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Category: Press Release

  • Blaupunkt announces anniversary sale, offering the best buy discounts on Amazon

    Blaupunkt announces anniversary sale, offering the best buy discounts on Amazon

    MUMBAI: Blaupunkt, an almost 100 years old innovative German brand, has announced Anniversary sale, offering discounts upto 65 % on its audio products exclusively on Amazon, from 3rd March to 8th March. Blaupunkt boasts of a great tradition of audio products and offers a high-end performance portfolio of innovation and absolute reliable consumer electronics products in the finest functional quality.

    Blaupunkt product portfolio is divided into 3 broad categories named as Personal Audio, Home Audio & Bluetooth speakers. The entire range of the products are on deal for these days on Amazon India. Few notable products which are worth exploring are new launched massive Towers- PS600 which are selling at 21,990/- from their regular price of 39,990/-.  Truly Wireless BTW01 which are selling at 3990/- from their MRP of 7,999/- and Wireless Soundbar SBWL02 which are selling at 8,990/- from their Retail price of 19,990/-

    As a mark of the anniversary celebration, Blaupunkt comes up with an annual sale on Amazon. And, this year it has come up during the perfect time when the festive season is around the corner, where you can unite your people together and forget all resentments, organize events like house parties, pool parties, jamming sessions, and many others.

    “Blaupunkt was launched last year on Amazon India platform and we are determined to offer best possible consumer experience. We are leaving no stone unturned to combine German technology with Indian specific music taste and in the process ensuring an unparallel brand experience. Its our annual process where in the month of March, we run super aggressive, never before offers for our shoppers to end the financial year on the high” said the Blaupunkt Audio CEO, Sukhesh Madaan.

  • Beanstalkasia bags the creative and digital mandate for the miss nepal beauty pageant franchise for 2020 & 2021

    Beanstalkasia bags the creative and digital mandate for the miss nepal beauty pageant franchise for 2020 & 2021

    MUMBAI: BeanstalkAsia has been given the creative and digital marketing mandate for the Miss Nepal 2020 franchise of The Hidden Treasure that was established in 1995 by the Kathmandu Jaycees. The agency will be working closely with the franchise owners to revamp the brand Miss Nepal 2020 in Nepal and develop its global salience through a brand refresh exercise across various touchpoints, creating strategic partnerships and alliances, and a robust digital marketing strategy.

    Upendra Singh Thakur, Founder, Beanstalk Asia, further added, “The Miss Nepal property is not a mere beauty pageant, it is a platform that produces brand ambassadors for Nepal and therefore it needs to attract talented young women from all walks of life and not only aspiring models. Besides refreshing the brand image of Miss Nepal, we will also be looking at strategic alliances with brands and services and their seamless integration to give this property a new impetus.”

    Speaking about the mandate, Subodh Thapa – Head of Business, Strategy and Planning, BeanstalkAsia Nepal, said, “The Miss Nepal property completed 25 years last year and has progressed extremely well over the years. We are excited to work closely with The Hidden Treasure to create the much-needed attractiveness and glamour for this beauty pageant in Nepal and make it appealing to the global mindset of youth today.”

    Diwakar Rajkarnikar, Chairman, The Hidden Treasure, said, “Miss Nepal is the biggest beauty pageant in Nepal and is an annual event held in Kathmandu. Earlier, Nepal remained unrepresented in the international beauty pageants. However, over the years the property has made tremendous progress and today our young Nepali ladies are getting premier opportunities to represent Nepal abroad. The winners of this pageant represent our country in international pageants such as Miss World, Miss Earth, Miss International and Miss Supranational. The Hidden Treasure is the official license holder of all these international pageants.”

    Pramod Ratna Kansakar, Promoter, The Hidden Treasure, further added, “We are happy to have BeanstalkAsia onboard as our creative and digital partner and are looking at their expertise to refresh and reposition our brand in the offline and online space and to build its attractiveness in Nepal as well as in the global scenario. We find BeanstalkAsia to have the unique ability to develop a seamless integrated marketing strategy with a strong impetus on Digital, that can take the pageant to new heights.”

    BeanstalkAsia is a new age creative advertising and digital agency in India and we expanded our footprints to Nepal by setting-up our company and office in Kathmandu in 2019. Drawing from our varied and successful experiences in the Indian market in the fields of brand strategy, mainstream advertising, digital marketing, web-based solutions, mobile applications and high-end graphic design, BeanstalkAsia offers a series of similar services under the aegis of BeanstalkAsia Nepal managed by Mr. Aman Singh Pradhan as the local partner

    The team has a thorough understanding of Nepal’s local culture and language. This combined, gives BeanstalkAsia the unique advantage to craft and execute bespoke campaigns that will help brands achieve their market share and also ensure an effective ROI.

  • The WION Global Summit 2020 Dubai

    The WION Global Summit 2020 Dubai

    MUMBAI: After successful Global Summits in Dubai and the U.S., the WION Global Summit is back with a third edition. The WION Global Summit: Navigating and Negotiating Global Imperatives will be held in Dubai on 5th March, 2020 from 9.30 am onwards at The Oberoi.

    WION is India's first international news channel dedicated to putting forth India's perspective on impactful global issues. 

    The WION Global Summit is a platform for global leaders to engage in dialogue on a common global agenda. 

    Global Leaders like Ranil Wickremesinghe – the former Prime Minister of Sri Lanka, Her Excellency Dr. Vaira Vīķe-Freiberga – the first Female President of Latvia and former president of Club de Madrid, Aleqa Hammond – The first female Prime Minister of Greenland and Her Excellency Mariya Didi – the Honourable Minister of Defence of the Republic of Maldives are expected to attend and take part in engaging sessions and intensive conversations on topics of global importance. 

    The welcome note at the WION Global Summit would be given by the Indian Ambassador to the U.A.E – His Excellency Mr. Pavan Kapoor.

    The Summit would also be attended by Mr. Sudhir Chaudhary – The CEO & Editor in Chief of WION and the sessions would be moderated by Mrs. Palki Sharma Upadhyay – The Executive Editor of WION and Riz Khan – an International journalist. 

    This year, the summit intends to highlight the critical challenges of climate change, global governance, economic slowdown, and global crisis that threatens to become the new normal.

    The event would also see key Indian stalwarts from the armed forces and political parties, former ambassadors and diplomats, experts from the industry, academicians and climate activists taking part in well-curated sessions. 

    WION recently won the coveted News Channel of the Year (The Jury’s Choice) and International News Channel of the year while competing against several Indian and international channels at the Exchange4Media News Broadcasting Awards. WION is distinct in its outlook from other Indian news channels as it is clutter-free and focusses on stories that truly impact people’s lives

    The WION Global Summit will have four insightful sessions. The first will be on India and the Emerging World focusing on the dynamics between Nationalism, Multilateralism and Creative Diplomacy

    The second session will be on Balancing and Recalibrating Pakistan’s Diplomatic Strategy: Economy, Security, and Internal Political Stability. 

    The third session will be on Climate change and the fourth session will be a Global Leaders forum 

    The Summit will be broadcast on WION which is available across South Asia, Australasia, the Middle East, and Russia. It will also be live on wionews.com, its app and on its social media platforms on the 5th of March 2020 from 9.30 am onwards. For more information on the summit, you could visit : https://www.wionews.com/globalsummit/dubai-2020

  • F&B start-up Cross Border Kitchens raises angel round

    F&B start-up Cross Border Kitchens raises angel round

    Cross Border Kitchens (CBK) – a multi-brand, multi-kitchen, multi-format internet-driven F&B company has raised an angel round led by Shreedhar Gupta. Shreedhar has invested in CBK in his personal capacity and also joins in as a board member.   

    Shreedhar Gupta has been involved in the Indian automotive sector for over two decades, running & successfully scaling up businesses in the Tier 1 industry manufacturing components for leading OEM's including Maruti, Volkswagen, Honda, Tata, etc. In the recent past Shreedhar has further diversified into freight forwarding, logistics & end-of-life vehicle recycling and has additionally been involved with various start-ups in a personal capacity. His recent initial stage investments include Burger Singh, BluSmart cabs and most recently CBK amongst others. His expertise lies in scaling up of businesses, process identification and improvements while mentoring the management team.  

    Launched in early 2019, CBK is committed to providing consistent high-quality food across multiple cuisine types, at every possible price point, and via every possible format. The team is guided by achieving excellence in all large and small processes that go into achieving the core objective. Operational excellence, marketing expertise, and technology backbone support each of these key processes helping the company bring to market 7 operational brands (with an additional 4 launching in the next 30 days) in 4 different cuisine type at a wide range of price points.

    Currently, CBK service in anywhere between 10-12 thousand orders every month and is on the path to register INR 4 crore in revenue by end of the financial year with 3 live kitchens operational in Delhi NCR.  

    On the fundraise Ishita Yashvi, Mayank Singh, Ahsan Qureshi and Mohit Mehta, Co-founders, Cross Border Kitchens said, “We are an Inventive Culinary Community that utilizes technology, culinary art, marketing, and operational excellence to deliver a memorable gourmet experience. Shreedhar comes with a string of successful investments in start-ups. His business acumen will help us scale at an accelerated rate and in achieving our mission to deliver a wholesome food experience at every doorstep at the click of a button.”  

    On investing in the company Shreedhar Gupta said, “I am very excited to be part of a team with such energy, excitement and integrity. I play very safe with my investments and I’m confident that investing in CBK is one of the safe yet best investments I’ve made so far. Not only am I positive of multi fold returns but also grateful that this investment in CBK will help me get involved with good food, something I’m very passionate about.”

    In the next 18 months, CBK plans to have a multi-city presence. They project to be present in 7 major cities in India with different formats. They expect to have 570 live PoS and plan to deploy CAPEX of INR 18 crore. The company hopes to create 2000 to 2500 employment opportunities. 

  • Bollywood Divas Sara Ali Khan, Shraddha Kapoor, Kriti Sanon & Rakul Preet join Helo to engage with their regional language fans

    Bollywood Divas Sara Ali Khan, Shraddha Kapoor, Kriti Sanon & Rakul Preet join Helo to engage with their regional language fans

    Helo, India’s leading regional social media app is emerging as a first choice platform for celebrity interactions, bringing fans closer to their favourite celebrities. Bollywood’s leading actresses – Sara Ali Khan, Shraddha Kapoor, Kriti Sanon, Rakul Preet Singh, have joined the vibrant community on Helo, and are seen personally engaging with their Indian language speaking fans through multiple content formats available on the platform.

    A number of celebrities from the Indian film fraternity including Tiger Shroff, Arjun Kapoor, Badshah Tamannaah, Guru Randhawa, Mouni Roy, Vijay Deverakonda, Shilpa Shetty, Neha Kakkar, Dulquer Salmaan, Sargun Mehta  and many more have also joined the bandwagon in the past. The celebrities have been actively creating and posting exclusive content, keeping their fans updated around useful insights, including from their personal life. Oscar-winning Indian composer A R Rahman has also recently joined the platform and was seen promoting his upcoming film 99 Songs among his regional fans.

    Elevating the in-app engagement experience between Helo users and their favourite celebrities and popular creators, Helo has launched an innovative feature called ‘Helo Live’. Through this feature, the platform is enabling them to interact with multiple Indian language audiences collectively and even personally, through one-on-one direct chat during the live session. Shraddha Kapoor became the first celebrity to go live on the platform where she shared insights on ‘How she maintains work life balance’ with her fans followed by Rakul Preet Singh who took the platform to engage with her fans in Hindi. Using this feature she spoke to many of her fans directly during the live session.

    Feeling humbled with the response from her fans, Rakul Preet Singh said “I believe Helo as a platform truly has an Indian soul since the opportunity it presents to connect with my fans in their native language is very interesting and essential. I enjoy every bit of my time spent on the app and feel humbled with the love that I am receiving from the Helo community”

    Expressing her delight, Shraddha Kapoor said, “As actors, we hardly get enough time to directly engage with our fans across geographies. Connecting with thousands of them together on Helo through Helo Live feature is amazing. I had a fabulous experience of sharing my personal stories relating to work life balance and got lots of positive comments and reactions from my fans who form the vibrant community on Helo.

    Shraddha is usually seen sharing some exclusive pictures from her shoots and day-to-day activities. She has also introduced her beloved dog Shyloh to her Helo family and was recently promoting her latest film Street Dancer 3 on the platform. Rakul’s posts such as #NoMakeUp pictures of herself, #FitLikeRakul etc. The stunning Kriti Sanon, on the other hand, recently shared beautiful pictures of herself with her pet dog.

  • Likee and Jjust Music join hands to promote Pawan Singh’s chartbuster Holi song #KamariyaHilaRahiHai

    Likee and Jjust Music join hands to promote Pawan Singh’s chartbuster Holi song #KamariyaHilaRahiHai

    MUMBAI: Likee, the pioneering short video creation platform from Singapore-based BIGO Technology PTE Ltd, has collaborated with Jackky Bhagnani’s Jjust Music to promote the newly-launched music video ‘Kamariya Hila Rahi Hai’. Biggest Bhojpuri star Pawan Singh has sung and acted in the song, which has become the Holi anthem of the year, and features acclaimed dancer Lauren Gottlieb. This is Pawan Singh’s first-ever Hindi mainstream track. The song has been composed by Payal Dev and the music video has been directed by Mudassar Khan.

    As part of the collaboration, Likeers are invited to perform on the song and share their colourful videos with #KamariyaHilaRahiHai, tagging superstar Pawan Singh, Lauren Gottlieb and Jjust Music. They can make their videos interesting by using video stickers and features such as ‘superme’ and ‘face magic’. The videos liked by the artists will be shared on their Instagram accounts. So far, #KamariyaHilaRahiHai has clocked millions of views. It has also been mentioned as the number one trending song on YouTube.

    Pawan Singh shot to fame with immensely popular ‘Lollypop Laagelu’ song and is currently one of the biggest names in the Bhojpuri film industry. The multi-talented singer-actor is well known across the country. His co-star Lauren Gottlieb, an accomplished dancer, first appeared on the Indian television screens with the sixth season of Jhalak Dikhhla Jaa. Following it, Lauren appeared in Bollywood film ABCD: Any Body Can Dance and several music videos, with popular artists such as Badshah and Harrdy Sandhu.

    This collaboration substantiates Likee’s commitment to provide valuable and entertaining content as per the taste of Indian youth. It is a special gift for Likee’s regional users on the occasion of Holi. Likee’s growing popularity has drawn the focus of many brands and celebrities in India to promote themselves among millennials in the most effective way.

    Speaking about the association, Pawan Singh said, “Likee is a platform that has pan-India reach. The platform is particularly popular in the region where most of my fans reside. Every year I come up with a new song for my fans and this time we thought of leveraging the platform for the promotion of my latest song. I am sure that Likee will help the song reach a broader audience.”

    Jjust Music spokesperson attributed the selection of Likee for the song promotion to the platform’s popularity in tier II and tier III cities, along with metros, saying, “Pawan Singh is one of the biggest regional stars and his stature is completely in sync with the increasing popularity of Likee in India. Likee’s nation-wide popularity made it our essential choice for the song’s promotion.”

    Likee is available in more than 15 Indian languages, including Hindi, Tamil, Marathi, Gujarati and Bengali. The app provides the most extensive and innovative features to help users create dynamic and engaging videos. As per the latest ranking released by Sensor Tower, Likee featured among the top 6 most downloaded apps globally. In 2019, Likee won the Guinness World Record for creating the largest online video album of people waving a flag in India during the #IAmIndian campaign, which witnessed participation of more than 1 lakh Indians as the country celebrated the 73rd Independence Day.

  • Shahar Banaras: Won’t Allow Hooliganism in Educational campuses, Promises Union Minister Ramesh Pokhriyal

    Shahar Banaras: Won’t Allow Hooliganism in Educational campuses, Promises Union Minister Ramesh Pokhriyal

    MUMBAI: Speaking at the Shahar Banaras event organised by News Nation Network, Union Minister of Human Resource Development Mr. Ramesh Pokhriyal 'Nishank' said that the Modi government would not allow 'hooliganism' in the educational campuses in the country.

    Union Minister Prahlad Singh Patel was another present as the guest at the event. The conclave was organised to mark and celebrate the spirit of Varanasi city.

    Speaking at the event, Pokhriyal said there were some elements who were trying to destroy the atmosphere of learning at our education campuses. However, these elements will not be allowed to prosper. He said parents spend a lot to send their wards to the best possible educational institutes. The Union Minister assured these parents that he will make sure the dreams of such students are not disrupted due to some 'anarchic' elements.

    Pokhriyal also said that the new education policy is promoting learning, science, research and innovation. This will start to bear fruits in next few years.

    Speaking at the event organised at Taj Ganges, Minister of State (Independent Charge) Culture and Tourism Prahlad Singh Patel said that Modi government will develop Ayodhya on the model Kashi Vishwanath. Talking about the ongoing anti-CAA protests in Delhi, the Minister said that people behind violence will not be spared.

    Thanking the event sponsors Abhay Ojha, President- Sales & Marketing added, “We truly appreciate the generous support of our partners for making our event Shahar Banaras as successful as it was”

  • “Bablu Dablu” Animation Series Wins InternationalAward !!

    “Bablu Dablu” Animation Series Wins InternationalAward !!

    MUMBAI: Bablu Dablu aka “Boonie Bears”series has bagged the Entertainment Property of the Year Award-Animated honours at the Licensing International Asian Awards 2019 (LIAA) recently held this year in 2020.

    Bablu Dablu is a popular franchise internationally. The property now has strategic partnerships in brand licensing involving online and offline innovation and collaboration with over 20 industries, 100 renowned brands and 3,000 stock-keeping units. Bablu Dablu animation series is running in 180 countries world over successfully and are top rated programmes.

    The Series was also nominated in three other categories: Asian Property of the Year , The Newcomer Award and Licensee of the Year .

    One Take Media Co. has the distribution rights for Bablu Dablu, Bablu Dablu or Bust, Bablu Dablu: Forest Frenzy, Bablu Dablu Spring into Action, Bablu Dablu Snow Daze , Bablu Dablu Adventurers 2 and Cubs series.

    All of the Bablu Dablu Series are a complete package of fun,entertainment and moral value based learning. The Bear Brothers always find themselves into a new trouble posed by Logger Vick but with their wit and exemplary bond of friendship, they always win and successfully resolve the underlying problems.

    One Take Media Co. is a content production and distribution hub. It is a one stop solution to all your VAS needs. They have a library of more than 10,000 hours of content ranging from Kids Animation Shows, Kids Movies, Hollywood Movies, Korean Dramas, K-Pop, International Web Series and Cooking Content.

    Mr Anil Khera, Founder & CEO of One Take Media Co. quoted “We are very happy to be associated with Award Winning Kids Series Bablu Dablu. This show has received lot of International acclamations and now will swoop the Kids in India with its entertaining series”

  • Audible inks deal with rajpal & sons, expanding into hindi audio books

    Audible inks deal with rajpal & sons, expanding into hindi audio books

    Mumbai: Further cementing its commitment to break barriers of all kinds in order for a variety of stories to reach the largest audience possible, Audible today announced an exclusive deal with Rajpal & Sons. The world’s largest audiobooks platform joins hands with one of India’s oldest and largest literary Hindi publishers, thus giving consumers access to over 230 titles across genres, such as Hindi classic and contemporary literature, self-development, poetry and translations. The catalogue includes over 150 bestsellers, including titles with translations to English, as well as Hindi and Urdu titles. 

    The deal marks a milestone in Audible’s India journey, which launched in 2018 and has expanded to over 200,000 titles, with over 700 Audible-exclusive deals with Indian authors. This strategic move will allow their consumers to not only access audiobooks in multiple languages, but also further showcases Audible’s ability to understand and cater to the diverse Indian market. 

    While a robust slate of bestselling authors like Divya Prakash Dubey, Anand Neelakantan and Anu Singh is already available on the service, this partnership will further expand this roster to include classic literary authors like Vishnu S. Khandekar, Khushwant Singh, R.K.Narayan and contemporary authors like Ashok Kumar Pandey, Manisha Kulshreshta, Bhagwant Anmol. In addition, the company recently launched the India-only app, Audible Suno, which provides free access to over 60 exclusive audio shows narrated by India’s most famous voices. 

    Rajpal & Sons, a publisher of timeless classics, is also been known for their translations of both Indian and international literature, including the Hindi translation of the award-winning title Rue De Boutique Obscure (English translation: Missing Person) by Nobel Prize winning author Patrick Modiano.  Some of the popular Hindi titles include Kurukshetra by Dinkar and Meri Priya Kahaniyaan by  Amrita Pritam, Lokpriya Shayar Aur Unki Shayari series by Prakash Pandit, Ashadh Ka Ek Din by Mohan Rakesh and Kitne Pakistan by Kamleshwar. This diverse offering will allow Indian listeners to choose the book they would like to experience, language no bar.

    Additionally, Audible has signed exclusive Hindi titles from Manjul Publications, the leader in the self-development space, with translations of books such The Power of Your Subconscious Mind by Joseph Murphy and Sapiens by Yuval Noah Harari, , The Answer (Allan and Barbara Pease), Tipping Point (Malcolm Gladwell) in the pipeline. 

    Some of the books being translated exclusively for Audible include Hindi translations of international bestselling titles like The Alchemist and Adultery by Paulo Coelho.

    Audible country head Shailesh Sawlani stated, “We are very excited about our partnership with Rajpal & Sons, an Indian publishing company with a global legacy. We believe that it will enable our customers to access a whole new world of stories in Hindi. Not only do these include very popular and much loved stories written in Hindi but also translations of popular English works, thus providing easy and convenient access to our non-English readers. At Audible we always keep the customer at the forefront of all our initiatives and I am confident about this association going a long way in making sure we continue delighting our customers.”

    Rajpal & Sons partner Pranav Johri said, “We are always looking for new ways for Indian stories which reflect our rich culture to a global audience, and the partnership with Audible, a pioneer in its space, allows us to do just that. Indian readers can now expect distinctive fiction and non-fiction audiobooks on Audible’s high-quality, user-friendly app. Our endeavor is always to make sure content reaches a wider audience in terms of geographical spread and their preference to consume content over different mediums like print, digital and audio. Our association with Audible is a significant step in that direction.”