ITV

Category: Press Release

  • Global bbc.com figures and twitter shares hit record high

    Global bbc.com figures and twitter shares hit record high

    MUMBAI: The BBC today announced that bbc.com reached a record 96 million unique users and generated an all-time high of 1.3 billion page views in March 2014. BBC World News welcomed its five millionth Facebook fan and new figures also reveal that the BBC is by far the most-shared news brand on Twitter (source: Newswhip), with its stories shared a record 2.71 million times across the month – almost 50% more than any other publisher.  The driving factors were its coverage of major global news stories including the crisis in Ukraine and the disappearance of Malaysia Airlines Flight MH370 and the increased popularity of bbc.com’s feature sections including BBC Future, BBC Travel and BBC Culture.

     

    The site, which offers up-to-the minute international and local  news and in-depth analysis, saw unique user figures up 26% on the monthly average of 76 million, whilst page views rocketed by 35%.  Over 34 million video views were seen during the month, with a record-breaking 11 million viewed via the bbc.com apps.

     

    James Montgomery, Director of Digital and Technology for bbc.com, said, “As the leader in global breaking news, our users rely on the BBC to provide impartial and accurate news on developing stories and significant global events, whatever their nature or location. We are incredibly proud that so many people chose us as their trusted source for news on the major stories that captivated the world last month.”

     

    March also marked a record month for traffic across the five feature sections of bbc.com – BBC Travel, BBC Future, BBC Autos, BBC Capital and BBC Culture which together attracted 7 million visitors and 63 million page views; resulting in a month-on-month increase of 42% and year-on-year growth of 106%.  Popular articles included: BBC Future’s  ‘The Future of Safe Sex’ which received over 269,000 page views, BBC Culture’s ‘Beyond Jodorowsky’s Dune: 10 Greatest Movies Never Made’ attracted  almost 3.2 million views across the month and BBC Travel’s game ‘Geoguesser’ ‘How Well Do You Know The World’ drew an impressive 270,000 unique users.

     

    Jonathan Fildes, Managing Editor, Features, BBC.com added,  “The feature sections offer users of the site an alternative and in-depth take on a variety of current and unusual topics complementing bbc.com’s news output.  We are delighted that these sections are growing in popularity and drawing record figures from fans of bbc.com.”

     

    Bbc.com has seen a rise in mobile usage of 88% year on year to 24 million browsers per month, whilst figures for desktop have remained stable at 56 million.

  • Dance India Dance L’il Masters North America Edition Opens Auditions!

    Dance India Dance L’il Masters North America Edition Opens Auditions!

    MUMBAI: For the first time in the United States and Canada, Zee TV brings you Dance India Dance L’il Masters in partnership with Arya International. Dancers ages 5-13 can audition in different cities nationwide to compete against the best of the best Little Masters from North America.
     

    There are two ways you can audition in North America. Digital auditions are being accepted via the Zee Dil Se website where you can seamlessly record and upload up to a 2-minute audition video. Submitting audition videos has never been easier! All you have to do is visit www.zeedilse.com/auditions and follow the simple instructions.
     

    Interested contestants can also attend studio auditions that will be held at different participating Arya Dance School Studios across 12 cities. Visit the Arya Dance Academy website for more details: www.aryaintl.com
     

    12 Finalists will be chosen to participate in the Dance India Dance L’il Masters North America Edition Finale on May 30th in New York City.
     

    · Los Angeles, CA: Wednesday, April 30th 5:00pm

    · Edison, NJ : Thursday, May 1st 6:00pm

    · Manhattan, NY: Friday, May 2nd 5:30pm

    · Toronto, Canada: Saturday, May 3rd 11:00am

    · Parsippany, NJ: Saturday, May 3rd 5:00pm

    · Columbia, MD: Saturday, May 3rd 5:00pm

    · Chicago, IL: Saturday, May 3rd 5:30pm

    · Fremont, CA: Sunday, May 4th 12:30pm

    · Vancouver, Canada: Sunday, May 4th 1:00pm

    · Burlington, MA: Sunday, May 4th 2:00pm

    · Marietta, GA: Sunday, May 4th 7:00pm

    · Dallas, TX: Monday, May 5th 5:30pm

  • Tata Sky expands its news channel offerings in Odisha

    Tata Sky expands its news channel offerings in Odisha

    MUMBAI: This election season, Tata Sky – the leading Direct-to-Home service provider announced the addition of three news channels in Odisha – Kanak TV, Zee Kalinga and MBC TV.

    Along with the Dhamal Mix pack at Rs.220/- pm, subscribers also get 2 free regional packs giving them access to over 100 channels including popular Hindi channels such as Colors, Star Plus,Sony and Zee. Tata Sky subscribers can now enjoy the free Odia regional pack that comprises of 10 popular Odia channels providing entertainment, regional and national news.

    Zee Kalinga, a 24×7 news channel will bring in deep election analysis, live discussion programs, current affairs on the table for subscribers. Kanak TV and MBC TV on the other hand will keep the subscribers informed about news not only from the region but also across the country.

    On the latest addition to the Tata Sky family, Mr. VikramMehra, Chief Commercial Officer, Tata Sky said, “Expanding our offering with the three news channels is a part of our endeavor to increase our spread of channels across all genres for our Odia subscribers. One of the largest states in the East and an important market for digitization, Odisha has been witnessing positive digital growth over the last few months.”

    Apart from Odia channels, Tata Sky also offers 10 Bengali and 20 Telugu channels. With the addition of the Odia channels, Tata Sky continues to reinforce its focus on the Odisha market, further strengthening its position in the east of India.

     

  • CNN-IBN Presents Young India Debates

    CNN-IBN Presents Young India Debates

    MUMBAI: With more than half of India’s population below the age of 25 & around 14 crores youngsters getting ready to cast their maiden vote, the politics of the nation is heading for  change. The political parties have already started luring these youngsters by making promises & planning policies that will benefit them as they get ready to decide the fate of the world’s biggest democracy by selecting or rejecting the candidates.

    Recognizing the significance of these young participants in the world’s largest democratic exercise, CNN-IBN adds another masterpiece to its election programming – YOUNG INDIA DEBATES, a show to highlight the power of youth as India gets ready to vote. Anchored by Rajdeep Sardesai & Anubha Bhonsle, the debate show will emerge as a breakthrough in the election programming space.

    Talking on the launch of the show, Rajdeep Sardesai, Editor-in-Chief, CNN-IBN, IBN7 & IBN-Lokmat, said, “Today the youth of this country dominates the electoral demography and is ready to play a pivotal role in the next government formation. Through this show, we as the leading news channel of the nation empower the youth to take up their issues & seek answers on their concerns by debating it with their leaders. This show is another milestone in our comprehensive election programming and also, stands testimony to our belief in inclusive Journalism.”

    Don’t miss this special debate show starting 19th April, Saturday @ 8.00 PM and repeats on 20th April, Sunday @ 12 noon & 9.30 PM only on CNN-IBN.

     

  • Zee Classic presents Rajendra Kumar hit filmsin a Fest titled ‘Jubilee Kumar Festival’

    Zee Classic presents Rajendra Kumar hit filmsin a Fest titled ‘Jubilee Kumar Festival’

    MUMBAI: Through its 100 glorious years of existence, Hindi cinema has steadily built a fabulous guild of talented actors. From the talkies era to masala potboilers to current day art films, the Indian movie industry has grown and audiences have many memorable performances to cherish for life.  Through its dedicated film festivals, Zee Classic is set to keep the best of such performances from the Golden era alive for current day movie-goers and will present a festival of the superstar – Rajendra Kumar. Starting April 19 to May 31, 2014, the ‘Jubilee Kumar’ Festival will see some of the most acclaimed and evergreen movies of Rajendra Kumar every Saturday at 8:00pm.

    The festival kicks off with a romantic drama ‘Gaon Humara Sheher Tumhara’ on Saturday, April 19. The month long festival will see a mix of romantic and thriller movieslike Arzoo for which he won the Filmfare Best Actor Award, Sangamwhere hebagged the Best Supporting Actor award, followed by Geet, Do Jasoos and Ganwaar. Geetreceived global acclamation as it became one of the longest running film in Sri Lanka and created history in the country for being the only language film running for over a year.

    Commenting on the new festival, Ruchir Tiwari, Deputy Vice President -Head of Programming – Hindi Movie Channelssaid, “As a channel that aims to recreate Hindi cinema’s golden age for today’s viewers, Zee Classic is happy to showcase ‘Jubilee Kumar’ – a month long festival to celebrate and pay tribute to the inspirational actor – Rajendra Kumar. He is an actor whocarved a niche in the film industry andplayed varied and challenging memorable roles.With many more festivals lined up to give viewers the ultimate cinema experience at home, Zee Classic will continue to enthrall movie lovers with its latest tribute to Rajendra Kumar.”

    Go back in time to the era of the Jubilee King all this month on India’s only classic Hindi movies channel – Zee Classic – and relive the ‘Timeless Movies. Timeless Moments’.

  • Orango & Khushi take off from Amritsar Airport

    Orango & Khushi take off from Amritsar Airport

    MUMBAI: Orango Solutions in partnership with Khushi Advertising Ideas Pvt. Ltd. have acquired advertising rights of “Sri Guru Ram Das Jee International Airport” in Amritsar.

     
    On this exciting and strategic milestone, Mr. Navneet Dhingra (Director – Orango Solutions) along with Mr. Pranay Shah & Mr. Vishnu Telang (Directors  – Khushi Advertising Ideas Pvt. Ltd.) are elated & overjoyed. It’s a colossal occasion for the passionate trio

     
    Mr. Navneet Dhingra stated, “Sri Guru Ram Das Jee International Airport is one of the busiest airports in northern India after New Delhi and an international gateway to connect with Punjab, J&K & Himachal Pradesh in India. The beautiful airport connects to both international and domestic cities with 30 flights on a daily basis which caters to more than 1 million passengers annually. It’s the only international airport catering to almost 500 kms of air traveling population within the region.

     

    This allows a never before opportunity for advertisers to target not just the itinerant Indian, but NRI & global audience as well.  We are delighted to partner with Khushi and excited to activate the unique branding opportunities at this beautiful airport for advertisers”

     

    Mr. Vishnu Telang & Mr. Pranay Shah (Directors – Khushi Advertising Ideas Pvt. Ltd.) conveyed, “We have been working closely with Orango to make Amritsar airport a hot spot for advertising in India. We are confident that with our experience & expertise, we will create a memorable experience for advertisers and travellers at par with the best in the world.

    With the addition of airport advertising into Khushi’s bouquet of ambient media offerings, we are aptly poised to target India’s premium audience in the most state-of-the-art captive ambience.

    This is our initial move forward to bring extensive array of exciting ambient products to become the most preferred choice of all advertisers for their ambient media plans.

  • Tata Motors and COLORS Join Hands for Mission Sapne

    Tata Motors and COLORS Join Hands for Mission Sapne

    MUMBAI: Leading Hindi general entertainment channel, COLORS, today announced its partnership with Tata Motors for the channel’s upcoming show, Mission Sapne. Through this association, both brands will enhance their focus on societal welfare as they strive to present a unique CSR-led initiative that will appeal to viewers to synergize their efforts towards creating a better tomorrow for underprivileged individuals in the country. Mission Sapne is set to hit airwaves on 27th April, 2014, every Sunday at 8.00pm on COLORS.

     

    Produced by Sobo Films and hosted by Sonali Bendre, Mission Sapne is a pioneering programming initiative from COLORS which brings together celebrities from various walks of life and encourages them to leverage their fame for the benefit of the common man. As a part of the show, audiences will get an opportunity to see their favourite celebrities step into the shoes of the common man for a day and earn their daily wage.

     

    Season one of the show will see Top celebrities from across Bollywood, television, sports and music will be volunteering in this Mission including actors Salman Khan (Barber), Varun Dhawan (Pattiwala), Harbhajan Singh (Namkeen seller), Mika Singh (Chaiwala), Ronit Roy (Cosmetic Seller), Ranbir Kapoor (Vada-pav seller), Ram Kapoor (Taxi driver), Karan Johar (Photographer), Drashti Dhami (Nimbu-mirchi seller) and Siddharth Malhotra (Vegetable vendor). True to the person he is helping, the celebrity will move away from their comfort zone to drive a taxi, sell vegetables or become a door-to-door salesman and use their talent, wit and star persona to bring a change in their ordinary and tough life.  They will also witness the various difficulties faced by those who bring comfort to our lives.

     

    Speaking about the partnership, Ankush Arora, SVP – Passenger Vehicles Business Unit (Commercial), Tata Motors, said, “At Tata Motors, we have always believed in putting our customers first and through our association, with COLORS for Mission Sapne, we hope to ingrain this thought further amongst our audiences. The show’s focus on working towards the betterment of the society has struck a chord in our hearts and we look forward to contributing, in our own little way, towards this cause.”

     

    Speaking about their latest venture, Raj Nayak, CEO – COLORS says, “We’re very thankful to each and every celebrity who voluntarily joined us for this noble cause. They not only took out time from their busy lives but also whole heartedly committed to leading the life of a common man without any remuneration. We are extremely delighted to announce our partnership with a like-minded organization like- Tata Motors through this property.”

     

    Watch out as your favourite celebrities step into the shoes of the less fortunate and help them fulfill their dreams on Mission Sapne…
    Starting April 27, 2014 at 8:00 p.m. only on COLORS!

  • Jabong launches exclusive designer collection by India’s top fashion designer RohitBal

    Jabong launches exclusive designer collection by India’s top fashion designer RohitBal

    MUMBAI: Jabong.com, India’s leading online fashion destination, in association with renowned Fashion Designer, RohitBaltoday unveiled the“RohitBal for Jabong” collectionat the Palladium Hotel, Mumbai. The evening saw the launch of this exclusive designer wear collection for women via a fashion show that had models strut for the guests in RohitBal’s creations. Actress ShraddhaKapoor walked the ramp donning a gorgeous ‘RohitBal for Jabong’ ensemble during the launch.

     

    From the time when Indian fashion was first defined, the iconic name RohitBalhas been synonymous in the light of some most exquisite cotemporary shades of ethnic India. Deeply rooted with this ideology and creating some of the finest and most chic apparel, Jabong decided to take the fashion quotient a few notches higher with this association.This is the first time that Delhi-based designer, RohitBal known primarily for his heavily embellished ethnic wear for men and women, will be designing exclusively for any online fashion retailer.

     

    RohitBal’s collectionbringsa unique charm with delicate detailing and high design. The collection reflects his brand belief of beauteous anarkalis and prolific use of net and cotton with decorative motif embroidery and block prints. Whilst at one end, it highlights RohitBal’s biggest strength of creating magic with natural shades of white, cream and almond, on the other end it depicts his interpretation of popular color shades of fuchsia, orange and yellow. The collection is an honest attempt in making RohitBal’s Signature Designs affordable and accessible to the diverse and discerningbuyers in India.The collection pricedat Rs. 5999and upwards, features the trendiest styles composed of anarkalis, lehangacholis, sarees and chudidarkurtas. The line offers must-have pieces for every occasion and the perfect standout accent to both daytime and evening looks.

     

    Commenting on the association, Arun Chandra Mohan, Founder & CEO, Jabong.com said“This launch comes in response to the increasing popularity and demand of designer clothes on our website over the past few months. Celebrating the craft of fashion with the eminent designer himself, we are proud to launch the exclusive collection ‘RohitBal for Jabong’. His collection is an incredible assortment which will cater to the growing demand for what’s new and next in designer wear for women.”

     

    RohitBal during the collection launch said, “I am really excited to launch the new collection – ‘RohitBal for Jabong’. This marks a terrific new phase of my creativity while allowing me to meet the demand for designer collections in the massive Indian market. Online retail is the future and this platform enables me to reach out to an entirely untapped market of young, fashionable buyers. I look forward to a long relationship with Jabong and present several new collections. For me, this is the future of fashion.”

     

    Jabong.com over the last few years has clocked not only the loyalty of its customers but has also grown strength by strength earning customer testimonials. Today, with the widest assortment, Jabong has become a one stop shop for all fashion needs. Jabong.com today exudes this vision of being India’s leading online fashion retailer with all its associations and expansions.

     

    To shop the latest collection, please visitwww.jabong.com. Follow Jabong on Twitter @JabongIndia and find Game4u on Facebook atwww.facebook.com/myjabong

     

  • Global bbc.com figures and Twitter shares hit record high

    Global bbc.com figures and Twitter shares hit record high

    MUMBAI: The BBC today announced that bbc.com reached a record 96 million unique users and generated an all-time high of 1.3 billion page views in March 2014. BBC World News welcomed its five millionth Facebook fan and new figures also reveal that the BBC is by far the most-shared news brand on Twitter (source: Newswhip), with its stories shared a record 2.71 million times across the month – almost 50% more than any other publisher.  The driving factors were its coverage of major global news stories including the crisis in Ukraine and the disappearance of Malaysia Airlines Flight MH370 and the increased popularity of bbc.com’s feature sections including BBC Future, BBC Travel and BBC Culture.

     

    The site, which offers up-to-the minute international and local  news and in-depth analysis, saw unique user figures up 26% on the monthly average of 76 million, whilst page views rocketed by 35%.  Over 34 million video views were seen during the month, with a record-breaking 11 million viewed via the bbc.com apps.

     

    James Montgomery, Director of Digital and Technology for bbc.com, said, “As the leader in global breaking news, our users rely on the BBC to provide impartial and accurate news on developing stories and significant global events, whatever their nature or location. We are incredibly proud that so many people chose us as their trusted source for news on the major stories that captivated the world last month.”

     

    March also marked a record month for traffic across the five feature sections of bbc.com – BBC Travel, BBC Future, BBC Autos, BBC Capital and BBC Culture which together attracted 7 million visitors and 63 million page views; resulting in a month-on-month increase of 42% and year-on-year growth of 106%.  Popular articles included: BBC Future’s  ‘The Future of Safe Sex’ which received over 269,000 page views, BBC Culture’s ‘Beyond Jodorowsky’s Dune: 10 Greatest Movies Never Made’ attracted  almost 3.2 million views across the month and BBC Travel’s game ‘Geoguesser’ ‘How Well Do You Know The World’ drew an impressive 270,000 unique users.

     

    Jonathan Fildes, Managing Editor, Features, BBC.com added,  “The feature sections offer users of the site an alternative and in-depth take on a variety of current and unusual topics complementing bbc.com’s news output.  We are delighted that these sections are growing in popularity and drawing record figures from fans of bbc.com.”

     

    Bbc.com has seen a rise in mobile usage of 88% year on year to 24 million browsers per month, whilst figures for desktop have remained stable at 56 million.

  • Cohn & Wolfe India bags PR duties for Deutsche Lufthansa Aktiengesellschat

    Cohn & Wolfe India bags PR duties for Deutsche Lufthansa Aktiengesellschat

    MUMBAI: Cohn & Wolfe, a leading global communications agency,has announced that it has been awarded the mandate to manage the PR for DEUTSCHE LUFTHANSA AKTIENGESELLSCHAT in India for a period of three years.Cohn & Wolfe was selected out of multiple agencies in India following an intense pitch process, with three rounds over five months.

     

    Mr. Wolfgang Will, Director, South – Asia, Lufthansa German Airlines stated, “It was a tough decision as many agencies had made nice proposals but Cohn & Wolfe brought with them unique insights based on deep research which mapped onto how we had been communicating in India. They offered unique and creative brand communication ideas which made us choose them as our communication partners in India.”

     

    “We are very delighted to be given this responsibility and are excited to be a part of the Lufthansa German Airlines communication outreach in India. Our mantra is to “Dig Deeper. Imagine More.” We Dig Deeper into the research to find connections other people may have missed or ignored. And we Imagine More ways to turn those insights into creative campaigns that matter. Or, as we call it, purpose-driven creativity,” said Rafi Q. Khan, CEO, Cohn & Wolfe, India.

     

    Cohn & Wolfe started its India operations over a year ago with offices in Delhi and Mumbai, and a strong partner network across 32 cities in India. Currently,Cohn & Wolfe India offers comprehensive services in Communication Design & Execution, Media Relations, Social Media, Issue & Crisis Management, Content Creation and Evaluation & Measurement across Consumer, Corporate, Travel & Tourism, Automotive, Food & Beverage, Retail, Healthcare & Wellness, Energy, Sports, Technology and Entertainment sectors.