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MUMBAI: Zee Entertainment Enterprises has flipped the script on its growth journey, approving a Rs 2,237.44 crore promoter fund infusion via fully convertible warrants. The board...
MUMBAI: In a digital world where content is king and background music makes the crown sparkle, the stakes for licensing music just got louder. Hoopr Smash...
MUMBAI: Fishing for change just got literal. India’s seafood brand known for its wild-caught, chemical-free offerings, Dam Good Fish has cast its net wide with a...
MUMBAI: When was the last time a solar ad made you smile? Vikram Solar’s first-ever TVC might just be that moment. In a heartwarming debut on...
MUMBAI: Cinema just met cartoons, and kids across India are cheering. In a blockbuster cross-screen move, JioStar Kids’ Network has partnered with the upcoming Hindi cinema...
MUMBAI: Abnd, the brand brains behind some of India’s sharpest consumer identities, has helped Rimashi Lifestyle deliver its latest bundle of joy — Growgether, a clever...
MUMBAI: The shoemaker is getting new boots at the top. The Bata Group has announced the appointment of Panos Mytaros as its new global chief executive...
MUMBAI: In the world of audio-led content, Pocket Entertainment just rewrote the tech playbook. The company has elevated Umesh Bude to chief technology officer (CTO), tasking...
MUMBAI: Havas Creative India, the creative agency of Havas India, has brought home the country’s first Gold Lion at Cannes Lions 2025 for its powerful campaign...
MUMBAI: The Indian diaspora in Canada just got a front-row seat to India’s pulse—served hot, straight from Mumbai. Times Network, the broadcast arm of Bennett, Coleman...
MUMBAI: In a world where content is king and attention spans are currency, India’s media playbook is in desperate need of an update and Kantar just...
MUMBAI: May-day magic as moviegoers power record box office collections. When Ajay Devgn raids the screen and Tom Cruise races to the finish, you know it’s...
MUMBAI: In a city where devotion spills into the streets each year, this time the bottles won’t. Hindustan Coca-Cola Beverages (HCCB) in partnership with Puri Municipality...
MUMBAI: No dragons were harmed in the making of this story mostly because they now live in your ears. Fantasy, once the VFX-glutton of cinema and...
MUMBAI: JioHotstar has plugged in with the trailer for Special Ops Season 2, signalling the electrifying return of Kay Kay Menon as the redoubtable R&AW officer...
MUMBAI: When skincare meets stand-up, you know someone’s rewriting the script—and Foxtale just did. The homegrown beauty brand has taken its boldest leap yet with No...
MUMBAI: For India’s auto component sector, the race is heating up—and Highway Roop just brought in a serious driver. The newly-formed platform has named industry veteran...
MUMBAI: Global Japanese brand Kikkoman has introduced its signature soy sauce to India’s food tapestry by distributing it to more than 1.5 million restaurants through the...
MUMBAI: Warning: This meal may cause spontaneous dancing. McDonald’s India – North and East has teamed up with hindi movie energy powerhouse Ranveer Singh to launch...
MUMBAI : HCBS Developments has brought in real estate veteran Dimple Bhardwaj as assistant vice president – channel sales, marketing and communication, adding serious firepower to...
CANNES: Adobe is rewriting the playbook on customer experience with a bold tech salvo unveiled at leading advertising fest, the Cannes Lions. With a sharp focus...
MUMBAI: Bhumika Realty has added serious muscle to its execution engine by naming industry stalwart Avinash Nagpal as president–projects. With over 27 years of bricks-and-mortar experience...
MUMBAI: Deception is on the menu, and the vibe is pure drama. Social café-bars across India have teamed up with Prime Video to launch The Traitors...
MUMBAI: From tea leaves to timelines, Arun Srinivas is now brewing strategy at Meta India. In a move that signals both continuity and elevation, Meta has...
MUMBAI — Basmati just got bold on the big screen. KRBL dished out a show-stealing Connected TV (CTV) campaign for its flagship India Gate Basmati Rice,...
MUMBAI: In a world where dads are often the punchline, this Father’s Day campaign turned the punchline into a poem. Terribly Tiny Tales (TTT) teamed up...
MUMBAI: When food meets fun and your voice is the coupon, chaos—and cheese—are bound to follow. Rebel Foods’ The Good Bowl has just dropped Bowl-O-Cheese, a...
MUMBAI: Sony Sports Network is serving cricket fans a piping hot platter of drama, nostalgia and chin music with Bharat Tum Chale Chalo – Kahani 2021-22...
MUMBAI: Mops may not start revolutions, but sometimes a detergent commercial can. Figo India Pvt. Ltd. has aired its first-ever television campaign, and it’s not just...
MUMBAI: In a move that fuses cricket, commitment, and couple goals, Canara HSBC Life Insurance has named India’s ace pacer Jasprit Bumrah and his wife, sports...
MUMBAI: When global ambition meets local appetite, even digital donuts don’t last long. Aleph, the international digital media giant, has rebranded Mediadonuts—its regional digital ad business...
MUMBAI: As Baby & Mom Retail Pvt. Ltd. preps for a growth spurt across the Indian consumer landscape, it’s calling in seasoned financial muscle to keep...
MUMBAI: There are print ads, and then there are mangoes that blush under the sun. Instamart turned the country’s favourite summer fruit into a showstopper with...
MUMBAI: Europe’s streets are getting smarter—and not just with electric cars and bike lanes. In a move that promises to give urban infrastructure a digital edge,...
MUMBAI: Say goodbye to scattergun media planning and hello to laser-sharp precision. Inmobi Advertising has launched Inmobi Buyer Hub, a self-serve, AI-powered platform that hands the...
MUMBAI: If there’s one place in India where the mercury never messes with productivity, it’s Amazon’s fulfillment centres. While much of the country battles sweltering heatwaves...
MUMBAI: Hollywood’s muscle just got a Mumbai makeover. In a landmark alliance that promises paisa vasool and popcorn, Warner Bros. Pictures has joined hands with Bhanushali...
MUMBAI: Espresso yourself, India your coffee upgrade has just arrived. In a strategic sip forward, CCL Products (India) Ltd. has launched Percol, the iconic British coffee...
MUMBAI: When your content becomes someone else’s main course, it’s only fair to send them the bill. Publishers and advertisers have long played the thankless role...
MUMBAI: This Father’s Day, Nikon India didn’t just celebrate fathers; it captured them, pixel by pixel. Launching a campaign that focused less on frames per second...
MUMBAI: When luxury meets logic, clicks follow. In a significant account win, digital marketing agency Icubeswire has been named the digital transformation partner for Central Park,...
MUMBAI: Blowing bubbles has never looked this badass. Mars Wrigley India’s Boomer is stepping up to the crease with a bold new campaign featuring pace ace...
MUMBAI: Officewear just got a Gen Z glow-up and it’s serving ambition with a side of attitude. Newme, the fashion-tech brand adored by Gen Z, has...
MUMBAI: As the monsoons roll in, so do the mosquitoes. But this time, India’s battle against dengue is getting a prime-time push. On World Dengue Day...
MUMBAI: If your dad insists on cranking the TV up to ear-splitting levels during the 9 pm debate, Swiggy just served up the perfect Father’s Day...
MUMBAI: Start-up decks by day, bedtime stories by night – the nation’s dadpreneurs are finally getting the spotlight they never asked for but definitely deserve. This...
MUMBAI: When the air gets murky, Gail (India) Ltd knows how to clear the smog – not just from the skies but also in the marketing...
MUMBAI: In a move that sends a clear signal to the global esports arena, S8ul Esports has charged into Riot Games’ League of Legends (LOL) circuit...
MUMBAI: The skincare aisle just got smarter. After wooing the Indian market via a direct-to-consumer entry in 2023, Paula’s Choice, the science-forward skincare brand with a...
MUMBAI: Pilgrims in Tirupati just got a side of fries with their faith. Burger King® has officially flipped the switch on its first restaurant in the...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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