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Category: Press Release

  • Godrej Industries & Concept BIU clinch two trophies at AMEC AWARDS 2020

    Godrej Industries & Concept BIU clinch two trophies at AMEC AWARDS 2020

    Godrej Industries and its PR Measurement & Analytics partner, Concept BIU, have jointly clinched two trophies at the AMEC AWARDS Ceremony that was held in July 2020. The awards pertain to real life case studies jointly submitted by the Client-Service Provider duo. The case studies established how Godrej Industries benefitted from the efficient use of high-level PR Measurement & Analytics service provided by Concept BIU.

    This achievement makes Godrej Industries and Concept BIU the first, India based, Client Organization and Service Provider to have achieved this feat. This achievement puts India firmly on the Global Map of PR Measurement & Analytics.

    AMEC is the International Association of Measurement & Evaluation of Communications. In its 18th year now, AMEC AWARDS receives participation from 160 organizations across 86 countries. AMEC was established in 1996.

    The Godrej Industries-Concept BIU team had submitted three separate category entries. Two of those secured Bronze awards while the third one made it to the list of finalists.

    The details of the two wins are:

    1.      Plain language award for simplicity in campaign effectiveness measurement and reporting category (Simplifying Complex Analytics for Easy Decision Making)

    2.      Most Impactful Client recommendations arising from a measurement study (Towards Communication Leadership, using analytics and creativity)

    Strategic utilization of Public Relations (PR) as a Brand Building and Sustenance communication tool has seen an exponential rise. Which is why, C-Suite and their Brand Management teams are increasingly depending on in-depth intelligence from a neutral and credible PR Measurement & Analytics service provider. This win by the Godrej Industries-Concept BIU team sets a benchmark & exemplifies not only the spirit of team work but also the proactive use of High-Quality Measurement & Analytics service.

    Giving a Client’s perspective, Sujit Patil, VP & Head of Corporate Brand & Communications, Godrej Group, said, “Strategic utilization of Public Relations as a reputation and brand building tool can happen only if objectives are well set and outcomes are monitored consistently using qualitative and quantitative parameters. Over the past several years, we at Godrej have increased our focus on measuring the impact of our communications and the data churned out month after month by Concep BIU and other partners have helped us improve our PR process and the outcomes significantly. I strongly feel that the cost of “not measuring” is always high.”

    Speaking on the win, Ankoor Choudharri – CEO, Concept BIU, said, “It is a proud moment for Concept BIU. This makes us the first Indian Measurement & Analytics service provider to have achieved this feat. Our prowess on the Media Analytics space has now been recognised at a global level. Not only that, it endorses the fact that our methodologies are in sync with the globally accepted, AMEC’s Integrated Evaluation Framework. Our vision and proactiveness has made us achieve this milestone. We are extremely thankful to our esteemed client, Godrej Industries, to have trusted and encouraged us to participate in this globally acclaimed awards competition.”

  • Times Network releases ‘Conflict’, a special documentary on COVID -19

    Times Network releases ‘Conflict’, a special documentary on COVID -19

    Times Network, India's premium broadcast network, releases ‘Conflict’, a special two-part documentary chronicling stories of the lives of frontline warriors who are balancing their commitment to their duty with the love for their families and professionals from the service sector, whose jobs have been impounded due to the enormous impact of COVID-19. Shot cautiously across 4 cities during the lockdown, both documentaries narrate the moving stories of hardships faced by various professionals for the first time ever on Indian Television. 

     Honouring the frontline workers, who are committed to tackling the virus outbreak with their selfless services and spirited fight against COVID -19, the first part of the documentary ‘Conflict: Life At The Red Line’ will telecast on July 18 at 7pm on TIMES NOW, TIMES NOW WORLD, Mirror Now and LIVE webcast on timesnownownews.com. The documentary is a succinct account on the how frontline workers are treading the pandemic and depicts their daily challenges, scrutiny from the public and balancing their commitment to the duties conflicting with their love for their families. This documentary will feature Dr. Rahul Tambe, Senior Consultant, Internal Medicine, Nanavati Hostpital – Mumbai,  Dr. Shweta Jaitly, Senior Resident, Dept. of ENT – VMMC & Safdarjung Hospital – Delhi, Devyani Badwe, Staff Nurse, Nanavati Hospital – Mumbai, Snehal Sawant, Staff Nurse, Nanavati Hospital – Mumbai, Nakul Mangal, Emergency Medical Technician, Max Hospital – Delhi, Shibani Sardar, Janitor, Medica Superspecialtiy Hospital – Kolkata and Akash, an Indian student in France, who was amongst the initial COVID-19 positive patient in India. 

    Vivek Srivastava, President – Strategy and Business Head, News and English Entertainment Cluster, Times Network said, “A global crisis unlike any, COVID-19 outbreak continues to disrupt the lives and upend the livelihoods of many. It is therefore essential to reimagine and reset our lives and businesses across industries to navigate the pandemic. Chronicling the impact of the pandemic on the lives of a multitude of professionals, the documentary series showcases a compelling narrative of courage and perseverance in our collective fight against the virus. We believe, these stories of resilience are critical to be told as it captures the perspectives of some of the most valiant lives braving the consequences of this pandemic”.  

    The second part documentary, ‘Conflict: Touch Me Not’ slated to air in August, offers a glance into the lives of service professionals, whose livelihood is depended on human contact. The documentary takes viewers through the alleyways of Mumbai’s Kammatipura, home to thousands of sex workers, to provide a glimpse into their lives, which has come to a standstill during the lockdown and their daily struggle to provide for their children without an active income. The documentary also features compelling stories of a Mehendi artist from Delhi and makeup artist from Mumbai, who are fearing the worst as the negation of human touch, could mean an uncertain future. 

  • Zetta Women offer recruitment and Entrepreneurship drive for women and men, to counter the Covid-19 layoffs and salary cuts

    Zetta Women offer recruitment and Entrepreneurship drive for women and men, to counter the Covid-19 layoffs and salary cuts

    Mumbai's very own Diversity & Inclusion consulting venture, Zetta Women, a dedicated a platform for women on a career break, the LGBT Community & the differently-abled people to help them return to the workforce after a career break or job loss has announced a specialized 5 months recruitment and entrepreneurship drive for the next 5 months for both men and women candidates till 30th Nov 2020. 

    The recruitment drive is for the candidates who want to return to the workforce, while the entrepreneurship process comes under the special program- ZWAP (Zetta Women Associate Programme) which is specially designed for those individuals who would like to enter into entrepreneurship, after years of experience in different domains. ZWAP members being independent will work through an 80:20 partnership model under the banner of Zetta Women across India. ZWAP aims to create as many entrepreneurs who can earn for themselves irrespective of gender, caste, etc.

    The current situation has affected the world in many ways, out of which loss of employment is considered as the most severe and immediate impact of the COVID-19 crises. We are staring at 50 million job losses from different sectors in India by the end of this financial year. The CRISIL report titled ‘Five ‘forecasts that the first quarter of the fiscal year 2021 will suffer a massive contraction of 25 percent, with the GDP for the entire year falling off by five percent. More than 60% of those job losses were experienced by women, who lost more jobs than men in most sectors impacted by eliminated positions, according to a report from the Institute for Women's Policy Research. Over 122 million people in India lost their jobs in April, according to estimates from the Centre for Monitoring Indian Economy. Around 75% of them were small traders and wage laborers. 18 million business-persons (salaried class) are estimated to have lost employment in April 2020 and more are expected in the months to come. The average count of entrepreneurs was 78 million in 2019-20. This fell to 60 million in April 2020.

    Commenting on the announcement, Dr Saurav Das, Founder & CEO – Zetta Women said, “We wish to commemorate the completion of our 1st year by standing with the industry and helping all those who have lost their jobs due to the pandemic by not charging the industry any fee for the recruitment. People have lost their jobs and this is as much a catastrophe as the spread of the virus and professionally we must reach out and do what we can do best.” 

    He further added “ZWAP as a concept is unique as it generates more and more employment and financial independence by people who have lost their job. There are certain sectors that are still hiring and through the ZWAP Associates, we work with such organizations so that each associate earns a decent amount of money which may be more than their last drawn salary. ZWAP agreements are legally executed to safeguard the interests of all stakeholders.”

    Understanding the gravity of the situation, one of the biggest associate of Zetta Women, Krypton Global Investments, Mona Jalota said, “Saurav and Zetta Women’ team is doing an amazing philanthropic job by creating more and more opportunities for women who want to return to work and in the light of job crisis during this pandemic, Zetta’s team has opened the doors for men as well owing to their social responsibility by not charging a penny from the hiring companies either. Krypton Global Investment team is totally in support of the recruitment drive and looking forward to hiring potential candidates through Zetta”.

    By and large, the brunt is more on urban salaried employees given their liabilities like home loans, tuition fees, car loan, lifestyle expenses, family commitments, etc. If we look at the numbers, it is the young generation in their early 30s who have had jobs till March 2020 but are now jobless and ready to take up any kind of job. There are instances across domains: print and electronic media, hospitality, logistics, real estate, automobile, film and television, entertainment, sports, retail, and a few other sectors. 

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  • Twitter backs disaster preparedness efforts; launches a dedicated search prompt in India

    Twitter backs disaster preparedness efforts; launches a dedicated search prompt in India

    NEW DELHI: People come to Twitter first to learn about news and events unfolding in real-time, and the company is committed to ensuring that the information they receive is credible and authentic. To continue serving its purpose, Twitter India today launched a dedicated search prompt to help people stay updated with the latest information from authoritative sources around disaster relief and preparedness efforts.

    Every time someone searches for certain keywords associated with disaster relief, a prompt will direct them to the relevant information and sources of help available on Twitter. This is an expansion of Twitter’s #ThereIsHelp prompt, which was specifically put in place for the public to find clear, credible information focusing on disaster preparedness and emergencies. 

    Twitter has partnered with the National Disaster Response Force (@NDRFHQ) in India to expand its efforts towards handling disaster situations. The search prompt will be available on iOS, Android, and on mobile.twitter.com in India, in both English and Hindi languages.

    Shri SN Pradhan (@satyaprad1), Director General, National Disaster Response Force, said "While disasters both natural and manmade can undoubtedly cause widespread humanitarian havoc, open internet and social media can immensely benefit the ecosystem by enabling people to connect with each other and with government agencies. Twitter’s ability for facilitating real-time dialogue has ensured that crucial information about disaster affected areas flows seamlessly. Timely and reliable updates through Twitter can support the government in communicating to the people on rescue/relief services available to them and what they can do to receive it. Through the launch of this search prompt and our collaboration with Twitter, we are optimistic about bringing authentic and credible information to the fore to promote open public communication, in times when it is needed the most. This partnership will also strengthen NDRFs credo of आपदा सेवा सदैव सर्वदा – Disaster rescue related services everywhere in India & at all times.”

    The feature will be reviewed at regular intervals by the Twitter team to ensure that all related keywords generate the proactive search prompt. Some of the search keywords include:

    English: #cyclone, #DisasterRelief, #earthquake, #flood, #floods, #heavyrainfall, #hurricane, #Landslides, #NDMA, #NDRF, #rain, #rainfall, #SDRF, #storm, #thunderstorm, #tsunami, 

    Hindi: #आंधी, #आंधीतूफान, #आपदा, #एनडीआरएफ, #चक्रवात, #तूफान, #बाढ़, #बारिश, #भूकंप, #भूचाल, #भूस्खलन, #राज्यआपदाप्रतिक्रियाबल, #सुनामी, #राष्ट्रीयआपदाप्रतिक्रियाबल, #राष्ट्रीयआपदाप्रबंधनएजेंसी

    The search prompt will also generate a list of government agencies working towards Disaster Response and Relief in India, so people looking for support can easily identify and establish contact with credible authorities.

    Sharing her thoughts on this initiative, Mahima Kaul (@misskaul), Director, Public Policy, India and South Asia, Twitter, said, “At its core, Twitter is a real-time and modern version of a town square. These characteristics make Twitter a uniquely useful place for timely communication, and more so when a disaster strikes. Relief teams have time and again turned to Twitter to connect with the people on ground, and share real-time information on provision of aid, rescue operations and emergency resources. With the launch of this initiative, we are furthering our commitment to partner the citizens, civil society as well the government. The dedicated search prompt will ensure there is uninterrupted access to relevant and authoritative information, such as important updates on critical transit and utility outages, efforts to oversee crowd management, and establish direct access between the affected areas and the rescue teams.”

    During times of crisis and emergencies, Twitter’s live, open and public nature continue to be leveraged by NGOs, citizens, government agencies and the media to share and exchange information. In India, the usefulness of Twitter during disaster relief has come to light by its use during the Kerala Floods by @CMOKerala and last year during Mumbai Floods by @mybmc and most recently by @CMOfficeAssam as well as the citizen groups that organized themselves entirely on Twitter to help those affected on ground.

    How to search and find credible information around disaster management on Twitter

    On app

    Click on Explore tab

    Type and enter your disaster management-related keyword or query into the Search option on the top

    A prompt on ‘ThereIsHelp’ will appear – click on it to access credible information and facts on the issue

     On desktop

    Go to Home

    Type and enter your disaster management-related keyword or query into the Search option on the top Right

    A prompt on ‘ThereIsHelp will appear – click on it to access credible information and facts on the issue

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  • Zee TV actors connect with fans in a virtual celebration as fresh episodes of their shows kickstart on television

    Zee TV actors connect with fans in a virtual celebration as fresh episodes of their shows kickstart on television

    It’s a celebratory moment for all the Zee TV actors as they gear up to venture into the lives of the audience once again after almost four months through fresh episodes of Zee TV’s popular shows. With the lockdown gradually lifting and people across the country stepping out into the new normal, India’s leading Hindi GEC – Zee TV resumed shoots of its daily primetime dramas recently in line with government directives and on 13th July, they introduced naye kisse, naye episodes of their popular shows into the lives of their loyal viewers. Celebrating this much awaited moment of comeback, actors of shows like Kumkum Bhagya, Kundali Bhagya, Guddan Tumse Na Ho Payega and Qurbaan Hua reunited virtually and they had a gala time. But they weren't alone! Their loyal fan base from across the world that has gradually become a part of the Zee Kutumb also joined them in this online celebration called 'Sunheri Shaam'.

     Setting an exciting and entertaining atmosphere for all their special fans, the actors just let their hair down and stepped into an unfiltered fun zone to depict their real side to the viewers. While Mugda Chapekar and Krishna Kaul from Kumkum Bhagya shared their individual experiences of reuniting with fellow s on set and how the new normal has them giving each other hug-like gestures from a few feet apart and new age high-fives in the air without the typical clapping of hactorands, Nishant Singh Malkhani from Guddan Tumse Na Ho Payega poked a little light hearted fun at actor Karan Jotwani from Qurbaan Hua for wearing a mask while attending the video call, saying "Videocall ke through Corona nahin hoga" … Coming to Karan's defence was none other than his co-actor Pratibha Ranta along with Manit Joura from Kundali Bhagya, who mentioned that the actor was actually setting a good example for viewers to wear masks for their own safety.

    Sharing their lockdown experiences as well as their #13thKiTayyari, the Zee TV actors also played a fun game of Antakshari in front of their fans. Singing turn by turn, they belted out various songs of their choice. While all the stars won the hearts of their fans irrespective of whether they sang perfectly in tune or just hummed a little, it was Mugda who swept fans off their feet with her sweet, trained voice. The way she sang Tu Mile Dil Khile had the other actors tease her about being a part of the current season of Li'l Champs! That's when some of the Li'l Champs landed up on the virtual call and regaled Zee TV's super fans with their melodious voices.

    As viewers smiled seeing their favourite idols in front of them virtually, the actors decided to take their level of excitement a notch higher by interacting with them on a personal level. From answering questions related to their lockdown regimes to finally resuming shoot amidst all the necessary precautions, the actors were at their candid best and gave their fans an enjoyable evening to remember.

    Sharing her experience on reuniting with her fans and fellow actors, Kumkum Bhagya actress Mugda Chapekar aka Prachi said, “It’s been a while that we all have been away from each other and it was an absolute delight to be able to connect with our fellow Zee TV actors and especially our fans, who have been painstakingly waiting for us to return. The delight on their faces brought a smile on ours and we had a wonderful evening interacting with them and entertaining them. We just hope they keep watching Kumkum Bhagya and showering us with their love.”

    Adding to her experience, Qurbaan Hua actor Karan Jotwani aka Neel said, “The feeling of resuming work was quite exciting, but what was more thrilling was to see our fans as excited on our return. The wait has been quite long for us and them too, but we can definitely say it was all worth it as the new set of episodes will bring in several intriguing twists and turns that will keep them at the edge of their seats. We are delighted to come back and I hope our fans shower all their love on us by tuning into Qurbaan Hua.”

  • Paytm Insider announces its new theatre initiative, ‘Front & Centre’

    Paytm Insider announces its new theatre initiative, ‘Front & Centre’

    NEW DELHI: India’s leading entertainment ticketing platform, Paytm Insider is set to deliver theatre experiences digitally with its new initiative, ‘Front & Centre’. Created keeping in mind storytellers as well as theatre-lovers, this initiative aims to bring the experience of theatre alive, online. 

    ‘Front & Centre’ is launching with a showcase of notable plays Every Brilliant Thing by QTP and Iti Ninna Amrita (Kannada) by Rangashankara Theatre in July, followed in August by One on One – Unlocked by Rage Productions, Timeloss produced by Akvarious Productions and Doppelganger by The Company Theatre. A key focus for Paytm Insider with this is bringing theatre productions in regional languages from across India in the spotlight. The plays currently featured are in Hindi, English and Kannada and more productions in other languages will continue to be added.

    Paytm Insider CEO, Shreyas Srinivasan, adds “Over the last year, we’ve brought several exciting theatre productions forward including plays by Aadyam, Salim-Suleiman’s Umrao Jaan and storytelling works by Kommune. The launch of Front & Centre reaffirms our investment in strengthening the vibrant theatre ecosystem in India.”

    ‘Front & Centre’ has conducted its first workshops with sessions on Audio Drama with Frederick Greenhalgh, Scriptwriting with Carl Miller, and Comedy writing with Anuvab Pal. With these workshops, Paytm Insider aims to provide a lens into the art of theatre for those already in the field, and even for those stepping into it. Paytm Insider is supported on this initiative by Shernaz Patel and Nadir Khan, using decades of their experience to re-imagine theatre for the digital world.

    Speaking on the IP, Creative consultant, Front & Centre, Nadir Khan, said, “Lockdowns and social-distancing provide much disturbance to a form that is meant to be consumed live and is essentially a dialogue between a performer and a live audience. At its very core, however, theatre is about story-telling. Stories that need to be told and need to be heard. Stories that excite, entertain, provoke, educate and inspire. With Front & Centre, we’re hoping to provide a home for theatre practitioners to continue doing just that, albeit online for now. It’s a new medium, really, and the challenges that come with that are both exciting and daunting.  I’m very happy, therefore, that Paytm Insider has decided to dive head-first into it with Front & Centre and has allowed me to be a part of that journey. I’m certain that this will help Indian theatre to continue to work, grow, collaborate, innovate, stay relevant, engage and (most of all) continue that dialogue between the performer and  audience.”

    Speaking on the IP, Creative consultant, Front & Centre, Shernaz Patel – "If I had been told three months ago that the internet would be my new stage and the sofa my new auditorium I would have laughed disbelievingly. I am a purist. I thrive on the live and immediate thrill of theatre and shy away from technology. And yet like it or not here we are. I could have hibernated. But Insider’s Front & Centre came along at the right time and made me embrace this new normal. Because it’s a platform that understands that theatre is vital. That theatre is where compelling stories get told. That theatre has a unique place in our collective culture to educate, inspire and entertain." 

    Speaking on the launch, Paytm Insider Business Head Live entertainment (IPs & Partnerships) –  Varun  Khare said, “As large gatherings to watch theatre productions remain a thing of the distant future and live performing arts are adopting a new alternative of moving online. We're working hard to create a sustainable ecosystem for artists, producers, promoters & all those behind the scenes to come together to continue entertaining fans across the country. We strive to make it a great alternative medium to entertain fans. With Front & Centre, we hope to (re)connect fans with the power of theatre and storytelling.”

  • Wiggles launches India’s first 100% alcohol-free sanitizer for pets

    Wiggles launches India’s first 100% alcohol-free sanitizer for pets

    Considering the growing hygiene and sanitation related concerns by pet owners and more so during the COVOD-19 pandemic, preventive pet care brand Wiggles launches India’s first 100% alcohol free and pet-safe instant sanitizer. Wiggles’ ‘Instant Pet Sanitizer’ is the first of its kind hassle-free solution for pets and pet parents after returning home from walks and outdoor activities. The Instant Pet Sanitizer contains essential oils and is based on a 100% alcohol free unique composition making it the perfect and safest alternative to the repeated need for rinsing and bathing known to cause drying and rashes. The sanitizer is affordable, easy to use, dries instantly and can be used on the pets’ paws and coat on a daily basis and whenever needed offering rinse-free protection on the go.

    Recognized for introducing transparency in the pet care ecosystem in India, Wiggles, has launched distinct business verticals while keeping in mind the need of pets and pet parents within a short span of time. The Instant Pet Sanitizer by Wiggles.in is a category creator, and is developed by a team of experts keeping in mind the needs of pets and pet owners.

    On launching yet another pioneering product for pets, Founder and Chief Executive Officer of Wiggles.in, Anushka Iyer, says, “With change being the only constant, innovation is the key, it has become imperative for us at Wiggles to prioritize the needs and demands of our pets and pet parents. Being a pet parent myself and an ardent animal lover, I have personally felt the need for a safe, and affordable product for instant cleansing without having to worry and bother too much. During the lockdown, we have been receiving several such requests as well as queries and concerns from pet owners about the use of alcohol based sanitizers and other regular hand sanitizers for their pets which are otherwise extremely dangerous and can even cause poisoning. Keeping this in mind, and the increasing need to maintain hygiene and sanitation of our pets, we have launched the Instant Pet Sanitizer, an extremely safe and easy to use product for dogs and cats. We have been working relentlessly to come up with a product that is gentle, and reliable and yet does the job. We are extremely happy on launching a milestone product that not only happens to be the first in India but also a first of its kind. We are hopeful that we will further develop on this category and introduce some more products that will ease duties for pet owners.”

    The Instant Pet Sanitizer is a spray based sanitizer that is irritation free and has a soothing and calming effect on the pet. The Instant Pet Sanitizer is available across India at a nominal price of Rs. 330 for 100 ml. Pet owners can also purchase the product on the Wiggles.in website as well as through Amazon, Flipkart, Snapdeal, ShopClues, Pawrulz, Vetco, and other leading e-commerce platforms.

  • POGO sets airdate for new homegrown original Titoo – Har Jawaab Ka Sawaal Hu

    POGO sets airdate for new homegrown original Titoo – Har Jawaab Ka Sawaal Hu

    MUMBAI: POGO, homegrown kids’ entertainment channel, is set to launch Titoo – Har Jawaab Ka Sawaal Hu a brand-new animation-comedy series produced by Cosmos Maya. The latest original in POGO’s rich portfolio of locally-made content will air weekdays at 12:30 pm from 27 July.

    Speaking about the launch, Cartoon Network and POGO South Asia Network head Abhishek Dutta said, “Homegrown content is currently the cornerstone of kids’ entertainment in India and POGO has long been a pioneer in recognizing the potential of localized stories. It gives us great pleasure to debut Titoo – Har Jawaab Ka Sawaal Hu, created with a distinctive Indian environment. With a mix of relatable situations, endearing characters, slapstick humour and world-class animation, Titoo will win the hearts of our young fans.”

    POGO’s nationwide promotional launch for Titoo includes brand integrations and branded content production bolstered with digital promotions and on-air activations. The channel has also collaborated with iconic kids’ magazine, Tinkle, and a leading digital parent platform, Momspresso, to amp up the buzz around ‘Titoo’. In addition to Hindi, the new show will also be available in Tamil.

     Watch the promo here.

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  • The greatest movement that shaped the modern world in ‘Mandela: Long Walk to Freedom’ airing this Saturday only on &PrivéHD

    The greatest movement that shaped the modern world in ‘Mandela: Long Walk to Freedom’ airing this Saturday only on &PrivéHD

    A Revolutionary, an activist and the first black leader of a free South African nation who led the fight against apartheid his whole life, Nelson Mandela fought decades-long injustice to tackle institutionalised racism and foster racial reconciliation. This Saturday, July 18, 2020, at 1 PM in honour of Mandela Day, &PrivéHD remembers the defiance of this one man often referred to as ‘The Father Of The Nation’ by bringing to you Academy Award Nominated feature ‘Mandela: Long Walk to Freedom’ based on his autobiography. Starring Golden Globe award nominee Idris Elba (Nelson Mandela) and supported by Naomie Harris (Winnie Madikizela), this movie makes for an apt watch to understand the pinnacle movement leading to the historic turn of events that brought about change on a global scale.

    Witness the 30 year struggle of a single man who fought for the rights of humane treatment for Black Africans in Mandela: Long Walk to Freedom’ airing on Saturday, July 18, 2020, at 1 PM only on &PrivéHD

  • MY SITI Hisar – SITI Networks brings Hyper Local News to Hisar

    MY SITI Hisar – SITI Networks brings Hyper Local News to Hisar

    MUMBAI: SITI Networks Limited, an Essel Group Company, one of India’s largest Multi-System Operators (MSO), has launched a new channel, MY SITI Hisar, specifically for the people of Hisar. The channel will bring hyper-local content from Hisar and surrounding cities. The channel will be available to all customers of SITI Networks.

    Starting with a Daily News Bulletin, Hisar Update, at 7PM consisting of curated news from Hisar, the channel looks to give voice to the local with its updates from Hisar and its surrounding cities. SITI further announced that Hisar Update News Bulletin is only the beginning and soon MY SITI Hisar will be the only fully hyper local news & updates channel addressing the needs of the people of Hisar and its surrounding cities. 

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