MUMBAI: Alcatel-Lucent has announced its support for the world’s first commercial trial of the Open Mobile Alliance (OMA)’s new Bcast Smartcard Profile, a key emerging standard for mobile TV content protection. This trial is being led by Alcatel-Lucent for MobileOne (M1), a mobile telecom service provider in Singapore, and MediaCorp along with key mobile telecommunications providers SingTel and Starhub. |
The trial, which began in early August 2008, is based on Alcatel-Lucent’s industry-leading Mobile Interactive TV solution, which will power the DVB-H (Digital Video Broadcasting-Handheld) platform for the trial. The trial also includes mobile devices from Samsung and Smartcard Profile-compliant SIM cards from Gemalto. Alcatel-Lucent’s DVB-H platform supports the Open Mobile Alliance BCast Smartcard Profile (OMA Bcast SCP) standard, which is being adopted globally. This is a SIM-based service protection system that enables Mobile TV providers to offer flexible subscription models incorporating services such as pay-per-view, pay-per-time, recorded content and more. The Alcatel-Lucent Unlimited Mobile TV solution is a complete, turnkey solution that presents end-users with a truly diversified Mobile TV offer based on a mix of mainstream broadcast channels and an unlimited number of specialty unicast channels. Thanks to its multi-standard approach – spanning 3G, DVB-H and DVB-SH – the solution supports most of the DVB-H handsets on the market, including those supporting Digital Right Management Profile (DRMP) or Smartcard Profile (SCP). |
| Singtel director of consumer products mobile Kang Aik Siang says, “DVB-H is a new and exciting technology that can offer mobile TV broadcasts to our customers. The solution from Alcatel-Lucent and its partners will help us gauge customer‘s receptiveness to the service and fine-tune our planning parameters.” Starhub head of mobile services Anil Nihalani said, “The DVB-H platform is designed to optimise the delivery of broadcast content over mobile devices. Starhub is keen to gauge the receptiveness of our customers to this new service, and is pleased to be working with Alcatel-Lucent, Samsung and Gemalto in the user trial.” MediaCorp MD technologies Mock Pak Lum said, “The mobile phone is truly a unique platform as a third screen for TV content. The success of the Mobile TV service depends on abundance of handsets and good user experience. We are very happy that Alcatel-Lucent is supporting us for this trial”. Alcatel-Lucent MD Singapore and Brunei Oliver Foo says, “We are pleased to be able to partner with Singapore’s leading mobile communications industry players in bringing more advanced mobile TV options to Singaporeans. Asian subscribers are ready for a mobile TV offering that delivers a large variety of choices, a high level of personalization, maximum interactivity and great quality of service.” Samsung Asia MD Yoon Ki-Heung says, “Samsung is pleased to provide the latest Samsung SGH-P960 for the consumer mobile DVB-H trials in Singapore conducted by the three local telecommunications providers and MediaCorp. “With its DVB-H digital TV receiver, large LCD screen, HSDPA support and other capabilities, the SGH-P960 is an excellent showcase of Samsung’s mobile technology leadership. Samsung is confident in the upcoming DVB-H trials and looks forward to the day consumers in Singapore can get seamless streamed broadcast content direct into their mobile handsets.” NDS Asia Pacific VP, GM Sue Taylor says, “NDS is proud to be providing its industry leading Conditional Access System, with our VideoGuard Mobile, for this groundbreaking trial, in cooperation with Alcatel-Lucent, M1, Mediacorp, SingTel, Starhub and our other partners. “The NDS solution is based on the NDS Unified Headend architecture, which provides a single point of rights management for all video broadcasts, irrespective of the delivery networks or the rendering devices. The new platform will enable our partners to support multiple mobile broadcast profiles and multiple handsets simultaneously and cost-effectively.” |
Category: Software
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Alcatel-Lucent supports launch of world’s first commercial trial of mobile TV service
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US networks endorse Nab’s DTV ’Quiet Period’ plan
MUMBAI: The boards of directors of the ABC, CBS, Fox and NBC affiliate organisations in the US have agreed to support a voluntary month-long ’quiet period’.
This will ensure that there is no disruption of local television service in the weeks leading up to and following the digital television transition in the US.
The affiliate boards’ endorsement comes following the National Association of broadcasters (Nab) Television Board of Directors’ pledge to continue making local television signals available to cable, satellite and telephone company distribution partners from 4 February – 4 March, 2009. Analogue television in the US will end on 17 February 2009.
Nab television board chairman K. James Yager says, “We are delighted that all of the affiliate boards have agreed to support the NAB Television Board initiative.
“This pledge — coupled with our unprecedented campaign to educate America on the DTV transition — will minimise consumer confusion and help local broadcasters and government achieve our joint objective of a seamless transition to the next generation of television.”
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SC issues notice to Google, Microsoft & Yahoo for carrying ads that hawk gender selection products
MUMBAI: The Supreme Court has issued a notice to internet giants Google, Microsoft and Yahoo to stop showing online advertising related to gender selection products.
A three-judge bench comprising Chief Justice KG Balakrishnan, Justice P Sathasivam and Justice JM Panchal issued a notice on a petition filed by activist Sabu Mathew George highlighting the violation of the Pre-conception and Pre-natal Diagnostic Techniques Act.
The court also issued a notice to the Centre asking why such sites should not be blocked.
George said, “These companies are making a lot of money by doing highly targeted and selective advertising of these products. Our petition seeks to block these advertisements.”
Sanjay Parikh, the lawyer who filed the original complaint added, “The court has issued a notice to Google, Microsoft and Yahoo asking them to reply to our petition.”
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Tdsat dismisses Dish TV’s petition over Hits
NEW DELHI: Telecom Disputes Settlement and Appellate Tribunal (Tdsat) has in its judgment in the case between Dish TV and Star Den and MSM Discovery has dismissed Dish TV’s petition over signals being made available to the licencee of Headend-in-the-Sky (Hits) platforms on the ground of non-availability of uplinking and downlinking guidelines for Hits platforms.
According to the existing uplinking and downlinking guidelines, a broadcaster can only supply signals or content to registered MSOs, cable operators and direct-to-home (DTH) operators.
In his order, Tdsat Justice Arun Kumar blamed the government for not taking sufficient action on upgrading Hits policies, “I fail to understand why the government is dithering on issuing clear guidelines to allay the apprehensions of broadcasters. The broadcasters today apprehend that in view of the existing guidelines if they provide signals or content to the Hits platform, they will be violating the existing guidelines because the existing guidelines permit supply of signals or content only to registered MSOs and cable operators and to the DTH platform. It is high time that the government immediately takes a decision on this aspect in consumer interest. We all talk of consumer interest and say that consumer interest comes first. But this has remained a mere slogan. In reality nobody appears to be bothered about consumer interest.”
When contacted, Essel corporate executive vice president Arvind Mohan said, “Though the broadcast tribunal had dismissed our petition at the same time it has criticised the government for not clearing the Hits policy. We would now send the copy of the judgment to the Ministry of Information and Broadcasting so that the matter could be resolved as soon as possible because in the Hits case the policy is the only major issue. And once this gets sorted, I am sure we will witness a faster roll-out of Hits.”
Dish TV, which owns the licence for Hits in India, had been urging the broadcast tribunal to pass an order for faster roll-out of Hits services in the country. -
Dish, Ensequence to provide interactive features to NBCU’s Olympics coverage
MUMBAI: Pay-TV provider Dish Network Corporation and interactive TV company Ensequence have joined hands to provide interactive features to NBC Universal’s (NBCU) coverage of the Beijing Olympics.
Dish Network will offer NBCU‘s 2008 Beijing Olympic Games coverage through its interactive TV (iTV) mosaic, a multiple-screen showcase available to 12 million iTV-enabled Dish Network subscribers.
The iTV mosaic will broadcast from six NBCU channels: CNBC, MSNBC, Oxygen, USA Network and two Olympic highlight channels. Dish Network subscribers can watch all six screens simultaneously or select one channel to watch in full-screen.
Dish Network EVP Michael Kelly said, “The mosaic is an important component of Dish Network‘s more than 25 existing iTV channels, the most offered by any pay-TV provider in the US, and serves as a great option for fans of NBCU‘s 2008 Olympic Games coverage to follow their favorite events and athletes.”
Ensequence will provide a separate interactive application on DishHome (Dish Network Ch. 100). Viewers will be able to access athlete profiles, read late-breaking news, view video highlights of the day‘s events, and track each country‘s medal counts among other features.
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LG, US cable ops reach two-way ‘Plug And Play’ accord
MUMBAI: LG Electronics has announced the signing of a memorandum of understanding (MOU) with six US cable operators, supporting the use of the tru2way technology platform for delivering two-way interactive digital cable services without a set-top box.
LG Electronics president, CTO Dr Woo Paik says, “This pro-consumer pact means that LG tru2way HDTVs, planned for 2009 and beyond, will receive the newest interactive cable services, from video on demand to interactive programming guides, in virtually every media market and without a set-top box. Equally significant, it will facilitate the development of a viable, two-way retail market.”
Developed by Cablelabs, tru2way “plug and play” technology is backed by the US‘ six largest cable companies namely Comcast, Time Warner, Cox, CableVision, Charter and Bright House Networks.
Cablelabs president, CEO Dr Richard R Green says, “Tru2way will allow cable operators, consumer electronics manufacturers, content owners and others to work together to provide creative interactive services directly to the consumer.”
Tru2way technology allows consumers to receive interactive cable services, including video-on-demand, voting and polling, games, and e-commerce in integrated retail DTVs without the need for a separate set-top box.
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bbc.co.uk spends ?110 million in 2007-08
MUMBAI: The spend on bbc.co.uk was ?110 milion in 2007-08, 48 per cent higher than the service licence baseline budget, revealed a review of bbc.co.uk by the BBC Trust.
According to the review, most of this increase was not overspend, but the misallocation of ?24.9 million in overheads and costs to other budgets within the BBC, representing poor financial accountability.
The Trust revised the baseline budget on completion of the review to reflect the true cost of the service. Separately, the Trust asked the BBC executive to propose a new system of management controls for bbc.co.uk to address the weaknesses uncovered during the review. The Trust set approval of these plans as a pre-requisite for its future consideration of any new investment in bbc.co.uk.
At its meeting on 16 July, the Trust approved the BBC executive‘s proposals for a new system of management controls. This followed earlier detailed scrutiny by one of the Trust‘s sub-committees and its recommendation that the new controls would ensure better financial accountability and editorial and managerial oversight of bbc.co.uk to the benefit of licence fee payers. The Trust will review the effectiveness of the new management structure within a year of its implementation.
The new system includes the appointment of a Group Controller, bbc.co.uk, with overall accountability and responsibility for the service licence. This will include accounting for the overall performance of the service, including its financial performance which is now subject to a new set of rigorous controls, shaping the development of its strategy and setting and monitoring compliance against clear criteria for distinctiveness and market impact.
The executive informed Trustees that in light of the service review conclusions, it is currently reconsidering the timetable for applications to the Trust for approval of new investment in the service. The Trust has not approved any new investment in bbc.co.uk at this time.
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BPL Mobile launches BPL Mobile @Café
MUMBAI: BPL Mobile announced new wireless application protocol (WAP) portal for its users called ‘BPL Mobile @Cafe’.
The new service enables subscribers to catch the latest Bollywood updates like clips, trailers, ringtones, music, pictures and glimpses of Page 3 parties. It also covers news, highlights, sports updates, live scores, sports clips, interviews of cricketers, ring tones, wallpapers and themes, chat and games across genres.
In its mobile TV section, BPL Mobile will show live darshans from Siddhivinayak, Shirdi and Haji Ali. The normal add-ons like jokes, services like movie ticket booking or airline ticket booking, railway PNR status enquiry and astrology will also be available in the new offering.
BPL Mobile @Café offers a grid format of icons providing a simplified icon based content discovery and navigation. The pre-activated service comes without a monthly rent with pay as per usage.
The portal also has a wide collection of music, from the latest chartbusters and the hit songs, to ghazals, devotional songs, spiritual discourses by Osho, Kabir and prayers.
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RAPL launches live cricket gaming portal criccontest.com
MUMBAI: Criccontest.com, a live cricket gaming portal, has been launched by Reasonable Advertising Pvt Ltd (RAPL) Television. The portal allows one to bet with points and win prizes. There is no money involved.
The live gaming section of the portal will officially launch from the second Test between India and Sri Lanka. A trial run is on currently. The promoters of RAPL — Ashok Wadhwa and Anoop Wadhwa–claim that since the portal was launched in May it has a registered user base of 50,000. It also claims to have monthly page views of five million and 250,000 unique visitors.
One gets 10,000 points after registering for the first time. Bids are displayed for each team playing in the match. The bids change drastically after each over. The minimum bid on a team is 500 while the maximum is 5000. Score with every win, loss and balance are available in the ‘My Account‘ section. The top 50 performers get a Kashmir willow bat after the end of a match. The winners will also have their photos put up on the homepage. There is also a trivia section that changes every five overs. The site will have five daily contests, two weekly contests and animated contests.
These are linked to the state of the match. Anoop Wadhwa says, “The revenue model for the site will be advertising. We have approached clients and a number of them have expressed interest. We expect to breakeven in the first quarter. The Internet will be a major part of RAPL’s strategy going forward. Our aim is to launch a total of 12 portals over the next year.
“This will include portals devoted to other sports like soccer. On criccontest.com, fans can have a rollicking time with their favourite sport. While RAPL started as a television marketing company, we are now expanding and this is an attempt in that direction. Our expectation is that during each live match day we will get 100,000-200.000 visitors.”
He adds that the real potential of this site will come when T20 matches happen. That is because fortunes fluctuate in each over. The site also has a coaching segment with animated displays. It also has a unique ratings system devised in conjunction with well-known cricket statistician Mohandas Menon. To add to the user experience the site also has a daily two-and-a-half minute animated soap called Gloves and Pads.
Eight episodes air over two weeks after which a new story starts. Wadhwa says that the humour is whacky. The TG of the site is the 18-34 age group. One of the aims of the show is to show users that the net can be used for more than just email, chat and exchanging information he says. The site also has a virtual mascot who is a cheer girl called Bubbles.
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BIGFlix.com bags broadband rights for Shemaroo’s ‘Shilpa’s Yoga’ DVD
MUMBAI: BIGFlix.com, the home entertainment division of Reliance ADA group, has acquired the exclusive broadband rights from Shemaroo Entertainment, producers of ‘Shilpa’s Yoga’, to launch the yoga content on their broadband website.
As a part of this deal, Biflix users will be provided with an opportunity to download the 35-minute video of Shilpa’s Yoga for $4.49. The yoga content is available in small duration video formats. Also, the website will provide the customers with free one-minute duration formats of various “asanas”.
Commenting on the occasion, BigFlix.com chief operating officer Kamal Gianchandani said, ‘This is in keeping with our strategy to diversify into different genres of entertainment thereby providing our patrons with more options to choose from. The objective is to provide easy access to our patrons to good quality content. We are confident that our association with Shemaroo would benefit our viewers both in India and internationally.”
“We are really glad to see this lifestyle content online at bigflix.com. Going live on the net will make Shilpa’s Yoga content accessible to audiences across the globe anywhere. The home video and digital sales of this exclusive product will definitely compliment each other,” added Shemaroo Entertainment director Jai Maroo.
The yoga DVDs will be available at all BIGFlix DVD rental stores in 10 cities namely Mumbai, Delhi, Kolkata, Chennai, Pune, Ahmedabad, Hyderabad, Chandigarh, Indore and Bangalore. It will also be sold in other retail stores.