ITV

Category: Press Release

  • Nick kick starts nationwide campaign to find kids to “Be the Boss”

    Nick kick starts nationwide campaign to find kids to “Be the Boss”

    MUMBAI: The awesome twosome Moto Patlu, Ninja Hatori, Pakdam Pakdai and the entire Nick Toon brigade are set to take orders from the new bosses. In a once in a lifetimeopportunity for children across the country, India’s no 1 kid’s channel Nickelodeoncelebrates Children’s day with the “NickelodeonBe the Boss” campaign. 5 kids from across India will be the boss in the corporate office of Nickelodeon in Mumbai where they will decide exactly how their favorite channelwill run. They will call all the shots!

    Creating history on television, 5 kids selectedfrom the nationwide contest will see our favorite Nicktoons personally hand out the appointment letter to each of the winners.To helm the steering wheel of Nickelodeon on Children’s day, all that the kids need to do is tune in to Nickelodeon starting now to 7 November every Mon-Fri from 6.00pm to 7.00pm and participate in the “Nick BetheBoss” contest.

    Talking about the launch of this inimitable initiative, Viacom18 EVP and business head, kids cluster Nina Elavia Jaipuria said: “Nickelodeon has always believed in empowering kids while entertaining them. Taking this promise ahead, the channel that is of the kids and for the kids will now be run by the kids on Children’s Day.  We are sure that children with their imaginative minds will add a whole new dimension of fun toNickelodeon on this special day and I am more thanhappyto step aside and hand over the reins to thelittle bosses”.

    On children’s day we will see the bachcha bosses rule the roost at Nick. Turning the tables around, the newly appointed bosses will decide what gets shown on their favorite channel – Nickelodeon. Subsequently they will also turn celebrities and be brought back on air on Nickelodeon as the face of the channel. Truly bringing alive children’s day, Nickelodeon with its latest initiative is sure to be the ultimate entertainment destination for kidsthis festive season.

    To all the kids out there, tune into your favorite channel Nickelodeon every Monday to Friday from 6.00pm to 7.00pm & answer some simple questions.  The participants can SMS the correct answer with NICK <SPACE> OPTION A/B <SPACE> NAME to 56882. BSNL & MTNL users can call 1255568 and all other users can call 5056882 to give their correct answers. You can also logon to www.nickindia.com to participate in the contest.

     

  • Lehren features on the New MSN Experience in India

    Lehren features on the New MSN Experience in India

    MUMBAI: Lehren Networks Private Limited today announced that it will be featured on the new MSN, Microsoft Corp.’s information and entertainment network. Lehren is an industry leading entertainment portal with original content, with over 100,000 videos across live platforms, 1.5+ Billion video views on YouTube & 2000+ Bollywood/Indian regional movie rights. By partnering with the new MSN – comprehensive and broad, bringing content from the most well-respected and influential media sources together in one place – Lehren is thrilled to expand its consumer reach. The new MSN will showcase Lehren’s content in a comprehensive and powerful way across the web and application experience.

     

    Starting today, consumers are invited to try out Lehren’s content on the new MSN at http://www.msn.com

     

    Chairman and Managing Director, Lehren, Mritunjay Pandey says “We are very excited to have our industry leading content featured on the refreshingly new MSN, and in the process take our content to more consumers. We believe that the new MSN will help us in our mission to deliver great value to our users.”

     
    “Built from the ground up, the new MSN combines comprehensive content from the world’s leading media outlets with powerful tools to help you do more,” said Sanjay Trehan, Executive Producer, MSN India. “We’re excited to continue our relationship with Lehren and continue to inspire people to discover new things about themselves and the world around them.”

     

    Lehren’s engagement with Bollywood dates back to 1987, to the pre-satellite era, when it pioneered film-based entertainment shows for India’s then emerging television industry. Lehren’s videos packaged film shoots and happenings, interviews and other magazine content in the kaleidoscopic format typical of Bollywood. This made Lehren a household name in the VHS home video market and the brand-Lehren grew to become the biggest source of film-based content in India and overseas. Its chatty, snippety video magazines became the Template for entertainment shows when India’s television industry was opened up to private producers in the late 1980s and early 1990s.

     

    To this day TV channels & Entertainment shows follow the styles and formats invented by Lehren back then.

     

    Vested with a clear Mandate and Powered by a 28-year legacy in the Bollywood space, LEHREN continues the forward propulsion – matching the momentum of the Media & Entertainment industry.

     

  • Aaj Tak brings together a historic panel- 7 World Cup Champions on 1 platform

    Aaj Tak brings together a historic panel- 7 World Cup Champions on 1 platform

    MUMBAI: The Legends come together on 18th Oct 2014, when India’s No.1 News channel Aaj Tak celebrates Cricket with the mega event – Salaam Cricket. As the countdown to the World Cup 2015 begins, 7 World champions and 14 Captains converge on one stage to usher in the battleground 2015.
     
    Be ready to witness the historic union of legends to salute a game that’s nothing short of a religion – Cricket.
     
    Never before have so many great legends joined a conclave to debate the road ahead. Ever since team India lifted the trophy at the last World Cup after a gap of 18 years, the expectations are high. With eyes set on the trophy, the Conclave aptly titled ‘Kaise Jeetenge World Cup’ will be the biggest meeting point of top cricketing minds
     
    Speaking ahead of the event, Supriya Prasad – Managing Editor – Aaj Tak said, “Aaj Tak will bring together the greatest legends of the game in this definitive event. The inspiring discussions and expert opinions from the stalwarts will surely have the cricket viewers asking for more.”
     
    Ashish Bagga, Group CEO – India Today Group added, “The India Today Group is a leader in the space for creating benchmark News Events. Salaam Cricket with its inspiring line-up of legends on one platform is an Industry first that is a reflection of Aajtak’s commitment to being Sabse Tez.”
     
    The World Cup winning captains who will be part of the daylong event are – Clive Lloyd, 1975 & 1979 Champion, Kapil Dev, 1983 Champion, Allan Border, 1987 Champion, Imran Khan,  1992 Champion, Arjuna Ranatunga,  1996 Champion, Steve Waugh, 1999 Champion, Ricky Ponting, 2003 & 2007 Champion. The greatest Indian Captains including Sunil Gavaskar, Saurav Ganguly, Bishen Singh Bedi, Mohammed Azharuddin and Ajay Jadeja will also be part of the event. Key members of the Indian World Cup winning squad including Yuvraj Singh, Harbhajan Singh, Piyush Chawla and Ashish Nehra will be among the many superstars who will take centre stage.
     
    The day will start with session – “Winning the World Cup – Start of a Revolution” by world cup winning captains- Kapil Dev & Clive Lloyd. This will be followed by the session “Thunder Down Under” addressed by the former Australian World Cup Winning Captains- Allan Border, Steve Waugh and Ricking Ponting. The next session will have Yuvraj Singh sharing his thoughts in – Story of a Winner.
     
    A special session will also see Indian Cricketers rom the 2011 World Cup squad  – Yuvraj Singh, Harbhajan Singh, Ashish Nehra and Piyush Chawla wishing the Indian Team for the upcoming World Cup.
     
    Emotions will run high around the session- India V/s Pak which will witness former Indian and Pakistan captains like- Sourav Ganguly, Kapil Dev, Mohammad Azharuddin, Ajay Jadeja, Inzmam-Ul-Haq & Aamer Sohail discussing the excitement and the high expectations when the two cricketing rivals go on to play.
     
    The day will close with the World Cup winning captains sharing the stage in the “Seven Wonders: All WC Winning Captains on One Platform”. The session will have Clive Lloyd, Kapil Dev, Allan Border, Imran Khan, Arjuna Ranatunga,  Steve Waugh & Ricky Ponting sharing their views.

  • Witness the power of an undisputed crime eliminator ‘Robocop’

    Witness the power of an undisputed crime eliminator ‘Robocop’

    MUMBAI: Make way for the Ultimate Shiny reboot of the classic, future-shocker with Joel Kinnaman as the critically wounded Detroit detective who is rebuilt by the global OmniCorp as a crime-fighting cyborg. Experience an enthralling evening of action packed entertainment as SONY PIX premiers the legendary ‘Robocop’ airing Sunday, 19th October at 1 PM and 9 PM with a simulcast on AXN.
     
    Witness the cult classic in a new age futuristic film packed with special effects and robot technology. Set in the year 2028, director José Padilha’s Robocop, revolves around a world where mega-multinational OmniCorp headed by ruthless CEO Raymond Sellars (Michael Keaton) has become the US military’s major contractor. Over in the Middle East, its soldier drones and heavy artillery units are helping to enforce the peace. Back home, its advanced robotics department is helping injured soldiers to walk again. But despite their best efforts, there’s one area of business they haven’t yet cracked… securing America’s own streets.
     
    With US citizens unwilling to accept a police force made up of faceless robots, Sellars devises an audacious solution to fuse a real cop with an artificial body. Enter Alex Murphy (Joel Kinnaman), a principled young detective left mortally wounded after a brutal assassination attempt. OmniCorp sees their chance to build a part-man, part-robot police officer but despite OmniCorp’s attempts to control their new ‘product, Murphy isn’t quite ready to play the puppet. Just like the original, the struggle between man and machine forms the backbone of this futuristic action packed film.
     
     
    So do not miss out on non-stop action, premiering 19th Oct, 1 PM and 9 PM on SONY PIX and AXN

  • IndianRoots receives the Emerging Concept of the Year Award

    IndianRoots receives the Emerging Concept of the Year Award

    MUMBAI: IndianRoots has received the prestigious Emerging Concept of the Year Award at the Star Retailer Awards 2014 hosted by Franchise India. The Star Retailer Awards, now returning in its 9th year, is considered the market benchmark for retail success in India and continues to be a unique celebration of the very best of retailers who provide their customers a complete experience. With an outstanding performance in a time span of one year, IndianRoots was recognized for its achievement in the e-commerce industry. An NDTV e-commerce venture, IndianRoots was able to achieve sales of over Rs 2 crores during this festive week.

     

    Accepting the award, Rahul Narvekar, CEO of NDTV Ethnic Retail Limited said, “The e-commerce space in India is crowded. We pushed ourselves to carve a space for IndianRoots and attempt a business model that has a long-term vision. Building on the core value of the NDTV Group, our focus was to build a brand that our customers could trust. We are humbled by the acknowledgement we have received from Franchise India for our efforts and we thank our customers, who have pushed us to serve them better.”
    The festive season being a key factor, visitors to IndianRoots have increased by 101 per cent with an increase in page views by 191 per cent. With a substantially positive beginning to the festive season, IndianRoots has reported a significant growth in revenues.

     

    Executive Director of NDTV Ethnic Retail Limited, Shyatto Raha said, “The festive season has had a successful start for us. The sharp jump in consumer traffic and a 200 percent increase in our average order value gives us immense confidence that we are being able to meet our customers’ expectations. In a highly competitive and rapidly growing industry, we are happy that IndianRoots has been able to carve out a niche for itself.”

     

    IndianRoots represents over 60 designers such as Sabyasachi, RohitBal, Anita Dongre, Neeta Lulla, PranaviKapur, Rajesh Pratap Singh among others and carries products from almost 500 brands. Its daily inventory offers close to 1,10,000 products to visitors from over 200 countries, with orders being shipped globally.

  • Colors ‘Sasural Simar Ka’ achieves the millennium mark

    Colors ‘Sasural Simar Ka’ achieves the millennium mark

    MUMBAI: After enthralling viewers for over three years, Colors’ most-loved family drama Sasural Simar Ka has now achieved the 1000-episode milestone. The completion of this landmark marks a hattrick for Colors whose shows like Balika Vadhu and Uttaran have also reached the million mark.

    Celebrating this achievement, the team of Sasural Simar Ka has joined hands with Hong Kong Tourism Board to present a special shoot and audience engagement initiative which brings about an incredible twist in the lives of the lead protagonist Simar and her estranged husband Prem. The 1000-episode festivities commence on the channel starting 13 October0 at 7.30pm.

     

    The series has received constant ratings since the show first launched in April, 2011. The show has raked in an average of 4.6 TVTs with 86 weeks as the leader in the 7.30pm time slot. The success of the show has ensured that the show has been syndicated across domestic and international markets in over 10 languages.

     

    To thank the audience for their endless support, the channel has introduced a contest that promises to enhance viewer engagement. The contest questions will be put forth before viewers during the 1000 episode celebratory week. The winner will win an all-expense paid trip to Hong Kong courtesy Hong Kong Tourism Board.

     

    Speaking about reaching the millennium mark, Colors weekday programming head Prashant Bhatt said: “The response that Sasural Simar Ka has received consistently over the past three years from viewers across the globe has been gratifying. We have focused our efforts on identifying the pulse of the audience who have showcased their support through the spectacular ratings that Sasural Simar Ka has garnered. The show started off as the journey of two endearing sisters and has today become an iconic property that forms the learning ground for family values. The show’s success reiterates our belief in our partners, for not only Sasural Simar Ka but also Balika Vadhu and Uttaran, whose faith in us has paved the way for some blockbuster television offerings.”

     

    As the Sasural Simar Ka team heads to Hong Kong along with the lead cast members Simar (Deepika Samson), Prem (Dheeraj Dhoopar), Surbhi (Neha Iyer) and Vikrant (Aadesh Choudhary), they have shot in the most scenic and exotic locales which promise to create magic on the small screen.

     

    Some of the locations that the team has filmed at include Hong Kong Airport, Park Hotel, Harbour Grand, Times Square, Virgo Cruise, Big Bus, Victoria Peak and Lantau Link Viewing Platform among others. What transpires during their sojourn in Hong Kong promises to increase audience anticipation while raising the quintessential ‘Will They? – Won’t They?’ question amongst viewers.

     

    Speaking about their experience while hosting the team of Sasural Simar Ka, Hong Kong Tourism Board spokesperson said, “We are absolutely thrilled to host the team of Colors’ leading show, Sasural Simar Ka in Hong Kong as they celebrate the advent of a new journey while completing 1000-episodes. We would like to congratulate the team and thank them for allowing us to partake in the special milestone. Hong Kong is the ideal family destination for tourism and business and through our association with Sasural Simar Ka, we would like to showcase the best of both worlds to Indian travellers.”

     

    Adding to this Rashmi Sharma Telefilms producer Rashmi Sharma said: “Since the time Sasural Simar Ka first launched, the show and its characters have become household names. We are grateful to see the support that the audience has showered us with that continues to keep us among the top-rated shows on television even today. As the story shifts focus to Hong Kong, we hope to continue bringing quality entertainment to viewers as the lives of Simar and Prem, and Roli and Siddhant experience more twists and turns.”

     

    The show’s rise to the top has led to the growth in popularity of integral characters such as Simar (Deepika Samson), Roli (Avika Gor), Prem (Dheeraj Dhoopar), Siddhant (Manish Raisinghani), Mataji (Jayati Bhatia), Sujata (Nishigandha Wad), Manoranjan (Nimisha Vakharia) and Vikrant (Aadesh Choudhary) among others.

     

  • ITV’s new education concept: Newsroom as Classroom

    ITV’s new education concept: Newsroom as Classroom

    MUMBAI: It’s a Revolution in Media Education. A New Media Institute adds new dimensions to imparting knowledge. ITV School of Media and Management is introducing short term specialized courses, offering an opportunity to work in broadcast news channels. For the first time in the history of Media education, Newsrooms will act as classrooms. Students will get a chance to learn from professionals and will get the unique opportunities to work in professional channels.

     

    ITV School of Media and Management is the First revolutionary Media and Management institute offering training, research and development in the audiovisual news sector. It provides a rich and dynamic environment for developing new ideas and launching new careers. A faculty of internationally recognized media makers and cutting-edge scholars engages students in a day to day work dynamics and technology of Media industry. Our programs are distinguished by their practical and professional aspects.

     

    Media aspirants have a lot of short term certificate courses to choose from at ITV School of Media and Management. With access to the national network and professional resources at ITV, our programs provide a strong foundation for your future in media.

     

    Our Courses will help students learn all aspect of journalism –editorial and technical. You also get an opportunity to work in a News channel for one year to put theory into practice.

     

    “This Institute is for People who are passionate for News Media. Students who want to work in News Media and don’t get opportunities, we want to give them that platform,” says Kartikeya Sharma, Managing director, ITV Media Network.

     

    “There’s immense competition out there and as a media person it’s our responsibility to not get lost in the confusion and deliver news with clarity and integrity. So the course at ITVSMM will not teach students from books but from real scenes as the action unfold.”

     

    The ITVSMM initiatives delivers the highest calibre of training, launches careers and helps build sustainable businesses to compete in the international industry. The ITVSMM strategy is to cater to the immediate demand for the skills and knowhow of audiovisual news industry and businesses operating in and on demand of the economy.

     

    ITVSMM is an endeavour by India’s leading English and Hindi TV news channels Newsx and India News. The emphasis is not on just theoretical but on practical knowledge. This school also ensures 100 % guaranteed job placement in ITV news channels. ITV Network is India’s fastest growing news network, with two national news channels, NewsX – India’s No 1 English News Channel and India News – India’s Leading Hindi News Channel. ITV Network also has a dominant presence in the Hindi heartland with its four regional news channels India News UP / Uttarakhand, India News Rajasthan, India News Madhya Pradesh / Chhattisgarh and India News Haryana. The network also runs two popular newspapers Aaj Samaj – North India’s Fastest-Growing Hindi Daily and The Sunday Guardian – India’s Finest Sunday Newspaper.

     

    ITV Network employs more than 2000 people across 25 bureaus and offices in India and reaches cumulatively 91 million viewers and readers on a regular basis. ITV Network is going through an expansion phase and aims to emerge as the biggest independent news network in the country.

    Faculty at ITV School of Media and Management consist of award-winning professionals with years of on-field experience and outstanding research work.

     

    The ITV School of Media and Management personify the philosophy of blending educational excellence with latest advancements in technology. Graphics and production labs, studio, PCR, Furnished classrooms will invite students and faculty to study, work and collaborate.

     

    The School provides Opportunity to learn in as many as seven state of the art TV studios, TV newsrooms, assignment desks, output desks, NRCS (newsroom computerized systems), ingest department, teleport system of India News.

     

    Courses offered in ITVSMM includes -: Graphics and animation, Video-editing, Videography, Broadcast journalism, Studio production (PCR) and Social media management.

  • CNN named number one international news brand in India and Asia Pacific

    CNN named number one international news brand in India and Asia Pacific

    MUMBAI: CNN has been named the number one international news brand according to the latest Ipsos Affluent Survey Asia Pacific, reaching an unrivalled one in three upscale consumers in the region. CNN is consumed by more affluents in Asia Pacific in all daily, weekly and monthly metrics, as well as on all platforms of TV, online and mobile. In India, CNN is the leader amongst international news brands in multiplatform and digital reach, and also accumulates more TV viewers each month than BBC World News.

     

    Among international news brands and across platforms, CNN is the preferred destination for India’s affluent audience, with 20% monthly reach – significantly ahead of the next-placed brand (BBC World News). CNN is also the leading international news brand in terms of monthly TV reach as well as digital (websites & apps) reach, where CNN has a lead of over 50% compared to the next-placed international news brand (BBC World News).

     

    At the regional, Asia Pacific level, the survey shows every month CNN is consumed by over a third (34%) of the region’s affluent audience across all platforms, which is 40% more than the next largest news brand (BBC World News 24%) and twice as many as the third-placed brand (CNBC 16%). Each month CNN also reaches a large proportion of elusive target groups such as frequent business travelers (65%), opinion leaders* (51%), and top management (46%).

     

    On TV, CNN is the most watched international news channel with 27% monthly, 18% weekly and 6% daily reach. This is far ahead of the other news channels including BBC World News (18% monthly, 12% weekly and 4% daily), CNBC (12%, 8%, 2%), Channel NewsAsia (10%, 7%, 4%) and Bloomberg TV (7%, 5%, 1%). In a single week CNN reaches 99% as many upscale consumers as BBC World News does in an entire month. The research also shows over the course of a month 29% of CNN TV viewers watch CNN exclusively, watching no other news or business channel**.

     

    On digital platforms (websites and apps), CNN is ahead of all news and entertainment brands with 54% higher monthly reach than the next largest brand (CNN 9% monthly reach versus BBC World News 5%).

     

    CNN’s continual dominance extends beyond Asia Pacific with the Ipsos Affluent Global survey also released today showing CNN reaches 40% of upscale consumers and decision-makers in Europe, Middle East, Africa, Latin America and Asia combined. This audience is larger than all other news competitors in every metric across TV and digital platforms. The IPSOS Affluent Global findings follow CNN registering a global digital audience of 99 million Unique Visitors in comScore’s August data – over 25 million ahead of the BBC (73 million)****.  

     

    Rani Raad, Chief Commercial Officer, CNN International: “These results prove once again CNN has the winning combination of quality and quantity. CNN has an unrivalled ability to connect with affluent consumers and hard-to-reach groups and does so in large numbers. It’s been an extraordinary year for major news stories and these results are testament to the relevance and importance of CNN’s first-class journalism in Asia and all corners of the globe.”

     

  • Times Now presents comprehensive analysis on the new India

    Times Now presents comprehensive analysis on the new India

    MUMBAI: India’s no.1 English News channel, TIMES NOW launches its exclusive show line-up for the State Elections 2014. With its resounding success as India’s Election News Headquarter during the General Elections 2014, the channel now aims to bring the most incisive coverage for the upcoming State elections for Haryana and Maharashtra.
     
    The special programming line-up has already started with Politics First that has set the context with highly engaging shows comprising of debates, analysis and discussions, on the expectations from the State Elections 2014. This will be followed by the action pack Voting Day coverage on October 15. The Polling Day show line-up will have Live reporters reporting from ground zero keeping the viewers updated on all the action taking place on the most awaited Stated Elections.
     
    On the Counting Day -19th October, TIMES NOW will bring Live results coverage to the viewers between 8am – 3pm followed by a Super Primetime Special Edition between 8pm-11pm, focusing on the outcome of the State Election.
     
    To catch all the action on the Maharashtra and Haryana State Elections 2014, stay tuned to TIMES NOW, on 15 & 19 October 2014.
     

  • IAA Young Turks Forum to host Prasoon Joshi on his ‘journey down memory lane’

    IAA Young Turks Forum to host Prasoon Joshi on his ‘journey down memory lane’

    MUMBAI: IAA Young Turks Forum of the International Advertising Association (IAA) India Chapter, has invited the Chairman Asia Pacific & CEO of McCann World Group India, Prasoon Joshi, to share his multi-faceted professional journey.

    Kaushik Roy, President, Brand Strategy & Marketing Communication at Reliance Industries Limited will interact with him to uncover this journey, which will be followed by discussions with the young audience.

    An acclaimed advertising industry leader, Prasoon exemplifies a rare breed of creativity and leadership. An icon who has built mega brands, a writer who’s been honoured with the prestigious National Award twice by the President of India and one who has garnered glory at International Awards like Cannes, D&Ad, Clio, Media, Adfest, and plethora of others, Prasoon has also authored 4 books.

    Kaushik Roy has spent over three decades in the sphere of media and communication. He started his career with Hindustan Thompson Associates (JWT), Kolkata, in the Creative Department and later moved on to Account Management. Kaushik has held the positions of General Manager – South, Clarion Advertising (now Bates); Executive Director and Chief Creative Officer – Mudra Communications; Head – Corporate Brand Strategy, South Asia, at Philips.

    Srinivasan K Swamy, IAA India Chapter & Vice-President, Development Asia/Pacific Region of IAA said, “IAA Young Turks Forum in its three prior events has shown how the young professionals find this very useful. We are happy to have brought out this series, which is giving an opportunity for them to listen, learn and get inspired by successful communication experts from different genres.”

    “HBO has always had a strong connect with youth audiences and we are delighted to be associated with this platform that gives young professionals a chance to interact with experts from different fields,” said Monica Tata, Managing Director HBO South Asia, and Presenting Partner of the IAA Young Turks Forum.

    “The IAA Young Turks Forum is very excited to bring two well-known speakers from Media, Advertising and Communication background who will connect to the audience to share a few lessons from the world of creativity and strategy and what actually inspire them, on how they could use these inspiration in their business personal & professional dealings,” added Manish Advani, Head, Marketing and Public Relations, Mahindra Special Services Group, and Chairman of the IAA Young Turks Forum Series.