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MUMBAI: Advertising Club of Bombay has shortlisted 81 entries for Effies 2010, out of the 276 entries it had received. The awards will be held in...
MUMBAI: The Cannes Lions festival has announced that it will change its creative slogan from “The International Advertising Festival” to “The International Festival of Creativity”, which...
MUMBAI: Bharti Airtel, the global telecommunications company, has unveiled its new logo and look for its operations in 19 countries in Asia and Africa. The unveiling...
MUMBAI: Aniruddha Banerjee, chairman of Publicis Groups’ advertising agency Publicis Ambience, has put in his papers. Confirming the development to Indiantelevision.com, Banerjee said, “Yes I have...
MUMBAI: Impressed by the agency‘s Shriram Transport Finance Company‘s truck driver campaign done in February, Bharat Petroleum Corporation Ltd (BPCL) has awarded its creative mandate to...
MUMBAI: The last episode of Star Plus’ popular fiction show – Sapna babul Ka … Bidaai has got a grand bidaai (farewell) from its viewers. The...
MUMBAI: The chairman and Global CEO of Havas Digital, Don Epperson, has said that online advertising was one of the fastest growing mediums in India. According...
MUMBAI: Fox News has signed a multi-year contract with Chris Wallace to continue anchoring Fox News Sunday. However, the specific length and financial terms of the...
MUMBAI: FMCG major Dabur India has acquired US based Namaste Laboratories, maker of organic root stimulator, for $100 million in an all-cash deal. The deal signed...
MUMBAI: Steve Forbes will be replaced by media veteran Mike Perlis as CEO and president of Forbes Media. Perlis will also take over executive duties from...
MUMBAI: Oxytocin, the cuddle-hormone, casts its influence on the people’s mind when it comes to response to advertising. According to a new research, Oxytocin increases sensitivity...
MUMBAI: The Ad Club Bombay has received 276 entries for the marketing and communication awards – Effie Awards 2010. Ad Club claims that this is the...
MUMBAI: The media research and consulting firm, Ormax Media, has predicted a bumper opening for Star Plus’ Gulaal and a modest opening for Colors’ Pratha. As...
MUMBAI: Rediffusion Y&R has created a new TVC for one of Amway‘s key products in the nutrition & wellness category, Nutrilite. The 40-second video has been...
MUMBAI: Amaron Pro Racing, a corporate motorsport initiative of automotive and industrial battery maker Amara Raja Batteries, has announced the launch of the third season of...
MUMBAI: Newsweek magazine and news website the Daily Beast are set to merge, a move aimed at turning around both the ailing organisations. The 50:50 joint...
NEW DELHI: Religare, a global financial services group, has launched a new corporate brand advertising campaign on the theme ‘Global Financial Services Growing with You Everyday.’...
MUMBAI: With the buzz building around the cricket World Cup, ESPN Star Sports (ESS), has roped in five sponsors for the event that kicks off on...
MUMBAI: Ignitee Digital Solutions, has entered into a strategic alliance with E18, an experiential marketing, brand activation and entertainment division of Network18. Ignitee Digital Solutions will...
BANGALORE: Dairy and milk food products manufacturer Parag Milk Foods (Gowardhan) plans to launch an aggressive campaign for promoting its main staple – cheese – by...
MUMBAI: Exactly after a year he quit CNN on 11 November 2009, anchor Lou Dobbs has joined Fox Business Network. He will host and develop a...
MUMBAI: Grey India has created a new television commercial for Britannia cake. The commercial brings to light the goodness of cakes showing how a Britannia cake...
MUMBAI: Percept Pictures‘ Ad Films has created a new television commercial for XXX Energy Drink. The XXX (Xperience Xtreme Xcitement) Energy Drink, a JMJ Group product,...
MUMBAI: Times Now, the English news channel from the Times Group, is launching a new weekend show, My Story, starting 13 November. A celebrity driven show,...
MUMBAI: Prasar Bharati made Rs 581 million from the Commonwealth Games while it had set itself a target of Rs 1 billion. The minister of state...
MUMBAI: The United States Tennis Association (USTA) and Xerox have announced that Xerox has agreed to a five-year partnership to officially sponsor the US Open and...
MUMBAI: Market research firm Synovate India and specialist consulting firm Domor Communication Consulting have partnered to initiate a marketing effectiveness study, Consumer Response to Investment in...
MUMBAI: McCann Erickson India executive chairman Prasoon Joshi has been appointed the chairman of the ad firm’s worldwide creative leadership council. He has become the highest-ranked...
MUMBAI: Jagran Prakashan (JPL) is creating a mother brand as it has diversified into multiple media platforms. The media and communications company on Tuesday unveiled its...
MUMBAI: Journalists at the BBC staged a 48-hour strike on Friday and Saturday to oppose proposed cuts to their pension scheme. Another strike is set for...
MUMBAI: Starcom MediaVest Group has tapped a senior Maxus Interaction executive. RP Singh has joined Starcom MediaVest Group, but his exact role is being firmed up....
MUMBAI: Times Television Network has appointed Mandar Natekar as national ad sales head for its upcoming English movie channel – Movies now. In his new role,...
MUMBAI: To mark the 100-day countdown to the opening ceremony of the International Cricket Council (ICC) Cricket World Cup 2011, South African fast bowlers Dale Steyn...
MUMBAI: Chinese electronics and appliance manufacturer TCL plans to strengthen its base in India by launching a line of products as well as expanding into new...
MUMBAI: Publicis Healthcare Communications Group (PHCG) has announced its entry into India with the launch of Saatchi & Saatchi Health. Saatchi & Saatchi Health India is...
MUMBAI: WB, the hybrid channel from the Turner stable, is looking to double its ad revenue this year as it pushes up its content. WB will...
MUMBAI: Big CBS Prime, the soon to launch English entertainment channel, has launched its first campaign – After you, Mr. President. Conceptualised by its creative...
MUMBAI: TV Today Network has reported second-quarter losses as its revenue drops over six per cent, but advertising is expected to speed up in the next...
MUMBAI: Madison World‘s sports marketing company, Professional Management Group (PMG), has signed a five-year deal with Virender Sehwag to kick-start its Sports Celebrity Management vertical. With...
MUMBAI: In the zeal to spread its footprints in the online domain, telecom major BSNL has roped in Ignitee Digital Solutions to handle its digital marketing...
MUMBAI: Marketing services agency G2rams has won the Reebok Zigtech account for consumer connect initiatives. G2rams‘ mandate is to create activations for the latest running shoes...
MUMBAI: NDTV has widened its second-quarter net loss from the news business as revenue has slipped, but forecasts a strong recovery in the three-month period running...
MUMBAI: ET Now, the English business news channel from Times TV Network, has unveiled its new logo and look. The new logo has fresh, rich and...
BANGALORE: Electrical and power distribution equipment manufacturer Havell’s India Limited (Havells) plans to spend Rs 150 million during the October-December quarter towards brand building and mass...
MUMBAI: Network18 has promoted N Dilip Venkatraman to a newly created post of CEO, CNN-IBN. He will lead Network18‘s English news channel with immediate effect. In...
MUMBAI: Even if the global consumer confidence has fallen in September, courtesy fading hopes for a full economic recovery this year in most parts of the...
MUMBAI: Telecom services provider MTS has awarded its creative duties to Rediffusion-Y&R after a multi agency pitch. Saatchi & Saatchi was the incumbent agency. The account...
MUMBAI: Toshiba India has launched the promotional campaign, Bowl To Sachin. As part of the celebration, all Toshiba laptop or netbook buyers get an opportunity to...
MUMBAI: Pune-based property developer Amit Enterprises Housing has signed cricket maestro Sachin Tendulkar as its brand ambassador. This is the first time that Tendulkar is endorsing...
NEW DELHI: Singer Kailash Kher, known for his songs, is now singing another tune: he has become the brand ambassador of Anthem Infrastructure which has launched...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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