Category: Software

NEW DELHI: Former Indian ambassador to the United States Abid Hussain said today that India had emerged as a power by breaking the aristocracy of knowledge once confined to a few countries. But he said while inaugurating the 15th Convergence India 2007 here this morning that India was a powerhouse of knowledge and not a vindictive power.

He said wealth is now being determined as the knowledge base that a country possesses. The meet, arguably the largest International Exhibition and Conference in South Asia, will be held for three days till March 22 at Hall No. 8 to 12A in Pragati Maidan here. Jointly organized by Cellular Operators Association (COAI) and Exhibition India (EI), the expo is showcasing convergence of telecommunications, voice and data networks, fixed and mobile networks, internet, computing, delivery of content, satellite communications, television and entertainment applications, etc.

COAI director general TV Ramachandran said: “Today‘s ICT marketplace is shaped by the integration and convergence of information processing, telecommunications, networking, Internet solutions and services, IT security, bank and card technology, as well as research and technology.

Convergence India focuses on the trend towards integrated solutions and applications by covering the entire range of information and communications technology. The exhibition is arranged thematically with groups of products and services located logically to provide an extensive array of almost every type of equipment, systems, stand-alone solutions, integrated solutions and concepts. This comprehensive array distinguishes Convergence India from all other trade fairs in the ICT industry.” A special feature is the theme pavilion to be set up by the International Security Industry Organisation being set up for the first time as part of this fete.

EI Managing Director Prem Behl said: “The year 2007 is touted to be the year of ICT – rural connectivity, Broadband, 3G, enterprise and entertainment bulge, mobile content, e-governance, increase in PC penetration, Information Security and telemedicine, On-line education, telemedicine, IT applications in financial services, e-commerce and 15th Convergence India reflects a surge in industry confidence, wherein visitors get to experience the convergence of telecommunications, information technology, media and entertainment at one platform. Techno enthusiasts will get to see the latest products and services that are expected to change the way consumers and businesses will use and interact with new age gadgets”.

The 15th Convergence India International exhibition and conference spread over an area of 20,000 sq meters, with over 450 participants from over 30 countries with 1500 delegates is the third such gathering in recent weeks.

After the international Convergence Exhibition and Conference organized by the Broadcast Engineering Society (India) in Delhi from 1 to 3 February, the Fourth International Converging World 2007 Exhibition and Seminar was held at the Netaji Indoor Stadium in Kolkata from 9 to 11 March, organized by the Delhi-based Zeal Broadband Solutions.

The first Convergence India had been organized 15 years earlier jointly by Exhibitions India and BES (I) but the two had parted ways after two shows and have been organizing separate events.

The panel discussion today was on ‘Convergence: The Future – Fuelling the Indian Economy‘. Panelists included former Telecom Regulatory Authority of India Chairman Pradip Baijal, Software Technology Parks of India Director-General S N Zindal, Bharat Sanchar Nigam Limited Director (finance) S D Saxena, Qualcomm Chief Techno logy Advisor Nikhil Jain, UTStarcom Vice-President Brian Caskey, Alcatel-Lucent Worldwide CMO John Giere and a panelist from Ericsson.
There will be a workshop on e-governance, and the conference will bring together industry leaders, investors, government officials and users on a single platform to discuss all aspects of the ICT industry. Subjects include ‘Next Gen Telecom‘, ‘Wireless Delivery: Broadband for all‘, ‘Services on
Demand: Business and Infotainment‘, ‘Towards Mobile Information Society‘, ‘Security Challenges for the Enterprise ‘, “Enabling SMB‘s and SME‘s for tomorrow‘s growth”, and a round-table on ‘Broadband Revolution and Rural Connectivity‘.

The meet will also see participation from Korea, Taiwan, China, Japan, Thailand, Singapore, Hong Kong, Australia, United Kingdom, Germany, Hungary, Portugal, Switzerland, the Netherlands, France, Russia, Latvia, Israel, the United Arab Emirates, Canada, and the United States.

Exhibitions India also publishes the monthly ‘Convergence Plus‘ journal to publicise the advantages of convergence of information communication, telecom and broadcasting.

NEW DELHI: The Cable and Satellite Broadcasting Association of Asia (Casbaa) concluded its seminar on challenges of satellite broadcasting on a highly disturbed note, saying that the allocation of extended C-Band transponders to Wimax players after asking the existing TV channels to vacate them is highly damaging to the industry and is “unfair”.

Casbaa has demanded of the Indian government that extended C-band transponders must be reserved for television companies.

It has said it was extremely worried that a proposed ‘spectrum grab‘ in the current satellite bandwidth in the 3.4 GHz to 3.7 GHz range used by Indian and international satellite operators could close down satellite operations, including hundreds of TV channels in India.

Casbaa has approached various ministries as well as the sector regulator, Telecom Regulatory Authority of India, to ensure that this is not done. Trai, in fact, had recommended that Wimax and other terrestrial wireless applications should be allocated other spectrums, not the C-band spectrums.

Casbaa also insisted that the government ought to let foreign direct investment in the satellite industry, but MHA is not letting this happen due to ‘ignorance‘, which makes the department think that this would jeopardise national security.

Stating that the Indian Space Research Organisation has done an ‘amazing job‘, Casbaa officials, echoed by VSAT Services Association of India (VSAI), Global VSAT Forum (GVF) and other industry players, explained that the unimaginable growth in demand for transponder means no single organisation would be able to cater to the demand.

DP Vaidya of VSAI calculated the demand at 1,000 transponders, which means 45 satellites, and he said: “This is not a fantastic figure, it can be achieved.” But the government should allow foreign players to get into the satellite industry in India, with adequate safeguards in place.

The industry representatives also demanded that the government must implement the Open Skies policy recommended by Trai, a Casbaa press statement said.

It added that international satellite operators stressed their desire to service India‘s growing market on a long-term basis. But Casbaa CEO Simon Twiston Davies emphasised that this is a sector where commitments are required. It would be unfair if investors are given a certain assurance about bandwidth today and later asked to shift, Casbaa officials asserted.

David Ball of Casbaa said that Wimax lobbies were creating problems worldwide on the C-band issue which is particularly suited to tropical areas as it is least affected by rain, unlike the Ku-band transponders, which get highly disturbed during heavy rains in the tropical areas.

Ball said that Wimax lobbies were ‘erasing us‘ from the C-band transponders, which in the Indian context would mean that the four new DTH players coming up in the country would not be able to start their business.

Ball explained that there were three regions so far as transponder usage is concerned. “Europe and Africa is the first region, but Europe does not use C-band. Africa uses C-band, because of severe weather conditions and a massive cost line in the tropical region.”

The second region is the Americas, of which Latin American also has mostly tropical climate and use C-band transponders.

The last region is Asia, in which barring Japan and Korea, most countries use C-band.

Asked whether this is a major issue, Davies reiterated: “This is a profound issue. The investments that have been made in satellites have happened over 40 years and are huge. Now other players want to use that technology and we have been asked to shift.”

Anjan Mitra, executive director, Casbaa (India) explained: “This will affect every operation on satellite, so this is an important policy matter.”

Andrew Jordan of Loft Communications stressed that already there is a massive crunch and that would increase, adding that the loss of business for the industry can be estimated if one sees that now, a million DTH dishes are being sold annually in India, and that would be squeezed out if other players eat into the C-band transponder space.

Casbaa also issued a paper, “Indian Satellite Services and Regulatory Overview, 2007 Update, which dealt with the issued in depth

The paper held that economic growth is now being negatively affected, and this can clearly be seen in the problems facing DTH broadcasters. Four new entrants to the DTH market are being held up because of lack of capacity.

VSAT operators are experiencing extreme difficulty in securing access to Ku-band capacity, preferred for its smaller dish sizes, the paper added.

“National security issues, often cited as a reason for not introducing an Open Skies policy, are easily and effectively dealt with by requiring all uplinking to be done from within India‘s geographic borders with appropriate controls in place,” the Overview has stressed.

It argues that the proposed assignment of extended C-band frequencies to BWA is going to rapidly create a crisis in C-band if implemented.

“Insat presently operates 35 transponders in lower extended C-band – which represents 28 per cent of its total in orbit C-band payload. If Insat customers are required to vacate these transponders, it will cause a huge C-band supply crunch – and there is insufficient domestic Ku-band capacity available now or planned for the future,” Casbaa feels.

The current policy of filling the gaps by renting foreign transponders on a short-term basis, Ball said, is not sustainable, and will keep India at the mercy of short-term market fluctuations. Foreign operators will not dedicate capacity to the Indian market if long-term contracts are available elsewhere.

“It is extremely unlikely that the presently available non-domestic Ku-band capacity would remain available for the next five years. Indeed, there are strong indications that non-domestic operators no longer intend to provide Ku-band coverage of India due to the lack of an Open Skies policy.

“They are not prepared to make a long-term commitment to the Indian market requiring hundreds of millions of dollars in investment, on the basis of short-term contracts that turn them into residual suppliers. Increasingly, more reliable markets are available elsewhere in the region,” the Overview stressed.

It concluded that policy changes are urgently needed, to protect existing C-band capacity from interference, and to allow Indian broadcasters to sign long-term contracts for non-domestic transponders.

MUMBAI: vJive Networks, a strategic business unit of Digital Music India (P) Ltd, announced that Subhiksha, the recent entrant in the retail segment will deploy integrated out-of-home media solutions for their stores across India. This will be the country‘s single largest digital signage deployment, claims vJive.

vJive will equip each Subhiksha store with audio-visual banners that will display advertorial content to shoppers. The internet based media streaming engine will transport advertorial content in real time to digital screens across stores. Implementation for the 650 active stores will be carried out in two phases. vJive will work in conjunction with Subhiksha for additional nationwide store roll outs at a later stage.

Elaborating on the alliance, Subhiksha president-marketing Mohit Khattar said, “Subhiksha‘s association with V-Jive is in keeping with our sustained effort to offer better value to our customers. Through this association, we will use cutting edge technology to offer relevant and engaging point of sale content to our customers & enable them to make more informed choices.”

vJive Networks CEO Rajesh Jog added, “Subhiksha has taken a brilliant futuristic marketing stance. We are extremely delighted and privileged to be associated with a highly motivated and fast growing retail chain such as Subhiksha. vJive‘s enhanced network will compliment Subhiksha‘s value driven approach.”

Subhiksha is fast growing Indian retail chain with over 650 stores spread across 30 cities. It focuses on the concept of constant sustainable low pricing so that regular customers will see the same low prices month after month.

The company has set in motion a nationwide expansion spree to elevate the store count to 1000 by December 2007. The retail chain already has a presence in Chennai, Ahemadabad, Bangalore, Hyderabad, Mumbai, Pune and Delhi amongst several other smaller cities.

MUMBAI: US broadcaster Discovery has announced that Bruce Campbell is its president, digital media, emerging networks and business development.

Campbell is currently NBC Universal executive VP business development.

Campbell will oversee worldwide business development activities for Discovery including acquisitions, joint ventures and all major business transactions.

Among Campbell‘s responsibilities will be leading Discovery‘s new media operations including the development of new distribution platforms for Discovery’s original content, the creation of digital media extensions for the company‘s stable of brands, and overseeing Discovery’s new media services.

Discovery US president and CEO David Zaslav says, ” Bruce is one of the most strategic dealmakers in the media industry. Through his extensive involvement with NBC’s cable assets and his instinctive ability for business development, Bruce has a long history of creating shareholder value.

“This is a key operating role for Discovery and Bruce’s leadership skills and business acumen will be critical to further developing our new media activities into a key growth engine for the company.”

Discovery veteran Clint Stinchcomb has also been named Discovery Emerging Networks Group executive VP, GM. This consists of Discovery HD Theater, Discovery Times Channel, The Military Channel, Discovery Home Channel, Discovery on Demand, Discovery Mobile and Turbo. Stinchcomb will report to Campbell.

MUMBAI: A few days ago a Digital Intermediate and Film Restoration Seminar was organized by Shemaroo.

The firm also launched its new studio facility exactly performing the same functions of DI and film restoration. There were speakers from DaVinci (USA), Digital Vision (Sweden), Thomson (France), Laser Grpahics (USA) and Bright (USA).

They addressed the guests on new developments in digital technology for film post-production business. People from the film fraternity – producers, cameramen, film editors, directors and rechnicians were present.

Shemaroo says that Shemaroo Studio is devoted to post production for telecine transfer, DVD/ VCD authoring and graphics set-ups – is well known for their in house state-of-the-art complete studio facilities. They have now incorporated solutions with Thomson “Spirit 4K” Datacine, Davinci “2K Plus”, Digital vision 2K DVNR, Bright systems Storage area network (SAN and NAS), Digital Vision – Nucoda “Film Master” suites for DI and DaVinci “Revivals” for Film Restoration and Lasergraphics Film Recorder “P4”.

In visual effects and graphics area Shemaroo says that it has all infrastructure that needs to achieve: unlimited layers, compositing, chroma work, wire and rig removal, CGI, credit titles, supers, graphics, animation, 3D modelling etc using shake, combustion, smoke, after effects, 3D Max & Maya. Shemaroo also claims to be HD ready. This can offer HD Telecine, editing, noise reduction,colour grading and HD archiving on Panasonic D5 or Sony SRW format or on any data tapes.

Shemaroo Entertainment VP studio Hemant Karani says, “We belong to this entertainment industry and have grown with it. We would like to return back to this wonderful industry by being a facilitator of state-of-the-art studio facilities. After visiting umpteen international facilities we have selected the best equipment brands today and the best configurations to delight our film industry customer friends.

“We can fulfill all their demanding requirements and are in a position to give them the best technical and professional services.”

NEW DELHI: Though one mobile TV enabled digital terrestrial transmitter has been running for some days now, Prasar Bharati‘s digitalisation programme has been pushed back because the Planning Commission has so far not cleared funding for the ambitious programme.

Senior officials are tight-lipped about the mobile TV programme, telling indiantelevision.com that the content is ready, but they could not comment on the programme unless the money was released, which they had expected to be done last week.

It is learnt that one DTT has been modified, is mobile TV enabled and has been running. “There has been no formal announcement but it has been running,” says an official. Also, an AIR digitalised shortwave transmitter is also beaming radio signals.

A fortnight ago, officials had said they would inform about the mobile TV programme, which had been on trial run during the Broadcasting Engineers‘ Society summit in February. Nokia had displayed a mobile handset on which TV programmes could be watched.

However, as of today, there are no signs of the Commission clearing the funding. An official, requesting not to be quoted, says: “This happens many times, and often the programme funding is cleared around August-September.

“This time around, we had hoped that we could see the money early because the government has been insisting on the go-digital programme, but it has not come so far.”

He says that there is little hope of the money coming soon, and sources in the go-digital committee of the government tell indiantelevision.com that it has not met in the past four months, at least. “The files are gathering dust, we are not aware as to what the government is planning, and I really can‘t remember when we met last,” says a committee member.

Incidentally, the broadcasting sector as a whole was left sorely disappointed when the Union Budget 2007 offered nothing in it for the industry as a whole and especially, nothing that would support the digitalisation programme.

“The government has been talking big about ensuring digitalisation before the Commonwealth Games of 2010, but what has it done so far to ensure that?” asks an irritated official.

Prasar Bharati engineers are ready with their programme, and in fact, a short wave digital radio channel has been successfully running since February (indiantelevision.com had reported this). But there has been no forward movement from there, sources in the government say.

Prasar Bharati had demanded Rs 59 billion for digitalisation of AIR and Rs 60 billion for DD. The engineer-in-chief of Prasar Bharati, AS Guin, had told indiantelevision.com earlier that complete digitalisation would cost more than this, but even if this Rs 120 billion was released, a major chunk of the digitalisation target could be achieved within the timeframe (2010).

But even that now seems a distant dream as the finance ministry seems to have lost track completely of the elaborate programme drawn up by the Planning Commission to take the country into the digital transmission era on radio and TV.

NEW DELHI: In a significant pronouncement, the Telecom Disputes Settlement Appellate Tribunal today passed an interim order directing Sun TV to stream its signals on an a la carte basis to TataSky, at 50 per cent of the cable charges.

This means that Sun would have to give TataSky the channels that the DTH operator wants, and the price Sun would get is at 50 per cent of the price for the same channels that it receives from the MSOs in the cable TV field.

TataSky CEO Vikram Kaushik told indiantelevision.com, “This is a very significant order and we are happy with this. This would give us the semblance of a level playing field, especially in the southern part of the country where we would be able to stream the popular Sun channels.”

Kaushik said, “We have a very good subscriber base in the south, and we wanted that they should get all the channels. Now this will happen, and at the end of the day the best part of the order is that it has ensured consumer choice, which seems to be the driving ideology of TDSAT as seen from most of their pronouncements.”

The court observed that the petitioner is licensed by the Government of India to provide Direct-To-Home (DTH) services to television viewers across India.

“The respondent is a broadcaster offering multiple channels for viewing by subscribers of cable as well as DTH operators as per a list filed by the petitioner. As per the said Annexure, the respondent has 20 channels under its umbrella, each of which is offered at the individual rates given in the said Annexure.

The court remarked that that Annexure has not been disputed by Sun TV.

TataSky‘s case is that Sun TV has refused access to its channels on non-discriminatory basis to the petitioner. It had prayed for direction to the respondent to discharge its statutory obligation under the Inter connection Regulations framed by the Trai dated 10 December, 2004 to provide signals of its channels to the petitioner on reasonable terms and conditions.

The court has held: “On merits the main controversy revolves around the fact that the respondent wants to give all its 20 channels as a package and on a price quoted by it, whereas the petitioners‘ case is that the respondent has not made all its channels as part of a package or a bouquet.

“They are being offered on a-la-carte basis and therefore, the petitioner is entitled to take whatever channels it wants to take on the price quoted by respondent as part of a-la-carte rates reduced by 50 per cent.

TataSky senior counsel Ramji Srinivasan, however, had supported his case using an affidavit that Sun had filed earlier in the case, which the court noted.

“The Answering Respondent states that the channels provided by the Respondent cannot be stated to be a bouquet in as much as the amount charged by the Answering Respondent for the package of channels is the sum total of the charges of individual channel”.

It held also the Sun senior counsel “was unable to refute the above averment in their affidavit, nor was he able to point out anything in the pleadings to suggest that all their channels were part of a package and were not being offered on a-la-carte basis.

In fact, Srinivasan had described as “sham” an agreement that Sun produced to show that it was giving rival DTH player Dish TV their channels as a bouquet, and this is where the case earlier had taken a significant turn.

“Dish TV is not showing any of the channels of the respondent (Sun TV) except one or two channels which viewers of Dish TV are able to see because they become available on DD‘s Free-to-Air channels network and as both parties i.e. DD and Dish TV are using the same transponder,” the court observed.

The court apparently accepted Srinivasan‘s arguments to an extent: “At this stage it is difficult to say whether the alleged agreement of the respondent with Dish TV is real or sham.

“However, we cannot lose sight of the fact that the argument that Dish TV is still not showing any of the channels of respondent inspite of alleged agreement of November, 2006, has not been controverted by the counsel appearing for the respondent.

“Therefore, for present purposes we can take it as correct that Dish TV is not showing any of the respondent‘s channels on its DTH platform. This casts a doubt about the argument that another DTH operator i.e. Dish TV has taken the entire bouquet of respondent.”

It held, therefore, “Thus, at least at this stage we are unable to accept the contention of the respondent that the petitioner has to accept all the channels of the respondent as a package.

The court looked into the argument of Sun that TataSky is carrying bouquets of channels of other broadcasters and therefore, petitioner should have channels of respondent also in bouquet only, saying that this is a “bald argument”, especially since Sun TV has given any concrete in this behalf.

In any case, the court observed that any agreement between any two parties was distinct and any such agreement between TataSky and any other broadcaster could not be used to seek relief from the interim order prayed for by the DTH player.

The court also described as factually contrary to the Sun TV stand in its own affidavit on the issue that that allowing TataSky to take their channels on a-la-carte basis would create a discriminatory regime because the respondent is not offering its channels on that basis to any other party.

“The respondent has not placed any material before us, nor anything was referred to in support of the stand that it was offering its channels only as a bouquet/package to its customers. Such argument being advanced without laying any factual foundation for it, is neither here nor there,” it remarked.

On the issue of rates per a la carte channel, the court said, “As an interim measure we direct the respondent to make available signals of all its channels to the petitioner on a-la-carte basis at 50 per cent of its declared rates. It is made clear that view expressed in this order is only for purposes of passing this interim order and it is not an expression of final opinion on the controversy between the parties in this case.

The matter to be listed for final hearing on 11th May, 2007.

Meanwhile, TataSky‘s DTH rival Dish TV, which plans to take Sun TV on its DTH platform, already has an agreement in place with Sun, but it will implement that after a joint marketing campaign with Sun TV is worked out, sources told indiantelevision.com.

Incidentally, the issue of receiving channels a la carte from a broadcaster to a DTH operator has also become a major contention in the TataSky Vs Zee Turner, which the TDSAT has just concluded hearing and has reserved for judgement later this month.

MUMBAI: At the fifth International Conference on Communications Convergence that was organised by the Indian Merchants Chamber (IMC) one of the sessions looked at the globalisation of Indian content. The speakers were FX Factory CEO Ramesh Meer and PlanOne‘s Viraj Kalra.

Kalra spoke about the situation from the point of view of the new Indian film producer. The firm has released three films in Bengali last year and one film in Hindi. Both Bollywood producers and those who work in the technology realm need to be proactive as understanding the needs of an Indian consumer is tough. “Film producers talk of digital downloads not realising that there are sites where one can download films for free. From that point of view India is a difficult market.”

Film‘s pie of Indian entertainment is expected to stay at 18 per cent.

However to maintain that Kalra says that film producers cannot only rely on the box office. They have to make sure that their content reaches multiple screens and that they get paid for it. The governance model has to be improved. He notes that video content is driving uptake of higher end mobile devices. He spoke about the need for a tapeless environment to be created.

Servers save infrastructure costs. At the same time the rioghts to films in a digital environment need to stay with the producers.

They can give out the rights to film songs to short code providers like Mauj. Film producers can even get their own short codes.

He says that it is important for there to be backward and forward integration in the film production model.
An example of backward integration is Mukta Arts setting the Whistling Woods training school. This means that talent is being nurtured that the company can tap into. Forward integration can be seen in terms of film studios setting up post production facilities.

This takes care of the entire process of making a film. Digital cinema he notes allows for a one time investment in a film print. However the quality of digital theatres in India is a generation behind what it is abroad.

In order for Indian film content to travel abroad a one stop shop is needed.

This means there is a business opportunity for a firm who can take xcare of dubbing, subtitles, marketing. Also a one stop technology marketing firm is needed which can repurpose the content for different platforms. He notes that abroad film companies are becoming adept at using the new media as a marketing tool. An example is Borat where the film distributors used the net effectively in the form of podcasts, downloads of promos. This created buzz around the film and saved the need for a lot of money to be spent on marketing campaigns.

He also says that Bollywood needs to also look at making better trailers like what Warner did for The 300. That trailer is aimed at getting people to see the film and he notes that often the cost of a Hollywood trailer is equal to the budget of some Hindi films.

Meer‘s firm makes visual effects for films. He gave the example of George Lucas using HD equipment for Star Wars Attack Of The clones which was made a few years back. Lucas has now decided to only work in digital. In the US some theatres added digital screens so that they could air that film. Steven Soderbergh is another filmmaker who works in the digital realm. He says that in India it is expected that there will be 700 digital screens by the end of this year. Let‘s Talk was shot digitally. Digital sets are becoming more common like what was used for The 300.

MUMBAI: Malayalam language satellite Amrita TV is making its content available to channels across the world.

Amrita TV claims to have a rich bouquet of copyrighted software in various genres such as: Infotainment, Musicals, Serials, Movies, Telefilms.

Amrita TV has a global footprint covering Australia, Middle East, USA, Canada, UK, Europe and parts of South Africa. Amrita TV is now available on internet through internet–based service provider Jump TV for IPTVs and mobile devices.

MUMBAI: In a third and final orbit-raising operation, Insat-4B has been successfully placed in near-geosynchronous orbit.

In yesterday’s manoeuvre, conducted from Master Control Facility (MCF) at Hassan in Karnataka, the liquid apogee motor (Lam) on board the satellite was fired for a duration of 3 min 50 sec and the satellite has achieved an orbital period of 23 hours and 52 minutes.

After placing Insat-4B in near-geosynchronous orbit, the deployment of its two solar panels and two antennas was successfully completed. The two solar arrays of Insat-4B together generate 5,860 W of electrical power. The two antennas are used for various transmit and receive functions. The satellite was put to its three-axis stabilised mode today.

Insat-4B was successfully launched by Ariane-5 on 12 March from Kourou, French Guiana. The satellite is presently located at 74.88 deg E longitude and is drifting towards its final orbital position of 93.5 deg E. The satellite drift will be arrested at 80.5 deg E longitude to carry out in-orbit testing of the payloads after which, it will be moved to 93.5 deg E longitude where it will be co-located with Insat-3A.