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New Delhi: Brand ambassadors – they are the icons, the celebrities which consumers associate with a brand because they extoll its virtues on television, print, and...
NEW DELHI: 2020 was a challenging year for public broadcasting. But it was also the year when public broadcasting made its presence felt and reminded people...
MUMBAI: Indiantelevision.com is happy to bring you the year ender 2020 series Throwback 2020– a wrap up of major developments in the media, entertainment, advertising and...
KOLKATA: 2020 was the year when the government – both the Centre and states – pushed back against the media. Strongly. Whether it was mainline television...
NEW DELHI: It was more than a decade-and-half long journey for the e-commerce industry in India to grow from a ticket booking platform to an offeror...
NEW DELHI: Change is the only constant, and 2020 was a year of change. Big ones.On personal and professional fronts, both. Folkspicked up new skills, explored...
MUMBAI: 2020 is passing in the blink of an eye, but we are curious to see what 2021 will bring to the digital world. While there...
KOLKATA: A number of pure play language-specific over-the-top (OTT) platforms entered the streaming space across the country throughout the year, with deep-pocket big streamers also expanding...
NEW DELHI: While battling the great recession in 2008, then chief of staff in POTUS Barack Obama’s office Rahm Emanuel had famously stated, “You never want...
NEW DELHI: While 2020 was marked by many highs and lows for the Indian news industry, some newspersons’ star only rose.Here’s the second part of the...
NEW DELHI: The year 2020 saw a number of news outlets either going through a revamp, shutting down operations, or embarking on a path of vigorous...
NEW DELHI: No doubt Covid2019 had an impact on nearly each and every category, but it could not deter the long-term objectives of brands. They ensured...
MUMBAI: 2019 was all about implementation and the impact of new tariff order (NTO). It has been a year of disruption and innovation for the industry....
DELHI: 2019 was a mixed bag of opportunities and challenges for the advertising industry. Television primarily witnessed a great drop in its growth with an ambiguous...
MUMBAI: Even as the curtains have gone down on 2019, Indiantelevision.com is happy to reveal its list of senior executives from the business of TV and...
DELHI: Brands have always been serious about their marketing plans. They spend months strategising their campaigns, involve the best of the technicians and talents to aid...
In its 25 years of running, MTV has set many benchmarks in the youth entertainment genre cementing itself as the Universe of the Young. Undisputedly, India’s...
Back in the day, a typical morning in an Indian household was incomplete without a cup of tea and a hefty printed newspaper. This might sound...
MUMBAI: The over-the-top (OTT) market in India turned more saturated in 2019. To make a dent in the cluttered space, the contenders have significantly upped their...
While creating this write up on something that’s as wide and far as India OTT we decided to be as objective as possible and use data...
DELHI: Year 2019 was a tough slide for the advertising industry in India. The traditional model suffered because of the ambiguity over new tariff orders and...
MUMBAI: Can the mainstream media get it right? That’s a question we, at indiantelevision.com, asked through the year. Canards, canards, canards, and more canards are what...
2019 was a great year for the Indian animation industry. What a wonderful culmination of a decade which saw the complete transformation of the industry. Today...
2019 was a great year for Hindi mainstream cinema starting with Vicky Kaushal’s Uri: The Surgical Strike, based on the Uri attack of 2016, which did...
A barrage of shows from across the globe has left a thin line between pampering and spoiling our consumers for choice. It, infact, nudged the coining...
Let's face it. Asian Tiger China's GDP growth rate has hit a 27-year low and is likely to end 2019 under 6 per cent. And GDP...
MUMBAI: If 2018 was big for the over-the-top (OTT) platforms, 2019 was even bigger for the ecosystem. Existing platforms pumped in in even more money into...
MUMBAI: The year of churn. Gut-wrenching churn like the industry has never experienced before. That’s how the media and entertainment history books will describe the year...
MUMBAI: In the tough two-horse race of Indian sports broadcasting, Sony Pictures Networks has had a slight edge over Star India when it comes to football...
BENGALURU: Television penetration is high in South India about 95 per cent as compared to the national average of about 65 per cent. A little less...
MUMBAI: Uday Shankar, who was recently promoted to president of The Walt Disney Company Asia Pacific and chairman of Star and Disney India after the Fox-Disney...
MUMBAI: The use of the internet and other digital media and technology to support 'modern marketing’ has given rise to the concept of digital marketing, and...
MUMBAI: The world of marketing is perpetually changing with constant innovative practices in the field of social media and automated ad tech. As broad-brush marketing techniques...
MUMBAI: 2018 wrapped up as a fascinating year for OTT TV in Asia, with global content owners, Pay TV operators, and OTT players all ramping up...
MUMBAI: Distribution platform operators (DPOs) in India trod a tricky terrain throughout 2018. Both DTH and cable operators continued to face the heat of Jio FTTH,...
MUMBAI: In 2018, the one common phenomenon that the whole television industry witnessed was the hijack and capture of part of its territory by OTT platforms...
MUMBAI: If TRAI’s tariff regime for the Indian broadcast and cable sectors did not occupy top mind space of the industry in 2018, the year just...
MUMBAI: The year 2018 will be known for a lot of things. It has been one of the most imperative years for the advertising and media...
MUMBAI: Long gone are the times when advertising and marketing industry in India was a small-scale business with just a few creative heads scratching their brains...
TV18 seized operational control of Viacom18 India’s richest man Mukesh Ambani’s RIL rode the telecom, media and technology convergence wave better than most. The billionaire kick-started...
MUMBAI: Content and brands have coherently managed to revolutionise how the audience consumes daily content across all platforms. Engaging trends have been discovered in recent years...
MUMBAI: Events are an effective and economical way for companies to interact directly with their target audience. It is the interactive and personal nature of this...
MUMBAI: It was a good year for English entertainment and movies channels. 2018 saw some big Hollywood premieres even as channels went the route of content...
MUMBAI: When it came to content, OTT platforms captured the zeitgeist of 2018. Premium digital video content was relentlessly rolled out by the likes of Amazon...
MUMBAI: 2018 could have been easily dubbed as the Indian year digital or OTT, with its chaotic growth continuing and multi-million dollars being poured into programming...
MUMBAI: The emergence of numerous streaming platforms and convergence between technology, media, and telecom companies shook the core of the media and entertainment business globally. Giant...
MUMBAI: The Indian media and entertainment industry continued to be robust in 2018, aided by the domestic consumption story remaining strong, as well as the impact...
MUMBAI: The year 2017 threw up myriad conundrums and dilemmas for the men and women who are the showrunners of India’s media and entertainment (M&E) sector,...
Whether you’re a fan of technology or merely sifting through the massive puddle of everyday innovations, you can’t help but wonder at the developments that lie...
MUMBAI: The infotainment and lifestyle genres can’t compete with GECs when it comes to ratings but that doesn’t dampen the spirits of channel heads. New shows...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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