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Category: Press Release

  • Republic Bharat’s gtvt doubles with 94% growth in the 3rd week of its launch

    Republic Bharat’s gtvt doubles with 94% growth in the 3rd week of its launch

    MUMBAI: In the third week of its launch, Republic TV BHARAT has built significant viewer engagement in the HSM Market.  The channel’s reach spiked by 50% garnering 96.08 million eyeballs. Bharat’s extensive focus on big stories nearly doubled the impressions delivering 142million impressions.  R.Bharat witnessed a double digit growth in the HSM market making it the fastest growing Hindi news channel.

     At 18.2 minutes per viewer R.BHARAT  continues to deliver higher time spent due to its exclusive news coverage. 

    On Saturday, 16th February, wide expanse of on-ground reporters captured the national sentiment after the Pulwama attack.Republic Bharat ensured non-stop coverage of the Pulwama martyrs’ final journey and India’s Last Salute to them.

    The coverage included reporters being present near Wagah Border as well as anchoring of shows from India Gate, which allowed the Bharat viewers to get a massive diversity in content while staying with the core sentiment and resolve of nationalism across the country.  Keeping the focus on Pakistan from The Hague, Republic Media Network’s Legal Editor was reporting live and getting non-stop exclusives on India’s strategy on the Kulbhushan Jadhav case at the ICJ from Netherlands. This added a different dimension to the Indo-Pak relationship post the Pulwama attack. 

    On 17th February, Republic Bharat’s anchor Sucherita Kukreti was live from Pulwama, where she spoke to CRPF jawans present during the convoy attack.  The energy, the resolve and the ‘josh’ in the CRPF Jawans at Pulwama despite the attack uplifted the sentiments of every Indian. 

    At a time when every Indian was thinking about what they could do to help isolate the enemy, Republic Bharat had launched a nationwide campaign to isolate Pakistan right from the local level, which got immense feedback. 

    From Bharat extensively covering the massive decision to cut off any extra water being given to Pakistan via River Ravi on good faith, to upholding it's belief in Rashtra Sarvopari, Bharat was at the forefront of reporting and taking a position that campaigned wholly for India’s interests and Nation First. 

    Ending the week on a big high in terms of content, Editor-in-Chief Arnab Goswami got the first interview with the Union Home Minister on 22nd February (Friday) wherein Mr. Rajnath Singh declared India’s decision to fight “a decisive battle” against terrorism post the Pulwama attack and reassured the nation on the way forward. 

    Through the week, there was an overwhelming feeling of Bharat echoing the sentiments of the people of India and the brave Forces by roaring: Rashtra Ke Naam and Nation First. 

  • Advertising Agencies Association of India &The Advertising Club announce the Awards Governing Council for ABBY Awards 2019

    Advertising Agencies Association of India &The Advertising Club announce the Awards Governing Council for ABBY Awards 2019

    MUMBAI: The 14th edition of the premiere Advertising Festival –  Goafest 2019, presented by Viacom18 is just around the corner and the preparations are in full momentum for the apex industry event and awards. Celebrating creative excellence in the Advertising and Media industry, the ABBY awards presented every year at the festival  is a key focus area for the fraternity to showcase their their best work. The Advertising Agencies Association of India &The Advertising Club have now announced the Awards Governing Council for the prestigious awards. 

     The  celebrated Awards Governing Council for the ABBY’s 2019 are. 
    Awards Governing Council  on behalf of The Advertising Club 
    •    Shashi Sinha: Chairman of the Awards Governing Council, ABBY Awards 2019, Secretary – The Advertising Club and CEO, IPG Mediabrands India
    •    Vikram Sakhuja: President, The Advertising Club & Group CEO – Madison Media & OOH – ‎Madison World
    •    Ajay Kakar: Chief Marketing Officer, Aditya Birla Capital
    •    Ajay Chandwani: Director, Percept Ltd
    •    Aditya Swamy: Head – Agency Partnerships , Google
    •    Sapangeet Rajawat: Head – Marketing, Hindi Mass Entertainment

    Awards Governing Council  on behalf of the Advertising Agencies Association of India (AAAI)
    •    Nakul Chopra; Chairman – Goafest 2019
    •    Ashish Bhasin: Chairman & CEO South Asia Dentsu Aegis Network – ‎Aegis Group plc
    •    Anupriya Acharya: CEO, Publicis Media India
    •     Rohit Ohri: Group Chairman and CEO, FCB India 
    •    Jaydeep Gandhi: Chairman & Director, Jaya Advertising

    Speaking on the focus of the AGC  for the upcoming edition, Shashi Sinha, Chairman of the Awards Governing Council, ABBY Awards 2019 & Secretary, The Advertising Club said  “The newly appointed Awards Governing Counicl is committed to ensuring that the awards are inclusive and have multi sectoral  representation.  The combined experience  and the expertise of the council is sure to ensure that  all aspects of the awards from jury selection  to jury deliberation and review and  winner announcement thereafter is conducted with the highest standards of due diligence.”       

    Speaking about the awards, Mr. Ashish Bhasin, President of Advertising Agencies Association of India (AAAI) said, “ABBY Awards have always been  the highlight of the festival and a key plaform for  the young minds from the industry to showcase the pioneering work done by them through the year . The awards governing council council formed to conduct this marquee awards includes industry thought leaders and media mavens who will come together to deliver another inclusive , highly represented  and  successful  year of the ABBY’s.”

    Speaking about the AGC appointment, Vikram Sakhuja: President, The Advertising Club said “Winning an ABBY has always been a careed defining moment  for and the awards have year on year ensured that only the best in class campaigns that have showcased effectiveness and creativity are lauded. The newly appointed Awards Governing Counicl will ensure that the ABBYs continue to live up to its repute of being the ultimate industry awards that celebrate meritorious campaigns.”

    Mr. Nakul Chopra, Chairman – Goafest 2019 said “ Every year ABBY’s have  not just recognized the best in best work done by the industry but also encouraged individuals from the industry to innovate and push boundaries to deliver the best creative campaigns.  We are sure that this year too will see  a lot of innovative work entered that will be judjed by a renowned  jury panel curated by the eminent Awards Governing Council.”  

    Presented by the Advertising Club and AAAI the Goafest 2019 will once again see the entire advertising and marketing fraternity soon come together in Goa in April 2019.  

  • Make your mother’s 50th birthday a perfect day for her

    Make your mother’s 50th birthday a perfect day for her

    Your mom’s birthday is coming soon and you want to make it a memorable day for her. You would want to compensate the day for not being able to be there around her always. If you are thinking of buying gold, it would be the best gift you could give. But, you don’t know what in gold to gift?

    Gold Chain

    A gold chain with a variety of designs which she could wear it with or without a pendant. You could also pair it with a cute and beautiful pendant. A chain adds to the existing beauty of the neck and adds a different kind of glow to the face. Wearing a gold chain without a pendant looks equally elegant.

    Gold Necklace

    Gold necklace is one of the perfect gold gifts you could buy. Choose from various gold necklace designs with weight you want to gift. Necklaces are every woman’s dream and it makes the look of the saree or dresses so elegant. There are beautiful designs to choose from, with different combinations of weights.

    Gold Bangles

    Bangles made from the yellow metal are just perfect. It is considered as one of the purest forms of traditional wealth; just not in the name of gold or money but also the way it is passed on from generations to generations. You could even select from gold bangle designs for daily use, ideal for your mother. 

    Gold Earrings

    Gold earrings, with diamond studded, just beautiful. The gold will melt her heart and the diamond will brighten her face.

    If you plan to buy gold online, there are various websites which are authentic and safe to buy from. You could even do your research from which site to buy from, comparing the prices from their price lists online. If you are worried about being cheated with the quality of gold, don’t worry, you can verify the certification of the gold.

    You can compare the making charges of different stores before you buy your perfect gift. Of course, you want it to be special for her, but you don’t want to spend extra or unnecessary cost which could be saved by buying the same design from a different store having less making charges.

    Buying jewelry online would reduce your cost because you wouldn’t be traveling to different stores and check their designs. And you don’t have be reminded of the benefits of shopping online if buying from a trusted website. The price of the jewelry online will be less than that of ones in the store, because they don’t have to spend on the store, on sales representatives, and related fixed costs.

    Yes, buying gold is not an easy decision because it includes weights, designs, making charges, then a quality certificate, 24 carats or 18 carats, what is the quality of the stones studded on the jewelry and what not. Relax, you don’t have to worry. The sales representative at the store will explain to you everything you want to know and the manuals and FAQs on the website will inform you about everything you must know while buying gold jewelry.

  • Gobble & Dewar’s web series ‘You got Chef’d!’ featuring chef Kelvin Cheung wins a food award for best digital content

    Gobble & Dewar’s web series ‘You got Chef’d!’ featuring chef Kelvin Cheung wins a food award for best digital content

    MUMBAI: Pocket Aces’ food channel Gobble won Gold at Talent Track 2019 for the Best Digital Content – Food for their web series ‘You Got Chef’d!’ in association with Dewar’s by Bacardi India

    The show features some of India’s most popular digital faces: Rannvijay Singha, Mithila Palkar, Shibani Dandekar, Sumeet Vyas and Dhruv Sehgal cooking street-style versions of their favourite dishes against celebrity chef Kelvin Cheung’s gourmet versions. All this over some banter and delicious food, topped with a perfect cocktail pairing, made by Ernest Reid – Dewar’s brand ambassador and celebrated mixologist.

    The show, across 5 episodes, amassed ~4,448,289 with an impressive 111:1 like to dislike ratio. As millennials move from celebrating gigantic occasions to celebrating everyday rituals like binge watching a web series or watching a sports match together, Gobble and Dewar’s conceptualized this series to ignite fun conversations through #DoubleIsBetter.

    Mr Anshuman Goenka, Marketing Head, Bacardí India said, “Dewar’s is heavily invested in enabling elevated experiences for millennials which are relatable. With ‘You Got Chef’d!’, we are experimenting with a new quirky platform which encourages them to pair gourmet food with whisky cocktails to enjoy simple occasions like bingeing, sports night etc. in a more effective manner. Both the award and the response that we have received will help us in expanding our efforts in this segment.”

    Commenting on the award, Sonalika Mehra, Head of Gobble said, “You Got Chef’d is our first-ever food web series and we’re ecstatic to have won a Gold! Our partnership with Dewar's is a perfect fit for the show, both in terms of audience and narrative. It’s an interesting time to be creating content because the digital audience is clearly open and receptive to new and interesting formats.” “We've got lots of interesting things lined up in 2019, so this has kicked off our year in great style,” she adds excitedly. 

    Talent Track awards recognize India’s digital content achievers each year. In its third edition held at Mumbai on 8th February this year, over 500 industry players including Hotstar, ALT Balaji, Viu, Zee5, Voot participated. 

  • Watch the nail-biting finale of suits – season 8 exclusively on Comedy Central

    Watch the nail-biting finale of suits – season 8 exclusively on Comedy Central

    MUMBAI: Over the course of eight seasons, SUITS has established itself as one of the best legal drama shows to air on television. The gripping storyline complimented by exhilarating cases through the years have kept viewers hooked on to find out what lies ahead.

    The finale of the series’ penultimate season is nearly here and fans couldn’t imagine a more thrilling climax to the season’s rollercoaster ride. Viewers can ‘Watch with the World’ the season 8 finale of SUITS at 12:00PM on Thursday, with a prime-time repeat on Saturday at 8:00PM only on Comedy Central!

    Here’s how the season unfolded;

    1) TWO SIDES OF THE SAME COIN – SAMANTHA WHEELER

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    Following the departure of Mike Ross (Patrick J Adams) and Rachel Zane (Meghan Markle), the show witnessed the arrival of the most cutthroat lawyer in the city – Samantha Wheeler played by Katherine Heigl. Locking horns with Harvey, Louis and Donna all within the first week of joining the firm, will come Robert Zane's right-hand man, Samantha means business. Competing with Alex Williams for the honour of getting her name up the wall, she’s carved the reputation of a dependable ally and ferocious foe who no one wants to mess with.

    2) THE ULTIMATE SHOWDOWN BETWEEN HARVEY SPECTER AND DANIEL HARDMAN

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    Harvey Specter has his way of getting things done but is he a victim of his own approach this time? Having broken the attorney-client privilege by disclosing information, Harvey finds himself threatened by none other than arch-nemesis Daniel Hardman. The firm’s co-founder at a time when it was simply called Pearson Hardman is out to destroy the firm and seeks that Harvey be banished from practicing Law. Harvey has never lost against Hardman in the past but will that change with his mistake?

    3) KATRINA AND BRIAN: SOMETIMES IT ISN’T HAPPILY EVER AFTER

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    Episode 15 titled ‘Stalking Horse’ came as a major shocker for fans worldwide. The bonding between Katrina and Brian seemed to be only increasing and it was causing major problems for the latter’s marriage. Brian then decided it was time to leave the firm and left. The finale episode will finally reveal to us what is next for Katrina and whether there is a possibility of Brian returning? Fans have been rooting for this relationship, the finale hopefully will give us some insights

    4) LOUIS LITT IS A CHANGED MAN

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    Louis Litt earlier this season was held at gunpoint by Maurice and since then had trouble sleeping with nightmares of Maurice shooting his pregnant girlfriend. With support from Samantha, Louis was seen confronting the bully. It was a powerful moment. Yelling at the man that he wasn’t scared of him diminished the power the attacker was holding over Louis. Robert Zane had warned Samantha and Louis that things can take a bad turn and this would not be the end. Will this be the end or will Maurice retaliate? The finale will tell us more!

    5) IS IT THE END OF DONNA AND THOMAS?

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    Sometimes things are too good to be true and that’s exactly the scenario with Donna and Thomas. They soon became the favourite couple of viewers and fans were keen on a wedding! Harvey too approved of Thomas and went out of his way breaking certain rules to get Thomas a great business deal. Donna spilled the beans to Thomas who backed out of the deal in the right time but it doesn’t end there. Thomas looked rather upset that Donna knew about the complex nature of the deal and still went ahead with Harvey’s proposition? Their bond seemed to have hit a rough road and this maybe the end of it. Thomas feels Harvey and Donna have always confined in one another and he has no place in her life. Will Donna and Thomas end their relationship? Tune into Suits Season 8 Finale to know what happens.

  • ‘Giant’ bicycles launched its flagship showroom in Mumbai in collaboration with Element Retail

    ‘Giant’ bicycles launched its flagship showroom in Mumbai in collaboration with Element Retail

    MUMBAI: World’s largest producer of high quality and performance bicycles – ‘Giant’, enters Indian retail cycle market with its first flagship store in Mumbai in association with Element Retail Pvt Ltd. Founded by two young and vibrant entrepreneurs Aditya Bafna and Varun Bagadiya in 2013, Element Retail has been steadily growing their portfolio and has become category leaders in swimwear and sports shoe segment. Element Retail has a license to distribute Giant bicycles Pan India. Catering to a large community of cyclists, fitness enthusiasts and athletes, Giant will bring together high-quality craftsmanship, technology and innovative designs under one roof.

    Sharing his thoughts on the new showroom launch, Aditya Bafna, Managing Director, Element Retail Pvt Ltd quoted, “The athleisure and fitness sector in India has gained tremendous popularity in recent years as more and more people have become fitness enthusiasts giving a huge scope for Giant to grow in India. According to "India Bicycle Market Outlook, 2021", bicycle market size crossed INR 5000 crore mark in 2015. There is a huge demand and great potential for international bikes that are a perfect blend of innovation and technology.”

    Aditya Bafna further added, “Based on the growth figures, we foresee new opportunities and continuous growth in the Indian retail cycle market. Giant Bicycles offers a wide range of on-road, X-road, off-road and youth cycles, along with LIV, an in-house woman oriented brand. Serving as an “all-under-one-roof” outlet, the brand also offers protective gears, bike gears, service gears, and components to address every biking need. An increase in demand for quality bicycles also caters to the ‘Go Green’ initiative in the country and could assist in curbing down pollution issues.”

  • Brand Vanesa ramps up its glam quotient; brings Bollywood superstar Kareena Kapoor Khan on board as its brand ambassador

    Brand Vanesa ramps up its glam quotient; brings Bollywood superstar Kareena Kapoor Khan on board as its brand ambassador

    MUMBAI: Vanesa Body Deodorants, the premium fragrance brand for the stylish and confident modern Indian women, has recently signed Kareena Kapoor Khan as its brand ambassador. The brand will also launch a TVC featuring Kareena to underline the resonance between its premium range of fragrances and the Bollywood superstar.

    The partnership is based on the values of style, beauty, and confidence shared by brand Vanesa and Kareena. Its choice of Kareena Kapoor Khan – one of the most graceful, stylish, and confident celebrities in the country – as its ambassador is in line with its core value proposition and is aimed at driving greater brand salience on a pan-India level.

    Speaking on the association, Kareena Kapoor Khan said, “Women want to feel confident, stylish, and glamorous whenever they go out, be it to an evening soirée or a mid-day brunch with friends. Vanesa is designed to perfectly cater to this need of not just smelling good, but also feeling good from deep within. Brand Vanesa suits my own personality, which is why I recommend it to modern Indian women who love themselves and also love to express themselves in a self-assured manner.”

    Mr. Saurabh Gupta, Director, Sales and Marketing – Vanesa Care, added, “Kareena is one of the biggest movie stars and youth icons in India, and exudes an aura of grace, style, and refinement that enraptures her fans. She is the perfect choice to represent Vanesa, our range of premium fragrances for new-age Indian women, as its brand ambassador. We are confident that this resonance between brand Vanesa and Kareena will also ring true with our target audiences across the country, and will give a big boost to our brand salience within the Indian market.”

    Established in 2007, Vanesa Body Deodorants is a premium fragrance brand designed for the evolved sensibilities of the modern, confident, and glamorous Indian woman. The brand currently offers contemporary and fashionable feminine personal grooming products under its three ranges: Shero, Queen, and Babe. 

  • Applause Entertainment’s ‘Rasbhari’ becomes the first Indian series to be officially selected for the Series Mania International Festival

    Applause Entertainment’s ‘Rasbhari’ becomes the first Indian series to be officially selected for the Series Mania International Festival

    MUMBAI: Applause Entertainment’s delightful coming-of-age series ‘Rasbhari’ is all set to create a new benchmark for Indian content, as it becomes the first ever Indian series to be selected for the Short Forms Competition at the prestigious Series Mania International Festival, in France.

    Series Mania International Festival, at Lille in France, brings together the most renowned names of the global series universe together on one common platform.

    Rasbhari has been selected alongside the best in the world for the Short Forms Competition, namely – Break Up (France), Drive (Singapore), Fourchette (Canada), Germain s'éteint (Canada), Hell Is Other People (Denmark), M (Argentina), People Talking (Spain), State of the Union (United Kingdom) and ZéroStérone (France). The global audience at Series Mania will also get to see the world premiere of two episodes of Rasbhari.

    Produced and co-created for Applause by Tanveer Bookwala, written by Shantanu Shrivastava and directed by Nikhil Nagesh Bhatt, ‘Rasbhari’ is a coming of age love story, set in the Hindi heartland of small-town Meerut. Shantanu’s sparkling writing with his delectable turn of phrase, delightful local dialect and wicked sense of humour, coupled with Nikhil’s deft direction makes every character in this delightful dramedy love story comes alive. Headlining a terrific cast of actors, the critically acclaimed actor, Swara Bhasker plays the stern English Teacher – Shanu madam, who is the object of attraction for not only our young hero Nand (Ayushmaan Saxena), but also the entire male population of Meerut. The show also features Rashmi Agdekar, Pradyuman Singh, Neelu Kohli and Chitranjan Tripathi in pivotal roles, and the title music has been composed by Chirantan Bhatt.

    “'We are delighted to represent India at the esteemed Series Mania International Festival, France. Good content has a global resonance, and our selection into the much sought after Series Mania Competition is a strong validation of this belief. Working in close collaboration with Team Applause, Tanveer, Shantanu and Nikhil have created a sparkling gem of storytelling, which is now finding an audience across borders and continents. We are excited to showcase this labour of love at the festival and are looking forward to stream it soon for viewers all over the world,” says Sameer Nair, CEO Applause Entertainment.

    Tanveer Bookwala, Founder – Creative Director of Ding Entertainment added, “Rasbhari (literally translated to ‘juicy’) is many parts sexy and all part social satire. We have created a delightfully quirky and heart-warming tale, set in the landscape of exotic small town India that we hope will appeal to prudes and poets alike.”

    Swara Bhasker adds, “The artiste in me was thrilled to be a part of a unique narrative like ‘Rasbhari’ and I’m now beyond thrilled to know that our series has been selected for the prestigious Series Mania International Festival! Thank you Tanveer and Ding for pulling this together, Shantanu for the writing, Nikhil for bringing it to life, my wonderful co-stars, especially Ayushmaan Saxena (Nand) and Applause Entertainment for their bold belief in us.”

    Rasbhari will be streaming soon on a digital platform near you.

  • Eros Now partners with Vindicia to further enhance the entertainment experience

    Eros Now partners with Vindicia to further enhance the entertainment experience

    MUMBAI: Today at Mobile World Congress, Vindicia, an Amdocs company (NASDAQ: DOX) and a leader in business-to-consumer digital services monetization, announced that Eros Now, a cutting-edge digital over-the-top (OTT) South Asian entertainment platform has selected Vindicia CashBox to enhance consumer experience. Through this alliance Vindicia CashBox will help in accelerating the subscriber growth of Eros Now around the world.

    Eros Now offers a vast library of over 12,000 Indian films, music videos, TV shows, original web-series and short-format content to more than 142 million registered users and 15.9 million paying subscribers. The platform delivers the best blockbuster movies in Hindi, Kannada, Tamil and Punjabi as well as Indian music, music videos, high-end digital original series and the recently launched Eros Now Quickie, a new short-form content segment.

    Commenting on the strategic alliance, Rishika Lulla Singh, CEO – Eros Digital said, “Eros Now has been a front-runner with its technological advancement and the only Indian player to have global reach. This alliance with Vindicia will enhance the consumer experience and offer seamless transaction capabilities. With changing consumer dynamics, the association will also help to provide subscriber intelligence that will bring business agility to continuously boost the overall video watching experience, thus driving consumer retention, global connecting and increasing subscriber growth.”

    Watch Ali Hussein, Chief Operating Officer at Eros digital, highlighting how Vindicia CashBox will enable Eros Now enhance consumer experience.

    “With the continued and growing traction of our media business in the Asia Pacific region, we are thrilled that Eros Now has selected Vindicia CashBox to support all aspects of their digital subscription business requirements,” said Darcy Antonellis, head of Media, Amdocs. “With the implementation of CashBox, Eros Now can immediately start to reallocate resources from digital services monetization to more strategic areas as they expand their offerings both within India and internationally, enabling them to more effectively sign-up new customers and retain existing ones.”

    As a leading provider in the entertainment technology space, Amdocs continues to execute on its media strategy, helping its customers deliver premium content services across multiple channels and capture a leading position in the digital economy. Vindicia CashBox is an extension of this industry leadership and addresses the demands of OTT and Internet companies to provide enhanced digital experiences while also driving higher subscription revenue growth.

    Vindicia CashBox is a SaaS-based digital subscription platform for digital goods that accelerates business growth via data-driven insights, improved customer acquisition and extreme ease of use for subscribers. Other benefits include scalability and reliability; big data and AI-based analysis; go-to-market flexibility; international and multiple payment options; and finance, tax and anti-fraud capabilities.

  • La Liga’s mega fixture, El Clasico will be available exclusively on Facebook Watch in India

    La Liga’s mega fixture, El Clasico will be available exclusively on Facebook Watch in India

    MUMBAI: El Clasico, the biggest club fixture in the world will be streamed live and free only on Facebook Watch on 3 March 2019 in the Indian subcontinent.

    La Liga signed a landmark deal with Facebook before the start of the 2018/19 season for telecast of all La Liga matches in the region.

    The legendary rivalry between Real Madrid CF and FC Barcelona is the most anticipated fixture for football fans across the globe. Fans in India can watch the match live and free on Facebook Watch in the early hours of Sunday morning.

    It’s been a La Liga season to remember, and one of the most competitive campaigns in Spanish top-flight history. FC Barcelona lead the way, but their great rivals Real Madrid CF are only 9 points behind ensuring plenty on the line when the two sides meet on the 3 March.

    Live studio coverage will be hosted by Joe Morrison. The popular presenter will be joined by former Real Madrid CF defender Michel Salgado and former English top-flight goalkeeper and fan favourite John Burridge.