ITV

Category: Press Release

  • Epic on unveils digital quiz game ‘Epic IQ Panga’

    Epic on unveils digital quiz game ‘Epic IQ Panga’

    MUMBAI: EPIC Channel, an infotainment brand known for its premium Indian factual entertainment content recently announced their upcoming TV show – ‘EPIC INDIA QUIZ CHALLENGE’, a distinctive India-themed quiz series for young minds from classes 5th – 10th. The show aims at finding children with the highest ‘IQ’- India Quotient, and will be hosted by the sensational and ever-affable Meiyang Chang.

    Prior to the show launch, EPIC brings a real-time taste of the series for audiences of all ages with its first foray into the world of mobile gaming- ‘EPIC IQ PANGA’ – a daily digital quiz about India, that can be played on the EPIC On smartphone app. People across India can sign up for EPIC On and participate in the mobile quiz at 8:30 pm every night, and stand a chance to win exciting prizes every single day.

    The EPIC IQ Panga is an India-based quiz with questions from the world of sports, mythology, culture, history, current affairs, and more. Users need to answer a set of 10 questions about the country as fast as they can to get the highest score possible. The EPIC IQ Panga gets even more exciting with a LIVE leaderboard and trivia about the quiz played where one can see daily, weekly and monthly winners.

    Brands like Involve Your Senses, Club Mahindra, KidZania, Furtados School of Music, and Crossword have come on board to gratify the winners with some exciting prizes and at the end of the quiz period, one lucky winner stands a chance to win the BUMPER Prize- a Smart TV by METZ Premium German Televisions.

    EPIC Channel has always been dedicated to bring content based on India for Indians and now with the quiz show in the pipeline the channel is reaffirming their commitment towards providing India- based infotainment.

  • Khadim’s completes its #LetsTakeAStep campaign with great success

    Khadim’s completes its #LetsTakeAStep campaign with great success

    MUMBAI: The advent of the festive season means shopping for new clothes, jewellery, accessories and shoes. It is a joyous and celebratory time for most of the citizens. But what about those who are a little less privileged than others? To address this issue and bring smile to a few this festive season, India’s leading homegrown footwear brand Khadim’s had undertaken a unique campaign, #LetsTakeAStep in association with Hope Kolkata Foundation and Rotary Club of Calcutta Innercity, through which they provided shoes to the street dwellers and lesser privileged of the city. The campaign culminated with Khadim’s distributing the shoes to recipients in the presence of Mr Amit Gope (Head Marketing, Khadim India Ltd), Ms. Geeta Venkadakrishnan (Director, Hope Kolkata Foundation) and glamorous actress Srabanti Chatterjee.

    Conveying his thoughts on this social activity, Mr Rittick Roy Burman, Director, Khadim India Ltd, said, “It gives me great joy to announce that we have successfully completed the #LetsTakeAStep initiative. The main aim of this initiative was to bring smile on the faces of those who cannot afford even a basic necessity like a pair of shoes. We are extremely glad that our initiative was met with such great response in its very first year. I would like to thank each and every person who participated and donated their shoes for a noble cause. I would also like to applaud the efforts of the Khadim’s family for coming up with this idea and completing it successfully. This was a one-of-a-kind initiative from Khadim’s, and I hope it grows every year.”

    There are thousands of people across the city who walk barefoot in rain, heat, cold and are subjected to blisters, cuts and broils every day. Moreover, they contract various diseases and infections by walking bare feet. The campaign urged the citizens to donate their old shoes in wearable condition at select Khadim’s outlets. Over ­­­­­2259 shoes were collected from the month-long campaign and for every 2 pairs of shoes, Khadim’s donated a new pair.

    Actress Srabanti Chatterjee added, “I think this is a really nice initiative by Khadim’s. I would like to congratulate them. It is overwhelming to see the smile on the faces of the recipients.”

    Ms. Geeta Venkadakrishnan, Director, Hope Kolkata Foundation, added, “This was a very good initiative undertaken by Khadim’s and we are extremely proud to be a part of it. There are those unable to afford basic needs like food, clothes and shoes. We want to thank Khadim’s for taking note of this issue and coming forward with donations. We will ensure that the collected shoes reach the ones in need.”

    Mr Amit Gope, Head Marketing, Khadim India Ltd, further added, “#LetsTakeAStep was derived from our company mission ‘to be in every Indian step’. I was extremely moved by the stories I heard from Hope Foundation about the thousands of people who go bare feet in Kolkata itself, not to mention children who even travel to school without shoes. Our objective for this campaign was not only to help people don a pair of shoes but also to promote foot hygiene. We look forward to organizing this activity pan-India and make it bigger and better in the coming years.”

    Attached is a press release photos for your perusal. Please let us know in case you need more details.

  • Don’t settle, says Jeep as it drops a new beat in their campaign – “Under the Hood” by Digitas India

    Don’t settle, says Jeep as it drops a new beat in their campaign – “Under the Hood” by Digitas India

    MUMBAI: When it comes to selecting a vehicle, consumers are often left in the dark with features being the only differentiator between a good SUV and a great one. To bridge the gap, the 75+ year-old legend – Jeep, tapped into an upcoming trend in Indian music, hip hop, to create its latest and most-upbeat campaign – Under the Hood, to talk about the features that make the Jeep Compass a legend.

    The digital campaign, that has been conceptualized and executed by Digitas India, comprises a series of seven short videos that promote unique aspects of the Jeep Compass and how it stands apart from the clutter. Set against intriguing animations, the video rap series simplifies complex engineering concepts to entertain and educate viewers on every feature that a great SUV must have. Urging viewers to look beyond nomenclatures and labels, the series aims to create a new generation of informed customers through head-bobbing rhythm and rhymes. 

    Released across multiple social platforms, the music videos have garnered over 7.6million views and still going strong.

    Commenting on the latest communication series, Rahul Pansare, Head of Marketing & PR, Jeep India said: “The SUV category is cluttered and they all look the same. But, that’s not us. Our objective is to bring the best product to those who’re looking for the real deal. The real deal is in the performance & capability which is not visible from the outside. Jeep Compass is different from within. With this campaign, we want to define what an SUV really means. All we want is for customers to look under the hood and take an informed decision when buying an SUV.”

    Adding his views, Mark Mcdonald, EVP & Head of Creative, Digitas India said: “With a legendary brand like Jeep, our effort has always been to create content that’s authentic, relevant and inspires consumers to step into the Jeep lifestyle. With Under The Hood, the challenge was two-fold – create an interesting story from something that’s traditionally been a jargon-filled communication in the category; and then tell that story in a unique and interesting way. The Under The Hood campaign managed to do both in a refreshing and engaging way. Using rap and hip-hop, one of the hottest music genres in India right now, helped take the message far beyond just auto enthusiasts to a much wider age group and audience.”  

    The team behind the campaign included upcoming rap artists Illa Straight, who has performed in India and the United States and opened for global stars like Akon and Flo Rida,and,Deane Sequeira, one of India’s budding rapper, and songwriters. 

    On the unique opportunity that was presented by this digital campaign,Priyanka Prashar Narula, Co-Founder & Creative Producerat Isana Productions Inc. commented: “It was one of the most exciting projects for our team at Isana. Marrying contemporary rap with edgy visuals was a thrilling experience!We had a roll shooting this one, and are greatly proud of our association with Digitas India & Jeep.”

  • &PrivéHD celebrates two years of nuanced cinema with a special line-up of never-seen-before movies on Indian television

    &PrivéHD celebrates two years of nuanced cinema with a special line-up of never-seen-before movies on Indian television

    MUMBAI: To new emotions, new revelations, new stories and to the new beginnings! It’s celebrations galore as &PrivéHD, the premium destination for nuanced cinema, enters its third year of showcasing stories that go beyond the obvious. To commemorate this momentous occasion and the start of a new chapter, the channel is set to present a special day-long binge of new and refined tales with Privé Embark, this Sunday, September 22 from 9AM onwards.

    Starting with ’55 Steps’ which is based on a true story, the film features the Academy Award nominee Helena Bonham Carter essay the role of Eleanor Riese where the colourful psychiatric patient teaches her work-obsessed lawyer a thing or two about life.

    A neo-noir comedy starring the award-winning actor Bruce Willis and Reece Daniel, ‘Assassination of a High School President’ is the unusual story of a popular high school sophomore and the school’s newspaper reporter uncovering a pressing conspiracy that leads them to the school’s President himself.

    With a 7.0 rating on IMDB, ‘House Of D’ is a coming-of-age comedy-drama that revolves around the life of an artist in Paris where a grown man reflects on his adolescence and discovers who he really is.

    The exciting line-up also features the comedy-drama that revolves around the life of a struggling actress, ‘Winter Passing’ starring the Golden Globe Nominee Zooey Deschanel in the lead role.

    Another is a family-drama starring the Academy Award Nominee Holly Hunter ‘Breakable You’, which follows the lives of the Wellers – a New York-based family as they come to terms with one another.

    Lastly, bringing a road trip comedy-drama ‘Boundaries’ which stars the Academy Award winner Christopher Plummer and Vera Farmiga in stellar performances, the film revolves around the fractured ties of a single mother and her estranged father as they rekindle their relationship in a rib-tickling journey.

    Launched on September 24, 2017, &PrivéHD has brought a series of innovative content blocks for the connoisseurs who delve deeper into each movie as they uncover the many layers of storytelling.  While ‘The Unchartered Side’ introduced the viewers to world cinema in its native language, ‘The Winning Side’ showcased a stellar line-up of Academy Award-winning movies. With critically-acclaimed and award-winning titles that include Slumdog Millionaire, Erin Brockovich, The Imitation Game, Django Unchained and The Godfather, &PrivéHD has truly carved a niche and set a benchmark for those who appreciate compelling cinema.

    For those who appreciate nuanced cinema, &PrivéHD brings riveting and award-winning films that stimulate the minds and bring alive the other side of the story with Zee Prime English HD Pack comprising – &PrivéHD, Zee Café HD, &flix HD, LF HD is priced at Rs 25/-.

  • Dream Theatre wins Licensing Mandate for ‘Little Singham’

    Dream Theatre wins Licensing Mandate for ‘Little Singham’

    Mumbai:  India’s homegrown hero will now be within an arm’s reach as Dream Theatre Pvt.  Ltd., India’s foremost licensing and branding representation company, has won the mandate for licensing and merchandising for Little Singham, a show inspired by the popular Hindi film Singham. 

    Reliance Animation & Rohit Shetty Picturez’s Little Singham, was launched in collaboration with Discovery Kids in summer 2018. It soon became the country’s favorite show in a very short span of time and helped propel Discovery Kids ratings, making it the fastest-growing channel in the kids' genre in 2018. The Little Singham Mobile Game has further added to the IP’s success,  hitting the top of the charts in the Arcade section by garnering more than 10 million downloads. The show is broadcast in English, Hindi, Tamil and Telegu and continues its trailblazing success story.

    The  Licensing and merchandising partnership with Dream Theatre will further extend the franchise by building a large and comprehensive licensing portfolio comprising toys, apparel, back to school, footwear, fashion accessories,  bags, sporting accessories, FMCG promotions, retail partnerships and more.

    “Little Singham is a phenomenal success story, showcasing the coming together of the best in business in India and Dream Theatre is thrilled to manage the licensing portfolio for the franchise. It has all the tick marks of engaging Indian storytelling, vast content library, popularity and platforms, making it a top licensing choice for partners,” said Jiggy George, Founder & CEO, Dream Theatre Pvt. Ltd.

    Commenting on the partnership Tejonidhi Bhandare, COO, Reliance Animation,  said, “We are excited to work with Dream Theatre to bring Little Singham products and services to our fans. The licensing program will offer them another opportunity of engaging with the brand beyond the screen and make Little Singham a part of their lives with authentic products across a wide-ranging portfolio.”

  • Dual honours awarded to brand IndiaFirst Life stand testament to its evolution

    Dual honours awarded to brand IndiaFirst Life stand testament to its evolution

    MUMBAI: Sonia Notani, Chief Marketing Officer (CMO) – IndiaFirst Life, was named among the ‘Super 30’ – CMO Honor Roll by IAMAI and iProspect, at a ceremony in Mumbai on September 13, 2019. The handpicked list aims to recognise the contributions of marketing leaders across industries in charting the course of the respective brands they are at the helm of.

    The recognition comes as a validation of the company’s approach to redefine the manner life insurance is perceived, which is all about life’s welcome possibilities insurance helps prepare for, or a “life that is full of certainties”. Over a last couple of years, the organisation has run multiple, quirky yet relatable campaigns under this positioning. 

    Days earlier, IndiaFirst Life was recognised as the “India’s Most Admired Brand 2019” at the Ideas Fest 2019 in Delhi for a whole new perception infused into the idea of life insurance. The honour is testament to the growth, innovation, goodwill and trust the brand has built in its just close to decade-long existence, among brands in the life insurance sector with a vintage.

  • Golden Star Ganesh to make a special guest appearance on this weekend’s episode of Comedy Khiladigalu Season 3

    Golden Star Ganesh to make a special guest appearance on this weekend’s episode of Comedy Khiladigalu Season 3

    MUMBAI: The recently launched Comedy Khiladigalu Season 3, a show that outperformed as the best weekend best is hosted by Master Anand, who has charmed families across Karnataka. As the host of Comedy Khiladigalu, Master Anand will bring the perfect mix of entertainment to the show with his versatility and humor. The esteemed judges panel, Jaggesh, Rakshita and Yograj Bhat, will scrutinize talent to arrive at the best entertainment for a show that will leave the audience in splits.  For the first time ever, the contestants from Season 3 will get a once-in-a-lifetime opportunity to perform in front of Golden Star Ganesh. Watch this ultra-special episode only on Zee Kannada’sComedy Khiladigalu Season 3 on 21st and 22nd of September starting 7:30 PM only on Zee Kannada and Zee Kannada HD. 

    With the Actor Ganesh’s countless achievements in the Kannada film industry, he remains to be every emerging artist’s role model today. Stepping on the stage with humility, Ganesh enunciated about how this brings back memories of his journey in the television industry. He appreciated all the contestants of the show for their amazing talent and the efforts that they have sowed to reap the benefits of performing in front of one of the best judges in the Kannada industry.The judges welcomed Ganesh by acknowledging that his presence alone has made this a golden week for the Comedy Khiladigalu Season 3. 

    Commenting on his visit to the sets of Comedy Khiladigalu Season 3, Golden Star Ganesh said, “Performing has been my way of life and I am honoured to be able to share the same with our budding talent from Comedy Khiladigalu Season 3. It is heart-warming to see the potential across every age-group and profession, and the courage it takes to pursue this for the future. I thank the team for including me in their journey of success.”

  • “Balla Ram & Ball-Adams” make their debut on Star Sports

    “Balla Ram & Ball-Adams” make their debut on Star Sports

    MUMBAI: Star Sports – India’s leading sports broadcaster is constantly striving to find innovative and creative ways to bring sports closer to its wide gamut of viewers.

    Breaking away from the norm, Star Sports introduced animated storytelling with a bat and ball as humanized characters that help break the clutter and drive recall for the ongoing contest between India and South Africa.

    Conceptualized by the in-house creative team at Star Sports, the campaign builds on using a visual identity that will cater to fans of all ages. The TVCs created a unique identity in the form of a ‘Cricket Universe’, where the Bat termed as ‘Balla Ram’ and Ball as ‘Ball-Adams’ – symbolize the fan voices from the two countries and are seen in a real-life environment.

  • New Late-Night talk show a Little Late with Lilly Singh premieres in India on Star World

    New Late-Night talk show a Little Late with Lilly Singh premieres in India on Star World

    MUMBAI: Star World, India’s leading English Entertainment channel, is known for bringing some of the biggest shows from around the world to audiences in the country. Now, one of the most anticipated launches this fall – A Little Late with Lilly Singh readies to set sail in India on the channel on Saturday, 21st September at 8 PM.

    With her late-night debut, Lilly Singh will be the first woman of Indian descent to host a late-night talk show in the U.S. She will conduct in-studio interviews along with creating and starring in pre-taped comedy sketches and signature segments.

    The show premiered on NBC in the U.S. on September 16 and garnered widespread critical acclaim. The half-hour program will air on Star World every Saturday and Sunday and feature a variety of guests. The guest line-up for the debut episodes of A Little Late will include Mindy Kaling, with a special appearance by Rainn Wilson, Kenan Thompson, Tracee Ellis Ross and Chelsea Handler.

    Singh will serve as Executive Producer on behalf of her company Unicorn Island Productions, along with John Irwin, a veteran producer who has vast experience with live telecasts, alternative and late-night programming including Late Night with Conan O’Brien and MadTV. In addition to Singh, the writing staff for the show will include Sean O’Connor, Marina Cockenberg, Sergio Serna, Mona Mira, Jen Burton, Joanna Bradley and Jonathan Giles.

    Further, Aliyah Silverstein has signed on as showrunner while Casey Spira, Polly Auritt, Sean O’Connor and Sarah Weichel are on board as co-executive producers. The show is directed by Ryan Polito.

    Singh is a multi-faceted entertainer, actress, producer, writer and creator. A leading force in the digital world, she has amassed a global audience of over 32 million followers across her social media channels, where she writes, produces and stars in comedic and inspirational videos. 

    She has acted in the Emmy Award®-nominated HBO film Fahrenheit 451, opposite Michael Shannon and Michael B. Jordan, as well as Bad Moms and Ice Age: Collision Course. 

    Singh is the New York Times® bestselling author of How to Be a Bawse: A Guide to Conquering Life.  In 2017, UNICEF appointed Lilly as one of their Goodwill Ambassadors.

    A Little Late with Lilly Singh will be produced by Universal Television, Singh’s Unicorn Island Productions and Irwin Entertainment.

  • Catch Up with The Best Emmy nominated shows on Hotstar Premium

    Catch Up with The Best Emmy nominated shows on Hotstar Premium

    MUMBAI: With maximum nominations in its kitty, Hotstar Premium is the destination to catch up on all the shows that are in the running for the 71st Emmy Awards, scheduled for later this month. Veep amazed us, Game of Thrones downplayed all the expectations and Chernobyl blew it up! Before the big awards nights, here's looking back at the best of the best, Now Streaming on Hotstar Premium.

    DRAMA

    Game of Thrones
    Nine noble families wage war against each other in order to gain control over the mythical land of Westeros. Meanwhile, a force is rising after millenniums and threatens the existence of living men

    Outstanding drama series
    Lead actor in drama series – Kit Harington
    Lead actress in drama series – Emilia Clarke
    Supporting Actor in a Drama Series – Alfie Allen, Nikolaj Coster-Waldau and Peter Dinklage
    Supporting Actress in a Drama Series – Gwendoline Christie, Lena Headey, Sophie Turner and Maisie Williams
    Directing for drama series – David Benioff and D.B. Weiss, David Nutter, Miguel Sapochnik
    Writing for a Drama Series – David Benioff and D.B. Weiss

    Pose
    Pose is set in the world of 1987 and looks at the juxtaposition of several segments of life and society in New York: the rise of the luxury universe, the downtown social and literary scene and the ball culture world

    Outstanding Drama Series
    Lead Actor in a Drama Series – Billy Porter

    Succession
    Succession is an American satire comedy which follows a dysfunctional global-media family.

    Outstanding Drama Series
    Directing for a Drama Series – Adam McKay
    Writing for a Drama Series – Jeese Armstrong

    This is Us
    A heart-warming and emotional story about a unique set of triplets, their struggles, and their wonderful parents.

    Outstanding Drama Series
    Lead Actor in a Drama Series – Sterling K. Brown and Milo Ventimiglia
    Lead Actress in a Drama Series – Mandy Moore
    Supporting Actor in a Drama Series – Chris Sullivan

    LIMITED SERIES

    Chernobyl
    Chernobyl is the highest rated TV show that gained global popularity for chronicling the events around one of the worst man-made catastrophes, the 1986 nuclear accident in Chernobyl, Ukraine.

    Outstanding Limited Series
    Lead actor in a Limited series or movie – Jared Harris
    Supporting Actress in a Limited series or movie – Emily Watson
    Writing for a Limited Series, Movie, or Dramatic Special – Craig Mazin
    Directing for a Limited Series, Movie or Dramatic Special – Johan Renck

    Escape at Dannemora
    An employee at a prison in upstate New York becomes romantically involved with a pair of inmates and helps them escape.

    Outstanding Limited Series
    Lead Actor in a Limited Series or movie – Benicio Del Toro
    Lead Actress in a Limited Series or Movie – Patricia Arquette
    Directing for a Limited Series, Movie or Dramatic Special – Ben Stiller

    Fosse/Verdon
    Spanning five decades, Fosse/Verdon explores the singular romantic and creative partnership between Bob Fosse and Gwen Verdon

    Outstanding Limited Series
    Lead Actress In A Limited Series Or Movie – Michelle Williams
    Lead Actor In A Limited Series Or Movie – Sam Rockwell
    Supporting Actress In A Limited Series Or Movie – Margaret Qualley

    True Detective Season 3
    Seasonal anthology series in which police investigations unearth the personal and professional secrets of those involved, both within and outside the law.

    Lead actor in a Limited series or movie– Mahershala Ali

    Sharp Objects
    A reporter confronts the psychological demons from her past when she returns to her hometown to cover a violent murder.

    Outstanding Limited Series
    Lead actress in Limited Series – Amy Adams

    COMEDY

    Veep
    A satire comedy, where former Senator Selina Meyer finds that being Vice President of the United States is nothing like she hoped and everything that everyone ever warned her about.

    Outstanding Comedy Series
    Lead actress in comedy series – Julia Louis-Dryfus
    Supporting Actor in a Comedy Series – Tony Hale
    Supporting Actress in a Comedy Series – Anna Chlumsky

    Barry
    A hit man from the Midwest moves to Los Angeles and gets caught up in the city's theatre arts scene. Touted to win multiple awards Bill Halder the series lead actor is the one to watch out for.

    Outstanding Comedy Series
    Lead actor in Comedy Series – Bill Hader
    Supporting Actor in a Comedy Series – Anthony Carrigan, Henry Winkler and Stephen Root
    Supporting Actress in a Comedy Series – Sarah Goldberg
    Directing for a Comedy Series – Alec Berg, Bill Hader
    Writing for a Comedy Series – Alec Berg and Bill Hader

    Black Monday
    A series where a group of outsiders take on the 1980s old-boys club of Wall Street

    Lead Actor in a Comedy Series – Don Cheadle

    TELEVISION MOVIE

    Deadwood: The Movie
    As the residents of Deadwood gather to commemorate Dakota's statehood in 1889, saloon owner Al Swearengen and Marshal Seth Bullock clash with Senator George Hearst.

    Outstanding Television Movie

    My Dinner with Herve
    A look at the life of French actor Hervé Villechaize, co-star of the hit '70s TV series "Fantasy Island", who took his own life in 1993 at the age of 50

    Outstating Television Movie

    VARIETY TALK SERIES

    Last Week tonight with John Oliver
    Former Daily Show host and correspondent John Oliver brings his persona to this new weekly news satire program.

    Outstanding Variety Talk series

    Who Is America
    A political satire, the show offers a take on America’s patriotism.

    Outstanding Variety Talk series

    Hotstar Premium has a large selection of latest American shows, blockbuster Hollywood movies and award-winning content from International studios.