Category: Press Release

  • King Koil Unveils Posture Sense Mattress

    King Koil Unveils Posture Sense Mattress

    King Koil, an internationally acclaimed and magnificent mattress brand has ushered in its latest range of premium mattress ‘Posture Sense’. Posture Sense by King Koil is the most widely available balanced coiled support system mattress, with a unique dual comfort feature. To ensure, an ultimate sleeping comfort, this uniquely designed & patented technology mattress, has been launched, for the first time in the Indian mattress market.

     

    The Posture Sense Mattresses are made from the finest materials in the most appropriate mix and provides an unrivalled comfort and support to the human body. With the unique high coil count of pocketed spring core, Posture Sense comes with one side as a softer support layer to the body for luxurious and plush feel and on the other side off the mattress an option of comparatively firmer feel to the body.

     

    The firm side is created by using heavy density REBOND foam; where as the soft side comes with two luxury layer options i.e Ultra PLUSH Foam and CELLULAR MEMORY Foam. All the mattresses meet our high- quality standards of proper support, comfort and long-lasting durability.

     

    Excited about the unique addition to the portfolio of King Koil, Mr. Archit Gupta, Managing Director said, “Our Company is well-known for providing Innovative Designs & Patented technology mattresses. As a sole licensee of King Koil for the Indian Market, I am sure it will help us to redefine the sleeping solutions.”

     

    We aim to continuously present a large range of offerings to Indian customers and Posture Sense mattress is the new addition in this endeavor”, added Mr. Gupta.

     

    Posture Sense mattresses are available across all leading stores of India, the price ranges from15000 INR to 46000 INR.

  • Adlabs Imagica Launches Nitro- Indias First Floorless Roller coaster

    Adlabs Imagica Launches Nitro- Indias First Floorless Roller coaster

    Redefining the meaning of an adrenaline rush, Adlabs Imagica launches its latest attraction, Nitro- India’s first “floorless” roller coaster. Nitro combines cutting edge coaster technology with a unique blend of twists, speed and free-flight experience. Travelling at a racing speed, the coaster gives you a sense of thrill with the feel of flying and being suspended mid-air. This unique coaster is designed to simulate a “flying chair”, giving every passenger a virtual front-row view through five inversions that include high speed banked turns, a dive loop and interlocked corkscrews.

     

    Designed & engineered by Bolliger & Mabillard of Monthey, Switzerland, one of the leading manufacturers of roller coasters worldwide, this coaster is going to give all the coasters across the country a run for its money.

     

    Talking about the launch of Nitro, Aarti Shetty, Creative Director at Adlabs Entertainment Limited said, “We have always strived to create experiences that one has never had in India before. Nitro is one of our key and most awaited attractions in the park, taking thrill to an all new level. It is one of my favorite rides and I am sure people will thoroughly enjoy and appreciate this beast of a coaster. The launch of Nitro is a big milestone for Adlabs Imagica as the park is now officially complete with all the rides fully operational. All our 21 attractions are now available for our guests to experience. Adlabs Imagica has been incorporated with a vision to set up India’s largest family entertainment theme park and we continue to get the best international experiences for our visitors.”
    Now with all its 21 attractions, 5 restaurants and the entire entertainment experience ready in full swing, Adlabs Imagica is redefining the theme park experience, taking entertainment to a new high!

     

  • Navratri Nights with The One Alliance

    Navratri Nights with The One Alliance

    It is that time of the year once again when the Goddess visits us and we celebrate with nine nights of worship and dance. These vibrant nine nights comprising Navratri are the most significant festive days of our year when the young and the old come together to dance the ras-leela, the dandiya and the garba.

     

    TheOne Alliance along with local MSO’s (Multi System Operator’s) have joined hands to organise scintillating events that will charge all dancers to fluant their best moves. All events will see an array of Actors and Actresses from Sony who will keep the crowds on their toes. And to keep the twinkle toes dancing away, there will be Indian Idol Junior contestants, Devendra, Aakash, Amit, Anmol and Aryan and other stars from leading shows CID, Adalat, Jee Le Zara, Bade Acche Lagte Hai & Latest show Nandini, keeping the crowd entertained.

     

    This on-ground initiative by TheOne Alliance is guaranteed to provide pure delight to residents. The sheer delight and excitement at Kora Kendra, Borivali; Tiranga Dandiya Powai & Ekta Group, Mira Road was seen in an action packed, adrenaline charged arena as the singers pumped in the extra bit of exhilaration. Select celebrities from Sony Entertainment Television and SAB TV also graced the occasion who were greeted with hoots, whistles and loud claps of fans.

     

    The event and activities initiated by TheOne Alliance in association with the backing of their strong MSO’s SCOD 18, Hathway and DEN Satellite focused on engaging and drawing participation from the public. The activities are taking place at prime locations drawing maximum participation by arousing huge interest among the public.

     

    The Garba ras events are scheduled to be held at the following locations on following dates
    • Kora Kendra, Mumbai between October 5 to October 13th
    • Thanganat 2013 by Abhinav Events, Ahmedabad on October 11th
    • Navratri Mahotsav’13 by Destiny Group , Surat on October 12th
    • Garba Ni Ramzat by IN Digital & Shree Sharda Group, Ahmedabad on October 12th
    • The Polo Parivar Navratri Mahotsav by POLO CLUB, Vadodara on October 13th
    • Akeela Pioneer Navratri Mahotsav, Rajkot on October 13

     

    Come and witness entertainment ‘The One Alliance’ style as the Navratri nights comes to your city giving you an unforgettable fun experience!

  • DuPont in Association with ET Now Presents The Power of Shunya: Challenge for Zero

    DuPont in Association with ET Now Presents The Power of Shunya: Challenge for Zero

    DuPont India, a leader in market driven science and innovation, in association with ET NOW, India’s premier business news channel, is launching an inspiring television competition series ‘The Power of Shunya™: Challenge for Zero’. This unique show will give university students the opportunity to present their best ideas and innovations that will help India achieve progress against the goal of Shunya or zero – a country of zero hunger, zero malnutrition, zero accidents, zero lives lost, zero carbon footprint. The 10-part series will be hosted by popular television anchor Gaurav Kapur and will premiere on Saturday, October 12, at 6:30 pm only on ET NOW.

    ‘The Power of Shunya™: Challenge for Zero’ is an invitation to the best minds from science, technology and business schools to come together to showcase ground-breaking innovations and their go-to-market strategies across key sectors like food, agriculture, nutrition, health, energy, mobility, infrastructure, safety and sustainability.

  • Discovery Channel investigates the most mysterious occurrences across the world in The Unexplained Files

    Discovery Channel investigates the most mysterious occurrences across the world in The Unexplained Files

    What is the truth behind some of the world’s strangest abductions, mutated species and alien occurrences? Do these unheard of phenomena’s go beyond the realm of nature and science? Discovery Channel’s new series THE UNEXPLAINED FILESunveilswhat lies beyond the shock and awe of truly bewildering experiences. Every Monday to Friday 10PM, Discovery Channel featuresunsolved disappearances and UFO encounters, the world’s most mysterious manuscripts and reported curses. It’s time to investigate actual, inexplicable happenings that have confounded scientists and inspired legends.

     

    THE UNEXPLAINED FILES airs Monday to Friday at 10 PM only on Discovery Channel.

     

    Each episode offers captivating explanations that will leave even the most skeptical viewers leaning forward wondering what is and is not possible. The series kicks off with an age-old enigma: ‘Have UFOs made contact with human beings?’ and investigates the story of Frederick Valentich, a pilot on a routine training flight, who reported the sighting of a strange unidentifiable aircraft hovering over him. This was only minutes before he disappeared. Since then, Valentich and his plane were never to be seen again.

     

    In Texas, THE UNEXPLAINED FILES describes a bizarre hairless, blue-skinned, blue-eyed and hunchbacked creature that preys on local livestock and farm animals. Heading to a remote village in Sicily, the series explores the random combustion of household objects. Viewers can find out what these strange animals could possibly be; and why televisions and wardrobes were bursting into flames at random. The series also takes a look at the world’s most puzzling tome, the Voynich Manuscript, which is hundreds of years old. It appears to be written in an unknown language and contains images of things we never knew existed.

     

    Join renowned scientists, credible experts and first-hand eyewitnesses as they present never-before-seen footage and share their mystifying experiences in THE UNEXPLAINED FILES every Monday to Friday 10 PM, only on Discovery Channel.

  • Star GOLD Blockbuster Diwali Bonus gives you a chance to become a Lakhpati this Diwali!

    Star GOLD Blockbuster Diwali Bonus gives you a chance to become a Lakhpati this Diwali!

    Celebrate the grandness of Diwali with Star Gold this year with ‘Blockbuster Diwali Bonus’ contest. Starting 14th October to 8th November 2013 at 9pm, Star Gold will give you the opportunity to win Rs One Lakh every day with just one single SMS.

     

    With the ‘festival of lights’ round the corner, Star Gold has lined up a series of blockbuster movies for four weeks that guarantees to be a daily dose of wholesome entertainment for your family. From comedy to romance to thriller to action, Star Gold promises to be the one stop destination for a fun family entertainment week during Diwali.

     

    Viewers can send in their answers to a simple question asked during the movie to qualify to win a prize money of Rs One Lakh every day.

     

    Announcing the launch of the contest, Hemal Jhaveri, Executive Vice President, Star Gold said, “Following the success of our annual property Twenty20 contest, it gives us immense pleasure to introduce another property to engage with our audiences this year. This festive season we are committed to entertaining and rewarding our audiences with the Blockbuster Diwali Bonus, where viewers can win Rs One Lakh just with one sms. We hope to make the festive celebrations grander, happier and brighter for our audiences.”

     

    The contest is being promoted across the Star network besides other channel genres including Bollywood entertainment, news, kids and music. In addition, radio in key markets and viewer engagement activities on Social Media will drive reach for this initiative.

     

    With a line-up of movies like Housefull 2, Dabangg 2, Bol Bachchan, Ready and much more Star Gold will be the choice of many families this Diwali. So sit back, relax and earn your Diwali Blockbuster Bonus with Star GOLD this festive season.

     

    Tune in to Star Gold from 14th October to 8th November, every Monday to Friday at 9pm, to be a winner.

  • LIVE Viacom18 and Nikhil Chinapa to give Goa a brand new electronic dance music festival pegged as one of the largest India will ever witness

    LIVE Viacom18 and Nikhil Chinapa to give Goa a brand new electronic dance music festival pegged as one of the largest India will ever witness

    LIVE Viacom18 has roped in India’s much loved DJ, VJ and dance music promoter, Nikhil Chinapa and one of the world’s leading electronic music promoters to launch a truly world-class dance music festival in North Goa this December. The five day festival will offer music lovers an unparalleled, immersive experience coupled with quality music across a number of popular and underground electronic music genres. With Viacom18’s huge broadcast strength, leverage of iconic music brands like MTV & Vh1 and considerable knowledge of events across all platforms and with Chinapa’s in-depth understanding of the Indian dance music industry, the festival promises to create an unforgettable experience in Goa. The associated international festival company has executed large format events in destinations such as Los Angeles, Las Vegas, New York, Chicago, Dallas, Puerto Rico and London and is   regarded as one of the world’s finest dance music companies with the forte of delivering an electrifying carnival atmosphere.

    The aim of the festival is to restore the spirit of community and passion for music that’s been missing from some electronic music festivals held in India recently. By giving preference to top-notch DJs over commercial names, the festival will target devoted music lovers whose needs aren’t being met in the current Indian music festival landscape. It will connect serious music enthusiasts directly with the artists they love and become a sanctuary for forward-thinking music fans looking for life-affirming experiences.

    Besides immersive experiences, the festival will also have a strong local focus, creating a platform to nurture and promote some of India’s best DJs on the same stages as the international artists.
    The festival’s goal is to maintain a balance between popular and underground music. This will be a festival for the true dance music fan, for whom music is a way of life… and life itself unthinkable without the music they love. Putting it simply, this will be quality over quantity. What better place in the world to bring friends and music together but Candolim Beach, Goa .

  • Amrita TVs Navarathri Specials

    Amrita TVs Navarathri Specials

    Amrita TV joins in the annual October Navarathri festivities with a number of programmes over an extended 3 day period, Saturday 12th October , Mahanavami on the 13th and Vijayadashmi on the 14th to celebrate its spirit.

    Scintillating dances by Manju Warrier, riveting competitive performances by Stephen Devassy and Sivamani and special features on the Mookambika Temple and Paravoor Saraswathy Temple makes Amrita TV’s 2013 Navarathri celebrations distinctive.

    An exclusive episode of Udayamritham at 6.30 am on October 12th explains the Durga Bhava of the Mother Goddess, presents a musical visualization of the Durga Stothram , considers the depiction of the Devi in our Puranas as a cosmic force that destroys demonic forces that threatens the world equilibrium and explores the Kasi Durga Kshetra, one of the 3 most famous temples dedicated to Goddesses in India.

    Amritavarshom 60 Archana, a collection of captivating performances in song and dance by noteworthy artistes in the field of art and entertainment are braided together to provide an absorbing half-an-hour of entertainment at 9.00am. Hariharan’s heart rending masterpiece Nakhashatangal, a movie that will always bring a lump to the throat of every Malayalee and which saw the debut of Monisha in a National Award winning role along with Vineeth, will go on air at 2.00pm. Keyboard expert Stephen Devassy and drums maestro Sivamani demonstrate their versatility and finesse in the craft , by playing in tandem in Amritavarshom 60 Kala Archana at 7.pm.

    Continuing the special Navarathri series, the Mahanavami edition of Udayamritham telecast at 6.30am on October 13th examines the Saraswathy Bhava of the great Divine Mother, reflects on the portrayal of the Goddess of speech and learning in our ancient texts, explaining its sasthra in the modern context and visits the Kanchi Kamakshi Temple.In Sruthilayam at 7.00 am which presents the penultimate day of the nine day Navarathri Sangeetholsavam , famous Carnatic musician and playback singer M.K Sankaran Namboothiri mesmerizes viewers with the versatility of his vocal recitals.

    An assorted anthology of Saraswathy related Navarathri special songs compiled from evergreen Malayalam, Tamil and Hindi films, some related to the traditional kolu that exhibits dolls and the figurines of Gods arranged on tiers, Swarnachamaran at 7.30 am presents the poignant Swararaga Roopini from Kavya Mela tuned to unforgettable perfection by Dakshina Moorthy and rendered in the dulcet tones of the young Yesudas; Malayali’s celebrated kolu duet Manasilunaroo from Marunattil Oru Malayali that has endured over decades; the memorable Brahmanandini Saraswathy of Jeevikkan Marunnupoya Shtree penned by Vayalar, put to music by MS and sung by Yesudas and Vasantha; the super hit, all time favourite Punnakai Mannan from the timeless classic Iru Kodukal etc.

    Amritavarshom 60 Archana continues with its banquet of variegated splashes of colorful artistic performances at 9.00am; Amme Mookambike slotted for 11.30 am , is a compact feature on the famed Mookambika Temple, which provides a close-up view of its exquisite interiors while tracing the origins of a shrine back through the path of its puranic history. Sauhritham co-starring Suresh Gopi with Geeetha and Narendra Prasad comes on at 2.00pm.
    With a virtuoso performance in classical Bharatanatyam that would have done seasoned danseuses proud, Manju Warrier once the primma donna of Mollywood ,underlines that she is par excellence in dance as well in Amritavarshom 60 Kala Archana at 7.00pm.

    Vijayadashmi celebrations on the 14th begins with Vandanam at 6.00am which presents a string of deeply expressive, soul stirring Saraswathy bhajans melodiously rendered by Kavalam Sreekumar and Sreevalsan Menon . The final episode of the Pooja specific series of Udayamritham at 6.30 am depicts the Lekshmi bhava of the Great Adi Sakhti , visualizes Adi Sankaracharya’s keerthanas on the Devi and explores the ancient Mookambika Temple.

    The Vijayadashmi episode of Sruthilayam at 7 am, in which the annual Sangeetholsavam reaches its climax, one of the greatest living exponents of Carnatic music, Smt Parassala B Ponnamal makes the show something to be cherished for long, with a demonstration of her mastery and expertise over classical ragas. A rainbow of sparkling star performances light up the morning in Amritavarshom 60 Archana at 9.00 am.

    Saraswathy Namasthubhyam at 12 noon is an enlightening programme on the Vadakkan Paravoor Dakshina Mookambika Saraswathy temple where Navarathri is celebrated with great excitement and fervor; the show does a circumambulation of its hallowed premises to examine its rituals and rites and delve into its rich stock of legends and lores. Vennisile Vyapari with Mammootty and Kavya Madhavan makes for compelling viewing from 2.00pm. A fascinating jugalbandhi by Karaikudi Mani and Shankar Tucker in Amritavarshom 60 Archana at 7.00 pm that hold the viewers spellbound with its perfect fusion rounds off this year’s Navarathri celebrations on a high note.

  • ET NOW in association with DuPont presents The Power of Shunya: Challenge for Zero

    ET NOW in association with DuPont presents The Power of Shunya: Challenge for Zero

    ET NOW, India’s No.1 business news channel in association with DuPont India, a leader in market driven science & innovation is launching an inspiring television competition series ‘The Power of Shunya™: Challenge for Zero’. This unique show will give university students the opportunity to present their best ideas and innovations that will help India achieve progress against the goal of Shunya or zero – a country of zero hunger, zero malnutrition, zero accidents, zero lives lost, zero carbon footprint. The 10-part series will be hosted by popular television anchor Gaurav Kapur and will premiere on Saturday, October 12, at 6:30 pm only on ET NOW.

     

    ‘The Power of Shunya™: Challenge for Zero’ is an invitation to the best minds from science, technology and business schools to come together to showcase ground-breaking innovations and their go-to-market strategies across key sectors like food, agriculture, nutrition, health, energy, mobility, infrastructure, safety and sustainability.

  • “BAFEL brings about a revolution through its Business Communication and Presentation skills training for the SME’s”

    “BAFEL brings about a revolution through its Business Communication and Presentation skills training for the SME’s”

    BAFEL, the pioneer Education & Training Institute has brought a revolution into the Business world by imparting “Business Communication Training’ to the Small and Medium Enterprises. BAFEL understands that excellent communication skills are a must to excel and sustain in today’s competitive set up.

    BAFEL provides excellent communication/conversational skills and an effective personality development program that has been professionally designed modules to suit the requirements of the SME’s. Rigorous and extensive sessions are conducted to achieve a sanguine and an enterprising personality. The Business Communication Programme focuses on presenting oneself with finesse and making others comfortable in a business setting.

    Communication has always been one of the chief components for any industry vertical but for the SME’s it is even more crucial to build a prominent brand value of the company. It is perhaps the major component for the establishment, survival and growth of any entrepreneurship. Realizing the need for strong communication as the pivotal means of any business, BAFEL takes pride to introduce a novel and a very impactful course for SME’s which assists in facilitating excellence in one’s business ventures.

    This Industry Fit module trains an individual on parameters such as Grammar and Language Essentials, Business Expressions, Defining ideas, Drafting Effective Mails, Self Expressions, Public Speaking, Presentation Skills etc.

    Ms. Alka Gupta, MD, BAFEL states “Studying the communication process is imperative because you train, coordinate, evaluate, and supervise throughout this process .This training will assist the entrepreneurs to comprehend the importance of structure, public speaking and clarity of the language needed in corporate world.”