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MUMBAI: It is boom time for ad buyers and media planners who had earlier opted for the current surprise toppers on Star Plus. For the third...
NEW DELHI: Taking a cue from renowned fable Panchatantra, Moving Picture Company (India) Ltd is producing its first long format 3D animation series Jungle Tales. The...
MUMBAI: CNBC goes vroom vroom, this time with consumer angle in mind. Starting today, 10 June at 10:30 pm, the business channel will be getting behind...
NEW DELHI: Consumer Coordination Council to information and broadcasting ministry: the conditional access system (CAS) is still not consumer friendly and should be implemented only after...
NEW DELHI / MUMBAI: The government today offered a significant concession to the pay broadcasters on the issue of their channel pricing by giving them some...
MUMBAI: ESPN Star Sports bossman in India Manu Sawhney has been promoted and is moving to Singapore. Sawhney, currently ESPN Software India Pvt Ltd managing director,...
LONDON: It looks as if UK-based agencies are taking a leaf out of Indian agencies such as Mudra. Bartle Bogle Hegarty (BBH), the advertising agency famous...
NEW YORK: As radio airplay becomes harder to secure and music channels focus on reality television, record labels are looking at online promotions as a viable...
LOS ANGELES: The annual five-year entertainment and media forecast by accounting giant PricewaterhouseCoopers concludes that advertisers faced with continued economic and political risk will opt for...
MUMBAI: The ad industry’s emphasis on cutting costs seems to be having an impact on the creative aspects of TV (or radio) commercials (TVCs) or background...
MUMBAI: There is good news for Mediaturf Worldwide, the online specialist consultancy wing of EuroRSCG India, even as the firm gears up to celebrate it’s third...
MUMBAI: Beverage conglomerate PepsiCo has turned blue for next months cricket World Cup in South Africa and must be hoping that the move will leave the...
NEW DELHI: Brooke Bond Bru which claims to be the country’s largest instant coffee brand has come out with the Just Go offer for Delhi. An...
indiantelevision.com’s Media, Advertising & Marketing Watch MAX takes out press ads to set ‘record straight’ on cricket coverage The Indiantelevision.com Team (15 January 2003...
MUMBAI: The “last mile” syndrome seems to be catching up with the sales teams of the MAX-SET combine. The efforts that were initiated in May 2002...
MUMBAI: Movies should evolve as brands to provide multiple revenue opportunities. That is the message that came from UTV CEO Ronnie Screwvala while speaking on “Marketing...
MUMBAI: The World Cup cricket mania will soon become sweet music that cricket fans can lap up! Nirvana Music, a division of Nimbus, will be launching...
MUMBAI: Colour TV sales during the World Cup season are likely to touch the two million mark. This market estimate should come as specially good news...
MUMBAI: MTV has announced that it has extended the voting period for the 2003 MTV Asia awards to 15 January. The awards will take place on...
MUMBAI: “Kids today are no different from what we were. The differences are only minute and so the manner of communication is important.” This was one...
CHICAGO: With cable customers gradually realising its benefits high definition television (HDTV) is rapidly spreading its wings across the US. Cable customers in 78 of...
MUMBAI: The amount of children’s TV programming has tripled in the UK since 1997, says research published by the Broadcasting Standards Commission and the Independent Television...
MUMBAI: The head of BBC’s Hindi Service Achala Sharma has been awarded the World Hindi Honour at the seventh World Hindi Conference held in Surinam a...
MUMBAI: Last year in a BBC poll, 1.6 million UK viewers voted for Sir Winston Churchill as the “greatest Briton”. Now, the survey broadens it’s reach...
MUMBAI: It was time for the backroom professionals in the glamourous business of advertising, television and radio to take centrestage at the 28th RAPA (Radio &...
MUMBAI: Playwin Infravest’s newest online game on the block, Keno, kicked off without much fanfare and promotions yesterday. From the Karnataka online state lottery...
MUMBAI: Now fans of the bat and ball game can place their bets on test cricket. Interactive Systems Worldwide (ISWI) has announced that ukbetting , a...
MUMBAI: The PR account for the soon-to-be-launched Forbes Dhan Dhanna Dhan Infotainment Pvt. Ltd online lottery has been won by Triton Communications’ PR and events division...
MUMBAI: Mudra’s Optimum Media Solutions media director Kunal Jamuar will be joining Lowe’s media independent Initiative Media as media director – business development. Jamuar had worked...
NEW YORK: The world’s third largest agency WPP, owned by Sir Martin Sorell, has emerged as the front runner to buy Cordiant. Cordiant is ?250m in...
MUMBAI: This is an ad campaign that should make the likes of Playboy and Hustler sit up and take notice. The 30 second television commercial (TVC)...
NEW YORK: Wieden & Kennedy has managed to pip Omnicom group siblings BBDO Worldwide and DDB Needham to the finishing line. AOL Time Warner’s America Online...
MUMBAI: The newly appointed Nimbus MD and CEO Dr Akash Khurana has already starting initiating the process of making Nimbus a “creative powerhouse” as well as...
MUMBAI: Lead music channel MTV is launching two new shows — Graveyard Shift and Sitara. Graveyard Shift, presented by Bacardi, airs daily at 10.30...
MUMBAI: Star News, the 24-hour Hindi news channel, seems to be using every trick in the trade to ensure that it recreates the old magic associated...
MUMBAI: In a renewed and refocussed brand strategy, S. Kumars’ Reid & Taylor has announced the appointment of WPP-owned MindShare India as its Agency of Record...
NEW DELHI: Leading e-marketing solutions company Virtual Marketing India has launched a website Fortuneraja.com for the Fortune Lotto lottery, promoted by Computer Aided Information and Research...
MUMBAI: It is not just the newly launched news channels that are into high profile media campaigns. The Beeb is doing some of its own –...
NEW DELHI: WPP Group’s Broadmind Entertainment has entered into an arrangement with the Mumbai-based multiplex Fame Adlabs as its platform for marketing solutions. Confirming the development,...
MUMBAI: The market recorded further gains and IT and media stocks registered gains. The barometer 30-stock Bombay Stock Exchange (BSE) sensex surged by 3.8 per cent...
LONDON: Nickelodeon has received exclusive kids’ media rights to the Manchester United Premier Cup tournament in Beaverton, Oregon. An official release informs that Nickelodeon channels...
MUMBAI: For the English serial buff craving fare with a difference, Sunday evenings are all set to get juiced courtesy a slew of new initiatives from...
NEW DELHI: The prices of pay channels are not expected to be revised upward over the next 12 to 24 months after conditional access system in...
LONDON: BT Broadcast Services (BTBS) which claims to be the world-leading supplier of bespoke global broadcast solutions has announced its first-ever move into the Asia Pacific...
MUMBAI: Dil Na Jaane Kyun, the first leaf out of Zee’s innovative Chausath Panne, which is poised to reach an unexpected climax in a couple of...
MUMBAI: Action oriented AXN’s unwavering approach towards giving viewers ‘the buzz’ is paying off. A study conducted by Emediaplan for the week starting 18 May...
MUMBAI: As the countdown to the biggest fashion extravaganza, Lakme India Fashion Week (LIFW) 2005, Yahoo! India adds flair to the fashion mania by bringing the...
MUMBAI: etc music has launched a contest through which any spooky experience can win you an encounter of a different kind – a date with John...
MUMBAI: Media independent WPP Media divisions have bagged several new accounts. Industry experts say that the agency has crossed the Rs 24 billion mark out of...
Citing data covering four weeks (week 18-21 ending 24 May 2003) for all individuals in C&S homes across all-India TAM markets minus the south, MAX has...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
