ITV

Category: Press Release

  • Crosshairs Communication wins PR & SM mandate for Kiehl’s India!

    Crosshairs Communication wins PR & SM mandate for Kiehl’s India!

    New Delhi: Crosshairs Communication, the boutique public relations and social media agency, has bagged the PR and Social Media mandate for Kiehl’s India. The appointment of the agency was a result of a multi-agency pitch. 

    aKiehl;s, since 1851 provides unique natural ingredients solutions and personalizes  your targeted skincare routine. One can experience healthy nourished skin with Kiehl’s and look out for an assorted range of dermatologists  recommended solutions like hair care, body care  and other cosmetics.

    Crosshairs communications will be responsible for crafting and managing Kiehl’s key messages, and has a clear mandate to disseminate the richness of Kiehl’s products offering across Indian market. Also, the agency will manage end-to-end social media and handling of official Facebook and Instagram pages. The brand will strengthen the core expertise of the agency.

    On winning the mandate, Stuti Jalan Sureka, Founder, Crosshairs Communication, said “Crosshairs is delighted to be working with Kiehl’s India to cultivate relevant, compelling PR programs and social media campaigns tailored to bond with its target audience. We foresee our role in nurturing the momentum of the brand portfolio to build appeal for the brand. We look forward to the amazing times ahead.”

    Since its inception, the agency has handled PR and social media mandates for many clients in luxury, lifestyle, hospitality and corporate space. 

  • Ed Hauber Is Latest Addition to Digital Nirvana Executive Team, Joining as Director of Business Development

    Ed Hauber Is Latest Addition to Digital Nirvana Executive Team, Joining as Director of Business Development

    FREMONT: Signaling Digital Nirvana's continued momentum in the fast-growing market for compliance monitoring and metadata generation services, the company today announced the appointment of Ed Hauber as director of business development. Reporting to Russell Wise, senior vice president of sales and marketing, Hauber will oversee all business and solution development for major broadcasters in the U.S.

    Hauber is the latest in a series of recent executive appointments at Digital Nirvana. Earlier appointments include Wise in January, Anant Khanolkar as senior director of international sales in February, and Keith DesRosiers as director of sales solutions in April.

    "I worked with Ed at Volicon for 10 years, so I've had firsthand experience with his keen ability to develop successful business and technical solutions for leading broadcasters, as well as his expertise in winning new customers and completing successful deployments," Wise said. "Ed was the most productive member of the Volicon senior sales team, and he has outstanding insight into broadcasters' requirements for compliance logging and associated technologies. He'll be a huge asset as we continue to expand Digital Nirvana's sales and solutions leadership team."

    Before joining Digital Nirvana, Hauber served for three years as director of sales for Verizon Digital Media Services (VDMS), where he led the North American broadcast sales practice for the Volicon brand after it was acquired by VDMS. Prior to the acquisition, he was director of sales for Volicon for 10 years. Hauber has also held sales and marketing management positions with Pinnacle Systems and Truevision, and earlier in his career served as producer and editor for NBC TVSD in Miami. He holds a bachelor's degree in journalism and communications from Point Park University. 

  • Innovation is key in this age of constant change and disruption

    Innovation is key in this age of constant change and disruption

    MUMBAI: The Asia Video Industry Association (AVIA) welcomedover 180 delegates to the first Satellite Industry Forum (SIF) in Singapore since its rebrand from Casbaa in August 2018. On Monday, CEO Louis Boswell reiterated the importance of AVIA’s continued focus and support of the satellite industry in this period of great change and disruption, particularly in the areas of policy and regulation.

    SIFbrought togethermany of the mostinfluential leaders of the industry this year to discuss critical issues including regulatory discussions at WRC19, the raging spectrum wars among satellite operators, pricing, demand & supply, and the latest in “Newspace” activities.

    The need for innovation in order to stay relevant was a main point for keynote speaker, Steve Collar, CEO of SES. In his opening address, Steve said that“customers demand high quality video everywhere, anytime and on any screen. Satellite operators can play key roles in the digital era especially in integrating satellite with the Cloud andsupporting applications that will create more experience and value for the customers.”

    Pricing is still a challenge for the industry with overcapacity and increasing pressure on costs and this therefore increases the pressing need for innovation.  MitsutoshiAkao, Group President of Global Business Group of SKY Perfect JSAT noted that the “Asia region is a very tough market, so in order to survive, we need more cost-effective satellitesand that is one of the reasons we have launched a newhigh-throughput satellite.”

    The other prominent discussion of the day centred around spectrum wars. “Spectrum should be allocated to services that make highest and best use of it”, said Steve Collar. Chen Xun, EVP of APT Satellite added that a “C-band frequency war is inevitable. The industry has to fight harder to protect it especially in Asia where C-band is most viable.”  

    In the closing C-Suite panel,Lon Levin, President & CEO of GEOsharepredicted that “5G and the Internet of Things will happen faster than we are planning for.  This will be a great opportunity for satellite operators, many of which are already seeing an increase in data transmission business.  To take full advantage of the future flood of 5G needs, the satellite industry must develop ground segments that facilitate the transmission of 5G such that the choice between terrestrial and satellite becomes irrelevant.”

    Jim Simpson, CEO of Saturn Satellite Networks, advised that “in this era of dynamic change, the satellite industry needs to evaluate what it does best – delivering large amounts of capacity into areas without substantial terrestrial infrastructure, leveraging commercial electronics and taking advantage of economics and advancements, and focusing on market needs.”

    The Satellite Industry Forum was supported byAsiaSat, China Satellite Communications, Eutelsat, GEOshare, Hughes Network Systems, ILS, Integrasys, Marsh, Maxar, Newtec, NorthTelecom, Saturn Satellite Networks, SES, SpaceBridge, SKY Perfect JSAT Corporation and SpaceX.
     

  • Phonographic Performance Ltd. License Holders Can Now Play Popular Bengali Hits like ‘Amake Amar Mawte Thakte Dao’ & ‘Bholey Baba’

    Phonographic Performance Ltd. License Holders Can Now Play Popular Bengali Hits like ‘Amake Amar Mawte Thakte Dao’ & ‘Bholey Baba’

    MUMBAI: SVF Entertainment needs no introduction. As West Bengal’s premiere record label, and Eastern India’s largest film distributer, the company is a media powerhouse with the rights to scores of movies and hundreds of popular Bengali songs. In a major strategic decision to monetise their public performance and radio rights across India, the company has signed an exclusive agreement with PPL, India’s largest collective rights management organisation.

    The said agreement will make SVF a member of PPL, which has seen rapid growth in membership over the past year. The music licensing company currently represents 320+ music labels with more than 1.5 million international and 0.8 million domestic songs in their repertoire. The signing on of SVF will further expand the company’s foothold into the growing East Indian market. For PPL’s thousands of license holders, this new agreement will mean the legal right to publically perform a plethora of Bengali dance hits like Dhaker Taale, O My Love and Benche Thakar Gaan, among others.

    Mr. Mahendra Soni, MD, SVF Entertainment, reportedly said “Joining hands with PPL in India directly helps us focus on our core creative business. Earlier we were monetizing in parts ourselves. PPL has right teams and digital tools for them to enable monetize in a larger scale. The revenues we earn from public performance & radio, will plough it back in new talent and creating more hits.”

    Commenting on this massive deal, Mr. Rajat Kakar, CEO & MD of PPL India said “SVF commands a lion’s share in Bengali music and they are the largest media and entertainment house in the East. The signing of SVF Entertainment is a big milestone as it takes us to No.1 position in the East Indian market. We are proud to associate with them”

  • Crosshairs Communication wins PR & SM mandate for Kiehl’s India

    Crosshairs Communication wins PR & SM mandate for Kiehl’s India

    MUMBAI: Crosshairs Communication, the boutique public relations and social media agency, has bagged the PR and Social Media mandate for Kiehl’s India. The appointment of the agency was a result of a multi-agency pitch. 

    Kiehl;s, since 1851 provides unique natural ingredients solutions and personalizes  your targeted skincare routine. One can experience healthy nourished skin with Kiehl’s and look out for an assorted range of dermatologists  recommended solutions like hair care, body care  and other cosmetics.

    Crosshairs communications will be responsible for crafting and managing Kiehl’s key messages, and has a clear mandate to disseminate the richness of Kiehl’s products offering across Indian market. Also, the agency will manage end-to-end social media and handling of official Facebook and Instagram pages. The brand will strengthen the core expertise of the agency.

    On winning the mandate, Stuti Jalan Sureka, Founder, Crosshairs Communication, said “Crosshairs is delighted to be working with Kiehl’s India to cultivate relevant, compelling PR programs and social media campaigns tailored to bond with its target audience. We foresee our role in nurturing the momentum of the brand portfolio to build appeal for the brand. We look forward to the amazing times ahead.”

    Since its inception, the agency has handled PR and social media mandates for many clients in luxury, lifestyle, hospitality and corporate space. 

  • ShemarooMe Recognised as the “Best Newcomer” at OTTv Mumbai 2019

    ShemarooMe Recognised as the “Best Newcomer” at OTTv Mumbai 2019

    MUMBAI: ShemarooMe, the one-stop destination for blockbuster Bollywood, Regional, Devotional, Classic and Kids’ content, added another feather to its cap as it received recognition of being the ‘Best Newcomer OTT’ at the 2nd edition of OTTv MUMBAI 2019’.

    The recognition was bestowed in the presence of key players and prominent personalities from media and entertainment industry. OTTv Mumbai 2019 felicitated brands that proffer a connect with the Indian audience.

    ShemarooMe, which was launched earlier this year was conferred the endorsement on its remarkable entrance in the Indian market. It redefined the rules of the OTT game, by specifically targeting markets beyond metros with its devotional and other region-specific content. The brand also emboldened its presence by entering the US market in April 2019 to cater to the Indian American audience in the country.

    The ShemarooMe OTT app can be downloaded through Google Play, the iOS App store or online at http://shemaroome.com/,and is available on Amazon Fire TV Stick and Apple TV.

  • Long Live Music: Vh1 India and MTV Beats celebrate World Music Day with the first ever 24-hour Facebook Live music festival

    Long Live Music: Vh1 India and MTV Beats celebrate World Music Day with the first ever 24-hour Facebook Live music festival

    MUMBAI: “Where words fail, music speaks”, Hans Christian Andersen’s words perfectly define the eternal importance of music that unites people across cultures and traditions. As the nation celebrates unique melodies, this World Music Day, the two pioneers of musical entertainment – Vh1 India and MTV Beats come together to present India’s first-of-its kind 24-hour online music festival. The two brands are set to accomplish this incredible feat with an initiative, #LongLiveMusic that brings together 40+ distinguished artists to perform live across different genres, on Facebook

    Starting from the midnight of June 21, Vh1 India and MTV Beats will host a reputed bunch of artists, ranging from Bollywood sensations such as Aastha Gill, Shahid Mallya, Arjun Kanungo, Aparshakti Khurana, Darshan Raval, Akasa, Amit Misra and Tony Kakkar to popular Indie musicians like Sickflip, Fuzz Culture, Su Real and Seedhe Maut, and many others, who will create a perfect blend of diverse music along with some grooving numbers. The closing act by DJ Zaeden will bring an end to the marvellous celebration of World Music Day on the midnight of 22nd June 2019.

    “Vh1 India and MTV Beats are powerhouses of music entertainment. Both brands have stayed ahead of the curve through specially curated formats and programming innovations that have successfully secured a loyal audience. As we take a giant leap ahead to celebrate our love for music, we are happy to have Facebook as a partner in accomplishing this huge feat of India’s first ever 24-hour live musical fiesta. ‘Long Live Music’ is a clutter-breaking digital initiative that aims to bring together fans of diverse music genres at one place”, said Ferzad Palia, Head – Youth, Music & English Entertainment, Viacom18.

    “For artists today, Facebook is more than a profile with a bio and a link.  It’s an extension of their authentic creative self and has come to be regarded as an essential space for artists to share their work, especially so for many independent artists. We are happy to and support media channels creating new content formats that are immersive and interactive and brings people together for their love for music” said Manish Chopra, Director and Head of Partnerships, Facebook India

    The music aficionados are in for a one-of-a-kind celebration, this World Music Day a Vh1 India and MTV Beats join hands for India’s first and longest Facebook live music gala. Tune into the official Facebook pages of Vh1 India and MTV Beats from the midnight of 21st June to be a part of the 24-hour fiesta of live performances by the extravagant artists celebrating our love for music.

    Revel in the spirit of this World Music Day as Vh1 and MTV Beats India present the longest Facebook live musical celebration.

  • Nepa names Esha Nagar managing director in India

    Nepa names Esha Nagar managing director in India

    MUMBAI: Nepa, a leading Consumer Science company offering customer experience and marketing optimization solutions, has named Esha Nagar Managing Director within Sales for Nepa India.She will be based in Mumbai and will oversee Nepa research and client development efforts across a range of vertical industries. Nepa AB will continue to maintain a separate Product Operations Unit in Mumbai responsible for servicing global clients.

    Esha has been with Nepa as a Director for two years and previously oversaw the Sales and Marketing vertical in India.She brings vast experience through her multiple stints at Kantar & Nielsen prior to Nepa, where she led the West Region Media and Digital practices, among other roles. Over her career, Esha has worked in both the research focused consulting side and business development space in the industry. Her work cuts across multiple verticals like Consumer – Retail panels, Digital focused solutions, Path-to-Purchase Understanding & Media Effectiveness.

    Esha holds an MBA from the Nirma Institute of Management.

    Quote from Esha Nagar

    “I am really excited to take up this new role at Nepa. The company’s client focusand entrepreneurial culture are ideally suited to success in today’s dynamic consumer science world.One of the key focuses for Nepa India will be to bring in meaningful solutions for the fast-evolving content industry, and we are already well along on that journey. I look forward to help our clients with agile & relevant solutions.”

    Quote from Fredrik Östgren, CEO

    “I am very excited to take the next step in our journey in India. We have shown tremendous growth and yet we are just scratching the surface. Esha, with her drive, passion and know-how within Consumer Science, will help further accelerate our expansion. I couldn’t be happier about her appointment as our new Managing Director of sales and about the future that lies ahead.”
     

  • Deep-sea thriller ‘The Meg’ premieres on HBO and HBO HD

    Deep-sea thriller ‘The Meg’ premieres on HBO and HBO HD

    Mumbai: Deep in the Pacific looms a prehistoric terror, awaiting an unassuming team of scientists on an undersea expedition. Join action superstars Jason Statham and Ruby Rose as they dive into director Jon Turteltaub’s adrenaline-filled sci-fi extravaganza! Stack some popcorn and gear up for ‘The Meg’ premiering this Sunday, 23rd June at 1pm and 9pm on HBO & HBO HD, co-powered by Xiaomi and driven by Compass Trailhawk.

    Faithful to the premise of Steve Alten’s 1997 book, Meg: A Novel of Deep Terror, a group of international scientists embark on an undersea observation program, only to face their worst nightmare. Trapped in their damaged submarine in the depths of the vast ocean realm, they try to escape – but in the way is a snapping 75-foot long primeval shark, the Megalodon! Thought to be extinct millions of years ago, this blast from the past is ready to feed its appetite. But will Statham’s action-happy rescue diver Jonas Taylor go down without a fight? If you’ve been on a steady diet of man vs. giant creature flicks, you know where this one goes!

    ‘The Meg’ is an action caper that combines creature feature, with a dash of comedy and horror in the most entertaining way. This deadly adventure showcases visual effects that makes the underwater experience and action seem life-like. The movie also stars award-winning Chinese superstar Li Bingbing, and American television favourite, Rainn Wilson.

    The film is a perfect summer entertainer you’ve been waiting for! HBO and HBO HD bring the exciting prehistoric shark fare, ‘The Meg’ on Sunday, 23rd June, 1pm and 9pm. Check out HBO India page on Facebook, Twitter and Instagram to know more about the super cool activities for #MegonHBO, for fans! 

  • 237 EXHIBITORS AND 7,429 PROFESSIONALS ATTENDED COSMOPROF INDIA MUMBAI 2019

    237 EXHIBITORS AND 7,429 PROFESSIONALS ATTENDED COSMOPROF INDIA MUMBAI 2019

    Mumbai: Cosmoprof India Mumbai closed the 2019 edition with excellent results, reflecting the constant growth of the cosmetics industry in India: from 107 exhibitors in 2018, 237 exhibiting companies from 23 countries and regions took part in the 2019 edition. Compared to 3,898 attendees last September, 7,429 professionals attended the three days of the event this year. 

    "These figures well represent the growth of Cosmoprof India, compared to the preview edition of September 2018, thanks also to the new location, the Bombay Exhibition Center, with a richer exhibition offer – declares Enrico Zannini, General Manager of BolognaFiere Cosmoprof. – Cosmoprof India does not stop there: this year's success bears witness to the enormous potential of this event, in a constantly growing market – in the period between 2018 and 2023 an overall growth of 9.7% is expected, with significant growth rates in particular for the perfumery sector (+ 19.6%) and for make-up (+ 13.1%). To facilitate networking and business between companies and international and local operators, for the next edition we will increase the display area available to exhibitors, focusing on manufacturing, a key sector of the cosmetics industry in India. We are sure that these are the first steps for the development of an event, which will soon become a reference appointment for the beauty sector in India.” 

    Mr Yogesh Mudras, Managing Director, UBM India said, “We are impressed with the immense success of the debut edition of the Cosmoprof India Show. It is indeed an amazing achievement to organize a show of this caliber in such a short while since the preview edition. Cosmoprof India proudly encourages a Made in India concept of beauty: We wish to do so by setting new standards for the sector through the immense amount of exposure and networking between local and global brands. This give and take will no doubt inspire new ideas, innovations, technology and solutions and will play its part in making the market set to reach the projected valuation of USD 35bn even before 2035.” 

    Cosmoprof India has hosted the best of local and international companies for all sectors: ingredients and raw materials, machinery, OEM, contract manufacturing and private labels, primary and secondary packaging, service providers, finished products – divided into Perfumery and Cosmetics, Beauty Salon and Spa, Hair, Nail and Natural & Organic. Country pavilions from Italy, USA and South Korea exhibited on the show floor, too. 

    Over 100 top buyers have been invited to the event, as part of the Buyer Program, a consolidated tool for all the events of the Cosmoprof platform. Particular attention was paid on the one hand to retailers and salon owners from the main Indian states, on the other to key markets for the local cosmetics industry – China, Czech Republic, Kenya, Malaysia, Saudi Arabia, South Africa, Spain, Thailand and United Arab Emirates. 

    Great success for the eight seminars of CosmoTalks, with the involvement of 20 international speakers and 800 participants. The issues analyzed by the partners of the initiative – BEAUTYSTREAMS, CENTDEGRES, EUROMONITOR INTERNATIONAL, KLINE & COMPANY, MINTEL, ONELINE WELLNESS, STYLESPEAK and WGSN – provided companies and professionals with interesting suggestions, helping them to identify the trends that are influencing the Indian market and to understand which are the most suitable strategies to face the consumers’ demand for sustainable products.At Cosmoprof Onstage, selected exhibiting companies – DERMAPEN, DNG GROUP with BARBA ITALIANA, LOOKX, PEVONIA INTERNATIONAL, RICA and SWATI – presented their products and services to operators and buyers, with live demonstrations. 

    Cosmoprof India Awards rewarded exhibiting companies that are investing in research and innovation, to present new proposals to Indian consumers. The winners, chosen by a jury of 11 international cosmetic industry experts, were announced at the Cosmoprof India Gala Night, on Wednesday, June 12. The international trend agency Beautystreams contributed to the initiative; the exclusive trophy was created by centdegrés, global design agency. 

    New products, innovations, trends and the most significant initiatives of the event were shared by the five Official Bloggers of Cosmoprof India 2019, who involved their followers – about 1 million fans – in the international Cosmoprof community. The 2019 edition has received considerable feedback on the main social media, too – instagram, facebook and linkedin: since last year, the official pages of the event have reached over 62,000 followers. 

    The key trends of the local market are the subject of the CosmoTrends report, prepared with the participation of Beautystreams, one of the most interesting content for professionals participating in all the Cosmoprof events. The initiative aimed at highlighting the most recognizable trends at Cosmoprof India Mumbai, chosen by Beautystreams trend scouters. Thanks to CosmoTrends, buyers, journalists and influencers will have an exhaustive overview of what is new for the beauty universe in India. 

    Among the most appreciated areas in the event, #VibrantIndia: The Scented Fabric Play, in collaboration with centdegrés. The installation offered a new perspective to understand the potential of the Indian market, starting from the culture and traditions of the country. To the thousand colors and fabrics that represent India all over the world, centdegrés has combined the scents which have always made the country recognizable, offering visitors the opportunity to personalize a candle. 

    Next appointment with the Indian market trends is for the next edition of Cosmoprof India, from 2 to 4 September 2020.