Category: Software

  • 9X Media scores a hat trick with Universal Music

    9X Media scores a hat trick with Universal Music

    MUMBAI: India’s largest music network – 9X Media has completed a hat trick with Universal Music by collaborating again, on a music compilation for the iTunes Store. 9X Media’s all-time Bollywood hits channel 9X Jalwa has partnered with the leading music label Universal Music India to launch ‘9X Jalwa R D Burman Blockbuster Beats’ on iTunes. The compilation features 25 of the most popular Bollywood songs created by the legendry music director R D Burman and is exclusively available on the iTunes India store.

    9X Jalwa R D Burman Blockbuster Beats features some of the most popular and all time Bollywood hits such as Mehbooba Mehbooba, Aa Dekhen Zara, Dil Lena Khel Hai Dildar Ka, Yamma Yamma, etc. These 25 foot tapping numbers can be downloaded from iTunes Store for only Rs.150/-.

    Speaking of this collaboration Ms. Vibha Gosher, SVP – Digital, 9X Media Group, said, ”After the success of 9XO Fresh Hits and 9X Jalwa Blockbuster Beats, 9X Jalwa RD Burman Blockbuster Beats will be our third compilation with Universal Music. This compilation is our tribute to the most versatile and iconic music director of Indian Cinema. Our earlier integrations with Universal Music have received a phenomenal response with the albums featuring amongst the Top 10 iTunes albums. RD Burman tunes still makes the nation dance and we are extremely positive that this compilation will resonate well among Bollywood music lovers.”

    9X Jalwa R D Burman Blockbuster Beats will be promoted on 9X Jalwa through innovative in-video integrations, promo spots programmed at key tune-in times throughout the day. This would also be complemented with an equally aggressive marketing activity across social media communities of 9X Jalwa and Universal Music India.

    Vinit Thakkar, Digital Head, Universal Music India, says, “R.D. Burman is undoubtedly one of the biggest names in the Bollywood music industry, and a large amount of his catalogue content lies with us. Hence, we feel that the 9X Jalwa R.D. Burman Blockbuster Beats compilation was the ideal way in which to commiserate his death anniversary, through its offering of classic R.D. Burman hits to all his fans.”

    9X Jalwa R.D. Burman Blockbuster Beats compilation is available for Rs 150 on the iTunes store in India for download on iPhone, iPad, iPod touch, Mac or PC or at: www.iTunes.com/In.

     

  • ‘Jai Ho’, Hungama launches music app

    ‘Jai Ho’, Hungama launches music app

    MUMBAI: Salman Khan and Jai Ho join hands with Hungama to launch the ‘Hungama-Jai Ho Friends-of-Friends’ campaign’. The campaign draws from the concept of the movie which touches upon unifying people for a cause.

     

    Using the love for music as a trigger, this unique promotion aims to bring people who share this common passion together. The music lovers need to give a missed call on 0922 313 8888 or SMS Hungama to 54646 to get personalised links to the ‘Hungama-Jai Ho Friends-of-friends’ campaign’.

     

    They need to take the chain forward by sharing it with three more of their friends to build the ‘Friends-of-friends’ chain. The movie-buff who builds the largest ‘Friends-of-friends’ chain wins a chance to meet Salman Khan himself.

     

    Beyond providing the consumers with the ‘Hungama-Jai Ho Friends-of-friends’ campaign’, Hungama ‘Music Application’ is a repository of over 2 million songs across genres and is the only Indian music app with video streaming and sharing facility. The application also has a patent pending integrated programme wherein a user can earn and redeem points every time they watch videos, play/share music, invite friends or even create playlists. Successfully launched last year, the next-gen app breaks the competitive digital music market by not only bringing unique ‘never-before’ features, but also elevating music listening experience by allowing to watch videos and socialise while streaming.

  • Celebrity Fan engagement App; first official Sunny Leone Mobile Apps released

    Celebrity Fan engagement App; first official Sunny Leone Mobile Apps released

    MUMBAI: Zenga Media Pvt. Ltd which is the exclusive rights holder of Sunny Leone in India, has launched Sunny Leone’s official mobile app, the most searched celebrity for the last 3 years in a row. First of its kind bridging celebrity and fans, this app offers opportunity to  her fans to stay in touch with her through live interactions apart from new videos, images and wallpaper on Sunny Leone. Fans will be able to use this app to stay socially connected with Sunny through Facebook, Twitter and Fun2shoot.

    “It is based on the fact that people are increasingly spending time away from their desktop devices and getting more engaged with handheld devices like smart phones and tablets that Zenga Media decided to look closely at helping celebrities reach out to their fan base via mobile apps.” says Abhishek Joshi, CEO, ZengaTV. “We are very pleased and proud to be working with a talented celebrity like Sunny Leone to mark the start of this mission! Zenga’s comprehensive mobile marketing platform and unique app development solutions, provides a new channel for Sunny Leone to directly engage with fans, while building brand loyalty and increasing her digital audience”.

    Beyond the engagement factor, another good reason for a celebrity to have a mobile app is to provide a more convenient way for fans to keep up-to-date with their favorite celebrity’s activities on the numerous social media platforms.

    On the launch of mobile app, Sunny Leone said “I have received an overwhelming response from my fans in a short span since the app’s launch. This provides an entire new way for me to communicate with my fans and give them a new and unique content experience! I had a great deal of fun working with the Zenga Media in customizing my app and really appreciate this collaboration and giving my fans another way to follow my life and acting career.”

     

    The following features are offered through the app:

    ·         Sunny’s Personal Gallery: Exclusive access to Sunny photos, video and wallpaper, giving fans -an exclusive look into her life.

    ·         Wakeup with Sunny: Users get a choice of videos that can be set as “wake up alarms” or “reminder” videos through the app.

    ·         Fan Zone: Users can access Sunny Official Updates from Facebook &Twitter.

    ·         Contests: Fans will have an opportunity to watch her videos and participate in contests that are planned through the year. Closest of all fans get to participate in premium events. Points earned get them “Closer to Sunny”: a section in app that will allow users to check points gained and how close they are to their favorite celebrity.
     

    Mr. Shabir Momin, MD & CTO, ZengaTV said “These days, we can expect a celebrity to have a Facebook account, a Twitter account, a blog and a YouTube channel. But for fans, it can be a hassle visiting so many different sites. A one-stop solution can come in the form of a neat mobile app which collects the various resources and combines them into one tidy little package for easy and convenient access. Sunny Leone app has some special features and engagement mechanisms and I am sure the fans will love it.”

    The application is available for all IOS, Windows and Android mobile and Tab users. Fans can download this free of cost from iTunes App Store for iPhone/ iPad and Google Play for Android users and Windows store for Windows users. 

  • 21st Century Fox brings popular shows to connected devices with FXNOW app

    21st Century Fox brings popular shows to connected devices with FXNOW app

    MUMBAI: It’s been some time that industry pundits predicted the rise and rise of the online viewing and now gradually it seems to be becoming a reality. Considering the growth potential of the sector, the Twenty-First Century Fox (FOXA_) has started the rollout of its “TV Everywhere” app – FXNOW that will bring ad-supported shows to multiple devices for subscribers to supported cable providers.

     

    The app will have programs from FX, FXX and FXM, and will be available to about half of the pay-TV subscribers who receive the channels at home on devices including the iPhone, Android phones, and Xbox One. The app includes shows such as Archer, Chozen, Sons of Anarchy, Justified, Wilfred and The Americans. It will also include episodes of upcoming shows such as The Strain and Fargo.

     

    The Los Angeles-based network made the announcement today. Viewers will also have an access to 45 to 60 movies a month besides the original programming.

     

    Since the app is ad-supported, the company has an advantage as it would also generate revenues. The customers of AT&T’s U-verse, Comcast, Cablevision, and Suddenlink are among those that can access the service, while negotiations are still under way to add more Pay-TV operators.

     

    As more and more international companies are realising the business potential of the online-viewing platform, hope the Indian companies come up with more streaming options soon.

  • April Broadcast launches Choice HD

    April Broadcast launches Choice HD

    MUMBAI: Mumbai based, April Broadcast Pvt. Ltd., a privately owned company in the Technology and Media space, announced the launch of CHOICE HDTM, a new video Switcher/Mixer application, developed in-house, especially for the Indian Wedding Video editing market. Watch the video here: www.youtube.com/abChoiceHai  

     

    This was demonstrated at the All India Photographic Trade and Industry Association’s (AIPTIA) Consumer Electronics and Imaging Fair 2014. The event, popularly known as Photofair, is India’s largest expo for Photography and Videography products, and was held in Mumbai from 9-12 January.

     

    “This segment has been growing steadily over the past few years and we noticed that wedding videographers did not have too many options when it came to producing these typical wedding videos. With CHOICE HDTM, we have, literally, given them the freedom of choice to unleash their creativity and make something really beautiful for the bridal couple.” said Sandeep N Ohri, Founder, April Broadcast Pvt. Ltd.

     

    CHOICE HDTM leverages industry-standard video I/O cards to give the professional video editor a simple-to-use, yet powerful solution, that runs on Windows-based PCs.

     

    CHOICE HDTM is extremely versatile and simultaneously switch/mix 4 digital HD/SD or analog video inputs, 2 recorded media inputs, 2 graphics and 2 tickers (both in different languages). In addition, CHOICE HDTM has a variety of special transition effects, handles audio I/O and allows simultaneous recording in HD and web-streaming of the output.

     

    According to industry estimates, the Indian wedding market as a whole is around US$ 25 billion, (approx. Rs 1.5 lakh crores), and growing at 25 to 30 per cent a year. In India, no wedding is complete without the production of a wedding video to capture and preserve this all-important life event.

     

    Today, Indian wedding videos are increasingly inspired by Bollywood (the largely popular Indian Hindi film industry) and bridal couples aspire to have their videos shot to the tune of the latest popular film songs! This involves complex editing of videos captured from various cameras and angles, application of special effects and finally, expert editing to synchronize this to the background. With HD TVs and Blu-ray DVD players becoming cheaper, all of this is now required in full HD resolution.

     

    “In addition to handling existing legacy analog and digital SD video, CHOICE HDTM handles full HD digital video and is also upgradeable to handle 2K and 4K resolutions as well, making this a safe investment for videographers in this fast changing technology landscape.” said Salim Shaikh, co-founder, April Broadcast Pvt. Ltd.

     

    CHOICE HDTM will ship to customers in February 2014 and is the third application developed by April Broadcast in less than 9 months, since its inception. Other solutions are an entry-level HDMI-based virtual studio solution for Education and a high-end virtual studio solution for television broadcast.

  • Eureka Mobile Advertising takes on a new avatar

    Eureka Mobile Advertising takes on a new avatar

    MUMBAI: Eureka Mobile Advertising, which monetises the idle screen of the mobile phone, today released an exciting new upgrade to its application that transforms it into the world’s first live customer engagement platform. Marketers can now engage consumers with Timed content in an enhanced and intuitive HTML 5 format, while the application’s Live Voting facility can help collate real-time user feedback. For users, this means greater relevance and ease, while for brands, this translates into a never-seen-before platform that allows live customer engagement, feedback collection and real-time analysis.

     

    Commenting on this development, Rahul S Jayawant, Founder and CEO, Eureka Mobile Advertising, said, “We are really excited to introduce a slew of never-seen-before offerings which make us a Live Customer Engagement platform. This holds a sea of opportunities for brands to engage with consumers and help them make informed decisions, using authentic, measurable user data in real time. The feedback we have received so far in our pilot phase has been fantastic, and we believe that this is going to be a game-changer in the mobile advertising space.”

     

    Eureka successfully launched its live voting functionality at the recently concluded Mood Indigo (MoodI), Asia’s largest youth festival. This was the first introduction to the upgrade along with HTML 5 and timed ads anywhere in the world. There has also been a lot of early excitement seen amongst Marketers and Agencies for this Live Engagement Platform and the potential it holds.

     

    Yogesh Sholapurkar, Co-Founder and CTO, Eureka Mobile Advertising said, “Innovation is part of the company’s DNA. Our Live Customer Engagement basket of products is architected keeping in mind scalability and a user experience that is intuitive but simple.”

  • Adobe wins Emmy Award for video recommendations system

    Adobe wins Emmy Award for video recommendations system

    NEW DELHI: Adobe announced the National Academy of Television Arts and Sciences will recognise the company with a 2013 technology and engineering Emmy award for the role of its technology in personalised recommendations for video discovery.

     

    Adobe is receiving the award for developing the first recommendations system, which outlined the fundamental concepts of personalising information for consumers as they search for and discover video content. The company will be honored during a ceremony at the International Consumer Electronics Show.

     

     “Today’s consumers count on and expect their interactions with brands to be extremely relevant and personal regardless of the channel or device,” said Adobe Marketing Cloud and Primetime engineering vice president Pritham Shetty. “This Emmy recognises the key role Adobe technology played in helping pave the way for recommendation systems, which enable the personalisation of video content across the Web and mobile devices.”

     

    John B Hey conceived and deployed the first content and video recommendation system, later acquired by Adobe, in the mid-to-late 1980s. That work is credited with outlining the fundamental concepts of “collaborative filtering”, a pioneering technique that analyzes data on user behaviour and stated preferences  in order to predict how a consumer will react to video content. Today, personalised recommendation systems for video are prevalent and drive tens of millions of streams each day.

     

    Adobe has been honoured twice before by the National Academy of Television Arts and Sciences. Adobe Pass was presented with an Emmy Engineering Plaque in 2012, in recognition of outstanding engineering achievements for emerging technologies. In 2006, Adobe Flash Video was recognized with a Technical and Engineering Emmy Award for Streaming Media Architecture & Components.

  • LinkedIn unveils trio of mobile apps

    LinkedIn unveils trio of mobile apps

    MUMBAI: LinkedIn on Wednesday showed three mobile apps that aim to boost productivity of mobile professionals and capture on-the-go audiences.

    The professional network unveiled a new app called LinkedIn Intro along with a redesigned Pulse and LinkedIn iPad app. LinkedIn Intro is a mobile email product that allows users to have people’s LinkedIn account connected with popular email accounts so that they can immediately identify people.

    LinkedIn Intro works on iPhones and is available for download at Intro.LinkedIn.com and will hit Apple’s App store in coming months.

    “This adoption of smartphones over the last decade or so has really changed the way we think about products,” said LinkedIn senior VP of products and user experience Deep Nishar.

    LinkedIn is experiencing explosive growth in users coming to its services from mobile devices, much like Facebook, Google and Twitter. About 38 per cent of its members visit from mobile.

    LinkedIn senior VP of products and user experience Deep Nishar

    For recruiting professionals, often out at job fairs and networking events, mobile apps that replace desktop functions are important tools.

    LinkedIn acquired Pulse in April for $ 90 million in stock and cash. Pulse’s popular news reader, started by two students while at Stanford University, had quickly become a sensation for its slick interface on touch screens ideal for flicking through news feeds. Under its relaunch, LinkedIn meshed many of its desktop features into Pulse, such as integration of its Influencer blogs.

    LinkedIn’s redesigned Pulse app will be available for download on iOS and Android for both smartphones and tablets in the coming week.

    Last week, LinkedIn unveiled ‘Recruiter Mobile’ and ‘Mobile Work With Us’, two popular desktop services adapted into apps for on-the-go use.

    ‘Recruiter Mobile’ will enable recruiting professionals to search for candidates, allowing them to send InMails, call or text. Also, recruiters can take notes on candidates and forward prospects to hiring managers.

    Recruiter is LinkedIn’s primary subscription service and is responsible for the largest portion of the company’s revenue. The product is used by more than 20,000 companies.

    LinkedIn’s new ‘Mobile Work With Us’ gives employers the ability to show job openings on the profiles of employees at their company. These job advertisements will appear at the top of member profiles.

    LinkedIn acquired CardMunch in January 2011 for an undisclosed sum. CardMunch’s mobile app allows people to take photos of business cards and convert them into their mobile contacts.

  • PICT faculty learn to develop mobile apps using android

    PICT faculty learn to develop mobile apps using android

    NEW DELHI: It was a time for the teachers to learn few lessons when Pune Institute of Computer Technology (PICT) hosted a one-of-its-kind Faculty Development workshop on “Mobile Application Development using Android:A Next generation platform”.

    The 12-day program, supported by AICTE, started on 2 December and concluded on 13 December, 2013 at PICT College. Faculty from various AICTE approved Engineering/DiplomaInstitutions/Industries/other Institutes present in Pune, Amravati, Nagpur, Sangamner, Aurangabad, Karaad & Raichur participated in the workshop.

    The workshop provided insight into the Android application development platform covering the environment concepts and hands on experience on Android Software Development Kit. Experts from industries and research institute including faculty experts of PICT and other institutes conducted the sessions. The program provided a platform to the faculty members to explore product developments, identify problems in the area of mobile platforms like user interface, basic building blocks, media and web home-screen widget, broadcast receivers, sensors, accelerometer, GPS, NFC, animation and 2D graphics in Androids.

    Major topics covered in the session were concepts of open source operating systems, open source developments on mobile platforms, Android platform architecture, Android application design essentials, developing android applications, research topics in Android platforms, hands on experience on applied research, algorithms, hi-performance computing using android, service oriented architecture and its implementation for the Linux kernel, concepts of open source operating systems, open source developments on mobile, platforms and Android platform.

    Sixty faculty members participated and developed 18 mobile applications under the guidance of the industry experts. Among these, PICT facilitated top three apps on the closing ceremony on 13 December. Winner of the Android application workshop was ‘Note Writer’ app, second runner up was the food application app ‘Ruchira’ and the third runners up were ‘PayCal’ app and ‘Pressure Unit Converter’ app.

    The Faculty Development Program will help various institutes and the faculty to keep pace with syllabus updates and preparing students to meet the industry challenges in the domain of Mobile Operating System. 

  • Biscoot releases RDB feat T-PAIN Daddy Da Cash

    Biscoot releases RDB feat T-PAIN Daddy Da Cash

    MUMBAI: Biscoot, an offline app store, is now ready with another massive launch for the Punjab market. Biscoot has released the single by RDB ‘Daddy Da Cash’ featuring Grammy award singer-songwriter, rapper, record producer and actor, T-Pain.

    The song is the first music single in India to be sold as an app at Biscoot retail stores across the country at price of Rs 30. Shotformats Digital Works gained exclusive rights for the offline and online distribution of the single. The single will be available across Biscoot retail stores in the form of Apps and on biscoot.com for online listeners.

    Speaking on this, Shotformats Digital Works MD & CEO Niyati Shah states, “RDB is cutting edge, as a band they are innovative not only with music but also in terms of marketing and release of their album. Shotformats being an innovator loves to work with innovators and therefore I am totally excited about our association with RDB.”