Category: Press Release

  • Z Living’s ‘Good Food America with Danny Boome’ nominated for a ‘Daytime Emmy 2015’

    Z Living’s ‘Good Food America with Danny Boome’ nominated for a ‘Daytime Emmy 2015’

    MUMBAI: Danny Boome, host of Z Living’s ‘Good Food America’, has been nominated for a Daytime Emmy for ‘Outstanding Culinary Host.’ An internationally-acclaimed TV personality and chef, Boome is known to audiences for his culinary work and dynamic personality.

     

    Good Food America takes viewers on a cross country journey to 39 of the county’s best organic and sustainable restaurants. The popular series allows viewers to join Danny on his gastronomic tour as he discovers regional gems, native ingredients and homegrown talent that keep locals coming back for more.

     

    The Daytime Emmy awards will take place on Sunday, 26 April, 2015.

  • Tata Capital supports the cause of Right to Education

    Tata Capital supports the cause of Right to Education

    MUMBAI: Addressing the pertinent issue of illiteracy faced by small towns, Tata Capital’s ‘Do Right’ campaign has reached out to Varanasi, Uttar Pradesh and identified a true ‘Do Righter’ Ajeet Singh, founder of the unique Varanasi boat school.

     

    With an objective of engaging with the children of a community near River Ganga, Singh started a novel and innovative boat school for these children who otherwise would sit idle or pick rags.

     

    The boat school provides basic schooling here. In support of his noble initiative, Tata Capital is looking to create an ideal learning environment for the children of this boat school through a magical transformation. Starting with the makeover of the interiors, which includes renovations and repairs; to providing them with necessary facilities like a library, educational toys, stationery, a computer and a painting kit. For this a sum of INR 90,000/- is required to transform the boat.

     

    To support this cause, Digital L&K Saatchi & Saatchi through the social media properties will help highlight the initiative undertaken by Ajeet Singh and will aim at gaining support from the community at large in raising funds to enlighten the future of these children who are deprived of the basic right to education.

     

    Commenting on the Do Right campaign, Digital L&K Saatchi & Saatchi CEO & managing director Anil K Nair said, “How can we get ordinary consumers to participate in a brands philosophy and campaign? How do we convert the social media into a force for the good? ‘The Journey of Doing Right’ is a powerful campaign that is ‘live creativity’ as it’s best. A campaign that engages, inspires and involves people at the same time to participate in the philosophy of doing right. Let’s give the children of this unique boat school the ideal learning environment that they truly deserve. One can visit www.doright.in and contribute to this cause.”

     

    Recently, Digital L&K Saatchi & Saatchi successfully completed the story of Shikshangram Shelter on this Journey of Doing Right. Shikshangram Shelter, a Pune based NGO was going through financial crisis and was unable to bear overhead expenses, including their electricity bills. Digital L&K Saatchi & Saatchi reached out to various communities and managed to collect a sum of INR 1,26,500/- in just five days.

     

    With these funds Shikshangram Shelter is now a self-sustaining institute with solar panels installed across the premises. Watch the story and contribute at www.doright.in

  • Animal Planet launches new series ‘Super Senses’

    Animal Planet launches new series ‘Super Senses’

    MUMBAI: Have you ever wondered why an elephant has huge ears? Why the snake has a split tongue? Why an alligator uses low-pitch rumbles to make the water around them dance and what it is like to be a bat and to see with sound? Animal Planet’s new series Super Senses will reveal why some animals have strange looking sense organs.

     

    Animals use sight, smell, taste, touch, hearing and other special senses to negotiate their way through a sometimes cruel and unforgiving world.  Every feature has a special purpose that has evolved to ensure the survival of the animal. Just like humans, animals rely on their senses to communicate with each other, find their way around, stay safe and most importantly, to find food. The antennae of a butterfly which up close look like feathers, the sensory cells on a crocodile’s skin – these evolutionary traits aren’t just for decoration.  In fact, the size, shape and location of these animal’s sense organs is all for a purpose. Super Senses will give a deep insight into the amazing abilities that animals have, with a focus on vision, sound, taste, touch and scent.

     

    Starting 13 April, Super Senses will air Monday to Thursday at 10 pm only on Animal Planet.

     

    The series will reveal how caribou use UV light to avoid wolves, how nocturnal animals can see in pitch-darkness and how sperm whales’ magnetic superpower senses help in distance migrations.  The viewers will discover how seeing in slow motion gives dragonfly an advantage to make its kill.  It will also showcase how elephant trunks are responsive to touch, that they are capable of receiving pressure differences as low as zero point zero one in depth, and their sensory cells can pick up on the tiniest vibrations.

     

    The episode line-up includes:

     

    Sixth Sense: Sensitivity to the earth’s electromagnetic fields, or to weather pressure, can be used to aid navigation. Some animals can predict earthquakes. Predators put these senses to lethal use: vampire bats detect the infra-red radiation of blood, and rattlesnake sees a ‘heat picture’ of its victim.

     

    Sight:  A vulture can spot a carcass from a great distance, the four-eyed fish can see above and below water simultaneously, a fly’s multi-faceted eye sees a very different world than a human eye, while other insects can see into ultra-violet light. And lions have an area on the retina which actually empathizes with their prey.

     

    Sound: Human ears have a limited range and are deaf to a low-register elephant conversation or the high-pitched squeaking of mice. Whales use sonar to communicate across hundreds of miles of sea, while spiders listen out for the wingbeats of prey and the kangaroo rat has hearing so sensitive that it can hear the rattlesnake’s strike—and avoid it. Birds, meanwhile, use sounds to detect changes in the weather and as an aid to navigation.

     

    Scent:  Smell is invaluable in hunting, protecting a species, mating, and navigation. Petrels use it to find fish in the open sea, springboks emit an ‘alarm’ odour to warn the herd of a predator, salamanders inject their females with aphrodisiac, and a salmon’s epic journey across the ocean to spawn and die is achieved through its sense of smell.

     

    Sense of Timing: Courting, egg-laying, hibernation—the cycles of the earth, moon, and sun are the rhythms which govern all life. Every animal’s perception of time varies, according to its heart rate. A shrew lives 30 times faster than an elephant, so time appears to pass more slowly. Also shown is the rare 17-year eruption of the US cicada.

     

    Making Sense: Each animal has a unique view of the world derived from a combination of different senses. The mind creates mental maps for navigational skills, which can also be affected by genetic programming. Other super-senses have resulted from the need to hunt or avoid becoming a meal. The mind decides what skills it needs to survive.

  • Airtel launches ‘Airtel Zero’

    Airtel launches ‘Airtel Zero’

    MUMBAI: Bharti Airtel, has announced the launch of ‘Airtel Zero’ – an open marketing platform that will allow customers to access mobile applications at zero data charges. Akin to the established concept of toll-free voice calling, ‘Airtel Zero’ will allow everyone from big marketers to small-time application developers to make parts or their entire mobile app free for customers – thus reviving interest of dormant customers, attracting new potential users and increasing retention. The platform will be a big win for customers as it will allow them to access their favourite mobile applications at no data charges, and also encourage them to try out new applications.

     

    “We are excited to launch ‘Airtel Zero’, which is an open and non-discriminatory marketing platform for all developers in India – irrespective of the size of their business. We believe that this platform is consistent with India’s Digital Inclusion agenda and also contributes to the government’s ‘Make in India’ vision by providing a platform to millions of small businesses to reach out to the end consumer,” said Srini Gopalan, Director – Consumer Business, Bharti Airtel (India).

     

    Specifically, ‘Airtel Zero’ can work as a highly efficient marketing mechanism for small developers or startup shops that face budget constraints towards driving promotions and app downloads. “The results of our pilot program indicate that ‘Airtel Zero’ can deliver the same results as traditional digital marketing channels at 1/3rdthe cost – thus underscoring the immense value it can deliver for developers across. Following an extremely successful pilot phase, we are seeing a lot of interest from businesses across the board (including several small startup firms), and expect a large number of applications to sign on. We invite all application developers to register their interest in ‘Airtel Zero’ and see the compelling reach it can deliver to Airtel’s 200 million plus customers across India” added Gopalan.

     

  • Hungama.com augments ‘Studio Diaries’ part 2; ties-up with Facebook

    Hungama.com augments ‘Studio Diaries’ part 2; ties-up with Facebook

    MUMBAI: Hungama.com has launched the second part of the ‘Hungama Studio Diaries’ by tying-up exclusively with Facebook. The ‘Studio Diaries’ are video capsules of current musical icons that paid homage to Kalyanji-Anandji at the Hungama Studio launched exclusively over the social media platform.

     

    The association, which began with the launch of the first video in March 2015, has, within a short period of its launch, registered over 1.5 lac views from across the globe and has seen thousands of interactions over Hungama.com’s Facebook. The video is a montage of artists that sang the hit song ‘Pal Pal Dil Ke Paas’ created by legendary duo Kalyanji-Anandji. Musicians like Arijit Singh, Daler Mehendi, Shaan, Pritam, Amit Trivedi, Hariharan, Abhijeet and Armaan Malik are seen in the video performing their own renditions of the timeless classic at Hungama Studio.

     

    Part 2 of the Hungama Studio Diaries just came out today exclusively on Facebook and will show Atif Aslam, Shraddha Kapoor, Shankar Mahadevan, Zakir Hussain, Sivamani, Leslie Lewis, Benny Dayal, Ankit Tiwari, Vasuda Sharma, Aakriti Kakkar, Kanika Kapoor and Runa Rizvi performing their renditions of Kalyanji-Anandji’s hit numbers ‘Har Kisiko Nahi Milta’ and ‘Laila O Laila’.

     

    Speaking on the association with Facebook and success of the first video, Siddhartha Roy, CEO of Hungama.com said, “Hungama Studio has conceptualized this track to celebrate the evergreen music of Kalyanji-Anandji. The video of the renditions sung by this generation’s most loved artists has been appreciated by one and all over Facebook. The idea to exclusively launch this video over Facebook has brought about massive consumer reach and great results, seeing its success we are all set to launch the 2nd part of our video series. Our association with Facebook has been mutually beneficial, with this we hope to continue building on our space of original content and sharing this exclusively with our subscribers.”

  • Adlabs Imagica and Aquamagica exceed the 1 mn visitor mark in FY 2014-15

    Adlabs Imagica and Aquamagica exceed the 1 mn visitor mark in FY 2014-15

    MUMBAI: Adlabs Imagica, India’s first and only International standard Theme Park and the recently opened water nation Aquamagica celebrate the milestone record of exceeding 1 million visitor arrivals in the Fiscal Year 2014-15. The Theme Park and Water Park have entertained guests with unique and never seen before experiences in the magical land created by Adlabs Entertainment Ltd. The parks witnessed visitors from not only regions in close proximity like Maharashtra and Gujarat but also other parts of the country like Delhi NCR, Bangalore, Rajashthan, West Bengal, Punjab amongst others.

     

    With growing popularity across the country, this summer Adlabs Entertainment Ltd. is all set to invite holiday – goers to their one-of-its-kind complete entertainment destination. Visitors can experience Imagica, Aquamagica and adding to the destination is the soon to open Novotel Imagica Khopoli that will have 287 rooms coupled with various other attractive facilities during their visit. Thedestination has been created to enable Indian families to enjoy international standard entertainment and value for money experiences without the need to travel overseas.

     

    On the occasion, Adlabs Entertainment CEO Kapil Bagla said, “We are extremely happy on crossing the 1 million visitor mark at our parks, Imagica and Aquamagica in the last financial year. We have already kickstarted the new financial year with the first few days of April hitting new peaks in terms of the number visitors with the Imagica 2nd Birthday Celebrations. We are targeting a 400 per cent growth over last April and are confident of achieving the same after witnessing an over a 300 per cent year on year growth in March ’15.”

     

     

  • Zee Action presents ‘South Ke Superheroes’

    Zee Action presents ‘South Ke Superheroes’

    MUMBAI: Carrying its core thought to entertain and engage their viewers, Zee Action is all set to allure action film aficionados with its latest series of “South Ke Superheroes”.

     

    The distinct film festival under the existing 9 pm ‘Fight Ki Night’ slot will showcase masala action flicks with larger than life stories and characters. With fifteen super hit South Indian movies in Hindi ‘South Ke Superheroes’ will commence  from 6 April to 24 April, Monday through Friday at 9 pm, only on Zee Action.

     

    South Indian films known for its rich screenplays, extraordinary cinematography and fast-paced action sequences have always generated massive audience interest. And to bring out the incredible energy and fresh talent, Zee Action has geared up with an exceptional line of blockbuster movies in this three- week-long festival.

     

    Starting from 6 April, raise a toast to the flashy flamboyance of South Indian cinema. Kick starting the festival with action thriller movie- Shiva: The Super Hero, the channel will also showcase comedy dramas like Yoddha No.1 and Daringbaaz. The festival also features romantic action film Arya Ek Deewana and Mohan Babu highest grosser No.1 Businessman. Other titles include, Dildaar-The Arya, Aaj Ka Gundaraaj and Aaya Toofan amongst others.

     

  • FRAPA appoints four format heavyweights to its general board

    FRAPA appoints four format heavyweights to its general board

    MUMBAI: The Management Board of FRAPA has announced the appointment of four new general board members: Mike Beale, ITV Studios’ executive vice-president of global development and formats; Lisette van Diepen, Sony Pictures Television’s vice-president of acquisitions; Grant Ross, Zodiak Media’s executive vice-president of global creative development and format acquisition; and Michael Schmidt, Red Arrow Entertainment Group’s chief creative officer.

     

    UFA Show & Factual CEO Ute Biernat has also been named as a lifetime FRAPA Ambassador in recognition of her 15-year contribution to the Association, which included a seven-year stint as FRAPA chair.

     

    Under Biernat’s tenure, FRAPA underwent a successful rebranding and restructuring programming, launching several new initiatives and expanding its suite of services to reflect the format industry’s rapidly evolving needs.

     

    The expansion of the general board follows last week’s announcement that Phil Gurin, president and CEO of The Gurin Company, and Jan Salling, chief operating officer and managing director of sales and acquisitions for Nordic World, have been named the new co-chairs of FRAPA. The appointment of four high-profile format executives signals Gurin and Salling’s determination to transition FRAPA into a dynamic new era, while intensifying its efforts to build a global community for, and serve as the mouthpiece of, today’s billion-dollar formats industry.

     

    Phil Gurin added: “Mike, Lisette, Grant and Michael bring to FRAPA a depth of experience and a knowledge of the global formats business that will be invaluable to us as we move into the next phase of our development. Not only are all four at the top of their game professionally, but they are also deeply committed to helping us build a fairer, safer, better regulated environment for the creation and trade of formats. Jan and I would also like to thank Ute for her tireless work on behalf of FRAPA. She has been a quiet inspiration to us all and we are delighted she will continue to fly the flag for FRAPA as a lifetime Ambassador.”

     

    Commenting on her appointment as FRAPA Ambassador, Ute Biernat said: “FRAPA is a unique organisation that has played a pivotal role in growing the formats business from a small sideshow to the main event of television into a billion-dollar global industry. I am delighted to have been a part of that journey and will continue to protect and promote our vibrant yet still vulnerable industry in my new role as FRAPA Ambassador.”

     

    Other board changes to have taken place in the recent restructuring include the appointment of Keri Lewis Brown, K7 Media’s managing director, to the FRAPA management board, where she takes over from Biernat. The FRAPA management board now consists of Gurin, Salling, Lewis Brown and FRAPA co-founder David Lyle, whose television career spans 30 years, 20 countries and top executive positions for National Geographic Channels, Fox and FremantleMedia.

     

    Beale, Van Diepen, Ross and Schmidt join existing FRAPA general board members Nicolas Smirnoff, director of Prensario Internacional, and Vivian Yin, chief representative and deputy general manager of Star China International Media.

     

    Biernat is the second FRAPA ambassador to have been appointed by the general board. The honour, which was first conferred on Robert Chua, CEO of The Interactive Channel, is awarded to leading industry figures whose time, knowledge and dedication has resulted in significant progress, projects or initiatives to the benefit of the global business.

     

  • Zee Action to celebrate Ajay Devgn’s birthday on 2 April

    Zee Action to celebrate Ajay Devgn’s birthday on 2 April

    MUMBAI: Movie channel Zee Action, will celebrate India’s most successful star Ajay Devgn 46th birthday with a special ‘Action Devgan’ day long fest. The channel known to pack a punch with its interesting line-up of action movies will air five super hit films of the actor back to back starting 9 am to 9 pm on Thursday, 2 April 2015.

    The ultimate action hero, Ajay Devgn known to display death defying stunts has already proved his acting prowess with two National Awards. With a view to entertain audiences, Zee Action is all set to showcase the crime drama Apaharan, directed by Prakash Jha and also stars Nana Patekar. Followed by Gundaraj, the film where he met his wife and talented actress Kajol. Next in the line is Aakrosh, directed by Priyadarshan, the film also stars Akshaye Khanna, Bipasha Basu, Paresh Rawal and Reema Sen in the lead roles. The intense actor’s debut film Phool Aur Kaante will air and the special will conclude with Ajay Devgn’s romantic drama Jaan starring Twinkle Khanna.

     

  • Sun TV Network presents ‘Comedy Awards 2014’

    Sun TV Network presents ‘Comedy Awards 2014’

    MUMBAI: Comedy is an integral part of an average Indian life. Like music, comedy also plays a pertinent role in entertaining the audience. South Indian films have a reputation of creating some of the biggest stalwarts in comedy. Despite its importance, when it comes to rewarding the work done by comedians there has not been much. All film awards will have just one or two categories for comedies. Incidentally music has its own awards as well. 

     

    This gap created the idea of coming up with an exclusive comedy awards for South Indian Movies (Tamil, Telugu and Kannada) by the comedy genre channels of Sun TV Network. The network has come up with ‘Comedy Awards 2014,’ a platform to honour all the comedians who performed outstandingly well in the year 2014. There are various categories in which artists will be honored 

     

    Comedy awards 2014 – Kannada  categories (Udaya Comedy)

     

    1.      Best comedy film of the year

    2.       Best comedian of the year – male

    3.       Best comedian of the year – female

    4.       Best comedy film director

    5.       Best comedy song of the year

    6.       Best comedy lyrics of the year

    7.       Best comedy dialogue of the year

    8.       Best comedian in a supporting role

    9.       Rising star of the year (comedy genre)

    10.   Comedy icon of the year 2014

    11.   Lifetime achievement award – comedy entertainer

     

    Comedy Awards 2014 – Telugu categories (Gemini Comedy)

     

    1.       Best comedy film of the year

    2.       Best comedian of the year – male

    3.       Best comedian of the year – female

    4.       Best comedy film director

    5.       Best comedy song of the year (lyricist/composer)

    6.       Best comedy dialogue of the year

    7.       Rising star of the year 2014

    8.       Comedy icon of the year 2014

    9.       Lifetime contribution for comedy in Telugu cinema

     

    Comedy Awards 2014 – Tamil categories (Aditya)

     

    1. Best comedy film of the year 
    2. Best comedian of the year – male
    3. Best comedian of the year  – female
    4. Best comedy film director 
    5. Best light hearted song of the year 
    6. Best light hearted lyrics of the year 
    7. Best comedy dialogue of the year 
    8. Rising star of the year 2014
    9. Comedy icon of the year 2014
    10. Lifetime comedy entertainer award

     

     

    Viewers of Adithya, Gemini and Udaya comedy will also have a chance to vote for their favourite comedian through SMS and Ballot boxes that will be kept at various strategic locations across these three states. Besides social media will also be used to amplify the awareness and participation.

     

    ‘Comedy Awards’ 2014 will be telecasted on the respective channels on 2 and 3 May 2015. While TVS XL Super HD is the presenting sponsor, Sharon Plywoods, Twin Birds and Ramraj are the associate sponsors.