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Category: News Headline

  • Snap and IAS team up to make ads crystal clear

    Snap and IAS team up to make ads crystal clear

    MUMBAI: Snap and Integral Ad Science (IAS) are taking transparency to a new level, giving advertisers something worth snapping about. The duo has expanded their measurement partnership to cover every corner of Snapchat, including the app’s most intimate space, the chat feed.

    The move means advertisers can now measure viewability and invalid traffic (IVT) for sponsored snaps and chat feed ads, ensuring their campaigns reach real users in brand-safe environments. With this update, IAS now offers full coverage across all Snapchat ad formats and devices, from stories to AR lenses.

    “Advertisers want to reach Snapchatters through authentic, measurable campaigns,” said Snap Inc global director, Ad partnerships group Fintan Gillespie. “With Sponsored Snaps, we’re giving brands even more ways to connect, while ensuring trusted third-party verification through IAS.”

    IAS CEO Lisa Utzschneider added, “We’re committed to giving advertisers transparency wherever they spend. Expanding our partnership with Snapchat shows our shared focus on verification, brand protection and campaign performance.”

    IAS’ total media quality solution for Snap gives brands access to advanced metrics like Time-in-View, IVT rates, and brand suitability reports, all powered by machine learning that analyses image, audio and text frame by frame.

    Since joining forces in 2018, IAS and Snap have steadily widened their measurement suite, from viewability and invalid traffic tracking to brand safety and attention measurement. This latest update cements their collaboration as a gold standard for accountable, engaging advertising in the social space.

     

  • Golden hour for BTS fans as Jung Kook’s world lights up Mumbai

    Golden hour for BTS fans as Jung Kook’s world lights up Mumbai

    MUMBAI: It’s finally golden hour for Indian BTS fans. The world of Jung Kook, the youngest member and “Golden Maknae” of the global pop phenomenon BTS, is set to shimmer in Mumbai as GOLDEN: The Moments, a global exhibition celebrating his first solo album makes its India debut.

    Presented by Bookmyshow Live in partnership with Hybe, the exhibition opens its doors at Mehboob Studios from 12 December 2025 to 11 January 2026, inviting fans to step inside Jung Kook’s creative universe. Tickets go live on 6 November at 12 pm, exclusively on Bookmyshow, with early buyers gaining special access to a preview night that promises a first-hand glimpse into the artist’s golden world.

    A tribute to Jung Kook’s evolution from prodigious performer to global pop icon, GOLDEN: The Moments celebrates his artistry across immersive zones that blend sound, visuals, and emotion. From the cinematic spectacle of Standing Next to You in GOLDEN: THEATER to behind-the-scenes glimpses in SOLID CINEMA, the exhibition offers fans a rare chance to see how inspiration becomes music, and how music becomes magic.

    The journey begins with THE RECORD OF “GOLDEN MOMENTS”, tracing Jung Kook’s rise from his debut to superstardom, and continues through GOLDEN: RECORDS, a shrine to his global achievements with awards, performance gear, and rare photos. Fans can experience remixed tracks in GOLDEN: PHOTOS, tune into the layers of his song Hate You in GOLDEN: SOUNDS, and relive hits like Seven (feat. Latto), 3D (feat. Jack Harlow), and Standing Next to You in Shine Cinema.

    For Jung Kook’s Indian fans, this isn’t just an exhibition, it’s a pilgrimage. “Our partnership with Hybe marks an exciting new chapter in bringing transformative global experiences to India,” said Bookmyshow chief business officer for live events Naman Pugalia. “With one of the world’s most passionate BTS communities here, GOLDEN: The Moments connects fans more deeply to Jung Kook’s artistry and the universal power of music.”

    HYBE echoed this sentiment, calling India “one of the most dynamic and fast-evolving music markets in the world.” The company added, “Through GOLDEN: The Moments, we’re glad to open this new chapter with Bookmyshow Live, connecting Jung Kook’s heart to the voices of Indian fans.”

    Every element of the exhibition from his glittering stage costumes and concert visuals to unseen rehearsal footage has been curated to highlight Jung Kook’s duality: the superstar who commands global stages and the artist quietly perfecting his craft behind the scenes. Visitors can even leave personal notes, becoming part of Jung Kook’s continuing golden story.

    For India’s rapidly growing K-pop community, this marks a milestone moment. What began as a digital fandom thriving on live streams, fan edits, and global hashtags now steps into the real world as GOLDEN: The Moments transforms virtual admiration into a shared, tangible celebration.

    As the exhibition opens, it shines not just on Jung Kook’s luminous career but on India’s rising place in global pop culture. For millions of fans ready to walk through the golden doors, Mumbai’s Mehboob Studios is about to turn into the brightest stage of them all.

  • Justice takes the spotlight as Junglee Pictures screens haq

    Justice takes the spotlight as Junglee Pictures screens haq

    MUMBAI: Justice found its stage and the stars took the stand as Junglee Pictures hosted an exclusive screening of its upcoming legal drama Haq in New Delhi. The evening saw a rare confluence of cinema and statesmanship, with union ministers Hardeep Singh Puri and Kiren Rijiju, Delhi lieutenant governor VK Saxena, former chief justice of India DY Chandrachud, and Times Group managing director Vineet Jain gracing the red carpet at The Chanakya Mall.

    Directed by Suparn S Varma, Haq stars Yami Gautam Dhar and Emraan Hashmi in a gripping tale inspired by a landmark supreme court judgment. The film explores the collision between personal faith and secular law, tackling patriarchy and power while celebrating justice and equality. Written by Reshu Nath, it’s the kind of story that lingers long after the credits roll, a mix of emotion, courage, and conversation.

    Produced by Junglee Pictures in association with Insomnia Films and Baweja Studios, Haq also features a compelling debut by Vartika Singh alongside Sheeba Chaddha, Danish Hussain, and Aseem Hattangady.

    From the first half alone, the film struck a chord with its audience. “It’s not just about women’s empowerment but about justice denied because of personal laws. Everybody should see this movie,” said Hardeep Singh Puri. Union minister Kiren Rijiju added, “The film carries a message that shouldn’t be limited to the screen, every Indian should watch it.”

    Former CJI DY Chandrachud called the screening “an emotional and personal moment,” reflecting on the historic judgment that inspired the narrative. “The rights given to women can’t be taken away, they are vindicated in law and in spirit,” he said.

    Echoing the sentiment, Times Group MD Vineet Jain remarked, “There are two kinds of films, the purely entertaining and those that make you think while entertaining. Haq is both.”

    Set to release in cinemas worldwide on 7 November, Haq promises to be more than just another courtroom drama, it’s a stirring plea for justice, equality, and the courage to question.
     

  • Rahul Dravid pads up for Paradeep Phosphates campaigns

    Rahul Dravid pads up for Paradeep Phosphates campaigns

    MUMBAI: Rahul Dravid has taken guard again, this time not on the pitch, but in the fields. Paradeep Phosphates Limited (PPL), one of India’s largest private fertiliser producers, has roped in the cricketing legend as its brand ambassador to champion innovative and sustainable farming practices.

    The partnership brings together two names known for trust, consistency, and performance. Dravid’s steady hand and PPL’s farmer-first ethos aim to inspire India’s growers to adopt smarter, more sustainable methods through two nationwide campaigns, “Kheti Ka Game Changer” and “NPK & Organic Fertilizers Ki Winning Team.”

    The campaigns use cricketing analogies to make agronomy simple and engaging. In the first, Dravid fronts Jai Kisaan Navratna Nano Shakti Nano DAP, likening nano fertilisers to game-changing strategies that improve yield and efficiency. In the second, balanced fertilisation takes centre stage with nitrogen, phosphorus, and potassium playing star “team roles,” promoting soil health and stronger crops.

    “We are thrilled to welcome Rahul Dravid to the PPL family,” said Paradeep Phosphates managing director and CEO Suresh Krishnan. “His discipline and integrity mirror our values. Just as he led teams to victory through patience and planning, our products empower farmers to achieve winning outcomes season after season.”

    Dravid echoed the sentiment, saying, “Farmers and sportspersons share a similar spirit, both rely on patience, timing, and the right support to succeed. I’m proud to be part of an initiative that helps India’s farmers make practical, informed choices.”

    Backed by sister company Zuari FarmHub Ltd (ZFHL) in collaboration with TERI, PPL’s nano fertilisers have shown strong results in boosting crop yield while promoting sustainability. The new campaigns will roll out across television, print, and digital platforms, taking Dravid’s calm resolve and PPL’s innovation to millions of farmers nationwide.

    Looks like Dravid’s next innings will be played on fertile ground, where discipline meets growth and every crop has a shot at victory. 
     

  • F1 and Heineken shift gears with turbocharged partnership

    F1 and Heineken shift gears with turbocharged partnership

    MUMBAI: When beer meets the roar of engines, magic happens. Formula 1 and Heineken have renewed and expanded their global partnership, continuing a nearly decade-long collaboration that’s been as smooth as a perfectly poured pint.

    First teaming up in 2016, the partnership has delivered unforgettable fan moments both on and off the track, from high-octane hospitality experiences to Heineken’s signature pop-up bars. Now, the new multi-year deal takes the alliance into overdrive with fresh activations, bold fan engagement, and a unique twist for motorsport lovers.

    The F1 fan zone, now presented by Heineken 0.0, will bring immersive experiences to race weekends, alongside vivid branding and innovative in-person installations. The brewer will also enjoy naming rights for three Grands Prix each season.

    Adding an extra shot of excitement, Heineken has launched the ‘Star Fans’ campaign, celebrating the most passionate F1 supporters through exclusive online content, competitions, and awards. But the real showstopper is the world’s first F1 season ticket, a carbon fibre-crafted pass that grants one lucky fan and a friend access to every race on the calendar, complete with travel and accommodation.

    Formula 1 president and CEO Stefano Domenicali hailed the partnership, saying, “Heineken has stood alongside Formula 1 for nearly a decade with a shared passion for delivering an unrivalled spectacle. Together, we’ll continue to push boundaries and bring fans closer to the action.”

    Echoing the excitement, Heineken CEO and chairman Dolf van den Brink added, “This partnership is about more than sponsorship. It’s about connecting fans, creating experiences, and celebrating the incredible energy of F1 – all with a cold Heineken 0.0 in hand.”

    As the two global powerhouses toast to their next chapter, one thing’s clear, this partnership is still firmly on pole position.

     

  • Bloomingdale PR grows its northern roots with Sanya Jain

    Bloomingdale PR grows its northern roots with Sanya Jain

    MUMBAI: Bloomingdale Public Relations is turning the spotlight on Delhi with a key leadership move. The boutique PR firm, known for its strategic storytelling and stronghold across Asia, has appointed Sanya Jain as strategic communications lead – north, reinforcing its focus on expanding operations in the capital.

    Based in New Delhi, Sanya will head Bloomingdale’s regional growth, client relations, and team culture across North India, reporting directly to Bloomingdale PR CEO Vikram Kharvi.

    With a decade of experience spanning consumer, corporate, crisis, and internal communications, Sanya has collaborated with industry giants including HP, Google, Microsoft, and TikTok. Her track record in shaping narratives and leading reputation strategies makes her a strong fit for Bloomingdale’s next growth phase.

    “We’re thrilled to welcome Sanya to lead our Delhi operations,” said Bloomingdale PR CEO Vikram Kharvi. “Her strategic acumen and forward-looking approach will be instrumental in strengthening our presence in one of India’s most dynamic markets.”

    On her appointment, Sanya Jain shared, “I’m excited to take on this role and contribute to Bloomingdale’s creative and strategic legacy. I look forward to building impactful partnerships and meaningful campaigns across Delhi and beyond.”

    The move marks another step in Bloomingdale PR’s nationwide expansion, as the firm continues to deepen its roots in key Indian markets with a focus on innovation, talent, and impactful communication.

  • Zee reels in record highs with a blockbuster show of movie magic

    Zee reels in record highs with a blockbuster show of movie magic

    MUMBAI: In a cinematic twist worthy of its own premiere, Zee Entertainment Enterprises Ltd. (‘Z’) has pulled off a blockbuster of its own recording a three-year high share of 28.7 per cent in the Hindi movie cluster in Q2FY26. Proving that great storytelling never goes out of style, the content and technology powerhouse has reaffirmed its dominance in India’s ever-competitive movie broadcast landscape.

    Leading the charge is Zee Cinema, which reclaimed its position as the No. 1 Hindi movie channel (15 plus HSM Urban) this quarter. Its line-up of premieres from the rural rumbler Jaat to the slick actioner Game Changer pulled in massive audiences. But it was Pushpa: The Rule – Part 2 that truly stole the show, delivering the highest-rated movie premiere of FY26 so far. The last film to achieve a similar feat? Gadar 2, also a Zee Cinema triumph from November 2023.

    Meanwhile, Zee’s Free-to-Air dynamos Anmol Cinema and Zee Action flexed their reach muscle, becoming the most-watched channels across all languages and genres. Each channel drew in more than 116 million viewers, proving that free TV still holds unbeatable sway in Indian households.

    The story doesn’t end in Hindi. Zee’s regional clusters continue to script their own success stories. In Marathi, Zee Talkies, Zee Yuva, and Zee Chitramandir maintained their near-50 per cent market share, with the world television premiere of Phullwanti delivering the highest ratings of the quarter. Down south, Zee Thirai (Tamil) and Zee Cinemalu (Telugu) kept their leadership intact, while Zee Biskope in the Bhojpuri belt ranked among the top three in its market, a cinematic sweep across regions.

    “The growth of our movies cluster across languages is a strong reflection of our content strategy focusing on new super-hit premieres, classic titles from our library and data-driven curation,” said a company spokesperson. “The genre’s unmatched reach and strong resonance amongst male viewers and the youth also enable it to deliver scale and strategic value to advertisers across markets.”

    And those advertisers are clearly tuning in. The genre’s steady viewership and distinct audience base make Hindi movie channels a mainstay in media mixes for India’s top ten advertisers. In September 2025 alone, Zee’s 22 movie channels across six languages reached over 550 million viewers, a testament to the scale and staying power of its cinematic empire.

    From Hum Aapke Hain Koun and Karan Arjun to RRR and Bobby, Zee’s vast film library continues to bridge nostalgia and novelty. Some titles have reached iconic status Hum Aapke Hain Koun, for instance, has been watched by a staggering 250 million people over the past five years, roughly equal to the population of the world’s fifth most populous country.

    As Zee continues to blend data with drama and strategy with storytelling, it’s clear the brand isn’t just broadcasting films, it’s curating a cultural phenomenon. For millions of viewers across India, the show must go on and with Zee, it most certainly will

  • Kaha Diamonds sparkles with a sustainable twist in Bengaluru

    Kaha Diamonds sparkles with a sustainable twist in Bengaluru

    MUMBAI: Luxury just got a conscience. Kaha Diamonds, the homegrown new-age jewellery brand known for its exquisite lab-grown diamonds, has opened its flagship boutique in Bengaluru, redefining how modern India wears its sparkle.

    Designed as more than a store, the boutique is a celebration of individuality and sustainability, offering customers a chance to customise fine jewellery that tells their own story. Each piece showcases intricate craftsmanship, ethical sourcing, and sustainable elegance, hallmarks of Kaha’s mission to make fine jewellery both meaningful and accessible.

    Founded by Kashish Khivesara, Kaha Diamonds rests on a simple yet striking philosophy, true luxury should dazzle the heart and the planet. Every diamond is IGI-certified, E plus VVS graded, and hand-crafted with precision and clarity. The brand’s distinctive collections also feature rare coloured lab-grown diamonds in stunning pink, blue, and yellow hues, adding a modern vibrancy to timeless designs.

    “We’ve seen how people are drawn to diamond jewellery that tells a tale and stands for something,” said Kaha Diamonds founder Kashish Khivesara. “Our Bengaluru boutique reflects this belief, blending craftsmanship, individuality, and sustainability into every sparkle.”

    With plans to expand into other major Indian cities, Kaha Diamonds is setting a shining example of how modern luxury can be both beautiful and responsible, proving that brilliance doesn’t have to come at the Earth’s expense.

     

  • TRAI gives logo designers more time to make their mark

    TRAI gives logo designers more time to make their mark

    MUMBAI: Looks like creativity just got an extension. The Telecom Regulatory Authority of India (TRAI) has decided to give designers a little more breathing room for its logo design competition for India’s digital connectivity rating framework.

    Originally slated to close on 5 November 2025, the submission deadline has now been extended by 10 days, with entries accepted until 15 November 2025.

    The competition, announced on 16 October 2025, invites designers from across India to create the official logo for the new national rating framework that aims to measure and promote digital connectivity standards across the country.

    The extension follows multiple requests from participants seeking additional time to refine their designs, a sign that the competition has sparked keen interest among India’s creative community.

    So, for those still sketching, shaping, and shading their ideas, there’s a little extra time to draw inspiration, and perhaps draw the winning design that could become the face of India’s digital future.
     

  • Smart sharp and supercharged Moto g67 powers up

    Smart sharp and supercharged Moto g67 powers up

    MUMBAI: Looks like Motorola just turned up the charge. The tech brand has unleashed the moto g67 Power, a sub- Rs 15,000 smartphone that’s practically buzzing with energy, and style. With a whopping 7000mAh battery, a 50MP Sony Lytia 600 camera, and a sleek Pantone-curated vegan leather design, this one’s got both stamina and swagger.

    Launching at an effective price of Rs 14,999, the moto g67 Power is geared for those who live life unplugged. The phone’s silicon carbon battery promises up to 58 hours of runtime on a single charge, making low-battery anxiety a thing of the past.

    But it’s not just about endurance. The handset flexes a Snapdragon 7s gen 2 chip, 8GB RAM (expandable to 24GB), and 128GB storage, ensuring a lag-free experience whether you’re gaming, streaming, or toggling between 27 tabs at once. Connectivity-wise, it’s no slouch either, offering support for 11 5G bands, VoNR, and Wi-Fi 6.

    Camera buffs get plenty to click about. The moto g67 Power boasts the segment’s best 50MP Sony LYTIA 600 sensor, 8MP ultrawide lens, and a 32MP selfie camera, all capable of 4K recording. Add Motorola’s AI photo tricks like auto night vision and AI-powered portraits, and your social feed might just start looking like a mini film festival.

    Durability is another headline act. With corning gorilla glass 7i, MIL-STD-810H military-grade testing, and IP64 water resistance, this phone could probably survive a clumsy tumble or two, and still look good doing it.

    Entertainment-wise, the 6.7-inch FHD+ 120Hz display dazzles with 1050 nits brightness, while dolby atmos dual speakers bring the bass to your binge sessions.

    Available in cilantro green, parachute beige, and blue curacao, the moto g67 Power goes on sale from 12 November on Flipkart, Motorola.in, and at leading retail stores.

    As Motorola India managing director T.M. Narasimhan put it, “The moto g67 Power delivers the best camera and battery experience under Rs 15,000, a powerful blend of performance, innovation, and style.”

    With its marathon battery, polished design, and AI smarts, Motorola’s latest might just be the pocket powerhouse to beat this season.