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MUMBAI: The International Cricket Council (ICC) has engaged Copyright Integrity International (CII) to work closely with its existing in-house legal team on the management of a...
MUMBAI: The recently launched English GEC, Big CBS Prime, has kicked off an integrated marketing campaign. The four shows being marketed through this campaign are NCIS,...
MUMBAI: Movies Now, the Hollywood in HD channel from the Times of India Group, has assigned the creative mandate to BBH India. BBH will conceptualise and...
MUMBAI: After consolidating its digital and marketing solutions business, Manhattan Communications has now focused attention on its international advertising sales operations from India. The integrated advertising...
MUMBAI: The rise of China as a powerhouse stretches to the advertising world as well. China will overtake Germany to become the third largest advertising economy...
MUMBAI: Vizeum India, the media arm of Aegis Group, has won the media duties of d.light, a social enterprise and a Silicon Valley venture. The business...
MUMBAI: World Sport Group (WSG) and Blue Giraffe Enterprises (BGE) have announced the creation of a relationship whereby the sports marketing company will exclusively promote and...
MUMBAI: TV Today Network will hold a strategic investment of 13 per cent in Mail Today Newspapers and plans to also directly pursue print expansion in...
MUMBAI: After consolidating its position among the youth entertainment channels, UTV Bindass, the UTV Global Broadcasting (UGBL) channel, is now gearing up to monetize its position....
MUMBAI: ABC News has roped in Ben Sherwood, the former executive producer of “Good Morning America”, as its new president. Sherwood will replace David Westin, who...
MUMBAI: Keen on connecting with his roots in the ad world once again, Raj Kumar Hirani, along with his friend Sanjeev Kishinchandani, has launched a company...
BANGALORE: Dubai-based Landmark Group’s value fashion retail brand Max plans to increase the number of stores in the country from the current 38 to around 50-56...
MUMBAI: Dentsu has announced the formation of Dentsu Sports Asia. Starting operations in Singapore, the aim of the new entity is to strengthen and expand the...
MUMBAI: WPP digital company Quasar has appointed Sourav Dutta as its account director, (West). In his new role, Dutta will support new business initiatives for Quasar‘s...
MUMBAI: Textile and apparel major, Raymond has consolidated its entire media planning and buying with R K Swamy Media Group, a part of the R K...
MUMBAI: The Federal Comunication Commision (FCC ) commissioner Michael Copps has sharply criticized U.S. television news for failing to produce “the body of news and information...
MUMBAI: The third quarter IRS (Indian Readership Survey) report has no good news for the Hindi magazines. As per the report, barring Pratiyogita Darpan, which is...
MUMBAI: Cable & Satellite (C&S) and Internet have seen a major jump in reach over the sequential quarter while radio has fallen, according to the latest...
MUMBAI: Bloomberg Markets magazine has appointed Patrick Brownlow as its advertising sales director for Asia and the Pacific Region. Based in Singapore, Brownlow will be Bloomberg...
MUMBAI: Dainik Jagran retains its stature as the most read publication even as readership for English news dailies is seeing a small fall. Among the Hindi...
MUMBAI: Charles Cadell will be joining McCann Worldgroup as the regional managing director for South East Asia and Australia. Cadell is currently serving his notice period...
MUMBAI: Bates 141 has won the ‘Yahoo! Big Idea Chair Award‘ for their Virgin Mobile campaign – ‘Indian Panga League‘. Mindshare was the media agency for...
MUMBAI: OgilvyOne Worldwide has appointed Graham Kelly as executive creative director for India. Ogilvy & Mather India national creative director Abhijit Avasthi said, “We are thrilled...
MUMBAI: Havas Media is in the process of expanding its operations in India. The company‘s 2011 agenda includes the launch of specialised media agency Arena, and...
MUMBAI: Two hundred films from 60 countries will be screened at the 14th International Film Festival of Kerala (IFFK) scheduled from 10 to 18 December. The...
MUMBAI: Rediffusion-Y&R has announced a key change in their senior management. Mahesh Chauhan, who was Group CEO, and has been with the Rediffusion Group for 8...
MUMBAI: WPP Group, the world‘s largest advertising conglomerate, has raised the 2011 growth forecasts and predicted a boost in its dividend. The group had previously expected...
MUMBAI: Former executive editor of DNA, R. Jagannathan will be joining Network 18‘s internet and digital arm Web 18 as editor, business and financial media. At...
MUMBAI: Bloomberg UTV has roped in Ashu Dutt as its chief consulting editor – Financial Markets. This follows the recent appointment of Vivek Law who joined...
MUMBAI: After the successful launch of Posterscope in India, Aegis Media Group will launch its second OOH agency, Brandscope, on 1 December. The agency, which will...
NEW YORK: Advertising company Interpublic group of companies, the world's second-largest owner of advertising agencies has reported a disappointing results for the FY2003. The group also...
MUMBAI: MTV, the youth brand channel, will go “raw” as it repositions for its Indian viewers from 27 November. The new philosophy – ‘Stay Raw’ –...
MUMBAI: Ten years into existence, private life insurance company HDFC Standard Life has gone for a brand makeover to make it more ‘relevant‘ and ‘connected‘ with...
MUMBAI: After a multi agency pitch that involved agencies like JWT, Ogilvy and Mega Vision, Lowe Lintas has won the creative duties of Matix Group‘s Matix...
MUMBAI: Automobile major Maruti Suzuki has awarded its sports sedan Maruti Kizashi‘s creative mandate to Dentsu Creative Impact. Interestingly, Maruti‘s roster agencies like Lowe, Dentsu and...
MUMBAI: The biggest brand message in today‘s tough marketplace is to focus on sustainability as consumers, crowded with choice, tend to be punitive. Brands not nursed...
MUMBAI: Pamela Anderson’s entry into the Bigg Boss house has raised the ratings – some people say even the temperature – of the primetime reality show...
MUMBAI: ESPN Star Sports (ESS) has announced that Castrol will continue its association with the show Football Crazy as title sponsor for the 2010/2011 football season....
MUMBAI: Grey Mumbai has created a new ‘three ads‘ campaign for Killer Jeans (Kewal Kiran Clothing). The campaign – ‘What’s your Cut?’ – reaches out to...
MUMBAI: With the beginning of the wedding season, Volkswagen has launched a marketing campaign for its new Beetle, positioning the small car as the perfect wedding...
MUMBAI: The recent introduction of guidelines for the education sector advertisements by the Advertising Standards Council of India (ASCI) seems to have made an impact among...
MUMBAI: Multi Screen Media (MSM) has added Godrej as an associate sponsor for the 2011 edition of the Indian Premier League (IPL). That brings the...
MUMBAI: Ignitee Digital Solutions has appointed Anand Yalvigi as president of its sports marketing division – Ignitee Sports. Ignitee Sports conceptualises, creates and executes concepts to...
MUMBAI: Tribal DDB India has appointed Abhishake Das as creative director. In his second stint at Tribal DDB, Das will work on brands such as Volkswagen,...
MUMBAI: Television continues to reach more people over more platforms, according to media research company Nielsen. The amount of television viewing in the US remains high....
MUMBAI: The cigarette industry has actually gained from the ‘harmful labels‘ that come along with the packs, said noted brand consultant Martin Lindstrom. Speaking...
MUMBAI: Jafra Ruchi Cosmetics India, the joint venture company between Jafra Cosmetics International’s parent company Vorwerk KG and Ruchi Group, has appointed actress and model Sushmita...
BANGALORE: The Landmark group’s Lifestyle International (Lifestyle) plans to invest around Rs 2 billion over the next two years in India across a number of its...
MUMBAI: Standard Bank will end its 13-year sponsorship relationship with Cricket South Africa (CSA), Kaizer Chiefs and Orlando Pirates. The contracts expire in May 2011. Standard...
MUMBAI: Controversies, lawsuits! None of that has made an impact on the willingness of advertisers to cough out the big bucks for the Indian Premier League...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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