NEW DELHI: Reality TV, a 24-hour channel that combines hard-hitting and real-life drama with its unpredictable, unbelievable and unrehearsed footage, has claimed that it is now...
NEW DELHI: The government today expressed optimism that the stakeholders of the industry would come out with solutions to various contentious issues, including the pricing of...
NEW DELHI: Mumbai’s streets will see international marathoners pounding them post new year. The city’s first (or is it?) international marathon event ‘Standard Chartered Mumbai International...
MUMBAI: It’s celebration time for the Indian contingent (and it’s a big one that) at the ongoing Cannes advertising festival. Good old Ogilvy and Mather India...
NEW YORK: CNN’s Indra Sibal and Ash-har Quraishi will be honoured for their contribution to the field of journalism this weekend in New York. Both are...
MUMBAI: Prasar Bharati is looking for fresh partners to nurture its two Internet websites. In an advertisement released in major dailies today, the Broadcasting Corporation...
NEW DELHI: Further to its drive to educate and inform consumers and partners on the advantages of CAS, Zee Turner Ltd, the distribution arm of Zee...
CALIFORNIA: Veteran television producer Matthew Penn has joined the hit drama series Law & Order as the New York-based showrunner and executive producer. In India,...
NEW DELHI: Even as the broadcasters are still in the process of “making up their minds” — as one of them put it — on the...
MUMBAI: The Shiv Sena stance on CAS remains unsoftened. Shiv Sena supremo chief Bal Thackeray, who had reportedly eased up on his objections to conditional access...
MUMBAI: The national broadcaster Doordarshan is leaving no stone unturned to ensure that it begins the CAS (conditional access system) era with an advantage and capitalises...
MUMBAI: The Rajan Raheja promoted Hathway Cable & Datacom (Hathway), in which Star India has a 26 per cent stake, is all set to roll out...
NEW YORK: The global entertainment and media industry spending will surpass $1.1 trillion this year, 3.7 per cent higher than its 2002 level, according to PricewaterhouseCoopers...
LONDON: The BBC has revealed plans for a wide reaching summer marketing campaign in the UK. This will unify the corporation’s coverage of key events in...
NEW YORK: DoubleClick which claims to be the leading provider of marketing tools for advertisers, direct marketers and web publishers, and IMS, an international provider of...
MUMBAI: The Essel group owned E-City Entertainment (I) has announced the appointment of Madison Communications as the Agency of Record (AOR) for the media buying account...
MUMBAI: It is that time of the year when ad and creative people from across the globe wait to see if their sweat and blood has...
MUMBAI: Top advertising groups are leaving no stone unturned in their bid to acquire troubled British ad agency Cordiant Communications. Trading in Cordiant shares was suspended...
NEW DELHI: Wireless marketing solutions company Mobile2Win (M2W) has worked on an innovative solution for billboard users in Mumbai. Instead of gathering key information on...
MUMBAI: Starcom Mediavest (SMG), has launched a new division Play. This will specialise in helping SMG clients master the $10 billion consumer gaming market. The unit...
CANNES: The Saturn commercial “Sheet Metal” from Goodby Silverstein & Partners, San Francisco, or the two-minute Honda spot “Cog” from Wieden & Kennedy, London, have emerged...
MUMBAI: With the World Cup 2003 just days away, the frenzy in the advertising world is scaling new heights. The latest is the series of Pepsi...
indiantelevision.com’s Media, Advertising & Marketing Watch TVAd Indx launches free alerts to monitor ad activity The Indiantelevision.com Team (13 January 2003 5:00 pm) ...
MUMBAI: The network has always been Zee TV’s strength when it begins on-air promotions. Even the regional channels are not ‘spared’ when it comes to promoting...
MUMBAI: Advertisers targeting kids would do well to keep housewives as their primary target for TVCs (television commercials. At the seminar on Pester Power organised by...
ATLANTA US: The Coca-Cola Company has announced a new marketing platform for brand Coca-Cola, which reflects genuine, authentic moments in life and the natural role the...
MUMBAI: “The next big opportunity area in Indian sport after cricket will be football.” Wishful thinking? Not if you ask Nimbus Communications executive chairman Harish...
MUMBAI: And the fight continues. The latest on the copyright infringement case brought against Sahara’s blockbuster soap Karishma – The Miracles of Destiny: American novelist Barbara...
MADRID: The former head of strategic alliances at Telefonica, Contenidos Ele Juarez, has formed a consultancy company Intuition Media SL, which will focus on the media...
MUMBAI: Niche English entertainment channel Hallmark is showcasing the story of the infamous Enron Corporation this month. The film marks a bit of a departure from...
MUMBAI: The barometer 30-stock Bombay Stock Exchange (BSE) sensex touched a four-month high and closed at 3,354.14, it’s best close since 22 January. This close was...
MUMBAI: Hallmark may continue struggling to find its ground in the country but it is certainly sticking to its guns on the pay vs. free to...
MUMBAI: Creative Eye and the FX Factory have together created a technology that promises to bring the 3D experience into analog TV homes. The 3D...
MUMBAI: A delegation of cable operators of Delhi met chief minister Mrs Sheila Dikshit yesterday and urged her to support the implementation of conditional access system...
MUMBAI: The Star India-backed Radio City 91 FM is launching a new monthly programme, Radio City 100% Bollywood Sitara. Featuring one major Hindi movie star every...
NEW DELHI: Forget dominance in viewership; project the sort and quality of spending these viewers do. This is the message that TBWA Anthem has conveyed to...
MUMBAI: Even as the Agarwal family-owned Dainik Bhaskar group gears up to launch the Ahmedabad edition of its Gujarati daily newspaper Divya Bhaskar in the third...
MUMBAI: Mudra Institute of Communications Ahmedabad (MICA) has announced post-graduate certificate programme in Broadcasting Management. The course will be conducted at the MICA premises between...
NEW DELHI: The multi-system operators are serious on implementation of conditional access system (CAS). The first consignment of set-top boxes (STBs) ordered by the Subhash Chandra-promoted...
MUMBAI: “The post-CAS scenario – good interplay of market forces; healthy intervention of the government!” These were the words with which information and broadcasting minister Ravi...
LONDON: Television viewers show a high degree of acceptance of disabled people on screen, with 79 per cent saying they would not mind if a disabled...
MUMBAI: Modi Entertainment Network, after an apparently failed attempt to patch up matters with Fashion TV, Paris, has issued a statement today claiming that the fashion...
MUMBAI: Fashion TV has finally decied to act. In a statement issued yesterday in Paris, FTV has said it is preparing ‘a civil criminal charge against...
LONDON: BBC Worldwide has announced that its channel BBC Food has launched across Sweden, Norway, Denmark and Finland. BBC Food is the first new BBC channel...
HONG KONG: Ever since last year member channels of the Cable and satellite broadcast association of Asia (CASBAA) have been concerned over the sale of decoders...
LONDON: The organisers of the Cannes Lions International Advertising Festival have announced the introduction of the “Lions Academy” as part of the Festival’s 5oth anniversary celebrations....
MUMBAI: Arrow has launched unique shirts with self-adjustable collars. An initiative of this kind has been undertaken for the first time by any apparel brand in...
CALIFORNIA: Here is a piece of news that gives a new perspective to the business of advertising on the web. Ask Jeeves Web Properties, a division...
MUMBAI: Managing India Brainstorm, the corporate forum which converges luminaries from diverse streams of industry and business will focus on the manufacturing sector in its the...
MUMBAI: The internationally renowned Crocodile brand known for its “relax” wear at “value for money” positioning is expanding its range. Crocodile Products India (CPPL) a joint...