content on more devices, across more networks, and in more countries around the world.”


    “MobiTV has a unique position in the mobile television market, serving as the leading content aggregator, delivery system and technology expert for carriers,” says Oak Investment Partners managing partner Bandel Carano. “This investment underscores our belief in the future of media delivery through handheld devices and PCs, and MobiTV is at the center of this change in both media delivery and consumer behavior.”


    MobiTV, founded in 1999 and headquartered in Emeryville, California, first launched its mobile TV service in November of 2003. Since that time, MobiTV has expanded to serve major domestic carriers including Sprint, Cingular and Alltel and has also grown internationally. The MobiTV service reaches mobile subscribers through more than 20 carriers around the globe including Bell Canada, Rogers and TELUS in Canada, 3 and Orange in the UK, and America Movil in Latin America.

  • BSkyB bags Mobile TV broadcast rights to Premiere League soccer

    MUMBAI: Overcoming fierce competition from a consortium fronted by sports agency TWI and backed by the UK‘s five mobile phone networks – Orange, Vodafone, 3, T-Mobile and O2, UK pay TV broadcaster BSkyB won the rights to telecast Premier League football matches on mobile phones.


    The rights will permit BSkyB to broadcast highlights on mobiles from the start of the 2007/8 season. With this property, BSkyB now has a share of all three types of domestic rights auctioned by the Premier League: Television, online and mobile.


    Earlier this year BSkyB won four of the six live TV rights packages and BSkyB and BT won the right to carry 242 “near-live” league matches each season online.

  • MobiTV announces its service on Windows Mobile platform

    MUMBAI: California-headquartered MobiTV has announced the availability of the MobiTV service for Windows Mobile powered phones and devices. The Windows Mobile 5.0 Smartphones features full-screen viewing, a home-like electronic programming guide and much more.


    “We already support over 100 different mobile devices and are excited to offer this version for Windows Mobile powered devices,” says MobiTV product management director Ben Feinman. “Windows Mobile is particularly well-suited for multimedia and the experience is amazing. We think everyone needs to see it to believe it.”


    “Windows Mobile enables people to have a single device that goes beyond email and can be customized to suit their active lifestyle,” says Microsoft Corporation lead product manager James Pratt. “The combination of Windows Mobile and MobiTV delivers a rich multimedia experience empowering people to take their favorite entertainment with them wherever they go.”


    MobiTV and Microsoft recently demonstrated the MobiTV service on Windows Mobile-powered devices, as well as on the Microsoft Windows Media platform for the launch of MobiTV‘s new PC service.