ITV

Category: Press Release

  • YSCE joins hands with BBCCT

    YSCE joins hands with BBCCT

    MUMBAI: Yuvraj Singh Centre of Excellence ties up with Bishen Bedi Cricket Coaching Trust to provide world class training facilities to the budding cricketers. Under this alliance, cricket camps will be conducted across country to select a team that will further be taken to different countries to expose the young cricketers to the international cricket scenario.

     

    Sharing his excitement on this alliance, Yuvraj Singh said, “It is a moment of great pride and honour to me as my own guru has joined hands with my academy. Bishen Paaji has not only taught me the game but has installed human values to be grounded in life as well. I would like to see more and more young learn from him and become better sportsmen. I am yet to meet more passionate and dedicated coach who works at grassroots level and promote the young talent.”

     

    “Yuvraj is one of our founder students and what an impact player he’s been for the cause of Indian cricket.  Yuvi makes us all in BBCCT feel very humble & grounded. We at the BBCCT would be only too glad & privileged to join hands with YSCE to ‘get on with the game’ in right earnest! While it is important to stay abreast with modern cricket in all its three formats, it is equally significant to hang on to the true values of the game of cricket, which for me, are of real essence as far as passing on of the gospel of cricket as a character builder is concerned. I am hoping for a powerful and intense training camp with all the young trainees.”

     

    The first camp will be organized on the outskirts of Nangal in Punjab. Bishen Singh Bedi will supervise and organize a tough and competitive training camp for the kids. YSCE will bring in its excellent coaching facility and will help Bishen Singh Bedi to groom the young cricketers. The association has also made special provisions for the players from financially unstable family backgrounds to give an opportunity to all the budding cricketers.

     

    Trial dates for the camps will be announced shortly.

  • Zee Classic presents Rajendra Kumar hit films in a fest titled ‘Jubilee Kumar Festival’

    Zee Classic presents Rajendra Kumar hit films in a fest titled ‘Jubilee Kumar Festival’

    MUMBAI: Through its 100 glorious years of existence, Hindi cinema has steadily built a fabulous guild of talented actors. From the talkies era to masala potboilers to current day art films, the Indian movie industry has grown and audiences have many memorable performances to cherish for life.  Through its dedicated film festivals, Zee Classic is set to keep the best of such performances from the Golden era alive for current day movie-goers and will present a festival of the superstar – Rajendra Kumar. Starting April 19 to May 31, 2014, the ‘Jubilee Kumar’ Festival will see some of the most acclaimed and evergreen movies of Rajendra Kumar every Saturday at 8:00pm.

     

    The festival kicks off with a romantic drama ‘Gaon Humara Sheher Tumhara’ on Saturday, April 19.  The month long festival will see a mix of romantic and thriller movies like Arzoo for which he won the Filmfare Best Actor Award, Sangam where he bagged the Best Supporting Actor award, followed by Geet, Do Jasoos and Ganwaar. Geet received global acclamation as it became one of the longest running film in Sri Lanka and created history in the country for being the only language film running for over a year.

     

    Commenting on the new festival, Ruchir Tiwari, Deputy Vice President -Head of Programming – Hindi Movie Channels said, “As a channel that aims to recreate Hindi cinema’s golden age for today’s viewers, Zee Classic is happy to showcase ‘Jubilee Kumar’ – a month long festival to celebrate and pay tribute to the inspirational actor – Rajendra Kumar.  He is an actor who carved a niche in the film industry and played varied and challenging memorable roles. With many more festivals lined up to give viewers the ultimate cinema experience at home, Zee Classic will continue to enthrall movie lovers with its latest tribute to Rajendra Kumar. ”

     

    Go back in time to the era of the Jubilee King all this month on India’s only classic Hindi movies channel – Zee Classic – and relive the ‘Timeless Movies. Timeless Moments’.

  • Networkplay enters into an exclusive partnership with T3 IGI Airport

    Networkplay enters into an exclusive partnership with T3 IGI Airport

    MUMBAI: Delhi International Airport (Private) Limited and India’s leading digital media solutions company, Networkplay, have entered into a long-term partnership to create a first-of-its-kind Airport–TV Network within Terminal 3(T3) – Indira Gandhi International Airport (IGIA), Delhi. Commissioned in the year 2010, T3 is the world’s eighth largest passenger terminal.

     

    The Airport-TV Network will air world-class HD-content to entertain, inform and relax the T3 traveller before they board their flight. Placed strategically to engage a captive audience, these TV Screens will offer world-class edutainment content to passengers, who spend between 40-90 minutes on an average, waiting to board their flights. The Airport-TV Network will air a good mix of short-form and long-form content, keeping in mind, the dwell time and content consumption habits of a premium traveller on the move. The Airport-TV Network covers over 125, 42-inch or more HD-Television screens located at ambient dwell opportunities within T3 near the boarding area, baggage reclaim area and at other captive locations.

     

    This is one of Networkplay’s biggest deals for the year and underpins its foray in managing end-to-end TV media platforms and offering advertisers an audience-centric approach to media which is platform agnostic. It is notable to mention, that Networkplay currently offers the largest online travel audience advertising solutions through its leading partnerships with India’s leading online travel portals and airlines. Networkplay plans to offer the platform to select brands, who are looking to engage audiences with engaging storytelling formats of advertising and owned media content.

     

    Commenting on this partnership, Indana Prabhakara Rao, CEO-DIAL says, “This is yet another innovation for Indian Airports, and we are pleased to be associated with Networkplay. We believe this will significantly add to our passengers’ delight, as we offer them unique and interactive content while they are at T3. This further highlights our commitment towards strategic partnerships, with the intent of continuously meeting and exceeding passenger expectations.’’

  • Discovery Science presents new season of ‘Mega Moves’

    Discovery Science presents new season of ‘Mega Moves’

    MUMBAI: Imagine the supersize task of trucking two of the most precious steam locomotives across the Atlantic Ocean from North America to the UK or the herculean task of hauling a brand new ?20 million Search and Rescue Helicopter 3,500 miles to the Shetland Islands. Discovery Science takes you behind the scene of how mega structures get relocated in the new season of MEGA MOVES.

    Premiering on May 2, the series will air every Friday to Sunday at 9PM only on Discovery Science.

    Rahul Johri, Executive Vice President and General Manager, South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia, Discovery Networks Asia-Pacific said, “Discovery Science has always been innovating through its unmatched content to offer captivating viewing experience to everyone. Towards this endeavour, Discovery Science brings the new season of its popular series MEGA MOVES which features some of the most daring and risky relocation projects ever attempted.”

    Each episode of MEGA MOVES will showcase the physics and the daunting challenge behind the trucking of oversize objects. The series begins with Titanic Train Trek in which a team of British engineers attempt to haul two historic A4 Pacific steam locomotives – each worth more than ?2 million – more than five thousand miles across the Atlantic to the National Railway Museum in York. In the next one, an expert team of heavy haulers attempts to transport a massive World War One artillery gun 400 miles from the Royal Artillery in Wiltshire to a museum in Utrecht, Holland. The rare 200-ton gun was designed to be moved around the Western Front on rail lines.

    This year, the stakes are higher for the haulers and the owners. The experience will be tested and revealed in the exciting series of MEGA MOVES.

     

  • Extraaa Innings T20 uses Twitter as second screen

    Extraaa Innings T20 uses Twitter as second screen

    MUMBAI: Extraaa Innings T20, the flagship match analysis showfor Pepsi IPL on Sony MAX & Sony SIX have upped their ante with an innovative& unique digital association with Twitter this year to drive viewership and engagement for the show. Multiple new features will be introduced on the show and will seamlessly be integrated with the Twitter platform to make it an interactive and enjoyable experience for viewers.

     

    One of the most interesting integrations is “Tweet to unlock”. Viewers of the show will have a chance to unlock exclusive, fun Extraaa Innings T20 content on-air by tweeting with #eit20. On reaching the desired retweet target, users will be gratified for their efforts by getting to see the special content during the next airing of the EI T20 show.For the first time through “Twitter Mirror” the show will use personalized photo experience exclusively from the sets of EI T20 to allow the hosts, cricketers and celebrity guests to tweet out candid pictures and share customized messages with viewers through the @sonymax& @sonysixhashtag account.

     

    Through an “interactive Q&A” initiative, fans can also interact with the acclaimed panellists and guests who come on the show by addressing their questions under the hashtag #eit20. The most interesting questions asked on #eit20 will be answered live on-air. That’s not all. Extraaa Innings T20 will showcase behind-the-scenes in six secondsusing looping“Vine Videos” to give fans a sneak peek into the making of the show in real-time by tweeting them out from @sonymax and @sonysix before, during and after the show.

     

     “In India, Twitter has enabled our users to experience and participate in the biggest media moments that matter to them and has become the second screen for television. We are happy to see Extraaa Innings T20 using Twitter to help viewers connect with the show’s talent and content in real time and make the most of our unique mobile service.”Twitter India Market Director, Rishi Jaitly, said.

     Speaking on the occasion, Vaishali Sharma, VP Marketing& Communications, Sony MAX said, “Through this unique association, Sony MAX &Sony SIX are striving to capitalize on this popular and effective medium to draw in more fans. Twitter works as the perfect forum to stimulate the digitally savvy viewer. Our association with twitter will bring viewers closer to Extraaa Innings T20 through integrations that are designed to enhance their experience.”

  • Tata Motors’ passenger vehicles division is the official car partner for RCB

    Tata Motors’ passenger vehicles division is the official car partner for RCB

    MUMBAI: Tata Motors’ Passenger Vehicles Division today shared details for its association with the Royal Challengers Bangalore (RCB) team as the official car partner. Captained by the super performer, Virat Kohli, the RCB team will see ace players like Yuvraj Singh, Chris Gayle & AB De Villiers, play this season.

     

    To expand the mutually beneficial contours of this partnership, both partners will shortly launch a series of joint initiatives to engage with their customers and RCB enthusiasts across India.

     

    Royal Challengers Bangalore VP, commercial operations & cricket academy Russell Adams said, “We are delighted to partner with Tata Motors Passenger Vehicles and look forward to embarking on some interesting and engaging outreach programs soon”.

     

    Virat Kohli, Captain of the Royal Challengers Bangalore said, “It is extremely encouraging to see more and more marquee brands and leading corporates come on board as team partners and the team looks forward to an exciting season ahead.”

     

    Speaking about the partnership, Tata Motors senior VP – sales & marketing passenger vehicles Ankush Arora said “We are happy to associate with a strong team like RCB. Through this association, Tata Motors Passenger Vehicles Division and RCB have brought their superstars together to offer a unique platform with an objective of engaging with customers and the youth of today around one of the biggest and passionate cricket tournaments, the IPL.”

     

    The current range of Tata Motors’ cars will be used to transport the team players. The BOLT logo features on the leading arm of the jersey as a partner of the team. The BOLT brand will also have significant brand exposure at RCB’s home ground, the Chinnaswamy Stadium, along with in-stadium promotional rights. The RCB team has established themselves as a stylish and cool team and have performed consistently last season. This partnership offers a perfect synergy for the values and attributes both partner brands have in common.

     

    Recently unveiled at the Auto Expo 2014, the BOLT is a sporty hatch engineered for global markets, through global teams across India, UK and Korea, It signifies enthusiasm for life, exudes sense of excitement, anticipation, and sportiness. It will set new standards in the hatch segment and is a true representation of the Horizonext philosophy, with best-in-class offerings. The BOLT showcases the Next in Design, Performance and Infotainment, from Tata Motors. 

  • ‘Team India’ Includes Prime Minister and State CMs

    ‘Team India’ Includes Prime Minister and State CMs

    Gandhinagar: Bharatiya Janata Party’s prime ministerial candidate Narendra Modi on Friday unveiled his economic roadmap for the country. In an exclusive interview with India’s number one business channel CNBC Awaaz Modi claimed that the NDA government would be pro-people and in favour of India’s business interest. In a candid and comprehensive conversation with CNBC Awaaz Editor-in-Chief, Sanjay Pugalia , the Gujarat Chief Minister also stated that there was a need to review FDI with a completely different perspective.   (http://youtu.be/NlEQd8B15jg)

     

    “We have to protect the manufacturing sector of India. If we are unable to protect manufacturing sector and small scale industries then our youth’s future will be destroyed,” he told CNBC Awaaz. However, he maintained that a government cannot show signs of improvement just in a few days and appealed for a full term for a BJP-led government. Modi also made it very clear in the interview that his government will not reduce or discontinue subsidies.

     

    The BJP leader also refuted the allegations of crony capitalism by saying that all his relations with corporate leaders are over the table and in full public view, because he has nothing to hide unlike leaders of other political parties. Assuring that he will never indulge in divisive politics, BJP’s prime ministerial candidate Narendra Modi said that India has been ruled by pseudo secularism for way too long.”I will never engage in divisive politics even if it means that I lose the elections. The country has been divided in the name of secularism. We are all fellow citizens and that is my firm belief. I have succeeded in Gujarat and I will succeed in India,” he said.

     

    He also maintained that he will not make a separate vote appeal to the Muslim community but will ask for votes from ‘fellow Indians’. “I will never commit the sin of appealing to one community. I will not say anything to Hindus or Muslims. I will only appeal to my fellow Indians. They will then decide,” he said.

     

    For the first time during this election campaign, Modi spoke candidly and vividly on his economic agenda if he gets the coveted position of power. Explaining his vision of a PM CM team Modi said that the Centre must think like a team leader, where the team will include the Prime Minister and Chief Ministers, adding that it is not difficult to learn to be a team player, but commitment is must. Promoting team work, Modi said there’s a need to bring both experience and energy together for good work. Modi said the party will focus on bringing people out of poverty line and also that In a democratic set up, it is important that political parties face the pressure of performance, which will inspire them to do good work. He sees Railways playing an important role in becoming the link between development of Centre and States, though he thinks that technology upgradation is needed in the sector. Supporting the single-window clearance for ministerial restructuring, Modi said the decisions should be professional and not political, including privatization of PSUs.

     

    On Goods and Services Tax (GST) implementation, Modi said BJP has always supported it but the success of GST depends on strengthening the IT network. He feels the Centre should take states into confidence over the discussion on process of GST. On diplomatic ties, Modi said the parameters of diplomacy have changed post globalisation era. He thinks today the country needs to work on trade, commerce and technology with other nations, including US. Taking a tough stance against tainted MLAs, Modi said he will consider providing the list of their names to Supreme Court. Modi thinks the media should increase its capability and take more responsibility.

     

  • FoodFood launches special cuisine for IPL enthusiasts

    FoodFood launches special cuisine for IPL enthusiasts

    MUMBAI: While IPL is taking care of the cricketing appetite of the nation, FOODFOOD, the No 1 food lifestyle channel will take care of the viewers’ appetite!

     

    Times have changed; the dietary demands of people seem to be much stricter than the fitness regime for cricketers. FOODFOOD understands the taste buds of its viewers and is ready to dish out some healthy easy-to-make, in a jiffy, mouth-watering delicacies, while you are busy watching cricket.

     

    With an interesting team of budding chefs, who have come up with some specially planned menu for those wanting to rustle up a meal in between IPL matches, FOODFOOD is all ready to tickle your taste buds. These modern youngsters, who have mastered the art of cook fast, cook healthy, boasts of menu with several of their signature quick bites and drinks, created made for IPL watchers.

     

    The channel is providing a platform to youngsters and budding chefs to showcase their cooking talent for the first time. These recipes are exclusively made for FOODFOOD YouTube channel viewers.

     

    You can be sure to have a unique and satisfying dining experience, if you log on to Link: www.youtube.com/foodfoodindia and try some of our famed dishes and drinks, created exclusively for cricket enthusiasts!

  • Sony Music Entertainment announces digital deal with Zee Music Company

    Sony Music Entertainment announces digital deal with Zee Music Company

    MUMBAI: Global music giant, Sony Music Entertainment India and Zee Music Company today announced a strategic world-wide digital deal where in Sony Music will manage all digital assets for Zee Music’s upcoming Bollywood releases. The tie up further extends to exploring Publishing for Zee Music’s assets for the rest of the world through Sony/ATV. Apart from the Zee Music releases, Sony Music will also be working on also other tent pole films with leading production houses including Vishesh Films, Dharma Production and Fox Star Studios. This deal will cumulatively grow Sony Music’s digital market share by 15%.

     

    Zee Entertainment Enterprises Limited had recently announced its foray into the music label space with its venture, ‘Zee Music Company’ and acquired the music rights of over 20 major motion pictures. With this announcement Sony Music will have access to all of Zee Music’s releases including Holiday, Bang Bang, Bombay Velvet, Humshakal, Hawa Hawaii to name few.

     

    Commenting on the same, Sanujeet Bhujabal, Marketing Director Sony Music India said, “In the past we have worked with leading content creators like YRF and Disney.  This strategic association will provide a global foot print to all the prestigious releases. This is a huge opportunity and together we believe we will be able to provide the best of music entertainment to fans.”

     

    Further adding on Anurag Bedi , Head Zee Music Company said, “We’ve had a great relationship with Sony Music in the past, and are excited to have them as the digital partner for some of our forthcoming films. Partnering with Sony Music will be mutually beneficial as we have a robust slate for this year which includes about 20-25 films, all of which are produced by leading production houses.”

    The soundtrack of Holiday featuring Akshay Kumar and Sonakshi Sinha will see Pritam collaborate for the first time with A. R. Murugadoss ad the songs are already creating ripples! Humshakals with  Saif Ali Khan, Ram Kapoor and Riteish Deshmukh who will be seen in a triple role Sajid Khan promises to be a laugh riot with some crazy music by the effervescent Himesh Reshammiya. While Bang Bang the action thriller film directed by Siddharth Raj Anand and featuring nations heartthrob Hritik Roshan and Katrina Kaif will have music by the magical duo Vishal –Shekhar. The much talked about Bombay Velvet feature Ranbir Kapoor and Anushka Sharma in lead roles while Karan Johar  plays the primary antagonist features Music director Amit Trivedi who began working on the soundtrack after the release of Dev D and adds that the music of the film reflects the age of 1960s Jazz era of Bollywood. The lyrics are being written by Amitabh Bhattacharya.

  • Tips Film garners 3 million fans on Facebook!

    Tips Film garners 3 million fans on Facebook!

    MUMBAI: Tips Films, one of India’s most active entertainment brands in the digital space, crossed an unprecedented milestone this week with their Facebook community crossing 3 million fans in less than three years.

     

    Mr. Kumar S. Taurani, (Chairman & Managing Director) of Tips Industries Ltd. said,  “Films being an integral part of our business, we are thrilled to have crossed such an important milestone on Facebook. This only goes to show our increasing popularity on social media. Recently, our music banner Tips Music too crossed the 5 million mark on Facebook and we would like to thank all our fans for their continued support.”

     

    Tips Industries has industry experience of over 30 years of engaging audiences with films and music. Realizing the potential of digital media, they have steadily built their fan community with various consumer oriented engagements over a number of years. They have always given entertainment buffs full access to information about various artists, music, and movies through social media initiatives. Across various communities, Tips currently reaches out to an audience of 13 million + fans on Facebook and 1.5 million+ fans on Google+.

     

    Pioneers of the film and digital music industry in India, Tips Industries have used the entire media gamut to be at the forefront of the Indian entertainment industry. The company is now gearing for their next film, It’s Entertainment starring Akshay Kumar & Tamannah Bhatia releasing 8th August, 2014.