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MUMBAI: Chennai based Fifth Estate Communications has bagged the creative duties for Team Mineral Water. The account is pegged at Rs 30 million. Team Mineral Water...
VIRGINIA: comScore Networks which claims to be the standard in Internet behavioural measurement, has reported an analysis of consumer behaviour associated with Super Bowl XXXVII. The...
MUMBAI: Sony Computer Entertainment (SCE) has acquired Guerrilla Games to further expand its development capability as part of Worldwide Studios (WWS). In a strategic move...
MUMBAI: The Poona Golf Course, today saw some ‘aspiring’ amateurs trying their hand at golf and emerging extremely surprised about their unexplored talent. The occasion was...
MUMBAI: Domestic child labour has been prevalent in India and in order to increase awareness around the cruelties that are meted out to these kids, Mudra...
MUMBAI: Adidas has struck an exclusive personal sponsorship deal with Chelsea’s acerbic football coach Jose Mourinho. The deal entails Mourinho act as a global coaching ambassador...
BANGALORE: With a view to increasing their subscriber base in the circle, Hutch a cellular service provider in India today announced the launch of content on...
MUMBAI: The inaugural edition of Promax & BDA Arabia has announced the winners. In one of the more prestigious categories, Best Television Image Promo, Showtime-Gulf DTH,...
MUMBAI: SaharaOne Television has launched Kohinoor Dekho Kohinoor Parkho contest as part of the promotional activities for its upcoming big ticket thriller Kohinoor. The contest offers...
MUMBAI: The BBC’s international radio and online division has launched its biggest ever online marketing campaign for bbcnews.com. The campaign titled News for a non-stop world...
MUMBAI: Internet service provider America Online has launched AOL Spyware Protection 2.0 (Asp 2.0). This is a multi-level package of spyware protection that includes four different...
MUMBAI: Preferring to watch television while spending time at their favourite hangout – home – is high on the agenda of Indian youth, reveals a MTV...
MUMBAI: This is a deal that furthers the growth of wireless content in Europe. MTV Europe and Motorola have announced that Motorola will be the exclusive...
MUMBAI: International market research firm Synovate today announced details of its new global survey partnership with 24-hour international news and information channel BBC World. Synovate will...
MUMBAI: After a long sabatical Coca-Cola India is back this summer with one of the biggest consumer promotions in the soft drinks category. Titled ‘Thanda Aish-Cash’...
MUMBAI: Broadcasters are increasingly using SMSes as a medium of interaction with their audiences and generation of revenues. They are partnering with telecom operators for this...
MUMBAI: Visa International has roped in Richard Gere to star in its new commercial that have been shot in Jodhpur in Rajasthan. The commercial will be...
MUMBAI: MediaMark Research (MRI) has come out with its 2005 survey of American consumers. According to this Bloomberg Television is the cable news source of company...
MUMBAI: As a part of its Diamond Jubilee Celebrations, the Advertising Agencies Association of India (AAAI) has announced the The AAAI-AdFest Young Lotus Workshop Contest 2006...
MUMBAI: Andy Flower of UK’s Bruce Dunlop & Associates spoke about the various elements that play important roles in creating campaigns that won’t shade away in...
BANGALORE: Bose Corporation India, which currently has seven company outlets in India, is looking to strengthen its presence in the market. “We plan to bring the...
MUMBAI: WorldSpace Satellite Radio has launched ‘WorldSpace Lounge’ in Hyderabad. The lounge offers customers facilities such as tuning into any of the 35 radio stations that...
MUMBAI: This is a one of a kind initiative when it comes to film trailers. Buena Vista which distributes and markets Walt Disney’s films has announced...
MUMBAI: Philips India today announced the launch of a new brand campaign evolving around the concept of ‘Sense and Simplicity’. The ads are designed to give...
MUMBAI: American firm OpenTV which provides technologies and services that enable advanced digital television has announced that it has acquired the cable TV advertising inventory management...
NEW DELHI: Coca-Cola India seems to be working on various options to get consumers familiar with the classic retro look of Vivek Oberoi portrayed in the...
MUMBAI: Sony Digital Home Entertainment – a division of Sony Music India – recently announced a four-year partnership with Discovery Consumer Products to be the exclusive...
MUMBAI: After the much hyped launch of the Reliance pre-paid mobile, Reliance Infocomm is out there again, guzzling customer attention. And what can get bigger than...
MUMBAI: Everest Integrated Communications Ltd has appointed Mahesh Chauhan as the president of the agency. The company announced that he will assume his duty on 12...
MUMBAI: Kairali TV has appointed N. Seshadri as its sales and marketing GM. He joins Kairali TV from Broadcast Worldwide. In the past he has also...
MUMBAI: Formula One is by far the leading global annual television sports event for viewers and marketers. However, as countries put a ban on tobacco advertising,...
MUMBAI: : Yahoo! India, has signed Malaika Arora Khan, the Bollywood actor for the ‘Yahoo! India mail’ campaign being launched online, in business and in-flight magazines...
MUMBAI: Red FM’s hunt for “Most Wanted Simran” has finally come to an end with the unveiling of its new Radio Jockey – Simran, who will...
MUMBAI: Percept Picture Company’s (PPC) Hanuman, which also happens to be India’s first 2-D animation film, is all set to hit the theatres tomorrow (21 October)...
BANGALORE: Air Deccan has announced a Freedom at Midnight – – booking offer to mark the Independence Day occasion. The low-cost airline is releasing about 500...
MUMBAI: The Public Relations Consultants Association of India (PRCAI) has announced the new managing committee for the year 2005 – 2006. Madison Public Relations CEO Veena...
New Delhi: Using 2D animation technique to depict the strength of Nataraj pencils over its counterparts, O&M Mumbai has recently released new television commercials for its...
MUMBAI: The Mirchi khel bollywood ka contest on Radio Mirchi has won winners Shalabh Sharma from Mumbai and Indraneel Mukherjee from Delhi a flat each, sponsored...
MUMBAI: Sky Television, New Zealand’s pay television company, in conjunction with TNS, the global market information specialist, and NDS, provider of technology solutions for digital pay...
MUMBAI: With what started out as direct mailers to the Indian and International ad community has emerged as a win-win promotional stunt for Advertising Agencies Association...
MUMBAI: The Mudra Group, marketing communications firm has appointed Ajit Menon as the executive vice-president and head – Leadership, Learning and Change (LLC). Commenting on Ajit...
MUMBAI: Its the largest selling soft drink concentrate in India, or so says AC Nielson ORG-MARG survey. According to the survey, Rasna is currently commanding 90...
MUMBAI: Snack manufacturer Frito-Lay India (part of Pepsico India) has formed clear cut strategies in order to make a dent in the lucrative north India market....
MUMBAI: Warner Bros. Consumer Products and Cartoon Network have announced that they have awarded toy manufacturer Mattel, the master toy license for the television show Hi...
MUMBAI: Preity Zinta and Hrithik Roshan will be big winners tonight as they will be awarded the Samsung Diva award and the Samsung Style Icon award...
MUMBAI: The BBC got itself into hot water over an ad it aired promoting the Wimbledon tennis grand Slam which kicks off today 20 June. Since...
BANGALORE: SIA Art Jewelry launched their first outlet in Bangalore today. This will be SIA’s tenth in the country. Jewelry from Sanjay Leela Bhansali’s love saga...
MUMBAI: Internet firm Yahoo! and Marketing Management Analytics (MMA) have announced a new service that will help US marketers improve their return on overall marketing investments...
MUMBAI: The Advertising Association of India (AAAI) to mark its Diamond Jubilee has announced a series of seminars. The first, will provide an opportunity for professionals...
BANGALORE/MUMBAI: Head & Shoulders has launched a new Head & Shoulders nourishing Aloe Vera shampoo with Vita Zinc and Aloe Vera, which gives dandruff-free and beautifully...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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