MUMBAI: The suspense about the leadership issue at JWT India, India’s largest advertising agency has ended. Speculation had been on as to who would be the...
MUMBAI: The celebrations for the 25th anniversary of The Marketing Fair (MF) got off to a grand start on 27 December in the steel city of...
NEW DELHI: Marico Industries has launched an online campaign, using an innovative floating creative, for Saffola’s new communication strategy based on heart benefit proposition. As in...
NEW DELHI: Sony India Pvt. Ltd, one of the leading global consumer electronic brands, today announced an aggressive growth strategy for the Indian market and said...
MUMBAI: Pioneers in business-to-business digital media solutions – Loudeye Corp. has announced a multi-year agreement with the multimedia business group of Nokia to develop an advanced...
NEW DELHI: Manipal Advertising Services has created a unique print campaign for Kurl-on Spinekare, a therapeutic mattress that provides the back with orthopaedically correct support. ...
MUMBAI: Rediff.com India and Yahoo! India, have joined hands promote online shopping and mobile content across both portals. The strategic alliance will entail Rediff.com powering the...
MUMBAI: With the takeover of Grey Global by the (now) world’s largest media conglomerate, the WPP Group, could Mediacom, which is Grey’s media arm, in time...
MUMBAI: ESPN Star Sports has announced the Britain Sportzyatra Contest in association with the British Tourism Authority (BTA). The contest revolves around four events; the...
NEW DELHI: “Branding can leverage customer perceptions and marketing can drive sales.” Corporate Brand Strategy vice-president and Worldwide Market Intelligence, IBM, USA Anil Menon opined at...
MUMBAI: Equity Marketing and Warner Bros. Consumer Products have renewed their global licensing agreement for the dog Scooby-Doo. Under the terms of the multi-year agreement,...
MUMBAI: While the action began today in Karachi between the India and Pakistan cricket teams, back home Spice Telecom has tied up with former Indian fast...
NEW DELHI: It certainly would not be music to the ears of broadcasters as the International Cricket Council (ICC) would like less intrusion in the form...
NEW DELHI: Fazed by the Election Commission’s stand — or non stand — on political ads on TV and radio, India’s information and broadcasting ministry today...
MUMBAI: Financial services company Intrex India which is a part of the Essel Group has entered into a tie-up with Indiatimes.com. the deal is for Intrex...
MUMBAI: The Lord of the Rings:The Return of the King wasn’t the only big winner at the Academy Awards a week ago. US advertisers were also...
MUMBAI: Consumer goods giant Procter & Gamble has roped in Bollywood actress Preity Zinta as brand ambassador for its personal care product Head & Shoulders shampoo....
NEW DELHI: ICICI Prudential Life Insurance has shifted its Rs. 200 million media planning and buying account from Initiative Media to MindShare. Apart from MindShare and...
MUMBAI: This is news that should give the US advertising community targetting the mother, food for thought on where they should allocate budgetary resources. The internet...
MUMBAI: Internet advertising revenues in the US have jumped by 40 per cent in the first half of this year. This has been attributed to the...
MUMBAI: The Advertisements Standards Council of India (ASCI) consumer complaints council decided that the recently aired Neo Sports Cricket Series promotional advertisements were not “racist”. However,...
MUMBAI: LG Electronics has come onboard as a platinum partner for the ICC Awards. The presenting sponsor is Hyundai. To be staged at London’s...
MUMBAI: Shaw Wallace has launched a new campaign called ‘What’s life without Royal Challenge’ in a major re-positioning for its flagship whisky brand Royal Challenge (RC)....
MUMBAI: Ten year Rohan from Bombay International School has been voted winner of the Asian Paints Nick Takes Over Your Home contest. Nickelodeon has selected Rohan...
MUMBAI: Fun Republic- a cinema multiplex and entertainment centre at Andheri has organised a special celebration to mark the Independence Day by inviting 300 underpriviledged children....
MUMBAI: The Board for Cricket Control in India (BCCI) was today hit with a public interest litigation (PIL) filed in the Bombay High Court alleging irregularities...
NEW DELHI: Whatever may be the final outcome of the bidding process for India cricket rights, on one thing there is certainty. All matches would be...
NEW DELHI: The Indian Broadcasting Foundation (IBF) today decided, in principle, to form a sub-committee that would be responsible for presentation and submissions before the government...
MUMBAI: Zee has announced a replacement to head its flagship channel, finally filling the vacancy left by the recent departure of Sunil Khanna. The network today...
NEW DELHI/MUMBAI: Broadcast and cable regulator, Telecom Regulatory Authority of India (Trai) has set the ball rolling for the second phase of privatization of FM radio...
MUMBAI: Broadcast Worldwide’s regional language channel Tara Bangla has lined up a couple of on-ground activities for the coming months. A music night-cum-talent hunt and a...
MUMBAI: The Indian television content landscape has grown in leaps and bounds over the past decade. The country has moved from a single Doordarshan channel environment...
NEW DELHI: The Telecom Regulatory Authority of India, in its recommendations on private FM radio released today, has suggested a new licensing regime consisting of a...
MUMBAI: Media conglomerate News Corporation has announced that a special committee of non-executive directors and the full board of directors have recommended the proposed reorganisation of...
MUMBAI: When it comes to sports in Pakistan, Ten Sports is ahead of the competition. It has the rights to Pakistan cricket. Now the Bukhatir-owned broadcaster...
MUMBAI: Disney has reported financial results for the third quarter ended 30 June, 2004. Revenues increased to $7,471 million from $6,377 million for the same quarter...
MUMBAI: The BBC has announced that it will adapt its game show Mastermind for children in the UK. Junior Mastermind starts at the end of the...
MUMBAI: Robert Greenwald’s controversial documentary film – Outfoxed: Rupert Murdoch’s War on Journalism, was released in theatres on 6 August in New York, Los Angeles, San...
MUMBAI: Global media company VNU, which owns research and measurement agency AC Nielsen has posted results for the first six months of 2004. It reported organic...
MUMBAI: NBC has been able to cross its target of a record $1 billion in ad sales for the Athens games, which kicked off last Saturday....
MUMBAI: Is the “Sabse se Pehla” (the first) news channel becoming “Sabse (bar one) aage”? An official communiqué issued by Zee’s news arm asserts that among...
BANGALORE: Karnataka government officials are of the opinion that another inquiry report to probe the circumstances that led to a seven-year old boy’s death is not...
NEW DELHI: Discovery Networks India today announced that it would launch Discovery Travel and Living — as reported by Indiantelevision.com earlier — a new channel aimed...
MUMBAI: State Administration of Radio, Film and Television China has granted licence to four companies in the country for digital television broadcasting. The decision indicates country’s...
MUMBAI: The Telecom Regulatory Authority of India (TRAI) has recommended to the government that an office of ombudsman be established in the telecommunication sector, according to...
MUMBAI: Director Ajai Sinha, the man behind critically acclaimed shows like Astitva-Ek Prem Kahani and Hasratein, is on the lookout for fresh talent to act in...
BANGALORE: Karnataka government has proposed to the agitating Kannada Film Producers Association (KFPA) and Kannada Film Directors Association (KFDA) to set up a panel including nominees...
MUMBAI: The Muppets are coming to India. The popular American TV series for kids Sesame Street is to don an Indian avatar with the help of...
MUMBAI: ESPN’s executive vice-president for advertising sales, new media and consumer products John Skipper has now been given added responsibilities for ESPN/ABC Sports customer marketing and...
MUMBAI: New York-based athletic specialty retailer Foot Locker, Inc. has announced the launch of one of its major back-to-school initiatives with Adidas. The “Garnett,” the first...

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