MUMBAI: mobile2win, wireless value added services enabler, has bagged the contract as the exclusive and official wireless aggregator for reality show Philippine Idol. |
Under the terms of the agreement, mobile2win will handle the entire connectivity with all operators, back-end infrastructure, voting, collation and vote management for the 14 weeks of the show that‘s being aired from 3 September 2006 on ABC 5, informs an official release. The deal was inked with FremantleMedia, creators and producers of programme brands in the world and owner of the Idols format, after a pitch and selection process amongst several wireless aggregators in Asia. |
mobile2win worked previously with FremantleMedia on Indian Idol, the local Indian version of the Idols format, and was responsible for creating a distinct mobile platform with distribution of all the latest and regularly updated content week after week across operators in India. mobile2win conceptualized and created the entire content for Indian Idol, including wall papers, animation, true tones, polytones, videos, colour logos, themes and an Indian Idol mobile game, adds the release. mobile2win India country head Rajiv Hiranandani says, “The Idols format has always been tremendously popular the world over and the show‘s interactivity gives viewers and even greater chance to participate in their favourite programme. Indian Idol was a huge success and winning the contract for Philippine Idol is indeed a great milestone for the company and mobile2win will strive to provide the best in terms of backend infrastructure.” FremantleMedia‘s VP licensing and interactive Asia Pacific Jon Penn said, “We chose mobile2win as they have done a fantastic job over several years for the voting and interactivity on Indian Idol. Their approach is systematic and professional and we know they will do a great job for us in the Philippines, one of the most “interactive” markets in the world.” |
Category: Software
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mobile2win inks deal for ‘Philippine Idol’
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Tech firms up in arms over proposed television rights treaty
MUMBAI: Dell, HP, AT&T, Sony, podcast firms and net broadcasting firms are among those who have come together to voice their dissent against a proposed treaty by the World Intellectual Propertry Organisation (Wipo).
This will give television channels a new set of intellectual property rights over content. The firms mentioned above will fight to stop the UN proposal being adopted internationally.
Media reports state that the plan being opposed is called the Treaty on the Protection of Broadcasts and Broadcasting Organisations. Wipo convenes in Geneva this week to discuss steps to be taken regarding the treaty.
It would create a new class of IP rights designed to protect broadcasters from having their signals being stolen. The treaty reports indicate is designed to help fight signal piracy across countries. Here a channel shown in one country is re-broadcast in another without permission.
The technology companies have signed a protest document against the treaty. The firms say that they remain unconvinced that a treaty is necessary at all. “We note with concern that treaty proponents have not clearly identified the particular problems that the treaty would ostensibly solve, and we question whether there are in fact significant problems that are not addressed adequately under existing law. Further, we are concerned that the current treaty approach differs radically from US legal traditions, and, if implemented, would require substantial and unnecessary changes to current US law.”
The parties say that if the treaty moves forward in any form then the current rights-based approach of the treaty must be abandoned. They argue that creating broad new intellectual property rights in order to protect broadcast signals is misguided and unnecessary, and risks serious unintended negative consequences. They recommend instead a signal protection-oriented approach, ideally focussing narrowly and specifically on protecting signals from intentional misappropriation or theft.
The protest is being co-ordinated by digital rights activist group the Electronic Frontier Foundation (EFF).
Podcasters and internet broadcasters claim that the treaty may give broadcasters a lot of rights over internet content.
The new rights that the treaty seeks to give channels include an exclusive right of retransmission for over-the-air television signals (retransmission involves capturing a broadcast signal and rebroadcasting it without permission of the copyright holder or the original broadcaster) and more than doubling the term of protection for broadcasts to 50 years from the current 20-year term.
EFF has expressed concern that the proposed treaty will endanger consumers’ existing rights, restrict the public’s access to knowledge, stifle technological innovation, preclude free and open source software, and limit competition in the next generation of broadcast and Internet technologies. It believes that Congressional hearings should be held in the US to address concerns.
EFF argues that before creating a brand new set of exclusive rights for broadcasters, cablecasters, and netcasters, there should be a demonstrated need for such rights, and a clear understanding of how they will impact the public, educators, existing copyright holders, online communications, and new Internet technologies.
Also it says that Treaty proponents have not provided a clear statement of the particular problem that justify the need for the new treaty, and why they are not able to be addressed adequately under current treaties and law. EFF notes that while Treaty’s ostensible goal is protection against broadcast signal theft, the treaty goes far beyond that by creating broad new intellectual property rights over the recording or fixation, and subsequent uses of, recorded
programming content.
Creating a new layer of rights that apply on top of, and in addition to, copyright law, would allow broadcasters to restrict access to public domain works and use of information that would be lawful under copyright law. This will directly impact all entities that rely on the balanced set of exceptions and limitations in national copyright.
A Wipo statement regarding the treaty said: “Updating the IP rights of broadcasters currently provided by the 1961 Rome Convention began at WIPO in 1997. A growing signal piracy problem in many parts of the world, including piracy of digitised pre-broadcast signals, has made this need more acute.”
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Reliance Bluemagic receives LoI for DTH ops
MUMBAI: The direct-to-home broadcasting segment is set to witness some more action with the government clearing the application of the Anil Dhirubhai Ambani Enterprises. The proposed DTH project under the brand name Reliance Bluemagic, a subsidiary of Reliance Energy, has received the letter of intent (LoI).
This will be the fourth licence issued by the government to a private operator. Nonetheless, even after the letter of intent is issued, it would be a while before the letter of approval and an actual DTH license is handed over to the Reliance Bluemagic.
According to sources close to the government and DTH developments, the information and broadcasting ministry has issued the LoI. “The absence of any foreign investment or partner has simplified matters,” the officials pointed out.
When contacted, senior officials at Reliance refused comment on the developments.
Once the letter of approval is issued, the company would be granted a licence after depositing a bank guarantees of Rs 100 million.
Reliance Bluemagic had applied under for a DTH licence under the name ‘Reliance Skymagic last year. However, News Corp had issued a caution notice, asserting ‘Sky‘ was its registered trademark under which the company runs its DTH operations in UK under the name of BSkyB. Consequently, the trademark Sky was also registered in India.
In the present scenario, besides pubcaster Prasar Bharati, which manages DD Direct, there are two private DTH service providers. Dish TV and Tata-Sky already operating. Although South Indian media major Sun Group‘s Sun Direct TV received the LoI last year, it has yet to kick off operations.
The government has set stringent entry norms for DTH operators. According to the norms, the applicant has to be registered under the Indian Company‘s Act, 1956, while its total foreign equity holding should not exceed 49 per cent, of which not more than 20 per cent should be the FDI component. It also says the applicant company must have Indian management control, with majority representatives on board, and the company‘s CEO must be a resident Indian.
Reliance‘s presence in DTH, FM radio and other segments of media and entertainment means that the group will enable itself to leverage its brand across all platforms.
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Open TV comes out with integrated solutions for mobile TV
MUMBAI: OpenTV, which provides enabling technologies for advanced digital television services and mobile technology firm weComm, have announced a partnership.
They will provide integrated mobile television solutions to OpenTV‘s worldwide pay TV customer base and to other broadcasters and programmers interested in providing an experience across traditional broadcast television and mobile TV.
OpenTV senior VP and MD Europe, Middle east and Africa Ben Bennett says, “We are delighted that we will be able to offer a seamless solution to our customers that bridges the pay TV experience with the mobile phone experience in a user-friendly manner.
“This integrated solution is intended to make it easy for our customers to extend their TV experience across multiple platforms and devices, and to allow those viewers to personalise that experience in ever more compelling ways. One simple example of this Mobile TV is to enable OpenTV‘s PVR users to record programmes seamlessly and remotely from the mobile handset.”
The integrated solution combines features and functionalities from OpenTV‘s advanced digital television software, in particular its middleware offering, and weComm‘s wave technology. The solution extends OpenTV‘s middleware features into the mobile environment, allowing direct access on the mobile phone to electronic programming guides (EPGs) that have been ported to OpenTV‘s platform.
The solution also enables mobile phone users to remotely programme their PVRs and to view live or on-demand television programming by navigating through the EPG resident on their phone.
weComm COO Oliver Sturrock says, “Integrating weComm‘s Interactive Mobile TV technology with OpenTV‘s industry-leading technologies offers a solution that will seamlessly extend TV-based interactive services to the mobile phone. We think that these solutions will help broadcasters and operators extend their content and services to a younger and more mobile audience.
“And we think that by combining OpenTV‘s and weComm‘s expertise and technologies, we can do that in an effective and seamless way that will eventually lead the market.”
The weComm solution is available on Symbian OS, Microsoft Windows Mobile and Java phones and has been ported to over 100 handsets, including Nokia, Sony Ericsson, Motorola, Samsung, LG and the RIM Blackberry.
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Nokia launches first live DVB-H mobile TV service in Asia
MUMBAI: Mobile communications firm Nokia and Vietnam Multimedia (VTC) have inked a deal to launch commercial mobile broadcast TV services based on Digital Video Broadcast-Handheld (DVB-H) technology in two Vietnamese cities by the end of the year.
The agreement is Nokia‘s first commercial mobile TV service rollout in the Asia Pacific region. It is also among the first of Nokia‘s commercial rollouts globally. Nokia is currently spearheading several trials in the Asia Pacific, Europe and North American countries.
VTC is a broadcaster and operator in digital broadcasting. It will make available its mobile PayTV services to consumer subscribers in Hanoi and Ho Chi Minh City. Consumers in both cities will be able to enjoy seven digital TV channels as well as a video-on-demand service from a catalogue of selected titles offered by VTC.
The service is available on Nokia‘s Nseries DVB-H enabled multimedia devices, delivered by the Nokia N92 which will make its debut in Vietnam for this purpose.
For the uninitiated DVB-H, is a broadcast-to-mobile technology which provides reception of the ordinary television broadcasting in digital format on mobile phones and television screens mounted on-board public and private means of transportation. DVB-H was chosen based by Nokia on its merit to support mobility, efficient power management, and DVD quality audio and video services without disturbance.
Up to 50 TV channels can be delivered with low cost, over one network. With extensive pilots of broadcast mobile TV currently taking place across the globe, involving leading broadcasters, mobile
operators, broadcast network operators and handset manufacturers, the market for commercial broadcast services is expected to grow throughout this year.
Mobile TV broadcasting works by receiving a digital TV broadcast signal optimized for mobile devices from the air in much the same way as televisions at home do. Channel guides will also be broadcast allowing users to keep abreast of the latest programmes on air. Broadcast Mobile TV is not the same as a streaming video service over 3G or GPRS where each recipient gets a separate copy of the programme stream. Rather, one simultaneous TV stream can be received at any time by any number of users enjoying high picture quality and low battery power consumption.
VTC director Le Doan Quan said, “The open technology platform solution provided by Nokia resonates with VTC‘s vision of increasing choice and participation for consumers and other technology providers. Nokia implementation uses the OMA DRM approach for services and content delivery protection thus enabling many additional possibilities such as delivery of ringtones, logos, music, videoclips, games and large file applications, in addition to the ordinary TV programmes.”
“This equips VTC with a cost-effective and future-proof platform for driving the development of the vibrant multimedia ecosystem in Vietnam.”
Nokia Multimedia Asia Pacific director, experiences Jawahar Kanjilal said, “We are delighted to be part of this great development in Vietnam. This marks the beginning of exciting times in the Asia Pacific broadcasting industry, bringing digital television to consumers‘ pockets and ushering in a new era of personal interactive entertainment.
“The Nokia N92 multimedia computer will be a key element of this consumer offering, and we look forward to the continuing development of mobile TV services in the region.”
Under the agreement, Nokia and VTC are committed to jointly propel the consumer adoption of mobile entertainment services in Vietnam. After taking mobile TV services commercial in Hanoi and Ho Chi Minh in 2006, VTC plans to extend the coverage to a national level over a two-year period.
In the Asia Pacific, Nokia claims to have spearheaded several mobile TV technology showcases in countries such as Singapore (with Mediacorp & M1), Malaysia (Astro & Maxis), as well as in India and Taiwan. Nokia also participated in many industry-wide events demonstrating simulcast mobile TV content together with players in the media and entertainment industries in Australia.
Nokia is also in the midst of a DVB-H trial first started last July 2005 with the Bridge Networks & Telstra consumers in Sydney. In Europe, Finland, Digita, supported by Nokia, has been awarded an operator license and is working to debut DVB-H mobile TV services soon. Italy has also launched a DVB-H service, while many other regions in the world are expected to follow suit with the commercialisation activity once their own trials are concluded.
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Hathway plans Rs 1 billion debt for CAS; VoIP launch by year-end
MUMBAI: Rajan Raheja-promoted Hathway Cable & Datacom plans to raise Rs 1 billion as debt to fund the first phase of conditional access system (CAS). The multi-system operator (MSO) is also preparing to launch voice over internet protocol (VoIP) services by the last quarter of the year.
“We will require an investment of Rs 1 billion for which we will be raising debt,” says Hathway Cable & Datacom CEO K Jayaraman.
The bulk of the investments will be towards subsidising the digital set-top boxes (STBs). Funding will also be required in setting up VoIP and expanding broadband infrastructure. The company has tied up with telecom major Bharti for VoIP.
“We are conducting test runs and expect to launch VoIP services by the year-end. MSOs will have to infuse capital in the changing business environment. On each STB, the subsidy works out to Rs 1,500,” says Jayaraman.
The Telecom Regulatory Authority of India (Trai) has fixed the pricing of the boxes in the CAS areas. Cable TV service providers will have to offer digital STBs on a monthly rental scheme of Rs 30 and a refundable security deposit of Rs 999. There will be no payment for installation, activation charges, smart card/viewing card, repair and maintenance cost.
The cost of the STBs including the smart card is around Rs 3,500. “Once we drive in volumes, the price of procuring these STBs should fall by 15-20 per cent,” says Jayaraman.
Hathway will also be aggressively pushing digital cable TV in non CAS markets. The MSO launched its digital services in Jalandhar a few days back, having rolled it out earlier in New Delhi, Mumbai, Pune, Bangalore, and Hyderabad.
“Starting with Jalandhar, we plan to roll out our digital services across Punjab over six months. In the first phase, 16 cities of Punjab will be connected by the end of this year,” Jayaraman says.
The a la carte pricing of channels will increase the penetration of STBs in CAS areas, Jayaraman believes. “We expect a 80 per cent penetration if the broadcasters get the pricing right within a maximum of Rs 5 per channel,” he says.
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Granada International looking at IPTV, Vod opportunities in India
MUMBAI: Television and film distributor Granada International is looking topwards building its presence in Asia.
It has appointed Ting Wai Ho as senior sales executive based in its new Hong Kong office. The announcement was made by Granada International MD Nadine Nohr.
He will also work closely with regional director in Asia James Ross on the media opportunities offered by the way of VOD and IPTV in India.
Ho will also be responsible for sales of Granada International programming into South East Asian countries including Vietnam, Malaysia, Indonesia, Thailand and the Philippines.
Ting Wai Ho was formerly BBC Worldwide senior sales executive, South East Asia. Based in Hong Kong he was in charge of TV programme distribution in Asian countries.
Ross says, “I am very pleased to have Ting on board at the new Granada International office in Asia. As we continue to expand Granada International and ITV Worldwide‘s presence in Asia, I am sure his wealth of experience in selling programming to the Asia region will be a great asset to us.”
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Fox to offer an online preview of new season of ‘The Simpsons’
MUMBAI: As a way to whet fans appetitie for the new season of the longest running sitcom The Simpsons, US broadcaster Fox along with sister firm Fox Interactive Media (FIM) are offering fans a glimpse of the show on the web.
Through a campaign sponsored by Burger King, FIM sites will offer a promotional first look at the first episode.
In a Simpsons first, online fans on three FIM sites including MySpace.com, Fox.com and IGN.com‘s new site will have the exclusive opportunity to see the first seven minutes of the first episode before it airs on television. In addition, viewers will get to see footage of an episode in the making including an animatic and the finished scene.
Across the FIM network, a marketing campaign will drive fans to the video debut and promote tune in for the broadcast. Promotional initiatives specific to each property include: AskMen.com becoming “AskHomer” for the day and profiling Homer as the site‘s Man of the Week; FoxSports.com on MSN presenting Homer‘s week one NFL picks; a “Simpsons”-style graphic takeover of the homepage on Rotten Tomatoes and much more. The promotion will culminate with The Simpsons season premiere on 10 September.
Fox president entertainment Peter Ligouri says, “This sneak peek at The Simpsons‘ 18th season is a huge bonus for dedicated fans. Being able to preview the first episode of the new season will surely whet viewers‘ appetite for the premiere on Sunday.”
FIM president Ross Levinsohn says, “We are thrilled to be able to offer an exclusive first look at the Simpsons to our core audience of 18-34 year olds, who have embraced this show as one of the most popular TV programs of our time.
“We are seeing an increasing demand for video content across FIM sites, and we are focused on delivering that content in a variety of ways – blending established media and user-generated content in a meaningful way.”
Simpsons fans can visit MySpace, www.igntv.com and Fox.com to get the first look at the first episode before it airs on 10 September. Additional Simpsons features and promotions can also be accessed at www.rottentomatoes.com and www.scout.com in addition to the other three sites.
The Simpsons will air their historic 400th episode in May 2007. The series features Homer, Marge, Bart, Lisa and Maggie Simpson who take traditional family life and turn them upside down.
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Tata Sky launches pay-per-view service
MUMBAI: Tata Sky has announced the launch of Showcase, its dedicated pay-per-view movies service. With this service, Tata Sky promises to offer new Hollywood and Bollywood blockbusters to the customers.
Showcase, the pay-per-view will launch with the movie Taxi No. 9211, screening on multiple channels, offering subscribers a number of convenient viewing options. The movies will be screened without any ad breaks.
Priced at Rs 75 per movie, the service will provide viewers with a convenient and economical alternative to watching movies in cinema halls, according to an official release.
The original prints of all the films will be sourced directly from their producers and digital satellite television transmission will ensure DVD quality picture and CD quality sound throughout the movies.
Also, another advantage for subscribers is that they can chose to watch the movies at a convenient time, when they are free from household responsibilities.
Tata Sky Ltd MD and CEO Vikram Kaushik said, “The launch of Showcase helps us propel our objective to provide our subscribers with maximum convenience. This service can be enjoyed equally by every family member and undoubtedly will recreate the experience of watching a movie in the theatre, in the comfort of the home. The freedom to choose the time of viewing and the liberation from advertisements while watching one’s favourite movies will be universally welcomed.”
To purchase a movie, a subscriber will need to call the Tata Sky helpline and make a request for the movie, indicating the desired time slot. Orders can be placed up to five minutes prior to the film’s start, informs the statement.
Tata Sky’s satellite television service currently offers viewers 61 popular television channels including Star, Sony, Discovery, Disney, MTV, NDTV, ESPN Star Sports, National Geographic, Eenadu, TV Today, Asianet and many more.
In addition, the service offers a total of six interactive services including Actve Khabar, Actve Newsroom, Actve Star News, Actve Games, Actve Sports and an on-screen guide. The service is available at a special price of RS 200 per month, inclusive of all taxes. -
Liquid propellant strap-on failure primary cause for Insat 4C crash
BANGALORE:The Failure Analysis Committee (FAC), constituted for investigating the failure of ISRO‘s Geosynchronous Satellite Launch Vehicle, GSLV-F02 mission from Satish Dhawan Space Centre (SDSC SHAR) Sriharikota, on 10 July, 2006 has submitted its report.
The 49 metre tall and 414 tonne GSLV comprises three stages. The first stage consists of a solid propellant motor and four liquid propellant strap-ons. The second stage is also a liquid propellant stage and the third is a cryogenic stage.
GSLV-F02 launch was the fourth in the series. All the three earlier missions (GSLV-D1, D2 and F01) were completely successful. The mission objective of GSLV-F02 was to place Insat-4C, an operational satellite into Geo-synchronous Transfer Orbit (GTO). About 55 sec into the flight, GSLV-F02 started deviating significantly from its nominal flight path resulting in the vehicle breaking up at 62 sec after lift-off. The debris fell into Bay of Bengal.
The 15 member FAC chaired by K Narayana, former Director of SDSC SHAR, with the participation of experts from academic and research institutions besides ISRO, has reviewed the performance of GSLV-F02 from lift-off to the end of flight. FAC had detailed deliberations for over 100 hours in several sittings and was assisted by eight specialist sub-committees examining the flight data of vehicle subsystems, manufacturing documents, inspection, calibration and test results, etc. Especially, the details related to the realisation of liquid propulsion stage of GSLV were closely scrutinized. Several tests simulating possible failure modes were also conducted to identify the exact cause.
FAC has concluded that the performance of all vehicle subsystems, except one strap-on stage was normal until 56.4 sec. The primary cause for the failure was the sudden loss of thrust in one out of the four liquid propellant strap-on stages (S4) immediately after lift-off at 0.2 sec. With only three strap-on stages working, there was significant reduction in the control capability. However the vehicle attitude could be controlled till about 50 sec. At the same time the vehicle reached the transonic regime of flight and the vehicle attitude errors built up to large values, resulting in aerodynamic loads exceeding the design limits thus leading to break up of the vehicle.
The thrust of the liquid engines used in the strap-on stages is precisely controlled by a set of regulators. Detailed analyses have indicated that in S4 engine the thrust control was not effective. Instead of stabilizing at 5.85 MPa (Mega Pascal) chamber pressure, it reached 7.11 MPa at 2.8 sec. This was much beyond the design limits and the engine failed at 0.2 sec after lift-off, that is 5 sec after its ignition.
Simulations and analyses of flight data and verification through calibration tests have led to the conclusion that the propellant regulator in the failed engine had much higher discharge coefficient in its closed condition. The reason for this could be an inadvertent error in manufacturing, which escaped the subsequent inspection, and acceptance test procedures. This regulator has functioned satisfactorily in all the previous 50 engines manufactured and tested so far, states an official release.
The larger flow of propellant led to higher operating pressure in the gas generator (4.7 MPa against design specification of 3.6 MPa). Due to this higher operating pressure of the gas generator, the water flow rate into it got reduced. The combined effect of larger flow of propellants and reduced flow of water led to a very high gas temperature of 1823 K against design specification of 900 K and pressure of 4.7 MPa against the design specification of 3.6 MPa. The very high operating pressure and temperature resulted in the structural failure of the gas generator. The consequent abrupt stopping of the turbo pumps that feed propellants at very high pressures to the engines led to loss of thrust of S4 engine. The water calibration tests conducted simulating the malfunction of the propellant regulator hardware could closely reproduce the flight phenomenon thereby confirming the larger flow area.
FAC has concluded that the design of GSLV is robust and recommended implementation of strict control on fabrication, inspection and acceptance procedures. Among others, FAC has recommended fabrication processes to be critically reviewed and updated. It has recommended for independent inspection of all critical dimensions of components and subassemblies by in-house agencies. Further, long duration hot test on one out of every 20 engines fabricated has been recommended to ensure that production process is under control. In addition, FAC has recommended strengthening the process of clearance of launch during Automatic Launch Sequence (ALS) phase.
FAC conclusions and recommendations have been accepted and necessary action has been initiated to implement all of them, the release adds.